Senior Product Designer (P) - Connected Missions

📍 Job Overview

Job Title: Senior Product Designer - Connected Missions Company: HubSpot Location: Remote - United Kingdom (Ireland or UK) Job Type: Full-Time Category: Product Design / User Experience Date Posted: 2025-08-07 Experience Level: 5-10 Years (Senior Level I or II) Remote Status: Fully Remote

🚀 Role Summary

• Lead complex, high-impact product design initiatives within HubSpot's innovative Fintech and Flywheel UX teams, focusing on accelerating hyper-scale growth and delivering frictionless customer and business operations.
• Drive platform-scale projects that span the entire HubSpot product ecosystem, requiring a broad perspective and a focus on unified, cohesive user journeys from discovery through iteration.
• Leverage AI, advanced automation, and LLMs to explore design possibilities, prototype solutions, and create personalized, intelligent experiences for both internal go-to-market teams and external customers.
• Foster deep, collaborative partnerships with Product Management, Engineering, UX Research, Content Design, and Go-to-Market stakeholders to influence product strategy and ensure successful execution.
• Champion inclusive, accessible, and scalable design practices, bringing clarity to complexity and advocating for user-centric solutions that drive measurable business outcomes.

📝 Enhancement Note: This role is positioned as a Senior Product Designer, with potential to be at either Senior I or Senior II levels, indicating a need for significant autonomy, project leadership, and the ability to influence team craft and product vision. The focus on "Connected Missions" and "Fintech & Flywheel" implies a strategic, platform-level impact on core business operations and customer journeys, requiring a strong systems-thinking approach.

📈 Primary Responsibilities

• Lead complex design initiatives that span multiple products or features, ensuring cohesive and frictionless user journeys from initial discovery through launch and ongoing iteration.
• Develop and evolve UX patterns, design systems, and foundational frameworks to maintain consistency, scalability, and innovation across the HubSpot product ecosystem.
• Utilize AI and automation tools to enhance design explorations, prototyping efficiency, and user research, with a specific focus on crafting AI-first experiences, including agentic and conversational interfaces.
• Collaborate closely with Product Managers, Engineers, UX Researchers, Content Designers, and Go-to-Market (GTM) teams to define problems, align on solutions, and drive product strategy and execution.
• Define key success metrics, validate design decisions through data analysis and qualitative insights, and iterate on solutions to optimize both user value and critical business outcomes.
• Contribute to and foster a bold, inclusive design culture by elevating team craft, mentoring junior designers, providing constructive feedback, and shaping the future direction of Fintech and Flywheel UX at HubSpot.

📝 Enhancement Note: Responsibilities emphasize a blend of individual contribution on complex projects and leadership in fostering team growth and design quality. The mandate to "craft with AI" and "design for scale" highlights the forward-looking nature of the role and the need for designers who can think systemically and embrace emerging technologies.

🎓 Skills & Qualifications

Education:

• Bachelor's or Master's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience.

Experience:

• 5-10 years of progressive experience in Product Design, with a strong track record of delivering impactful user experiences for complex, scalable, or platform-oriented products.
• Demonstrated experience leading design initiatives from concept to launch, managing ambiguity, and driving projects autonomously.

Required Skills:

• Product Design Craft: Exceptional proficiency in user-centered design principles, interaction design, visual design, and prototyping across various platforms.
• Systems Thinking & Scale: Ability to understand and design for complex systems, connecting dots across products and platforms to create cohesive user journeys that scale with business needs.
• Collaborative Leadership: Proven ability to influence cross-functional teams, build consensus, advocate for user-centric solutions, and foster strong partnerships with Product, Engineering, and GTM stakeholders.
• Adaptability & Ambiguity: Comfort navigating ambiguity, embracing change, and proactively solving problems in a dynamic, fast-paced environment.
• AI & Automation Curiosity: Genuine interest and eagerness to learn about and apply AI and automation in design processes and product experiences to enhance efficiency and personalization.
• Data-Driven Iteration: Skill in defining success metrics, analyzing user data and qualitative feedback, and iterating designs to achieve measurable user and business impact.
• Inclusive & Accessible Design: Commitment to designing accessible, simple, and inclusive experiences that cater to a diverse user base.

Preferred Skills:

• Experience in FinTech, B2B SaaS, or platform-level product design.
• Familiarity with AI-driven design tools or experience designing AI-powered features/conversational interfaces.
• Experience with design systems and contributing to their evolution.
• Mentorship or team leadership experience.
• Strong understanding of Go-to-Market (GTM) strategies and operations.

📝 Enhancement Note: The emphasis on a portfolio that showcases "depth of craft, systems thinking, and measurable impact" is a critical requirement. The distinction between Senior I and Senior II levels suggests that candidates with more extensive experience in leading system-level initiatives and influencing broader team strategy will be considered for the higher level.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing at least three recent, in-depth case studies that demonstrate depth of craft, systems thinking, and measurable impact on users and the business.
• Case studies should highlight the candidate's ability to tackle complex, ambiguous problems and design scalable solutions within a platform or ecosystem.
• Evidence of collaboration with cross-functional teams (Product, Engineering, Research) and how design decisions were influenced by user insights and business objectives.
• Demonstrations of how designs have directly contributed to user value and business outcomes (e.g., increased conversion, reduced friction, improved efficiency).

Process Documentation:

• Ability to articulate design processes, from research and discovery through to ideation, prototyping, user testing, and iteration.
• Examples of how design processes were adapted to project needs, team dynamics, and business constraints.
• Documentation or discussion of how design decisions were validated with data, analytics, and qualitative feedback loops.

📝 Enhancement Note: The portfolio is a crucial component of the application. HubSpot specifically links to a guide on "Portfolio Reviews Done Right," indicating a high expectation for how candidates present their work. Case studies should clearly articulate the problem, the process, the solution, and the measured impact with a focus on systems thinking and scalability.

💵 Compensation & Benefits

Salary Range:

• Given the Senior Product Designer role and the UK/Ireland location, a competitive salary range would typically fall between £70,000 - £100,000+ per annum, depending on the specific level (Senior I vs. Senior II), candidate experience, and local market conditions.

Benefits:

• Comprehensive health and wellness benefits (medical, dental, vision).
• Generous paid time off (vacation, sick leave, holidays).
• Retirement savings plan with company match.
• Professional development opportunities, including training, conferences, and access to learning resources.
• Equity/stock options.
• Flexible work arrangements and remote work support.
• Parental leave.
• Life and disability insurance.

Working Hours:

• Standard full-time hours, typically around 40 hours per week. HubSpot emphasizes a focus on "brilliant work, not badge swipes," suggesting a flexible approach to how and when work is accomplished, as long as objectives are met and collaboration is maintained.

📝 Enhancement Note: Salary ranges are estimates based on industry benchmarks for Senior Product Designers in the UK/Ireland tech market and HubSpot's known compensation philosophy for experienced roles. Specific benefits may vary and should be confirmed with the recruiter.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / Technology (SaaS, CRM, FinTech, AI) Company Size: Large (HubSpot has over 7,000 employees globally) Founded: 2006 Company Description: HubSpot is an AI-powered customer platform providing software for marketing, sales, and customer service. Their mission is to help businesses grow better. Company Specialties: CRM, Marketing Automation, Sales Software, Customer Service Software, AI-Powered Customer Platform, B2B SaaS.

Team Structure:

• The role sits within the UX Team, specifically focusing on the "Connected Missions" initiative, which encompasses the Fintech and Flywheel UX teams.
• These teams are designed to tackle platform-scale initiatives, integrating deeply with Product Management, Engineering, UX Research, and Go-to-Market (GTM) functions.
• Designers are expected to collaborate closely with these cross-functional partners, acting as strategic contributors rather than solely execution resources.

Methodology:

• HubSpot emphasizes a customer-obsessed, data-driven approach to product development, leveraging AI and automation to enhance user experiences and business operations.
• The company culture promotes a "growth mindset," encouraging continuous learning, experimentation, and adaptability.
• Design processes are expected to be collaborative, iterative, and focused on delivering measurable impact.

Company Website: https://www.hubspot.com/careers

📝 Enhancement Note: HubSpot is known for a strong company culture that values employee growth, collaboration, and customer focus. The "Connected Missions" concept suggests a strategic alignment of teams towards specific, high-impact business goals, requiring designers to think holistically about the customer journey and business operations.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer (I or II)

• Senior Product Designer I: Leads complex, high-impact design initiatives, often demonstrating deep expertise in one area while ensuring quality and consistency across teams. Owns features or flows, drives autonomous problem-solving, and influences both project direction and product vision.
• Senior Product Designer II: Leads complex, system-level initiatives spanning multiple products or features with high autonomy. Recognized as a driving force for elevating team craft and vision, they shape multi-faceted design systems, proactively identify and solve ambiguous user and business problems, and influence strategy and product direction at scale.

Reporting Structure:

• Designers typically report into a Design Manager or Director of Product Design. They work within product squads, collaborating closely with Product Managers, Engineers, and UX Researchers.

Operations Impact:

• This role has a direct impact on HubSpot's core business operations, particularly in areas of financial management (Fintech) and customer lifecycle engagement (Flywheel).
• The design of these systems directly influences how HubSpot's customers manage their subscriptions, billing, and pricing, as well as how HubSpot's internal teams operate and drive growth.
• By creating frictionless experiences and leveraging AI, the designer contributes to customer satisfaction, operational efficiency, and revenue acceleration.

Growth Opportunities:

• Skill Advancement: Deepen expertise in AI-driven design, platform-level design thinking, and FinTech/GTM systems. Opportunity to lead new initiatives and shape product strategy.
• Leadership Development: Potential to move into Senior Product Designer II, Principal Product Designer, or Design Lead roles. Opportunities for mentorship and guiding junior designers.
• Cross-Functional Exposure: Gain exposure to strategic business planning, financial operations, and advanced AI/ML technologies.
• Career Pathing: Clear progression paths within the UX organization, with opportunities to specialize or broaden scope across different product areas.

📝 Enhancement Note: The explicit mention of Senior I and Senior II levels indicates a structured career progression within the senior designer track. Candidates demonstrating leadership potential and system-level impact will be considered for the higher tier, offering a clear growth trajectory.

🌐 Work Environment

Office Type: Remote-First Culture with Hubs

• HubSpot operates with a flexible, remote-first approach. While the role is remote, HubSpot maintains physical office hubs in various locations. Employees are expected to attend in-person events for onboarding, team summits, and other gatherings to foster connection and collaboration.

Office Location(s):

• Primary focus for this role is Remote within the United Kingdom or Ireland, aligning with European time zones and HubSpot's distributed workforce model.

Workspace Context:

• Collaboration: Expect a highly collaborative environment where designers work closely with Product Managers, Engineers, Researchers, and GTM partners in agile squads. Communication tools like Slack and Zoom are central to daily interaction.
• Tools & Technology: Access to industry-standard design and prototyping tools, as well as HubSpot's internal systems. Experience with AI/ML tools is encouraged.
• Team Interaction: Regular team syncs, design reviews, and knowledge-sharing sessions are integral to maintaining team cohesion and elevating craft in a remote setting.

Work Schedule:

• Flexible working hours are encouraged, with an emphasis on asynchronous communication and collaboration. The core expectation is to be available for key team meetings and to deliver on project milestones. The role requires adherence to standard full-time working hours (approx. 40 hours/week) but allows for flexibility in daily scheduling.

📝 Enhancement Note: While the role is remote, the mention of in-person events for onboarding and gatherings highlights HubSpot's commitment to fostering strong team connections and a cohesive culture, even within a distributed workforce.

📄 Application & Portfolio Review Process

Interview Process:

• Application Review: Initial screening of resume and portfolio. A strong portfolio showcasing relevant case studies is critical.
• Recruiter Screen: A call with a recruiter to discuss experience, motivation, and alignment with the role and HubSpot culture.
• Hiring Manager/Design Lead Interview: In-depth discussion about design philosophy, experience with complex projects, systems thinking, and collaboration. This may include a portfolio walkthrough.
• Design Team/Cross-Functional Interviews: Interviews with peers (other designers) and cross-functional partners (Product Managers, Engineers) to assess collaboration skills, problem-solving approach, and cultural fit.
• Presentation/Case Study Deep Dive: Candidates may be asked to present one of their portfolio case studies in detail, demonstrating their process, decision-making, and impact.
• Final Round/Executive Interview: Potentially a conversation with a Design Director or VP of Product to discuss strategic thinking and long-term impact.

Portfolio Review Tips:

• Focus on Impact: Clearly articulate the problem, your role, the solutions you designed, and the measurable outcomes or impact. Quantify results whenever possible (e.g., "improved conversion by X%", "reduced task completion time by Y%").
• Showcase Systems Thinking: Highlight projects where you designed for scalability, consistency across a platform, or complex interconnected systems.
• Demonstrate Collaboration: Explain how you worked with stakeholders, incorporated feedback, and influenced decision-making.
• Structure Your Case Studies: Use a clear narrative: Problem, Your Role, Process (Research, Ideation, Design, Testing), Solution, Impact/Results, Learnings.
• Tailor to HubSpot: If possible, subtly align your examples with HubSpot's focus on GTM, FinTech, or customer lifecycle management, and demonstrate an understanding of their product philosophy.

Challenge Preparation:

• Be prepared to discuss how you approach ambiguous problems, design for complex user flows, and integrate AI/automation into your work.
• Practice articulating your design decisions and the rationale behind them, particularly in relation to user needs and business goals.
• Think about how you've driven change or influenced product direction in previous roles.

📝 Enhancement Note: The portfolio review is explicitly called out as a key part of the process. Candidates should prepare to walk through their case studies in detail, emphasizing their strategic thinking, problem-solving process, and ability to drive measurable business impact.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly likely, industry standard), Sketch, Adobe Creative Suite (Illustrator, Photoshop).
• Collaboration & Communication: Slack, Zoom, Google Workspace (Docs, Sheets, Slides), Asana or similar project management tools.
• Research & Analytics: User research platforms (e.g., UserTesting.com, Lookback), analytics tools (e.g., Google Analytics, Amplitude, Mixpanel), Hotjar or similar heatmapping tools.
• AI & Automation: Familiarity with AI tools for design exploration, content generation, or workflow automation is a plus, with HubSpot actively integrating AI into its platform.

Analytics & Reporting:

• Ability to interpret user data, A/B test results, and product analytics to inform design decisions and measure impact.

CRM & Automation:

• While not a direct CRM administrator role, understanding the principles of CRM and marketing automation, as HubSpot itself is a CRM platform, is highly beneficial.

📝 Enhancement Note: Proficiency in Figma is almost a given for modern design roles. Familiarity with the broader HubSpot ecosystem and an understanding of how design integrates with sales, marketing, and service operations will be advantageous.

👥 Team Culture & Values

Operations Values:

• Customer Obsession: A deep commitment to understanding and solving customer problems, ensuring user needs are at the forefront of design decisions.
• Boldness: Encouragement to take initiative, challenge the status quo, and pursue ambitious goals.
• Learning Fast: A culture of continuous learning, experimentation, and rapid iteration to drive innovation and improvement.
• Align, Adapt & Go!: Emphasis on clear communication, strategic alignment, flexibility, and efficient execution.
• Deliver with HEART: This acronym likely represents core company values such as Honesty, Empathy, Accountability, Respect, and Teamwork, which guide daily interactions and decision-making.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to be active participants in cross-functional teams, working closely with Product Managers, Engineers, and Researchers to co-create solutions.
• Feedback-Rich Environment: HubSpot fosters a culture where constructive feedback is shared openly to help individuals and teams improve.
• Knowledge Sharing: Encouragement to share learnings, best practices, and insights to elevate the collective craft and accelerate team growth.

📝 Enhancement Note: HubSpot's cultural commitments are central to how they operate. Designers are expected to embody these values, demonstrating proactivity, a collaborative spirit, and a dedication to continuous improvement and customer success.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Ambiguity: Tackling complex, ill-defined problems within large-scale systems requires strong analytical and problem-solving skills.
• Platform-Wide Consistency: Ensuring a cohesive and scalable user experience across a broad product ecosystem presents a significant design challenge.
• Integrating AI Thoughtfully: Designing effective and ethical AI-powered experiences requires careful consideration of user needs, technical capabilities, and potential biases.
• Balancing User Needs with Business Goals: Effectively translating business objectives, particularly in FinTech and GTM operations, into user-friendly and impactful designs.

Learning & Development Opportunities:

• AI & Emerging Technologies: Direct experience working with and designing for AI and automation technologies.
• Platform Design Expertise: Deepening skills in designing for complex, interconnected software platforms.
• FinTech & GTM Domain Knowledge: Gaining specialized knowledge in financial technology and go-to-market operations.
• Leadership and Mentorship: Opportunities to mentor junior designers and take on leadership roles in design initiatives.
• Industry Exposure: Access to industry conferences, training programs, and HubSpot's extensive learning resources.

📝 Enhancement Note: The role offers significant opportunities for professional growth by tackling challenging, forward-looking problems that are critical to HubSpot's business strategy. The emphasis on AI and platform design aligns with current industry trends.

💡 Interview Preparation

Strategy Questions:

• Be ready to discuss your approach to designing for complex, ambiguous problems. How do you break them down and define the scope?
• Prepare to share how you've leveraged data and user research to inform your design decisions and iterate on solutions.
• Discuss your experience with systems thinking. How do you ensure consistency and scalability across a product ecosystem?
• How do you collaborate with Product Managers, Engineers, and other stakeholders? Provide examples of how you've influenced product direction.
• Share your thoughts on the role of AI in product design and how you approach designing AI-powered experiences.

Company & Culture Questions:

• Research HubSpot's mission, values, and products. Understand their "Grow Better" philosophy.
• Be prepared to discuss how your personal values and work style align with HubSpot's culture (customer-obsessed, bold, learning fast, etc.).
• Think about how you contribute to a positive and inclusive team environment.

Portfolio Presentation Strategy:

• Select 2-3 of your strongest case studies that best represent your skills in systems thinking, complex problem-solving, and driving measurable impact.
• For each case study, clearly articulate:
  • The problem statement and business context.
  • Your specific role and responsibilities.
  • Your design process (research, ideation, prototyping, testing, iteration).
  • Key design decisions and the rationale behind them.
  • The final solution and its impact (quantified results).
  • What you learned from the project.
• Practice your presentation to ensure it flows logically and fits within the allocated time. Be prepared to answer in-depth questions about your work.

📝 Enhancement Note: The interview process will likely involve a strong focus on a portfolio presentation and discussions around strategic thinking, collaboration, and adaptability, especially in the context of complex, platform-level design challenges.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application directly through the HubSpot careers portal, ensuring your resume and portfolio are up-to-date and tailored to the role.
• Portfolio Customization: Curate your portfolio to highlight 2-3 case studies that best demonstrate your experience with complex systems, your ability to drive measurable impact, and your collaborative approach. Emphasize projects related to platform design or B2B SaaS if possible.
• Resume Optimization: Ensure your resume clearly articulates your years of experience, specific design skills (Figma, systems thinking, user research), and achievements using action verbs and quantifiable results. Integrate keywords like "Product Design," "UX," "Systems Thinking," "AI," and "Collaboration."
• Interview Preparation: Practice discussing your portfolio case studies in detail, focusing on your process, decision-making, and the business impact of your designs. Prepare answers to common behavioral and situational questions related to collaboration, problem-solving, and adaptability.
• Company Research: Thoroughly research HubSpot's products, customer base, and company culture, paying close attention to their values and their approach to AI and customer growth.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions to provide a comprehensive view of the role. All details should be verified directly with HubSpot's recruitment team before making application decisions.