Senior Visual / Product Designer

📍 Job Overview

Job Title: Senior Visual / Product Designer Company: CapTech Consulting Location: Charlotte, North Carolina, United States (Also considering Atlanta, GA, USA) Job Type: Full-time Category: Design Operations / Customer Experience Design Date Posted: September 15, 2025 Experience Level: Mid-Senior Level (3-5 years) Remote Status: On-site

🚀 Role Summary

• Spearhead the design of sophisticated user experiences and digital brand identities, ensuring visual appeal, brand consistency, and accessibility across web and mobile platforms.
• Drive the creation of visually striking, modern, and engaging user interface (UI) and brand design work, leveraging a strong understanding of design systems and best practices.
• Collaborate closely with cross-functional teams, including researchers, developers, analysts, and other designers, to deliver cohesive and impactful digital solutions.
• Contribute to the evolution and enhancement of existing design systems through creative thinking and the application of modern design principles.
• Act as a key contributor in a client-facing consulting environment, translating complex business challenges into elegant and effective design solutions.

📝 Enhancement Note: This role is positioned within CapTech's Customer Experience (CX) team, indicating a focus on user-centric design and the end-to-end customer journey. The emphasis on "visual storyteller," "brand-forward," and "accessible" design suggests a need for a designer who can balance aesthetic quality with functional usability and inclusivity, a critical aspect of modern operations and GTM strategies.

📈 Primary Responsibilities

• Design engaging and visually compelling digital experiences for web and mobile products, ensuring adherence to and enhancement of established design systems.
• Develop and present clean, informative, and concise design concepts and rationale to clients and internal teams, effectively communicating strategic recommendations.
• Conduct competitive brand and experience analyses to identify opportunities and deliver innovative design solutions that address client business challenges.
• Consult with clients and project teams on the benefits and implementation of accessible design principles, ensuring compliance with standards like WCAG.
• Contribute to the creation and refinement of user personas, customer journey maps, and interactive prototypes, adhering to interaction design and usability best practices.
• Integrate user research findings, customer insights, and usability testing results to inform and validate design decisions, ensuring data-driven outcomes.
• Collaborate effectively with development teams to ensure accurate implementation of design specifications, maintaining design fidelity and accessibility throughout the development lifecycle.
• Research and analyze emerging design trends, technologies, and AI-powered design tools to identify opportunities for innovation and efficiency in client solutions.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on design execution and strategic client consultation, typical for a senior role in a consulting firm. The explicit mention of working with design systems, user research, and accessibility standards points to a need for operational rigor and a systematic approach to design, which is crucial for scalable and maintainable digital products.

🎓 Skills & Qualifications

Education:

• A 4-year degree in Design, Human-Computer Interaction (HCI), Graphic Design, or a closely related field is required.

Experience:

• 3-5 years of professional design experience, with a strong preference for experience gained within a consulting or agency setting, demonstrating exposure to diverse client projects and fast-paced environments.

Required Skills:

• Visual Storytelling & Brand Design: Proven ability to craft compelling visual narratives and design authentic, modern brand identities that resonate with target audiences.
• UI Design & Layout: Expertise in creating balanced, aesthetically pleasing, and highly usable interfaces, components, and layouts for web and mobile applications.
• Design Systems Proficiency: Strong understanding of design system principles, including component libraries, style guides, and design tokens, with the ability to contribute to and evolve existing systems.
• Collaboration & Communication: Excellent written, verbal, conceptual, and visual communication skills, with a demonstrated ability to collaborate effectively with diverse project teams and present design rationale persuasively.
• Figma Expertise: Advanced proficiency in Figma for designing developer-ready visual assets, UI components, and prototypes, with a focus on file organization, consistent styling, auto layout, and component library management.
• Adobe Creative Suite: Proficiency in Illustrator, Photoshop, and InDesign for asset creation, manipulation, and print collateral design.
• Presentation Skills: Ability to create and deliver clear, concise, and impactful presentations using tools like PowerPoint.

Preferred Skills:

• Product Design Acumen: Working familiarity with the principles and practices of Product Design, including user-centered design methodologies and product strategy.
• User Research & Testing Tools: Familiarity with tools such as Optimal Workshop, UserTesting, or SurveyMonkey for conducting user research and gathering insights.
• Motion Design & Video Editing: Experience with video editing software and motion design principles to create dynamic and engaging digital content.
• Agile Development: Working knowledge of Agile product development lifecycles and methodologies, facilitating seamless collaboration with development teams.
• Accessibility Standards: Familiarity with WCAG (Web Content Accessibility Guidelines) and other accessibility standards to ensure inclusive design practices.

📝 Enhancement Note: The emphasis on Figma proficiency, including advanced features like auto layout and design tokens, highlights the need for a designer who can contribute to efficient design handoffs and scalable design systems. This is a critical operational aspect of design, ensuring consistency and speed across multiple projects and product iterations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated online portfolio showcasing a range of modern, polished, and engaging UI and brand design work across web and mobile platforms.
• Demonstrations of your ability to design interfaces, components, and layouts that balance aesthetic appeal with strong usability.
• Examples of your work with design systems, illustrating how you've utilized or contributed to component libraries, style guides, or design tokens.
• Case studies that detail your design process, from problem identification and user research to solutioning and final execution, highlighting your problem-solving approach.
• Evidence of your ability to create a variety of design assets, including product UIs, icons, brand graphics, and illustrations.

Process Documentation:

• Case studies should clearly articulate the design process followed, including:
  • Discovery & Research: How user needs and business requirements were identified and analyzed.
  • Ideation & Concept Development: Methods used for brainstorming and developing design concepts.
  • Prototyping & Iteration: The use of prototyping tools and the iterative process of refining designs based on feedback and testing.
  • Design System Integration: How designs were aligned with or contributed to existing design systems.
  • Handoff & Collaboration: The process for collaborating with developers and ensuring design fidelity.
  • Outcome & Impact: Quantifiable results or qualitative improvements achieved through the design solutions, emphasizing efficiency gains or user satisfaction.

📝 Enhancement Note: For this role, a strong portfolio is paramount. It should not only showcase design aesthetic but also demonstrate a robust understanding of design operations, including systematic approaches to building and utilizing design systems, efficient collaboration with developers, and the ability to articulate design decisions and their impact in a clear, process-oriented manner.

💵 Compensation & Benefits

Salary Range: While not explicitly stated, for a Senior Visual / Product Designer with 3-5 years of experience in Charlotte, NC, the estimated annual salary range typically falls between $90,000 and $120,000. This estimate is based on industry benchmarks for similar roles in consulting firms in major metropolitan areas of the Southeast United States, considering factors like cost of living, demand for specialized design skills, and the consulting environment.

Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans.
• Generous Paid Time Off (PTO): Ample time for rest and rejuvenation.
• Disability Insurance: Financial protection in case of disability.
• Paid Family Leave: Support for new parents and those caring for family members.
• Learning & Development:
  • Programs offering certification and tuition support for relevant professional development.
  • Access to digital on-demand learning courses for continuous skill enhancement.
  • Mentorship opportunities to guide career growth.
  • Defined skill development paths to foster specialization.
• Wellness Support:
  • Modern Health platform for mental health and well-being, including 1:1 care, group sessions, and self-serve resources.
  • Inclusive fertility and family-forming coverage through Carrot Fertility, supporting various paths to parenthood.
• Lifestyle Stipend: Fringe program providing a company-paid stipend for personalized lifestyle benefits (e.g., streaming services, food delivery, student loan repayment, fitness).
• Employee Resource Groups (ERGs): Opportunities to join employee-led committees focused on diversity, inclusion, and belonging.
• Philanthropic Partnerships: Engagement opportunities in community support and pro-bono projects.
• 401(k) Matching: Generous employer match with no vesting period to support long-term financial planning.

Working Hours:

• The role is expected to involve approximately 40 hours per week, typical for a full-time position. While the core hours are standard, a consulting environment may occasionally require flexibility to meet client deadlines or project demands.

📝 Enhancement Note: The extensive benefits package, particularly the focus on continuous learning, mental well-being, and flexible lifestyle support, indicates a company culture that invests in employee growth and holistic well-being. For operations professionals, this translates to a supportive environment that values both professional development and personal life balance, contributing to long-term engagement and productivity.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Consulting Services. CapTech Consulting operates within the broader technology and business consulting sector, focusing on helping clients leverage technology to achieve business objectives. This context means exposure to a wide array of industries and technological challenges. Company Size: CapTech Consulting is a significant player in the consulting space, likely employing several thousand professionals across various locations. This size offers the stability of a larger organization while often maintaining a culture that encourages individual contribution and career development. Founded: The company was founded with a passion for creating consultancy centered on strong, long-lasting relationships. This foundational principle suggests a client-centric approach and a focus on building trust and delivering value over time.

Team Structure:

• Customer Experience (CX) Team: The Senior Visual / Product Designer will be part of the CX team, which likely comprises UX researchers, interaction designers, content strategists, and other design specialists.
• Reporting Structure: Typically, design roles in consulting firms report to a Design Lead, Director of CX, or a Practice Lead, with project-specific reporting lines to Engagement Managers or Project Managers.
• Cross-functional Collaboration: Designers frequently collaborate with technology consultants, business analysts, data scientists, developers, and project managers to deliver integrated solutions for clients.

Methodology:

• Data-Driven Design: Emphasis on using user research, analytics, and client data to inform design decisions and measure impact.
• Agile & Iterative Processes: Many projects will likely follow Agile methodologies, requiring designers to work in sprints, adapt to feedback, and iterate on designs rapidly.
• Client-Centric Approach: Solutions are tailored to specific client needs and business goals, requiring adaptability and strong consultative skills.
• Focus on Innovation: Encouragement to explore new technologies, including AI-powered design tools, to enhance creativity and efficiency.

Company Website: https://www.captechconsulting.com/

📝 Enhancement Note: CapTech's foundation in building strong client relationships suggests a culture that values communication, reliability, and delivering tangible business outcomes. The consulting environment implies a dynamic workflow where designers must be adaptable, proactive, and skilled in translating client needs into effective digital solutions, a core operational requirement in client-facing roles.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Senior Visual / Product Designer." In a consulting context, "Senior" typically indicates a level of autonomy, expertise, and the ability to mentor junior team members. It implies responsibility for leading design efforts on projects, managing client relationships from a design perspective, and contributing to the firm's design practice development.

Reporting Structure: The designer will likely report to a Design Lead or Practice Manager within the CX group. On client projects, they will work closely with Project Managers, Engagement Managers, and client stakeholders, often serving as the primary design point of contact.

Operations Impact: The role has a direct impact on the success of client projects by ensuring high-quality, user-centered digital experiences. Effective visual and product design contributes to client satisfaction, product adoption, brand perception, and ultimately, the client's business objectives. In a consulting firm, this impact is critical for repeat business and firm reputation.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like design systems, UX research, accessibility design, or emerging technologies like AI in design.
• Leadership: Progress to roles such as Lead Designer, Design Manager, or Practice Lead, managing teams and client engagements.
• Client Relationship Management: Develop stronger client-facing skills, becoming a trusted advisor for design strategy.
• Internal Practice Development: Contribute to CapTech's internal design methodologies, standards, and talent development initiatives.
• Cross-Disciplinary Learning: Gain exposure to and expertise in other consulting areas like digital strategy, data analytics, or technology implementation.

📝 Enhancement Note: The "Senior" title in a consulting firm often signifies not just design skill but also the capacity for strategic thinking, client management, and potentially mentoring. Growth opportunities are typically tied to project success, client feedback, and contributions to the firm's internal capabilities, aligning with the operational demands of a service-based business.

🌐 Work Environment

Office Type: CapTech Consulting operates primarily as a consulting firm, meaning the work environment is dynamic and client-focused. While the role is listed as "On-site" for Charlotte, NC (and also considers Atlanta, GA), the nature of consulting often involves working at client sites, remote collaboration, and potentially hybrid arrangements depending on specific project needs and company policies.

Office Location(s): The primary consideration is Charlotte, NC, with Atlanta, GA, also mentioned as a possibility. These are major business hubs, suggesting modern office spaces designed to foster collaboration and client meetings.

Workspace Context:

• Collaborative Spaces: Offices likely feature collaborative work areas, meeting rooms, and potentially dedicated design studios to facilitate brainstorming and team interaction.
• Technology & Tools: Access to industry-standard design software (Figma, Adobe Suite), collaboration platforms (e.g., Slack, Teams), and project management tools is expected.
• Team Interaction: Opportunities for regular interaction with design peers, project teams, and leadership for feedback, knowledge sharing, and professional development. The consulting model emphasizes teamwork and shared problem-solving.

Work Schedule:

• The standard work schedule is likely around 40 hours per week, Monday through Friday. However, project demands and client needs in a consulting environment may necessitate occasional extended hours or weekend work, balanced by flexibility and recognition of the consulting lifestyle.

📝 Enhancement Note: The on-site requirement for Charlotte, NC, suggests a preference for in-person collaboration, which is often beneficial for complex design challenges and client presentations. However, the mention of Atlanta, GA, and the nature of consulting imply potential flexibility or project-specific locations. Understanding the balance between client site work and home office/consulting hub work will be key.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter will likely review your application, focusing on your resume and portfolio link to assess basic qualifications and experience.
• Portfolio Review & Interview: Expect a session with a hiring manager or senior design lead to walk through your portfolio. Be prepared to discuss your process, design rationale, and how you've handled specific challenges, particularly those related to UI design, brand identity, and design systems.
• Skills Assessment / Case Study: You may be given a design challenge or asked to present a deep dive into a specific case study from your portfolio. This will assess your problem-solving skills, design thinking, and ability to articulate your decisions clearly.
• Team / Cultural Fit Interview: Interviews with potential team members or other leaders to evaluate your collaboration style, communication skills, and fit within CapTech's consulting culture.
• Final Interview: Potentially a final discussion with a senior leader to confirm your suitability for the role and the company.

Portfolio Review Tips:

• Curate Selectively: Showcase 3-5 of your strongest, most relevant projects that demonstrate a range of skills (UI, brand, systems, problem-solving).
• Tell a Story: For each project, clearly articulate the problem, your role, the process you followed, the key decisions you made, and the outcome or impact. Use visuals effectively to support your narrative.
• Highlight Process: Emphasize your design thinking, user-centric approach, and how you leveraged research, collaboration, and design systems.
• Quantify Impact: Where possible, include metrics or qualitative feedback that demonstrate the success of your designs (e.g., improved conversion rates, user satisfaction scores, efficiency gains).
• Figma Focus: Ensure your Figma proficiency is evident, perhaps by showcasing complex component setups, auto layout usage, or design token implementation.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly understand the problem statement, target audience, and objectives.
• Think Aloud: Practice articulating your thought process as you work through the challenge, explaining your assumptions, design choices, and trade-offs.
• Focus on Process, Not Just Polish: While a polished deliverable is good, demonstrating a sound design process and rationale is often more important.
• Consider Constraints: Be mindful of potential business constraints, technical limitations, and accessibility requirements.

📝 Enhancement Note: The interview process in consulting is rigorous and focused on demonstrating both design craft and business acumen. Candidates should prepare to articulate their process, justify their design decisions with data and logic, and showcase their ability to collaborate effectively and deliver client value.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, component libraries, and design system management. Advanced proficiency is required.
• Adobe Creative Suite:
  • Illustrator: For vector graphics, icons, and illustrations.
  • Photoshop: For image editing, manipulation, and creating raster graphics.
  • InDesign: For layout and presentation materials, potentially for client-facing documents.
• Microsoft PowerPoint: For creating and delivering client presentations and design rationale.

Analytics & Reporting:

• While not directly a design tool, familiarity with how analytics tools (e.g., Google Analytics, Adobe Analytics) inform user behavior and how to present data visually is beneficial.

CRM & Automation:

• Generally not primary tools for this role, but understanding how design impacts CRM-driven customer journeys or marketing automation campaigns can be advantageous.

📝 Enhancement Note: Proficiency in Figma is highlighted as a core requirement, emphasizing its role in modern design workflows, especially for creating scalable design systems and facilitating efficient developer handoffs. This focus underscores the operational importance of design tools in a consulting environment.

👥 Team Culture & Values

Operations Values:

• Client Success: A primary focus on understanding and meeting client business objectives through effective design solutions.
• Collaboration: Working effectively with diverse teams (researchers, developers, strategists) to achieve shared goals.
• Innovation & Continuous Learning: Staying current with design trends, tools (including AI), and methodologies to deliver cutting-edge solutions.
• Excellence & Craftsmanship: A commitment to high-quality, polished, and well-executed design work.
• Data-Driven Decision Making: Utilizing research and analytics to inform and validate design choices.
• Accessibility & Inclusivity: Designing experiences that are usable and welcoming to all users.

Collaboration Style:

• Consultative: Engaging with clients and internal teams in a proactive, advisory capacity.
• Iterative: Embracing feedback and adapting designs through collaborative review cycles.
• Cross-functional Integration: Seamlessly working with non-design disciplines to ensure cohesive project outcomes.
• Knowledge Sharing: Actively participating in team discussions, sharing insights, and mentoring junior designers.

📝 Enhancement Note: The values emphasize a blend of client-centricity, technical proficiency, and collaborative spirit, which are all critical for successful operations within a consulting firm. The encouragement of continuous learning and innovation is particularly important in the rapidly evolving design and technology landscape.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Client Needs and Design Best Practices: Navigating client requirements that may sometimes conflict with optimal design or usability principles, requiring strong negotiation and communication skills.
• Fast-Paced Consulting Environment: Adapting to tight deadlines, shifting project scopes, and multiple client demands simultaneously.
• Staying Current with Technology: Keeping pace with rapid advancements in design tools, AI, and digital platforms to provide cutting-edge solutions.
• Translating Complex Requirements: Effectively translating intricate business needs and technical constraints into clear, intuitive, and visually appealing designs.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to deepen expertise in specialized areas like design systems, accessibility, motion design, or UX research methodologies.
• Industry Exposure: Working across various industries provides broad exposure to different business models and user needs.
• Consulting Acumen: Developing project management, client relationship management, and business strategy skills.
• Mentorship Programs: Access to experienced designers and leaders for guidance and career advice.
• Formal Training: Certification and tuition support for relevant courses and workshops.

📝 Enhancement Note: The challenges presented are typical for a senior role in a consulting firm, requiring resilience, adaptability, and a proactive approach to problem-solving. The growth opportunities are substantial, offering a clear path for career advancement and skill diversification within the design and consulting fields.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a new digital product or feature from concept to delivery." (Focus on user research, ideation, prototyping, testing, and collaboration.)
• "How do you approach building or contributing to a design system? What are the key components and benefits?" (Highlight your Figma skills and understanding of scalability and consistency.)
• "Tell me about a time you had to balance conflicting stakeholder feedback or client requests. How did you navigate it?" (Demonstrate your communication, negotiation, and problem-solving skills.)
• "How do you ensure your designs are accessible and inclusive?" (Discuss your knowledge of WCAG and how you integrate accessibility into your workflow.)
• "What are your thoughts on the role of AI in design, and how have you experimented with it?" (Showcase your forward-thinking approach and willingness to adopt new technologies.)

Company & Culture Questions:

• "What interests you about CapTech Consulting and this specific role?" (Research CapTech's values, client work, and CX practice.)
• "How do you prefer to collaborate with developers and product managers?" (Emphasize your teamwork and communication skills.)
• "Describe your experience working in a fast-paced, client-facing consulting environment." (Be prepared to discuss your adaptability and client management approach.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio presentation logically: Introduction -> Problem Statement -> Your Role -> Process/Solution -> Outcome/Impact -> Key Learnings.
• Visuals: Use high-fidelity mockups, interactive prototypes (if possible), and clear visual aids to support your narrative.
• Narration: Speak clearly and confidently, explaining the "why" behind your design decisions. Focus on demonstrating your thought process, not just the final output.
• Engagement: Be prepared for questions and engage in a dialogue with the interviewers. Show genuine interest in their feedback and insights.
• Figma Showcase: If relevant, briefly demonstrate how you utilized Figma's features to achieve specific design outcomes or streamline your workflow.

📝 Enhancement Note: Interview preparation should focus on articulating your design process, demonstrating your technical skills (especially in Figma), and showcasing your ability to operate effectively within a consulting framework. Emphasize how your design work drives business value for clients.

📌 Application Steps

To apply for this operations-focused design position:

• Submit Your Application: Navigate to the provided application link and submit your resume and a link to your online portfolio.
• Portfolio Customization: Ensure your portfolio prominently features projects that highlight your UI design, brand identity work, experience with design systems, and your problem-solving process. Prioritize projects demonstrating a balance of aesthetic appeal and functional usability.
• Resume Optimization: Tailor your resume to highlight keywords and responsibilities mentioned in the job description, such as "UI Design," "Brand Design," "Design Systems," "Figma," "Collaboration," and "Client Consultation." Quantify achievements where possible to showcase impact.
• Interview Preparation: Practice articulating your design process, preparing specific examples of how you've used design to solve business problems, and rehearsing your portfolio walkthrough. Be ready to discuss your experience with Figma and accessibility.
• Company Research: Familiarize yourself with CapTech Consulting's client work, company culture, and their approach to customer experience design. Understand their values and how they position themselves in the consulting market.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.