Staff Content Designer

📍 Job Overview

Job Title: Staff Content Designer Company: TravelPerk Location: Barcelona, Spain; London, England, United Kingdom Job Type: Full-Time Category: Design & Content Operations Date Posted: 2025-09-29 Experience Level: 5-10 Years Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• Lead and direct comprehensive content strategies and complex projects across product teams and broader organizational initiatives.
• Design and implement high-quality, user-centric, and consistent content for web and mobile experiences, encompassing information architecture, navigation, product details, UI elements, emails, and in-app notifications.
• Distill complex technical information and business challenges into clear, simple, and accessible content solutions that resonate with diverse user segments.
• Drive cross-functional alignment on content initiatives by partnering with senior stakeholders in brand, marketing, sales, product, and customer care to ensure a unified user experience.
• Act as a key influencer in resolving conflicting priorities, removing project blockers, and facilitating productive discussions across multifaceted areas to achieve business and user objectives.

📝 Enhancement Note: This role is positioned as a "Staff" level, indicating a senior individual contributor with significant influence on strategy, execution, and mentorship, particularly within the content design discipline. The emphasis on "complex projects," "senior stakeholders," and "setting standards" suggests a need for strategic thinking and leadership beyond typical content design responsibilities, aligning with a GTM (Go-To-Market) operations or product operations interface.

📈 Primary Responsibilities

• Spearhead the development and execution of content strategies for key product areas and cross-functional projects, ensuring alignment with business goals and user needs.
• Craft clear, concise, and effective user interface copy, microcopy, error messages, and other in-product text that enhances usability and guides users through complex workflows.
• Collaborate closely with product designers, product managers, engineers, and user researchers to integrate content seamlessly into the product development lifecycle from ideation to launch.
• Facilitate user research sessions focused on content effectiveness, gather qualitative and quantitative data, and translate insights into actionable content improvements.
• Develop, maintain, and champion content standards, style guides, and tone of voice guidelines to ensure consistency and quality across all user touchpoints.
• Mentor and guide junior content designers, providing constructive feedback on their work and supporting their professional development to elevate the overall capability of the content team.
• Proactively identify opportunities to improve content processes, implement efficient workflows, and establish best practices for content creation, governance, and localization.
• Influence product roadmaps and strategic decisions by presenting compelling evidence-based content recommendations and demonstrating their direct impact on key product metrics.
• Stay abreast of emerging trends in content design, AI, and digital product development, advocating for innovative approaches and technologies to enhance user experience and operational efficiency.
• Partner with brand and marketing teams to ensure a cohesive brand voice and messaging strategy across all customer-facing communications, from in-app experiences to external marketing collateral.

📝 Enhancement Note: The responsibilities highlight a strong focus on process improvement, cross-functional collaboration, and strategic influence, all critical elements for roles that bridge product development and Go-To-Market operations. The emphasis on "efficient processes," "content standards," and "influencing senior stakeholders" points to a need for operations-minded thinking in optimizing content delivery and impact.

🎓 Skills & Qualifications

Education: While TravelPerk prioritizes experience and potential over formal academic qualifications, a Bachelor's or Master's degree in English, Communications, Journalism, HCI, Design, or a related field is beneficial.

Experience: Extensive experience (typically 5-10 years) in owning and leading content design projects and strategy for digital products is essential for this staff-level role.

Required Skills:

• Proven track record of leading content design initiatives for complex digital products and platforms.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail and accuracy.
• Deep understanding of end-to-end user journeys and the impact of content across all touchpoints.
• Proficiency in developing and implementing content standards, style guides, and tone of voice guidelines.
• Strong ability to distill complex technical information into clear, concise, and user-friendly language.
• Experience conducting and facilitating user research to inform content decisions and improve user experience.
• Excellent communication and interpersonal skills, with the ability to influence senior stakeholders and cross-functional teams.
• Demonstrated ability to organize, facilitate, and lead design meetings, workshops, and critiques effectively.
• Experience in mentoring junior designers and fostering a collaborative team environment.
• Champion of accessible and inclusive content design principles.
• Professional English fluency, with a solid command of grammar, vocabulary, and native UK or US English idioms.

Preferred Skills:

• Knowledge of generative AI technologies and their application in content design workflows.
• Experience with information architecture principles and user flow mapping.
• Familiarity with A/B testing and data analysis for content optimization.
• Experience working in a fast-paced, scaling tech company environment.
• Exposure to B2B SaaS products and understanding of their unique content needs.
• Familiarity with localization processes and best practices.

📝 Enhancement Note: The emphasis on "leading content design projects and strategy," "influencing senior stakeholders," and "setting standards" indicates that this role requires not just strong content craft but also strategic operations thinking. Candidates will be expected to demonstrate how their content work drives key product metrics and contributes to overall business objectives.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 complex content design projects that demonstrate ownership of strategy, execution, and impact.
• Clearly articulate the problem statement, user needs, and business objectives for each project.
• Detail your specific role and contributions, especially in leading initiatives and influencing decisions.
• Include examples of information architecture, user flows, and UI copy.
• Present case studies that highlight how your content decisions directly improved user experience, key product metrics (e.g., conversion rates, task completion, engagement), or customer satisfaction scores.
• Demonstrate the development and application of content standards, style guides, or tone of voice guidelines.

Process Documentation:

• Provide examples of how you have documented and improved content design processes, workflows, or best practices.
• Showcase instances where you facilitated workshops or collaborative sessions to define or refine content processes.
• Include evidence of using data and user research to inform and iterate on content processes.

📝 Enhancement Note: For a "Staff" level role, the portfolio is critical. It should not just showcase individual contributions but also strategic leadership, process thinking, and measurable impact on business outcomes. This aligns with operations expectations for demonstrating efficiency and measurable results.

💵 Compensation & Benefits

Salary Range: For Barcelona, Spain, a Staff Content Designer with 5-10 years of experience can expect a gross annual salary in the range of €55,000 - €75,000. For London, United Kingdom, this range is typically £60,000 - £85,000. These estimates are based on current market data for senior design roles in the tech industry, considering the cost of living and competitive compensation benchmarks for similar positions in these metropolitan areas.

Benefits:

• Competitive Compensation: Including equity in the company, reflecting TravelPerk's growth stage and commitment to employee ownership.
• Generous Vacation Days: Encouraging work-life balance and employee well-being through ample paid time off.
• Health Perks: Private healthcare or a gym allowance, tailored to the employee's location, supporting physical and mental health.
• Flexible Compensation Plan: Options to diversify and potentially increase net salary, offering financial flexibility.
• Unforgettable TravelPerk Events: Opportunities for team building and networking, often including travel to company hubs.
• Mental Health Support Tool: Providing resources for well-being and access to professional support.
• Exponential Growth Opportunities: Clear pathways for career advancement and professional development within a scaling organization.
• VolunteerPerk: 16 paid hours per year dedicated to volunteering for a cause of the employee's choice, fostering community engagement.
• Work From Anywhere Allowance: 20 working days per year allowance to work remotely from anywhere in the world, offering flexibility.

Working Hours: Standard full-time working hours, typically around 40 hours per week. The hybrid model involves 3 days per week in the office, allowing for flexibility in scheduling the remaining workdays.

📝 Enhancement Note: The salary ranges provided are estimates for the specified locations. Actual compensation will depend on the candidate's specific experience, skills, and the final negotiation. The benefits package is comprehensive and aligns with attractive offerings in the tech industry, emphasizing employee well-being, flexibility, and growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Travel Technology (SaaS) - TravelPerk operates within the rapidly evolving business travel and expense management sector, leveraging technology to streamline corporate travel processes. This industry demands innovation, agility, and a strong focus on user experience to compete effectively.

Company Size: Over 1,800 employees globally, with significant growth evidenced by recent funding rounds and acquisitions. This size indicates a company with established processes but still retaining a dynamic, scale-up culture.

Founded: 2015. As a relatively young company that has achieved unicorn status, TravelPerk likely fosters an environment of rapid innovation, entrepreneurial spirit, and a data-driven approach to decision-making.

Team Structure: The Content Design team is part of a larger Product Design organization, working collaboratively within product "tribes" or squads. This structure involves close partnerships with Product Managers, Engineers, Researchers, and other Designers. The Staff Content Designer will likely report into a Head of Design or a Director of Product Design and will have significant interaction with senior leadership across Product, Marketing, and Brand.

Methodology: TravelPerk emphasizes an "IRL-first" approach, requiring employees to be in the office 3 days a week to foster collaboration, productivity, and creativity. This suggests a culture that values in-person interaction, open communication, and a strong sense of team cohesion. The company also highlights its use of data and user research to inform decisions and its commitment to creating a business tool with a consumer-grade feel.

Company Website: https://www.travelperk.com/

📝 Enhancement Note: The company's "IRL-first" policy and emphasis on collaboration are key cultural indicators. For a Staff Content Designer, this means actively participating in in-person workshops, team meetings, and cross-functional discussions, contributing to the operational efficiency of these interactions.

📈 Career & Growth Analysis

Operations Career Level: This role is at the "Staff" level, signifying a senior individual contributor. It involves leading complex projects, influencing strategy, setting standards, and mentoring others. In an operations context, this translates to a role that shapes how content is created, managed, and deployed to achieve business objectives, impacting user experience, operational efficiency, and potentially revenue.

Reporting Structure: The Staff Content Designer will likely report to a Design Lead, Head of Design, or Director of Product. They will work closely with Product Managers, Engineering Leads, and other senior stakeholders within their assigned product tribe and across the organization. There's an expectation to mentor and guide other content designers, implying a leadership capacity within the team.

Operations Impact: The impact of this role on operations is significant. By ensuring clear, usable, and consistent content across the platform, the Staff Content Designer directly contributes to:

• Improved User Adoption and Retention: Intuitive content reduces learning curves and enhances user satisfaction.
• Reduced Support Load: Clear instructions and error messages minimize customer inquiries.
• Enhanced Brand Consistency: Unified messaging across all touchpoints reinforces brand identity and trust.
• Operational Efficiency: Streamlined content processes and standards lead to faster development cycles and reduced rework.
• Effective Go-To-Market (GTM) Support: Content that clearly communicates product value and benefits supports sales and marketing efforts.

Growth Opportunities:

• Leadership in Content Strategy: Opportunity to define and evolve TravelPerk's content design philosophy and operational frameworks.
• Mentorship and Team Development: Grow leadership skills by mentoring junior designers and contributing to team-wide skill enhancement.
• Cross-Functional Influence: Deepen experience in influencing product roadmaps and business strategy through data-driven content advocacy.
• Specialization: Potential to specialize in areas like AI-driven content, accessibility, or specific product domains.
• Career Progression: Potential to move into management roles (e.g., Content Design Manager) or principal-level individual contributor roles, shaping broader design and content operations.

📝 Enhancement Note: The "Staff" designation and the emphasis on strategic influence and mentorship highlight a role that is pivotal in shaping operational processes for content. Candidates should frame their experience around driving efficiency and impact through content strategy and operational excellence.

🌐 Work Environment

Office Type: TravelPerk operates with an "IRL-first" approach, meaning the workspace is designed to facilitate in-person collaboration. This likely includes open-plan areas, meeting rooms, breakout spaces, and potentially dedicated project war rooms. The environment is geared towards fostering connectivity, productivity, and creativity through face-to-face interaction.

Office Location(s): The role is based in either Barcelona, Spain, or London, England, United Kingdom. These are major European hubs with vibrant tech ecosystems, offering excellent connectivity and access to talent. Employees are expected to be within commuting distance of the respective hub.

Workspace Context:

• Collaborative Environment: The 3-day-in-office policy ensures regular interaction with colleagues, facilitating spontaneous discussions, brainstorming sessions, and quick problem-solving.
• Operations Tools & Technology: Access to standard design tools (e.g., Figma), collaboration platforms (e.g., Slack, Jira), and potentially specialized content management systems or AI tools. The environment supports efficient workflows through readily available technology.
• Team Interaction: Opportunities for frequent interaction with product designers, product managers, engineers, researchers, and other content specialists, fostering a dynamic and integrated working experience.

Work Schedule: While the core requirement is 3 days in the office, the overall work schedule is likely flexible, allowing for efficient management of tasks and projects. This flexibility is crucial for content designers who often need focused, uninterrupted time for writing and strategic thinking, balanced with collaborative sessions.

📝 Enhancement Note: The "IRL-first" policy is a significant factor. Candidates should consider how they thrive in a hybrid environment where in-person collaboration is prioritized for 3 days a week, emphasizing their ability to contribute effectively to team dynamics and operational workflows within this structure.

📄 Application & Portfolio Review Process

Interview Process:

1. Application Screening: Review of resume and portfolio, focusing on relevant experience, strategic impact, and demonstrated leadership in content design.
2. Hiring Manager/Recruiter Call: Initial discussion to assess cultural fit, motivation, and high-level qualifications.
3. Portfolio Presentation & Design Challenge: A detailed presentation of selected portfolio case studies, showcasing strategic thinking, process, and impact. This may be followed by a practical design challenge or a deep dive into a specific content problem.
4. Cross-Functional Interviews: Meetings with Product Managers, Senior Designers, and potentially Engineers or Researchers to evaluate collaboration skills, technical understanding, and problem-solving abilities.
5. Stakeholder Interview: Conversation with senior leadership (e.g., Head of Design, VP Product) to assess strategic alignment, influence, and potential for long-term impact.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 projects that best demonstrate your ability to lead complex content initiatives, influence strategy, and drive measurable results. Prioritize projects that align with TravelPerk's B2B SaaS context.
• Focus on Impact: For each project, clearly quantify the impact of your content work on user experience, business metrics (e.g., conversion, retention, task completion), or operational efficiency. Use data and evidence to support your claims.
• Detail Your Process: Explain your end-to-end content design process, including how you conducted research, collaborated with teams, addressed challenges, and iterated on solutions. Highlight any process improvements you implemented.
• Showcase Strategic Thinking: Emphasize how you influenced product strategy, set content standards, or mentored others. Demonstrate your ability to think big-picture and connect content to broader business goals.
• Prepare for Questions: Anticipate questions about your decision-making process, how you handle conflicting priorities, your approach to accessibility, and your experience with generative AI.
• Tailor to TravelPerk: Research TravelPerk's product and brand voice. Be prepared to discuss how your skills and experience align with their mission and user needs.

Challenge Preparation:

• Understand the Goal: If a design challenge is given, focus on understanding the core problem and business objective.
• Structure Your Approach: Outline your process clearly: research, ideation, content creation, rationale, and how you'd measure success.
• Prioritize Clarity & Usability: Ensure your proposed content solutions are clear, concise, and user-friendly.
• Communicate Effectively: Articulate your thought process and rationale clearly, both verbally and in writing. Be prepared to defend your decisions and incorporate feedback.

📝 Enhancement Note: The emphasis on a "Portfolio Presentation & Design Challenge" and "Cross-Functional Interviews" highlights the need for candidates to demonstrate not only their craft but also their ability to operate within a product team and influence operational processes.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable for UI/UX design collaboration), Sketch, Adobe Creative Suite.
• Content Management: Potentially specialized Content Management Systems (CMS) or Digital Asset Management (DAM) systems, depending on TravelPerk's internal stack.
• Collaboration & Project Management: Jira, Confluence, Asana, Trello for workflow tracking and documentation.
• Communication: Slack for real-time team communication and collaboration.

Analytics & Reporting:

• Product Analytics: Tools like Amplitude, Mixpanel, or Google Analytics for tracking user behavior and content performance metrics.
• User Feedback Tools: Platforms for collecting user feedback, surveys, and bug reports (e.g., Hotjar, UserTesting.com, specialized in-app feedback tools).

CRM & Automation:

• CRM: Salesforce or similar CRM tools (for understanding sales and customer success workflows that content may support).
• Marketing Automation: HubSpot, Marketo, or similar platforms (for understanding email and campaign content).
• Content Intelligence/AI Tools: Emerging tools for content generation, optimization, and analysis (e.g., Grammarly Business, AI writing assistants).

📝 Enhancement Note: While specific tools are not listed, a Staff Content Designer is expected to be highly proficient with industry-standard design and collaboration tools. Familiarity with analytics platforms is crucial for demonstrating the operational impact of content through data. Knowledge of AI tools is explicitly mentioned as a preferred skill.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving user needs through intuitive and effective content.
• Collaboration: Actively working with cross-functional teams to ensure a unified product experience and efficient workflow.
• Data-Driven Decision Making: Using research, analytics, and feedback to inform content strategy and improvements.
• Continuous Improvement: A proactive approach to refining processes, standards, and content quality.
• Ownership & Accountability: Taking responsibility for content strategy, quality, and impact.
• Innovation: Embracing new technologies and approaches to enhance content design and user experience.

Collaboration Style:

• Cross-functional Integration: The "IRL-first" policy and team structure encourage close collaboration across Product, Engineering, Design, Brand, Marketing, and Customer Care.
• Process Review & Feedback: A culture of open feedback and iterative refinement of content and processes is implied, essential for a staff-level role focused on setting standards.
• Knowledge Sharing: Active participation in design critiques, workshops, and internal knowledge-sharing sessions to elevate the collective expertise of the team.

📝 Enhancement Note: The emphasis on "data-driven decision making" and "continuous improvement" aligns directly with operational excellence principles. Candidates should be ready to articulate how they contribute to these values through their daily work and strategic initiatives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Strategic Vision with Execution: Ensuring high-level content strategy translates into tangible, high-quality content for complex features.
• Influencing Senior Stakeholders: Effectively advocating for content needs and best practices amidst competing business priorities.
• Managing Ambiguity: Navigating evolving product roadmaps and requirements in a fast-paced scale-up environment.
• Ensuring Global Consistency: Developing content strategies that work across different markets and languages, potentially involving localization.
• Integrating Emerging Technologies: Effectively leveraging AI and other new technologies into content workflows without compromising quality or user experience.

Learning & Development Opportunities:

• Operations Skill Advancement: Deepen understanding of product development lifecycles, GTM strategies, and how content operations contribute to business success.
• Industry Conferences & Certifications: Opportunities to attend design and content strategy conferences, and potentially pursue relevant certifications.
• Mentorship & Leadership Development: Formal and informal mentorship opportunities, both as a mentee and as a mentor to junior designers, fostering leadership capabilities.
• Exposure to Diverse Product Areas: Potential to work across different product tribes, gaining broad exposure to TravelPerk's platform and user base.

📝 Enhancement Note: The challenges highlight the need for strong problem-solving and strategic thinking, common in operations-focused roles. The growth opportunities emphasize continuous learning and development in both content craft and operational leadership.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex content strategy you developed and led. What were the key objectives, your process, and the measurable outcomes?" (Focus on strategic planning, execution, and results.)
• "How do you approach distilling highly technical or complex product information into clear, user-friendly content for a diverse audience? Provide an example." (Demonstrate problem-solving and communication skills.)
• "Walk us through a time you had to influence senior stakeholders on a content decision. What was the situation, your approach, and the resolution?" (Highlight influence, negotiation, and stakeholder management.)
• "How do you ensure content quality, consistency, and accessibility across a digital product? What role do standards and style guides play?" (Showcase operational rigor and commitment to best practices.)

Company & Culture Questions:

• "What excites you about TravelPerk's mission and our 'IRL-first' approach to work?" (Research the company's vision and values.)
• "How do you see content design contributing to TravelPerk's business goals and user experience?" (Connect your skills to business impact.)
• "Describe your experience mentoring junior designers or contributing to team culture. How would you foster content design best practices at TravelPerk?" (Assess leadership potential and collaborative spirit.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, your process, the solutions you implemented, and the measured impact. Use a story-telling approach.
• Quantify Impact Relentlessly: Use metrics and data to demonstrate the success of your work. If direct metrics are unavailable, explain the rationale behind your decisions and the expected impact.
• Showcase Strategic Thinking: Explain why you made certain decisions, not just what you did. Highlight how your work aligned with broader business objectives.
• Be Prepared for Deep Dives: Anticipate detailed questions about your process, tools, and decision-making. Be ready to discuss challenges and how you overcame them.
• Highlight Operational Contributions: Emphasize any improvements you made to content processes, standards, or team workflows.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just content expertise but also strategic thinking, operational awareness, and the ability to influence and lead within a collaborative, hybrid environment.

📌 Application Steps

To apply for this Staff Content Designer position:

• Submit your resume and a comprehensive portfolio through the TravelPerk careers portal link provided.
• Portfolio Customization: Ensure your portfolio highlights projects demonstrating strategic leadership, complex problem-solving, measurable impact, and process improvement in content design. Tailor your selection to showcase relevance to B2B SaaS products.
• Resume Optimization: Clearly articulate your experience in leading content strategy, influencing stakeholders, and mentoring designers. Use keywords and achievement-oriented bullet points that align with the job description's requirements.
• Interview Preparation: Thoroughly research TravelPerk, its products, and its culture. Prepare to discuss your portfolio case studies in detail, focusing on strategic rationale, operational impact, and collaborative approaches. Practice articulating your value proposition for a staff-level role.
• Company Research: Understand TravelPerk's mission, values, and "IRL-first" work policy. Be ready to discuss how your working style and contributions align with their collaborative, in-person approach.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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