Ux/Ui Designer

📍 Job Overview

Job Title: UX/UI Designer Company: Piping Rock Location: Bohemia, New York, United States Job Type: Full-Time Category: User Experience (UX) / User Interface (UI) Design Date Posted: October 17, 2025 Experience Level: Mid-Level (3-5 Years) Remote Status: On-site

🚀 Role Summary

• This role is focused on enhancing the user experience and interface design for Piping Rock's digital platforms, with a strong emphasis on e-commerce optimization.
• The UX/UI Designer will be instrumental in translating business objectives and user needs into intuitive and visually appealing digital solutions.
• A key aspect of this position involves leveraging data from A/B testing, user research, and behavioral analytics to drive iterative design improvements and conversion rate optimization.
• The designer will also be responsible for maintaining and evolving the company's design system, ensuring consistency and scalability across all digital touchpoints, and collaborating closely with development teams for seamless implementation.

📝 Enhancement Note: This role, while not strictly a Revenue Operations or Sales Operations role, has direct implications for revenue generation through conversion rate optimization and user engagement within an e-commerce context. The emphasis on A/B testing, user research, and data-driven design aligns closely with the analytical and process-oriented mindset valued in operations roles.

📈 Primary Responsibilities

• Collaborate with the Principal UX/UI Designer to execute and refine design strategies that align with business goals and user needs, ensuring all design initiatives support e-commerce performance objectives.
• Own the end-to-end design process for digital products, from initial discovery and user research through to final UI delivery and implementation support.
• Conduct comprehensive UX research, including user interviews, surveys, and competitor analysis, to uncover actionable insights that inform design decisions and improve the customer journey.
• Plan and execute usability testing sessions to identify user friction points and translate findings into concrete design improvements that enhance product usability and satisfaction.
• Design and analyze A/B and multivariate tests, iterating on layout, content, and interaction patterns to measurably improve conversion rates and key e-commerce metrics.
• Create responsive, high-fidelity interfaces with meticulous attention to visual hierarchy, accessibility standards (WCAG), and mobile-first principles, ensuring optimal user experience across all devices.
• Design and prototype micro-interactions and UI animations that enhance user feedback, delight, and overall usability, contributing to a more engaging and intuitive user interface.
• Maintain and evolve the company’s design system to ensure consistency, scalability, and efficiency across all digital products, facilitating faster design iterations and developer implementation.
• Collaborate closely with front-end developers to ensure accurate implementation of design specifications, providing clear documentation and support throughout the development lifecycle.
• Utilize AI-driven design tools (e.g., Cursor, Lovable, GitHub Copilot, ChatGPT, Claude) to streamline workflows, enhance ideation, and support design testing and validation processes.
• Champion user-centered design practices throughout the organization and contribute to ongoing UX process improvements, fostering a culture of design excellence and user advocacy.
• Stay current on emerging trends in UX/UI design, e-commerce optimization, AI integration in design, and behavioral analytics to maintain a competitive edge.
• Perform additional duties as assigned to support the design and product development teams.

📝 Enhancement Note: The responsibilities emphasize a data-driven approach to design, including A/B testing, usability testing, and behavioral analytics, which are core components of optimizing conversion funnels and driving revenue. The requirement to use AI tools also points towards a forward-thinking and efficiency-focused operational approach.

🎓 Skills & Qualifications

Education:

• While no specific degree is listed, a Bachelor's degree in Design, Human-Computer Interaction (HCI), Computer Science, or a related field is often preferred for mid-level UX/UI roles. Equivalent practical experience will also be strongly considered.

Experience:

• 3-5 years of professional experience in UX/UI design, with a demonstrable track record of creating end-to-end, user-centered design solutions for web and mobile applications, particularly within an e-commerce context.

Required Skills:

• Online Portfolio: A strong online portfolio or samples of work are mandatory, showcasing experience in creating user-centered design solutions and patterns across desktop and mobile platforms. The portfolio should highlight your process, problem-solving skills, and the impact of your designs.
• Proficiency in Design Tools: Advanced proficiency in Adobe XD or other professional UI/UX design and prototyping tools (e.g., Figma, Sketch).
• UX Research & Usability Testing: Proven ability to conduct user research (interviews, surveys) and plan/execute usability testing sessions to gather actionable insights and drive design improvements.
• Conversion Rate Optimization (CRO): Experience creating and analyzing A/B tests, heatmaps, and behavior analytics (e.g., Hotjar, Microsoft Clarity, Google Analytics) to optimize conversion performance.
• Visual Design Principles: Strong understanding of interaction design, visual hierarchy, color theory, typography, and their application in creating effective user interfaces.
• Responsive & Mobile-First Design: Expertise in creating responsive, high-fidelity interfaces with a focus on mobile-first principles and accessibility standards.
• Design Systems: Experience in maintaining and contributing to design systems for consistency and scalability.
• Collaboration & Communication: Excellent collaboration skills to work effectively with cross-functional teams, particularly developers, and strong verbal and written communication abilities.
• AI-Assisted Design Tools: Experience using AI tools (e.g., Cursor, Lovable, GitHub Copilot, ChatGPT, Claude) for research, ideation, and design workflows.

Preferred Skills:

• E-commerce Platform Familiarity: Familiarity with Shopify or similar e-commerce platforms, understanding their design constraints and optimization opportunities.
• Front-End Principles: Working knowledge of front-end development principles (HTML, CSS, JavaScript) to facilitate more effective collaboration with developers.
• Agile Methodologies: Experience working within Agile development environments, understanding sprint cycles and iterative development processes.
• Micro-interactions & Animation: Experience designing and prototyping micro-interactions and UI animations.

📝 Enhancement Note: The emphasis on a portfolio, specific tool proficiencies (Adobe XD, analytics tools), and experience with A/B testing and conversion optimization are critical for operations-minded candidates to highlight. The mention of AI tools is a key differentiator and should be prominently featured in applications.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• End-to-End Case Studies: Showcase 2-3 comprehensive case studies that detail your involvement in the entire design lifecycle, from problem definition and user research to ideation, prototyping, testing, and final implementation. For each case study, clearly articulate the user problem, your design process, and the rationale behind your key design decisions.
• Impact & Metrics: Quantify the impact of your design solutions. Include specific metrics related to conversion rate improvements, user engagement, task completion rates, or other relevant KPIs that demonstrate the business value and ROI of your work.
• Problem-Solving & Iteration: Highlight instances where you used data (usability testing, A/B tests, analytics) to identify issues and iterate on designs. Demonstrate your ability to translate findings into actionable design improvements.
• System Thinking & Scalability: Include examples of how you have contributed to or utilized design systems, style guides, or component libraries to ensure consistency and scalability across digital products.
• AI Tool Integration: If possible, showcase projects or aspects of your process where AI-assisted tools were used to enhance efficiency, ideation, or research.

Process Documentation:

• User Research & Analysis: Provide examples of how you document user research findings, create user personas, journey maps, and affinity diagrams.
• Wireframing & Prototyping: Demonstrate your process for creating low-fidelity wireframes and high-fidelity interactive prototypes, explaining the tools and techniques used.
• Usability Testing & Feedback Integration: Document your approach to planning and conducting usability tests, and how you incorporate feedback into design iterations.
• Design Handoff & Collaboration: Illustrate your process for collaborating with developers, including clear documentation, design specifications, and asset delivery.

📝 Enhancement Note: For operations professionals, a portfolio is often about demonstrating process, efficiency, and measurable outcomes. This section emphasizes showcasing how design decisions are data-driven, how processes are iterated upon for improvement, and how designs contribute directly to business objectives like conversion rates.

💵 Compensation & Benefits

Salary Range: $85,000 - $115,000 per year

Benefits:

• Comprehensive Health Coverage: Medical, Dental, and Vision insurance plans to support employee well-being.
• Retirement Savings: 401K plan with a company match, providing a valuable benefit for long-term financial planning.
• Pet Insurance: Unique benefit to help cover veterinary expenses for employees' pets.
• Additional Perks: Access to other benefits not explicitly detailed, contributing to overall employee satisfaction.
• Company Events & Celebrations: Participation in fun company events, including a Summer Picnic, Festive Packages, and Holiday Celebrations, fostering a positive work environment.
• Associate Referral Bonuses: Incentives for referring qualified candidates, encouraging internal networking and growth.

Working Hours:

• Typically 40 hours per week, aligning with standard full-time employment. While the role is on-site, there may be an expectation for flexibility to meet project deadlines or participate in critical testing phases.

📝 Enhancement Note: The salary range provided is within the typical market rate for a mid-level UX/UI Designer in the New York metropolitan area. The benefits package is competitive, with the inclusion of pet insurance being a notable differentiator. For operations candidates, understanding the structure of benefits and time allocation (working hours) is crucial for evaluating work-life balance and overall compensation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Wellness Supplements Manufacturing Company Size: While not explicitly stated, Piping Rock has won "Long Island's Top Workplaces Award 7 years in a row," suggesting a significant and established local presence. Their description as a "global vitamin and supplement manufacturer" implies a substantial employee base, likely in the hundreds. Founded: 2011

Team Structure:

• Cross-Functional Collaboration: The UX/UI Designer will collaborate closely with the Principal UX/UI Designer and development teams, indicating a strong emphasis on cross-functional teamwork.
• Agile Environment: Experience in Agile development environments is preferred, suggesting a structured yet iterative approach to project management and product development.
• Operations Integration: While not a direct operations role, the focus on conversion rate optimization and e-commerce performance means this role will likely interact with marketing, sales, and potentially data analytics teams, bridging design with business operations.

Methodology:

• User-Centered Design: A core philosophy, driving design decisions based on user needs and research findings.
• Data-Driven Optimization: Emphasis on using A/B testing, usability testing, and behavioral analytics to inform design improvements and business outcomes.
• Iterative Design: The Agile context and focus on continuous improvement suggest an iterative approach to design and product development.
• Design System Utilization: Commitment to maintaining consistency and scalability through a design system.

Company Website: https://www.pipingrock.com/

📝 Enhancement Note: The company culture appears to value employee well-being, recognition (Top Workplaces award), and a commitment to quality. For operations professionals, understanding how design impacts business metrics and how teams collaborate to achieve those metrics is key. The "family always comes first" ethos suggests a supportive work environment.

📈 Career & Growth Analysis

Operations Career Level: While this is a UX/UI Designer role, its focus on conversion optimization and data analysis positions it as a stepping stone or parallel path for operations professionals interested in the user-facing aspects of business growth. The role is mid-level, requiring independent contribution and ownership of design tasks. Reporting Structure: Reports to the Principal UX/UI Designer, indicating a clear hierarchy within the design function and opportunities for mentorship from a senior designer. Operations Impact: The UX/UI Designer directly impacts revenue by optimizing the user journey on e-commerce platforms, leading to increased conversion rates, customer retention, and average order value. Their work is quantifiable through performance metrics, aligning with operational goals.

Growth Opportunities:

• Specialization in E-commerce UX: Deepen expertise in conversion rate optimization (CRO), user journey mapping for online retail, and e-commerce platform design.
• Design System Leadership: Take on more responsibility for the evolution and governance of the design system, potentially leading to a Senior or Lead Designer role.
• AI in Design Advancement: Become a subject matter expert in leveraging AI tools for design, research, and optimization, a highly sought-after skill in modern operations and design.
• Cross-Functional Leadership: Transition into roles that bridge design and product management or marketing operations, leveraging a deep understanding of user behavior and business goals.
• Mentorship: As experience grows, mentor junior designers and contribute to the overall design team's development.

📝 Enhancement Note: For operations professionals, this role offers a unique opportunity to blend analytical skills with creative problem-solving, directly impacting revenue. The growth path emphasizes specialization in high-demand areas like CRO and AI-driven design, which are increasingly integrated into operational strategies.

🌐 Work Environment

Office Type: On-site position in Bohemia, New York. This suggests a traditional office environment with opportunities for in-person collaboration. Office Location(s): Bohemia, NY. As a global manufacturer, they likely have a significant headquarters or operational facility in this location. Workspace Context:

• Collaborative Atmosphere: The role involves close collaboration with the Principal UX/UI Designer and development teams, implying an open and interactive workspace conducive to design critiques and brainstorming.
• Tools & Technology: Access to industry-standard design software (Adobe XD, etc.), AI design tools, and analytics platforms (Hotjar, Google Analytics) is expected.
• Team Interaction: Regular opportunities to interact with design, development, and potentially marketing/product teams, fostering a dynamic work environment. Work Schedule: Standard 40-hour work week, likely with some flexibility required for project-critical tasks. The on-site nature facilitates immediate team access and participation in in-person meetings, which can be beneficial for rapid iteration and problem-solving in design, mirroring the responsiveness needed in operations.

📝 Enhancement Note: The on-site requirement is typical for roles requiring close team collaboration and access to specific hardware/software. For operations professionals, understanding the office culture and daily interaction patterns is important for assessing team dynamics and workflow efficiency.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and online portfolio to assess qualifications and design capabilities.
• Portfolio Presentation & Design Exercise: Likely a session where you present your portfolio, discussing your process, decision-making, and impact. You may also be asked to complete a small design challenge or critique a provided design.
• Technical/Skills Interview: Discussion focused on your proficiency with design tools, understanding of UX principles, and experience with A/B testing and analytics.
• Behavioral & Team Fit Interview: Questions assessing your collaboration skills, problem-solving approach, and cultural fit with the team and company values.
• Final Interview: Potentially with senior leadership or the Principal UX/UI Designer to discuss strategic alignment and overall fit.

Portfolio Review Tips:

• Tell a Story: For each case study, clearly articulate the problem, your process, the solutions you proposed, and the results achieved. Focus on the "why" behind your design decisions.
• Quantify Impact: Use metrics (conversion rates, engagement, task completion) to demonstrate the business impact of your work. This is crucial for operations-minded evaluators.
• Showcase Process: Detail your research methods, wireframing, prototyping, and testing phases. Show how you iterate based on feedback and data.
• Highlight AI Usage: Explicitly mention and, if possible, demonstrate how you've leveraged AI tools to enhance your design process, efficiency, or outcomes.
• Tailor to E-commerce: Emphasize projects relevant to e-commerce, conversion optimization, and user journey enhancement.
• Accessibility & Mobile-First: Ensure your portfolio demonstrates a strong understanding and application of these principles.

Challenge Preparation:

• Design Thinking: Be prepared to walk through your design thinking process for a given problem.
• CRO Scenarios: Think about common e-commerce conversion bottlenecks and how you would approach optimizing them through design.
• Data Interpretation: Be ready to discuss how you interpret A/B test results or user behavior data to make design recommendations.
• Tool Proficiency: Be ready to discuss your experience with specific tools mentioned in the job description.

📝 Enhancement Note: The emphasis on portfolio review and quantifiable results aligns well with the expectations for operations roles. Candidates should focus on demonstrating analytical rigor, process efficiency, and measurable business impact in their portfolio and during interviews.

🛠 Tools & Technology Stack

Primary Tools:

• UI/UX Design & Prototyping: Adobe XD (primary specified), Figma, Sketch (as alternatives or complementary tools).
• AI Design Tools: Cursor, Lovable, GitHub Copilot, ChatGPT, Claude (for streamlining workflows, ideation, and potentially code generation assistance).
• Wireframing & Flow Tools: Potentially Balsamiq, Miro, or similar for early-stage ideation and user flow mapping.

Analytics & Reporting:

• Behavioral Analytics: Hotjar, Microsoft Clarity, Google Analytics (essential for understanding user behavior, heatmaps, session recordings, and conversion tracking).
• A/B Testing Platforms: Integrated tools within e-commerce platforms or dedicated services (e.g., Optimizely, VWO) for experimentation.

CRM & Automation:

• E-commerce Platforms: Shopify (specifically mentioned), or similar platforms (e.g., Magento, BigCommerce) for understanding the operational context of online sales.
• Potentially: Basic understanding of CRM systems (e.g., Salesforce, HubSpot) might be beneficial for understanding customer data flow, though not explicitly required.

📝 Enhancement Note: Proficiency in Adobe XD and behavioral analytics tools like Hotjar and Google Analytics is critical. The explicit mention of AI design tools is a significant differentiator and indicates the company's forward-thinking approach to design operations.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving user needs, ensuring designs are intuitive and effective.
• Data-Driven Decision Making: Reliance on analytics, research, and testing to validate design choices and measure impact, mirroring operational emphasis on metrics.
• Efficiency & Scalability: Focus on creating designs and processes that are efficient to implement and scalable across the platform, often supported by a robust design system.
• Collaboration & Communication: Valuing teamwork, clear communication, and the ability to work effectively with diverse stakeholders (design, development, product, marketing).
• Continuous Improvement: A proactive mindset towards refining processes, learning new tools (especially AI), and staying ahead of industry trends.

Collaboration Style:

• Cross-Functional Integration: The role requires close partnership with developers to ensure design fidelity and with the Principal UX/UI Designer for strategic alignment.
• Agile & Iterative: Working in an Agile environment suggests a collaborative style that embraces feedback loops, iterative development, and adaptability.
• Data-Informed Dialogue: Discussions and decision-making are likely informed by data from user research, A/B tests, and analytics, leading to productive, objective conversations.

📝 Enhancement Note: The company's values, particularly data-driven decision-making and continuous improvement, resonate strongly with the core principles of Revenue and Sales Operations. Understanding how design integrates into this operational framework is key.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively translating user research and business objectives into designs that satisfy both aspects, particularly in a conversion-focused e-commerce environment.
• Data Interpretation & Actionability: Translating complex user behavior data and A/B test results into clear, actionable design insights and improvements.
• Adoption of New Technologies: Integrating and effectively utilizing AI-driven design tools within existing workflows and ensuring team adoption.
• Maintaining Design System at Scale: Ensuring the design system remains robust, up-to-date, and consistently applied as the product suite grows.
• Cross-Departmental Alignment: Facilitating clear communication and buy-in from various departments (marketing, sales, product) on design strategies and priorities.

Learning & Development Opportunities:

• Advanced CRO Techniques: Deepen expertise in conversion rate optimization strategies, experimentation design, and advanced analytics interpretation.
• AI in Design Specialization: Become a leader in applying AI tools for UX/UI design, user research, and workflow automation.
• E-commerce Platform Expertise: Gain in-depth knowledge of e-commerce platform functionalities and design best practices (e.g., Shopify).
• Design Leadership: Opportunities to mentor junior designers, lead design initiatives, and influence product strategy.
• Industry Trends: Continuous learning about emerging UX/UI trends, behavioral economics, and e-commerce best practices.

📝 Enhancement Note: The challenges and growth opportunities are framed to appeal to individuals who thrive on problem-solving, data utilization, and continuous learning, traits highly valued in operations roles.

💡 Interview Preparation

Strategy Questions:

• Design Process for Conversion Optimization: "Describe your process for identifying and addressing a drop-off point in an e-commerce user journey. How would you use data to inform your design decisions?" (Prepare to discuss A/B testing, user research, and iterative design).
• AI Tool Integration: "How have you used AI tools in your design process to improve efficiency or outcomes? What are your thoughts on the future of AI in UX/UI design?" (Be ready to share specific examples and your perspective).
• Design System Contribution: "How would you approach contributing to or evolving a design system to ensure consistency and scalability across a growing e-commerce platform?" (Focus on process, documentation, and collaboration).

Company & Culture Questions:

• Understanding Piping Rock's Business: "What do you understand about Piping Rock's business and target audience? How would your design approach cater to their specific needs and goals?" (Research their product lines, brand voice, and customer base).
• Collaboration & Communication: "Describe a time you had to collaborate with developers or stakeholders who had differing opinions on a design. How did you navigate that situation?" (Highlight your communication and negotiation skills).
• Measuring Design Impact: "How do you measure the success of your design work, particularly in relation to business objectives like conversion rates?" (Focus on quantifiable metrics and ROI).

Portfolio Presentation Strategy:

• Focus on Impact: For each case study, clearly articulate the problem, your role, your process, the solutions you implemented, and the measurable results. Use data points prominently.
• Demonstrate Process: Show your thinking – from research and wireframing to prototyping and testing. Explain why you made certain decisions.
• Highlight AI Usage: Clearly indicate where and how AI tools were leveraged in your projects.
• Tailor to the Role: Emphasize projects that showcase your e-commerce experience, conversion optimization skills, and understanding of user behavior analytics.
• Be Concise and Engaging: Practice your presentation to ensure it's clear, compelling, and within the allotted time. Be ready to answer detailed questions about your work.

📝 Enhancement Note: Interview preparation should focus on demonstrating a data-driven mindset, a clear understanding of conversion optimization principles, and the ability to quantify the impact of design decisions, mirroring the analytical rigor expected in operations roles.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the Dayforce portal link.
• Portfolio Customization: Ensure your online portfolio is up-to-date and prominently features case studies demonstrating your end-to-end design process, quantifiable impact (especially conversion rate improvements), and experience with A/B testing and user analytics. Include specific examples of how you've used AI design tools.
• Resume Optimization: Tailor your resume to highlight keywords from the job description, such as "UX/UI Design," "User Research," "A/B Testing," "Conversion Rate Optimization," "Adobe XD," "Behavioral Analytics," and "AI Tools." Quantify your achievements whenever possible.
• Interview Preparation: Practice articulating your design process, explaining your decision-making rationale, and discussing the business impact of your work. Be ready to present your portfolio and discuss specific case studies in detail.
• Company Research: Thoroughly research Piping Rock Health Products, their market position, product offerings, and company culture. Understand their e-commerce strategy and identify potential areas where design can drive growth.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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