Senior Web Designer

📍 Job Overview

Job Title: Senior Web Designer Company: Jobgether (on behalf of a partner company) Location: Anywhere in the World Job Type: Full-time Category: Creative & Media / Technology / Marketing Date Posted: December 10, 2025 Experience Level: 5-10 years Remote Status: Remote Solely

🚀 Role Summary

• Design and execute high-impact visual assets for digital marketing campaigns, including landing pages, social media graphics, and email templates, ensuring strict adherence to brand guidelines and visual identity.
• Develop intuitive and engaging user experiences through the creation of information architecture, user flows, wireframes, and interactive prototypes, with a strong focus on UX principles and user-centered design methodologies.
• Drive user research initiatives and analyze industry trends to continuously inform and optimize design strategies, ensuring designs are both aesthetically pleasing and functionally effective.
• Build and maintain scalable design systems to ensure brand consistency and streamline design implementation across various platforms and teams, fostering efficient workflow and cohesive brand representation.

📝 Enhancement Note: While the title is "Senior Web Designer," the responsibilities and required skills strongly indicate a role that bridges UI/UX design with marketing design execution. The emphasis on "marketing materials," "landing pages," and "driving impactful marketing campaigns" suggests a significant focus on conversion-oriented design and alignment with GTM strategies, rather than purely aesthetic web development. Candidates should be prepared to demonstrate how their design work directly contributes to business objectives and user acquisition/retention.

📈 Primary Responsibilities

• Conceptualize and design visually compelling marketing materials, including but not limited to landing pages, social media graphics, email templates, and digital advertisements, ensuring alignment with the company's brand identity and campaign objectives.
• Maintain and enforce brand consistency across all digital touchpoints and marketing initiatives, acting as a guardian of the brand's visual language.
• Conduct thorough user research, competitive analysis, and leverage industry trend insights to inform and refine design decisions, ensuring user-centricity and market relevance.
• Develop comprehensive information architecture, user flows, wireframes, and interactive prototypes to create intuitive and seamless user journeys across web and mobile platforms.
• Execute usability testing, systematically gather user feedback, and iterate on designs based on insights to continuously enhance the overall user experience and optimize conversion rates.
• Create and maintain detailed documentation for design assets, including style guides, component libraries, and design systems, to facilitate efficient implementation by development teams and ensure ongoing consistency.
• Collaborate closely with cross-functional teams, including marketing, product management, and engineering, to integrate feedback, refine designs, and ensure successful project execution.
• Effectively manage multiple design projects simultaneously, prioritizing tasks, meeting deadlines, and ensuring that all design solutions are strategically aligned with overarching business goals and GTM strategies.

📝 Enhancement Note: The responsibility list clearly indicates a need for both strong visual design execution and strategic UX/UI thinking. The emphasis on "marketing materials," "landing pages," and "digital advertisements" highlights a direct contribution to revenue generation efforts. Candidates should consider how their portfolio showcases projects that demonstrably supported marketing goals, improved conversion rates, or enhanced user engagement for similar campaigns.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in graphic design, visual arts, human-computer interaction, or a related field is implied by the required skill set and experience level. Experience: Minimum of 5 years of professional design experience, with a preference for agency, tech industry, freelance, or B2B environments. Startup experience is considered a significant advantage, indicating adaptability and a proactive approach to problem-solving.

Required Skills:

• Expertise in graphic design principles, including typography, color theory, layout composition, and visual hierarchy, with a proven ability to produce high-quality, impactful visuals.
• Advanced proficiency in industry-standard design software, particularly the Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Strong UI design skills for web and mobile platforms, with a deep understanding of user-centered design principles and best practices for creating intuitive interfaces.
• Proficiency in modern UI/UX design and prototyping tools, with a specific emphasis on Figma.
• Demonstrated experience in creating and implementing scalable design systems to ensure brand consistency and streamline design workflows across teams.
• Excellent communication and interpersonal skills, enabling effective collaboration with diverse teams and stakeholders, and the ability to articulate design rationale clearly.
• Proven ability to work independently, demonstrate initiative, and exhibit strong ownership and accountability for design outcomes.
• Exceptional problem-solving abilities, with a knack for identifying design challenges and developing creative, effective solutions.

Preferred Skills:

• Experience in digital marketing design, including the creation of assets for paid social, search engine marketing (SEM), and email marketing campaigns.
• Familiarity with web development concepts (HTML, CSS) to facilitate better collaboration with engineering teams and ensure design feasibility.
• Experience with A/B testing design variations to optimize user engagement and conversion rates.
• A portfolio that specifically showcases successful marketing campaign designs and their measurable impact.

📝 Enhancement Note: The requirement for 5+ years of experience, coupled with the emphasis on design systems and the ability to work independently, positions this role at a senior level. Candidates should highlight their experience in leading design initiatives, mentoring junior designers (if applicable), and contributing to strategic design discussions, not just execution. The preference for startup or agency experience suggests a need for candidates comfortable with ambiguity and rapid iteration.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 5 years of professional design work, with a strong emphasis on digital marketing campaigns, landing pages, and UI/UX for web and mobile applications.
• Demonstrate expertise in graphic design, typography, and color theory through visually impactful examples.
• Include case studies that detail the design process, from initial concept and user research to wireframing, prototyping, and final execution, highlighting the problem statement and solution.
• Showcase experience with Figma and other relevant design tools, demonstrating proficiency in creating user flows, wireframes, and interactive prototypes.
• Present examples of design systems created or contributed to, illustrating how consistency and scalability were achieved across multiple projects or platforms.
• Quantify the impact of your designs whenever possible, using metrics related to user engagement, conversion rates, lead generation, or brand adherence.

Process Documentation:

• Provide examples of how you document design processes, including user research findings, design rationale, and style guides.
• Illustrate your approach to collaborating with development teams, including how design specifications and assets are handed off for implementation.
• Demonstrate an understanding of how to gather feedback through usability testing and incorporate it into iterative design improvements.

📝 Enhancement Note: For a Senior Web Designer role with a marketing focus, the portfolio is paramount. It needs to go beyond just aesthetics to demonstrate strategic thinking, problem-solving, and a tangible impact on business objectives. Candidates should curate their portfolio to specifically address the "Accountabilities" and "Skills" sections, highlighting projects that align with marketing campaign goals and user experience optimization. Including a dedicated section on "Design Systems" within the portfolio is highly recommended.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Senior Web Designer with 5-10 years of experience in a fully remote, global role, and considering the emphasis on marketing design and UI/UX expertise, a competitive annual salary range would likely be between $70,000 - $110,000 USD. This estimate accounts for the global nature of the role, the need for specialized skills in Figma and Adobe Creative Suite, and the responsibility of contributing to marketing campaigns. The final salary will depend on the specific partner company's compensation structure, the candidate's location, and their demonstrated experience.

Benefits:

• Paid Time Off: Generous Paid Time Off (PTO) and non-working holidays, tailored to the employee's country of residence, ensuring work-life balance and cultural respect.
• Performance-Based Bonuses: Opportunities for salary increases and performance-based bonuses, acknowledging and rewarding exceptional contributions and achievements.
• Referral Bonuses: A bonus program for referring successful candidates, encouraging team growth and rewarding employee networks.
• Monthly Internet Stipend: A monthly stipend to help cover internet costs, supporting seamless remote work connectivity.
• Global & Diverse Work Environment: Access to a fun, casual, and globally diverse remote work environment that fosters engagement through virtual activities and gatherings.

Working Hours: 40 hours per week, with some overlap with EST working hours potentially required for candidates in different time zones. This ensures effective collaboration with teams operating in North American time zones.

📝 Enhancement Note: The provided salary range is an estimate based on general market data for remote senior design roles. The actual compensation will be determined by the partner company. The benefits package is comprehensive for a remote role, with a particular focus on supporting global employees and fostering a positive remote work culture. The mention of EST overlap is crucial for candidates to assess their availability and willingness to adjust their schedule.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Digital Services / Recruitment Platform (Jobgether acts as a recruiter for a partner company). The partner company's industry is not explicitly stated but is implied to be in a sector that requires significant digital marketing and web presence, potentially e-commerce, SaaS, or a B2B service provider. Company Size: Jobgether is a growing platform, and the partner company's size is not specified but is likely a mid-sized to large organization given the need for a Senior Web Designer and the emphasis on design systems and cross-functional collaboration. Founded: Jobgether was founded to leverage AI for job matching. The partner company's founding details are not available, but their operational needs suggest a company that has established market presence and is focused on growth, particularly through digital channels.

Team Structure:

• The Senior Web Designer will likely be part of a Marketing team or a broader Creative/Product team. They will report to a Marketing Manager, Creative Director, or Head of Design.
• The role involves close collaboration with marketing specialists, content creators, web developers, and potentially product managers.
• The team structure is designed for efficient project execution in a remote setting, emphasizing clear communication and defined roles.

Methodology:

• Design decisions are informed by user research, data analytics, and market trends.
• Workflow planning and optimization are key, with an emphasis on using design systems for efficiency and consistency.
• Automation and efficiency are implicitly valued, as indicated by the need for design systems and collaboration with development for streamlined implementation.

Company Website: https://www.jobgether.com/ (for Jobgether's platform); the partner company's website is not specified.

📝 Enhancement Note: The information provided about Jobgether itself is relevant for understanding their recruitment process, but the actual company culture and team context will be dictated by the partner company. Candidates should inquire about the specific industry, size, and culture of the partner company during the interview process to ensure alignment. The emphasis on remote work suggests a culture that values autonomy, asynchronous communication, and results-driven performance.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Web Designer, indicating a mid-to-senior level position. It requires a substantial amount of independent work, strategic input, and the ability to lead design initiatives within its scope. Reporting Structure: The Senior Web Designer will likely report to a Marketing Manager, Creative Director, or a Head of Design. They will work collaboratively with various cross-functional teams, including marketing, product, and engineering. Operations Impact: The role has a direct impact on revenue generation through the design of marketing materials, landing pages, and user experiences that drive conversions and customer acquisition. It also influences brand perception and user engagement by ensuring visual consistency and high-quality design across all digital touchpoints.

Growth Opportunities:

• Specialization: Opportunity to deepen expertise in specific areas like UI/UX, marketing design, or design systems, potentially leading to a Design Lead or Principal Designer role within the partner company.
• Leadership: Potential to mentor junior designers, lead design projects, or contribute to the strategic direction of the design function as the company grows.
• Skill Development: Access to learning resources and opportunities to stay current with the latest design tools, techniques, and industry trends, supported by the company's commitment to professional development.
• Project Variety: Exposure to diverse projects across different marketing campaigns and product initiatives, offering continuous learning and the development of a robust portfolio.

📝 Enhancement Note: The "Senior" title implies that candidates are expected to bring a high level of self-sufficiency and strategic contribution. Growth opportunities are likely tied to demonstrating leadership in design execution, influencing design strategy, and contributing to business outcomes. Candidates should be prepared to discuss their long-term career aspirations and how this role fits into their development path.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no physical office requirement. Work is conducted from the employee's chosen location anywhere in the world. Office Location(s): N/A (fully remote). Workspace Context:

• The environment is designed to be collaborative within a remote setting, utilizing digital tools for communication and project management.
• Access to standard design tools (Adobe Creative Suite, Figma) is expected, likely requiring the employee to have their own reliable equipment and internet connection.
• Opportunities for team interaction will occur through virtual meetings, collaborative platforms, and company-sponsored virtual events.

Work Schedule: Standard 40-hour work week. Some flexibility is offered, but candidates should expect a requirement for some overlap with EST working hours to facilitate collaboration with teams in North America. This necessitates good time management and communication skills to coordinate effectively across different time zones.

📝 Enhancement Note: The fully remote nature of this role demands a high degree of self-discipline, proactive communication, and effective time management. Candidates should be comfortable working independently and leveraging digital collaboration tools. The EST overlap requirement is a critical factor for candidates to consider regarding their daily schedule and ability to participate in real-time meetings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Jobgether's AI-powered matching process will likely provide an initial shortlist of candidates based on core requirements. This may be followed by a brief screening call from Jobgether.
• Partner Company Screening: A preliminary interview with the hiring partner company, potentially with a recruiter or hiring manager, to assess overall fit, experience, and initial understanding of the role.
• Portfolio Review & Design Challenge: A significant part of the process will involve a detailed review of the candidate's portfolio. This may be accompanied by a design challenge or a take-home assignment designed to evaluate specific skills (e.g., creating a landing page concept, refining an existing design, or developing a component for a design system).
• Technical/Skills Interview: A deeper dive into technical skills, design methodologies, and experience with specific tools (Figma, Adobe Creative Suite). This may involve discussing past projects in detail.
• Cross-functional Collaboration Interview: An interview with members of other teams (e.g., marketing, engineering) to assess collaboration style, communication skills, and ability to integrate feedback.
• Final Interview: A discussion with a senior leader or the primary hiring manager to confirm cultural fit, strategic alignment, and overall suitability for the Senior Web Designer role.

Portfolio Review Tips:

• Curate for Relevance: Select projects that directly align with the responsibilities of a Senior Web Designer focusing on marketing, UI, and UX. Prioritize examples of landing pages, digital ads, email templates, and user flows.
• Showcase Process: For each project, clearly articulate the problem statement, your role, the design process, the tools used, and the final solution. Visuals of wireframes, user flows, and mockups are crucial.
• Quantify Impact: Whenever possible, include metrics that demonstrate the success of your designs (e.g., conversion rate improvements, engagement increases, reduction in bounce rates).
• Highlight Design Systems: If you have experience building or contributing to design systems, dedicate a section to showcase this, illustrating its components, principles, and impact on consistency.
• Tell a Story: Use your portfolio to tell a narrative about your growth as a designer and your ability to solve complex design problems that drive business value.
• Clarity and Professionalism: Ensure your portfolio is well-organized, easy to navigate, and professionally presented.

Challenge Preparation:

• Understand the company's brand and target audience thoroughly before starting any assignment.
• Focus on delivering a well-reasoned solution that addresses the prompt clearly, rather than just aesthetic output.
• Be prepared to articulate your design choices, rationale, and any assumptions made during the process.
• For take-home challenges, manage your time effectively to deliver a polished result within the given deadline.

📝 Enhancement Note: The emphasis on a portfolio that demonstrates design systems and marketing campaign effectiveness is a key differentiator. Candidates should prepare to discuss their contributions to strategy, not just execution, and be ready to defend their design decisions with data and user-centric principles. The AI-driven initial screening by Jobgether means that keywords and clear alignment with the job description are crucial for getting past the first hurdle.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design, image editing, and creating high-quality visual assets. Proficiency in Photoshop and Illustrator is expected.
• Figma: The primary tool for UI design, wireframing, prototyping, and collaborative design work. Deep expertise is required.
• Design Systems Tools: Experience with tools or methodologies for building and maintaining design systems (e.g., Storybook, Zeroheight, or Figma's component libraries and documentation features).

Analytics & Reporting:

• Familiarity with web analytics tools like Google Analytics to understand user behavior and measure the impact of designs.
• Understanding of A/B testing platforms and how design variations are tested for performance.

CRM & Automation:

• While not a direct requirement, an understanding of how marketing automation platforms (e.g., HubSpot, Marketo) and CRMs (e.g., Salesforce) utilize design assets can be beneficial for creating effective campaign materials.
• Familiarity with project management tools (e.g., Asana, Trello, Jira) for task management and team collaboration.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite and Figma highlights the core technical requirements. Candidates should be prepared to discuss their proficiency level in these tools and how they leverage them for efficient and effective design outcomes. The mention of "design systems" implies a need for structured thinking and an understanding of component-based design to ensure scalability and consistency.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to create unique, engaging, and effective visual designs that push creative boundaries.
• User-Centricity: A commitment to understanding and designing for the end-user, ensuring intuitive and positive experiences.
• Collaboration: A strong belief in working together with cross-functional teams to achieve common goals, valuing diverse perspectives.
• Accountability & Ownership: A proactive approach to taking responsibility for tasks, projects, and outcomes, driving for results.
• Efficiency & Scalability: An appreciation for creating designs and systems that are not only effective but also scalable and maintainable for long-term success.
• Data-Driven Decisions: Using analytics and user feedback to inform design choices and measure impact.

Collaboration Style:

• Asynchronous communication is likely a primary mode of interaction, supplemented by scheduled video calls for team meetings, brainstorming, and feedback sessions.
• A culture of constructive feedback and open dialogue is expected, encouraging designers to share work early and often.
• Knowledge sharing is promoted through design system documentation, internal workshops, and collaborative design reviews.

📝 Enhancement Note: Given the remote nature and the mention of a "fun, casual, and globally diverse work environment," the culture likely emphasizes trust, autonomy, and open communication. Candidates should be ready to discuss how they maintain collaboration and contribute positively in a distributed team setting. Aligning with values like "user-centricity" and "accountability" will be key.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Collaboration: Effectively collaborating and maintaining strong communication across different time zones and without in-person interaction requires proactive effort and strong digital communication skills.
• Balancing Creativity with Constraints: Designing within brand guidelines, technical limitations, and marketing objectives while still producing innovative and impactful visuals can be challenging.
• Managing Multiple Projects: Juggling various design projects with competing deadlines and priorities requires excellent organization and time management skills.
• Keeping Pace with Trends: The digital design landscape evolves rapidly; staying current with new tools, techniques, and design trends requires continuous learning.
• Demonstrating ROI: Clearly articulating and quantifying the business impact of design work can be a challenge, requiring strong analytical and communication skills.

Learning & Development Opportunities:

• Skill Advancement: Opportunities to deepen expertise in UI/UX, interaction design, motion graphics, or advanced Figma techniques.
• Industry Exposure: Potential for attending virtual conferences, webinars, and workshops focused on design, marketing, and technology trends.
• Mentorship: Possibility of receiving mentorship from experienced design leaders within the partner company or through company-sponsored programs.
• Cross-functional Learning: Gaining insights into marketing strategies, product development, and engineering processes through close collaboration.

📝 Enhancement Note: Candidates should view these challenges as opportunities for growth. Demonstrating how they have successfully navigated similar challenges in past roles will be a strong indicator of their suitability for this senior position. The emphasis on continuous learning is crucial for a role in a dynamic field like web design.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance creative vision with strict brand guidelines. How did you ensure both were met?" (Assesses creativity, adherence to brand, problem-solving)
• "Walk us through your process for designing a landing page for a new product launch. What metrics would you track for success?" (Assesses process, marketing focus, data-driven approach)
• "How do you approach creating or contributing to a design system? What are the key components and benefits?" (Assesses understanding of scalability, consistency, and efficiency)
• "Tell us about a challenging collaboration experience with a non-design team (e.g., marketing, engineering). How did you navigate it?" (Assesses communication, collaboration, stakeholder management)
• "How do you stay updated with the latest design trends and tools, especially in a remote environment?" (Assesses continuous learning, proactivity)

Company & Culture Questions:

• "What interests you about this role and our company, given our focus on [mention partner company's industry/mission if known]?" (Assesses research, genuine interest)
• "How do you see your design philosophy aligning with a remote-first, globally distributed team like ours?" (Assesses cultural fit, remote work understanding)
• "Describe your ideal work environment and how you maintain productivity and engagement when working remotely." (Assesses self-management, work style)
• "How do you approach receiving and giving constructive feedback on designs?" (Assesses collaboration, openness to improvement)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each portfolio piece, clearly state the objective, your role, the problem, your process, the solution, and the outcome (with metrics, if possible).
• Focus on Impact: Emphasize how your designs contributed to business goals, user engagement, or brand consistency. Quantify results whenever you can.
• Highlight Key Skills: Ensure your presentation showcases your proficiency in Figma, Adobe Creative Suite, UI/UX principles, and design systems.
• Be Prepared for Deep Dives: Expect interviewers to ask probing questions about specific design choices, technical challenges, and your decision-making process.
• Showcase Your Process: Don't just show final deliverables; include sketches, wireframes, user flows, and prototypes to illustrate your thought process.
• Tailor Your Presentation: If possible, tailor a few examples to align with the partner company's industry or known design challenges.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skill, but also strategic thinking, problem-solving abilities, and strong communication, especially in a remote context. The portfolio is the primary tool, so candidates must be able to articulate the "why" behind their design decisions and their impact. Be ready to discuss specific examples related to marketing campaign design and user experience optimization.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided Jobgether link.
• Curate Your Digital Portfolio: Ensure your online portfolio (e.g., personal website, Behance, Dribbble) is up-to-date and prominently features projects demonstrating your expertise in marketing design, UI/UX, and design systems. Prioritize case studies that showcase measurable results.
• Optimize Your Resume: Tailor your resume to highlight keywords from the job description, such as "Web Design," "UI/UX," "Figma," "Adobe Creative Suite," "Design Systems," "Marketing Campaigns," and "User Research." Quantify your achievements and years of experience clearly.
• Prepare Your Portfolio Walkthrough: Be ready to present 2-3 key projects from your portfolio during interviews, articulating your process, rationale, and the impact of your designs. Practice explaining complex design decisions concisely.
• Research the Partner Company: Invest time in understanding the partner company's industry, products, and brand. This will enable you to tailor your responses and demonstrate genuine interest and cultural fit during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.