Senior Web Designer

📍 Job Overview

Job Title: Senior Web Designer

Company: Resi

Location: United States (Remote)

Job Type: Full-Time

Category: Design & Web Development Operations

Date Posted: March 02, 2026

Experience Level: Experienced (5+ Years)

Remote Status: Fully Remote

🚀 Role Summary

• This role is pivotal in enhancing the marketing infrastructure for multifamily properties by designing and building high-quality apartment websites using WordPress and proprietary systems.

• The Senior Web Designer will be instrumental in maintaining and elevating design consistency and production quality across a high volume of website projects within a scalable framework.

• A key aspect involves operationalizing design workflows by guiding independent contractors, conducting design reviews, and refining processes to ensure smooth project delivery and efficiency.

• This position requires a blend of strong design execution, quality assurance, and process management to support the company's growth and its clients' digital presence.

📝 Enhancement Note: While the title is "Senior Web Designer," the description heavily emphasizes operational aspects such as contractor management, workflow refinement, and ensuring scalability and consistency across a high volume of projects. This suggests a role that bridges traditional design with elements of operations management within the design function, particularly in a high-volume, templated environment. The focus on "marketing operating system" for multifamily properties further solidifies this operational context.

📈 Primary Responsibilities

• Design and launch apartment and property management websites utilizing Resi's WordPress theme and builder (YooTheme) and the Resi App, ensuring adherence to brand guidelines and UX best practices.

• Execute website builds for theme-based rollouts, enterprise theme sites, and occasional custom projects, translating brand inputs into polished, production-ready digital assets.

• Lead internal design reviews for assigned projects, meticulously checking layouts, visual hierarchy, responsiveness, and accessibility to ensure they meet established Resi quality standards.

• Provide clear, actionable, and constructive feedback to both internal designers and external contractors to maintain design integrity and project momentum.

• Manage and direct independent contractors involved in website projects, including assigning tasks, providing detailed direction, and reviewing deliverables to ensure alignment with project scope and quality expectations.

• Identify recurring UX patterns, component gaps, or inconsistencies across high-volume theme implementations and propose enhancements to Resi's design systems, components, and reusable approaches.

• Contribute to refining contractor instructions, templates, and project playbooks to improve production efficiency and ensure consistent quality in high-volume theme implementations.

• Collaborate closely with designers, Customer Experience (CX) teams, and project stakeholders to facilitate seamless project delivery and support broader team objectives.

• Share insights derived from design reviews and production work that can inform improvements to Resi's design systems, tools, and overall production workflows.

📝 Enhancement Note: The responsibilities highlight a significant focus on process and quality assurance beyond just individual design contributions. Leading reviews, managing contractors, and refining workflows indicate a senior role with operational oversight and a mandate to improve scalable design production.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Web Design, Human-Computer Interaction, or a related field is typically preferred for senior-level design roles, though equivalent practical experience will also be considered.

Experience: Minimum of 5 years of professional experience specifically in designing and building websites, with a strong emphasis on production-level execution and quality control.

Required Skills:

• Web Design & Production: Proven ability to design and build functional, aesthetically pleasing websites, with a portfolio showcasing a range of projects.

• WordPress & Visual Builders: Extensive experience with WordPress, specifically using visual theme builders such as YooTheme or comparable platforms (e.g., Elementor, Divi), to create production-ready sites.

• UI/UX Fundamentals: Strong understanding of user interface (UI) design principles, including hierarchy, spacing, consistency, and responsiveness, coupled with good UX judgment within established frameworks.

• Design Systems & Templating: Demonstrated ability to maintain high design quality and consistency across templated or component-based work, and experience contributing to or working within design systems.

• Quality Assurance & Review: Experience in conducting design reviews, providing constructive feedback, and ensuring adherence to quality standards, including responsiveness and accessibility.

• Technical Proficiency: Working knowledge of HTML and CSS is essential for understanding web structure and for effective communication with development teams or contractors, and for making minor adjustments if needed.

• Process Orientation: Ability to follow, adhere to, and refine established processes and workflows, particularly in a high-volume production environment.

• Communication Skills: Excellent written and verbal communication skills, crucial for effective collaboration in a remote setting and for providing clear feedback to designers and contractors.

• Attention to Detail: Meticulous attention to detail and a strong commitment to quality control throughout the design and production lifecycle.

• Contractor Guidance: Experience in guiding or managing the work of external contractors or junior designers, providing direction and reviewing deliverables.

Preferred Skills:

• Experience specifically within the multifamily or real estate industry.

• Familiarity with accessibility standards (WCAG) and implementation.

• Experience with advanced YooTheme features or custom theme development.

• Basic understanding of SEO principles as they relate to web design.

• Exposure to project management methodologies or tools.

📝 Enhancement Note: The requirements emphasize practical, production-oriented skills over theoretical design. The explicit mention of YooTheme and the need to maintain quality across templated work points to a role focused on scalable execution within a defined system, rather than pure creative exploration. The "5+ years" suggests a need for seasoned professionals who can hit the ground running and contribute operationally.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Web Design & Production Examples: A comprehensive portfolio showcasing a minimum of 5-7 distinct web design and production projects. Each project should clearly demonstrate the candidate's ability to design and build functional, visually appealing, and responsive websites.

• Theme-Based Implementation Showcase: Specific examples of websites built using WordPress themes and visual builders (ideally YooTheme or similar). Highlight how design standards were applied within the constraints of a theme or component-based system.

• Quality Assurance & Review Case Studies: Include a case study or detailed description of a project where you were responsible for design reviews or quality control. Detail the process, the types of feedback provided, and the impact on the final product's quality and consistency.

• Process Improvement Contributions: If possible, showcase instances where you identified workflow inefficiencies or design inconsistencies and proposed or implemented solutions that improved scalability or quality. This could be through refined instructions, component suggestions, or template optimization.

• Contractor Management Examples: While not always explicit in a portfolio, be prepared to discuss experience managing freelance designers or contractors, outlining your approach to delegation, feedback, and deliverable review.

Process Documentation:

• Be prepared to discuss your approach to documenting design processes, from initial brand input to final production handoff.

• Showcase an understanding of how to create or refine clear instructions, style guides, or process playbooks for designers and contractors to ensure consistent execution.

• Demonstrate how you would measure and report on the quality and efficiency of design production workflows, perhaps through metrics related to project turnaround time, error rates, or client satisfaction.

📝 Enhancement Note: The emphasis on "scalability," "workflow refinement," and "contractor management" in the job description implies that a portfolio showcasing not just design output but also process-oriented thinking and execution will be highly valued. Candidates should be ready to articulate how they ensure quality and efficiency in a high-volume production environment.

💵 Compensation & Benefits

Salary Range: $75,000 – $85,000 base salary per year.

Benefits:

• Work From Anywhere: Fully remote company with global team members.

• Discretionary Time Off: Flexible approach to time off, encouraging personal recharge.

• Company Holidays: Observance of core holidays with flexibility for personal observances.

• Modern Health Coverage: Personalized health benefits through an ICHRA program, allowing reimbursement for selected insurance plans.

• Parental Leave: Paid leave for birthing, non-birthing, and adoptive parents.

• Education Reimbursement: Support for continued learning and skill development.

• Work From Home Kickstart: Assistance for setting up a productive home office.

• Wellness Reimbursement: Support for physical and mental well-being.

• 401(k) Retirement Plan: Matched retirement savings plan.

• Project H.E.A.R.T.: Focus on building meaningful customer connections.

• Resi Retreat: Annual in-person team gathering for alignment and strategy.

Working Hours: While specific hours are not detailed, the role is described as full-time, and the company operates globally. Given the remote nature and discretionary time off, there's likely an expectation of flexibility and focus on output rather than strict adherence to a 9-to-5 schedule, though core working hours for collaboration may apply.

📝 Enhancement Note: The salary range is explicitly provided. The benefits package is extensive, with a notable emphasis on flexibility, personal well-being, and professional development, which are attractive to remote employees. The ICHRA program for health coverage is a modern approach that offers personalization.

🎯 Team & Company Context

🏢 Company Culture

Industry: Resi operates within the Real Estate Technology (PropTech) sector, specifically focusing on the multifamily property market. They provide a "marketing operating system" that integrates websites, content, data, and analytics to streamline marketing efforts for property operators. This industry context means the company is likely fast-paced, innovation-driven, and focused on delivering tangible ROI for clients in a competitive market.

Company Size: Resi is likely a growing mid-sized company. The mention of managing "independent contractors across multiple website projects" and "high-volume theme implementations" suggests an established operational structure but with a need for scalability, indicating they are past startup phase and are focusing on efficient growth.

Founded: Founded in 2016. This history suggests a company with established market presence and experience, now focused on refining its offerings and scaling operations.

Team Structure:

• The Senior Web Designer will likely be part of a broader Design department, reporting to a Design Lead or Manager.

• This role involves significant cross-functional collaboration with Customer Experience (CX) teams, Project Managers, and potentially Sales or Marketing departments, as well as external contractors.

Methodology:

• Data-Driven Design: The company emphasizes "real-time data connections and analytics" and turning "insights into measurable growth," suggesting that design decisions are informed by performance data and client objectives.

• Scalable Production: The focus on "smart scaling, not chaos," "workflows that help our projects scale smoothly," and "high-volume theme implementations" indicates a methodology geared towards efficient, repeatable processes.

• Systematic Approach: The use of a "marketing operating system," "single connected ecosystem," and "established frameworks" points to a systematic, integrated approach to delivering digital solutions.

Company Website: https://www.resi.io/

📝 Enhancement Note: The company's focus on a "marketing operating system" for multifamily properties is key. This implies that operational efficiency, data integration, and scalable solutions are paramount. The Senior Web Designer role is positioned to directly contribute to this operational efficiency by ensuring the quality and consistency of the web presence that forms a core part of Resi's offering.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as "Senior," indicating a level of expertise and responsibility beyond entry-level or mid-level. It requires 5+ years of experience and involves leading reviews, managing contractors, and refining processes. This suggests the role is not just about executing design tasks but also about contributing to the operational excellence of the design department.

Reporting Structure: The Senior Web Designer will likely report to a Design Manager or Director of Design. They will also work closely with Project Managers and potentially heads of CX or other operational leads. Direct reports are not mentioned, but management of independent contractors is a key function.

Operations Impact: The Senior Web Designer's impact is operational and directly tied to client success and company scalability. By ensuring consistent, high-quality website production, they reduce errors, improve client satisfaction, and enable Resi to handle a higher volume of projects efficiently. Their work contributes to the core value proposition of Resi as a "marketing operating system" by ensuring the foundational digital assets (websites) are robust and well-executed. Improving workflows and processes will directly impact the company's ability to scale its services profitably.

Growth Opportunities:

• Process Leadership: Opportunity to take on more formal leadership in process development and optimization for the design team.

• Design System Evolution: Contribute significantly to the evolution and refinement of Resi's design systems and component libraries.

• Mentorship: Mentor junior designers and guide contractor performance, developing leadership and coaching skills.

• Specialization: Deepen expertise in multifamily marketing technology and website best practices.

• Cross-Functional Advancement: Potential to move into roles with broader operational scope, such as a Design Operations Manager or a Senior Project Manager within the design/CX function, depending on individual interests and performance.

📝 Enhancement Note: The "Senior" title and the emphasis on process improvement and contractor management suggest a path for growth into operations-focused design leadership or specialized roles within the PropTech sector. The role is designed to build systems that scale, which is a hallmark of operational growth.

🌐 Work Environment

Office Type: Resi is a fully remote company. This means there is no central physical office for this role, and all collaboration occurs virtually.

Office Location(s): United States (Remote). While the company has team members globally, this specific role is designated for individuals located within the United States, likely for tax, legal, or time zone alignment reasons.

Workspace Context:

• Collaborative Environment: The remote nature necessitates a highly collaborative digital environment. Expect extensive use of communication tools (e.g., Slack, Zoom) and project management software.

• Operations Tools & Technology: Access to and proficiency with Resi's internal systems (WordPress, YooTheme, Resi App), design software, and communication platforms will be critical. The company's focus on a connected ecosystem implies a well-integrated technology stack.

• Team Interaction: While remote, opportunities for team interaction will be facilitated through scheduled virtual meetings, design reviews, and potential company-wide virtual or in-person events (like the Resi Retreat). The emphasis on "clarity and balance" suggests a culture that respects work-life boundaries within the remote setup.

Work Schedule: As a fully remote, full-time role with discretionary time off, the work schedule is likely flexible, allowing employees to manage their time effectively to meet project deadlines and collaborate with team members across different time zones within the US. The focus will be on output and meeting key milestones, rather than strict adherence to traditional office hours.

📝 Enhancement Note: The remote-first nature is a defining characteristic. Candidates should be comfortable with asynchronous communication, self-management, and leveraging digital tools for all aspects of work. The "United States (Remote)" designation is important for geographical and potentially compliance purposes.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: Review of application and resume for basic qualifications and alignment with the role's requirements.

2. Portfolio Review & Discussion: A dedicated session where the candidate presents their portfolio, focusing on relevant design and production work. This stage will likely include discussions about their approach to quality, consistency, and working within established frameworks.

3. Skills Assessment/Design Challenge: A practical exercise to evaluate design judgment, proficiency with WordPress/YooTheme, and ability to adhere to brand/system guidelines. This might involve a small design task or a review of a provided template.

4. Behavioral & Operational Interview: An interview focusing on experience with contractor management, process refinement, collaboration in a remote setting, and problem-solving skills related to scaling design production. Questions about how they handle feedback and ensure quality across multiple projects will be key.

5. Final Interview: Possibly with a senior leader or hiring manager to discuss overall fit, career aspirations, and finalize any remaining questions.

Portfolio Review Tips:

• Curate for Relevance: Select projects that best demonstrate experience with WordPress, YooTheme (if possible), templated designs, and maintaining brand consistency. Prioritize projects where you were involved in the production or build phase, not just conceptual design.

• Showcase Process & Problem-Solving: For each project, be prepared to discuss not only the final design but also the challenges faced, the solutions implemented (especially regarding efficiency or quality), and how you managed feedback or revisions.

• Highlight Operational Contributions: If you have examples of streamlining workflows, creating documentation, guiding contractors, or improving design quality across multiple projects, make these prominent. Quantify impact where possible (e.g., "reduced revision cycles by X%", "improved template consistency").

• Structure for Clarity: Organize your portfolio logically. For each piece, include a brief overview of the client/project, your role, the tools used, and key outcomes. Be ready to walk through specific examples smoothly.

• Demonstrate System Thinking: Emphasize your ability to work within established design systems and frameworks, showing how you applied these to achieve consistent, high-quality results.

Challenge Preparation:

• Familiarize Yourself: If a design challenge is expected, research YooTheme's capabilities and common web design patterns for apartment websites.

• Focus on Process & Constraints: The challenge will likely assess how you work within defined parameters (theme, brand guidelines) and how you approach problem-solving for efficiency and quality.

• Communication is Key: Be prepared to articulate your thought process clearly and concisely during the challenge or subsequent discussion. Explain your design decisions and how they align with project goals and Resi's operational needs.

📝 Enhancement Note: The interview process is likely to be rigorous, with a strong emphasis on practical skills, portfolio demonstration, and operational capabilities (process, contractor management). Candidates should prepare to showcase how they ensure quality and scalability in design production.

🛠 Tools & Technology Stack

Primary Tools:

• WordPress: The core content management system (CMS) for building websites. Proficiency in WordPress administration and content management is expected.

• YooTheme (Pro / Builder): A primary visual theme builder and framework for WordPress. Deep familiarity and expertise with YooTheme's features, customization capabilities, and best practices are critical.

• Resi App: The company's proprietary system/platform that integrates with WordPress, likely used for managing projects, client data, or specific website functionalities. Understanding its role and how it interacts with WordPress is essential.

• Design Software: Proficiency in standard design tools such as Figma, Sketch, or Adobe Creative Suite (Photoshop, Illustrator) for design conceptualization, asset creation, and potentially prototyping.

Analytics & Reporting:

• While not explicitly listed as a primary tool for this role, familiarity with web analytics platforms (e.g., Google Analytics) and the ability to interpret website performance data will be beneficial for understanding design impact and informing future decisions.

CRM & Automation:

• Experience with CRM systems (like Salesforce, HubSpot) is not directly required but understanding how websites integrate with CRM and marketing automation platforms is a plus, especially given Resi's "marketing operating system" focus.

• Familiarity with project management tools (e.g., Asana, Jira, Trello) and communication platforms (e.g., Slack, Zoom) is implicitly required for remote collaboration and workflow management.

📝 Enhancement Note: The technology stack is quite specific: WordPress, YooTheme, and the Resi App. Candidates must have hands-on experience with these tools, particularly YooTheme, as it's a core requirement for building sites within Resi's framework.

👥 Team Culture & Values

Operations Values:

• Quality & Consistency: A strong commitment to delivering polished, consistent, and high-quality websites, especially within templated environments, to uphold Resi's brand and client expectations.

• Efficiency & Scalability: A drive to optimize workflows, refine processes, and utilize systems that enable the company to scale its design and production capabilities effectively without compromising quality.

• Collaboration & Clarity: Valuing clear communication, constructive feedback, and effective teamwork across remote settings and cross-functional teams to achieve shared goals.

• Data-Informed Decisions: An approach that leverages insights from performance data and client feedback to inform design choices and process improvements.

• Continuous Improvement: A mindset focused on identifying opportunities for enhancement in design systems, production workflows, and contractor guidance to foster ongoing development.

Collaboration Style:

• Remote-First & Asynchronous: The team operates primarily remotely, relying on digital tools for communication and collaboration. Asynchronous communication is likely favored to accommodate different schedules and time zones within the US.

• Cross-Functional Integration: Close collaboration with CX, Project Management, and potentially Sales/Marketing is integral to ensuring that web design aligns with broader client objectives and project timelines.

• Feedback-Rich Environment: The role involves leading design reviews and providing feedback, suggesting a culture that values constructive critique and continuous learning through shared insights.

• Process-Oriented: Expect a team that values well-defined processes and documentation, especially concerning production workflows and contractor management, to ensure efficiency and consistency.

📝 Enhancement Note: The company's emphasis on "smart scaling, not chaos" and a "connected ecosystem" points to a culture that prioritizes structured processes, efficiency, and collaborative problem-solving, particularly within its operational functions like design production.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining High Quality at Scale: The primary challenge will be ensuring consistent, high-quality design output across a high volume of templated website projects, balancing speed with meticulous attention to detail.

• Managing Remote Contractors: Effectively guiding, managing, and ensuring the quality of work from independent contractors in a remote setting requires strong communication, clear direction, and rigorous oversight.

• Refining Workflows: Identifying bottlenecks and inefficiencies in current design production workflows and developing actionable improvements that can be implemented across a distributed team.

• Adhering to Design Systems: Working effectively within established themes and design systems, making necessary adaptations without sacrificing consistency or quality, and contributing to their evolution.

• Adapting to Proprietary Tools: Becoming proficient with Resi's proprietary "Resi App" and integrating its use seamlessly with WordPress and YooTheme workflows.

Learning & Development Opportunities:

• Advanced YooTheme Mastery: Deepen expertise in YooTheme's capabilities, potentially exploring advanced customization or theming techniques.

• Design Operations Expertise: Develop specialized skills in design operations, including workflow optimization, process documentation, and contractor management at scale.

• PropTech Industry Insight: Gain deep knowledge of the multifamily real estate market and its specific digital marketing needs.

• Cross-Functional Skill Development: Opportunities to learn about other aspects of Resi's marketing operating system, such as data analytics, content strategy, or digital marketing integrations.

• Leadership in Process Improvement: Take ownership of process improvements, potentially leading initiatives that impact the entire design production team.

📝 Enhancement Note: The role presents challenges common in high-volume production environments but also offers significant opportunities for growth in specialized design operations and the PropTech sector. Overcoming these challenges will be key to career progression within Resi.

💡 Interview Preparation

Strategy Questions:

• "Describe your approach to ensuring design consistency and quality when working with templated websites or within a design system, especially when managing multiple projects simultaneously." (Focus on process, quality control, and system adherence).

• "Walk us through your experience managing external designers or contractors. How do you assign work, provide feedback, and ensure deliverables meet your standards?" (Focus on contractor management, communication, and oversight).

• "You'll be working within WordPress and YooTheme. How do you approach translating brand requirements into production-ready websites using these tools, and what are your strategies for efficient execution?" (Focus on tool proficiency, efficiency, and execution).

Company & Culture Questions:

• "Based on what you know about Resi and our 'marketing operating system' for multifamily, how do you see your role contributing to our overall mission and client success?" (Research Resi's mission, services, and target market).

• "How do you approach collaboration and communication in a fully remote, distributed team environment, particularly when working with individuals outside your direct team or with varying levels of experience?" (Highlight your remote work best practices and collaboration style).

Portfolio Presentation Strategy:

• Highlight Production Skills: Select portfolio pieces that prominently feature your ability to build and produce websites using WordPress and visual builders. Emphasize the "build" aspect.

• Showcase Systemic Thinking: For each project, explain how you worked within constraints (brand guidelines, templates, design systems) and how you ensured consistency and quality.

• Detail Your Role in Quality Assurance: Be ready to discuss specific instances where you conducted reviews, provided feedback, or implemented quality checks. Explain your process for ensuring work is "production-ready."

• Quantify Impact: If possible, use metrics to demonstrate the success of your work, whether it's efficiency gains, quality improvements, or successful project delivery.

• Prepare to Discuss Contractor Management: Have examples ready of how you've overseen the work of others, the feedback mechanisms you've used, and how you've ensured alignment.

📝 Enhancement Note: The interview process will likely test not only design skills but also operational acumen, process thinking, and the ability to manage work and people effectively in a remote, scaled production environment.

📌 Application Steps

To apply for this operations-focused design position:

• Submit your application through the provided link on the Resi careers page.

• Tailor Your Resume: Highlight your 5+ years of website design and production experience, specifically mentioning WordPress, YooTheme (or similar visual builders), UI/UX fundamentals, and any experience with design systems or quality control processes. Use keywords from the job description such as "production," "scalability," "workflow refinement," and "contractor management."

• Curate Your Portfolio: Ensure your portfolio prominently features web design and production work, ideally using WordPress and visual builders. Prepare to discuss specific examples that demonstrate your ability to maintain quality and consistency within established frameworks, and be ready to talk about your experience with design reviews or managing external contributors.

• Prepare for Technical & Operational Questions: Research Resi's "marketing operating system" for multifamily properties. Anticipate questions about your approach to quality assurance, working with templates, managing contractors, and refining design workflows in a remote setting. Practice articulating your thought process for efficiency and scalability.

• Research Resi's Culture: Understand their focus on "smart scaling," remote work, and their industry niche. Be ready to discuss how your values and working style align with their culture of clarity and balance.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.