Staff Product Designer

📍 Job Overview

Job Title: Staff Product Designer

Company: Booksy

Location: Spain

Job Type: FULL_TIME

Category: Product Design / GTM Operations

Date Posted: March 16, 2026

Experience Level: Mid-Senior Level (implied 5-10 years)

Remote Status: Fully Remote (within Spain)

🚀 Role Summary

• Lead end-to-end product design initiatives for complex features and experiences, from initial discovery to final delivery.

• Drive design strategy and articulate a clear design vision that aligns with overarching product and business objectives.

• Collaborate closely with Product Managers, Engineers, and other cross-functional stakeholders to ensure successful product launches.

• Contribute to the evolution of Booksy's design practice, tools, and methodologies, establishing design excellence within a scale-up environment.

• Leverage AI tools and emerging technologies to enhance the design process and output, driving innovation and efficiency.

📝 Enhancement Note: This role is positioned within a "scale-up" environment, implying a dynamic and evolving organizational structure where processes may still be defined. The "Staff" title suggests a senior individual contributor role with significant autonomy and influence over design strategy and execution, rather than people management. The focus on "design-led organization" highlights the strategic importance of design within Booksy.

📈 Primary Responsibilities

• Discovery & Strategy:

  • Spearhead user and business problem discovery through research, data analysis, and synthesis of insights.
  • Define and articulate a compelling design vision that directly supports product and business strategy.
  • Partner with Product Management and Engineering to influence roadmaps and prioritization decisions.

• Design & Delivery:

  • Take ownership of the complete design lifecycle for significant product features and user experiences.
  • Produce high-fidelity designs across the spectrum, from initial concepts to polished, production-ready assets.
  • Develop prototypes to rapidly test hypotheses and validate design solutions.
  • Design and execute experiments to inform decision-making and measure the impact of design choices.
  • Actively contribute to and uphold the integrity of the company's design system.
  • Implement iterative design releases, focusing on measurable outcomes and continuous refinement.
  • Maintain close collaboration with engineering teams throughout the implementation phase to ensure design fidelity.

• Influence & Leadership:

  • Champion user needs and advocate for design quality in all cross-functional discussions.

  • Present and defend design decisions effectively to diverse stakeholder groups, including senior leadership.

  • Actively participate in shaping and improving Booksy's design practice, tools, and operational workflows.

  • Help position design as a strategic partner across all organizational functions.

  • Share knowledge, mentor junior designers, and elevate the overall standard of design within the team.

📝 Enhancement Note: The responsibilities emphasize a blend of strategic thinking, hands-on design execution, and cross-functional influence, typical of a Staff-level Product Designer. The inclusion of "design experiments" and "measuring impact" points towards a data-informed design approach, crucial for GTM operations and product-market fit.

🎓 Skills & Qualifications

Education:

Experience:

• Proven experience in end-to-end product design, with a substantial track record of delivering successful products in fast-paced, evolving environments.

• Demonstrated experience working within and contributing to mature design systems.

Required Skills:

• Product Design: Mastery of the full product design lifecycle, from discovery and research to ideation, prototyping, user testing, and delivery.

• Portfolio: An exceptional portfolio showcasing end-to-end product design work, demonstrating strategic thinking, problem-solving abilities, and high-quality craft.

• Design Craft: Exceptional skills in interaction design, visual design, and systems thinking.

• User-Centred Design: Deep understanding of user-centered design principles and practical application in complex product contexts.

• Systems Thinking: Ability to design cohesive and scalable experiences within a larger product ecosystem.

• Prototyping: Proficiency in rapid prototyping tools to test concepts and validate user flows.

• Collaboration: Strong ability to work effectively with product managers, engineers, researchers, and other cross-functional partners.

• Communication: Excellent verbal and written communication skills, with the ability to articulate complex design concepts clearly to diverse audiences.

• Strategic Mindset: Ability to connect design decisions directly to business outcomes and product strategy.

Preferred Skills:

• AI Tools & Emerging Technologies: Comfort and experience leveraging AI tools to enhance design processes and outputs.

• Experimentation: Experience designing and conducting user or A/B experiments to inform design decisions.

• Design System Contribution: Experience in evolving or contributing to design system documentation and components.

• Agile/Scrum Methodologies: Familiarity with working within agile development frameworks.

📝 Enhancement Note: The "Staff" title and emphasis on ambiguity suggest that candidates should have at least 5-10 years of relevant product design experience. The requirement for an "exceptional portfolio" is paramount, serving as the primary evidence of skills and experience. The mention of AI tools indicates a forward-thinking approach to design operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• End-to-End Case Studies: Showcase 2-3 comprehensive case studies detailing your design process from problem identification through to shipped product. Each case study should clearly articulate the problem, your role, the design process, key decisions, challenges, and measurable outcomes.

• Problem-Solving: Demonstrate how you approached complex user or business problems, including research methodologies, ideation techniques, and iterative design solutions.

• Strategic Alignment: Illustrate how your design decisions were informed by and contributed to product and business strategy. Show evidence of roadmap influence or collaboration.

• Design System Integration: Provide examples of how you've worked with existing design systems or contributed to their development and maintenance.

• Impact & Metrics: Quantify the impact of your work whenever possible, using metrics related to user engagement, conversion rates, task completion, or business KPIs.

Process Documentation:

• Evidence of creating or refining design workflows, user journey maps, or process documentation that improved team efficiency or product quality.

• Examples of how you've used design methodologies (e.g., user interviews, usability testing, A/B testing) to drive product improvements.

• Documentation or examples of contributing to or maintaining design system components and guidelines.

📝 Enhancement Note: For a Staff-level role, a portfolio is not just a collection of pretty pictures but a demonstration of strategic thinking, process rigor, and business impact. Candidates should be prepared to discuss the "why" behind their design decisions and how they measured success, directly relevant to GTM operations and product success.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Flexible working hours, allowing for better work-life integration and alignment with personal productivity peaks.

• Opportunity to work remotely within Spain, offering geographical flexibility.

• Supportive and welcoming team environment with a collaborative culture.

• Opportunity for professional development within an international environment and a growing company.

Working Hours:

• Standard full-time hours, likely around 40 hours per week, with flexibility offered to accommodate different working styles and time zones within Spain.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for Staff Product Designers in Western Europe, adjusted for Spain. Actual compensation will depend on the candidate's specific experience, skills, and final negotiation. The remote nature within Spain is a key benefit.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Beauty & Wellness Marketplace (specifically focused on appointment booking for beauty services). Booksy operates as a two-sided marketplace connecting service providers (salons, barbers, spas) with consumers.

Company Size: Scale-up environment, indicating rapid growth and potential for evolving organizational structures. Likely between 50-500 employees currently, with significant expansion plans.

Founded: Booksy was founded in 2014. This provides a history of product development and market presence, now entering a phase of significant scaling and design-led strategy.

Team Structure:

• The Product Design team is growing, and this role is crucial in shaping its future.

• The structure likely involves designers working in pods or squads, closely aligned with specific product areas, product managers, and engineering teams.

Methodology:

• Booksy emphasizes becoming a "design-led organization," suggesting a strong commitment to user-centered design principles and integrating design thinking into strategic decision-making.

• The approach involves a blend of discovery and delivery, with an emphasis on iterative development, data-informed decisions, and continuous learning.

• Collaboration is key, with cross-functional partnerships being a cornerstone of product development.

Company Website: https://booksy.com/

📝 Enhancement Note: The "scale-up" and "design-led" aspects are critical. Candidates should be comfortable with ambiguity, rapid iteration, and influencing processes. The company's mission to help people "feel great about themselves" provides context for the user experience focus.

📈 Career & Growth Analysis

Operations Career Level: Staff Product Designer – This signifies a senior individual contributor role. It's a position of significant influence where you're expected to operate with a high degree of autonomy, tackle complex product challenges, and contribute strategically to the product roadmap and design practice. It sits above mid-level designers and below management or principal/director roles.

Reporting Structure:

• You will likely report to a Design Lead, Head of Design, or VP of Product.

• You will work closely with Product Managers and Engineering Leads within your assigned product area or squad.

Operations Impact:

• Your work will directly influence the user experience for both customers booking services and service providers managing their businesses on the Booksy platform.

• Your design decisions will impact key business metrics such as user acquisition, retention, booking conversion rates, and platform engagement.

Growth Opportunities:

• Specialization: Deepen expertise in specific product areas (e.g., marketplace dynamics, provider tools, consumer experience) or design disciplines (e.g., systems design, research leadership).

• Leadership: Transition into leadership roles over time, such as leading design initiatives, mentoring junior designers, or eventually moving into management if desired.

• Process Improvement: Play a key role in defining and refining Booksy's product development and design processes, contributing to the maturation of the design function.

• Industry Expertise: Develop deep knowledge of the beauty and wellness industry, understanding its unique user needs and business challenges.

• Skill Development: Continuous learning opportunities through collaboration, feedback, and potential access to training or conferences, particularly in areas like AI in design and emerging technologies.

📝 Enhancement Note: The "Staff" title implies a career trajectory focused on deep expertise and influence rather than direct people management, though future leadership paths are possible. The emphasis on "shaping products" and "how we build them" highlights opportunities for process and practice evolution.

🌐 Work Environment

Office Type: Fully Remote, with the requirement to be based within Spain. This suggests a distributed team culture with a focus on asynchronous communication and digital collaboration tools.

Office Location(s): While the role is remote within Spain, Booksy has a global presence with teams in multiple countries. This indicates a diverse, international work environment even within a remote setup.

Workspace Context:

• Collaborative Environment: Despite being remote, the emphasis on collaboration means active participation in virtual meetings, design reviews, and cross-functional project discussions is expected.

• Tools & Technology: Access to modern design and collaboration tools will be essential for effective remote work and seamless integration with engineering and product teams.

• Team Interaction: Regular check-ins, virtual team events, and opportunities for informal interaction will be crucial for maintaining team cohesion and fostering a strong remote culture.

Work Schedule:

• Flexible working hours are offered, allowing employees to structure their workday around their personal needs and peak productivity times, while still ensuring availability for critical team syncs and meetings within reasonable overlap with colleagues.

📝 Enhancement Note: The remote nature within Spain is a key differentiator. Candidates should be comfortable with asynchronous communication and leveraging digital tools to maintain strong collaborative relationships across distributed teams.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Application review, potentially including an AI-driven initial assessment, followed by a recruiter screen to assess basic qualifications and cultural fit.

• Portfolio Review: A dedicated session where you present your portfolio, focusing on 2-3 in-depth case studies. Be prepared to articulate your design process, strategic thinking, problem-solving approach, and the impact of your work.

• Design Challenge/Workshop: A practical exercise, potentially a take-home assignment or a live design critique/workshop session, evaluating your design skills, problem-solving abilities, and how you approach ambiguous problems.

• Cross-functional Interviews: Meetings with Product Managers, Engineers, and potentially other designers or stakeholders to assess collaboration skills, communication, and strategic alignment.

• Hiring Manager Interview: A final discussion with the hiring manager to dive deeper into your experience, leadership potential, and alignment with the team's vision and Booksy's culture.

Portfolio Review Tips:

• Storytelling: Frame your case studies as compelling narratives. Clearly define the problem, your unique contribution, the design process, key decisions, and the measurable outcomes.

• Process Over Polish: While high-quality visuals are important, focus on demonstrating your thought process, how you navigated challenges, and how you used data and user feedback to iterate.

• Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs. Link your work to business objectives and user success.

• Tailor Your Presentation: Understand Booksy's product and target audience. Highlight projects that are most relevant to their business and user needs.

• Be Prepared for Questions: Anticipate questions about your design decisions, trade-offs you made, how you handled disagreements, and how you've used AI in your workflow.

Challenge Preparation:

• Understand the Brief: Carefully read and understand any design challenge provided. Clarify any ambiguities with the hiring team.

• Time Management: Allocate your time effectively, balancing research, ideation, design, and presentation preparation.

• Focus on Process: Even if you can't fully flesh out a design, demonstrating a strong, logical process is often more important than a perfect final deliverable.

• Articulate Rationale: Be ready to explain the "why" behind every decision you make during the challenge.

📝 Enhancement Note: The interview process will heavily weigh the portfolio. Candidates should prepare to articulate their strategic thinking and demonstrate how their design work drives business outcomes, aligning with the GTM operations aspect of product success.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable, industry standard for collaborative design), Sketch, Adobe Creative Suite.

• Prototyping: InVision, Principle, Framer (for more advanced interactive prototypes).

• User Research & Testing: UserTesting.com, Maze, Lookback, Hotjar (for user behavior analysis).

• Collaboration & Project Management: Jira, Confluence, Asana, Trello, Slack.

Analytics & Reporting:

CRM & Automation:

• While not directly a designer's tool, familiarity with how CRM data (e.g., Salesforce) and marketing automation platforms (e.g., HubSpot) influence user journeys and product adoption can be beneficial for strategic design.

📝 Enhancement Note: Proficiency in Figma is almost a given for modern product design roles. Experience with analytics tools is crucial for a data-informed design approach, which is essential for optimizing GTM strategies and product performance. Familiarity with AI tools for design is also explicitly mentioned as a plus.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving user needs, ensuring that design decisions prioritize the user experience.

• Excellence & Craft: A drive for high-quality design output, attention to detail, and continuous improvement of design skills.

• Collaboration & Transparency: Open communication, active listening, and a willingness to share knowledge and feedback across teams.

• Innovation & Adaptability: Embracing new ideas, technologies (like AI), and ways of working to stay ahead in a dynamic market.

• Impact-Driven: Focusing on design work that delivers tangible business value and contributes to Booksy's growth and success.

Collaboration Style:

• Cross-Functional Partnership: A strong emphasis on working seamlessly with Product Management and Engineering, viewing them as integral partners in the product development lifecycle.

• Design Critiques: Regular design review sessions where constructive feedback is given and received to elevate the quality of work.

• Knowledge Sharing: Encouraging the sharing of best practices, learnings, and insights across the design team and wider organization.

• Data-Informed Decision Making: A culture that values data and research in informing design choices, rather than relying solely on intuition.

📝 Enhancement Note: The company's emphasis on "design-led," "scale-up," and "shaping how we build them" suggests a culture that values proactive contributions, open feedback, and a willingness to experiment and refine processes.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: Working in a scale-up environment means processes and strategies may be evolving. The candidate must be comfortable defining their path and bringing clarity to uncertain situations.

• Balancing User Needs with Business Goals: Effectively reconciling user desires with the commercial objectives of a marketplace platform.

• Cross-functional Alignment: Ensuring consistent understanding and buy-in for design decisions across diverse teams (product, engineering, marketing, etc.).

• Scalability of Design: Designing solutions that can scale effectively as the platform and user base grow.

• Integrating AI Tools: Effectively incorporating AI into the design workflow to enhance efficiency and output without compromising quality or ethical considerations.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to hone skills in complex problem-solving, strategic design, and potentially exploring new areas like AI-driven design.

• Industry Exposure: Gaining deep insights into the beauty and wellness marketplace, understanding its unique dynamics and user behaviors.

• Process Improvement Leadership: Contributing to and shaping Booksy's product development and design methodologies.

• Mentorship: Potential for mentorship from senior design leaders or opportunities to mentor junior designers as the team grows.

• International Collaboration: Working with diverse teams across different countries, broadening perspectives and cross-cultural understanding.

📝 Enhancement Note: The role is designed for someone who sees ambiguity as an opportunity. The challenges are framed as areas for growth and skill development, particularly in strategic thinking and process innovation.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to define a design strategy for a complex product area with limited initial direction. How did you approach it, and what was the outcome?" (Focus on discovery, synthesis, and strategic alignment).

• "How do you balance user needs with business objectives, especially when they conflict? Can you provide an example from your portfolio?" (Focus on trade-offs, data-informed decisions, and business acumen).

Company & Culture Questions:

• "What excites you about Booksy's mission and our position in the beauty marketplace?" (Demonstrate research and genuine interest).

• "How do you contribute to a positive and collaborative team culture, especially in a remote environment?" (Focus on communication, empathy, and proactive engagement).

Portfolio Presentation Strategy:

• Select Wisely: Choose 2-3 case studies that best showcase your end-to-end process, strategic thinking, and impact, ideally relevant to platform or marketplace products.

• Structure Your Narrative: For each case study, follow a clear flow: Problem -> Your Role -> Research/Discovery -> Ideation/Design -> Iteration/Testing -> Solution -> Impact/Outcomes.

• Highlight Your Contribution: Be explicit about your specific contributions, especially if working in a team.

• Show, Don't Just Tell: Use visuals effectively – wireframes, user flows, mockups, prototypes – but always explain the rationale behind them.

• Quantify Everything Possible: Use data and metrics to support your claims about the success of your designs.

• Be Prepared for Deep Dives: Expect questions about specific design choices, trade-offs, and how you handled challenges.

📝 Enhancement Note: Interviewers will be looking for strategic thinking, a robust design process, clear communication, and evidence of driving tangible business outcomes through design. The ability to articulate the "why" behind decisions is crucial.

📌 Application Steps

To apply for this Staff Product Designer position:

• Submit your application and CV in English through the provided link on Workable.

• Portfolio Customization: Curate your portfolio to highlight 2-3 key projects that best demonstrate your end-to-end product design process, strategic thinking, and measurable impact. Ensure these align with the responsibilities outlined in the job description.

• Resume Optimization: Tailor your resume to emphasize experience in product design, working in scale-ups, cross-functional collaboration, and any experience with AI tools or data-driven design. Use keywords from the job description naturally.

• Interview Preparation: Practice presenting your portfolio case studies, focusing on storytelling and articulating your design rationale and business impact. Prepare answers to common interview questions related to strategy, collaboration, and problem-solving.

• Company Research: Thoroughly research Booksy, its product, target audience, and company culture. Understand their mission and how design contributes to their business goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.