Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: GreenLite

Location: New York, New York, United States

Job Type: FULL_TIME

Category: Product Design

Date Posted: May 04, 2026

Experience Level: Mid-Senior Level (3+ years)

Remote Status: Hybrid

🚀 Role Summary

• Lead the end-to-end product design lifecycle for multiple GreenLite product lines, from initial concept validation to pixel-perfect delivery.

• Develop and maintain scalable design systems within Figma to accelerate prototyping and ensure consistent product implementation.

• Drive product vision and user experience by conducting comprehensive user research, synthesizing insights into actionable design strategies, and creating artifacts like journey maps and personas.

• Foster strong cross-functional collaboration, working closely with engineering teams to ensure seamless, production-ready design handoffs and to bring new product ideas to life through low-fidelity explorations and interactive prototypes.

• Contribute to GreenLite's innovative approach to construction permitting by designing intuitive and efficient user interfaces for their AI-powered technology platform.

📝 Enhancement Note: The role is explicitly for a Senior Product Designer, implying a need for demonstrated leadership in design thinking and execution. The focus on "bringing innovative solutions to market" and "reimagining how we build and deliver value to customers" highlights a strategic design role beyond just UI execution, emphasizing a contribution to product vision and strategy within the construction tech industry. The mention of AI design tools suggests an expectation for familiarity with emerging design technologies.

📈 Primary Responsibilities

• Own the complete design lifecycle for multiple product lines, encompassing everything from rough concept ideation and user validation to the final delivery of high-fidelity designs.

• Architect, build, and maintain robust, scalable design systems within Figma, ensuring consistency and efficiency across all product interfaces.

• Conduct thorough user research, including interviews and usability testing, to gather insights that inform product strategy and design decisions.

• Translate user needs and business requirements into intuitive user flows, wireframes, mockups, and interactive prototypes.

• Develop detailed user personas and customer journey maps to represent target users and their interactions with GreenLite's platform.

• Collaborate closely and proactively with product managers and engineering teams throughout the development process, ensuring clear communication and alignment on design specifications.

• Facilitate design reviews and critique sessions, providing constructive feedback to peers and stakeholders to elevate design quality.

• Advocate for user-centered design principles and best practices across the product and engineering teams.

• Contribute to the strategic product roadmap by identifying opportunities for design innovation and user experience improvements.

• Ensure thoughtful and production-ready design handoffs to the engineering team, providing detailed specifications and assets.

📝 Enhancement Note: The responsibilities emphasize a full-stack design ownership, from strategic concepting to detailed execution and collaboration. The mention of "multiple product lines" and "scalable design systems" suggests a need for a designer capable of managing complexity and establishing foundational design infrastructure. The core mission of GreenLite (construction permitting) implies a need for translating complex B2B workflows into user-friendly interfaces.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience.

Experience: 3+ years of professional experience in Product Design, with a significant focus on modern web applications, preferably within SaaS or B2B environments.

Required Skills:

• Mastery of Figma for UI design, prototyping, and design system management.

• Deep understanding and practical application of human-centered design (HCD) principles and methodologies.

• Proven ability to conduct user research, synthesize findings, and translate them into actionable design solutions.

• Experience in creating and maintaining comprehensive, scalable design systems.

• Proficiency in developing low-fidelity explorations and high-fidelity interactive prototypes.

• Strong understanding of web application architecture and front-end development constraints.

• Excellent visual design skills, with a keen eye for typography, layout, color, and hierarchy.

• Demonstrated ability to collaborate effectively with engineering and product management teams.

• Self-starter mentality with a proven ability to navigate ambiguity and adapt quickly in a fast-paced startup environment.

Preferred Skills:

• Proficiency with AI design tools such as Figma Make or similar AI-assisted design platforms (e.g., Claude Design).

• Experience designing for complex B2B workflows, particularly within the construction, real estate tech, or regulatory compliance industries.

• Familiarity with design thinking workshops and facilitation.

• Experience with A/B testing and data-informed design iterations.

• Knowledge of accessibility standards (WCAG) and inclusive design practices.

• Experience working in a startup environment with a lean product development process.

📝 Enhancement Note: The explicit mention of "3+ years of experience designing modern web applications (SaaS or B2B preferred)" and "Mastery of Figma" are key qualifications. The inclusion of "Proficiency with AI design tools (Figma Make, Claude Design)" is a specific technical requirement that differentiates this role. The emphasis on "Self-starter mentality" and "comfort working independently within a small, fast-paced team" indicates a need for an autonomous and proactive individual.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of 3-5 impactful product design case studies showcasing your end-to-end design process.

• For each case study, clearly articulate the problem, your role, the design process followed, key decisions made, and the measurable outcomes or impact.

• Demonstrate your ability to translate complex user needs and business objectives into elegant, user-centered solutions.

• Showcase your proficiency in using Figma for wireframing, prototyping, high-fidelity design, and design system development.

Process Documentation:

• Your portfolio should highlight your approach to user research methodologies, from planning and execution to synthesis and recommendation.

• Demonstrate experience in creating and maintaining design systems, including component libraries, style guides, and usage guidelines.

• Illustrate your process for collaborating with engineering teams, including handoff procedures, asset management, and iterative feedback loops.

• Showcase your ability to develop interactive prototypes that effectively communicate design concepts and user flows.

• Provide examples of how you've iterated on designs based on user feedback, data analysis, or A/B testing results.

📝 Enhancement Note: For a Senior Product Designer role, a comprehensive portfolio is critical. The emphasis should be on demonstrating strategic thinking, problem-solving, and impact, not just aesthetic execution. Highlighting experience with design systems and user research is paramount, as is the ability to articulate the "why" behind design decisions and their subsequent results.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Senior Product Designer in New York City with 3+ years of experience in SaaS/B2B, the estimated salary range is between $130,000 - $170,000 annually. This range can vary based on the candidate's specific experience, skills, and performance during the interview process.

Benefits:

• Competitive Compensation: Generous base salary and access to GreenLite's Employee Equity Program, providing ownership and growth potential.

• Performance-Based Annual Bonuses: Rewarding high-impact results and significant contributions to company objectives.

• Premium Health Coverage: Comprehensive medical, dental, and vision insurance plans for full-time employees and their dependents.

• 401(k) Retirement Plan: A robust plan to support long-term financial planning and savings.

• Generous Parental Leave: Support for new parents to spend time with their growing families.

• Wellness Support:

  • Monthly Wellness Stipend to support personal well-being.
  • Full access to Wellhub, Talkspace, and Teladoc for physical and mental health resources.

• Team & Culture Perks:

  • Weekly Team Lunches catered in the NYC office.
  • Company-Wide Team All Hands meetings (twice yearly) for transparency and alignment.
  • Regular Team-Building Events to foster connection and camaraderie.

• Unlimited PTO: Flexible time off policy allowing employees to recharge as needed.

Working Hours: Standard full-time hours are expected, typically around 40 hours per week. The role is hybrid, requiring 3 days per week in the New York City office. During summer months (Memorial Day to Labor Day), the in-office requirement shifts to 4 days per week.

📝 Enhancement Note: The salary range is estimated based on industry benchmarks for a Senior Product Designer role in a high-cost-of-living area like New York City, considering the specified experience level and the SaaS/B2B focus. The benefits list is directly extracted from the provided text and presented comprehensively. The working hours and hybrid arrangement details are also clearly defined.

🎯 Team & Company Context

🏢 Company Culture

Industry: Construction Technology (ConTech), SaaS, AI. GreenLite operates at the intersection of construction, technology, and regulatory compliance, aiming to disrupt the inefficient and opaque construction permitting process through AI and expert human oversight. This context means the company values efficiency, accuracy, and innovation in solving complex, real-world problems.

Company Size: GreenLite is a rapidly growing startup, having raised $86M in venture funding. While a specific employee count isn't provided, this funding and stage suggest a company size likely in the range of 50-200 employees, indicating a dynamic, fast-paced environment where individual contributions have significant visibility and impact.

Founded: Founded in 2022, GreenLite is a relatively young company, comprised of experienced builders, entrepreneurs, and industry experts. This recent founding means the company culture is still evolving, likely characterized by agility, a strong mission-driven focus, and a desire to build foundational processes and products.

Team Structure:

• The Product Designer will join the Product and Engineering team, working closely with Product Leads and Engineers.

• The design function is likely small and integrated within product development squads, fostering close collaboration rather than a separate, siloed design department.

Methodology:

• GreenLite leverages AI-powered technology combined with human expertise (architects, engineers, planners) to streamline construction permitting.

• The company emphasizes a tech-forward approach to solve traditional industry problems, suggesting a culture that values data-driven decisions, process optimization, and technological innovation.

• The design methodology will likely be agile and iterative, prioritizing user feedback and rapid prototyping to validate concepts.

Company Website: https://www.greenlite.com/

📝 Enhancement Note: The company description highlights GreenLite's mission to modernize the construction permitting process using AI and expert human intervention. This context is crucial for a Product Designer, as it implies designing for complex B2B workflows that impact a significant industry. The venture funding indicates a growth-oriented, potentially fast-paced startup environment where design plays a key role in product development and market adoption.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Product Designer, indicating a mid-to-senior level of experience. It requires an individual who can operate autonomously, lead design initiatives, and contribute to product strategy, moving beyond junior-level task execution. The "lead the end-to-end design process" and "instrumental in building our design systems" phrases suggest a role with significant ownership and influence.

Reporting Structure: The Senior Product Designer will report into a Product Lead or Head of Product/Design within the Product and Engineering team. They will work closely with engineering counterparts and other product stakeholders, indicating a collaborative, cross-functional reporting dynamic rather than a strict hierarchical structure.

Operations Impact: The Senior Product Designer will have a direct and substantial impact on GreenLite's success by:

• Enhancing User Experience: Creating intuitive and efficient interfaces for a complex B2B SaaS platform, directly improving customer adoption, satisfaction, and retention.

• Driving Product Vision: Contributing to the strategic direction of the product through user insights and innovative design solutions, ensuring the platform meets evolving market needs.

• Improving Operational Efficiency: Designing workflows that streamline the construction permitting process for clients, reducing delays and costs, which is GreenLite's core value proposition.

• Scaling the Product: Building and maintaining robust design systems that enable rapid development and consistent user experiences as the product suite grows.

Growth Opportunities:

• Leadership in Design: Opportunity to significantly shape and grow GreenLite's design system and design culture from an early stage.

• Strategic Product Input: Influence product roadmap and strategy based on user research and design expertise.

• Industry Expertise: Develop deep knowledge in the construction technology (ConTech) and AI SaaS space.

• Cross-functional Development: Gain experience working closely with engineering, product management, and sales/customer success teams in a high-growth startup.

• Potential for Future Leadership: As the company scales, opportunities for leading design teams or specializing in key product areas may emerge.

📝 Enhancement Note: The "Senior" title implies a need for independent contribution and potential mentorship. The impact is tied directly to GreenLite's core mission of simplifying construction permitting, meaning design directly influences customer value and business efficiency. Growth opportunities are framed around building foundational design assets and influencing product strategy in a growing startup.

🌐 Work Environment

Office Type: GreenLite operates a hybrid workplace model, valuing in-office culture for collaboration and creativity while offering flexibility. The New York City office serves as the hub for this hybrid arrangement.

Office Location(s): New York City, New York, United States. Specific office address details are not provided but would be relevant for candidates assessing commute.

Workspace Context:

• Collaborative Environment: The hybrid model (3 days/week in office, T/W/Th) is designed to foster strong relationships and teamwork. This suggests an office space conducive to collaboration, brainstorming, and spontaneous interactions.

• Tools and Technology: Designers will have access to industry-standard tools like Figma and potentially AI design tools, supported by the company's tech infrastructure.

• Team Interaction: Opportunities for direct interaction with product managers, engineers, and other team members are frequent, especially during in-office days, facilitating a close-knit and communicative working environment.

Work Schedule: The role is full-time. The hybrid schedule requires 3 days per week in the NYC office, with flexibility during summer months (Memorial Day to Labor Day) where it shifts to a 4-day in-office schedule. This structure aims to balance focused individual work with collaborative team engagement.

📝 Enhancement Note: The hybrid nature of the work environment is a key differentiator. The company explicitly states they "place value in our in-office culture," indicating that the 3-day in-office requirement is significant and intended for purposeful collaboration. The summer schedule adjustment also points to a company that recognizes the need for flexibility.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will likely review your application, resume, and portfolio to assess basic qualifications and fit.

• Portfolio Review & Discussion: A dedicated session to walk through your selected case studies. Expect to explain your design process, rationale, decision-making, and the impact of your work. Be prepared to discuss how you'd approach GreenLite's specific challenges.

• Design Challenge/Exercise: You may be given a design problem to solve, either as a take-home assignment or an in-office exercise, to evaluate your practical skills, problem-solving approach, and how you apply design principles under time constraints.

• Cross-Functional Interviews: Interviews with Product Managers and Engineers to assess collaboration skills, technical understanding, and how you integrate design into the development lifecycle.

• Final Interview: Potentially with a senior leader (e.g., Head of Product, CTO, or CEO) to discuss overall fit, strategic thinking, and alignment with GreenLite's mission and culture.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest case studies that best represent your skills relevant to SaaS/B2B product design, design systems, and user research.

• Tell a Story: For each case study, clearly articulate the problem, your specific role and contributions, the process you followed, the challenges you overcame, and the measurable outcomes. Use visuals effectively.

• Highlight Process: Emphasize your design methodology, user research techniques, how you collaborated with stakeholders, and your decision-making rationale.

• Showcase Figma Proficiency: Ensure your portfolio visually demonstrates your mastery of Figma, including complex prototyping, design system components, and detailed UI work.

• Quantify Impact: Whenever possible, include metrics or data that demonstrate the positive impact of your designs (e.g., increased conversion rates, reduced user errors, improved task completion times).

• Tailor to GreenLite: Research GreenLite's product and mission. If possible, subtly tailor your case study selection or presentation to align with their industry (construction tech) and challenges.

Challenge Preparation:

• Understand the Problem: If given a challenge, ensure you fully understand the user needs and business objectives. Ask clarifying questions.

• Focus on Process: Demonstrate your structured approach to problem-solving, even if you don't reach a final pixel-perfect solution. Think out loud, sketch ideas, and explain your reasoning.

• User-Centricity: Show how you would incorporate user feedback and research into your design process.

• Feasibility: Consider technical constraints and how your design would integrate with existing systems or development capabilities.

• Presentation: Be prepared to present your approach and solutions clearly and concisely, articulating your rationale.

📝 Enhancement Note: The interview process is likely to be multi-stage, common for senior roles in tech startups. The emphasis on portfolio review and potential design challenges highlights the practical, execution-oriented nature of the role. Candidates should be prepared to demonstrate not just design skills but also strategic thinking and collaborative capabilities.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is the core design tool. Mastery is required for UI design, prototyping, collaboration, and design system development.

• AI Design Tools: Proficiency with tools like Figma Make or Claude Design is explicitly mentioned, suggesting an expectation for designers to leverage AI for efficiency in tasks like ideation, content generation, or design iteration.

Analytics & Reporting:

• While not explicitly listed, a Senior Product Designer would likely interact with product analytics tools (e.g., Amplitude, Mixpanel, Google Analytics) to understand user behavior and measure the impact of design changes.

CRM & Automation:

Collaboration & Project Management:

• Tools like Jira, Asana, or Trello are commonly used for tracking design tasks, sprints, and collaborating with engineering teams.

• Communication platforms such as Slack or Microsoft Teams are essential for day-to-day team interaction.

📝 Enhancement Note: Figma is the central design tool. The explicit mention of AI design tools signals a forward-thinking approach by GreenLite and a requirement for designers to be adaptable to new technologies that enhance the design workflow. Understanding analytics tools is implied for measuring design impact.

👥 Team Culture & Values

Operations Values:

• Innovation & Efficiency: Driven by the need to solve complex problems in the construction industry, GreenLite likely values innovative solutions that lead to significant efficiency gains for its clients. This translates to a design culture that prioritizes finding smart, effective solutions.

• User-Centricity: As a product-focused company, understanding and prioritizing the user's needs is paramount. This means designs should be intuitive, solve real problems, and improve the user's workflow.

• Collaboration & Transparency: The hybrid work model and emphasis on working "shoulder-to-shoulder" suggest a culture that thrives on open communication, teamwork, and shared problem-solving.

• Agility & Adaptability: As a startup founded in 2022 with significant funding, GreenLite likely values individuals who can adapt quickly to changing priorities and a fast-paced environment.

• Data-Driven Decision Making: The use of AI and the pursuit of predictable outcomes suggest a culture that relies on data and evidence to inform decisions, including design choices.

Collaboration Style:

• Cross-functional Integration: Designers are expected to work closely with product managers and engineers, participating actively in product development discussions and processes.

• Open Communication: The hybrid model encourages regular check-ins and discussions, fostering an environment where feedback is exchanged freely.

• Proactive Engagement: Team members are encouraged to be self-starters, proactively identifying opportunities for improvement and contributing ideas.

• Shared Ownership: A sense of collective responsibility for product success, where design is seen as integral to achieving business goals.

📝 Enhancement Note: The company's mission to bring efficiency and predictability to a traditionally complex industry implies a culture that values problem-solving, innovation, and meticulous execution. The emphasis on collaboration and a hybrid model suggests a team that balances independent work with strong interpersonal dynamics.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complexity: The construction permitting process is inherently complex and involves numerous stakeholders and regulations. Translating this complexity into a user-friendly SaaS product requires deep understanding and creative problem-solving.

• Balancing Innovation with Usability: Integrating cutting-edge AI technology while ensuring the product remains intuitive and accessible for a diverse user base (from tech-savvy developers to potentially less tech-oriented professionals).

• Establishing Design Foundations: As a relatively new company, there's an opportunity—and challenge—to build and mature design systems, processes, and best practices from the ground up.

• Navigating a Fast-Paced Environment: Adapting to the rapid iteration cycles and evolving priorities common in a venture-backed startup.

Learning & Development Opportunities:

• Deepen ConTech & AI Expertise: Gain specialized knowledge in the construction technology sector and the application of AI in enterprise software.

• Shape Design Systems: Play a pivotal role in establishing and scaling GreenLite's design system, a valuable skill for future design leadership roles.

• Strategic Product Influence: Develop skills in product strategy, user research synthesis, and cross-functional leadership by working closely with product and engineering leadership.

• Mentorship and Skill Development: Potential to learn from experienced product and engineering leaders, and as a senior member, potentially mentor less experienced designers.

• Industry Conferences & Training: Opportunities to attend relevant design or industry conferences, or pursue certifications, to stay abreast of design trends and technologies.

📝 Enhancement Note: The challenges are framed around the specific industry context and the startup environment. Growth opportunities focus on building foundational design assets, gaining industry expertise, and influencing product strategy, which are key aspects of a senior-level role.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to simplify a complex process through design. How did you approach it, and what was the outcome?" (Focus on process simplification, user research, and measurable results.)

• "How would you approach building a design system for a new SaaS product from scratch? What are the key considerations?" (Highlight your methodology for design system development, scalability, and collaboration.)

• "Imagine you're tasked with designing a new feature for GreenLite that uses AI. How would you ensure user trust and understanding of the AI's capabilities and limitations?" (Demonstrate your understanding of designing with AI, transparency, and user education.)

Company & Culture Questions:

• "What interests you about GreenLite's mission to transform the construction permitting process?" (Show genuine interest in the industry and the company's value proposition.)

• "How do you approach collaboration with engineers and product managers, especially in a hybrid work environment?" (Emphasize your communication skills, teamwork, and ability to integrate into cross-functional teams.)

• "Describe a time you disagreed with a stakeholder on a design decision. How did you handle it, and what was the resolution?" (Showcase your conflict resolution and persuasive communication skills.)

Portfolio Presentation Strategy:

• Structure: Organize your presentation logically: Problem -> Your Role -> Research/Discovery -> Design Process/Iterations -> Solution -> Impact/Results.

• Visuals: Use high-quality mockups, prototypes, and diagrams. Avoid walls of text.

• Narrative: Tell a compelling story for each case study. Focus on the "why" behind your decisions.

• Interactivity: If presenting prototypes, be ready to demonstrate key user flows smoothly.

• Quantify: Clearly present any metrics or data that demonstrate the success of your design solutions.

• Conciseness: Be mindful of time. Practice your presentation to be clear, impactful, and within the allotted timeframe.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills but also strategic thinking, problem-solving abilities, and how the candidate would integrate into GreenLite's specific culture and industry context. The questions are designed to probe experience with complex B2B SaaS, AI, and collaborative workflows.

📌 Application Steps

To apply for this Senior Product Designer position at GreenLite:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Ensure your portfolio directly showcases your experience with SaaS/B2B web applications, Figma mastery, design systems, and user research. Tailor your case study selection to highlight projects that demonstrate problem-solving in complex domains.

• Resume Optimization: Update your resume to clearly articulate your 3+ years of relevant experience, highlighting achievements and responsibilities that align with the job description, particularly regarding end-to-end design ownership and collaboration. Use keywords like "Product Design," "Figma," "User Research," "SaaS," "B2B," and "Design Systems."

• Interview Preparation: Practice articulating your design process and impact using the STAR method (Situation, Task, Action, Result) for behavioral questions. Prepare to walk through your portfolio with confidence, focusing on strategic rationale and outcomes.

• Company Research: Thoroughly research GreenLite's mission, product, target market (construction industry), and recent funding. Understand their core value proposition of eliminating permitting uncertainty. This will help you tailor your answers and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.