Visual Designer

📍 Job Overview

Job Title: Visual Designer
Company: Wego
Location: Jakarta, Indonesia (Remote)
Job Type: Full-Time
Category: Marketing Operations / Creative Services
Date Posted: January 27, 2026
Experience Level: Mid-Level (3-5 years)
Remote Status: Fully Remote

🚀 Role Summary

• This role focuses on creating polished, on-brand visual assets for Wego's content team, emphasizing quality and thoughtful execution over sheer volume.
• The Visual Designer will be instrumental in translating creative briefs into high-impact visuals for web and social media, showcasing strong design fundamentals.
• A key aspect involves leveraging AI and generative design tools to enhance both the speed and quality of design deliverables, aligning with modern creative workflows.
• Responsibilities include managing the entire visual execution process, from initial concept and compositing to typography, color, hierarchy, and final asset export.

📝 Enhancement Note: While the job title is "Visual Designer," the responsibilities heavily imply a role within a Go-To-Market (GTM) function, specifically supporting content marketing and digital engagement. The emphasis on "blog-use ready visuals," "social-friendly exports," and "marketing design" positions this as a critical support role for revenue-generating activities. The inclusion of AI tools suggests a forward-thinking approach to creative operations.

📈 Primary Responsibilities

• Produce high-quality, on-brand visual assets for Wego's content marketing efforts, including hero images, featured blog images, infographics, charts, and mockups.
• Translate creative briefs into compelling visual concepts, iterating rapidly to deliver polished final files optimized for web publication.
• Own the complete visual execution process, ensuring strong composition, effective typography, harmonious color palettes, clear hierarchy, and precise final export settings.
• Apply advanced Adobe Photoshop and Illustrator techniques, including compositing, masking, intricate type treatments, and efficient artboard management, to produce professional-grade assets.
• Integrate generative AI and AI-assisted design tools into the workflow to accelerate ideation, enhance image quality, and streamline the creation of complex visual elements.
• Edit short videos, social media clips, and create basic animated mockups using tools such as CapCut, Premiere Pro, or comparable AI video solutions, ensuring social-media-ready exports.
• Proactively manage time and project priorities across multiple simultaneous projects, consistently meeting deadlines and communicating potential trade-offs or delays early.
• Actively receive and incorporate constructive feedback, demonstrating a commitment to continuous improvement and measurable enhancement of design quality and efficiency.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can operate autonomously and efficiently, producing ready-to-publish assets. The emphasis on "applying best-practice Photoshop and Illustrator techniques without supervision" and "manage time and priorities across simultaneous projects" indicates a need for a self-starter with strong organizational skills, typical of a mid-level role in a fast-paced GTM environment.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating a deep understanding of visual design principles is paramount. Formal education in Graphic Design, Visual Arts, or a related field is beneficial.
Experience: 3-5 years of professional experience in visual design, marketing design, or a closely related creative field, with a proven track record of delivering high-quality digital assets.

Required Skills:

• Portfolio Excellence: A robust portfolio showcasing mastery of visual design fundamentals, including layout, typography, color theory, composition, advanced retouching, and polished final outputs.
• English Proficiency: Professional working proficiency in both written and spoken English, enabling clear communication for daily collaboration, brief interpretation, and feedback exchange.
• Adobe Creative Suite Mastery: Advanced proficiency in Adobe Photoshop and Adobe Illustrator, demonstrated through portfolio pieces featuring compositing, masking, complex type treatments, and optimized export-ready artboards.
• Video Editing & Motion Graphics: Proven experience in editing short-form video content, social media clips, and creating animated mockups using CapCut, Adobe Premiere Pro, or comparable AI-driven video editing tools.
• AI & Generative Design Integration: Practical experience utilizing generative AI tools for imagery, compositing, and video enhancement, with the ability to seamlessly integrate AI outputs into a reliable professional design workflow.
• Craftsmanship & Detail Orientation: A keen eye for detail and a strong sense of craft, ensuring that delivered work requires minimal revisions and meets high aesthetic standards.
• Adaptability & Feedback Incorporation: Comfort with receiving constructive critique, a demonstrated ability to incorporate direction effectively, and a pattern of rapid iteration and learning from feedback.
• Communication Skills: Strong verbal and written communication abilities, capable of articulating design choices and rationale clearly to non-designer stakeholders.
• Time Management & Prioritization: Reliable skills in managing multiple projects simultaneously, prioritizing tasks effectively, and meeting deadlines consistently.

Preferred Skills:

• Scalable Design Systems: Experience in developing design templates and systems to efficiently scale visual output across various content formats.
• Workflow Automation: Ability to build and implement automation workflows using tools like n8n, Zapier, or similar integration platforms to reduce manual effort and accelerate delivery times.

📝 Enhancement Note: The emphasis on "professional working proficiency in English" is a critical requirement for a remote role, ensuring seamless collaboration across potential time zones and diverse teams. The "nice-to-have" skills in automation and systems point towards an operations-minded designer who can contribute to efficiency gains beyond just asset creation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate Design Fundamentals: Showcase a strong grasp of layout, typography, color theory, composition, and visual hierarchy across various projects.
• Showcase Tool Proficiency: Include examples that clearly illustrate advanced skills in Adobe Photoshop, Illustrator, and video editing software (e.g., Premiere Pro, CapCut).
• Highlight AI Integration: Present case studies or examples where AI and generative design tools were effectively used to enhance quality, speed up ideation, or create unique visual elements.
• Illustrate Workflow & Problem Solving: Provide examples of how you've translated briefs into final assets, demonstrating your process, iteration, and ability to solve visual challenges.
• Detail Impact & Rework Reduction: Where possible, quantify the impact of your designs or highlight projects where your attention to detail minimized rework.

Process Documentation:

• Workflow Design: Be prepared to discuss how you approach translating a creative brief into a visual concept, including your iterative process and feedback integration.
• System Implementation: If you have experience creating templates or design systems, be ready to explain how they were implemented and the benefits they provided in terms of efficiency and consistency.
• Performance Analysis: While not explicitly stated, be ready to discuss how you measure the effectiveness of your designs, even if informally, and how you use feedback to improve future work.

📝 Enhancement Note: For a visual design role supporting content and marketing, a portfolio is the primary evaluation tool. The emphasis here is on demonstrating not just aesthetic skill but also process, efficiency, and adaptability, especially with emerging AI tools. This aligns with GTM operations' focus on measurable output and streamlined workflows.

💵 Compensation & Benefits

Salary Range: Based on the mid-level experience requirement (3-5 years), professional English proficiency, and the remote nature of the role within the Jakarta/Singapore region, a competitive salary range for a Visual Designer would typically fall between IDR 15,000,000 - IDR 25,000,000 per month (approximately $950 - $1,600 USD per month), subject to experience and negotiation. For Singapore-based remote employees, this range could be higher, potentially SGD 3,000 - SGD 5,000 per month ($2,200 - $3,700 USD per month).

Benefits:

• Competitive salary with annual performance-based reviews.
• Travel benefits for employees, potentially related to company events or personal travel.
• Comprehensive wellness benefits supporting physical and mental health.
• Access to modern creative and AI tools designed to boost productivity and enhance work quality.
• Company-provided equipment and licensed software essential for performing the role effectively.

Working Hours: The role is expected to align with a standard 40-hour work week, with flexibility often provided for remote employees to manage their schedules effectively, while ensuring availability for critical meetings and collaboration.

📝 Enhancement Note: Salary ranges are estimated based on typical market rates for mid-level creative roles in Southeast Asia, considering both Indonesia and Singapore as potential reference points for a remote position. The inclusion of "annual salary review based on performance" is a standard benefit that appeals to ambitious professionals. The "travel benefits" are particularly relevant for a company like Wego, which operates in the travel industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Online Travel Agency (OTA) / Technology. Wego operates in the highly competitive online travel sector, focusing on providing travel search and booking services across various platforms. This industry demands agility, data-driven decision-making, and a strong user-centric approach. Company Size: Wego is a well-established company, likely falling into the medium to large enterprise category (e.g., 200-1000+ employees), suggesting structured processes and opportunities for impact within a significant organization. Founded: Founded in 2005, Wego has a substantial history in the digital travel space, indicating experience, stability, and adaptation to market changes.

Team Structure: The Visual Designer will likely be part of the Marketing or Content team, reporting to a Marketing Manager, Content Lead, or Creative Director. This team collaborates closely with product, engineering, and other GTM functions to ensure brand consistency and effective communication of Wego's offerings. Methodology: Wego likely employs agile methodologies for content creation and marketing campaigns, requiring designers to be adaptable and responsive to evolving priorities. The emphasis on AI tools suggests a culture that embraces technological innovation to drive efficiency and creativity.

Company Website: https://careers.wego.com

📝 Enhancement Note: Understanding Wego's industry as an OTA is crucial. The demands are high for visual content that inspires travel and clearly communicates deals and features. The "modern creative and AI tools" benefit suggests a company that invests in its creative talent and is forward-thinking.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Visual Designer. It requires independent execution of design tasks, a strong portfolio demonstrating foundational skills, and the ability to integrate new technologies like AI into workflows. The focus is on producing polished, ready-to-use assets with minimal supervision. Reporting Structure: The Visual Designer will likely report to a creative lead or marketing manager. This structure allows for guidance and feedback while providing autonomy in daily tasks. Collaboration will be cross-functional, working with content creators, marketers, and potentially product teams. Operations Impact: The Visual Designer's work directly impacts Wego's brand perception, user engagement, and the effectiveness of marketing campaigns. High-quality visuals are critical for attracting and retaining customers in the competitive travel market. Their output supports content strategy, driving traffic and conversions.

Growth Opportunities:

• Senior Visual Designer / Art Director: Progression could involve taking on more complex projects, leading visual design initiatives, mentoring junior designers, and contributing more strategically to brand direction.
• Specialization: Opportunities to specialize further in areas like motion graphics, UI/UX design for marketing assets, or AI-driven creative workflows.
• Team Lead/Management: With demonstrated leadership and strategic contributions, potential to move into a team lead or creative management role within the marketing department.

📝 Enhancement Note: The growth path for a Visual Designer in a GTM context often involves increasing strategic input, project ownership, and potentially team leadership, especially in a growing company like Wego. The emphasis on AI integration also presents an opportunity for specialization and becoming a go-to expert in that area.

🌐 Work Environment

Office Type: While the role is listed as "TELECOMMUTE," the mention of "Singapore" in location requirements and the company's likely presence there suggests that while remote, there might be an expectation of occasional collaboration or team gatherings if based in a region where Wego has an office. However, the primary description points to a fully remote setup. Office Location(s): While the primary job posting indicates Jakarta, Indonesia, the "location_requirements_raw" lists "Singapore." This suggests the role may be open to candidates in either location or that Singapore is a primary operational hub. Wego has offices in various locations across Asia and the Middle East.

Workspace Context:

• Remote Collaboration: The role necessitates a strong ability to collaborate effectively in a remote setting, utilizing digital communication tools and project management platforms.
• Tools & Technology: Access to modern creative and AI tools, along with company-provided equipment and software, will be standard. This environment supports efficient digital asset creation.
• Team Interaction: While remote, expect regular virtual interactions with the content and marketing teams through video calls, instant messaging, and collaborative design platforms.

Work Schedule: A standard 40-hour work week is expected, with flexibility inherent in remote work. However, designers must be mindful of team availability for synchronous collaboration, feedback sessions, and meeting deadlines, particularly if working across different time zones within Asia.

📝 Enhancement Note: The ambiguity between Jakarta and Singapore locations, combined with "TELECOMMUTE," suggests that Wego is open to remote talent within a specific geographic region or time zone alignment (e.g., Asia/Singapore Time). Candidates should clarify this during the application process.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess basic qualifications and creative output.
• Portfolio Presentation & Discussion: A dedicated session to walk through your portfolio, discuss specific projects, your design process, and how you've used tools like Adobe Suite and AI. Be prepared to explain your design choices and problem-solving approach.
• Skills Assessment/Challenge: Potentially a small design exercise or case study focusing on translating a brief into a visual concept, assessing your speed, creativity, and adherence to brand guidelines.
• Hiring Manager/Team Interview: A discussion about your experience, communication skills, collaboration style, and cultural fit with Wego's team and values.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase your skills in visual design, AI integration, and video editing. Prioritize pieces that align with Wego's brand and content style.
• Tell a Story: For each project, clearly articulate the brief, your role, the challenges you faced, your design process (including iteration and AI usage), and the final outcome or impact.
• Highlight AI & Efficiency: Explicitly point out how you leveraged AI tools or implemented efficient workflows to achieve results. Quantify improvements where possible (e.g., reduced turnaround time, increased engagement).
• Showcase Technical Proficiency: Ensure your portfolio clearly demonstrates advanced Adobe Suite skills, compositing, typography, and color usage.
• Address Feedback: Be prepared to discuss how you receive and act on feedback, referencing specific examples from past projects.

Challenge Preparation:

• Understand the Brief: Carefully read and analyze any design challenge brief. Ask clarifying questions if needed.
• Focus on Key Deliverables: Identify the core visual assets or concepts required and prioritize their creation.
• Demonstrate Process: Even in a timed challenge, show your thinking process. Annotate your work or be ready to explain your decisions.
• AI Integration (if applicable): If the challenge allows, consider how AI tools could efficiently help you achieve the desired outcome.

📝 Enhancement Note: The emphasis on AI tools means candidates should be ready to discuss their practical application in a professional context, not just theoretical knowledge. The portfolio is paramount; it must clearly demonstrate the skills and experience outlined in the job description.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required in Adobe Photoshop and Adobe Illustrator for asset creation, compositing, and detailed graphic work.
• Video Editing Software: Experience with CapCut, Adobe Premiere Pro, or similar tools for editing short videos and creating animated mockups.
• AI & Generative Design Tools: Practical experience with AI tools for image generation, enhancement, compositing, and potentially video editing (e.g., Midjourney, DALL-E, Stable Diffusion, AI-powered video editors).

Analytics & Reporting: While not directly a design tool, understanding how visuals perform (e.g., through engagement metrics on social media or website traffic) can inform design decisions. Familiarity with basic analytics concepts is beneficial. CRM & Automation: Not typically a direct requirement for a Visual Designer, but understanding how visual assets are deployed within marketing campaigns or content management systems (CMS) can be advantageous. Experience with automation tools like n8n is a "nice-to-have" for workflow efficiency.

📝 Enhancement Note: The explicit mention of AI tools and specific Adobe applications is critical. Candidates should be prepared to discuss their experience and proficiency with these tools in detail during interviews. The "nice-to-have" for automation hints at a desire for efficiency-minded creatives.

👥 Team Culture & Values

Operations Values:

• Quality & Craftsmanship: A strong emphasis on producing polished, well-executed work that reflects high standards and attention to detail.
• Continuous Improvement: A commitment to learning, adapting to new technologies (like AI), and actively seeking feedback to enhance skills and output.
• Efficiency & Speed: The ability to work quickly and effectively, leveraging tools and processes to deliver assets on time without compromising quality.
• Collaboration & Communication: Openness to feedback, clear communication with stakeholders, and the ability to explain design decisions effectively to non-designers.
• Innovation: An embrace of new technologies and methodologies, particularly AI, to drive creative breakthroughs and improve workflows.

Collaboration Style:

• Remote-First: Expect a collaborative environment that heavily relies on digital communication, shared platforms, and asynchronous work practices.
• Feedback-Oriented: A culture where constructive critique is welcomed and used as a tool for growth and refining deliverables.
• Cross-Functional Integration: Close collaboration with content creators, marketing strategists, and potentially product teams to ensure visual assets align with broader campaign goals and brand messaging.

📝 Enhancement Note: The company values emphasize a blend of creative excellence and operational efficiency, which is common in fast-paced GTM environments. The focus on AI integration suggests a culture that is forward-thinking and keen on leveraging technology for competitive advantage.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: Consistently delivering high-quality visuals under tight deadlines within a fast-paced online travel market.
• AI Integration Nuances: Effectively integrating AI outputs into professional workflows, ensuring brand consistency, and maintaining ethical considerations.
• Remote Collaboration Dynamics: Maintaining strong team cohesion and clear communication in a fully remote setting, especially across potential time zone differences.
• Evolving Design Trends: Staying current with visual design trends, AI advancements, and platform-specific best practices in the digital travel space.

Learning & Development Opportunities:

• AI Tool Mastery: Deepen expertise in generative AI and AI-assisted design tools for creative applications.
• Advanced Video & Motion Graphics: Expand skills in video editing, animation, and motion design for richer content formats.
• Design System Development: Gain experience in building and maintaining scalable design systems for consistent brand application.
• Cross-Functional Exposure: Opportunities to understand marketing strategy, content creation workflows, and how visual design contributes to broader business objectives.

📝 Enhancement Note: The challenges highlight the dynamic nature of the role and the industry. Growth opportunities are tied to embracing new technologies and expanding skill sets, which are key for career progression in creative operations.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for translating a complex brief into a visual concept. How do you incorporate feedback at each stage?" (Focus on your iterative process, client communication, and problem-solving).
• "How have you used AI or generative design tools in your professional work? Can you provide a specific example of how it improved your workflow or the final output?" (Be ready to discuss specific tools, benefits, and any challenges faced).
• "How do you manage your time and priorities when working on multiple design projects simultaneously? Can you give an example of a time you had to make difficult prioritization decisions?" (Highlight your organizational skills, communication of trade-offs, and ability to meet deadlines).

Company & Culture Questions:

• "What interests you about Wego and the online travel industry?" (Research Wego's mission, recent campaigns, and competitors).
• "How do you approach receiving and acting on creative feedback, especially from non-designers?" (Emphasize your openness to critique and your ability to translate feedback into actionable design improvements).
• "Describe your experience working in a remote or distributed team environment." (Focus on your communication strategies, self-discipline, and collaboration tools).

Portfolio Presentation Strategy:

• Structure is Key: Organize your portfolio logically, perhaps by project type or by showcasing your strongest skills (AI integration, video editing, etc.). Use a clear narrative for each project.
• Show, Don't Just Tell: For each project, explain the why behind your design choices. What problem were you solving? What was the objective?
• Quantify Impact: If possible, include metrics or results related to your designs (e.g., engagement rates, conversion improvements, time saved through efficiency).
• Highlight AI/Tech: Clearly point out where AI tools were used and the specific benefits they provided. Be ready to demonstrate your technical proficiency with Adobe Suite and video editing tools.

📝 Enhancement Note: Interview preparation should heavily emphasize practical application of AI tools and clear communication of design rationale. Candidates should be ready to articulate their process and how they contribute to efficiency and quality in a GTM context.

📌 Application Steps

To apply for this Visual Designer position:

• Submit your application through the Wego careers portal via the provided link.
• Portfolio Customization: Tailor your portfolio to highlight projects that demonstrate your skills in visual design fundamentals, advanced Adobe Suite usage, video editing, and especially your practical experience with AI and generative design tools. Select pieces relevant to travel or content marketing if possible.
• Resume Optimization: Ensure your resume clearly outlines your 3-5 years of relevant experience, lists proficiency in required software (Photoshop, Illustrator, video editors, AI tools), and highlights achievements related to quality, efficiency, and feedback incorporation. Use keywords from the job description.
• Interview Preparation: Practice articulating your design process, explaining your portfolio projects (especially those involving AI), and preparing responses to common interview questions about collaboration, time management, and receiving feedback. Be ready to discuss how you contribute to GTM objectives through your visual work.
• Company Research: Thoroughly research Wego, its brand, its target audience, and its position in the online travel market. Understand their current content and visual style to better tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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