UX/UI Designer - The Flex Europe

📍 Job Overview

Job Title: UX/UI Designer - The Flex Europe Company: The Flex Location: Paris, Ile-de-France, France Job Type: FULL_TIME Category: Product Design / Operations Technology Date Posted: 2025-08-13 Experience Level: Mid-Level (2-5 years) Remote Status: Remote (with specific country requirements)

🚀 Role Summary

• Design intuitive and visually appealing user interfaces for a core SaaS product (Base360.ai) focused on automating short-term rental operations.
• Develop conversion-focused marketing assets, including landing pages and product pages, to drive user acquisition and engagement.
• Translate complex operational workflows into seamless user experiences, enhancing efficiency for short-term rental operators.
• Contribute to the evolution of the company's brand and design system, ensuring consistency across all digital touchpoints.
• Collaborate closely with executive leadership, product management, and engineering teams to deliver high-impact design solutions.

📝 Enhancement Note: While the title is UX/UI Designer, the emphasis on "turning complex workflows into delightful user experiences" for a "Property Management System" and "AI-powered platform" strongly indicates a focus on operational efficiency and technology integration, aligning this role within the broader scope of operations technology and product design for operational tools. The target user base (short-term rental operators) suggests a need for designs that simplify complex business processes.

📈 Primary Responsibilities

• Translate product requirements and complex business logic into user-friendly wireframes, interactive prototypes, and high-fidelity UI designs using Figma.
• Design and iterate on dashboards, workflows, and integration interfaces within the Base360.ai SaaS platform, focusing on user efficiency and data visualization.
• Create compelling marketing website content, including landing pages and product pages, optimized for conversion and clear value proposition communication.
• Actively participate in defining, maintaining, and expanding the company's design system and component library to ensure brand consistency and design velocity.
• Conduct user research, usability testing, and A/B experiments to gather insights and inform design decisions, driving continuous improvement of user experiences.
• Collaborate with engineering teams to ensure accurate and pixel-perfect implementation of designs, providing necessary assets and design specifications.
• Contribute to the strategic evolution of The Flex's brand identity and visual language across all platforms and customer touchpoints.

📝 Enhancement Note: The responsibilities highlight a blend of product design, marketing design, and user advocacy, all centered around a B2B SaaS product aimed at optimizing business operations. The emphasis on "conversion-focused landing pages" and "A/B experiments" suggests a data-driven approach to design, common in roles supporting revenue generation and user acquisition.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Design, Human-Computer Interaction (HCI), Computer Science, or a related field is typically preferred, though equivalent practical experience will be strongly considered.

Experience: 2-5 years of professional experience in UX/UI design, with a proven track record of designing complex SaaS products or B2B applications.

Required Skills:

• Proficiency in UX/UI design principles, user-centered design methodologies, and interaction design.
• Expertise in design and prototyping tools, particularly Figma, for wireframing, mockups, and interactive prototypes.
• Experience in conducting user research, usability testing, and synthesizing feedback into actionable design improvements.
• Strong understanding of design systems, component libraries, and their implementation for scalability and consistency.
• Ability to create visually appealing and conversion-optimized marketing assets and landing pages.
• Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams (product managers, engineers, marketing).
• A strong portfolio showcasing a range of UX/UI design projects, demonstrating problem-solving skills and design thinking.
• Familiarity with Agile development methodologies and working within iterative product development cycles.

Preferred Skills:

• Experience designing for the real estate or hospitality industry, particularly short-term rentals or property management software.
• Knowledge of AI-powered platforms or complex data visualization challenges.
• Experience with A/B testing tools and methodologies for design optimization.
• Understanding of front-end development principles (HTML, CSS, JavaScript) to facilitate developer collaboration.
• Experience contributing to or leading branding initiatives.
• Familiarity with analytics platforms (e.g., Google Analytics) to understand user behavior.

📝 Enhancement Note: The "2-5 years" experience level suggests a mid-level designer who can work autonomously on significant features but may still benefit from senior guidance. The emphasis on Figma, user research, and design systems points to a need for modern, efficient design practices. The preferred skills highlight a desire for domain-specific knowledge and an understanding of data-driven optimization.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating end-to-end UX/UI design process, from user research and ideation to final UI implementation and iteration.
• Case studies that clearly articulate the problem, your role, the design solutions, and the impact of your work, ideally with quantifiable results.
• Examples of complex B2B SaaS product interfaces, dashboards, and workflow designs.
• Demonstrations of your ability to create conversion-focused marketing assets, such as landing pages or product feature pages.
• Showcase your experience with design systems, including component creation, documentation, and application.

Process Documentation:

• Evidence of user research methodologies employed (e.g., interviews, surveys, usability testing reports).
• Examples of wireframes, user flows, and interactive prototypes created to explore design solutions.
• Documentation of how you've contributed to or maintained a design system, including style guides and component libraries.
• Case studies detailing how you've used A/B testing or other data analysis to inform and validate design decisions.

📝 Enhancement Note: For a mid-level designer role in a fast-growing tech company, a portfolio is crucial. It should not only showcase aesthetic skills but also a strong understanding of user-centered design processes, problem-solving abilities, and the capacity to drive business outcomes through design. Demonstrating experience with B2B SaaS and conversion optimization will be key differentiators.

💵 Compensation & Benefits

Salary Range: Given the location (Paris, France), the growth stage of the company, and the mid-level experience requirement (2-5 years), a competitive salary range for a UX/UI Designer in this market would typically fall between €45,000 - €65,000 annually, depending on the candidate's specific experience, portfolio, and negotiation. The company also offers performance-based incentives, suggesting a potential variable component to total compensation.

Benefits:

• Competitive salary and performance-based incentives.
• Opportunity for professional growth and skill development in a fast-paced, entrepreneurial environment.
• Contribution to the evolution of a cutting-edge AI-powered platform revolutionizing the real estate industry.
• Potential to build and lead a design team in the future.
• Remote work flexibility, allowing for work from various European countries.

Working Hours: The role is likely to require approximately 40 hours per week, typical for a full-time position. While remote, a strong commitment to collaboration and meeting project deadlines is expected, with flexibility around specific working hours to accommodate cross-functional team needs and international collaboration.

📝 Enhancement Note: Salary estimates are based on typical market rates for UX/UI Designers with 2-5 years of experience in Western Europe, specifically France, accounting for the tech industry and the company's growth phase. The "performance-based incentives" suggest a performance-driven culture. The remote work benefit is significant, with the company allowing work from many European countries.

🎯 Team & Company Context

🏢 Company Culture

Industry: Short-term Rental Operations & Technology Innovation (PropTech/SaaS). The Flex operates within the dynamic and rapidly evolving short-term rental market, leveraging technology to streamline operations for property managers and operators.

Company Size: The Flex is described as "fast-growing" and having scaled to an "8-figure portfolio." While specific employee numbers aren't provided, this suggests a company that is beyond the seed stage, likely employing dozens to over a hundred individuals, with significant growth potential. This size implies a lean, agile structure with direct access to leadership.

Founded: The founding date is not explicitly stated, but the company's scaling and the launch of Base360.ai indicate it's an established entity that has moved into a significant growth and product expansion phase. This suggests a culture that values innovation, speed, and entrepreneurial spirit.

Team Structure:

• The UX/UI Designer will likely report directly to a Head of Product, CTO, or potentially the CEO, given the company's stage and the role's strategic importance.
• The designer will work closely with Product Managers, Software Engineers (front-end and back-end), and potentially Marketing and Sales teams.
• Collaboration is expected to be direct and cross-functional, typical of a startup environment where siloes are minimized.

Methodology:

• Data-driven decision-making is paramount, with an emphasis on user research, A/B testing, and quantifiable results for design improvements.
• Agile and iterative development processes are likely followed to ensure rapid product development and response to market needs.
• A focus on automation and efficiency, driven by the AI-powered platform, will shape how design challenges are approached.

Company Website: https://theflex.global/

📝 Enhancement Note: The company's focus on technology innovation, particularly an AI-powered platform for operational automation, suggests a forward-thinking and data-centric culture. The "fast-growing" nature implies a dynamic environment where individuals can have a significant impact. The "You Should not apply if" section reveals a strong emphasis on high performance, ambition, and a direct, no-nonsense approach to work.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level UX/UI Designer. It offers the opportunity to significantly influence the product's user experience and contributes directly to the success of a new AI-powered SaaS platform. With strong performance, there's potential to grow into a Senior UX/UI Designer, Lead Product Designer, or even Head of Design roles as the company scales.

Reporting Structure: The designer will likely report to a senior leader such as the Head of Product or CTO, providing direct exposure to strategic decision-making and product vision. This close proximity to leadership facilitates rapid learning and direct impact.

Operations Impact: The UX/UI Designer's work will directly impact the usability and efficiency of Base360.ai, a tool designed to automate complex operational workflows for short-term rental operators. By creating intuitive interfaces and seamless user journeys, the designer will enable operators to manage their businesses more effectively, thereby driving customer adoption, retention, and overall revenue for The Flex.

Growth Opportunities:

• Skill Specialization: Deepen expertise in SaaS product design, AI interface design, and conversion rate optimization for B2B products.
• Leadership Potential: As the company scales, opportunities may arise to mentor junior designers, lead design initiatives, and establish design best practices.
• Domain Expertise: Develop in-depth knowledge of the short-term rental industry and the operational challenges faced by property managers.
• Cross-Functional Exposure: Gain experience working across product, engineering, marketing, and sales, understanding the full business lifecycle.

📝 Enhancement Note: The growth trajectory for a UX/UI Designer in a scaling tech company like The Flex is typically strong. The emphasis on building a "team and establish a long-term presence" suggests a future need for design leadership, making this an attractive role for ambitious designers. The direct involvement in a new product launch also provides significant visibility and impact.

🌐 Work Environment

Office Type: While the role is designated as "TELECOMMUTE" and allows remote work across many European countries, the mention of Paris as a location suggests a potential aspiration or existing presence of a physical hub or team in a vibrant European city. The company's growth and expansion plans might include establishing physical workspaces in key locations in the future.

Office Location(s): The primary advertised location is Paris, France. However, the "location_requirements_raw" list includes a broad range of European countries, indicating a strong remote-first or remote-flexible policy, provided candidates are legally able to work in one of these listed countries.

Workspace Context:

• The remote nature of the role necessitates a self-disciplined and organized approach to work.
• Collaboration will primarily occur through digital tools (e.g., Slack, Zoom, Figma), requiring excellent virtual communication skills.
• The environment is likely fast-paced, entrepreneurial, and focused on achieving ambitious goals, as suggested by the "You Should not apply if" section.
• There's an opportunity to shape the design culture and processes within a growing organization.

Work Schedule: While the role is full-time (approximately 40 hours/week), the remote arrangement offers flexibility. However, candidates should be prepared to adapt their schedules to collaborate effectively with team members in different time zones and to respond promptly to critical project needs.

📝 Enhancement Note: The "TELECOMMUTE" and extensive country list indicates a genuinely remote-first approach. The emphasis on Paris may be aspirational for team gatherings or a future operational hub rather than a mandatory office presence. Candidates should be comfortable with asynchronous communication and managing their own work environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, resume, and portfolio by the hiring team to assess basic qualifications and design experience.
• Portfolio Presentation & Discussion: A session where you present your portfolio, discussing your design process, problem-solving approach, and the impact of your work on past projects. This is a critical stage to showcase your UX/UI skills and strategic thinking.
• Technical/Design Challenge: You may be asked to complete a small design exercise or a take-home challenge to assess your design skills, problem-solving abilities, and efficiency in using design tools like Figma.
• Team/Stakeholder Interviews: Conversations with key team members, including product managers, engineers, and potentially the CEO, to evaluate cultural fit, collaboration style, and alignment with the company's vision.
• Final Interview: Typically with senior leadership to discuss role expectations, career growth, and finalize the offer.

Portfolio Review Tips:

• Curate Select Projects: Choose 3-5 of your strongest projects that best represent your skills and experience relevant to this role (SaaS, B2B, conversion focus).
• Tell a Story: For each project, clearly articulate the problem, your design process, the rationale behind your decisions, the challenges you faced, and the quantifiable outcomes or lessons learned.
• Highlight Figma Proficiency: Showcase your skills in Figma, including component libraries, prototyping, and collaboration features.
• Demonstrate User-Centricity: Emphasize how you incorporated user research and feedback into your design process.
• Showcase Impact: Quantify results whenever possible (e.g., increased conversion rates, reduced task completion time, improved user satisfaction scores).

Challenge Preparation:

• Understand the Product: Research Base360.ai and The Flex's business to grasp the context and challenges faced by their users.
• Focus on Process: For any design challenge, clearly articulate your thought process, assumptions, and how you arrived at your solution.
• Prioritize: If given a broad problem, demonstrate your ability to prioritize features or solutions based on user needs and business goals.
• Be Realistic: Aim for practical and well-reasoned solutions that align with the company's likely resources and timeline.

📝 Enhancement Note: The interview process will heavily scrutinize your portfolio and your ability to articulate your design thinking and its impact. Be prepared to defend your design choices and demonstrate a strong understanding of how design contributes to business objectives, especially in a SaaS context. The "You Should not apply if" section indicates that interviewers will be looking for candidates who are ambitious, results-oriented, and possess a strong work ethic.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all UX/UI design, wireframing, prototyping, and collaboration. Mastery is expected.
• Design System Tools: Experience with creating, managing, and scaling design systems within Figma or similar platforms.

Analytics & Reporting:

• User Analytics Platforms (e.g., Google Analytics, Mixpanel, Amplitude): Familiarity with how to access and interpret user data to inform design decisions.
• A/B Testing Tools (e.g., Optimizely, VWO): Experience using or collaborating with teams that use these tools for design validation.

CRM & Automation:

• CRM Systems (e.g., Salesforce, HubSpot): Understanding how UX/UI design interacts with CRM data and workflows is beneficial.
• Marketing Automation Platforms: Awareness of how marketing websites and landing pages integrate with these systems.
• Project Management Tools (e.g., Jira, Asana, Trello): For managing design tasks and collaborating with engineering teams.

📝 Enhancement Note: Proficiency in Figma is non-negotiable. The company's focus on data-driven design and conversion optimization means familiarity with analytics and A/B testing tools is highly valued. Understanding the broader tech stack, even if not directly using all tools, demonstrates a holistic approach to product development.

👥 Team Culture & Values

Operations Values:

• High Performance & Ambition: A core value is aiming to be "one of the best in the world at what you do." This implies a drive for excellence, continuous improvement, and a results-oriented mindset.
• Efficiency & Automation: The company's product, Base360.ai, is built on the principle of automating complex operations. This value will likely permeate the team's approach to their own workflows and processes.
• Innovation & Growth: As a fast-growing company launching a new AI platform, a culture that embraces new ideas, experimentation, and rapid adaptation is essential.
• Directness & Transparency: The "You Should not apply if" section suggests a preference for straightforward communication and a dislike for office politics or gossip.

Collaboration Style:

• Expect a collaborative environment where designers work closely with product managers and engineers, sharing insights and feedback openly.
• The remote nature will necessitate proactive communication and a willingness to engage through digital channels.
• Cross-functional collaboration is key, particularly between design, product, and engineering, to ensure seamless feature development and marketing initiatives.

📝 Enhancement Note: The explicit "You Should not apply if" section provides a clear window into the company's desired culture: ambitious, driven, no-nonsense, and focused on individual and collective achievement. Candidates should align with these values to thrive in this environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing UX and Conversion: Effectively designing for both user experience and conversion optimization on marketing assets can be challenging.
• Rapid Iteration: The fast-paced environment may require quick turnarounds on design tasks and the ability to adapt to changing priorities.
• Remote Collaboration: Maintaining strong team cohesion and communication in a fully remote setting requires deliberate effort and effective use of collaboration tools.
• Defining a New Product's UX: Establishing the core user experience for a new AI-powered SaaS platform from the ground up involves significant strategic thinking and potential ambiguity.

Learning & Development Opportunities:

• Mastering SaaS Design: Gain deep expertise in designing complex, data-rich SaaS applications.
• AI Product Design: Develop specialized skills in designing user interfaces for AI-driven products.
• Conversion Optimization: Learn and apply best practices for conversion rate optimization in a B2B context.
• Entrepreneurial Experience: Benefit from exposure to the strategic decision-making and growth scaling of a tech startup.

📝 Enhancement Note: The challenges are typical of a growth-stage startup, offering significant opportunities for personal and professional development. The emphasis on "aim to be one of the best in the world" suggests that challenges are viewed as opportunities for growth and skill enhancement.

💡 Interview Preparation

Strategy Questions:

• Operations Strategy: "How would you approach designing a dashboard for short-term rental operators to manage bookings, guest communication, and property maintenance efficiently within our Base360.ai platform?" (Focus on process mapping, user needs, and data visualization).
• Collaboration & Stakeholder Management: "Describe a time you disagreed with a product manager or engineer on a design decision. How did you handle it, and what was the outcome?" (Highlight communication, negotiation, and data-driven persuasion).
• Problem-Solving: "Imagine our marketing landing page conversion rate drops by 15%. What steps would you take to diagnose the issue and propose design solutions?" (Demonstrate analytical thinking, A/B testing, and iterative design).

Company & Culture Questions:

• "What do you know about The Flex and Base360.ai? What excites you most about our mission?" (Showcase research and genuine interest).
• "How do you stay motivated and productive in a remote work environment?" (Address self-discipline and remote work strategies).
• "Describe your ideal work environment and team culture." (Align your response with the company's stated values of ambition and performance).

Portfolio Presentation Strategy:

• Structure: Organize your presentation logically: Introduction to the company/project, Problem Statement, Your Role & Process, Design Solutions, Key Challenges, Outcomes/Impact, and Learnings.
• Visuals: Use high-quality mockups, prototypes, and user flow diagrams. Keep text concise and focus on explaining your rationale.
• Storytelling: Frame your projects as narratives, guiding the interviewer through your decision-making journey.
• Interaction: Be prepared to answer questions throughout the presentation and engage in a discussion about your work.

📝 Enhancement Note: Prepare to discuss your design process in detail, linking your decisions to user needs and business objectives. Be ready to articulate how your work directly contributes to operational efficiency and revenue generation for clients. The interviewers will likely probe for evidence of your ambition and your ability to thrive in a high-performance culture.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the provided Ashby link, ensuring your resume and portfolio are attached.
• Portfolio Customization: Tailor your portfolio by highlighting 2-3 key projects that best showcase your experience with B2B SaaS products, complex workflows, conversion-focused marketing design, and your proficiency in Figma.
• Resume Optimization: Update your resume to emphasize achievements and quantifiable results related to user experience improvements, conversion rate increases, and successful design implementations. Use keywords such as UX/UI, Figma, SaaS, B2B, user research, A/B testing, and design systems.
• Interview Preparation: Practice presenting your portfolio, focusing on clear explanations of your design process, problem-solving approach, and the impact of your work. Prepare answers to common UX/UI interview questions and behavioral questions related to collaboration and ambition.
• Company Research: Thoroughly research The Flex, Base360.ai, and the short-term rental industry. Understand their business model, target audience, and competitive landscape to demonstrate genuine interest and strategic thinking during the interview.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.