Product Designer

📍 Job Overview

Job Title: Product Designer

Company: Planhat

Location: London, United Kingdom / Stockholm, Sweden

Job Type: Full-Time

Category: Product Design - GTM Operations Enablement

Date Posted: June 04, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Design core platform experiences for complex B2B enterprise software, focusing on usability and strategic outcomes.

• Translate abstract capabilities like data, automation, and AI into clear, usable workflows for operators, leaders, and technical teams.

• Collaborate deeply with product managers and engineers, owning design from problem framing to shipped product.

• Build and evolve a robust design system, ensuring product consistency, scalability, and rapid iteration.

• Drive measurable business impact through user-centric design and a focus on adoption and efficiency.

📝 Enhancement Note: While the role is explicitly "Product Designer," its focus on enterprise software, data-heavy products, workflows, automation, and AI positions it as a critical component of Go-To-Market (GTM) Operations enablement. The designer will be instrumental in making complex operational tools intuitive and effective for end-users, directly impacting operational efficiency and GTM strategy execution. The emphasis on "systems thinking," "reducing complexity," and "information-dense interfaces" are key indicators of its relevance to operations enablement.

📈 Primary Responsibilities

• Design intuitive and scalable user interfaces for Planhat's enterprise-grade platform, focusing on data integration, workflow automation, and AI-driven features.

• Develop clear and efficient user workflows that empower commercial teams, operators, and technical users to manage critical business processes.

• Collaborate closely with Product Management and Engineering teams throughout the product development lifecycle, from discovery and problem framing to final implementation and iteration.

• Contribute to and actively evolve Planhat's design system, creating reusable components, patterns, and interaction guidelines to ensure product consistency and accelerate development.

• Conduct user research, usability testing, and data analysis to inform design decisions and continuously improve the user experience, with a focus on driving adoption and measurable business impact.

• Balance the need for robust functionality with user-friendliness, ensuring that complex capabilities are accessible and easy to navigate.

• Own the design process for specific product areas, taking initiative and demonstrating ownership beyond assigned tasks.

📝 Enhancement Note: The responsibilities are framed to highlight the operational impact. "Develop clear and efficient user workflows" directly relates to operational efficiency. "Driving adoption and measurable business impact" aligns with GTM and operations objectives. "Balancing robust functionality with user-friendliness" is critical for enterprise software used in daily operations.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience. Experience:

• 2-5 years of professional experience in product design, with a strong focus on B2B or enterprise software.

• Proven track record of designing complex, data-heavy applications and translating abstract concepts into intuitive user experiences. Required Skills:

• Product Sense & Systems Thinking: Ability to think in terms of interconnected systems and flows, understanding how individual interfaces contribute to the overall user journey and business objectives.

• UI/UX Design Craft: Exceptional UI design skills with a focus on creating pixel-perfect, information-dense, scalable, and navigable interfaces. Strong understanding of UX principles and best practices.

• Design Systems: Experience in building, maintaining, and scaling design systems, including creating reusable components, patterns, and style guides.

• Collaboration & Communication: Fluency in collaborating with product managers, engineers, and other stakeholders; ability to articulate design decisions clearly and persuasively.

• Problem Solving: Comfort with complexity, with the ability to reduce it without oversimplification, and a strategic approach to user challenges.

• Prototyping & User Research: Proficiency in prototyping tools and methodologies, alongside experience conducting user research and usability testing to validate design solutions.

Preferred Skills:

• Experience with enterprise software, SaaS platforms, or products targeting technical users.

• Familiarity with data visualization techniques and designing for data-intensive applications.

• Understanding of commercial operations, GTM strategies, and the software that supports them.

• Experience with AI and automation features within software products.

📝 Enhancement Note: The "Preferred Skills" section is tailored to bridge the gap between pure product design and its application in GTM/Operations enablement. Emphasizing familiarity with commercial operations and GTM strategies directly addresses the operational context of this role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies Demonstrating Systems Thinking: Showcase projects where you designed interconnected systems or complex workflows, detailing your approach to understanding and simplifying intricate user journeys.

• Examples of Information-Dense Interfaces: Present designs for data-heavy products or enterprise applications, highlighting how you maintained clarity, scalability, and ease of navigation within complex information structures.

• Design System Contributions: Include examples of your involvement in building or evolving design systems, demonstrating your understanding of reusable components, patterns, and their impact on product consistency and development speed.

• Demonstration of Collaboration: Provide evidence of successful collaboration with product managers and engineers, illustrating your ability to work cross-functionally from problem identification through to product launch.

• Impact-Focused Projects: Highlight projects where your design work led to measurable business outcomes, such as increased user adoption, improved efficiency, or enhanced user satisfaction.

Process Documentation:

• Workflow Design & Optimization: Document your process for analyzing user needs and business requirements to design efficient and effective workflows, including any iterative improvements made based on feedback or data.

• Design System Development: Outline your methodology for creating and maintaining design system elements, from initial concept and component design to documentation and governance.

• User-Centric Design Process: Detail your approach to user research, usability testing, and incorporating feedback to refine designs and ensure a user-friendly product experience.

📝 Enhancement Note: The portfolio requirements are specifically curated for a role that bridges product design and operational enablement. The emphasis on "systems thinking," "information-dense interfaces," and "workflow design" directly aligns with the needs of an operations-focused product.

💵 Compensation & Benefits

Salary Range:

• London, UK: £60,000 - £85,000 per annum (dependent on experience and qualifications)

• Stockholm, Sweden: 600,000 - 850,000 SEK per annum (dependent on experience and qualifications)

📝 Enhancement Note: Salary ranges are estimated based on mid-level Product Designer roles in London and Stockholm, considering the tech industry and the specific requirements of enterprise B2B software design. These are market averages and may vary. Research was conducted using industry salary benchmarks for Product Designers in major European tech hubs.

Benefits:

• Health & Wellness: Comprehensive private health insurance, mental health support, and wellness programs.

• Financial Security: Competitive salary, potential for performance-based bonuses, and pension/retirement contributions.

• Work-Life Balance: Generous paid time off, flexible working arrangements (within on-site requirements), and opportunities for professional development.

• Professional Growth: Budget for conferences, courses, and workshops; access to internal training and mentorship programs.

• Team & Culture: Regular team events, social activities, and a collaborative work environment focused on innovation and continuous improvement.

Working Hours:

• Standard full-time working hours, typically around 40 hours per week.

• While the role is on-site, Planhat may offer some flexibility in daily start and end times, subject to team and operational needs.

📝 Enhancement Note: Benefits are standard for a tech company of Planhat's presumed size and stage, tailored to attract and retain talent in competitive markets like London and Stockholm. The mention of "on-site requirements" is crucial for setting expectations.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / SaaS (Customer Success Platform, Sales Enablement, GTM Operations)

Company Size: 50-200 employees

Founded: 2014

Team Structure:

• The Product Design team likely operates within a Product department, closely integrated with Product Management and Engineering.

• Designers likely report to a Head of Design or Design Lead, with direct collaboration on specific product initiatives.

• Expect cross-functional collaboration with GTM teams (Sales, Customer Success, Marketing) to understand user needs and inform product direction. Methodology:

• Data-Driven Design: Decisions are informed by user analytics, adoption metrics, and customer feedback, with a focus on quantifiable impact.

• Agile Development: Design work is integrated into agile development sprints, requiring close partnership with engineering teams.

• Design System Centricity: A strong emphasis on maintaining and evolving a unified design system to ensure consistency, efficiency, and scalability across the platform.

• User-Centricity: Deep focus on understanding the needs and workflows of enterprise users, particularly those in commercial and operational roles.

Company Website: https://www.planhat.com/

📝 Enhancement Note: Based on Planhat's industry and focus (Customer Success Platform often used for GTM Operations), the company culture is likely to be dynamic, customer-focused, and data-driven. The size suggests a balance of established processes and a need for individual ownership.

📈 Career & Growth Analysis

Operations Career Level: This role sits at a mid-level Product Designer position, offering significant opportunities for growth within the design function and potentially into more senior or specialized roles related to GTM operations enablement.

Reporting Structure: The Product Designer will likely report to a Design Lead or Head of Design, working closely with Product Managers and Engineering Leads on specific product initiatives. This structure encourages close collaboration and direct influence on product strategy.

Operations Impact: The designer's work directly impacts the usability and effectiveness of Planhat's platform, which is critical for their customers' GTM operations. By making complex tools intuitive, the designer enables customer success, improves operational efficiency, and supports data-driven decision-making for Planhat's clients. This role is foundational to how effectively Planhat's customers can execute their commercial strategies.

Growth Opportunities:

• Senior Product Designer: Progress to leading design for larger product areas, mentoring junior designers, and taking on more strategic product definition.

• Design Lead / Head of Design: Transition into leadership roles, responsible for the overall design strategy, team management, and design system evolution.

• Specialization: Develop expertise in specific areas like design systems, user research, or interaction design for complex enterprise applications.

• Cross-functional Influence: Grow into a role where design insights significantly shape product strategy and business outcomes, becoming a key voice in product development decisions.

📝 Enhancement Note: This analysis emphasizes the operational impact of a Product Designer role within a GTM enablement platform. The growth opportunities are framed to show how this role can lead to broader influence and leadership within the product and operations space.

🌐 Work Environment

Office Type: The role is on-site, implying a collaborative office environment designed to foster teamwork and innovation. This setting is conducive to spontaneous brainstorming and close working relationships with product and engineering colleagues.

Office Location(s): London, United Kingdom and Stockholm, Sweden. These are major European tech hubs, offering vibrant professional communities and excellent infrastructure.

Workspace Context:

• Collaborative Spaces: Expect open-plan areas, meeting rooms, and dedicated collaboration zones designed to facilitate team interaction and knowledge sharing.

• Tools & Technology: Access to modern design software, hardware, and potentially internal tools that support the design and development process.

• Team Integration: Close proximity to product managers and engineers will enable seamless communication and rapid iteration cycles.

Work Schedule: A standard full-time schedule, likely with some flexibility in daily hours, supporting the need for focused design work and collaborative sessions. The on-site requirement encourages consistent team presence and engagement.

📝 Enhancement Note: The "Work Environment" section emphasizes the benefits of an on-site role for collaboration and integration within product and engineering teams, which is crucial for efficient GTM operations enablement.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screen: A brief conversation with a recruiter to assess basic qualifications, cultural fit, and alignment with the role's core requirements.

• Portfolio Review & Design Challenge: A deep dive into your portfolio, where you'll present case studies demonstrating your product sense, systems thinking, and design craft. You may be asked to complete a take-home design challenge or a live design exercise focused on a complex problem relevant to Planhat's platform.

• Interviews with Design/Product Team: Discussions with fellow designers and product managers to evaluate your technical skills, collaboration style, problem-solving approach, and understanding of B2B/enterprise software design.

• Final Round: Interviews with senior leadership (e.g., Head of Product, Engineering Lead) to assess strategic thinking, leadership potential, and overall fit with Planhat's vision and culture.

Portfolio Review Tips:

• Focus on Process & Impact: For each case study, clearly articulate the problem, your design process, key decisions, and the measurable outcomes or impact of your work.

• Highlight Systems Thinking: Showcase projects where you tackled complexity, designed interconnected workflows, or contributed to a design system. Explain how you approached simplification without compromising functionality.

• Showcase UI Craft: Ensure your portfolio clearly demonstrates your ability to design high-fidelity, information-dense, and scalable interfaces.

• Illustrate Collaboration: Provide examples of how you worked with engineers and product managers, detailing your communication and collaboration strategies.

• Tailor to Planhat: Research Planhat's product and target audience. Frame your examples to show how your skills and experience align with their specific challenges in enterprise B2B software design.

Challenge Preparation:

• Understand Planhat's Product: Familiarize yourself with Planhat's platform, its target users (commercial teams, operators), and the types of problems it solves.

• Practice Complex Problem-Solving: Be prepared to tackle design challenges that involve data, workflows, and integrations, requiring systems thinking and a focus on usability for sophisticated users.

• Articulate Your Rationale: For any design exercise, be ready to explain your thought process, the trade-offs you considered, and why you made specific design choices, referencing design principles and user needs.

📝 Enhancement Note: This section provides practical advice for candidates, emphasizing the specific skills Planhat is looking for (systems thinking, complex B2B design) and how to best present them in a portfolio and interview.

🛠 Tools & Technology Stack

Primary Design Tools:

• Figma: Likely the primary tool for UI design, prototyping, and collaboration, especially for design system development.

• Sketch: May be used in conjunction with Figma or for specific legacy projects.

• Adobe Creative Suite (Illustrator, Photoshop): For asset creation and manipulation as needed.

Prototyping & Collaboration Tools:

• InVision / Marvel: Potentially used for more advanced prototyping or collaboration workflows, though Figma's native capabilities are extensive.

• Miro / Mural: For collaborative brainstorming, user journey mapping, and workshop facilitation.

Design System Management:

• Zeroheight / Storybook: Often used for documenting and managing design systems, providing a central resource for components and guidelines.

Research & Analytics Tools:

• UserTesting.com / Lookback: For remote usability testing and user feedback.

• Google Analytics / Mixpanel / Amplitude: To understand user behavior, track adoption, and measure the impact of design changes.

📝 Enhancement Note: This section details the expected technology stack for a Product Designer in a modern B2B SaaS company, focusing on tools critical for design system management, collaboration, and data-informed decision-making.

👥 Team Culture & Values

Operations Values:

• Customer Obsession: A deep commitment to understanding and solving the complex operational challenges faced by Planhat's customers.

• Data-Driven Decision Making: Valuing evidence and metrics to guide design choices and measure success, ensuring that design efforts translate into tangible business impact.

• Collaboration & Transparency: Fostering an open environment where ideas are shared freely, feedback is constructive, and teams work together seamlessly to achieve common goals.

• Ownership & Accountability: Empowering individuals to take initiative, own their work, and be accountable for delivering high-quality results that drive the product forward.

• Continuous Improvement: A mindset of always seeking ways to enhance user experiences, optimize workflows, and elevate the overall product and design craft.

Collaboration Style:

• Integrated Teams: Designers work as embedded members within product squads, partnering closely with Product Managers and Engineers.

• Cross-functional Partnerships: Regular engagement with Sales, Customer Success, and Marketing teams to gather insights, validate solutions, and ensure product alignment with market needs.

• Design System as a Shared Language: The design system serves as a common reference point, facilitating consistent communication and collaboration across different functions.

📝 Enhancement Note: These values are inferred from Planhat's position as a B2B SaaS provider in the GTM operations space, emphasizing customer success, data, and collaboration.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complexity: Translating abstract, powerful capabilities (data, AI, automation) into user-friendly workflows for sophisticated enterprise users.

• Balancing Power and Simplicity: Ensuring the platform remains robust and feature-rich while being intuitive and accessible to a broad range of users.

• Evolving a Scalable Design System: Continuously developing and maintaining a design system that supports rapid product iteration and maintains consistency across a growing platform.

• Driving Measurable Impact: Demonstrating the tangible business value of design through adoption, efficiency gains, and customer success metrics.

Learning & Development Opportunities:

• Mastering Enterprise Design: Gaining deep expertise in designing for complex B2B SaaS products and understanding the unique needs of commercial operations.

• Contributing to a Growing Design System: Playing a key role in evolving a critical asset that impacts the entire product and development team.

• Strategic Product Influence: Developing the ability to influence product strategy through design insights and data-driven recommendations.

• Mentorship: Opportunities to learn from experienced product leaders and potentially mentor junior designers as the team grows.

📝 Enhancement Note: This section highlights the specific challenges and growth areas relevant to a Product Designer working on complex enterprise software that enables GTM operations.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to simplify a complex system or workflow. What was your process, and what was the outcome?" (Focus on systems thinking, problem-solving, and impact.)

• "How do you approach designing for users who are highly technical or operate in complex, data-intensive environments?" (Highlight your understanding of enterprise users and information architecture.)

• "Walk us through your process for contributing to or building a design system. What are the key considerations for scalability and adoption?" (Demonstrate your understanding of design systems and their strategic importance.)

• "How do you collaborate with product managers and engineers to ensure design vision is realized effectively?" (Showcase your teamwork and communication skills.) Company & Culture Questions:

• "What interests you about Planhat's mission and its role in enabling customer success and GTM operations?" (Research Planhat's platform and value proposition.)

• "How do you align your design work with business objectives and measurable outcomes?" (Connect your design philosophy to business impact and data.)

• "Describe a situation where you received critical feedback on your design. How did you handle it, and what did you learn?" (Assess your receptiveness to feedback and growth mindset.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, your process, key decisions, and the final outcome/impact.

• Emphasize “Why” and “How”: Don’t just show screens; explain the rationale behind your design choices and the methods you used to arrive at them.

• Showcase Systems Thinking: Highlight projects that demonstrate your ability to design interconnected experiences and manage complexity.

• Quantify Impact: Where possible, use metrics (e.g., adoption rates, efficiency improvements, user satisfaction scores) to demonstrate the business value of your work.

• Be Prepared for Deep Dives: Anticipate detailed questions about your process, technical challenges, and collaboration experiences.

📝 Enhancement Note: These interview questions and preparation tips are tailored to the specific demands of a Product Designer role at Planhat, emphasizing B2B enterprise software, operational enablement, and a systems-thinking approach.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating systems thinking, design for complexity, and impactful B2B/enterprise software design. Specifically, emphasize any work related to workflow optimization, data-dense interfaces, or design system contributions.

• Resume Optimization: Ensure your resume clearly articulates your experience in product design, particularly within SaaS or enterprise environments. Use keywords from the job description such as "Product Sense," "Systems Thinking," "UI/UX Design," "Design Systems," and "B2B Software." Quantify achievements where possible.

• Prepare Your Narrative: Practice presenting your portfolio case studies, focusing on your process, decision-making, and the impact of your design work. Be ready to discuss how your skills align with Planhat's mission and product challenges.

• Company Research: Thoroughly research Planhat, its product, its target market, and its company culture. Understand how their platform empowers commercial teams and drives customer success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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