Visual Designer (Motion & Brand Focus) - Contract

📍 Job Overview

Job Title: Visual Designer (Motion & Brand Focus) - Contract Company: StyleSeat Location: 100% Remote (U.S. Based Only - Select States) Job Type: Part-time/Contract (20-40 hours a week) Category: Marketing Operations / Creative Operations Date Posted: August 11, 2025 Experience Level: Mid-Level (3+ years) Remote Status: Fully Remote

🚀 Role Summary

• This contract role focuses on the intersection of visual design, motion graphics, and brand storytelling within a marketing context.
• The primary objective is to create engaging visual assets that span the entire customer journey, from product features to performance marketing.
• Key responsibilities involve designing and animating video content, creating dynamic email assets, and supporting brand initiatives with high-quality creative output.
• Successful candidates will demonstrate proficiency in industry-standard design and motion graphics software, coupled with a strong understanding of brand consistency and visual communication principles.

📝 Enhancement Note: While the role title is "Visual Designer," the emphasis on motion and brand within a marketing context strongly aligns it with creative operations or marketing operations functions, specifically in asset creation and brand consistency management. The contract nature suggests a project-based need for specialized design skills.

📈 Primary Responsibilities

• Design and animate product feature videos for both promotional and educational purposes, ensuring clarity and brand alignment.
• Create branded GIFs and animations for marketing emails to enhance engagement and visual appeal.
• Design and develop marketing emails, applying brand guidelines and UX best practices for optimal performance.
• Support product launches by collaborating on visual concepts and executing marketing campaign assets.
• Design performance marketing ads, including specialized formats like PMAX video campaigns, to drive customer acquisition.
• Develop brand-aligned assets for StyleSeat Pros, empowering them to improve their client communications and business presentation.
• Build and optimize web pages in Webflow, contributing to the digital presence and user experience.

📝 Enhancement Note: The responsibilities indicate a need for end-to-end creative execution within marketing campaigns, requiring a blend of graphic design, motion graphics, and content creation skills. The mention of "supporting product launches" and "performance marketing ads" highlights the role's direct impact on Go-To-Market (GTM) strategies and revenue generation through effective visual communication.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Digital Media, Animation, or a related field is often preferred for roles requiring advanced visual design and motion graphics expertise. Equivalent professional experience will also be considered. Experience: 3+ years of experience in graphic design, with a specific emphasis on motion graphics and brand development.

Required Skills:

• Motion Graphics Expertise: Proven ability to design and animate using After Effects for various applications, including product explainers and marketing assets.
• GIF Creation: Proficiency in creating animated GIFs for email marketing and social media.
• Graphic Design Software: Strong skills in Figma for UI/UX design, prototyping, and asset creation.
• Brand Design & Storytelling: Demonstrated experience in developing and maintaining brand identity through visual elements and narrative-driven motion.
• Typography & Layout: Excellent understanding of typography, composition, and layout principles to create visually appealing and coherent designs.
• Attention to Detail: Meticulous approach to design, ensuring precision in execution and adherence to brand standards and project requirements.
• Fast-Paced Execution: Ability to work efficiently and deliver high-quality assets within tight deadlines, common in startup environments.

Preferred Skills:

• Webflow Development: Experience building and managing websites using Webflow.
• Email Marketing Platforms: Familiarity with various marketing email platforms and their design capabilities.
• HTML/CSS: Basic understanding of HTML and CSS for email design and web development integration.
• Collaboration & Communication: Strong interpersonal skills for effective collaboration with cross-functional teams and stakeholders.

📝 Enhancement Note: The combination of After Effects, Figma, and Webflow skills suggests a need for a versatile designer capable of handling both animated content and front-end web design elements, aligning with modern digital marketing and GTM operational needs. The emphasis on speed and quality implies a focus on efficiency in creative asset production, a core tenet of operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Motion Graphics Case Studies: Showcase examples of product explainer videos, animated social media content, or promotional animations, detailing the problem, your process, and the outcome.
• Brand Identity Projects: Highlight projects where you've developed or significantly contributed to brand guidelines, demonstrating consistency across various media.
• Email Design Examples: Present examples of marketing emails you've designed, emphasizing layout, typography, and the integration of animated elements like GIFs.
• Performance Marketing Assets: Include examples of digital ads (static or video) created for paid campaigns, demonstrating an understanding of conversion-focused design.
• Webflow Project Samples (if applicable): If you have Webflow experience, include links or screenshots of websites you've built, showcasing design and functionality.

Process Documentation:

• Workflow Design: Demonstrate your process for conceptualizing, storyboarding, designing, and animating visual assets, from brief to final delivery.
• Version Control & Feedback Integration: Show how you manage design iterations and incorporate feedback from stakeholders to refine assets.
• Asset Optimization: Provide examples of how you optimize visual assets for different platforms (web, email, ads) to ensure performance and scalability.

📝 Enhancement Note: A strong portfolio is critical for this role, as it directly demonstrates the candidate's ability to execute on the core responsibilities. For operations-minded candidates, this means also highlighting efficiency in their creative process, adaptability to feedback, and understanding of how design impacts business objectives like engagement and conversion.

💵 Compensation & Benefits

Salary Range: As a contract role, compensation is listed as "based on experience." For a Visual Designer with 3+ years of experience in motion graphics and brand focus, working remotely in the U.S., typical hourly rates can range from $35 to $70 per hour, depending on the depth of experience, specific skill set (e.g., advanced Webflow knowledge), and the complexity of the projects. Benefits: As a contract position, standard employee benefits such as health insurance, paid time off, and retirement plans are typically not provided. However, StyleSeat may offer:

• Flexible work schedule (20-40 hours/week).
• Opportunity to work on high-impact projects for a growing platform.
• Exposure to a creative and fast-paced startup environment.
• Potential for future contract extensions or full-time opportunities based on performance and business needs.

Working Hours: The role is specified as part-time/contract, with a flexible commitment of 20-40 hours per week. This allows for adaptation to project demands and potentially accommodates candidates with other commitments.

📝 Enhancement Note: For contract roles, candidates should consider their total compensation, including the hourly rate, and factor in any self-employment taxes or benefits they need to procure independently. The flexibility in hours is a key benefit for those seeking project-based work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically focused on the beauty and wellness industry, providing a platform for independent professionals. Company Size: StyleSeat is a growth-stage company, likely employing between 50-200 individuals, which typically means a dynamic and evolving work environment with opportunities for direct impact. Founded: StyleSeat was founded in 2011, indicating a mature startup with established processes but still likely retaining a fast-paced, innovative culture.

Team Structure:

• The designer will likely report to a Senior Visual Designer or a Marketing Manager, working closely within the marketing department.
• Collaboration will occur with cross-functional teams, including product, engineering, and growth marketing, requiring strong communication and integration skills.
• The team values speed, precision, and brand excellence, suggesting a culture focused on high-quality output and efficient execution.

Methodology:

• Data-Driven Creatives: While creative-focused, the emphasis on performance marketing ads and product launches implies an understanding of how design impacts business metrics.
• Agile Workflow: The fast-paced nature of a startup suggests an agile approach to project management and creative development.
• Brand Consistency: A core operational principle will be maintaining a premium, editorial, and polished aesthetic across all visual assets.

Company Website: styleseat.com

📝 Enhancement Note: The company's focus on empowering small business owners in the beauty and wellness sector provides a rich context for visual storytelling. A designer who understands this niche will be better positioned to create resonant and effective assets, aligning with the company's mission.

📈 Career & Growth Analysis

Operations Career Level: This role represents a mid-level individual contributor position within the creative operations function. It offers hands-on experience in asset creation and campaign support. Reporting Structure: The designer will likely report to a manager within the marketing team, collaborating closely with a Senior Visual Designer. This provides opportunities for mentorship and learning from experienced professionals. Operations Impact: The visual designer's work directly impacts StyleSeat's brand perception, customer acquisition through marketing efforts, and the professional development of its users (Pros). High-quality visuals are crucial for driving engagement, conversion, and brand loyalty in the competitive beauty tech market.

Growth Opportunities:

• Skill Specialization: Deepen expertise in motion graphics, animation techniques, and potentially Webflow development.
• Brand Strategy Involvement: Gain exposure to broader brand strategy and how visual design supports overarching marketing goals.
• Cross-Functional Exposure: Work with diverse teams, understanding the operational needs of product development, marketing campaigns, and user engagement initiatives.
• Portfolio Expansion: Build a robust portfolio with diverse projects for a well-known platform in the beauty tech space.
• Potential for Extended Contracts: Strong performance may lead to longer-term contract engagements or consideration for full-time roles if opportunities arise.

📝 Enhancement Note: For operations professionals, this role offers a chance to hone skills in asset production efficiency and creative workflow management within a marketing context, contributing directly to GTM velocity and brand consistency.

🌐 Work Environment

Office Type: Fully remote, allowing for flexibility and a distributed work environment. Office Location(s): U.S. Based Only, with specific states listed for eligibility. This suggests compliance with state-specific employment regulations.

Workspace Context:

• Remote Collaboration: Expect to use digital collaboration tools (e.g., Slack, Zoom, project management software) to connect with team members.
• Independent Work: The role requires self-discipline and the ability to manage one's own time and workflow effectively without direct, constant supervision.
• Digital Tools: Access to industry-standard design software and cloud-based collaboration platforms is essential.

Work Schedule: Flexible, with a commitment of 20-40 hours per week. This allows for a balance between project delivery and personal scheduling, common in contract roles.

📝 Enhancement Note: The fully remote nature necessitates strong self-management skills and proactive communication, key attributes for successful operations professionals in any setting.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio by a recruiter or hiring manager to assess basic qualifications and creative fit.
• Portfolio Presentation/Interview: A deeper dive into your portfolio, where you'll likely discuss your process, design choices, and impact on previous projects. This is a critical stage for visual designers.
• Skills Assessment (Potential): You might be asked to complete a small design challenge or provide specific examples of your motion graphics work related to StyleSeat's brand.
• Team/Hiring Manager Interview: Discuss collaboration styles, workflow, and how you'd integrate with the existing team and contribute to marketing goals.

Portfolio Review Tips:

• Curate Select Projects: Focus on 3-5 of your strongest projects that best align with the role's requirements (motion, brand, marketing assets).
• Showcase Process: For each project, briefly explain the brief, your creative process, the tools used, and the results or impact of your design.
• Highlight Motion Graphics: Ensure your animation skills are prominently featured with clear examples of movement, timing, and storytelling through motion.
• Brand Consistency: Demonstrate your ability to adhere to and build upon brand guidelines.
• User-Centric Design: If possible, show how your designs consider the end-user experience and contribute to business objectives.

Challenge Preparation:

• Familiarize Yourself with StyleSeat's Brand: Understand their aesthetic, target audience, and current marketing materials.
• Practice Motion Graphics: Be prepared to discuss your After Effects workflow and potentially create a short animation if a challenge is given.
• Storytelling: Prepare to articulate the "why" behind your design decisions, connecting them to business goals and user needs.

📝 Enhancement Note: For operations-focused candidates, emphasizing efficiency in your portfolio presentation and design process is key. Highlight how you manage projects, iterate on designs, and deliver polished assets on time.

🛠 Tools & Technology Stack

Primary Tools:

• Motion Graphics Software: Adobe After Effects (essential for animation and video).
• Design & Prototyping: Figma (for UI design, asset creation, prototyping, and collaboration).
• Graphic Design Software: Adobe Creative Suite (Photoshop, Illustrator) for image editing and vector graphics.

Analytics & Reporting:

• While not a primary function for this role, an understanding of how design impacts analytics (e.g., conversion rates on ads, engagement on emails) is beneficial. Familiarity with analytics platforms like Google Analytics or platform-specific ad managers could be a plus.

CRM & Automation:

• Webflow: For website building and content management.
• Email Marketing Platforms: Familiarity with platforms like Mailchimp, SendGrid, or similar for email design and deployment.
• Collaboration Tools: Slack for communication, Google Workspace or similar for document sharing.

📝 Enhancement Note: Proficiency in After Effects and Figma is non-negotiable. Experience with Webflow is a strong differentiator, indicating a well-rounded skill set for digital asset creation and online presence management, which are critical operational components for marketing.

👥 Team Culture & Values

Operations Values:

• Brand Excellence: A commitment to delivering premium, editorial-quality creative across all touchpoints.
• Speed and Precision: The ability to execute quickly without compromising on visual standards or accuracy.
• Collaboration: Working effectively with cross-functional teams to achieve shared marketing and business goals.
• Self-Starter Mentality: Taking initiative, being proactive, and driving projects forward with minimal oversight.
• Solution-Oriented: Approaching challenges with a problem-solving mindset and a focus on actionable outcomes.

Collaboration Style:

• Cross-functional Integration: Expect to work closely with marketing managers, senior designers, and potentially product teams to align visual assets with campaign objectives.
• Feedback-Driven: A culture that values constructive feedback for continuous improvement of creative output.
• Agile & Iterative: Embracing a flexible approach to design, adapting to changing project needs and market trends.

📝 Enhancement Note: The emphasis on being a "self-starter," "fast-paced," and "solution-oriented" designer highlights the operational aspect of the role—delivering results efficiently and proactively within a dynamic environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: Meeting tight deadlines while maintaining a high standard of creative excellence.
• Diverse Asset Creation: Adapting design style and motion techniques for a wide range of marketing channels and purposes.
• Remote Collaboration: Maintaining effective communication and creative synergy within a distributed team.
• Brand Evolution: Staying aligned with StyleSeat's evolving brand identity and marketing strategies.

Learning & Development Opportunities:

• Advanced Motion Graphics: Opportunities to refine skills in complex animation techniques and video editing.
• Webflow Mastery: Potential to become proficient in Webflow development if initially lacking experience.
• Marketing Campaign Exposure: Understanding how visual design contributes to broader marketing strategies and performance metrics.
• Industry Insights: Gaining experience within the fast-growing beauty and wellness tech sector.

📝 Enhancement Note: For operations professionals, the challenge lies in optimizing the creative workflow to maximize output and impact. The growth opportunities are in enhancing efficiency, mastering versatile tools, and understanding the strategic role of design in GTM execution.

💡 Interview Preparation

Strategy Questions:

• How do you approach designing motion graphics for a product feature that needs to be both informative and engaging? (Focus on process, storytelling, and tool utilization).
• Describe a time you had to create marketing assets under a tight deadline. How did you manage your time and ensure quality? (Highlight efficiency, prioritization, and quality control).
• How do you ensure brand consistency across various marketing materials, especially when working remotely? (Emphasize adherence to guidelines, communication, and asset management).
• What's your process for creating animated GIFs for email marketing? What considerations do you have for file size and load times? (Demonstrate technical understanding and optimization).
• If you have Webflow experience, walk us through a website you built. What were the key design considerations and challenges? (Showcase web design skills and problem-solving).

Company & Culture Questions:

• What excites you about StyleSeat's mission and the beauty/wellness industry? (Show genuine interest and cultural alignment).
• How do you typically collaborate with marketing teams or other stakeholders on creative projects? (Describe your communication and teamwork style).
• How do you stay updated on the latest design trends and motion graphics techniques? (Indicate a commitment to continuous learning).

Portfolio Presentation Strategy:

• Narrative Flow: Structure your portfolio presentation like a story for each project – problem, solution, results.
• Highlight Motion: Clearly label and present your motion graphics work, perhaps with short video clips or GIFs.
• Explain Your Role: Be specific about your contributions, especially if projects were collaborative.
• Connect to StyleSeat: If possible, tailor a small piece or discuss concepts that show how your skills would benefit StyleSeat's brand.
• Be Prepared for Questions: Anticipate questions about your design choices, technical process, and how you handle feedback.

📝 Enhancement Note: When answering strategy questions, frame your responses with an operations mindset: focus on efficiency, process, scalability, and measurable impact. For example, when discussing deadlines, mention your project management approach.

📌 Application Steps

To apply for this Visual Designer (Motion & Brand Focus) contract position:

• Submit your resume and a link to your online portfolio through the StyleSeat careers portal.
• Portfolio Customization: Ensure your portfolio prominently features your strongest motion graphics and brand design work, ideally including examples relevant to marketing campaigns or product features.
• Resume Optimization: Tailor your resume to highlight keywords from the job description, such as "After Effects," "Figma," "motion graphics," "brand design," and "performance marketing." Quantify achievements where possible.
• Interview Preparation: Practice discussing your portfolio projects, focusing on your process, problem-solving skills, and the impact of your designs. Be ready to articulate your approach to fast-paced creative work and collaboration.
• Company Research: Familiarize yourself with StyleSeat's platform, target audience, and current marketing efforts to better understand their brand aesthetic and operational needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details, particularly those concerning compensation, specific state eligibility, and the exact interview process, should be verified directly with StyleSeat before making application decisions.