Senior Product Designer (Core Product Track)

📍 Job Overview

Job Title: Senior Product Designer (Core Product Track)

Company: Medvidi

Location: Serbia

Job Type: Contract

Category: Product Design

Date Posted: 2026-03-30T16:09:57

Experience Level: 5-10 years

Remote Status: Fully Remote

🚀 Role Summary

• This role is integral to designing core product experiences, focusing on user behavior and driving treatment outcomes within the telehealth mental health space.

• You will be responsible for end-to-end product design, from ideation and wireframing to contributing to a robust design system.

• The position requires a strong emphasis on data-driven decision-making, user research, and a structured, evidence-based approach to problem-solving.

• This is a critical role for a Senior Product Designer who can influence product strategy and contribute to business growth through impactful design.

📝 Enhancement Note: While the original posting is for a Product Designer, the emphasis on "Core Product Track," "treatment outcomes," and "driving user behavior" suggests a strong alignment with Go-To-Market (GTM) strategy, particularly in user adoption and engagement. The role's responsibilities also touch upon operational efficiency through design system contributions and rapid prototyping.

📈 Primary Responsibilities

• Lead the design of critical product experiences within the patient journey and platform, with a specific focus on designing treatment journeys for mental health conditions like ADHD.

• Create product experiences that foster emotional connection, build trust, and empower patients to achieve their health goals, moving beyond mere feature utilization.

• Contribute significantly to the company's design system, ensuring high-quality standardized components while enabling rapid iteration and the development of new design elements.

• Quickly prototype and wireframe solutions to reduce uncertainty and validate concepts early in the initiative lifecycle.

• Collaborate closely with product teams to define strategy, set OKRs (Objectives and Key Results), and identify initiatives that align with overarching company priorities.

• Utilize data analysis and user research (including internal user feedback) to inform design decisions and validate hypotheses.

• Employ structured problem-solving methodologies, such as issue trees, to dissect complex challenges and arrive at effective design solutions.

• Develop strong argumentation and logical reasoning to support design decisions, actively participating in challenging and refining all aspects of the product experience.

📝 Enhancement Note: The responsibilities clearly indicate a need for a designer who can translate complex user needs and business objectives into tangible, user-centric product designs. The emphasis on "driving behavior" and "emotional connection" points to a strategic design function that directly impacts user adoption and retention, key GTM metrics.

🎓 Skills & Qualifications

Education: No specific educational degree is listed, but a strong portfolio demonstrating product thinking and design rationale is paramount.

Experience: Minimum of 5 years of experience as a Product Designer, with a proven track record in product companies.

Required Skills:

• Minimum 5 years of experience as a Product Designer.

• Experience designing B2B SaaS and/or consumer digital products.

• Fluent in Russian and English (both written and verbal communication).

• Demonstrated ability to make design decisions based on data analysis and user research (including internal users).

• Proven experience in creating a portfolio that showcases genuine product thinking, detailed user flows, and clear reasoning behind design choices.

• Proficiency in rapid prototyping and wireframing techniques.

• Experience contributing to and maintaining design systems.

• Strong analytical and problem-solving skills, with a structured approach (e.g., issue trees).

Preferred Skills:

• Experience working on AI-based product experiences.

• Familiarity with telehealth or mental health technology products.

• Experience working within an agile or iterative product development environment.

• Understanding of OKR frameworks and strategic initiative planning.

📝 Enhancement Note: The requirement for fluency in both Russian and English, combined with experience in B2B SaaS and consumer digital products, suggests the company operates in diverse markets and aims for a broad user base. The emphasis on structured problem-solving and strong argumentation is indicative of a data-driven, analytical culture that values logical reasoning and evidence-based decision-making in design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio demonstrating a deep understanding of product thinking and strategic design rationale.

• Case studies that clearly articulate the problem statement, user research findings, and the iterative design process.

• Visualizations of detailed user flows and user journey maps, illustrating how designs address user needs and business objectives.

• Explicit explanations of the reasoning behind key design decisions, supported by data, user feedback, or logical arguments.

• Examples of contributions to design systems, showcasing an understanding of component-based design and scalability.

Process Documentation:

• Showcase a structured approach to problem-solving, ideally illustrating the use of methodologies like issue trees.

• Examples of how data analysis and user research were integrated into the design process to inform and validate decisions.

• Documentation of collaboration with cross-functional teams (e.g., product managers, engineers) to align on strategy, features, and implementation.

• Examples of rapid prototyping and wireframing to reduce uncertainty and iterate quickly on concepts.

📝 Enhancement Note: The emphasis on "real product thinking," "user flows," and "reasoning behind decisions" in the portfolio requirements signals a need for a designer who operates strategically and can articulate the 'why' behind their designs, not just the 'what' or 'how.' This aligns with operations principles of measurable impact and process justification.

💵 Compensation & Benefits

Salary Range: As this is a contract position with a fully remote setup across EU countries, and specific salary details are not provided, the compensation is expected to be competitive and commensurate with a Senior Product Designer role with 5-10 years of experience. Based on industry benchmarks for Senior Product Designers in the EU market for contract roles, a range of €50,000 - €80,000 annually (or equivalent in local currency, e.g., Serbian Dinar) is a reasonable estimate, subject to negotiation based on experience and specific skill alignment.

Benefits:

• Health insurance (available after probation period).

• Sports & wellness compensation.

• 19 paid vacation days annually.

• 4 additional wellness days each year.

• Paid sick leave for the first 5 working days.

• Thoughtful gifts for key life events.

• Personalized English lessons through Preply.

• B2B contract model, allowing for potential tax efficiencies.

Working Hours: Approximately 40 hours per week, with flexibility inherent in a remote contract role, allowing for focus on task completion and strategic output.

📝 Enhancement Note: The salary estimate is based on typical contract rates for senior-level design roles in the EU, considering the remote nature and the B2B model. Benefits are extensive, indicating a company that values employee well-being and professional development, even for contractors. The "personalized English lessons" benefit is particularly interesting, suggesting a diverse, international team.

🎯 Team & Company Context

🏢 Company Culture

Industry: Telehealth, Mental Health Technology, SaaS. Medvidi operates at the intersection of healthcare and technology, aiming to improve patient outcomes through digital solutions. The focus on "treatment outcomes as our north star" highlights a mission-driven approach.

Company Size: While not explicitly stated, the existence of a dedicated design team, platform teams, and a structured remote collaboration model suggests a growing, established company, likely in the mid-size range (e.g., 50-250 employees).

Founded: The founding date is not specified, but the company's established presence as a "leading telehealth provider" indicates a history of development and market penetration.

Team Structure:

• The design team is focused on driving user behavior and possesses unique internal frameworks.

• The role involves working with "Patient journey and Platform teams," suggesting cross-functional collaboration with Product Management, Engineering, and potentially UX Research.

Methodology:

• Data-Driven Design: Decisions are supported by data analysis and user research.

• Structured Problem-Solving: Emphasis on issue trees and logical argumentation.

• Iterative Development: Rapid prototyping and wireframing are used to reduce uncertainty.

• Design System Contribution: Focus on standardization and efficiency.

• OKR Alignment: Work is tied to company priorities and measurable objectives.

Company Website: https://medvidi.com/

📝 Enhancement Note: Medvidi's culture appears to be highly analytical, process-oriented, and focused on tangible results. The emphasis on "saying no" and "ownership" points to a culture that values efficiency and accountability, common traits in successful operations-focused organizations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Product Designer, indicating a mid-to-senior level within the design function. It requires significant autonomy, strategic input, and the ability to mentor or guide junior designers implicitly through contributions to the design system and best practices.

Reporting Structure: The role involves working with "Patient journey and Platform teams," suggesting direct collaboration with Product Managers and potentially reporting to a Head of Design or Product Lead. The emphasis on collaboration indicates a flat or matrixed reporting structure common in agile environments.

Operations Impact: The Senior Product Designer is expected to make a "measurable impact on people’s lives while driving business growth." This directly links design output to key business outcomes such as patient engagement, treatment adherence, and user acquisition/retention, which are critical for GTM success and overall operational efficiency.

Growth Opportunities:

• Skill Development: Opportunity to deepen expertise in designing for complex user journeys in mental health, working with AI-driven features, and contributing to a mature design system.

• Leadership Potential: Implicit growth into a lead design role, mentorship opportunities, or specialization within core product design tracks.

• Strategic Contribution: Influence product strategy and OKRs, gaining exposure to high-level business planning and GTM execution.

• Industry Exposure: Gain significant experience in the high-growth telehealth and mental health tech sectors.

📝 Enhancement Note: The growth opportunities are framed around expanding design expertise and strategic influence, which are key for career progression in product-focused operations. The company's emphasis on data and evidence-based decision-making provides a strong foundation for developing strategic thinking skills valuable in any operations role.

🌐 Work Environment

Office Type: Fully Remote. This implies a distributed team working from various locations, primarily within the EU.

Office Location(s): Serbia is listed as the primary location, but the role is "fully remote collaboration from any EU country under a B2B model." This offers significant flexibility in terms of work location within the European Union.

Workspace Context:

• Collaborative Environment: Despite being remote, the company fosters collaboration through proactive communication ("transparency") and shared ownership of initiatives.

• Tools & Technology: Expect to utilize standard design and collaboration tools, including design software, prototyping tools, and communication platforms (e.g., Slack, Jira). Contributions to a design system suggest a focus on efficient tool integration and workflow.

• Team Interaction: Regular interaction with product teams, designers, and potentially researchers, likely through video calls and digital collaboration platforms.

Work Schedule: Approximately 40 hours per week. While remote, maintaining consistent communication and availability during core working hours to facilitate collaboration with EU-based teams is expected. The B2B contract model may offer some flexibility in daily scheduling, provided deliverables are met.

📝 Enhancement Note: The fully remote, EU-wide operation under a B2B model is a significant aspect. It indicates a modern, flexible work environment that requires strong self-discipline and excellent communication skills, aligning with the operational demands of managing a distributed workforce.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess experience, skills, and cultural fit.

• Portfolio Presentation & Discussion: A deep dive into selected case studies from the portfolio. Expect to discuss your process, reasoning, data utilization, and how you drove user behavior and achieved outcomes. Be prepared to defend your design decisions logically.

• Skills Assessment: Potential practical exercise or discussion around problem-solving methodologies (e.g., issue trees) and design system contribution.

• Cultural Fit Interview: Discussion focused on Medvidi's core values: focus, transparency, ownership, and evidence-based decision-making. Assess your ability to communicate proactively and handle challenges with logic.

• Final Interview: Likely with senior leadership to discuss strategic alignment and overall fit.

Portfolio Review Tips:

• Focus on "Why": Clearly articulate the problem, your hypothesis, the data that informed your decisions, and the rationale behind each design choice.

• Showcase User Flows & Journeys: Illustrate how your designs guide users through complex processes and build emotional connections.

• Demonstrate Impact: Where possible, quantify the impact of your designs on user behavior, engagement, or business metrics. If direct metrics are unavailable, explain the thought process to achieve desired outcomes.

• Highlight Problem-Solving: Include examples where you used structured approaches like issue trees to solve complex problems.

• Design System Contributions: If applicable, showcase your understanding and contribution to design systems, emphasizing scalability and consistency.

• Language Proficiency: Be prepared to discuss your work fluently in both Russian and English.

Challenge Preparation:

• Issue Tree Practice: Familiarize yourself with creating and using issue trees to break down complex problems.

• Argumentation Skills: Practice articulating your reasoning clearly and logically, anticipating potential challenges.

• Data-Driven Scenarios: Think about how you would use data (even hypothetical) to validate or invalidate design hypotheses.

• Company Values: Prepare examples that demonstrate your alignment with Medvidi's values of focus, transparency, ownership, and evidence-based decision-making.

📝 Enhancement Note: The interview process is designed to rigorously assess a candidate's strategic thinking, problem-solving capabilities, and cultural alignment, not just their visual design skills. The emphasis on "evidence-based decision making" and "argumentation" is critical for success.

🛠 Tools & Technology Stack

Primary Tools:

• Design Software: Proficiency in industry-standard tools like Figma, Sketch, or Adobe XD is expected for UI/UX design, wireframing, and prototyping.

• Prototyping Tools: Experience with tools like Figma, InVision, or Axure for creating interactive prototypes.

• Design System Tools: Familiarity with tools and methodologies for building and maintaining design systems (e.g., Storybook, Zeroheight, or Figma's component features).

Analytics & Reporting:

• User Research Tools: Experience with tools for user interviews, surveys, and usability testing (e.g., UserTesting.com, SurveyMonkey, Google Forms).

• Data Analysis Tools: Familiarity with understanding data from analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude) to inform design decisions.

CRM & Automation:

• While not directly a CRM role, understanding how product design impacts user acquisition and retention funnels, which are managed by CRM and marketing automation, can be beneficial. Familiarity with how design influences user onboarding and engagement within a SaaS context is key.

📝 Enhancement Note: The explicit mention of a "design system" and "AI-based product experiences" indicates a modern tech stack. Proficiency in tools that support collaborative design, rapid prototyping, and data integration will be essential.

👥 Team Culture & Values

Operations Values:

• Focus (Saying No): A commitment to prioritizing tasks and initiatives that directly align with core objectives, avoiding scope creep and distractions. This operational discipline ensures resources are allocated effectively.

• Transparency (Proactive Communication): Open and honest communication, sharing information proactively with team members and stakeholders to build trust and ensure alignment. This is crucial for effective remote collaboration and operational efficiency.

• Ownership (You own the initiative until it's done in full): Taking full responsibility for projects from conception to completion, demonstrating initiative, accountability, and a commitment to seeing tasks through. This fosters a high-performance operational environment.

• Evidence-Based Decision Making: Relying on data, research, and logical arguments to support conclusions and guide actions, rather than intuition alone. This operational rigor ensures strategic decisions are sound and measurable.

Collaboration Style:

• Cross-functional Integration: Close collaboration with product teams (Product Managers, Engineers) to ensure design solutions are aligned with business goals and technical feasibility.

• Iterative Feedback: A culture where designs are shared early and often, with feedback actively sought and incorporated to improve outcomes.

• Data-Informed Discussions: Leveraging data and research findings to drive productive discussions and decisions within the team.

• Structured Communication: Utilizing clear communication channels and methodologies (e.g., issue trees, strong argumentation) to ensure clarity and alignment, especially in a remote setting.

📝 Enhancement Note: Medvidi's stated values are directly transferable to operational excellence. A culture that emphasizes focus, transparency, ownership, and evidence-based decision-making is highly efficient and effective, particularly in a remote, contract-based environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Behavioral Change: The core challenge is to design experiences that not only support but actively drive specific user behaviors related to mental health treatment adherence and engagement.

• Balancing Empathy with Data: Effectively integrating human empathy for sensitive mental health issues with rigorous data analysis and evidence-based decision-making.

• Remote Collaboration: Navigating the complexities of remote collaboration to ensure seamless communication, alignment, and efficient workflow across different locations and time zones.

• Contributing to a Growing Design System: Ensuring that design system components are scalable, maintainable, and support rapid iteration while upholding high-quality standards.

• Working with AI Features: If applicable, designing intuitive and trustworthy AI-driven product experiences that augment patient care without compromising user trust.

Learning & Development Opportunities:

• Specialization in HealthTech UX: Deepen expertise in designing for the unique challenges and opportunities within the telehealth and mental health technology sectors.

• Advanced Design Strategy: Hone skills in translating business objectives and complex user needs into impactful product strategies.

• AI/ML Product Design: Gain hands-on experience designing for AI-powered features, a rapidly growing area in tech.

• Cross-Cultural Design: Develop a nuanced understanding of designing for diverse user bases across different regions, particularly within the EU.

• Mentorship & Best Practices: Learn from experienced product teams and contribute to the evolution of Medvidi's internal design frameworks and best practices.

📝 Enhancement Note: The challenges highlight the strategic and impact-driven nature of the role, requiring a blend of creative problem-solving, analytical rigor, and strong interpersonal skills. The growth opportunities are substantial for a designer looking to specialize in a high-impact industry.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used data analysis or user research to significantly influence a product design decision. What was the outcome?" (Focus on evidence-based decision making and impact).

• "How would you approach designing a treatment journey for patients with ADHD, focusing on building emotional connection and trust?" (Prepare a hypothetical approach, highlighting user empathy and strategic design).

• "Imagine we need to say 'no' to a feature request that is popular but doesn't align with our core objectives. How would you communicate this decision to stakeholders while maintaining transparency?" (Demonstrate focus and transparency).

Company & Culture Questions:

• "How do you demonstrate 'ownership' in your design work, especially in a remote, contract-based role?" (Prepare examples of taking initiative and seeing projects through).

• "What are your thoughts on contributing to a design system, and how do you ensure consistency while allowing for innovation?" (Highlight your understanding of system design and collaboration).

Portfolio Presentation Strategy:

• Prioritize Case Studies: Select 2-3 projects that best showcase your product thinking, problem-solving skills, and impact.

• Structure Your Narrative: For each case study, clearly define the problem, your role, the process (research, ideation, iteration), key decisions with rationale, and the results/impact.

• Emphasize the 'Why': Be ready to deeply explain the reasoning behind your design choices, referencing data, user insights, or logical arguments.

• Showcase User Flows: Clearly illustrate how users interact with your designs and how these flows achieve specific goals.

• Be Prepared for Deep Dives: Anticipate detailed questions about your process, tools, and decision-making rationale. Be articulate and confident in your explanations.

• Highlight Russian/English Fluency: Be comfortable presenting and discussing your work in both languages if required.

📝 Enhancement Note: Interview preparation should focus heavily on demonstrating strategic thinking, data-driven rationale, and alignment with Medvidi's core values. The portfolio is not just a showcase of work but a tool to demonstrate a robust design process and problem-solving methodology.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on Medvidi's careers page.

• Portfolio Customization: Curate a portfolio that prominently features case studies demonstrating your product thinking, user flow design, and the rationale behind your design decisions, particularly for B2B SaaS or consumer digital products. Highlight any experience with AI-based products or complex user journeys.

• Resume Optimization: Tailor your resume to emphasize your 5+ years of product design experience, fluency in Russian and English, and specific skills in areas like design systems, data-driven design, and structured problem-solving. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, defending your decisions with logic and data, and showcasing your understanding of Medvidi's culture (focus, transparency, ownership, evidence-based decisions). Prepare to discuss your portfolio in detail.

• Company Research: Thoroughly research Medvidi's mission, services, and target audience. Understand their focus on treatment outcomes and how design contributes to this goal.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.