Web & Marketing Designer (HubSpot Emails, Social Media + Webflow)

📍 Job Overview

Job Title: Web & Marketing Designer (HubSpot Emails, Social Media + Webflow)
Company: Hire Overseas
Location: Argentina
Job Type: Full-Time
Category: Marketing Operations & Design
Date Posted: October 8, 2025
Experience Level: 5+ Years
Remote Status: 100% Remote

🚀 Role Summary

• Design compelling static and animated visuals for HubSpot email campaigns and broader digital marketing initiatives, ensuring brand consistency and engagement.
• Collaborate closely with marketing and content teams to produce high-quality branded collateral, including decks, PDFs, and one-pagers.
• Support website design projects, with a preference for those with Webflow experience, contributing to landing pages and product visuals.
• Partner with sales teams to develop professional pitch decks and internal presentation materials.
• Work asynchronously using tools like Figma, Slack, and Notion, demonstrating strong independent work habits and communication skills.

📝 Enhancement Note: This role focuses on the intersection of graphic design and marketing operations, specifically leveraging HubSpot for email campaigns. The emphasis on Webflow and digital asset creation suggests a need for a designer who understands Go-To-Market (GTM) strategies from a visual execution perspective, rather than pure operations strategy.

📈 Primary Responsibilities

• Develop visually engaging static and animated graphics for HubSpot email sequences and various digital marketing channels, adhering to brand guidelines.
• Create polished marketing collateral such as decks, downloadable guides, campaign assets, and one-pagers, ensuring a cohesive brand narrative.
• Design and contribute to the layout of landing pages, product visuals, and lightweight animations for web applications.
• Support ongoing website design and development projects, ideally with experience in Webflow or similar CMS platforms.
• Maintain and enforce design consistency across all digital platforms and marketing materials to strengthen brand identity.
• Collaborate effectively with cross-functional teams, including marketing, sales, and product, to align visual assets with business objectives.
• Partner with marketing and sales teams to craft impactful pitch decks and internal presentations that effectively communicate ideas and proposals.
• Work within an asynchronous communication environment, leveraging tools like Figma, Slack, and Notion for seamless collaboration.
• Participate actively in product design discussions to ensure optimal brand alignment and user experience.

📝 Enhancement Note: The responsibilities clearly indicate a need for a designer who can execute visual elements that directly support marketing and sales efforts, rather than someone focused on the strategic planning or operational infrastructure of these departments. The emphasis on HubSpot and Webflow points to specific platform proficiency requirements.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical experience and a deep understanding of design principles is paramount. Experience: 5+ years of professional experience in graphic design, with a proven track record in digital marketing, brand development, and visual storytelling.

Required Skills:

• Graphic Design Expertise: 5+ years of professional experience with a strong portfolio showcasing digital, marketing, and brand work.
• Figma Proficiency: Advanced skills in Figma for design, prototyping, and collaboration.
• Adobe Creative Suite: Strong command of Adobe Photoshop, Illustrator, and potentially After Effects for advanced graphic creation and animation.
• HubSpot Email Design: Hands-on experience designing visually appealing and effective email campaigns within the HubSpot platform.
• Digital Marketing Visuals: Ability to create graphics for social media, web banners, landing pages, and other digital marketing assets.
• Branding & Layout: Excellent skills in maintaining brand consistency and creating compelling layouts for various digital formats.
• Storytelling: Ability to translate complex ideas into visually engaging narratives.
• Attention to Detail: Meticulous approach to design, ensuring accuracy and polish in all deliverables.
• Communication Skills: Clear and concise communication, essential for asynchronous collaboration and cross-functional teamwork.
• Independent Work Ethic: Proven ability to manage workload, prioritize tasks, and deliver high-quality results with minimal supervision.

Preferred Skills:

• Webflow Experience: Familiarity or hands-on experience with Webflow for website design and development.
• Video Editing: Experience with video editing tools for creating GIFs, reels, or utilizing AI-enhanced video tools.
• Animation Software: Proficiency in animation software such as After Effects or Lottie for creating dynamic visuals.
• E-commerce/SaaS/Logistics/Tech: Previous experience in these specific industries, understanding their unique design needs.

📝 Enhancement Note: The emphasis on "5+ years" for graphic design experience, coupled with specific tool proficiencies like Figma, Adobe Creative Suite, and HubSpot email design, highlights the need for a seasoned professional. The "bonus points" suggest areas where candidates can further differentiate themselves, indicating a desire for a designer with a forward-thinking approach, possibly incorporating AI tools.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 5 years of professional graphic design work.
• Specific examples of digital marketing assets, including social media graphics, web banners, and landing page visuals.
• Demonstrable experience designing HubSpot email campaigns, highlighting effectiveness and brand alignment.
• Case studies or examples of branded collateral production, such as decks, PDFs, and one-pagers.
• Visual examples of website design contributions, preferably using Webflow or similar CMS platforms.

Process Documentation:

• Examples demonstrating a systematic approach to design workflow, from concept to final asset delivery.
• Evidence of how brand guidelines are applied and maintained across various design projects.
• Workflow samples showing collaboration with marketing, sales, or content teams.
• Documentation or case studies illustrating the creation of animated graphics or lightweight animations.

📝 Enhancement Note: For a designer role, the portfolio is critical. The emphasis here is on practical application and demonstrable skills within the specified tools and marketing contexts. While not a "process operations" role, the expectation of a systematic approach to design and collaboration is key.

💵 Compensation & Benefits

Salary Range: Based on the role's requirements, 5+ years of experience, 100% remote nature, and payment in USD for a candidate in Argentina, a competitive annual salary range would likely fall between USD $30,000 - $50,000. This estimate considers the cost of living in Argentina, the demand for specialized design skills, and the company's commitment to paying in USD.

Benefits:

• Paid in USD: Bi-monthly payouts on the 15th and 30th, providing stable and predictable income.
• Paid Time Off (PTO): Up to 14 days annually, accrued from Day 1, allowing for work-life balance.
• Holiday Observance: Recognition and observance of local holidays based on the employee's location.
• 100% Remote Work: Flexibility to work from anywhere, promoting autonomy and comfort.
• Portfolio Building: Opportunity to work on brand campaigns that blend storytelling and technology, enhancing professional development.
• Cross-Functional Collaboration: Engage with creative producers, strategists, and social media managers, fostering a dynamic work environment.

Working Hours: The role implies a standard full-time commitment, typically 40 hours per week, with flexibility due to the remote nature and asynchronous work style.

📝 Enhancement Note: The salary estimate is based on common compensation benchmarks for experienced remote designers in Latin America, particularly those being paid in USD. This range accounts for the specified experience level and the specialized skills in HubSpot and Webflow. The benefits are directly listed from the job description.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the broader tech and staffing industry, focusing on connecting global companies with remote talent. The specific client industries mentioned (e-commerce, SaaS, logistics/tech) suggest a focus on technology-driven businesses. Company Size: While not explicitly stated, "Hire Overseas" likely functions as a talent acquisition platform or agency, suggesting a moderate to large operational footprint to manage a global talent pool and client base. Founded: The founding date is not provided, but the company's operational model suggests a modern approach to talent sourcing and remote work enablement.

Team Structure:

• The designer will be part of a remote team, collaborating with various departments within the client company.
• Key collaborators include marketing teams, content creators, sales teams, and potentially product designers.
• Reporting lines are likely to be within the marketing or design department of the client company, with overarching coordination from Hire Overseas.

Methodology:

• Asynchronous Communication: Emphasis on tools like Figma, Slack, and Notion for efficient remote collaboration.
• Data-Driven Design: While the role is creative, there's an implied need to design visuals that support marketing objectives and engagement metrics.
• Brand Consistency: A core methodology will be maintaining and enforcing strict brand standards across all digital touchpoints.

Company Website: Hire Overseas Website URL - https://hireoverseas.com/

📝 Enhancement Note: The company functions as an intermediary, connecting talent with clients. The designer's immediate team will be within the client organization, but their overall employment and HR support will likely be through Hire Overseas. The culture emphasizes remote work, asynchronous collaboration, and supporting tech-focused clients.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an experienced individual contributor within the creative and marketing function. It is not a traditional "operations" role focused on process optimization, but rather a specialized design role that supports Go-To-Market (GTM) operations through visual execution. Reporting Structure: The designer will likely report to a Marketing Manager, Creative Director, or Head of Design within the client company. Collaboration will be extensive with marketing specialists, content writers, and sales representatives. Operations Impact: The designer's impact is measured by their ability to create visually compelling assets that drive engagement, strengthen brand perception, and support sales enablement. This includes improving email open rates through engaging visuals, enhancing brand recognition via consistent design, and facilitating sales conversations with professional pitch decks.

Growth Opportunities:

• Skill Specialization: Deepen expertise in HubSpot email design, Webflow, and potentially animation or AI-driven design tools.
• Portfolio Expansion: Work on diverse campaigns for various tech sectors (e-commerce, SaaS, logistics), building a robust and varied professional portfolio.
• Cross-Functional Exposure: Gain experience working closely with marketing strategists, sales teams, and product developers, broadening understanding of GTM functions.
• Leadership Potential: Over time, potentially move into a Senior Designer role, lead design projects, or mentor junior designers.

📝 Enhancement Note: While the role title includes "Web & Marketing Designer," and the company is "Hire Overseas," the core function is graphic design supporting marketing and sales. The "operations" context here refers to the operational execution of marketing and sales strategies through design, rather than managing operational processes themselves.

🌐 Work Environment

Office Type: This is a 100% remote position, meaning there is no central office. Employees work from their own chosen locations. Office Location(s): The role is advertised for candidates located in Argentina, implying a focus on talent within that region, though the company's model allows for global remote work.

Workspace Context:

• Collaborative Environment: Despite being remote, the emphasis on Slack, Notion, and Figma fosters a highly collaborative digital workspace.
• Technology & Tools: Access to industry-standard design tools like Figma and Adobe Creative Suite is expected, used in conjunction with communication and project management platforms.
• Team Interaction: Regular interaction with marketing, sales, and potentially product teams through scheduled meetings and asynchronous communication channels.

Work Schedule: The role requires a full-time commitment (approximately 40 hours per week). The remote and asynchronous nature allows for flexibility in structuring the workday, provided deadlines are met and collaboration needs are accommodated.

📝 Enhancement Note: The remote nature is a key aspect, emphasizing the need for self-discipline and effective digital communication. The "workspace" is entirely digital, relying on technology to facilitate collaboration and project execution.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application: Submit resume, Loom video, and portfolio. This is the primary screening stage.
• Video Introduction (Loom): A 1-2 minute Loom video is required to introduce yourself and your design background, assessing communication skills and personality.
• Role-Specific Assessment (Homework): A tailored assignment may be given to evaluate practical design skills relevant to the role (e.g., designing sample email graphics).
• Recruitment Interview: An initial screening with the Hire Overseas talent team to assess overall fit and basic qualifications.
• Executive Interview: A meeting with senior leadership (likely within the client company) to discuss role alignment, career aspirations, and cultural fit.
• Client Interview: The final interview with the direct client team you would be supporting, focusing on specific project needs and team integration.
• Job Offer: A formal offer extended to the successful candidate.

Portfolio Review Tips:

• Curate Effectively: Select your strongest pieces that directly showcase HubSpot email design, digital marketing collateral, and Webflow experience (if applicable).
• Highlight Process: For each piece, briefly explain your design process, the problem you were solving, and the tools used.
• Showcase Results: If possible, include metrics or outcomes related to your designs (e.g., increased engagement for an email campaign).
• Include Motion Graphics: Ensure your portfolio includes static and motion graphics, with bonus points for AI-enhanced work.
• Clarity and Conciseness: Present your portfolio in a well-organized, easy-to-navigate format.

Challenge Preparation:

• HubSpot Email Design: Be prepared to discuss best practices for HubSpot email design, including responsiveness, accessibility, and conversion optimization.
• Brand Consistency: Understand how to adapt designs across different platforms while maintaining a unified brand identity.
• Asynchronous Collaboration: Be ready to articulate how you manage projects and communicate effectively in a remote, asynchronous environment.
• Figma & Adobe Suite: Be prepared for potential questions or tasks related to your proficiency in these tools.

📝 Enhancement Note: The emphasis on the Loom video and portfolio is crucial. Candidates must tailor their submissions to highlight the specific skills and experience requested, particularly HubSpot email design and digital marketing collateral creation. The interview stages are structured to progressively assess technical skills, communication, and cultural fit.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and asset creation. Expect to use this extensively.
• Adobe Creative Suite: Proficiency in Photoshop and Illustrator is required for detailed graphic creation. After Effects is a bonus for animation.
• HubSpot: Critical for designing and implementing email marketing campaigns. Understanding its email editor and capabilities is key.

Analytics & Reporting:

• While not a primary responsibility, an understanding of how design impacts engagement metrics (e.g., email open rates, click-through rates) is beneficial. Experience with analytics dashboards that report on campaign performance would be a plus.

CRM & Automation:

• Webflow: Preferred experience for website design and content management. Familiarity with templating, CMS features, and responsive design within Webflow is advantageous.
• Notion: Used for project management, documentation, and team collaboration.
• Slack: Primary communication tool for real-time and asynchronous team interactions.

📝 Enhancement Note: The core technology stack revolves around design and marketing execution tools. A strong understanding of Figma, Adobe Creative Suite, and HubSpot is non-negotiable. Webflow is a significant preferred skill, indicating the client's use of this platform for their web presence.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce visually appealing and effective designs, with an openness to AI-enhanced tools and new techniques.
• Brand Stewardship: Commitment to upholding and enhancing brand identity through consistent and high-quality visual assets.
• Collaboration & Communication: Valuing teamwork, clear communication, and effective contribution within a remote and asynchronous environment.
• Detail-Oriented Execution: A meticulous approach to design, ensuring accuracy, polish, and adherence to project requirements.
• Efficiency & Impact: Designing assets that not only look good but also serve a purpose, driving engagement and supporting business objectives.

Collaboration Style:

• Asynchronous First: Heavy reliance on digital tools like Figma, Slack, and Notion for communication and project collaboration, respecting different time zones and work schedules.
• Cross-Functional Integration: Working closely with marketing strategists, content creators, and sales teams to ensure design aligns with overall campaign goals and sales enablement needs.
• Feedback Exchange: Openness to constructive criticism and iterative design based on feedback from team members and stakeholders.
• Knowledge Sharing: Contributing to a shared understanding of design best practices and effective visual communication strategies within the team.

📝 Enhancement Note: The culture emphasizes remote collaboration, a strong creative output, and a business-oriented approach to design. The values support a designer who is proactive, detail-oriented, and capable of working independently while being a strong team player in a virtual setting.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Collaboration Management: Navigating communication and project management effectively in a fully remote, asynchronous environment, ensuring seamless workflow across different time zones.
• Balancing Creative Vision with Brand Constraints: Delivering innovative designs while strictly adhering to established brand guidelines and client-specific requirements.
• Rapidly Evolving Design Tools: Staying current with new design technologies, including AI-powered tools, and integrating them effectively into the workflow.
• Cross-Functional Alignment: Ensuring design outputs meet the diverse needs and expectations of marketing, sales, and potentially product teams.

Learning & Development Opportunities:

• Advanced HubSpot & Webflow Skills: Opportunities to deepen expertise in these platforms through hands-on work and potentially specialized training.
• AI in Design: Exploring and applying AI tools for enhanced creativity, efficiency, and animation, positioning you at the forefront of design innovation.
• Industry Exposure: Gaining experience with design challenges specific to e-commerce, SaaS, and logistics/tech industries.
• Portfolio Enhancement: Consistently adding high-impact projects to your portfolio, showcasing your growth and versatility.

📝 Enhancement Note: The challenges are typical for a remote designer role, focusing on communication, creative execution within constraints, and staying technologically relevant. The growth opportunities are specifically tied to the tools and industries mentioned in the job description.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed a HubSpot email campaign. What were the goals, your approach, and the results?" (Be ready to discuss metrics like open rates, CTR, and conversion.)
• "How do you ensure design consistency across digital channels (email, web, social) while working remotely?" (Focus on process, style guides, and communication.)
• "Walk us through your process for creating a branded sales deck. What elements are crucial for effective sales enablement?" (Highlight storytelling, data visualization, and brand alignment.)
• "How have you used Figma or Adobe Creative Suite to solve a specific design challenge or improve efficiency?" (Provide concrete examples of tool application.)

Company & Culture Questions:

• "What interests you about working for Hire Overseas and supporting their clients in the tech sector?" (Research Hire Overseas and the industries they serve.)
• "How do you approach collaboration in an asynchronous, remote environment?" (Emphasize proactive communication, clear documentation, and tool proficiency.)
• "What are your thoughts on AI's role in graphic design, and how have you incorporated it or would you?" (Show curiosity and willingness to explore new technologies.)

Portfolio Presentation Strategy:

• Structured Walkthrough: Prepare a concise narrative for 2-3 key projects, focusing on the problem, your solution, the tools used, and the outcome.
• Highlight HubSpot & Webflow: Ensure your portfolio prominently features relevant HubSpot email designs and any Webflow projects.
• Motion Graphics Emphasis: Be ready to showcase your static and motion graphics, explaining the purpose and impact of animations.
• Concise Loom Video: Keep your introductory video engaging, brief, and directly relevant to your design background and enthusiasm for the role.

📝 Enhancement Note: Preparation should center on demonstrating practical application of skills in HubSpot, Figma, and Adobe Suite, along with an understanding of remote collaboration. The portfolio and Loom video are critical first impressions.

📌 Application Steps

To apply for this Web & Marketing Designer position:

• Submit your application through the Workable platform.
• Customize Your Resume: Ensure your resume highlights your 5+ years of graphic design experience, specifically mentioning HubSpot email design, Figma, Adobe Creative Suite, and any Webflow experience. Quantify achievements where possible.
• Prepare Your Loom Video: Record a 1-2 minute Loom video that succinctly introduces you, your design background, and your enthusiasm for this role. Make it engaging and professional.
• Curate Your Portfolio: Select your strongest, most relevant work, ensuring it clearly showcases your HubSpot email designs, digital marketing collateral, and any motion graphics or Webflow projects. Organize it logically for easy review.
• Research Hire Overseas: Familiarize yourself with Hire Overseas's mission, services, and the types of clients they serve (e-commerce, SaaS, logistics/tech). Understand their approach to remote talent.
• Practice Your Pitch: Be ready to articulate your design process, your experience with the required tools, and how you contribute to marketing and sales objectives during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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