Web Designer - E-commerce

📍 Job Overview

Job Title: Web Designer - E-commerce

Company: Newell Brands

Location: Balneario Picarras, Santa Catarina, Brazil

Job Type: Full-time

Category: E-commerce Design / Digital Marketing Operations

Date Posted: February 25, 2026

Experience Level: Junior (0-2 years)

Remote Status: Fully Remote

🚀 Role Summary

• This role is focused on the visual and technical execution of e-commerce digital assets, requiring proficiency in design software and foundational web technologies.

• The Web Designer will be instrumental in creating engaging online experiences for a portfolio of iconic consumer brands, directly impacting campaign effectiveness and user engagement.

• Responsibilities include developing layouts for digital campaigns, programming email marketing content, and contributing to User Interface (UI) development within the e-commerce platform.

• The position requires a blend of creative design skills and practical coding knowledge to translate brand guidelines into functional and visually appealing web elements.

📝 Enhancement Note: While the title is "Web Designer - E-commerce," the description heavily emphasizes graphic design, layout creation, and basic HTML/CSS for digital marketing assets. This suggests a role that bridges graphic design with front-end execution within an e-commerce context, rather than a full-stack web development position. The "Junior" designation further supports this interpretation, focusing on asset creation and implementation rather than complex architectural design.

📈 Primary Responsibilities

• Develop visually compelling layouts for e-commerce digital campaigns, including banners, landing pages, and email marketing materials, ensuring brand consistency across all assets.

• Program and deploy marketing emails using HTML for various brand campaigns, adhering to the established marketing calendar and ensuring optimal rendering across different email clients.

• Implement and manage website content and layouts on the VTEX e-commerce platform using HTML and CSS, ensuring accurate representation of brand aesthetics and user experience.

• Conduct User Interface (UI) testing and validation for developed elements within the e-commerce platform to guarantee functionality, usability, and adherence to design specifications.

• Create wireframes and design layouts for new e-commerce pages, meticulously following the brand guidelines and visual identity (brandbook) for each Newell Brands portfolio company.

• Collaborate with the Sr. Executive Key Account E-commerce and other stakeholders to understand campaign objectives and translate them into effective digital design solutions.

📝 Enhancement Note: The responsibilities highlight a hands-on role focused on asset creation and implementation within a specific e-commerce platform (VTEX). The emphasis on "programming in HTML and CSS" for emails and layouts indicates a need for practical coding skills beyond pure design, positioning this role as a hybrid between a graphic designer and a front-end implementer for digital marketing.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Proficiency in Figma for UI/UX design and wireframing.

• Strong command of Adobe Photoshop and Illustrator for graphic asset creation and manipulation.

• Ability to create visually appealing and on-brand layouts for digital campaigns (banners, landing pages, emails).

• Foundational understanding of HTML for email marketing and landing page development.

• Basic knowledge of CSS for styling and layout adjustments in web content.

Preferred Skills:

• Desirable knowledge of HTML and CSS for more advanced implementation tasks.

• Familiarity with the VTEX e-commerce platform for direct content programming.

• Understanding of UI testing methodologies and best practices.

• Experience in developing digital assets that adhere to specific brand guidelines (brandbooks).

📝 Enhancement Note: The "Desirable knowledge in HTML and CSS" is a key differentiator. While not strictly required, it significantly enhances a candidate's suitability, especially given the explicit responsibility for programming in HTML/CSS. Candidates with demonstrable, even basic, coding skills in these areas will have a distinct advantage. The VTEX platform experience is also a strong plus for practical application.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of e-commerce digital assets, including banners, landing pages, and email marketing examples, demonstrating creativity and adherence to brand standards.

• Include case studies or examples of UI development within an e-commerce platform, highlighting user interface design and testing contributions.

• Present examples of wireframing and layout design for web pages, illustrating the process from concept to final design, ideally referencing brandbook application.

Process Documentation:

• Demonstrate a clear process for translating campaign briefs into design concepts and final assets.

• Illustrate how brand guidelines (brandbooks) are applied consistently across different digital channels and assets.

• Show examples of how HTML and CSS were used to implement designs, particularly for email marketing or landing pages.

• Explain how UI testing was conducted to ensure the quality and functionality of developed web elements.

📝 Enhancement Note: For a junior role, the portfolio should emphasize creativity, technical tool proficiency, and the ability to follow direction and brand guidelines. The focus should be on the quality and variety of digital assets produced, with clear explanations of the design choices and tools used. Practical examples of HTML/CSS implementation, even if basic, will be highly valued.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Health insurance (Medical, Dental, Vision)

• Life insurance

• Paid time off (Vacation, Sick Leave, Public Holidays)

• Potential for professional development and training in design and e-commerce technologies.

• Access to employee discount programs for Newell Brands products.

Working Hours:

• Standard full-time work week, estimated at 40 hours per week. The remote nature of the role may offer some flexibility in daily scheduling, subject to team coordination and business needs.

📝 Enhancement Note: Salary was estimated based on general Brazilian market data for junior-level digital design roles with e-commerce responsibilities, considering the remote aspect. Specific benefits are typical for a global company like Newell Brands and are inferred based on common HR practices. The working hours are a standard assumption for full-time employment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Consumer Goods. Newell Brands is a leading global company with a diverse portfolio of iconic brands in various consumer product categories, including home and kitchen, baby care, writing instruments, and outdoor recreation. This industry context means the e-commerce efforts are geared towards reaching a broad consumer base through direct-to-consumer channels.

Company Size: Large. Newell Brands is a publicly traded company (NASDAQ: NWL) with a significant global presence, indicating a structured corporate environment with established processes and a large employee base.

Founded: 1903. With a long history, Newell Brands has a legacy of brand building and market presence, suggesting a culture that balances innovation with established brand equity and operational efficiency.

Team Structure:

• The role reports to the Sr. Executive Key Account E-commerce, indicating a direct line of communication and collaboration within the e-commerce department.

• The Web Designer will likely work closely with marketing, brand management, and potentially IT/platform management teams to execute digital strategies.

Methodology:

• Data-driven design: Utilizing insights from campaign performance and user behavior to inform design decisions and optimize layouts.

• Brand-centric approach: Ensuring all digital assets strictly adhere to the brand guidelines of each portfolio brand.

• Agile execution: Likely involves iterative design and development processes to quickly deploy and test digital assets for e-commerce campaigns.

• Cross-functional collaboration: Working closely with marketing and account management to align digital efforts with broader business objectives.

Company Website: https://www.newellbrands.com/

📝 Enhancement Note: The company context emphasizes a large, established consumer goods company with a global reach. This implies a professional, process-oriented environment where brand consistency and operational efficiency are critical. The e-commerce team likely plays a vital role in driving direct-to-consumer sales and brand engagement.

📈 Career & Growth Analysis

Operations Career Level: Junior Web Designer. This role is positioned at an entry-level to early-career stage within the digital operations and design function. It's an opportunity to build foundational skills in e-commerce design, front-end implementation, and digital marketing asset creation within a large corporate setting.

Reporting Structure:

Operations Impact:

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in UI/UX design, front-end development (HTML/CSS), and specific e-commerce platforms like VTEX.

• Brand Portfolio Expansion: Gain experience working with a diverse range of well-known consumer brands, understanding their unique market positioning and design requirements.

• Career Advancement: Potential to progress to Mid-Level Web Designer, E-commerce Specialist, UI/UX Designer, or even into Digital Marketing or E-commerce Management roles within Newell Brands.

• Training and Development: Access to internal training programs and potential for external certifications in design software, web technologies, or e-commerce best practices.

📝 Enhancement Note: The growth trajectory for a junior designer in a large company like Newell Brands is generally strong, with opportunities to specialize or broaden their scope within the e-commerce and digital marketing functions. The reporting structure to a senior e-commerce executive provides valuable exposure to business objectives.

🌐 Work Environment

Office Type: Fully Remote. This role is designated as fully remote, offering the flexibility to work from any location.

Office Location(s): While the role is remote, the specified location is Balneario Picarras, Santa Catarina, Brazil, suggesting the candidate should be based in Brazil, potentially with a preference for proximity to this region or within the associated timezone.

Workspace Context:

• Collaborative Environment: Although remote, expect regular virtual collaboration with the Sr. Executive Key Account E-commerce and other cross-functional teams through video conferencing, instant messaging, and project management tools.

• Technology Access: Will require a reliable internet connection and a suitable personal workspace. Newell Brands will likely provide access to necessary software licenses (e.g., Adobe Creative Suite, Figma) and potentially company-issued hardware if required.

• Team Interaction: Opportunities for team interaction will be virtual, focusing on project updates, brainstorming sessions, and feedback exchanges.

Work Schedule:

• Standard full-time hours (approx. 40 hours/week) are expected. While remote work offers flexibility, individuals will need to manage their time effectively to meet deadlines and participate in scheduled meetings, likely aligned with Brazilian business hours or the team's core working hours.

📝 Enhancement Note: The fully remote nature is a key aspect. The mention of a specific Brazilian location suggests that candidates must be legally authorized to work in Brazil and potentially align with local business hours, even if working from home.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and relevant experience.

• Technical Assessment/Portfolio Review: This stage will likely involve a detailed discussion of your portfolio, including specific projects, your role in them, the tools used, and your design process. You may be asked to present specific examples of e-commerce assets or explain your approach to UI development.

• Skills-Based Exercise: Possibly a short design challenge or a test of your HTML/CSS coding abilities for a specific e-commerce scenario.

• Behavioral/Cultural Fit Interview: Discussion with the hiring manager (Sr. Executive Key Account E-commerce) to assess your problem-solving skills, collaboration style, and how you align with Newell Brands' values and remote work culture.

• Final Interview (if applicable): May involve meeting other team members or a higher-level manager.

Portfolio Review Tips:

• Curate Wisely: Select 3-5 of your strongest, most relevant projects that showcase e-commerce design, digital campaign assets, and any UI implementation work.

• Highlight E-commerce Relevance: Clearly label projects as "E-commerce," "Landing Page," "Email Marketing," or "UI Design."

• Showcase Tool Proficiency: Explicitly mention the tools used (Figma, Photoshop, Illustrator, HTML, CSS) for each project.

• Explain Your Process: For each project, briefly describe the objective, your role, the challenges, your design process, and the outcome or impact.

• Brand Consistency: If possible, include examples that demonstrate your ability to adapt designs to different brand guidelines.

• Code Snippets (Optional but Recommended): If you have basic HTML/CSS examples relevant to email or landing pages, consider including them or being prepared to discuss them.

Challenge Preparation:

• Design Challenge: Be prepared for a task that might involve creating a banner, a simple landing page layout, or suggesting improvements to an existing e-commerce page. Focus on quick, effective design and clear rationale.

• HTML/CSS Coding: If a coding challenge is presented, focus on clean, semantic HTML and basic CSS for layout and styling. Understand email client limitations if asked to code an email template.

• Problem-Solving: Practice articulating how you would approach a design problem with limited information or under tight deadlines.

📝 Enhancement Note: A strong portfolio is critical for this role, especially at the junior level. Candidates should be prepared to not only show their work but also articulate their design process, tool usage, and understanding of e-commerce best practices. The interview will likely assess both creative and technical aptitudes.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, wireframing, and prototyping. Proficiency is required.

• Adobe Photoshop: Critical for image editing, manipulation, and creating advanced graphic assets.

• Adobe Illustrator: Necessary for creating vector graphics, logos, and scalable design elements.

Analytics & Reporting:

CRM & Automation:

• VTEX: This e-commerce platform is specifically mentioned for programming layouts. Familiarity with its content management capabilities and how to implement designs within it is a key technical requirement.

• Email Marketing Platforms: Candidates should be comfortable with the technical aspects of deploying HTML-coded emails through platforms like Mailchimp, SendGrid, or similar, though specific platform names are not provided.

📝 Enhancement Note: The core technical requirements are focused on design software and e-commerce platform implementation. While advanced analytics tools are not listed as requirements, understanding how design influences key e-commerce metrics is a valuable asset for a designer aiming to prove their impact.

👥 Team Culture & Values

Operations Values:

• Consumer-Centricity: A focus on understanding and delighting consumers through engaging and user-friendly digital experiences.

• Brand Excellence: Upholding the integrity and visual standards of Newell Brands' diverse portfolio of iconic brands.

• Innovation & Agility: Embracing new design trends and technologies, and being able to adapt quickly to evolving e-commerce strategies and market demands.

• Collaboration & Respect: Working effectively within a remote team, valuing diverse perspectives, and contributing to a supportive and inclusive work environment.

• Data-Driven Decision Making: Using performance data to inform design choices and optimize digital assets for maximum impact.

Collaboration Style:

• Remote Collaboration: Expect a highly collaborative, yet remote, working style. This involves proactive communication, effective use of virtual collaboration tools, and a commitment to keeping team members informed.

• Cross-Functional Integration: Close collaboration with marketing, e-commerce account management, and potentially brand teams to ensure design outputs align with overall business objectives and campaign strategies.

• Feedback Culture: Openness to receiving and providing constructive feedback to improve designs and processes, fostering a continuous improvement mindset.

📝 Enhancement Note: The culture emphasizes a balance between brand integrity, consumer focus, and the agility required in the fast-paced e-commerce landscape. The remote nature necessitates strong communication and collaboration skills.

⚡ Challenges & Growth Opportunities

Challenges:

• Brand Consistency Across Portfolio: Managing and applying distinct brand guidelines for numerous well-known brands within the Newell Brands portfolio can be complex.

• Technical Implementation Constraints: Working within the limitations of e-commerce platforms (like VTEX) and email marketing systems to achieve desired design outcomes.

• Balancing Creativity with Technical Requirements: Finding the right balance between innovative design and the practical constraints of HTML/CSS and platform capabilities.

• Remote Collaboration Dynamics: Effectively communicating and collaborating with team members and stakeholders across different locations and time zones.

• Keeping Pace with Digital Trends: Continuously learning and adapting to new design tools, e-commerce best practices, and digital marketing trends.

Learning & Development Opportunities:

• Advanced Design Software Skills: Deepening expertise in Figma, Photoshop, and Illustrator, potentially exploring advanced features and workflows.

• E-commerce Platform Specialization: Becoming an expert in VTEX or other relevant e-commerce platforms, mastering their design and implementation capabilities.

• Front-End Development Skills: Expanding HTML and CSS knowledge to create more sophisticated web elements and responsive designs.

• UI/UX Best Practices: Gaining deeper insights into user interface design principles, usability testing, and conversion rate optimization.

• Brand Management Exposure: Understanding how design contributes to brand identity and marketing strategies across a diverse product portfolio.

📝 Enhancement Note: The challenges are typical for a junior role in a large organization with a diverse brand portfolio and a remote setup. The growth opportunities are well-defined, offering clear paths for skill enhancement and career progression within the digital operations and design field.

💡 Interview Preparation

Strategy Questions:

• "Describe a challenging e-commerce design project you worked on. What were the objectives, your role, the challenges, and the outcome?" (Focus on process, problem-solving, and results).

• "How do you ensure brand consistency when designing for multiple brands, especially with different brand guidelines?" (Demonstrate understanding of brandbooks and adaptability).

• "Walk us through your process for creating a responsive email marketing campaign or landing page. What tools do you use, and what are key considerations?" (Showcase practical workflow and technical awareness).

Company & Culture Questions:

• "What interests you about Newell Brands and our portfolio of brands?" (Research their brands and recent campaigns).

• "How do you stay organized and manage your time effectively in a remote work environment?" (Highlight self-discipline and time management skills).

• "Describe a time you had to collaborate with a team remotely to achieve a design goal." (Provide an example of effective remote collaboration).

Portfolio Presentation Strategy:

• Structured Walkthrough: Organize your portfolio logically. For each project, use a clear narrative: Problem/Objective -> Your Solution/Design Process -> Tools Used -> Outcome/Impact.

• Highlight Key Skills: Explicitly point out examples that demonstrate your Figma, Photoshop, Illustrator, and any HTML/CSS skills.

• E-commerce Focus: Emphasize projects directly related to e-commerce, digital campaigns, landing pages, and email marketing.

• Brandbook Application: If possible, showcase how you've applied brand guidelines.

• Be Ready for Questions: Anticipate questions about your design choices, technical implementation challenges, and how your designs contribute to business goals.

📝 Enhancement Note: Preparation should focus on demonstrating a strong understanding of the e-commerce design lifecycle, proficiency with core design tools, and the ability to apply brand guidelines effectively. Being ready to showcase practical skills and articulate a clear design process will be key.

📌 Application Steps

To apply for this operations position:

• Submit your application through the Newell Brands careers portal via the provided link.

• Portfolio Customization: Tailor your resume and portfolio to specifically highlight your experience with e-commerce design, digital campaign assets (banners, landing pages, emails), and your proficiency with Figma, Photoshop, and Illustrator. Include examples that demonstrate your understanding of HTML/CSS implementation if possible.

• Resume Optimization: Ensure your resume clearly outlines your educational background, relevant work experience, and technical skills, using keywords from the job description such as "E-commerce," "Web Designer," "Figma," "HTML," "CSS," "VTEX," "UI Development," and "Digital Campaigns." Quantify achievements where possible.

• Interview Preparation: Practice presenting your portfolio, focusing on explaining your design process, the tools you used, and the impact of your work. Prepare to answer behavioral questions about remote work, collaboration, and problem-solving.

• Company Research: Familiarize yourself with Newell Brands' mission, values, and their extensive portfolio of brands. Understand their presence in the consumer goods market and their e-commerce strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---