UX/UI Designer, Marketing

📍 Job Overview

Job Title: UX/UI Designer, Marketing Company: DaVita Kidney Care Location: Denver, Colorado, United States / Remote Job Type: Full-Time Category: Marketing & Communications Design / User Experience Operations Date Posted: July 25, 2025 Experience Level: Early to Mid-Career (2-5 years) Remote Status: Hybrid (Denver HQ) / Remote Eligible

🚀 Role Summary

• This role focuses on crafting intuitive, inclusive, and visually engaging digital experiences for healthcare organizations, bridging the gap between user needs and business objectives in a marketing and communications context.
• The UX/UI Designer will be instrumental in the full design lifecycle, from user research and wireframing to polished prototypes, directly impacting the usability and effectiveness of DaVita's digital products.
• A key aspect of this position involves contributing to and maintaining a design system, ensuring consistency, scalability, and adherence to accessibility standards across multiple platforms.
• Success in this role requires strong collaboration with cross-functional teams, including developers, content strategists, and product/project managers, to deliver user-centered interfaces that balance accessibility, brand alignment, and functionality.

📝 Enhancement Note: While the title is "UX/UI Designer, Marketing," the responsibilities clearly indicate a strong emphasis on user experience (UX) principles, user research, and product design, aligning it with a User Experience Operations function within a marketing department. The role requires a blend of creative design and operational efficiency in delivering digital solutions.

📈 Primary Responsibilities

• Design user-centered experiences across multiple platforms, balancing usability with visual aesthetics to enhance user engagement and satisfaction.
• Conduct user research, including interviews and usability testing, to gather insights and validate design decisions, ensuring solutions meet user needs and business goals.
• Create comprehensive design artifacts such as wireframes, user flows, interactive prototypes, and high-fidelity mockups to clearly communicate design intent and functionality.
• Collaborate closely with front-end developers to ensure thoughtful, technically feasible, and accessible implementation of designs, translating design concepts into functional digital products.
• Apply and contribute to an evolving design system, ensuring consistency, scalability, and maintainability of UI components and patterns across DaVita's digital ecosystem.
• Identify opportunities for product and workflow improvements by analyzing user insights, website analytics, and stakeholder feedback, driving continuous optimization.
• Present design concepts and rationale clearly to internal teams and client stakeholders, effectively incorporating feedback to refine designs and achieve project objectives.
• Participate actively in design reviews, sprint planning, and agile ceremonies to ensure alignment on project goals, timelines, and design execution.
• Stay current with emerging UX trends, tools, accessibility standards (WCAG), and methodologies to continuously elevate design practices and product quality.
• Apply design thinking principles to solve complex user and business challenges, particularly within regulated environments like healthcare, ensuring compliance and user-centricity.

📝 Enhancement Note: The responsibilities emphasize a structured approach to design and development, common in operations roles. The focus on "identifying opportunities for product and workflow improvements" and "analyzing user insights, website analytics, and stakeholder feedback" highlights an operational mindset geared towards efficiency and effectiveness.

🎓 Skills & Qualifications

Education:

• A Bachelor's degree in Design, Human-Computer Interaction (HCI), Computer Science, or a related field is often preferred, though equivalent practical experience will be considered.

Experience:

• 2-5 years of dedicated UX design experience in product-focused or web-based environments, gained through agency or in-house roles, demonstrating a progression of skills and responsibilities.
• Proven experience in conducting user research and usability testing, with a strong ability to apply findings to iteratively improve user experiences and product design.
• Demonstrated experience working within CMS-driven platforms (e.g., WordPress, Drupal), with familiarity with Gutenberg being a significant advantage for content management workflows.

Required Skills:

• UX Design: Comprehensive understanding and application of user experience principles, user-centered design methodologies, and information architecture.
• UI Design: Proficiency in creating visually appealing, intuitive, and functional user interfaces that align with brand guidelines and user needs.
• Prototyping & Wireframing: Expertise in creating wireframes, user flows, and interactive prototypes using industry-standard tools to visualize and test design concepts.
• User Research & Testing: Experience in planning and executing user research initiatives, including usability testing, user interviews, and surveys, to gather actionable insights.
• Design Systems: Familiarity with design systems, component-based design approaches (e.g., Atomic Design), and their application for maintaining consistency and scalability.
• Accessibility Standards: Strong understanding of accessibility standards (WCAG) and inclusive design principles to ensure digital products are usable by everyone.
• Collaboration & Communication: Excellent verbal and written communication skills, with the ability to articulate design rationale, present concepts, and collaborate effectively with cross-functional teams.

Preferred Skills:

• Design Tools: Proficiency with modern design and prototyping tools such as Figma, Sketch, or Adobe XD.
• Front-End Technologies: Basic knowledge of front-end technologies (HTML, CSS, JavaScript) is beneficial for understanding implementation feasibility and collaborating with developers.
• Healthcare Industry: Experience working in healthcare, nonprofit, or other regulated industries, understanding the unique challenges and requirements of these sectors.
• CMS Experience: Familiarity with CMS platforms like WordPress or Drupal, and specifically Gutenberg, for content-driven digital experiences.

📝 Enhancement Note: The requirement for "problem-solving, process thinking, and responsive interface design" in the portfolio directly relates to operations' focus on efficiency and structured problem-solving. Familiarity with CMS platforms and front-end technologies suggests a need for understanding the technical implementation pipeline, a key aspect of operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Process Thinking: Your portfolio must clearly demonstrate your end-to-end design process, showcasing how you approach problem-solving from initial research to final delivery. This includes showing your thought process, iteration cycles, and how you arrived at your final solutions.
• User-Centered Design Showcase: Include case studies that highlight your user research methodologies, how you translated user needs into design decisions, and evidence of user testing and validation that informed your work.
• Responsive Interface Design: Showcase examples of interfaces designed for multiple devices and screen sizes, proving your ability to create consistent and effective user experiences across different platforms.
• Problem-Solving & Impact: Feature projects where you successfully addressed complex user or business challenges, quantifying the impact of your design solutions on key metrics (e.g., conversion rates, task completion times, user satisfaction).

Process Documentation:

• Workflow Design: Demonstrate your ability to map out user journeys and design workflows that are efficient, intuitive, and minimize user effort.
• System Implementation Standards: Provide examples of how you've worked with or contributed to design systems, outlining best practices for component usage, style guides, and ensuring design consistency and scalability.
• Measurement & Analysis: Include how you've used data, analytics, and user feedback to inform design iterations and measure the success of your design solutions post-launch.

📝 Enhancement Note: The emphasis on "process thinking," "user research methodologies," "user testing and validation," and "measuring success of design solutions" directly aligns with operational requirements for demonstrating systematic approaches, data-driven decision-making, and measurable results.

💵 Compensation & Benefits

Salary Range:

• The provided salary range for this position is $68,400 - $100,400 USD per year. This range is determined by various factors including candidate qualifications, skills, competencies, and experience, as well as location-specific wage data.

Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans to support employee well-being.
• Retirement Savings: A competitive 401(k) plan with a company match to help employees build financial security.
• Paid Time Off: Generous paid time off (PTO) and the flexibility of PTO cash-out options.
• Family & Personal Support: Access to family resources, Employee Assistance Program (EAP) counseling, and backup child and elder care services.
• Wellness & Mindfulness: Subscription to Headspace® for mental wellness and mindfulness support.
• Parental Leave: Inclusive maternity and paternity leave policies to support new parents.

Working Hours:

• The role is designated as Full-Time, typically implying a standard 40-hour work week. Flexibility may be available depending on project demands and team collaboration needs, particularly given the remote eligibility.

📝 Enhancement Note: The detailed benefits package, common in larger organizations like DaVita, indicates a stable work environment and employer commitment. The salary range is typical for an early to mid-career UX/UI Designer in the US market, with Denver being a significant tech hub.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Services (Kidney Care)

• DaVita operates within the critical and highly regulated healthcare sector, specifically focusing on kidney dialysis and related services. This industry context means a strong emphasis on patient well-being, compliance, data privacy, and ethical practices, which can influence design decisions and workflows.

Company Size: Large (Thousands of employees)

• As a large organization, DaVita offers a structured environment with established processes and a wide range of resources. For operations professionals, this typically means opportunities for specialization, access to robust IT infrastructure, and the potential for significant impact across a large user base. It also implies a need for strong process adherence and clear communication channels.

Founded: 1999 (as DaVita Inc.)

• With a history dating back to the late 90s, DaVita has evolved into a major player in the kidney care industry. This longevity suggests a stable company with a proven track record, likely possessing mature operational frameworks and a deep understanding of its market.

Team Structure:

• The UX/UI Designer will report to a Design and Development Manager within the Design department, which is part of Marketing & Communications.
• This role is highly collaborative, requiring close interaction with developers, content strategists, and product/project management teams.
• Cross-functional collaboration is central, with designers expected to work seamlessly with various departments to achieve project goals.

Methodology:

• The team likely utilizes agile methodologies for product development and design, participating in sprint planning and agile ceremonies.
• A data-driven approach is expected, with design decisions informed by user research, usability testing, analytics, and stakeholder input.
• Emphasis is placed on applying design thinking principles to solve complex problems and continuously improving products and workflows.

Company Website: http://careers.davita.com

📝 Enhancement Note: The company's mission-driven focus in healthcare ("community first, company second") and emphasis on patient care suggest a culture that values purpose and impact. For operations roles, this translates to a need for meticulous work, adherence to compliance, and a commitment to improving patient outcomes through digital solutions.

📈 Career & Growth Analysis

Operations Career Level: Early to Mid-Career UX/UI Designer

• This role is positioned for professionals with foundational experience (2-5 years) looking to deepen their expertise in UX/UI design within a large, structured organization. It offers exposure to complex healthcare systems and a variety of digital products.

Reporting Structure:

• The UX/UI Designer reports to a Design and Development Manager, indicating a clear line of management and support.
• The role involves significant cross-functional collaboration, requiring interaction with peers and stakeholders across development, marketing, and product management.

Operations Impact:

• The work of the UX/UI Designer directly impacts the user experience of DaVita's digital products, influencing patient engagement, clinician efficiency, and overall brand perception.
• By creating intuitive and accessible interfaces, the designer contributes to operational efficiency by reducing user friction and support needs, and by ensuring compliance with healthcare regulations.
• Contribution to the design system also has a broad operational impact, enabling faster development cycles and consistent user experiences across DaVita's digital portfolio.

Growth Opportunities:

• Skill Specialization: Opportunity to specialize further in specific areas of UX/UI design, such as user research, interaction design, or accessibility.
• Design System Contribution: Develop expertise in building and maintaining design systems, a highly valued skill in the operations and product development space.
• Industry Expertise: Gain in-depth knowledge of the healthcare industry and its unique design challenges, potentially leading to specialized roles within health tech.
• Leadership Potential: With demonstrated success, opportunities may arise to mentor junior designers, lead design initiatives, or move into design management roles.
• Cross-Functional Experience: Broaden experience by working across various teams, enhancing understanding of the broader product development lifecycle and business operations.
• Professional Development: Access to DaVita's training platforms (StarLearning) and potential for industry conference attendance or certifications to enhance skills.

📝 Enhancement Note: The growth trajectory in a large company like DaVita often involves mastering core operational processes (like design system management and agile workflows) and then leveraging that expertise for leadership or specialization.

🌐 Work Environment

Office Type: Hybrid (Denver HQ) / Remote Eligible

• DaVita offers flexibility, allowing designers to work from their Denver headquarters or remotely if they meet the criteria. This hybrid model aims to balance in-person collaboration with the benefits of remote work.

Office Location(s):

• The primary office location is Denver, Colorado, at 2000 16th Street. Specifics about the workspace within the office are not detailed but can be inferred to be a modern, professional office environment common in large corporate headquarters.

Workspace Context:

• The workspace is expected to be collaborative, facilitating interaction with designers, developers, and marketing professionals.
• Access to standard professional design and collaboration tools will be provided.
• Opportunities for team interaction will be available both in person (for those in Denver) and virtually through digital collaboration platforms.

Work Schedule:

• The standard work schedule is typically 40 hours per week. The hybrid/remote option provides flexibility in how and where the work is performed, allowing for better integration of work with personal life, which is crucial for sustained productivity in operations roles.

📝 Enhancement Note: The hybrid and remote options cater to modern work preferences and can enhance operational efficiency by allowing employees to work in environments where they are most productive.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review your application and portfolio for relevant experience and skills.
• Portfolio Presentation & Discussion: You will likely be asked to present your portfolio, walking through 1-2 key case studies. Be prepared to discuss your design process, problem-solving approach, user research, and the impact of your work.
• Technical/Skills Assessment: This may involve a design challenge or a practical exercise to evaluate your proficiency with design tools, your approach to a specific design problem, or your understanding of accessibility and design systems.
• Cross-Functional Interviews: You may meet with developers, content strategists, or product managers to assess your collaboration skills and how you integrate into a cross-functional team.
• Hiring Manager Interview: A final discussion with the Design and Development Manager to assess cultural fit, career aspirations, and suitability for the role.

Portfolio Review Tips:

• Curate Select Projects: Focus on 2-3 of your strongest projects that best represent your skills in UX/UI design, user research, and problem-solving. Tailor your selections to highlight experience relevant to healthcare or complex digital products.
• Showcase Your Process: For each project, clearly articulate the problem, your role, the process you followed (research, ideation, design, testing), your specific contributions, and the final outcome/impact. Use visuals like flowcharts, wireframes, and mockups.
• Quantify Impact: Where possible, include metrics that demonstrate the success of your designs. This could be improvements in conversion rates, task completion times, user satisfaction scores, or reduction in support tickets.
• Highlight Collaboration: If possible, include examples that show how you collaborated with developers, stakeholders, or other team members.
• Accessibility Focus: Given the emphasis on accessibility, ensure your portfolio demonstrates an understanding and application of WCAG standards.

Challenge Preparation:

• Practice Design Exercises: Familiarize yourself with common UX design challenges, such as redesigning an existing interface, creating a new feature, or solving a specific user problem.
• Time Management: Be prepared to work within a given timeframe for any design challenges. Practice articulating your thought process concisely.
• Focus on Rationale: For any design exercise, be ready to explain the "why" behind your design decisions, referencing user needs, best practices, and business goals.

📝 Enhancement Note: The emphasis on a portfolio showcase and potential design challenge highlights the operational need to validate practical skills and systematic thinking, not just theoretical knowledge.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD (Proficiency in at least one is essential).
• User Research & Testing: Tools like UserTesting.com, Lookback, Maze, or capabilities within Figma/Sketch for prototyping.
• Project Management/Collaboration: Jira, Asana, Trello, Slack, Microsoft Teams.

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics (Familiarity helpful for understanding user behavior data).
• Data Visualization: Tableau, Power BI (for understanding and presenting data insights).

CRM & Automation:

• While not directly a CRM role, familiarity with how user interfaces interact with backend systems and data is beneficial.

📝 Enhancement Note: Proficiency with specific design and prototyping tools is a core operational requirement for this role, directly impacting the efficiency and quality of design output. Familiarity with analytics tools supports the data-driven decision-making aspect of operations.

👥 Team Culture & Values

Operations Values:

• Patient-Centricity: A core value in healthcare, meaning designs should prioritize patient needs, safety, and well-being. This translates to a focus on empathy and ethical design practices.
• Community & Belonging: DaVita emphasizes a "community first, company second" approach, fostering an inclusive environment where all teammates feel valued and belong.
• Data-Driven Decisions: Expect a culture that relies on data, research, and analytics to inform strategy and validate design choices, promoting objectivity and measurable impact.
• Efficiency & Improvement: As in any operations role, there's an underlying value placed on optimizing processes, workflows, and user experiences for greater efficiency and effectiveness.
• Collaboration & Teamwork: The company culture promotes strong collaboration across departments to achieve shared goals.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work closely with developers, content strategists, product managers, and other stakeholders, requiring strong communication and a collaborative spirit.
• Feedback-Driven: An open, feedback-rich environment is likely, where constructive criticism is shared and incorporated to improve designs and processes.
• Agile Approach: Collaboration will occur within agile frameworks, emphasizing iterative development and continuous improvement.

📝 Enhancement Note: The cultural values directly inform how operational tasks are performed – with a focus on empathy, data, and teamwork, all essential for effective operations in a mission-driven organization.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Regulations: Designing within the healthcare industry requires navigating complex regulations (like HIPAA) and accessibility standards (WCAG) while still creating user-friendly experiences.
• Cross-Functional Alignment: Ensuring all stakeholders (developers, marketing, product, legal) are aligned on design decisions and project scope can be challenging in a large organization.
• Design System Adoption: Encouraging and managing the adoption of a design system across various teams and projects requires continuous effort, training, and advocacy.
• Evolving Technology: Staying current with rapidly changing design tools, technologies, and user expectations requires ongoing learning and adaptation.

Learning & Development Opportunities:

• Specialized UX/UI Training: Access to internal and external courses focused on advanced UX research, interaction design, accessibility, and design system management.
• Industry Conferences & Workshops: Opportunities to attend relevant industry events to learn about emerging trends and network with peers.
• Mentorship Programs: Potential for mentorship from senior designers or managers to guide career development and skill enhancement.
• Cross-Departmental Projects: Involvement in projects that span different departments to gain a broader understanding of the business and operational interdependencies.

📝 Enhancement Note: The challenges presented are common in operations roles, requiring strategic thinking, communication, and a commitment to continuous learning to overcome. The growth opportunities focus on building operational expertise and leadership skills.

💡 Interview Preparation

Strategy Questions:

• Design Process & Rationale: Be prepared to walk through your design process for a specific project. Explain the problem, your user research methods, how you iterated on designs, and the rationale behind key decisions. For example: "Describe a time you had to balance user needs with business constraints. How did you approach it, and what was the outcome?"
• Collaboration & Stakeholder Management: Expect questions about how you collaborate with developers, product managers, and other stakeholders. Think about examples of successful cross-functional projects and how you managed feedback. Example: "How do you incorporate feedback from developers who highlight implementation challenges?"
• Problem-Solving & Efficiency: Prepare to discuss how you approach solving complex user problems and how you identify opportunities for process or product improvement. Example: "Walk us through a project where you significantly improved a user workflow or interface efficiency."
• Healthcare Context: Since DaVita is in healthcare, consider how you would approach designing for patient-facing applications, considering privacy (HIPAA) and accessibility (WCAG) as primary concerns.

Company & Culture Questions:

• DaVita's Mission: Research DaVita's mission ("To Build the Greatest Healthcare Community the World has Ever Seen") and values. Be ready to articulate why you are drawn to their mission and how your work aligns with it.
• Team Dynamics: Consider how you contribute to a collaborative team environment. Be ready to discuss your preferred team structure and how you handle disagreements or differing opinions within a team. Example: "What makes a design team successful in your opinion?"
• Impact Measurement: Understand how DaVita measures success. Be prepared to discuss how you track and report on the impact of your design work. Example: "How do you measure the success of a new feature or design iteration?"

Portfolio Presentation Strategy:

• Tell a Story: Frame your case studies as narratives with a clear beginning (the problem), middle (your process and solutions), and end (the impact and learnings).
• Focus on "Why": For every design decision, explain the "why" – what user need or business objective it addresses.
• Show, Don't Just Tell: Utilize visuals effectively. Show wireframes, user flows, interactive prototypes, and final mockups. Annotate key design elements and explain your choices.
• Quantify Results: Highlight any metrics or data that demonstrate the success of your work. If direct metrics aren't available, discuss qualitative feedback or anticipated impacts.
• Prepare for Questions: Anticipate questions about your process, challenges, and how you handle feedback. Practice answering them concisely and confidently.

📝 Enhancement Note: Interview preparation for operations-focused roles often centers on demonstrating a structured, data-driven, and collaborative approach to problem-solving, with a clear emphasis on tangible results and process efficiency.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the provided link on DaVita's careers portal.
• Portfolio Customization: Tailor your resume and portfolio to highlight your 2-5 years of UX/UI design experience, focusing on projects that demonstrate your process thinking, user research, and responsive design skills. Select 1-2 strong case studies that showcase your problem-solving capabilities and impact.
• Resume Optimization: Ensure your resume clearly lists your proficiency with design tools (Figma, Sketch, Adobe XD), experience with user research and testing, and any familiarity with accessibility standards (WCAG) or CMS platforms. Quantify achievements where possible.
• Interview Preparation: Practice articulating your design process and rationale for key projects. Prepare to discuss how you collaborate with developers and stakeholders, and how you approach problem-solving in a user-centered manner. Rehearse presenting your portfolio.
• Company Research: Familiarize yourself with DaVita's mission, values, and the healthcare industry. Understand their "community first" culture and how your role contributes to patient care and organizational goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.