Sr. Product Designer - Hybrid/Atlanta

📍 Job Overview

Job Title: Sr. Product Designer

Company: SiteOne Landscape Supply

Location: Roswell, Georgia, United States

Job Type: FULL_TIME

Category: Product Design / UX/UI

Date Posted: 2026-04-27T20:47:00

Experience Level: 5+ years

Remote Status: Hybrid

🚀 Role Summary

• Lead the design of end-to-end digital experiences for customer-facing and internal applications, ensuring a seamless and intuitive user journey.

• Drive user-centered design principles through generative and evaluative research methods, translating insights into actionable product recommendations and strategic roadmap input.

• Develop detailed design artifacts, including wireframes, user flows, prototypes, and high-fidelity mockups, to effectively communicate interaction patterns and visual design.

• Contribute to and evolve the company's design system, ensuring consistency, scalability, and adherence to UI standards across all digital products.

• Collaborate closely with Product Management, Engineering, and other cross-functional teams to translate complex business requirements and technical constraints into user-friendly solutions.

📝 Enhancement Note: This role is positioned as a Senior Product Designer, indicating a need for leadership in design initiatives, mentorship capabilities, and the ability to operate autonomously in ambiguous problem spaces within the context of enterprise-level digital product development. The focus on B2B, enterprise, or operationally complex systems suggests a need for experience with intricate workflows and a deep understanding of user needs in a professional or industrial setting.

📈 Primary Responsibilities

• Lead customer research initiatives using generative and evaluative methods, such as interviews, field studies, usability testing, and prototype evaluations, to uncover user needs and pain points.

• Translate complex research findings into clear problem statements, user personas, journey maps, service blueprints, and strategic product recommendations that inform design and development.

• Own the end-to-end design process for web and mobile products, from initial concept and discovery through to final delivery, ensuring high-quality user experiences.

• Create and iterate on wireframes, user flows, interactive prototypes, and high-fidelity designs that effectively communicate interaction patterns, user journeys, and visual aesthetics.

• Champion the development and adoption of SiteOne's design system and UI standards, ensuring consistency, scalability, and accessibility across all digital touchpoints.

• Partner with Product Managers to define product vision, strategy, and roadmaps, aligning design efforts with business objectives and user needs.

• Work closely with Software Engineering teams to ensure design feasibility, scalability, and high-quality implementation of designed solutions.

• Present design concepts, research insights, and project outcomes to diverse audiences, including stakeholders and executive leadership, to drive alignment and buy-in.

• Actively mentor and provide constructive feedback to other designers, contributing to the growth and enhancement of the overall design practice within the organization.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can not only execute on design tasks but also lead strategic initiatives, influence product direction, and mentor junior team members, aligning with a senior-level role. The emphasis on translating "complex workflows" and "operationally complex systems" points to a requirement for experience in designing for B2B or enterprise environments where efficiency and detailed functionality are paramount.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Design, Human-Computer Interaction (HCI), Computer Science, or a related field is typically expected for a Senior Product Designer role, or equivalent practical experience.

Experience: 5+ years of professional experience in product design for digital products, with a proven track record of delivering successful end-to-end design solutions.

Required Skills:

• Demonstrated expertise in conducting generative and evaluative user research methodologies (e.g., interviews, field studies, usability testing).

• Strong portfolio showcasing end-to-end design process, with a focus on complex workflows and problem-solving.

• Proficiency in modern design and research tools such as Figma, Pendo, and Maze.

• Deep understanding of user-centered design principles, interaction design best practices, and accessibility standards (e.g., WCAG).

• Ability to translate business requirements, user needs, and technical constraints into intuitive and effective user experiences.

• Experience in designing for operationally complex systems, including B2B, enterprise applications, e-commerce, logistics, or internal tools.

• Excellent communication, presentation, and storytelling skills, with the ability to articulate design decisions and research findings clearly to various audiences.

• Proven ability to operate autonomously in ambiguous problem spaces and drive projects to completion.

Preferred Skills:

• Experience designing for both mobile and responsive web applications.

• Familiarity with establishing, contributing to, or scaling design systems.

• Experience working within Agile development methodologies and product-led growth environments.

• Interest in or prior experience within the green industry, construction, or field-based workflows.

📝 Enhancement Note: The "5+ years of experience" coupled with the responsibilities suggests a mid-to-senior level designer. The explicit mention of "B2B, enterprise, or operationally complex systems" is a key qualifier, indicating that experience with internal tools, complex SaaS platforms, or e-commerce solutions with detailed operational backends is highly valued. The tools listed (Figma, Pendo, Maze) are standard for modern UX/UI roles, with Pendo and Maze suggesting a focus on user analytics and in-product guidance/testing.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio that clearly demonstrates end-to-end product design experience, covering the entire design lifecycle from research to delivery.

• Case studies should highlight the complexity of the problems solved, the user research conducted, the design decisions made, and the impact of the final solution.

• Showcase experience with designing for complex workflows, enterprise systems, B2B applications, or operationally intensive environments.

• Include examples of wireframes, user flows, interactive prototypes, and high-fidelity visual designs.

Process Documentation:

• Examples of how you have translated user research insights into actionable design artifacts like personas, journey maps, or service blueprints.

• Documentation of iterative design cycles, including how feedback, usability testing, and data informed design revisions.

• Evidence of contribution to or utilization of design systems, including examples of reusable components and adherence to UI standards.

• Showcase your collaboration process with Product Management and Engineering, illustrating how you ensured feasibility and alignment.

📝 Enhancement Note: For a Senior Product Designer role, the portfolio is crucial. The emphasis on "end-to-end design work, including complex workflows" means candidates must showcase their problem-solving process, not just final UI screens. Including case studies that detail the why behind design decisions, the research methodologies used, and the measurable impact is paramount. Experience with operational systems suggests a need to demonstrate how designs improve efficiency, accuracy, or user productivity in a business context.

💵 Compensation & Benefits

Salary Range:

Based on industry benchmarks for a Senior Product Designer role with 5+ years of experience in the Atlanta metropolitan area, the estimated salary range is between $110,000 and $150,000 annually. This estimate considers the cost of living in Atlanta, the demand for skilled UX/UI professionals, and the seniority of the position.

Benefits:

• Comprehensive Medical, Dental, and Vision insurance plans.

• Generous Paid Time Off (PTO) and Paid Holidays.

• Access to DailyPay for on-demand pay.

• 401k retirement savings plan with a company match.

• Support for continuous learning through Tuition Reimbursement.

• Lucrative Associate Referral Program to reward employee referrals.

• Company-provided apparel and work boot vouchers.

• Opportunities for career advancement and professional development.

• Access to Paid Training and Business Certifications.

• Free Counseling Services and Employee Assistance Program (EAP).

• Life Insurance, as well as Short-Term and Long-Term Disability Insurance.

• Exclusive Product Discounts for associates.

Working Hours: Standard full-time position, typically 40 hours per week. The hybrid work arrangement allows for flexibility in balancing on-site and remote workdays.

📝 Enhancement Note: The provided salary range is an estimation based on general market data for a Senior Product Designer in a major metropolitan area like Atlanta. Actual compensation will be determined by the company based on the candidate's specific experience, skills, and the overall compensation strategy. The benefits listed are comprehensive and typical for a large, established company.

🎯 Team & Company Context

🏢 Company Culture

Industry: Wholesale Distribution - Landscaping and Lawn Care Supplies. SiteOne Landscape Supply operates in the green industry, serving professionals who design, build, and maintain outdoor spaces. This context suggests a need for digital products that support complex inventory management, order fulfillment, customer account management, and potentially field service operations.

Company Size: SiteOne Landscape Supply is the largest national distributor of landscaping products in the United States and Canada, with over 700 locations. This large scale indicates a mature organization with established processes, a significant customer base, and likely a substantial investment in digital transformation and technology to support its operations.

Founded: While the founding date is not explicitly provided, SiteOne has a "long history of serving" green industry professionals, implying a well-established presence in the market. This history suggests a company that understands its core business and customer needs, and is now focusing on modernizing its digital offerings.

Team Structure:

• The design team likely operates within a larger Product and Technology organization, collaborating closely with Product Management and Software Engineering.

• As a Senior Product Designer, you will likely be part of a dedicated product team or a central design function, working on specific product lines or customer journeys.

Methodology:

• A strong emphasis on user-centered design, with a "customer-first approach" championed throughout the product lifecycle.

• Hypothesis-driven product development, encouraging experimentation and validation of design solutions.

• Collaborative development within Agile/product-led environments, promoting iterative design cycles and continuous improvement.

• Data-informed design practices, utilizing analytics and user feedback to guide design decisions.

Company Website: https://careers.siteone.com/

📝 Enhancement Note: The company's industry (wholesale distribution for landscaping) is critical. It implies a need for digital tools that cater to business-to-business (B2B) clients, often with complex ordering, inventory, and account management needs. The scale of SiteOne (largest national distributor) suggests opportunities to impact a broad user base and work on significant digital transformation initiatives.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as a Senior Product Designer. This level signifies a professional with significant autonomy, leadership potential, and the ability to tackle complex design challenges independently. Senior designers are expected to not only execute high-quality design work but also influence product strategy, mentor junior team members, and contribute to the overall design practice and maturity of the organization. They are key contributors to translating business objectives into user-centric digital solutions.

Reporting Structure: The Senior Product Designer will likely report to a Design Lead, UX Manager, Director of Product Design, or potentially a Product Management leader. They will work closely with Product Managers and Software Engineers as peers within product teams.

Operations Impact: The Senior Product Designer's work directly impacts operational efficiency and customer satisfaction by creating intuitive digital tools for ordering, account management, and information access. By simplifying complex workflows and enhancing user experiences, this role contributes to increased customer retention, order volume, and potentially reduced support costs. The design of internal tools also directly supports the efficiency of SiteOne's own operations.

Growth Opportunities:

• Leadership Development: Opportunity to lead design initiatives, mentor junior designers, and potentially grow into a Design Lead or Managerial role.

• Specialization: Deepen expertise in areas like B2B e-commerce design, complex enterprise systems, or design system development.

• Cross-functional Exposure: Gain valuable experience collaborating with various departments, understanding diverse business needs and operational challenges.

• Strategic Influence: Contribute to product strategy and roadmap planning, influencing the direction of digital products for a large enterprise.

• Industry Expertise: Develop a nuanced understanding of the landscaping and green industry's unique operational and customer needs.

📝 Enhancement Note: The "Senior" title implies that candidates should be ready to take ownership, drive projects, and potentially mentor others. The growth opportunities highlight a path for career progression within the design function or into product strategy roles, leveraging the experience gained in a large, established company. The mention of "operationally complex systems" and "internal tools" suggests that understanding business processes and efficiency gains is as important as pure user experience.

🌐 Work Environment

Office Type: The position is designated as Hybrid, meaning a blend of on-site work at the Roswell, Georgia office and remote work. This offers flexibility while ensuring opportunities for in-person collaboration.

Office Location(s): The primary office location is 300 Colonial Center Parkway, Suite 600, Roswell, Georgia, 30076, United States. This is a suburban business park setting, likely offering professional amenities.

Workspace Context:

• Collaborative Environment: The hybrid model encourages collaboration through scheduled in-office days, facilitating face-to-face meetings, brainstorming sessions, and team building.

• Tools and Technology: Expect access to modern design and collaboration tools necessary for creating digital products, including sophisticated design software, project management platforms, and communication tools.

• Team Interaction: Opportunities to engage with design, product, and engineering teams, fostering a shared understanding of product goals and design challenges. The company culture emphasizes teamwork and continuous improvement.

Work Schedule: A standard 40-hour work week is typical for a full-time role. The hybrid arrangement allows for flexibility in scheduling, with specific in-office days likely coordinated with the team to maximize collaborative opportunities.

📝 Enhancement Note: The hybrid nature is a key aspect of the work environment, requiring candidates to be comfortable with a mix of remote and in-office work. The specific location in Roswell, GA, is a business hub, suggesting a professional office setting. The emphasis on teamwork and continuous improvement points to a dynamic environment where design processes are valued and iterated upon.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will likely review your resume and portfolio to assess your qualifications and experience against the role requirements.

• Portfolio Presentation: Expect to present your portfolio, focusing on 2-3 key projects that demonstrate your end-to-end design process, problem-solving skills, and impact, particularly those involving complex workflows or B2B/enterprise systems. Be prepared to articulate your design rationale, research methodologies, and the outcomes.

• Design Challenge/Case Study: A practical exercise, such as a design challenge or a deep dive into a specific case study from your portfolio, may be assigned to evaluate your design thinking, problem-solving capabilities, and ability to articulate solutions.

• Team Interviews: Interviews with Product Managers, Engineers, and potentially other designers to assess your collaboration style, communication skills, and cultural fit within the team.

• Stakeholder/Executive Interview: Potentially an interview with senior leadership to discuss your strategic thinking, leadership potential, and overall impact.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your experience with complex workflows, B2B/enterprise systems, and your full design process. Prioritize quality over quantity.

• Tell a Story: For each project, clearly define the problem, your role, the process you followed, the challenges you faced, your design decisions, and the measurable impact or outcomes. Use visuals effectively.

• Highlight Process: Emphasize your user research, ideation, prototyping, testing, and iteration stages. Show how you arrived at the final solution.

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the success of your designs (e.g., increased conversion rates, improved task completion times, reduced errors).

• Tailor to SiteOne: Research SiteOne's business, industry, and existing digital products. Frame your projects and experiences in a way that demonstrates relevance to their specific challenges and opportunities.

Challenge Preparation:

• Understand the Context: If given a design challenge, ensure you fully grasp the problem statement, target users, and business goals. Ask clarifying questions.

• Structure Your Approach: Outline your design process, including research, ideation, sketching, wireframing, prototyping, and testing.

• Focus on Rationale: Be prepared to explain why you made specific design choices, linking them back to user needs, business goals, and design principles.

• Consider Constraints: Acknowledge potential technical or business constraints and discuss how you would balance them with user experience goals.

• Practice Presentation: Rehearse presenting your solution clearly and concisely, anticipating potential questions.

📝 Enhancement Note: The interview process for a Senior Product Designer typically involves a deep dive into their portfolio and design process. Candidates should be prepared to articulate their thought process, research methodologies, and the impact of their work. The mention of "complex workflows" and "enterprise systems" means demonstrating experience with intricate user journeys and business logic will be critical.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The primary tool for wireframing, prototyping, and high-fidelity visual design, essential for collaborative design workflows.

• Pendo: Used for product analytics, user journey mapping, and in-product guidance, indicating a data-driven approach to understanding user behavior and product engagement.

• Maze: A platform for rapid, remote usability testing and product research, supporting iterative design and validation of hypotheses.

Analytics & Reporting:

CRM & Automation:

• Experience with CRM systems (e.g., Salesforce) and potentially marketing automation tools is beneficial, especially for understanding customer data and business processes, though not a primary design tool.

📝 Enhancement Note: The explicit mention of Figma, Pendo, and Maze indicates a modern, data-informed design stack. Figma is a standard for collaborative UI/UX design. Pendo suggests a focus on product analytics and user engagement tracking within the application itself, while Maze points to efficient user testing methods. Candidates should be prepared to discuss their experience and proficiency with these tools.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: A strong commitment to understanding and serving customer needs, translating into user-friendly and effective digital product designs.

• Continuous Improvement: A culture that encourages ongoing learning, iteration, and refinement of processes and products to achieve greater efficiency and user satisfaction.

• Teamwork and Collaboration: Emphasis on working together across departments (Product, Engineering, CX) to achieve shared goals and deliver high-quality solutions.

• Data-Driven Decision Making: Utilizing analytics and user research to inform design choices and validate hypotheses, ensuring that design efforts are aligned with measurable outcomes.

• Efficiency and Scalability: Designing solutions that are not only intuitive but also efficient to use and scalable to support the company's extensive operations and growth.

Collaboration Style:

• Cross-functional Integration: Actively partnering with Product Management to shape product strategy and with Engineering to ensure technical feasibility and high-quality implementation.

• Open Communication: Encouraging clear and constructive dialogue with all stakeholders, including presenting design concepts and research insights effectively.

• Mentorship and Knowledge Sharing: A willingness to share expertise, provide feedback, and mentor other designers to elevate the design practice.

📝 Enhancement Note: The company's stated values of "safety, teamwork, and continuous improvement," along with the emphasis on "outstanding customer experience" and "Be a Great Place to Work," suggest a culture that values collaboration, employee development, and a focus on delivering value to both customers and associates. The "Stronger Together" slogan reinforces the importance of teamwork.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Operational Complexity: Translating intricate business logic, extensive inventory management, and field-based workflows into simple, intuitive digital experiences for both customers and internal users.

• Balancing B2B Needs with Usability: Catering to the specific, often demanding, needs of B2B customers while maintaining high standards of usability and modern design principles.

• Driving Design System Adoption: Influencing and scaling the design system across a large organization with diverse product needs and potentially varied levels of design maturity.

• Navigating Ambiguity: Operating autonomously in new or ill-defined problem spaces, requiring strong initiative, strategic thinking, and the ability to define solutions from scratch.

• Cross-Functional Alignment: Ensuring buy-in and alignment on design strategy and execution across Product, Engineering, Sales, and Operations stakeholders with potentially competing priorities.

Learning & Development Opportunities:

• Deep Dive into Distribution & Logistics: Gaining specialized knowledge of the wholesale distribution industry, specifically within the landscaping and green sector, which can be valuable for future roles.

• Advanced UX/UI Specialization: Opportunities to hone skills in areas such as enterprise UX, complex data visualization, mobile-first design, or advanced user research techniques.

• Design Leadership: Developing leadership capabilities through mentorship, project leadership, and contributing to the strategic direction of the design function.

• Cross-Functional Skill Enhancement: Broadening understanding of product management, software development lifecycles, and business operations through close collaboration.

📝 Enhancement Note: The challenges listed are typical for senior designers in large, established companies undergoing digital transformation. The growth opportunities focus on both deepening UX/UI expertise and developing broader business and leadership acumen, particularly relevant to a large distribution company.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design for a complex workflow or operationally challenging system. What was the problem, your approach, and the outcome?" (Focus on demonstrating your process for understanding and simplifying complexity, using case studies from your portfolio).

• "How do you balance user needs with business requirements and technical constraints? Provide an example." (Highlight your ability to negotiate and find optimal solutions, showcasing your understanding of trade-offs).

• "How would you approach designing a new feature for our e-commerce platform or internal inventory management system, given SiteOne's business context?" (Demonstrate your ability to quickly grasp new domains and apply your design process to specific business challenges).

Company & Culture Questions:

• "What do you know about SiteOne Landscape Supply and the green industry? How does that inform your design approach?" (Research the company, its products, and its customers; connect your experience to their specific market).

• "Describe your experience working in a hybrid environment and collaborating with remote and in-office teams." (Be ready to discuss your strategies for effective communication and collaboration).

• "How do you contribute to a positive team culture and mentor junior designers?" (Share examples of your collaborative and leadership behaviors).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly articulate the problem statement, your specific role and contributions, the research and discovery methods used, key design decisions and rationale, prototypes and iterations, and the final outcomes/impact.

• Focus on Process, Not Just Pixels: Demonstrate your thinking process, how you tackled challenges, and how you arrived at your solutions. This is more important than just showing polished final screens.

• Quantify Results: Whenever possible, use data and metrics to illustrate the success of your designs. If direct metrics aren't available, discuss anticipated impact or how you would measure success.

• Be Prepared for Deep Dives: Expect questions about specific design choices, research findings, and your collaboration with Product and Engineering.

• Tailor to SiteOne: Frame your projects in a way that highlights their relevance to SiteOne's business, whether it's e-commerce, B2B operations, or complex enterprise systems.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of the end-to-end design process, user research methodologies, and the ability to translate complex business needs into user-friendly digital products. Candidates should be ready to discuss their experience with B2B/enterprise systems and articulate their design rationale with confidence.

📌 Application Steps

To apply for this Sr. Product Designer position:

• Submit your application through the official SiteOne Landscape Supply careers portal.

• Curate Your Portfolio: Select 2-3 of your strongest projects that best showcase your end-to-end design process, particularly those involving complex workflows, B2B/enterprise systems, or operational improvements. Ensure your case studies clearly articulate the problem, your role, your process, your design decisions, and the measurable impact.

• Tailor Your Resume: Highlight keywords from the job description, such as "product design," "user research," "Figma," "complex workflows," "B2B," "enterprise systems," and "design systems." Quantify your achievements with metrics where possible.

• Prepare Your Presentation: Rehearse presenting your portfolio projects, focusing on your design thinking, problem-solving approach, and the rationale behind your decisions. Be ready to discuss your experience with user research and collaboration.

• Research SiteOne: Understand SiteOne's business, industry, customer base, and digital presence. Consider how your design skills can contribute to their goals in wholesale distribution and landscaping supply.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.