Senior UX Designer

📍 Job Overview

Job Title: Senior UX Designer

Company: BookBeat

Location: Stockholm, Sweden

Job Type: FULL_TIME

Category: User Experience (UX) Design / Conversion Optimization

Date Posted: April 02, 2026

Experience Level: Mid-Senior Level (4+ years)

Remote Status: On-site

🚀 Role Summary

• Drive user acquisition, onboarding, and retention through hands-on UX design for web platforms.

• Collaborate within a data-driven Conversion team, working closely with product, development, marketing, and CRO specialists.

• Own and optimize critical user journeys from initial impression through to payment and ongoing engagement.

• Utilize user research, data analysis, and experimentation to identify needs and inform design decisions.

• Design intuitive, inclusive, and accessible user experiences across BookBeat's web presence.

📝 Enhancement Note: While the role is labeled "Senior UX Designer," the responsibilities and required experience (4+ years) suggest a mid-to-senior level within the UX discipline. The focus on conversion optimization and direct impact on user acquisition and retention places this role firmly within a Go-To-Market (GTM) operations context, requiring a blend of design expertise and a strong understanding of business objectives and user funnel performance.

📈 Primary Responsibilities

• Own and meticulously improve key user journeys across BookBeat's web platforms, focusing on acquisition, onboarding, and retention flows.

• Conduct comprehensive user research, leveraging qualitative and quantitative data analysis, to deeply understand user needs and pain points.

• Translate user insights and business objectives into actionable hypotheses for continuous experimentation and optimization.

• Design intuitive, inclusive, and accessible user interfaces and experiences that adhere to accessibility standards (e.g., WCAG).

• Ensure a cohesive, consistent, and high-quality design aesthetic across all web platforms, maintaining brand integrity.

• Drive continuous optimization efforts by turning insights into testable features and A/B tests.

• Facilitate workshops and collaborative sessions with cross-functional teams, including product managers, developers, marketers, and CRO specialists, to align on design strategies and solutions.

• Champion user-centered design principles and advocate for user needs throughout the product development lifecycle.

• Contribute to the evolution of BookBeat's design system and best practices for web interfaces.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on performance-driven design and a data-informed approach, which are critical in GTM and Revenue Operations. The expectation to "turn insights into hypotheses and drive continuous optimization" is a core tenet of CRO and a key responsibility for UX professionals in growth-focused environments.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Design, Human-Computer Interaction (HCI), Psychology, or a related field is often preferred for Senior UX roles. Equivalent practical experience will also be considered.

Experience:

• Minimum of 4 years of dedicated experience in UX design, with a significant focus on B2C environments.

• Proven track record of designing and optimizing user journeys for web platforms, demonstrating measurable impact on key business metrics.

Required Skills:

• Deep expertise in UX design principles, methodologies, and best practices.

• Strong proficiency in user research techniques (e.g., user interviews, surveys, usability testing).

• Excellent data analysis skills to interpret user behavior, conversion rates, and A/B test results.

• Experience with experimentation frameworks (A/B testing is a strong plus) and hypothesis-driven design.

• Solid understanding of accessibility standards (e.g., WCAG 2.1 AA) and inclusive design principles.

• Proficiency in design and prototyping tools (e.g., Figma, Sketch, Adobe XD, InVision).

• Exceptional communication, presentation, and storytelling skills, with the ability to articulate design decisions to diverse stakeholders.

• Fluency in both Swedish and English, both written and spoken.

Preferred Skills:

• Experience in conversion rate optimization (CRO) strategies and implementation.

• Familiarity with web analytics platforms (e.g., Google Analytics, Amplitude).

• Knowledge of front-end development principles (HTML, CSS, JavaScript) to better collaborate with engineers.

• Experience in the digital media or subscription service industry.

• Familiarity with agile development methodologies.

📝 Enhancement Note: The emphasis on B2C experience, data analysis, experimentation, and CRO skills strongly indicates that this role is designed to directly impact revenue generation and customer acquisition metrics, aligning it closely with GTM operations. The requirement for Swedish fluency suggests a need for close collaboration with local marketing teams and user bases.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing at least 3-5 robust case studies that demonstrate end-to-end UX design process and impact.

• Each case study should clearly articulate the problem statement, user research methods employed, design solutions, and iterative testing cycles.

• Quantifiable results demonstrating improvements in user acquisition, conversion rates, engagement, or retention driven by your design contributions.

• Examples of user journey mapping and optimization strategies.

Process Documentation:

• Showcase your ability to document design processes, including user flows, wireframes, and interactive prototypes.

• Illustrate how you've used data and experimentation to validate design decisions and drive iterative improvements.

• Provide examples of how you've collaborated with development and marketing teams to ensure successful implementation of design solutions.

📝 Enhancement Note: For a role focused on conversion and user acquisition, the portfolio is critical. Applicants should prioritize case studies that clearly demonstrate how their UX design work directly contributed to measurable business outcomes, such as increased sign-ups, reduced drop-off rates, or improved customer lifetime value. Quantifying impact through metrics is paramount.

💵 Compensation & Benefits

Salary Range:

The salary for a Senior UX Designer in Stockholm, Sweden with 4+ years of experience typically ranges from SEK 50,000 to SEK 70,000 per month, depending on experience, specific skill set, and the company's compensation structure.

Benefits:

• 30 days of vacation annually, providing ample time for rest and rejuvenation.

• ITP1 occupational pension plan, contributing to long-term financial security.

• Comprehensive insurance package: Occupational group life insurance, work injury insurance, and business travel insurance.

• Yearly wellness allowance to support health and fitness activities.

• Weekly wellness hour to encourage physical activity during work hours.

• Provision of working equipment (computer and phone) and a phone subscription.

• Complimentary BookBeat subscription, allowing full access to the service.

• Access to occupational health services for well-being support.

• Supportive parental leave benefits for new parents.

• Adherence to a collective agreement, ensuring fair labor practices.

• Stable and sustainable work-life balance with flex time.

• Working hours of 37.9 hours per week.

• Access to a full gym and sauna at the Stockholm office.

• Opportunities for professional growth, challenging tasks, and further education.

• Regular social activities, including Friday mingles, company breakfasts, and seasonal parties.

• Opportunity to participate in Hack Days for innovative project exploration.

• Knowledge-sharing sessions like weekly Friday demos and daily collaboration.

Working Hours:

• Standard working week of 37.9 hours.

• Flexible working hours (flex time) are available, promoting work-life balance.

📝 Enhancement Note: The salary estimate is based on current market data for Senior UX Designers in Stockholm, considering the specified experience level and the tech/media industry. The extensive benefits package reflects typical offerings for established tech companies in Sweden, emphasizing employee well-being, professional development, and work-life balance.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Media / Streaming Services (Audiobooks)

Company Size: Approximately 170 employees, indicating a mid-sized company with potential for significant individual impact and close-knit team dynamics.

Founded: 2015, launching publicly in 2016. This suggests a company with established operations but still in a growth phase, offering opportunities for influence.

Team Structure:

• The Senior UX Designer will be part of the Conversion team, a dedicated group focused on user acquisition, offers, retention, payment, account handling, and customer support platforms.

• This team operates cross-functionally, with marketing teams across various markets as key stakeholders.

Methodology:

• Data-Driven Decision Making: The environment is highly data-driven, with a strong emphasis on experimentation (A/B testing) and analyzing user behavior to inform product development and optimization.

• Agile Development: The mention of quick turns from ideas to features and experiments implies an agile or iterative development process.

• User-Centricity: A core value is "Curiosity for our users and us," indicating a strong commitment to understanding and serving user needs.

• Collaboration & Knowledge Sharing: Values like "Share what you know" and "Build Team BookBeat" underscore the importance of teamwork, open communication, and shared learning.

Company Website: https://jobs.bookbeat.com

📝 Enhancement Note: The company culture emphasizes a blend of high performance ("Be great at what you do"), collaborative learning ("Share what you know"), user empathy ("Curiosity for our users and us"), and team cohesion ("Build Team BookBeat"). This aligns well with operations roles that require both individual contribution and strong cross-functional partnerships.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as Senior UX Designer, indicating a level where individuals are expected to take significant ownership of key user journeys and contribute strategically to business goals. It's a step beyond mid-level, requiring more autonomy and experience in influencing product direction.

Reporting Structure: The role reports into the Conversion team. While the direct manager isn't specified, it's likely a UX Lead, Product Lead, or Head of Conversion, with potential for interaction with a Chief Business Development Officer (William Jakoby, who is the contact for questions).

Operations Impact: The Senior UX Designer's work directly impacts BookBeat's growth by influencing how many users discover, sign up for, and remain engaged with the service. This role is crucial for driving key GTM metrics such as customer acquisition cost (CAC), conversion rates, and customer lifetime value (CLTV).

Growth Opportunities:

• Skill Specialization: Deepen expertise in conversion optimization, user research methodologies, and accessibility design.

• Leadership Development: Opportunity to mentor junior designers, lead design initiatives within the Conversion team, and influence product strategy.

• Cross-Functional Exposure: Gain broader understanding of marketing strategies, product development, and business development through close collaboration.

• Career Progression: Potential to advance into roles like Lead UX Designer, Head of UX, or Product Manager, depending on career aspirations and performance.

• Continuous Learning: Access to Hack Days, knowledge-sharing sessions, and potential for further education to stay abreast of UX and industry trends.

📝 Enhancement Note: The "Operations Impact" section is crucial for a GTM-focused role. Highlighting how UX design directly influences revenue-generating metrics like CAC and CLTV is key for candidates looking to make a strategic business impact.

🌐 Work Environment

Office Type: On-site in Stockholm, Sweden, with access to a full gym and sauna. The environment is described as dog-friendly.

Office Location(s): Located in the heart of Stockholm at Sveavägen 56, 111 34 Stockholm. This central location offers good accessibility and proximity to city amenities.

Workspace Context:

• Collaborative Hub: The office is designed to foster collaboration, with access to a gym and sauna suggesting a focus on employee well-being and work-life balance.

• Tools & Technology: Standard working equipment (computer, phone) is provided, and the role implies access to industry-standard design and analytics software.

• Team Interaction: Regular social activities (Friday mingles, monthly breakfasts, events) and knowledge-sharing sessions (Hack Days, demos) encourage strong team cohesion and interaction.

Work Schedule:

• A standard work week of 37.9 hours.

• Flexible working hours (flex time) are supported, allowing employees to manage their schedules effectively while ensuring team collaboration.

📝 Enhancement Note: The emphasis on a central Stockholm office, a well-equipped gym, and a dog-friendly policy indicates a company that invests in employee well-being and a positive work environment, which can be attractive for professionals seeking a stable and engaging workplace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, focusing on your resume and portfolio.

• Portfolio Presentation: You will likely be asked to present your portfolio, highlighting specific case studies that demonstrate your UX process, problem-solving skills, and impact on business metrics (especially conversion and user acquisition). Be prepared to discuss your role, the challenges faced, and the outcomes achieved.

• Team Interviews: Discussions with members of the Conversion team, product, development, and marketing. These interviews will assess your technical skills, your approach to collaboration, and your cultural fit within BookBeat's values.

• Skills-Based Challenge: Potentially a design exercise or case study related to BookBeat's user journeys or conversion challenges. This will evaluate your practical design thinking and problem-solving abilities.

• Final Interview: Likely with senior leadership to discuss strategic alignment and overall fit.

Portfolio Review Tips:

• Quantify Impact: For each case study, clearly state the key metrics you influenced (e.g., % increase in conversion, % decrease in drop-off rate, % uplift in user engagement) and your specific contribution.

• Show Your Process: Clearly articulate your design process, from initial research and ideation to iteration and final implementation. Use visuals to support your narrative.

• Highlight Collaboration: Demonstrate how you worked with cross-functional teams (product, engineering, marketing) and stakeholders.

• Focus on Conversion: Since this is a Conversion team role, prioritize case studies that directly showcase your ability to improve user acquisition, onboarding, and retention.

• Accessibility: Ensure your portfolio includes examples that demonstrate your understanding and application of accessibility standards.

Challenge Preparation:

• Understand BookBeat's Product: Familiarize yourself with the BookBeat app and website, paying attention to user flows, potential friction points, and areas for improvement in acquisition and retention.

• CRO Fundamentals: Brush up on core CRO principles, common A/B testing strategies, and how to frame hypotheses.

• Data Interpretation: Be ready to discuss how you would approach analyzing user data to identify opportunities for optimization.

• Design Thinking: Practice articulating your thought process for solving UX problems, especially those related to conversion funnels.

📝 Enhancement Note: The emphasis on a portfolio review with a focus on quantifiable impact and conversion is crucial. Candidates should prepare case studies that directly align with the responsibilities of the role, demonstrating a data-driven and results-oriented approach to UX design.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Proficiency in industry-standard tools such as Figma, Sketch, Adobe XD, or InVision is essential for creating wireframes, mockups, and interactive prototypes. Figma is increasingly becoming a standard for collaborative design.

• User Research: Tools for conducting user interviews, usability testing, and surveys (e.g., UserTesting.com, Maze, Lookback, Google Forms).

• Collaboration & Project Management: Tools like Jira, Confluence, Asana, or Trello for managing tasks, workflows, and team communication.

Analytics & Reporting:

• Web Analytics: Experience with platforms like Google Analytics, Amplitude, or similar tools to track user behavior, conversion funnels, and campaign performance.

• A/B Testing Platforms: Familiarity with tools for experimentation, such as Optimizely, VWO (Visual Website Optimizer), or Google Optimize.

CRM & Automation:

• While not directly managing CRM, understanding how UX design impacts CRM data (e.g., lead capture forms) and marketing automation workflows is beneficial.

📝 Enhancement Note: While the job description doesn't explicitly list tools, the nature of a "data-driven environment" and "experimentation" strongly implies the need for proficiency in analytics and A/B testing platforms. Candidates should highlight their experience with tools that enable data-informed design decisions and performance tracking.

👥 Team Culture & Values

Operations Values:

• Be Great at What You Do: Strive for excellence in UX design, continuously improving skills and delivering high-quality work that drives business results.

• Share What You Know: Actively participate in knowledge sharing, mentor colleagues, and contribute to the team's collective expertise.

• Curiosity for Our Users and Us: Maintain a deep curiosity about user needs, market trends, and internal processes, using this to inform design and strategy.

• Build Team BookBeat: Contribute positively to team dynamics, foster collaboration, and support colleagues to build a strong, cohesive work environment.

Collaboration Style:

• Cross-Functional Integration: Expect to work closely with product managers, developers, marketers, and CRO specialists, requiring clear communication and a shared understanding of goals.

• Data-Informed Discussions: Design decisions and discussions will be heavily influenced by data, user research findings, and experimentation results.

• Iterative & Experimental: The team embraces an iterative approach, constantly testing and refining designs based on performance data.

• Open Communication: The culture encourages open dialogue, feedback exchange, and a willingness to experiment with new ideas.

📝 Enhancement Note: The explicit mention of "Build Team BookBeat" and "Share what you know" highlights a culture that values collaboration and mutual support, which is essential for operations roles that often require navigating complex stakeholder landscapes.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively translating user needs and business objectives into design solutions that drive both user satisfaction and conversion metrics.

• Data Interpretation & Hypothesis Generation: Continuously analyzing complex user data to identify actionable insights and formulate effective A/B test hypotheses.

• Cross-Functional Alignment: Navigating diverse stakeholder perspectives and ensuring consensus on design direction across product, marketing, and development.

• Rapid Iteration: Working in a fast-paced, data-driven environment that requires quick design iterations and continuous optimization.

Learning & Development Opportunities:

• Deep Dive into Conversion Optimization: Develop advanced skills in CRO, A/B testing, and user funnel optimization.

• Mastering User Research Techniques: Refine expertise in qualitative and quantitative research methods for deeper user understanding.

• Accessibility Leadership: Become a go-to expert for accessibility and inclusive design within the organization.

• Product Strategy Influence: Grow to play a more significant role in shaping product strategy and roadmap decisions based on UX insights.

• Mentorship: Opportunity to mentor junior designers and contribute to the growth of the UX practice at BookBeat.

📝 Enhancement Note: The challenges presented are typical for growth-focused UX roles within operations. Highlighting these, along with the corresponding learning opportunities, demonstrates an understanding of the role's demands and potential for career advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you significantly improved a user journey's conversion rate. What was your process, what data did you use, and what were the results?" (Focus on data, process, and quantifiable impact.)

• "How do you approach balancing user needs with business objectives, especially when they appear to conflict?" (Demonstrate strategic thinking and negotiation skills.)

• "Walk us through a complex UX problem you solved for a B2C web platform. What was your approach to research, design, and testing?" (Showcase your end-to-end UX process.)

Company & Culture Questions:

• "What excites you about BookBeat and our mission?" (Research the company, its product, and its market position.)

• "How do you embody our core values: Be great at what you do, Share what you know, Curiosity for our users and us, Build Team BookBeat?" (Prepare specific examples from your experience.)

Portfolio Presentation Strategy:

• Tell a Story: For each case study, frame it as a narrative: the challenge, your role, your process, the solution, and the impact.

• Focus on Metrics: Quantify your achievements. Be ready to discuss specific percentages, uplift, or reduction in key metrics.

• Show, Don't Just Tell: Use visuals (wireframes, mockups, user flows) to illustrate your design process and solutions.

• Be Prepared for Deep Dives: Expect questions about specific design choices, research methodologies, and trade-offs made.

• Tailor to BookBeat: Highlight projects that are most relevant to BookBeat's business (e.g., acquisition funnels, subscription models).

📝 Enhancement Note: The recommended interview questions are designed to probe a candidate's practical experience, strategic thinking, and cultural fit, all within the context of a conversion-focused, data-driven UX role.

📌 Application Steps

To apply for this Senior UX Designer position:

• Submit your application through the provided link on jobs.bookbeat.com.

• Portfolio Customization: Tailor your portfolio to highlight 2-3 key case studies that most directly demonstrate your experience in B2C web platform UX, conversion optimization, user acquisition, and A/B testing. Ensure these studies clearly articulate quantifiable results.

• Resume Optimization: Update your resume to clearly list your years of UX experience, specific achievements in improving conversion rates, and proficiency with relevant design and analytics tools. Integrate keywords like "UX Design," "Conversion Optimization," "User Research," "A/B Testing," and "B2C."

• Interview Preparation: Practice articulating your design process, discussing your portfolio case studies with a focus on impact and metrics, and preparing to answer questions about collaboration, data analysis, and accessibility.

• Company Research: Thoroughly research BookBeat, its product, target audience, and company culture. Understand their business model and the competitive landscape in the audiobook streaming market. Familiarize yourself with their core values.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.