Senior Product Designer - UI/UX (Growth Squad)

📍 Job Overview

Job Title: Senior Product Designer - UI/UX (Growth Squad) Company: Journi Location: Vienna, Austria Job Type: FULL_TIME Category: Product Design / User Experience Date Posted: 2025-08-14 Experience Level: 5-10 Years Remote Status: Hybrid

🚀 Role Summary

• Drive measurable improvements in purchase conversion rates by designing user-centric experiences for Journi's e-commerce platforms (shop, checkout, landing pages).
• Collaborate closely within a cross-functional Growth squad, partnering with Product, Engineering, and Marketing teams to translate user and business needs into impactful design solutions.
• Leverage a comprehensive suite of UX skills, including Interaction Design, Visual Design, Prototyping, and User Research, to craft engaging native mobile apps and responsive websites.
• Champion a data-driven design approach, utilizing both qualitative and quantitative methods to iteratively enhance consumer-facing experiences in a fast-paced, agile environment.

📝 Enhancement Note: The role is explicitly focused on "growth" within a "cross-functional Growth squad," indicating a strong emphasis on conversion rate optimization (CRO) and performance-driven design. The goal is to "optimize the journey from browsing to purchase," highlighting a critical business objective for the design function.

📈 Primary Responsibilities

• Design and iterate on user interfaces and experiences for Journi's mobile applications (iOS/Android) and responsive websites, focusing on key conversion points like the shop, checkout, and landing pages.
• Conduct qualitative user research, including moderated interviews and unmoderated usability tests, to gather insights and validate design decisions.
• Collaborate with product managers, engineers, marketers, and other stakeholders to define user needs, business goals, and technical constraints.
• Create high-fidelity prototypes and design mockups at various fidelity levels to effectively communicate design concepts and user flows.
• Contribute to and maintain Journi's design system, ensuring consistency, scalability, and adherence to brand guidelines across all product touchpoints.
• Actively participate in cross-functional team meetings, workshops, and brainstorming sessions to foster a user-centered design culture and drive problem-solving.
• Analyze user behavior data and performance metrics to identify areas for design improvement and measure the impact of implemented solutions.

📝 Enhancement Note: The responsibilities strongly emphasize "measurably improve purchase conversion" and "optimizing the journey from browsing to purchase," which are core tenets of revenue operations and growth marketing, positioning this design role as a key driver of business performance.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating practical application of design principles is paramount. A background in Human-Computer Interaction (HCI), Design, Psychology, or a related field is often beneficial. Experience: 5+ years of experience in designing native mobile applications and responsive websites within agile, cross-functional team environments. Proven track record of delivering metrics-driven and exploratory design projects.

Required Skills:

• UI/UX Design: Expertise in creating intuitive, engaging, and aesthetically pleasing user interfaces for digital products.
• Interaction Design: Proficiency in defining user flows, microinteractions, and overall user experience architecture.
• Visual Design: Strong aesthetic sense and ability to create visually appealing and on-brand designs.
• Prototyping: Skill in using prototyping tools (e.g., Figma, Sketch, Adobe XD) to create interactive mockups at various fidelity levels.
• User Research: Experience in conducting qualitative research methods such as user interviews, usability testing, and persona development.
• Information Architecture: Ability to organize and structure content effectively for optimal user navigation and understanding.
• Cross-Functional Collaboration: Proven ability to work effectively with product managers, engineers, and marketing teams.
• Agile Methodologies: Familiarity with agile development processes and iterative design cycles.
• User-Centered Design: A deep commitment to understanding and advocating for the user throughout the design process.
• English Proficiency: Excellent written and verbal communication skills for presenting design work and facilitating discussions.

Preferred Skills:

• Service Design: Experience in mapping and optimizing entire service ecosystems.
• Quantitative Research: Familiarity with analyzing user data and metrics to inform design decisions.
• Design Systems: Experience in contributing to or managing design systems.
• Conversion Optimization: Demonstrated success in optimizing conversion funnels for e-commerce or similar online experiences.
• Analytics Software: Proficiency with tools like Google Analytics, Mixpanel, or Amplitude to understand user behavior.
• German Proficiency: Ability to moderate research sessions with German-speaking users.

📝 Enhancement Note: The emphasis on "metrics-driven" projects and "measurably improve purchase conversion" suggests that candidates with a strong understanding of conversion rate optimization (CRO) principles and experience using analytics tools will be highly valued. Experience with A/B testing and performance analysis is implicitly required.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio that showcases a minimum of 5+ years of professional design experience, with a focus on native mobile apps and responsive websites.
• Projects demonstrating a clear understanding of user needs, business objectives, and how design decisions directly contributed to measurable outcomes (e.g., conversion rate increases, engagement improvements).
• Case studies should highlight the end-to-end design process, from initial research and concept development to final implementation and iteration.
• Examples of work within agile, cross-functional teams, illustrating effective collaboration and problem-solving.
• Prototypes at various fidelity levels, demonstrating interaction design skills and user flow clarity.
• Evidence of user research methodologies employed and insights derived.

Process Documentation:

• Showcase your ability to conduct and document qualitative user research, such as user interviews, usability testing, and contextual inquiries.
• Include examples of how you've translated user feedback and data analytics into actionable design improvements.
• Demonstrate experience in contributing to or maintaining design systems, including style guides and component libraries.
• Present case studies that detail your approach to problem-solving, design iteration, and the impact of your solutions on key business metrics.

📝 Enhancement Note: The prompt's emphasis on "metrics-driven projects" and "measurably improve purchase conversion" means portfolios should explicitly quantify design impact. Candidates are expected to demonstrate how their design work directly influenced key performance indicators (KPIs) relevant to growth and e-commerce, such as conversion rates, average order value, or customer lifetime value.

💵 Compensation & Benefits

Salary Range: The provided collective agreement states a starting gross salary of €61,000 per year. The final offer will be determined based on individual experience, qualifications, and other relevant factors. For a Senior Product Designer with 5-10 years of experience in Vienna, Austria, this starting point is competitive, with potential for negotiation upwards based on the depth of relevant experience and specialized skills.

Benefits:

• Vacation: 25 days of paid time off per year, increasing by 1 day for each year of service, up to a maximum of 5 additional days.
• Work Environment: Access to a modern, award-winning office space with amenities like ping-pong and foosball tables.
• Work Arrangement: Hybrid model with 40% home office days and flexible working hours (core hours 10 am - 4 pm Mon-Thu, 10 am - 2 pm Fri).
• Meals: Daily fresh lunches provided on-site, catering to various dietary needs.
• Commute: Reimbursement for a Vienna public transport card (€365 yearly).
• Retirement: An additional €300 yearly contribution towards a private pension fund.
• Team Activities: Annual team-building trips to exciting destinations.
• Equipment: Company-provided MacBook, also available for personal use.
• Wellness: Bi-weekly in-house yoga sessions and regular health check-ups via Haelsi.
• Learning & Development: Premium Busuu App membership for language learning, access to resources, courses, and learning programs for professional growth.
• Language Support: Weekly in-house German lessons in small groups.
• Office Snacks: Complimentary fruits, cereals, yogurt, milk, Italian-style coffee, and teas.
• Product Discount: Premium membership on all Journi products.

Working Hours: The standard work week is 40 hours, with flexibility and a hybrid work model allowing for 40% home office days. Core working hours are 10 am - 4 pm Monday to Thursday, and 10 am - 2 pm on Friday.

📝 Enhancement Note: The salary is stated as a starting point based on a collective agreement. For a Senior Product Designer role in Vienna with 5-10 years of experience, the €61,000 gross annual salary is a solid foundation. The extensive list of social benefits, particularly those related to professional development, wellness, and work-life balance, further enhances the overall compensation package.

🎯 Team & Company Context

🏢 Company Culture

Industry: Creative Technology / Mobile Applications / Printing Services. Journi operates at the intersection of mobile technology and personalized printing, leveraging AI to enhance user experience and product creation. Company Size: While not explicitly stated, the mention of a "growing Experience Design & Customer Insights team" and a "cross-functional Growth squad" suggests a dynamic, mid-sized startup environment. The company has a significant user base ("millions of users worldwide") and has been recognized as Austria's most innovative start-up of 2024, indicating a strong growth trajectory. Founded: The company was founded with the mission to build the world's most downloaded printing app, implying a focus on scalability, user acquisition, and product innovation from its inception.

Team Structure:

• The Senior Product Designer will join a "cross-functional Growth squad," which typically includes members from Product Management, Engineering, Marketing, and Design.
• They will also be a crucial part of the broader "Experience Design & Customer Insights team," suggesting a dedicated design function focused on user experience and data-driven understanding.
• Collaboration is expected to be horizontal across the squad and vertical within the design team.

Methodology:

• Data-Driven Design: The role emphasizes "measurably improve purchase conversion" and balancing "qualitative and quantitative methods," indicating a strong reliance on data analytics and user insights to guide design decisions.
• Agile & Iterative: Working within agile, cross-functional teams implies a fast-paced, iterative design process with continuous feedback loops and experimentation.
• User-Centered: The company culture fosters a "user-centered design process" and encourages seeking feedback from users, colleagues, and leaders.

Company Website: journiapp.com

📝 Enhancement Note: Journi's recognition as Austria's most innovative startup of 2024, combined with its mission to create the world's most downloaded printing app, highlights a culture of innovation, ambition, and a strong focus on user growth and product excellence. The emphasis on AI technology within their product suggests an forward-thinking approach to design and development.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This role is positioned as an experienced individual contributor, expected to take ownership of significant product areas (shop, checkout, landing pages) and drive key business metrics. It implies a level of autonomy and the ability to mentor or guide more junior designers, though that is not explicitly stated.

Reporting Structure: The Senior Product Designer will likely report to a Head of Design, Design Lead, or a Product Lead overseeing the Growth squad. They will work closely with Product Managers and Engineering Leads within their squad.

Operations Impact: The primary impact of this role is on revenue growth and conversion optimization. By designing and improving the user journey from browsing to purchase, the Senior Product Designer directly influences sales performance and customer acquisition costs. Their work is critical to achieving business objectives in a competitive e-commerce landscape.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in conversion rate optimization (CRO), e-commerce UX, and growth-focused product design.
• Leadership Potential: As a senior member, there's potential to take on more complex projects, lead design initiatives within squads, or potentially move into a Lead Designer or design management role as the company scales.
• Cross-Functional Expertise: Gaining deeper insights into product management, engineering workflows, and marketing strategies through close collaboration.
• Professional Development: Access to learning resources, courses, and potentially industry conferences to stay abreast of the latest design trends and technologies.
• Impactful Projects: Working on a product with millions of users offers significant visibility and the chance to make a tangible impact on a global scale.

📝 Enhancement Note: The "Growth Squad" context strongly suggests that career growth will be tied to demonstrating impact on key business metrics, particularly conversion rates. This aligns with the career trajectory of professionals in revenue operations and growth marketing, where performance is directly linked to business outcomes.

🌐 Work Environment

Office Type: Journi offers a "fun, bright and award-winning office" designed by the Journi Team. This suggests a modern, well-equipped, and potentially vibrant workspace conducive to creativity and collaboration. Office Location(s): The primary office location is in Vienna, Austria, specifically at Goldschlagstraße 172/4/2/2+3, 1140 Wien. The company also emphasizes that Vienna is "the world’s most liveable city," highlighting the attractive living and working environment.

Workspace Context:

• Collaborative Hub: The office environment is designed to foster collaboration, with amenities like ping-pong and foosball tables suggesting a culture that balances work with social interaction and team building.
• Modern Tools: The provision of a company MacBook for both work and personal use indicates access to modern technology essential for design work.
• Team Interaction: The hybrid model (40% home office) allows for focused work at home but also necessitates strong in-office collaboration and communication for team synergy. Regular yoga sessions and health checks suggest a company focus on employee well-being.

Work Schedule: The company offers a hybrid working model with flexible hours, adhering to core hours of 10 am-4 pm Monday-Thursday and 10 am - 2 pm Friday. This structure allows for focused design work while accommodating personal needs and team synchronization.

📝 Enhancement Note: The hybrid model with 40% home office days implies a structured approach to remote work, requiring clear communication protocols and efficient use of in-office time for collaborative activities. This balance is crucial for maintaining team cohesion and executing complex design projects effectively.

📄 Application & Portfolio Review Process

Interview Process:

• Intro Call (1h): Initial screening with the People & Culture Team and the hiring manager to assess cultural fit, basic qualifications, and motivation.
• Asynchronous Challenge (4-5h): A take-home design challenge, likely involving a problem statement related to the Growth squad's objectives. This assesses problem-solving skills, design thinking, and execution under a time constraint.
• Cross-functional Interview (1h): Interview with members of the Growth Squad (Product, Engineering, Marketing, other Designers) to evaluate collaboration skills, technical understanding, and design approach in a team context.
• Final Interview (1h): Meeting with the Senior Leadership Team to discuss strategic alignment, overall impact, and long-term potential within the company.

Portfolio Review Tips:

• Quantify Impact: Ensure your portfolio clearly demonstrates the measurable results of your design work, particularly in conversion optimization and user engagement. Use data and KPIs to support your case studies.
• Showcase Process: Detail your design process, including user research methodologies, ideation, prototyping, iteration, and how you collaborated with cross-functional teams.
• Focus on Growth: Highlight projects where you directly contributed to business growth, such as improving conversion funnels, increasing user acquisition, or enhancing retention.
• Tailor to Journi: Research Journi's product and target audience. Frame your case studies to show how your skills align with their mission and challenges.
• Clarity and Conciseness: Present your work clearly and concisely. Be prepared to walk through your projects, explaining your design decisions and their rationale.

Challenge Preparation:

• Understand the Goal: Anticipate that the challenge will likely revolve around improving a specific aspect of the user journey related to conversion or engagement.
• Research Journi: Familiarize yourself with Journi's app, website, and brand. Understand their value proposition and target market.
• Structure Your Approach: Plan how you will tackle the challenge, outlining your research, ideation, design, and rationale. Focus on a user-centered and data-informed approach.
• Time Management: Allocate your time effectively to ensure you can deliver a well-thought-out solution within the given timeframe.
• Presentation: Be prepared to present your solution clearly, explaining your design decisions and their expected impact.

📝 Enhancement Note: The interview process includes a significant asynchronous design challenge and cross-functional interviews, emphasizing practical skills and team collaboration. Candidates should prepare to demonstrate their ability to translate business goals (like conversion optimization) into tangible design solutions and articulate their decision-making process effectively.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD (or similar industry-standard design and prototyping tools).
• User Research: Tools for conducting moderated and unmoderated usability testing, user interviews (e.g., Lookback, UserTesting.com, Zoom).
• Design Systems: Experience contributing to or utilizing design system libraries.

Analytics & Reporting:

• Analytics Software: Familiarity with tools like Google Analytics, Mixpanel, Amplitude, or similar platforms for understanding user behavior and tracking performance metrics.
• A/B Testing Tools: Experience with A/B testing platforms (e.g., Optimizely, VWO) is highly beneficial for conversion optimization.

CRM & Automation:

• While not directly a CRM role, understanding how design impacts the customer journey within a CRM context is valuable. Familiarity with marketing automation principles may be a plus.

📝 Enhancement Note: Proficiency in design and prototyping tools is essential. However, the "Growth Squad" context and "measurably improve purchase conversion" requirement strongly suggest that experience with analytics and A/B testing tools is critical for success in this role. Candidates should be prepared to discuss how they leverage data to inform design decisions and measure impact.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and advocating for the user in all design decisions.
• Data-Driven Decisions: Utilizing both qualitative and quantitative data to inform design strategy and measure success.
• Collaboration: Working effectively within cross-functional teams, fostering open communication and shared problem-solving.
• Innovation: Embracing new ideas and technologies to create delightful and effective user experiences.
• Continuous Learning: Actively seeking feedback, sharing knowledge, and staying updated on design best practices and industry trends.
• Impact Focus: Designing solutions that directly contribute to business objectives, particularly growth and conversion.

Collaboration Style:

• Cross-Functional Integration: The role demands close collaboration with Product, Engineering, and Marketing teams, requiring strong communication and the ability to translate design concepts across disciplines.
• Feedback Exchange: An open culture where feedback is actively sought from users, peers, and leadership, and shared openly to benefit the team.
• Workshop Facilitation: Leading or participating in workshops to drive user-centered design processes and solve complex customer problems.

📝 Enhancement Note: The company values and collaboration style emphasize a proactive, team-oriented approach where design is integrated into the broader business strategy. The focus on "growth" and "measurable impact" means that collaboration will likely be geared towards achieving specific business outcomes.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Innovation with Conversion: The primary challenge will be to design innovative and delightful user experiences that also drive significant improvements in purchase conversion rates, a potentially competing set of objectives.
• Fast-Paced Iteration: Working in a growth squad means a constant cycle of experimentation and iteration, requiring agility and the ability to adapt quickly to new data and insights.
• Cross-Functional Alignment: Ensuring that design vision aligns with technical constraints, product strategy, and marketing goals within a fast-moving environment.
• Scaling Design Systems: Contributing to a growing design system while ensuring it supports rapid experimentation and diverse product needs.

Learning & Development Opportunities:

• CRO Expertise: Deepen knowledge and practical application of conversion rate optimization techniques and user journey mapping.
• AI-Powered Design: Gain experience with AI-driven design tools and methodologies as applied to product creation.
• Growth Hacking: Develop a strong understanding of growth marketing principles and how design contributes to user acquisition and retention strategies.
• Leadership Skills: Opportunities to mentor junior designers, lead design initiatives, and contribute to strategic design discussions.
• Industry Exposure: Access to learning resources and potentially industry events to stay current with UX/UI trends and best practices.

📝 Enhancement Note: The challenges are framed around the core responsibilities of a growth-focused designer: balancing user delight with business metrics, adapting to rapid iteration, and fostering cross-functional alignment. The growth opportunities directly address skill development in these critical areas.

💡 Interview Preparation

Strategy Questions:

• Design Process & Impact: "Walk me through a project where your design decisions directly led to a measurable improvement in conversion rates. What was your process, what were the key challenges, and how did you measure success?" (Focus on quantifying impact and detailing your methodology.)
• Growth Mindset: "How do you approach optimizing a user journey from browsing to purchase? What are your go-to methods for identifying friction points and opportunities for improvement in an e-commerce funnel?" (Highlight your understanding of CRO and user journey mapping.)
• Collaboration & Problem-Solving: "Describe a time you had to collaborate with engineering or marketing teams to implement a complex design solution. How did you manage disagreements or technical constraints, and what was the outcome?" (Showcase your cross-functional communication and problem-solving skills.)

Company & Culture Questions:

• Journi's Mission: "What excites you about Journi's mission to build the world's most downloaded printing app, and how do you see your design skills contributing to that goal?" (Demonstrate genuine interest and understanding of the company's vision.)
• Growth Squad Dynamics: "How do you see yourself contributing to a cross-functional Growth squad? What are your expectations for collaboration and team dynamics?" (Align your expectations with the role's collaborative nature.)
• Feedback Culture: "How do you typically seek and incorporate feedback from users and colleagues? Can you share an example of how feedback changed your design direction?" (Show your openness to feedback and continuous improvement.)

Portfolio Presentation Strategy:

• Narrative Structure: For each case study, tell a clear story: the problem, your role, the process, the solution, and the results.
• Data Visualization: Present key metrics and user data visually (charts, graphs) to quickly convey impact and insights.
• Interactive Prototypes: Be ready to demo interactive prototypes to showcase user flows and interaction details.
• Highlight Key Decisions: Clearly explain why you made specific design choices, linking them back to user needs or business goals.
• Conciseness: Be prepared to present your most impactful projects efficiently, focusing on the most relevant aspects for the Growth squad.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of growth metrics, conversion optimization, and a data-driven design process. Be ready to articulate how your design work directly impacts business outcomes and how you collaborate effectively within a team environment.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on the Journi careers page.
• Portfolio Customization: Curate your portfolio to prominently feature projects that highlight your experience in mobile app design, responsive web design, and specifically, conversion rate optimization or user journey improvements in e-commerce contexts. Ensure case studies clearly articulate the problem, your process, the solution, and the quantifiable results.
• Resume Optimization: Tailor your resume to align with the job description's keywords, emphasizing your 5+ years of experience, UI/UX skills, user research capabilities, and any experience with growth squads or conversion optimization. Quantify achievements where possible.
• Interview Preparation: Practice articulating your design process, decision-making, and the impact of your work. Prepare specific examples for interview questions related to growth, collaboration, and user research. Rehearse presenting your portfolio case studies concisely.
• Company Research: Thoroughly research Journi, their product, target market, and recent achievements (like being named Austria's most innovative startup). Understand their mission and values to demonstrate genuine interest and cultural fit during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.