Senior UX Designer

📍 Job Overview

Job Title: Senior UX Designer

Company: Prokeep

Location: United States

Job Type: FULL_TIME

Category: Product Design / UX Operations

Date Posted: 2026-04-22

Experience Level: Senior (5-10 Years)

Remote Status: Fully Remote (United States)

🚀 Role Summary

• Drive the evolution of Prokeep's design system and overall UX vision, ensuring scalability and efficiency across the product.

• Act as a strategic problem-solver, grounding design decisions in user research, product data, and business judgment to enhance the user experience for operational users.

• Lead discovery processes by independently initiating and conducting user research, including customer interviews and usability testing, to deeply understand operational workflows.

• Connect design initiatives directly to measurable business outcomes such as adoption, retention, and reduced support needs, articulating the business value of UX decisions.

📝 Enhancement Note: While the title is "Senior UX Designer," the description emphasizes operational focus, systems thinking, and business impact, pushing this role into a "UX Operations" or "Product Design Operations" adjacent category. The emphasis on driving discovery independently and connecting design to business outcomes suggests a more senior, strategic, and operations-minded individual is sought, beyond typical feature-focused UX roles.

📈 Primary Responsibilities

• Own and strategically evolve Prokeep's design system, creating reusable components and establishing design standards to accelerate the entire product team's development velocity.

• Apply systems thinking to design solutions, ensuring individual design choices integrate seamlessly with broader product architecture and scale effectively without introducing unnecessary complexity for users.

• Proactively initiate and conduct user research, including direct customer interviews and usability testing, to gain deep insights into the operational workflows of distribution representatives.

• Leverage product analytics, usage patterns, and behavioral data to identify key opportunities for UX improvement, measure the impact of design changes, and effectively prioritize initiatives with business stakeholders.

• Implement strategic information architecture enhancements to maintain and improve product simplicity as the platform scales and evolves.

• Function as a peer to Product Management and Engineering teams, fostering strong cross-functional collaboration, clearly communicating design intent, and making confident tradeoff decisions to maintain development momentum.

• Utilize AI-powered design tools such as Figma, Figma Make, and Magic Patterns for rapid prototyping and validation of solutions, focusing AI on production acceleration to dedicate more time to critical judgment-based problem-solving.

• Drive iterative, low-disruption UX improvements that consistently elevate the overall quality and effectiveness of the product experience for end-users.

• Serve as a primary user advocate, influencing product strategy and prioritization by backing design recommendations with robust data and research findings.

• Clearly articulate design rationale, build consensus, and ensure stakeholder alignment across product, engineering, and leadership teams.

📝 Enhancement Note: The responsibilities highlight a blend of strategic design leadership, hands-on execution with modern tools, and a strong operational mindset. The emphasis on "owning and evolving," "systems thinking," and "connecting design to business outcomes" signifies a role that requires proactive leadership and a deep understanding of how design impacts business performance, particularly within an operational context.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical experience and a deep understanding of UX principles is expected.

Experience: 5-10 years of proven experience designing and shipping user-centered B2B or operations-focused digital products.

Required Skills:

• Proven experience designing user-centered B2B or operations-focused digital products, with a demonstrated curiosity for operational user workflows.

• A strong track record of connecting design decisions to measurable business outcomes (e.g., adoption, retention, support reduction, conversion).

• Experience owning or significantly contributing to the development and governance of a design system.

• Expertise across the full UX design discipline: Information Architecture, User Flows & Journey Mapping, Wireframing & Prototyping, Visual & Interaction Design, and UX Research methodologies.

• A proactive approach to user research, independently initiating and conducting studies rather than relying on dedicated research teams.

• Fluency with AI-assisted design workflows and tools (e.g., Figma, Figma Make, Magic Patterns), with the judgment to apply them effectively and identify their limitations.

• Comfort leveraging product analytics and behavioral data to inform design priorities and validate decisions.

• Experience thriving in fast-paced, cross-functional, agile environments as a peer to PMs and engineers.

• Excellent communication, critical thinking, and presentation skills capable of aligning diverse stakeholders.

Preferred Skills:

• Direct experience designing for the wholesale distribution industry or similar operational sectors.

• Familiarity with AI-powered design and development tools beyond prototyping, such as code generation or content assistance.

• Experience conducting and analyzing quantitative and qualitative data to drive product and design strategy.

• A strong portfolio showcasing systems-level thinking and the impact of design interventions on business metrics.

📝 Enhancement Note: The qualifications emphasize practical experience and a results-oriented mindset over formal education. The specific mention of "operations-focused digital products" and "connecting design decisions to measurable business outcomes" is critical for candidates to highlight in their applications and portfolios. The emphasis on AI-assisted design tools indicates a need for adaptability and a forward-thinking approach to design execution.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrations of at least two distinct B2B or operations-focused digital products, showcasing the full design lifecycle from discovery to iteration.

• Specific case studies detailing the evolution or contribution to a design system, including examples of reusable components and design governance principles.

• Projects that clearly articulate the problem statement, the user research conducted, the design solutions proposed, and the validation methods used.

• Evidence of systems thinking, illustrating how individual features or components integrate into a larger product architecture and scale.

Process Documentation:

• Case studies should clearly outline the user research process undertaken, including methodologies (e.g., interviews, usability testing, surveys) and key findings.

• Documentation of the design process, from information architecture and wireframing to high-fidelity prototyping and interaction design.

• Explanation of how AI-assisted tools were integrated into the workflow to accelerate design production and iteration cycles.

• Evidence of cross-functional collaboration, detailing how design worked alongside product managers and engineers, including communication strategies and decision-making processes.

• Metrics and outcomes associated with design projects, demonstrating a clear link between design work and tangible business results.

📝 Enhancement Note: For a senior role focused on strategy and impact, the portfolio is paramount. It must go beyond showcasing aesthetics to demonstrating strategic thinking, research rigor, systems understanding, and a clear connection to business objectives. The inclusion of AI tools in the process documentation is a key differentiator.

💵 Compensation & Benefits

Salary Range: $145,000 - $155,000 USD per year.

Explanation of Range: This range is estimated to be competitive for a Senior UX Designer role in the United States, particularly for a fully remote position with a Series A funded tech company operating in a specialized B2B market. Factors influencing this include the required experience level (5-10 years), the strategic nature of the role (owning UX vision, systems thinking), and the emphasis on driving business outcomes. Research benchmarks from sources like Glassdoor, LinkedIn Salary, and industry-specific compensation reports for Senior UX Designers in the US tech sector were considered.

Benefits:

• Competitive Compensation: A salary commensurate with experience and impact.

• Equity Package: Opportunity to share in the company's growth and success.

• Comprehensive Health Coverage: Includes health, dental, and vision insurance.

• Life and Disability Insurance: Protection through life, short-term disability, and long-term disability coverage.

• Retirement Savings: 401(k) plan to support long-term financial planning.

• Employee Assistance Program (EAP): Confidential support services for personal and professional challenges.

• Flexible Paid Time Off (PTO): Unlimited PTO policy to encourage work-life balance and employee well-being.

• Continuous Professional Development: Annual education stipend to support ongoing learning and skill enhancement.

Working Hours: Approximately 40 hours per week, with flexibility expected for a fully remote role.

📝 Enhancement Note: The salary range is explicitly provided. The benefits list is comprehensive and aligns with typical offerings for a well-funded startup, with particular emphasis on professional development and work-life balance through flexible PTO and an education stipend. The 40-hour work week is standard, but the remote nature implies a need for self-management and flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / Technology (specifically, a B2B Order Engine for wholesale distributors). Prokeep operates in a vital but often overlooked sector of the economy, aiming to modernize and empower the supply chain through technology.

Company Size: The provided LinkedIn data indicates a company size of 51-200 employees. This size suggests a dynamic, mid-stage startup environment where individual contributions have significant impact, and cross-functional collaboration is essential.

Founded: Founded in 2017, Prokeep has a history of product development and market traction, recently securing a $25M Series A investment, indicating a phase of rapid scaling and innovation.

Team Structure:

• The UX Designer will likely be part of a Product team, working closely with Product Managers and Engineering teams.

• Given the "senior" title and emphasis on ownership, this role may involve influencing or mentoring more junior designers as the team grows.

Methodology:

• Data-driven decision-making is a core tenet, with emphasis on using product analytics, user research, and behavioral data to guide strategy.

• Agile development methodologies are implied, given the fast-paced environment and cross-functional peer relationships.

• A strong focus on continuous discovery and iterative improvement, ensuring the product evolves without disrupting existing users.

• Embracing AI-assisted tools as part of the workflow to enhance efficiency and productivity.

Company Website: https://www.prokeep.com/

📝 Enhancement Note: The company is a growth-stage startup in the B2B SaaS space, focusing on a specific niche (distribution). This context is crucial for a UX Designer, as it requires understanding operational workflows and business impact rather than consumer-centric design. The recent funding round suggests a period of accelerated growth and expansion, making this an exciting time to join.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior individual contributor, expected to act as a leader and influencer within the design and product functions. It requires a blend of deep UX expertise, strategic thinking, and operational awareness.

Reporting Structure: The Senior UX Designer will likely report to a Head of Product, Director of Product, or potentially a Founder, depending on the current organizational structure. They will operate as a peer to Product Managers and Engineering leads.

Operations Impact: The role directly impacts Prokeep's ability to scale its product, improve customer acquisition and retention, and enhance operational efficiency for its users. By setting a strong UX foundation and driving user-centric improvements, the designer will be instrumental in achieving business objectives and supporting the company's growth trajectory.

Growth Opportunities:

• Design Leadership: As Prokeep grows, there's potential to build and lead a UX team, establishing design processes and standards.

• Strategic Influence: Opportunity to significantly influence product strategy and roadmap decisions by championing user needs and business value through data-backed insights.

• Industry Expertise: Deepen understanding of the wholesale distribution industry and B2B SaaS product development, becoming a subject matter expert.

• Skill Development: Continuous learning through the education stipend, exposure to AI-assisted design, and working in a fast-paced, innovative environment.

• Company Growth: Participate in the growth of a Series A funded company, with potential for career advancement tied to organizational expansion.

📝 Enhancement Note: This role offers significant growth potential beyond a typical senior designer position, with clear pathways into design leadership and strategic product influence. The emphasis on "owning and evolving" the UX vision and design system positions the candidate to shape the future of Prokeep's product experience.

🌐 Work Environment

Office Type: Fully Remote. This designation indicates that the company supports a distributed workforce, allowing employees to work from anywhere within the United States.

Office Location(s): While the role is remote, the company headquarters is not explicitly stated in the provided data. However, the derived timezone information suggests a potential operational focus around Central Time (America/Chicago).

Workspace Context:

• Collaborative Environment: Despite being remote, the company emphasizes collaboration through its values ("Build Together") and the described cross-functional peer relationships. Tools and practices will likely support remote teamwork and communication.

• Operations Tools & Technology: Access to industry-standard design tools like Figma and AI-assisted design applications is expected. The role will involve significant interaction with product analytics and potentially data visualization tools.

• Team Interaction: Regular virtual meetings, stand-ups, design critiques, and collaboration sessions will be essential for staying connected and aligned with product, engineering, and leadership teams.

Work Schedule: The role is full-time, approximately 40 hours per week. Given the remote nature and the company's growth-stage, flexibility in working hours is likely, provided core collaboration needs are met and deadlines are achieved. The ability to manage one's own schedule effectively is key.

📝 Enhancement Note: The fully remote nature of the role requires strong self-discipline, communication skills, and comfort with virtual collaboration tools. The company culture appears to foster connection and teamwork despite geographical distribution.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, resume, and portfolio to assess alignment with the role's requirements and the company's needs.

• Portfolio Presentation & Discussion: A deep dive into your portfolio with the hiring manager or product leadership. Expect to discuss specific projects, your design process, research methodologies, systems thinking, and the business impact of your work.

• Cross-functional Interviews: Meetings with Product Managers and Engineering leads to evaluate collaboration style, communication skills, and technical understanding.

• Founder/Leadership Interview: A final conversation to assess cultural fit, strategic thinking, and alignment with Prokeep's mission and values.

Portfolio Review Tips:

• Focus on Operations & B2B: Tailor your portfolio to highlight projects that demonstrate experience with complex operational workflows, B2B products, or similar challenges. Emphasize how you solved problems for operational users.

• Showcase Systems Thinking: Include examples where you designed not just features, but also contributed to or evolved design systems, information architecture, or scalable component libraries.

• Quantify Impact: For each project, clearly articulate the problem, your role, your process, and most importantly, the measurable business outcomes achieved (e.g., increased conversion, reduced support tickets, improved user efficiency). Use data and analytics where possible.

• Highlight AI Integration: Demonstrate how you've used AI-assisted design tools to enhance your workflow, accelerate production, or solve specific design challenges.

• Tell a Story: Structure your case studies with a clear narrative arc: problem, approach, solution, and results. Explain your rationale and decision-making process transparently.

Challenge Preparation:

• Design Scenario: You might be given a hypothetical design challenge or asked to critique an existing product feature, focusing on how you would approach discovery, ideation, and validation.

• Systems Design: Be prepared to discuss how you would approach building or scaling a design system, or how you'd ensure consistency across a growing product.

• Cross-functional Communication: Practice articulating complex design decisions and their business implications to non-design stakeholders.

📝 Enhancement Note: The interview process emphasizes a deep dive into the candidate's portfolio and their ability to connect design work to business results. Candidates should prepare to articulate their strategic thinking, research process, and experience with operational B2B products, as well as how they leverage AI tools.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core design and prototyping tool. Proficiency is essential, including advanced features and collaboration capabilities.

• AI-Assisted Design Tools: Explicitly mentioned are Figma Make and Magic Patterns, indicating an expectation for the candidate to leverage AI for accelerating design production, generating variations, or identifying patterns.

• Prototyping Tools: Likely integrated within Figma, but may include specialized tools for more complex interactions.

Analytics & Reporting:

• Product Analytics Tools: While not specified, expect to work with tools like Mixpanel, Amplitude, or similar platforms to gather usage data, track user behavior, and measure the impact of design changes.

• Data Visualization Tools: Potentially used to present findings from analytics or research to stakeholders.

CRM & Automation:

• CRM: While not a primary design tool, understanding how the product integrates with or supports CRM functions (e.g., customer data, interaction tracking) may be beneficial.

• Project Management Tools: Tools like Jira, Asana, or Trello for managing design tasks and collaborating with engineering in an agile workflow.

📝 Enhancement Note: The technology stack is focused on modern design workflows, with a strong emphasis on Figma and AI-assisted tools. The ability to interpret and leverage product analytics data is critical for this role's success in driving business outcomes.

👥 Team Culture & Values

Operations Values:

• Build Together: Emphasizes collaboration, camaraderie, and a customer-centric approach. This translates to a team environment where shared success and customer needs are prioritized.

• Own It: Encourages persistence, personal growth, and accountability for results. This means taking initiative, driving projects to completion, and seeking continuous improvement.

• Be Humble. Be Human.: Values respect, authenticity, and building meaningful relationships. This fosters an inclusive and supportive work environment where individuals feel valued.

• Have Fun!: Promotes positivity, perseverance, and enjoying the process. This suggests a culture that balances hard work with a positive and engaging atmosphere.

Collaboration Style:

• Cross-functional Integration: The role emphasizes working as a peer to Product and Engineering, indicating a highly integrated and collaborative approach rather than traditional handoffs.

• Data-Informed Discussions: Collaboration is expected to be grounded in data, research insights, and business objectives, leading to more objective and productive discussions.

• Open Communication: The need to clearly communicate design rationale and build stakeholder alignment suggests an environment that values transparency and open dialogue.

• Iterative Feedback: Working in an agile environment implies a culture of continuous feedback and iteration on designs and processes.

📝 Enhancement Note: Prokeep's values are clearly articulated and point towards a collaborative, growth-oriented, and human-centric culture. The emphasis on "Build Together" and "Own It" suggests a high-performance environment where teamwork and individual initiative are both highly valued.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Simplicity with Scale: A core challenge will be maintaining Prokeep's valued simplicity for operational users while enabling the product to scale and adapt to new features and user needs.

• Driving Independent Discovery: The expectation to initiate research proactively, rather than waiting for it, presents a challenge that requires strong self-motivation and research skills.

• Quantifying UX Impact: Clearly demonstrating the business value and ROI of design decisions to stakeholders, especially in a B2B context, requires robust data analysis and communication.

• Navigating Ambiguity: Thriving in a fast-paced, growth-stage startup environment often involves dealing with evolving priorities and undefined processes, requiring adaptability and resilience.

• AI Integration: Effectively integrating AI-assisted tools into a design workflow while maintaining high standards of quality and user empathy can be a learning curve.

Learning & Development Opportunities:

• Design System Ownership: Opportunity to build and mature a design system, establishing best practices and influencing product consistency.

• Strategic Product Influence: Direct involvement in product strategy and roadmap decisions based on user insights and business impact.

• Industry Specialization: Gaining deep expertise in the wholesale distribution sector and B2B SaaS product development.

• AI Design Advancement: Becoming proficient in leveraging cutting-edge AI tools for design, staying ahead of industry trends.

• Mentorship and Leadership: Potential to mentor junior team members and grow into a design leadership role within a scaling organization.

📝 Enhancement Note: The challenges are framed as opportunities for growth. The role requires a proactive individual who can navigate complexity, drive their own initiatives, and contribute strategically to the product's evolution, particularly in scaling and leveraging new technologies like AI.

💡 Interview Preparation

Strategy Questions:

• "How would you approach understanding the core workflows of a wholesale distribution representative who uses Prokeep daily?" (Focus on research methods, user empathy, and operational context.)

• "Describe a time you had to balance maintaining product simplicity with introducing complex new functionality. What was your process?" (Tests systems thinking, user advocacy, and tradeoff decision-making.)

• "How do you measure the success of your design work beyond user satisfaction? Provide an example of connecting design to business outcomes." (Crucial for this role's emphasis on ROI and business impact.)

• "Walk me through your process for building or evolving a design system. What are the key considerations for scalability and adoption?" (Assesses design system expertise and strategic thinking.)

Company & Culture Questions:

• "Based on our values (Build Together, Own It, Be Humble, Have Fun), how do you see yourself contributing to our team culture?" (Assess cultural fit and understanding of company ethos.)

• "How do you typically collaborate with Product Managers and Engineers in a fast-paced, agile environment?" (Gauges cross-functional collaboration style and communication approach.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio around 3-4 key projects that best showcase your skills relevant to this role (B2B, operations, systems thinking, data-driven impact, AI integration).

• Narrative: For each project, clearly articulate the problem, your specific role and process, the research and data that informed your decisions, the solutions you designed, and the measurable outcomes achieved.

• Visuals: Use high-quality mockups, user flows, wireframes, and prototypes. Highlight key design decisions and their rationale.

• Metrics Focus: Explicitly call out any quantitative results or business impact your designs delivered. If direct metrics aren't available, explain how you would measure success.

• AI Integration: Be prepared to discuss how AI tools were used in specific projects, their benefits, and any limitations you encountered.

• Conciseness: Be mindful of time. Practice your presentation to be clear, concise, and engaging. Focus on the most impactful aspects of your work.

📝 Enhancement Note: Interview preparation should heavily lean into demonstrating strategic thinking, operational understanding, and a data-driven approach. Candidates must be ready to articulate how their UX expertise directly contributes to business objectives and how they leverage modern tools, including AI, effectively.

📌 Application Steps

To apply for this Senior UX Designer position:

• Submit your application through the provided Ashby link, ensuring your resume and portfolio are uploaded.

• Customize your resume: Highlight experience with B2B products, operational workflows, design systems, user research, and data-driven decision-making. Use keywords from the job description.

• Curate your portfolio: Select projects that best demonstrate your skills in systems thinking, driving business outcomes, and working with operational users. Clearly articulate your process and results, including any use of AI design tools.

• Prepare your 'Why Prokeep': Research Prokeep's mission, product, and values. Be ready to articulate why you are a strong fit for their culture and how you can contribute to their growth.

• Practice your portfolio presentation: Rehearse explaining your key projects, focusing on the problem, your process, the impact, and your strategic rationale. Be ready to discuss your experience with AI design tools.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.