Senior Product Designer
📍 Job Overview
Job Title: Senior Product Designer Company: WeTravel Location: Amsterdam, Noord-Holland, Netherlands Job Type: Full-Time Category: Product Design / UX/UI Design Date Posted: October 13, 2025 Experience Level: Senior (6+ years implied) Remote Status: Remote OK (Hybrid in Amsterdam office)
🚀 Role Summary
- Lead end-to-end product design initiatives for a growing travel tech platform, from ideation to launch.
- Drive user research, journey mapping, and prototyping to deliver intuitive and engaging user experiences.
- Collaborate closely with Product Managers and Engineers in a design studio model to shape impactful features.
- Contribute to and evolve a comprehensive design system, ensuring consistency and scalability.
- Champion user-centric design principles and advocate for UX/UI best practices across the organization.
📝 Enhancement Note: This role is positioned as a Senior Product Designer within a 'design studio model,' implying significant ownership and end-to-end responsibility for design projects. The role requires strong collaboration with Product Managers and Engineering, suggesting a GTM-aligned focus where design directly influences product strategy and market delivery. The emphasis on a design system and research highlights the need for strategic, scalable design solutions.
📈 Primary Responsibilities
- Lead the design process for new features and platform enhancements, from user research and concept development to detailed UI design and implementation handoff.
- Conduct user research, including interviews, surveys, and usability testing, to gather insights and inform design decisions.
- Develop user personas, journey maps, and user flows to articulate user needs and interactions.
- Create wireframes, interactive prototypes, and high-fidelity mockups using Figma to visualize design solutions.
- Collaborate with Product Managers to define product requirements and translate them into compelling user experiences.
- Partner with Engineering teams to ensure accurate implementation of designs and provide ongoing support.
- Contribute to and maintain the company's design system, ensuring consistency and efficiency across the product.
- Participate actively in design critiques, stand-ups, and cross-functional team meetings to foster collaboration and alignment.
- Utilize data, user feedback, and A/B testing results to iterate on and optimize designs for maximum impact.
- Advocate for design best practices and user-centricity across the organization.
📝 Enhancement Note: The core responsibilities are framed around leading design projects, emphasizing ownership and full-cycle involvement. The mention of user research, journey mapping, prototyping, and delivery of "pixel-perfect designs" indicates a comprehensive UX/UI design role. Collaboration with PMs and Engineers is key, aligning with GTM operations where design is integrated into the product development lifecycle.
🎓 Skills & Qualifications
Education: While no specific degree is mandated, a strong foundation in design principles, user experience, and human-computer interaction is expected, often gained through formal education or equivalent practical experience.
Experience: A minimum of 6+ years of professional experience in digital product design, with a proven track record of delivering user-friendly and impactful digital products.
Required Skills:
- Product Design Expertise: Deep understanding of the full product design lifecycle, from discovery to delivery.
- User Research Proficiency: Experience conducting qualitative and quantitative user research, including user interviews, usability testing, and survey design.
- UX/UI Design Skills: Strong ability to create intuitive user flows, wireframes, prototypes, and high-fidelity visual designs.
- Figma Mastery: Expert-level proficiency in Figma for design, prototyping, and collaboration.
- Design System Development: Experience in creating, contributing to, and maintaining design systems.
- Responsive Design: Proven ability to design for various screen sizes and devices.
- Collaboration & Communication: Excellent verbal and written communication skills, with the ability to articulate design decisions effectively to cross-functional teams (PMs, Engineers, stakeholders).
- Problem-Solving: Ability to simplify complex problems and tackle ambiguous challenges with a bias for action.
- Attention to Detail: Meticulous approach to design, from pixel-perfect execution to typography and spacing.
- Growth Mindset: Openness to feedback, continuous learning, and adaptability in a fast-paced environment.
- English Fluency: Professional fluency in English for effective communication.
Preferred Skills:
- Branding Design: Experience in developing or contributing to brand identity and visual language.
- Software Engineering Workflow Understanding: Familiarity with development processes and technical constraints to facilitate smoother handoffs.
- Industry Experience: Prior experience in vertical SaaS, fintech, or the travel industry.
📝 Enhancement Note: The "6+ years" experience requirement, coupled with the emphasis on leading projects and complex problem-solving, clearly signifies a Senior level. The required skills are standard for senior product designers, with a specific emphasis on Figma, design systems, and research, which are critical for efficient product development and scalability in a SaaS environment.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
- A comprehensive portfolio showcasing beautiful, user-friendly designs and seamless UX across multiple digital products.
- Demonstrations of end-to-end design ownership, from initial concept and research to final implementation.
- Case studies that clearly articulate design challenges, your process, key decisions, and the impact of your solutions on user behavior and business goals.
- Examples of how you've applied user research insights to inform design decisions.
- Evidence of contributions to or creation of design systems, demonstrating an understanding of scalability and consistency.
- Prototypes that effectively communicate user flows and interaction design.
Process Documentation:
- Case studies should detail the user research methodologies employed and how findings translated into design iterations.
- Showcase wireframing, user flow diagrams, and high-fidelity mockups within your process examples.
- Illustrate collaboration with Product Managers and Engineers, highlighting your role in the product development lifecycle.
- Demonstrate how data, user feedback, and A/B testing were used to refine and optimize designs post-launch.
📝 Enhancement Note: For a Senior Product Designer role, a portfolio is paramount. The requirements emphasize not just visual output but the process and impact. This aligns with operations' focus on efficiency, measurable outcomes, and repeatable methodologies, indicating that candidates must be able to articulate their design thinking and its tangible results.
💵 Compensation & Benefits
Salary Range: While a specific range is not provided, for a Senior Product Designer role in Amsterdam with 6+ years of experience in the tech industry, a competitive salary would typically fall between €70,000 and €95,000 annually. This estimate considers the cost of living in Amsterdam, the tech market demand for senior design talent, and the company's likely positioning as a growing SaaS provider.
Benefits:
- Competitive salaries.
- Generous "Time to Recharge" policy (unlimited paid time off).
- Option to work remotely for up to 4 weeks per calendar year.
- Comprehensive 2-week cross-functional onboarding program.
- Annual team off-site events.
- Cycle-to-work scheme or commuting reimbursement.
- Regular Tuesday team lunches and social events.
- Access to a beautiful office in central Amsterdam with a rooftop garden.
- Extensive paid family leave.
- Three paid volunteer days per year.
- Provision of cutting-edge equipment and tools.
- International, travel-loving team environment.
Working Hours: While not explicitly stated, a standard full-time role in the Netherlands typically involves around 36-40 hours per week. The company emphasizes a flexible approach with remote work options and a focus on results rather than strict hours, encouraging a healthy work-life balance.
📝 Enhancement Note: Based on industry benchmarks for Senior Product Designers in major European tech hubs like Amsterdam, a salary range of €70,000-€95,000 is a reasonable estimate. This is influenced by the company's stated benefits (competitive salaries) and the general demand for experienced design professionals in the SaaS sector. The "Time to Recharge" policy and remote work option are significant perks that appeal to experienced professionals seeking work-life balance.
🎯 Team & Company Context
🏢 Company Culture
Industry: Travel Technology (SaaS) - WeTravel operates in a dynamic and growing sector, providing essential tools for travel organizers to manage their businesses more effectively. This industry context implies a need for innovative solutions that cater to niche business needs within a global market. Company Size: The description suggests a growing company that has moved beyond startup phase but is still scaling rapidly. The presence of a dedicated Product Design Lead and an expanding team indicates a maturing organization with established processes, yet retaining an agile, growth-oriented culture. Founded: WeTravel was founded with the mission to digitize and streamline operations for travel organizers, aiming to grow from powering $1B to $10B in travel experiences annually. This ambitious growth trajectory means the company culture is likely fast-paced, innovative, and focused on impact.
Team Structure:
- The Product team operates in a "design studio model," indicating close integration between designers, Product Managers, and Engineers.
- Designers own the entire user experience across all personas, suggesting a high degree of autonomy and responsibility.
- The Design team is growing, implying opportunities for mentorship and leadership development.
- Cross-functional collaboration is a core tenet, with regular critiques, stand-ups, and planning sessions.
Methodology:
- User-Centric Design: A strong emphasis on understanding user needs through research and feedback.
- Agile Development: Rapid iteration based on data and user feedback, with a bias for action and simplification of complex problems.
- Data-Informed Decisions: Utilizing data analytics and A/B testing to refine designs and measure impact.
- Collaborative Environment: Frequent design critiques, team meetings, and knowledge sharing.
- Design System Driven: Commitment to building and maintaining a scalable design system for consistency.
Company Website: https://www.wetravel.com/
📝 Enhancement Note: The "design studio model" and emphasis on collaboration and data-informed decisions are key cultural indicators for operations professionals. This structure suggests a well-oiled GTM machine where design is integrated early and often into the product lifecycle, ensuring alignment with business objectives and market needs.
📈 Career & Growth Analysis
Operations Career Level: This is a Senior Product Designer role, indicating a level of expertise and leadership within the design function. Senior designers are expected to take ownership of complex projects, mentor junior team members, and contribute to strategic design decisions. This role offers the opportunity to shape product direction and influence the user experience significantly.
Reporting Structure: The Lead Product Designer (Emily) is mentioned, suggesting a direct reporting line to her. The Senior Product Designer will work closely with Product Managers and Engineering leads, participating in cross-functional team activities.
Operations Impact: The Senior Product Designer's work directly impacts the company's ability to attract and retain travel organizers by delivering intuitive and efficient tools. By improving the user experience, this role contributes to increased user adoption, engagement, and ultimately, revenue growth as the platform scales to handle $10B in travel experiences. The design of features like the CRM system and AI functionality will be critical to transforming how travel organizers run their businesses.
Growth Opportunities:
- Design Leadership: Potential progression to Lead Product Designer or Head of Design as the team expands.
- Specialization: Opportunity to deepen expertise in specific areas like user research, design systems, or emerging technologies like AI within the travel tech domain.
- Cross-Functional Influence: Develop strategic thinking by influencing product roadmaps and contributing to business strategy.
- Mentorship: Guidance and learning opportunities from the Lead Product Designer and senior leadership.
- Industry Expertise: Gaining deep knowledge of the travel tech and SaaS industries.
📝 Enhancement Note: For operations-minded candidates, this role offers significant growth potential beyond pure design execution. The ability to influence product strategy, contribute to business growth, and potentially move into leadership roles is a key differentiator. The impact on business metrics (revenue growth, user adoption) is a strong selling point for operations professionals.
🌐 Work Environment
Office Type: The company maintains a physical office in central Amsterdam, described as "beautiful," featuring a rooftop garden. This suggests a modern, appealing workspace designed to foster collaboration and employee well-being. While the role is remote-friendly, the office serves as a hub for team activities and in-person collaboration.
Office Location(s): The office is located in central Amsterdam, described as being "right by Rokin metro," indicating excellent accessibility via public transport.
Workspace Context:
- Collaborative Hub: The office provides a space for team lunches, social events, and in-person collaboration, fostering team cohesion and idea exchange.
- Tools & Technology: Access to "cutting-edge equipment and tools" is provided, ensuring designers have the necessary resources to perform their roles effectively.
- Team Interaction: The environment encourages interaction with a diverse, international team of travel enthusiasts, creating a vibrant and engaging atmosphere.
Work Schedule: The company offers flexibility with remote work options, suggesting an outcome-oriented approach. While a standard full-time schedule is implied, the culture appears to support work-life balance, driven by results and efficient processes rather than strict adherence to hours.
📝 Enhancement Note: The blend of remote flexibility and an attractive, central office space indicates a hybrid work model that caters to modern professional preferences. For operations professionals, this suggests an environment that values efficiency and results, supported by well-equipped facilities and opportunities for in-person collaboration when beneficial.
📄 Application & Portfolio Review Process
Interview Process:
- Application Submission: Submit resume, portfolio, and cover letter.
- Initial Screening: Review of application materials by the hiring team to assess qualifications and portfolio relevance.
- Portfolio Review & Design Challenge: A deeper dive into your portfolio, potentially followed by a design challenge or exercise to assess your skills in problem-solving, research, and design execution.
- Hiring Manager Interview: Conversation with Emily (Lead Product Designer) to discuss experience, design philosophy, and cultural fit.
- Cross-Functional Interviews: Meetings with Product Managers and Engineers to evaluate collaboration skills and technical understanding.
- Final Interview/Offer: Potentially a final discussion with senior leadership, followed by an offer.
Portfolio Review Tips:
- Showcase Process: Don't just present final screens; detail your thought process, user research findings, iterations, and rationale behind design decisions.
- Highlight Impact: Quantify the results of your work where possible (e.g., improved conversion rates, reduced task completion time, increased user satisfaction).
- Tailor to WeTravel: Emphasize projects that demonstrate experience with SaaS, complex workflows, or user-centric problem-solving relevant to travel organizers.
- Figma Proficiency: Ensure your portfolio clearly demonstrates your mastery of Figma and any design systems you've worked with.
- Storytelling: Present your case studies as compelling narratives that highlight your problem-solving skills and contributions.
Challenge Preparation:
- Understand the User: Be prepared to empathize with travel organizers and their business challenges.
- Design Thinking: Demonstrate your ability to approach problems systematically, from research to ideation to iteration.
- Prioritization: If given a broad problem, show how you would prioritize features and user needs.
- Technical Feasibility: Consider potential technical constraints and how they might influence your design solutions.
- Communication: Practice articulating your design decisions clearly and concisely, justifying them with user needs and business goals.
📝 Enhancement Note: The interview process emphasizes a hands-on approach, with a strong focus on portfolio review and potential design challenges. This aligns with operations' need for candidates who can demonstrate practical skills, problem-solving abilities, and a clear understanding of process and impact. Candidates should prepare to discuss their design methodology and its tangible outcomes.
🛠 Tools & Technology Stack
Primary Tools:
- Figma: The core design tool for wireframing, prototyping, high-fidelity mockups, and design system management. Mastery is a key requirement.
- Prototyping Tools: Likely integrated within Figma, but potentially other tools for advanced interactions or user testing.
- User Research Platforms: Tools for conducting user interviews, surveys, and usability testing (e.g., UserTesting.com, Lookback, SurveyMonkey, Typeform).
Analytics & Reporting:
- Analytics Tools: Experience with web and product analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude) to understand user behavior and inform design decisions.
- A/B Testing Tools: Familiarity with A/B testing frameworks and platforms to measure design effectiveness.
CRM & Automation:
- CRM Systems: While not a direct user role, understanding CRM principles is beneficial given the company's focus on building a full CRM system.
- Project Management Tools: Proficiency in tools like Jira, Asana, or Trello for tracking tasks, sprints, and project progress.
📝 Enhancement Note: The explicit requirement for Figma proficiency is critical. Familiarity with user research tools and analytics platforms is also highly valued, as it underscores the data-driven and user-centric approach expected in this role, aligning with operations' focus on measurable outcomes and continuous improvement.
👥 Team Culture & Values
Operations Values:
- User-Centricity: A deep commitment to understanding and serving the needs of travel organizers, ensuring the platform provides genuine value.
- Collaboration: A strong emphasis on teamwork, open communication, and mutual support across design, product, and engineering.
- Bias for Action & Agility: A proactive approach to problem-solving, embracing rapid iteration and adaptation in a fast-paced environment.
- Detail Orientation: A dedication to quality and precision in design execution, from the broad user experience to the smallest visual details.
- Growth Mindset: A continuous pursuit of learning, feedback, and self-improvement, essential for navigating evolving design challenges.
- Humor & Positivity: A culture that values lightheartedness and camaraderie, making the workplace enjoyable and motivating.
Collaboration Style:
- Design Studio Model: Close-knit collaboration between designers, PMs, and engineers, fostering shared ownership and rapid feedback loops.
- Design Critiques: Regular sessions for constructive feedback and knowledge sharing among designers.
- Cross-Functional Integration: Active participation in stand-ups, planning sessions, and joint problem-solving with other departments.
- Open Communication: Encouraging direct and honest communication to address challenges and celebrate successes.
📝 Enhancement Note: The emphasis on collaboration, agility, and a user-centric approach aligns well with the operational ethos of efficiency and effectiveness. The mention of humor and a positive attitude suggests a healthy work environment that values team cohesion and employee engagement, which are crucial for sustained productivity and innovation.
⚡ Challenges & Growth Opportunities
Challenges:
- Balancing Ambiguity and Structure: Navigating a fast-paced environment where detailed briefs may not always be available, requiring proactive problem-solving and clear communication.
- Simplifying Complexity: Designing intuitive solutions for complex business workflows within the travel organizer domain.
- Managing Multiple Projects: Effectively prioritizing and executing on several design initiatives concurrently while maintaining high quality.
- Evolving Design System: Contributing to and maintaining a design system that scales with rapid product development.
- Integrating New Technologies: Potentially designing for emerging features like AI, requiring adaptability and forward-thinking.
Learning & Development Opportunities:
- Advanced Design Skills: Deepening expertise in UX research methodologies, interaction design, and visual design.
- Product Strategy: Gaining exposure to product roadmap planning and strategic decision-making.
- Industry Specialization: Becoming an expert in the nuances of the travel tech and SaaS industries.
- Leadership Development: Opportunities to mentor junior designers and take on more leadership responsibilities.
- Cross-Functional Acumen: Enhancing understanding of product management and software engineering processes.
📝 Enhancement Note: The challenges described are typical of senior roles in scaling tech companies, requiring strong operational skills like prioritization, problem-solving, and adaptability. The growth opportunities are geared towards career advancement within design leadership and strategic product development, appealing to ambitious professionals.
💡 Interview Preparation
Strategy Questions:
- "Describe a complex problem you solved through design. What was your process, and what was the outcome?" (Focus on research, rationale, and measurable impact.)
- "How do you approach collaborating with Product Managers and Engineers? Can you provide an example of a successful collaboration and a challenging one?" (Highlight communication, compromise, and shared ownership.)
- "Walk me through your process for designing a new feature from scratch. How do you incorporate user research and business goals?" (Emphasize end-to-end ownership and data-driven decision-making.)
- "How do you ensure consistency and scalability in your designs? Discuss your experience with design systems." (Showcase understanding of efficiency and long-term product health.)
- "Tell me about a time you had to balance an ideal design vision with practical constraints (e.g., timelines, technical limitations)." (Demonstrate pragmatism and problem-solving.)
Company & Culture Questions:
- "What interests you about WeTravel and the travel tech industry?" (Research the company's mission, values, and recent news.)
- "How do you handle constructive criticism or feedback on your designs?" (Illustrate openness to feedback and a growth mindset.)
- "Describe your ideal team environment and collaboration style." (Align with the described "design studio model" and collaborative culture.)
- "How do you stay up-to-date with the latest design trends and technologies?" (Show commitment to continuous learning.)
Portfolio Presentation Strategy:
- Structure: Organize your presentation logically, ideally by case study, starting with the problem statement, your role, process, solutions, and outcomes.
- Narrative: Tell a compelling story for each project, focusing on the "why" behind your decisions.
- Visuals: Use high-quality mockups and prototypes. Clearly label key screens and user flows.
- Data & Impact: Wherever possible, present metrics demonstrating the success of your designs. If metrics aren't available, discuss the expected impact and how you would measure it.
- Conciseness: Be mindful of time. Practice your presentation to ensure it's engaging and informative without being overly long. Be prepared to dive deeper into specific aspects if asked.
- Engagement: Invite questions throughout or at the end, showing you value interactive discussion.
📝 Enhancement Note: The interview preparation advice focuses on demonstrating operational thinking within a design context: process, problem-solving, collaboration, and quantifiable impact. Candidates should be ready to articulate their methodologies and demonstrate how their design work contributes to business objectives and user satisfaction, mirroring the strategic approach required in operations roles.
📌 Application Steps
To apply for this Senior Product Designer position:
- Submit your resume, a compelling cover letter detailing your interest and fit, and a comprehensive portfolio showcasing your design expertise via the provided link.
- Portfolio Customization: Ensure your portfolio highlights projects demonstrating experience with SaaS products, complex user flows, user research, and design systems. Tailor your presentation to showcase how your skills align with WeTravel's mission and the travel organizer's needs.
- Resume Optimization: Clearly articulate your 6+ years of experience, emphasizing achievements and responsibilities relevant to end-to-end product design, user research, collaboration, and Figma proficiency using keywords from the job description.
- Interview Preparation: Practice articulating your design process, problem-solving approach, and collaborative style. Be ready to present 2-3 key portfolio case studies that demonstrate your impact and strategic thinking.
- Company Research: Thoroughly research WeTravel, its platform, target users (travel organizers), and its company culture. Understand their growth trajectory and market position to better tailor your responses and demonstrate genuine interest.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates should have 6+ years of experience in designing digital products and a strong portfolio showcasing user-friendly designs. They must be proficient in Figma, possess research skills, and be effective collaborators with a positive attitude.