Social Media Graphic Designer| Italian required: at least B1 Spoken.
π Job Overview
Job Title: Social Media Graphic Designer (Italian B1 Spoken Required) Company: Enpal B.V. Location: Milan, Lombardy, Italy Job Type: Internship (Stagista) Category: Marketing Operations / Creative Design Date Posted: 2025-10-27 Experience Level: 0-2 years (Internship) Remote Status: On-site
π Role Summary
- This role focuses on creating visually compelling and platform-optimized graphic assets for Enpal's social media channels, supporting the company's digital marketing and brand presence.
- The position involves adapting content to brand guidelines and best practices across various social media platforms, ensuring consistency and engagement.
- Key responsibilities include designing templates, creating micro-animations, and developing graphic kits to enhance content variety and visual appeal.
- The role demands a strong understanding of design principles, a keen eye for detail, and proficiency in industry-standard design software to support marketing initiatives.
π Enhancement Note: While the job title is "Social Media Graphic Designer," the responsibilities and required skills lean heavily into digital content creation and visual communication within a marketing context. The "UX & Product Design Intern" mention in the company description suggests a broader potential scope, but the core of this listing is social media asset creation. The "Stagista" employment type confirms this is an entry-level, training-focused position.
π Primary Responsibilities
- Design and develop engaging templates and formats for social media posts, including stories, reels/shorts, and carousels.
- Adapt existing and new content to align with Enpal's brand guidelines and platform-specific best practices, considering formats, proportions, safe areas, and readability.
- Create dynamic micro-animations and motion graphics for short-form video content, such as titles, transitions, and lower-thirds.
- Produce and maintain graphic kits including icons, patterns, overlays, and sticker sets, and contribute to shared design libraries for team efficiency.
- Optimize visual assets for web performance, focusing on file size, compression, and creating effective subtitles and cover images.
- Support the planning and execution of the editorial calendar, ensuring content is versioned appropriately for multi-platform distribution.
- Conduct visual benchmarking studies and research emerging design trends, including transitions, typographic styles, and visual effects.
- Collaborate with the paid media team to create and test A/B variations of creative assets for campaign optimization.
π Enhancement Note: The responsibilities clearly outline a hands-on role in content creation for social media, emphasizing technical design execution and adaptability to various digital formats. The mention of "paid media team" and "A/B variants" suggests an exposure to performance marketing and data-driven creative iteration.
π Skills & Qualifications
Education:
- Formal education in Graphic Design, Digital Design, Visual Communication, or a closely related field.
Experience:
- While this is an internship, prior experience or demonstrated skill in graphic design, particularly for digital platforms, is highly valued. Projects from academic coursework or personal initiatives are acceptable.
Required Skills:
- Excellent proficiency in design software such as Figma or Canva Pro.
- Strong working knowledge of Adobe Photoshop and Adobe Illustrator.
- Foundational understanding of video editing tools like CapCut or Adobe Premiere.
- Solid grasp of typography, visual hierarchy, color theory, and contrast principles, specifically for mobile-first experiences.
- Ability to rapidly create clear, legible, and brand-consistent layouts.
- Demonstrable attention to detail, curiosity, and a collaborative spirit.
- An online portfolio showcasing relevant design projects (academic or personal).
- Mandatory: At least a B1 level of spoken Italian proficiency.
Preferred Skills:
- Familiarity with motion graphics software such as After Effects.
- Experience with UGC (User-Generated Content) adaptation and content localization.
- Basic understanding of creative metrics, such as hook rate, hold rate, and cover image CTR (Click-Through Rate).
- Familiarity with brand kits, reusable design components, and naming conventions for asset variants.
π Enhancement Note: The requirement for B1 spoken Italian is a critical filter for candidates. The emphasis on Figma/Canva Pro alongside Photoshop/Illustrator indicates a blend of modern collaborative design tools and professional industry standards. The inclusion of "creative metrics" suggests a growing awareness within the company of design's impact on performance.
π Process & Systems Portfolio Requirements
Portfolio Essentials:
- A curated online portfolio that clearly demonstrates proficiency in graphic design principles and digital content creation.
- Showcase a variety of projects, including social media post designs, story/reel graphics, and any examples of micro-animations or motion graphics.
- Projects should highlight an ability to adapt designs to specific brand guidelines and effectively communicate visual concepts.
- Include well-documented case studies or project descriptions for key pieces, explaining the design process, challenges, and intended outcomes.
Process Documentation:
- While formal process documentation for this internship is unlikely, candidates should be prepared to discuss their personal design workflow and how they approach tasks from brief to final asset.
- Demonstrate an understanding of how to iterate on designs based on feedback and collaborate within a team structure to ensure alignment and efficiency.
π Enhancement Note: For an internship, the portfolio is the primary evaluation tool. Emphasis should be placed on demonstrating foundational design skills, adaptability, and a willingness to learn and follow established processes. The "UGC adaptation" and "content localization" preferred skills hint at potential future responsibilities involving adapting content for different markets or user bases.
π΅ Compensation & Benefits
Salary Range:
- This is a paid internship with a monthly gross allowance of β¬750.00.
Benefits:
- Six-month formative internship program.
- Monthly gross allowance of β¬750.00.
- Full-time work schedule: Monday to Friday, 09:00 to 18:00 (40 hours per week).
- On-site work in Milan.
- Access to a young and stimulating work environment.
- Opportunities for direct learning in commercial, organizational, and management activities.
Working Hours:
- Full-time, Monday to Friday, from 09:00 to 18:00, totaling 40 hours per week.
π Enhancement Note: The salary is clearly defined as a monthly gross allowance. The benefits highlight the "formative" aspect of the internship, with a focus on learning and exposure to various business functions beyond pure design. The structured 9-to-5 schedule is typical for internships.
π― Team & Company Context
π’ Company Culture
Industry: Energy (Renewable Energy Solutions - Solar, Heat Pumps, Electric Vehicle Charging) Company Size: Enpal is described as Europe's #1 green unicorn, indicating a significant and rapidly growing scale, likely employing hundreds or thousands of people globally and expanding. Founded: 2017 (Berlin)
Team Structure:
- The role is within a growing digital and marketing team, likely collaborating closely with content creators, marketing managers, and potentially product teams.
- Reporting structure will likely involve a direct manager overseeing digital content or social media, with potential interaction across departments like sales and operations.
- Cross-functional collaboration is expected, especially with the paid media team for creative asset optimization and potentially with localization teams if content adaptation is required.
Methodology:
- Enpal emphasizes digital integration and innovative solutions, suggesting a data-informed approach to marketing and design.
- The company's rapid growth and "unicorn" status imply a dynamic, fast-paced environment focused on efficiency and scalability.
- Expect a culture that values quick iteration, learning from data (including creative performance metrics), and adapting to market trends.
Company Website: https://www.enpal.de/ (Note: primary domain is .de, but operations in Italy are established).
π Enhancement Note: Enpal's positioning as a "green unicorn" indicates a mission-driven company in a high-growth sector. This context suggests a fast-paced, innovative culture where design plays a crucial role in communicating value and engaging a broad customer base. The emphasis on digital solutions implies a tech-forward operational approach.
π Career & Growth Analysis
Operations Career Level: This is an entry-level internship position, designed as a foundational learning experience in digital design and marketing operations. Reporting Structure: The intern will report to a manager or lead within the marketing or creative department, receiving direct supervision and guidance. Operations Impact: While an intern's direct impact is limited, the quality of social media assets created contributes to brand perception, customer engagement, and potentially the performance of paid campaigns, indirectly influencing lead generation and brand awareness efforts.
Growth Opportunities:
- Skill Development: Intensive learning in graphic design software, social media best practices, and visual communication for digital platforms. Exposure to motion graphics and video editing tools.
- Industry Exposure: Gain hands-on experience in the rapidly growing renewable energy sector, working for a leading European company.
- Cross-functional Learning: Opportunities to understand commercial, organizational, and management aspects of a fast-growing tech company.
- Potential for Future Roles: Successful interns may be considered for future junior positions within Enpal, depending on performance and business needs.
π Enhancement Note: This internship is positioned as a significant learning opportunity, offering exposure to both creative execution and broader business functions. The growth analysis focuses on skill acquisition and understanding the operational context of a fast-paced tech company.
π Work Environment
Office Type: The role is specifically on-site at Enpal's Milan office. Office Location(s): Via San Gregorio 38, 20124 (MI), in the Central/Repubblica area of Milan. This is a well-connected, central urban location.
Workspace Context:
- A young and stimulating environment is described, suggesting a modern, potentially open-plan office space conducive to collaboration and creativity.
- Interns will likely have access to necessary design tools and technology within the office.
- Opportunities for direct interaction with team members and managers will be plentiful, facilitating learning and integration.
Work Schedule:
- A standard full-time schedule (40 hours/week) from Monday to Friday, 09:00 to 18:00, with a dedicated lunch break.
π Enhancement Note: The on-site requirement in a central Milan location emphasizes the company's preference for direct collaboration and mentorship. The "young and stimulating environment" points towards a dynamic, energetic workplace culture.
π Application & Portfolio Review Process
Interview Process:
- Initial Screening: Review of CV, portfolio, and cover letter. Emphasis will be placed on design quality, relevant skills, and Italian language proficiency.
- First Interview: Likely a video call with a hiring manager or HR representative to assess qualifications, motivation, and cultural fit. Expect questions about design philosophy, problem-solving approaches, and understanding of social media trends.
- Portfolio Review: A dedicated session where candidates present their portfolio, discussing their process, design choices, and how they meet project requirements. This is a critical stage.
- Skills Assessment/Challenge (Potential): A small, practical design task may be assigned to evaluate immediate design capabilities and efficiency under timed conditions.
- Final Interview: Potentially with a senior team member or department head to confirm suitability and discuss internship expectations.
Portfolio Review Tips:
- Clarity and Relevance: Ensure your portfolio prominently features social media graphics, digital assets, and any motion design work.
- Process Explanation: For each project, be ready to articulate your design process, the problem you were solving, your creative decisions, and the tools used.
- Brand Adaptation: Showcase examples where you've worked within specific brand guidelines or adapted designs for different platforms.
- Impact and Metrics (if applicable): If any of your projects had measurable results (e.g., engagement on personal projects), be prepared to discuss them.
- Italian Language: Be prepared to discuss your portfolio entirely in Italian, demonstrating your B1 speaking level.
Challenge Preparation:
- Be ready for a short design task that may involve creating a social media graphic based on a prompt or adapting an existing asset.
- Focus on speed, adherence to brand elements (if provided), and clarity of execution.
- Practice articulating your thought process concisely.
π Enhancement Note: The interview process heavily emphasizes practical design skills and the ability to articulate them in Italian. The portfolio is paramount, and candidates should prepare to present it effectively and discuss their design methodology in detail.
π Tools & Technology Stack
Primary Tools:
- Figma: Essential for collaborative design, prototyping, and creating scalable vector graphics.
- Canva Pro: Key for rapid template creation and user-friendly design adjustments.
- Adobe Photoshop: Crucial for image manipulation, retouching, and complex raster graphics.
- Adobe Illustrator: Necessary for creating vector graphics, logos, and complex illustrations.
Analytics & Reporting:
- While not a primary focus for the designer, understanding basic creative metrics (hook rate, hold rate, CTR) is a plus, indicating an awareness of how designs perform.
CRM & Automation:
- Not directly relevant to this role's core responsibilities, but awareness of how social media content fits into broader marketing funnels is beneficial.
π Enhancement Note: Proficiency in Figma and Canva Pro, alongside Adobe Creative Suite, covers the essential tools for modern digital graphic design. The mention of "creative metrics" indicates that the company values design that is not only aesthetically pleasing but also effective.
π₯ Team Culture & Values
Operations Values:
- Innovation & Sustainability: As a green unicorn, Enpal likely values forward-thinking solutions and a commitment to environmental impact.
- Customer Focus: Providing energy independence for customers suggests a strong emphasis on user experience and satisfaction.
- Efficiency & Scalability: Its rapid growth implies a culture that prioritizes streamlined processes and scalable solutions.
- Collaboration & Learning: A "young and stimulating environment" with "learning opportunities" points to a culture that encourages teamwork and continuous professional development.
Collaboration Style:
- Expect a dynamic and interactive team environment where ideas are shared openly.
- Collaboration will involve working closely with marketing managers, content creators, and potentially paid media specialists.
- A willingness to give and receive constructive feedback is likely valued to ensure cohesive brand messaging and design quality.
π Enhancement Note: The company's mission in renewable energy and its "unicorn" status suggest a culture that is ambitious, innovative, and focused on growth, with a strong emphasis on collaboration and continuous learning within its marketing and creative functions.
β‘ Challenges & Growth Opportunities
Challenges:
- Rapid Pace: Working in a fast-growing "unicorn" company means adapting to frequent changes and a high volume of work.
- Platform Diversity: Designing for multiple social media platforms requires understanding unique requirements and best practices for each.
- Brand Consistency: Maintaining strict brand guidelines across a variety of visual assets can be demanding.
- Feedback Integration: Effectively incorporating feedback from multiple stakeholders while maintaining design integrity.
Learning & Development Opportunities:
- Hands-on Skill Building: Direct application of design skills in a professional, high-volume environment.
- Industry Insight: Learning about the renewable energy sector and its marketing strategies.
- Cross-functional Exposure: Understanding how design contributes to broader business objectives in sales, marketing, and operations.
- Mentorship: Guidance from experienced design and marketing professionals within Enpal.
π Enhancement Note: This internship offers a concentrated learning experience in a demanding but rewarding environment. The challenges are typical of high-growth companies, providing excellent preparation for future roles in digital marketing and design.
π‘ Interview Preparation
Strategy Questions:
- Be prepared to discuss your design philosophy and how you approach creating engaging social media content that aligns with brand identity.
- Expect questions about your experience with specific design tools (Figma, Canva Pro, Adobe Suite) and your process for adapting designs to different platforms.
- Articulate your understanding of visual trends in social media and how you stay updated.
- Discuss your experience with user-generated content adaptation or localization, if applicable.
Company & Culture Questions:
- Research Enpal's mission, values, and recent activities in the renewable energy sector.
- Be ready to explain why you are interested in Enpal and this specific internship role.
- Discuss how you would contribute to a "young and stimulating environment" and your collaborative style.
- Demonstrate your Italian language skills confidently when prompted.
Portfolio Presentation Strategy:
- Select 3-5 of your strongest and most relevant projects to present.
- For each project, clearly explain the objective, your role, the design process, the tools used, and the outcome.
- Highlight projects that showcase your ability to create social media assets, adapt to brand guidelines, and create visually appealing content.
- Be ready to discuss your personal design workflow and how you handle feedback.
π Enhancement Note: Interview preparation should focus on demonstrating both technical design proficiency and an understanding of Enpal's business and culture, all while communicating effectively in Italian. The portfolio presentation is a critical component.
π Application Steps
To apply for this Social Media Graphic Designer internship:
- Submit your application through the provided SmartRecruiters link. Ensure your CV and cover letter are tailored to highlight your design skills and Italian language proficiency.
- Curate your online portfolio: Select your most relevant social media design work, including examples of posts, stories, reels, and any motion graphics. Ensure it's easily accessible and well-organized.
- Prepare your cover letter: Clearly state your interest in Enpal, your understanding of their mission, and how your design skills can contribute. Explicitly mention your B1 Italian speaking level.
- Practice your Italian: Be ready to discuss your background, skills, and portfolio entirely in Italian during the interview process.
- Research Enpal: Familiarize yourself with their products, services, and recent marketing campaigns to demonstrate genuine interest and a strategic understanding.
β οΈ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates should have a background in Graphic or Digital Design and proficiency in tools like Figma and Canva Pro. Attention to detail and a portfolio showcasing relevant work are essential.