Senior Product Designer (all genders)

📍 Job Overview

Job Title: Senior Product Designer (all genders)

Company: Shiftmove

Location: Aix-en-Provence, Provence-Alpes-Côte d'Azur, France

Job Type: FULL_TIME

Category: Product Design / GTM Operations Enablement

Date Posted: 2026-03-26

Experience Level: 5-10 years

Remote Status: Hybrid (with remote work as part of the culture)

🚀 Role Summary

• Lead end-to-end product design for French Geo products (Optimum & Ocean), focusing on B2B SaaS solutions for connected mobility.

• Drive the adoption of user-centered design principles and best practices to enhance design maturity within the French product teams.

• Collaborate cross-functionally with Product Managers, Engineers, and stakeholders to translate complex business needs into intuitive, scalable user experiences.

• Champion a shift towards a product-led approach, moving away from traditional sales-driven methodologies.

• Utilize user research, data analysis, and qualitative/quantitative insights to inform design decisions and product improvements.

📝 Enhancement Note: While the title is "Senior Product Designer," the responsibilities clearly indicate a strong GTM (Go-To-Market) operations enablement component. The role involves shaping how product design is practiced and scaled, introducing structure, and driving a product-led approach, which directly supports sales and marketing effectiveness by ensuring product-market fit and user adoption. This is a crucial function for revenue operations and sales enablement teams.

📈 Primary Responsibilities

• Own the complete design lifecycle from problem framing through to the delivery of elegant, scalable solutions.

• Conduct user research, interviews, and analyze data to uncover user pain points and validate design concepts for B2B customers.

• Establish and introduce design processes, tools, and workflows to elevate design maturity within the Optimum & Ocean product lines.

• Foster a product-led design culture, guiding the transition from sales-driven to more modern, user-centric product development practices.

• Build robust relationships with internal teams to advocate for user-centric changes, escalating to executive leadership when necessary.

• Ensure alignment of French product design standards with Shiftmove's overarching design principles and methodologies.

• Design intuitive interfaces and workflows that empower businesses to make data-driven decisions and optimize fleet operations.

📝 Enhancement Note: The emphasis on "raising design maturity," "driving a transition toward a more product-led approach," and "bringing the French products closer to Shiftmove’s design principles" suggests this role requires not just design execution but also strategic design leadership and process implementation, akin to a Design Operations function within a GTM context.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent experience and expertise in design principles and practices is essential.

Experience: 5-10 years of experience in product design, with a significant focus on B2B SaaS products and experience in establishing or improving design practices in ambiguous environments.

Required Skills:

• Deep expertise in user-centered B2B design principles, translating complex requirements into simple, elegant user experiences.

• Proven ability to lead both design discovery (identifying needs and opportunities) and design delivery (executing and shipping solutions).

• Strong command of qualitative and quantitative user research methodologies and data analysis to drive product direction.

• Excellent cross-functional collaboration and communication skills, with the ability to partner effectively with Product Managers, Engineers, and other stakeholders.

• Strategic thinking to understand and articulate how design decisions impact business outcomes, balancing user needs with company objectives.

• Experience in building or significantly improving design practices and processes, comfortable creating structure in nascent environments.

Preferred Skills:

• Experience with connected mobility or fleet management software.

• Familiarity with product-led growth (PLG) strategies and implementation.

• Experience working in a PE-backed scale-up environment.

• Knowledge of design systems and their implementation.

📝 Enhancement Note: The requirement for C1 French and English proficiency, coupled with experience in B2B SaaS and driving design maturity, points towards a role that bridges product development with market enablement, crucial for ensuring the product resonates with the French market and aligns with global GTM strategies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 2-3 significant product design projects, ideally within B2B SaaS or complex operational software.

• Clearly articulate the problem statement, target users, and business objectives for each project.

• Detail the design process followed, including user research methods, ideation techniques, wireframing, prototyping, and user testing.

• Demonstrate the rationale behind key design decisions, supported by data or user insights.

• Present measurable outcomes and impact, quantifying improvements in user engagement, efficiency, conversion rates, or other relevant business metrics.

Process Documentation:

• Evidence of creating or refining design workflows from discovery through to delivery.

• Examples of how user insights and data were systematically integrated into the design process.

• Documentation of how design standards were developed, implemented, and maintained.

• Demonstrations of how design solutions were aligned with broader product and business strategies.

📝 Enhancement Note: For a role focused on "raising design maturity" and "driving a product-led approach," a portfolio that not only showcases design execution but also the strategic thinking behind process improvement and impact measurement will be highly valued. This aligns with operations' focus on efficiency, scalability, and ROI.

💵 Compensation & Benefits

Salary Range: Based on the Senior Product Designer title, 5-10 years of experience, and location in Aix-en-Provence, France, the estimated salary range is €55,000 - €75,000 annually. This estimate considers the cost of living in the region, industry benchmarks for senior design roles in French tech companies, and the hybrid work model.

Benefits:

• Autonomy: Trust and freedom to execute your expertise and take ownership of your work.

• Competitive Compensation: Fair and attractive salary package.

• Ownership: Real trust and responsibility in shaping how things work, aligning with the "Make It Happen" core value.

• Flexible Work Setup: Hybrid model with remote work options, complemented by offices in Paris and Aix-en-Provence, with travel as needed.

• Meal Vouchers: Support for daily well-being.

• Comprehensive Health Insurance: Coverage for the employee and their family.

• Employee Benefits Platform (Leeto): Access to a wide range of discounts and services.

• Growth Investment: Support for career development, learning, and advancement.

Working Hours: Approximately 40 hours per week, with flexibility inherent in the hybrid and autonomous work setup, allowing for effective management of design processes and data analysis.

📝 Enhancement Note: The salary range is an estimation based on industry standards for a Senior Product Designer in France. The provided benefits are directly from the job description, highlighting Shiftmove's commitment to employee well-being, growth, and work-life balance, which are attractive to operations professionals seeking roles with support structures.

🎯 Team & Company Context

🏢 Company Culture

Industry: Connected Mobility / B2B SaaS / Fleet Operations Software. Shiftmove operates in a dynamic sector focused on leveraging data to optimize business operations, particularly in fleet management. The company aims to make complex operations intuitive and efficient, turning insights into actionable strategies for its B2B clientele across Europe.

Company Size: Shiftmove is described as a "profitable, PE-backed scale-up" with "strong fundamentals and a clear ambition." This suggests a company that has achieved product-market fit and is now in a phase of rapid growth and expansion, likely employing between 100-500 individuals.

Founded: The founding date is not explicitly stated, but the description of being a "scale-up" implies it has been operating for several years, establishing its market presence and product offering.

Team Structure:

• The design team is part of a larger product organization, with this Senior Product Designer specifically focusing on the French Geo products (Optimum & Ocean).

• Collaboration is emphasized across Product Managers, Engineers, and stakeholders, indicating a matrixed or agile team structure where cross-functional partnerships are key.

• The role involves building internal relationships and potentially escalating to executive alignment, suggesting a structured but collaborative hierarchy.

Methodology:

• Data-Driven Decisions: A core tenet of Shiftmove's mission, applied to product development and operational improvements.

• Product-Led Approach: A strategic shift towards user-centric product development, influencing how products are designed, marketed, and sold.

• Agile & Iterative: Implied by the focus on continuous improvement, user feedback, and scalable solutions in a fast-paced scale-up environment.

• User-Centric Design: Central to the Senior Product Designer's role, ensuring products meet the complex needs of B2B customers.

Company Website: www.shiftmove.com (inferred from domain_derived: shiftmove.com)

📝 Enhancement Note: The company's focus on B2B SaaS in connected mobility and fleet operations implies a need for robust, data-intensive, and highly functional products. The "scale-up" nature suggests a fast-paced, evolving environment where process establishment and strategic thinking are highly valued, making this role appealing to operations professionals who thrive on driving efficiency and structure.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Product Designer, implying a mid-to-senior level individual contributor with significant autonomy and influence. It requires not only excellent design execution but also the ability to shape design practices and strategy within a specific product vertical. This level often acts as a bridge between individual contributor work and potential leadership responsibilities.

Reporting Structure: The designer will be part of the "Shiftmove design team" and will collaborate closely with Product Managers and Engineers for the French Geo products. The specific reporting line is not detailed, but it's likely to a Head of Design, a Director of Product, or a similar senior leadership role within the product organization.

Operations Impact: The Senior Product Designer's impact extends beyond aesthetics. By designing intuitive, data-driven solutions, they directly enable B2B customers to make smarter operational decisions, which translates to efficiency gains, cost savings, and improved business outcomes. Furthermore, by driving a product-led approach and raising design maturity, the role indirectly supports GTM effectiveness by ensuring the product is user-friendly, scalable, and aligns with market needs, thereby improving sales cycles and customer adoption.

Growth Opportunities:

• Design Leadership: Opportunity to become a lead designer or design manager for the French Geo products or other product lines as the company scales.

• Process & Strategy Development: Play a pivotal role in defining and scaling design operations and product development methodologies across the organization.

• Cross-Functional Expertise: Deepen understanding of product management, engineering, sales, and marketing operations through close collaboration.

• Industry Specialization: Become an expert in the connected mobility and fleet operations domain, a growing and critical sector.

• Mentorship: Potential to mentor junior designers as the team grows.

📝 Enhancement Note: The "raising design maturity" and "driving towards product-led approach" aspects are significant growth drivers. This role offers a unique opportunity to build and implement operational frameworks for design within a scaling tech company, a highly valuable experience for operations professionals looking to broaden their impact.

🌐 Work Environment

Office Type: Shiftmove offers a flexible work setup, including offices in Paris and Aix-en-Provence, with remote work being a core part of their culture. This hybrid model allows for a balance between in-person collaboration and focused remote work.

Office Location(s):

• Aix-en-Provence, Provence-Alpes-Côte d'Azur, France

• Paris, France

The company also has teams across Europe, indicating a distributed workforce.

Workspace Context:

• Collaborative Environment: The company culture emphasizes collaboration across 30+ nationalities, with English as the working language, fostering an international and inclusive atmosphere.

• Tools & Technology: While specific tools aren't listed here, it's expected that a modern product design team would utilize industry-standard design and collaboration software.

• Operations Integration: The role's focus on improving processes and enabling data-driven decisions means close interaction with product management, engineering, and potentially sales and customer success teams.

Work Schedule: The standard working hours are approximately 40 hours per week. The hybrid and autonomous work setup offers flexibility, allowing individuals to manage their schedules effectively, which is beneficial for deep work sessions required for design and analysis.

📝 Enhancement Note: The hybrid model with remote work options is a significant draw for many professionals, including those in operations roles who often value flexibility. The international aspect of the team also points to a diverse and dynamic work environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application and portfolio to assess alignment with the role's core requirements.

• Portfolio Deep Dive: A session with hiring managers or senior designers to walk through your portfolio, focusing on your process, decision-making, and impact. Be prepared to discuss specific case studies in detail.

• Cross-Functional Interviews: Meetings with Product Managers, Engineers, and potentially stakeholders from sales or operations to assess collaboration skills and strategic thinking.

• Design Challenge/Exercise: Potentially a practical exercise or hypothetical scenario to evaluate problem-solving skills, design thinking, and approach to ambiguity.

• Final Interview: A discussion with senior leadership, often focusing on cultural fit, long-term vision, and alignment with company values.

Portfolio Review Tips:

• Focus on Impact: Clearly demonstrate the business value and user impact of your design work. Quantify results whenever possible (e.g., increased conversion, reduced error rates, improved efficiency).

• Show Your Process: Don't just show final screens. Illustrate your thought process, research methods, iteration cycles, and how you arrived at your solutions. This is critical for roles involving process improvement.

• Tailor to B2B SaaS: Highlight projects that involved complex workflows, data visualization, or improving operational efficiency for business users.

• Address Ambiguity: Since the role involves creating structure, showcase instances where you've navigated unclear requirements or built processes from scratch.

• Prepare for "Why": Be ready to articulate the "why" behind every design decision and process recommendation.

Challenge Preparation:

• Understand the Business Context: Research Shiftmove, its products (Optimum & Ocean), its industry (connected mobility, fleet management), and its target customers.

• Focus on Process Improvement: Given the role's emphasis on raising design maturity and product-led approaches, be prepared for challenges that involve defining or improving design workflows, assessing user needs, or strategizing for product adoption.

• Communicate Your Thinking: Clearly articulate your thought process, assumptions, and rationale during any design exercise. Show how you would collaborate with Product and Engineering.

📝 Enhancement Note: The emphasis on "raising design maturity" and "driving a product-led approach" means interviewers will be looking for candidates who can demonstrate strategic thinking about design operations, not just execution. Your portfolio and interview responses should reflect your ability to build structure and drive efficiency.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Proficiency in industry-standard tools like Figma, Sketch, Adobe Creative Suite (Illustrator, Photoshop), or similar. Figma is a strong likelihood given its prevalence in modern SaaS design teams.

• User Research Platforms: Experience with tools for conducting interviews, surveys, and usability testing (e.g., UserTesting.com, Maze, Typeform, SurveyMonkey).

• Collaboration Tools: Familiarity with platforms like Slack, Microsoft Teams, or similar for cross-functional communication.

Analytics & Reporting:

• Product Analytics: Experience with tools like Amplitude, Mixpanel, Google Analytics, or Pendo to understand user behavior and track product performance.

• Data Visualization: Ability to interpret data presented in dashboards or reports, potentially from tools like Tableau, Power BI, or Looker.

CRM & Automation:

• While not directly designing CRM systems, an understanding of how product design interacts with CRM (e.g., Salesforce) and sales enablement tools is beneficial for a B2B SaaS context.

• Knowledge of how design impacts user onboarding and adoption funnels, which are critical for product-led growth.

📝 Enhancement Note: While the job description doesn't list specific tools, a Senior Product Designer in a B2B SaaS scale-up would be expected to be proficient in leading design tools (Figma is a strong candidate), user research platforms, and likely have experience interpreting data from product analytics tools to inform design decisions. Familiarity with how design impacts GTM functions like sales and adoption is also a plus.

👥 Team Culture & Values

Operations Values:

• "Make It Happen": A core value encouraging proactivity, ownership, and a drive to achieve goals. For this role, it means taking initiative in improving design practices and delivering impactful solutions.

• Autonomy & Trust: Shiftmove hires for expertise and trusts employees to perform their best work, implying a culture of empowerment and accountability.

• Data-Driven Decisions: A fundamental principle guiding product development and strategic planning, requiring operations professionals to be comfortable with metrics and analysis.

• Collaboration & Shared Ownership: Working across 30+ nationalities with English as the working language fosters a global, inclusive, and cooperative environment.

• Growth Mindset: Investment in personal and professional development, encouraging continuous learning and skill advancement.

Collaboration Style:

• Cross-Functional Integration: Close partnerships with Product Management and Engineering are essential for end-to-end design ownership.

• International & Diverse: Working with teams across Europe means adapting to different communication styles and cultural nuances.

• Process-Oriented: The role's focus on raising design maturity and driving product-led approaches implies a culture that values structured workflows and continuous process improvement.

• User-Focused Advocacy: Designers are expected to champion user needs while balancing them with business objectives, requiring strong communication and negotiation skills.

📝 Enhancement Note: The "Make It Happen" and "Autonomy" values are highly attractive to operations professionals who often drive initiatives and require the freedom to implement improvements. The emphasis on data-driven decisions and cross-functional collaboration aligns perfectly with the core tenets of effective revenue and sales operations.

⚡ Challenges & Growth Opportunities

Challenges:

• Raising Design Maturity: Introducing and scaling design best practices in product teams that may not have mature design processes requires strong change management and communication skills.

• Balancing Global Standards with Local Needs: Aligning French product design with Shiftmove's global principles while ensuring it meets the specific needs of the French market.

• Driving Product-Led Transition: Shifting established product development approaches from sales-driven to product-led requires influencing stakeholders and demonstrating value.

• Navigating Ambiguity: Creating structure and processes in a fast-growing scale-up environment where established procedures may be nascent.

• Complex B2B Workflows: Designing for intricate operational processes in connected mobility requires deep understanding and user empathy.

Learning & Development Opportunities:

• Design Operations Leadership: Opportunity to build and refine design operations frameworks, a valuable skill set in the tech industry.

• Product-Led Growth Expertise: Deepen knowledge and experience in implementing product-led strategies.

• Connected Mobility Domain Knowledge: Become a subject matter expert in a critical and evolving industry.

• International Collaboration: Enhance skills in working with diverse, global teams.

• Mentorship and Skill Development: Access to company-sponsored growth initiatives and potential mentorship opportunities.

📝 Enhancement Note: The challenges presented are typical for roles focused on process improvement and strategic implementation within scaling organizations. These challenges also represent significant growth opportunities, particularly in developing transferable skills in change management, operations strategy, and cross-functional leadership.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to establish or improve design processes within a team. What was your approach, and what were the outcomes?" (Focus on process building, metrics, and impact.)

• "How would you balance Shiftmove's global design principles with the specific needs of the French market for our Geo products?" (Assess strategic thinking, market awareness, and collaboration.)

• "Walk us through a B2B SaaS product you designed. What was the problem, your process, and the measurable business impact?" (Demonstrate design execution, user-centered thinking, and ROI focus.)

Company & Culture Questions:

• "What do you know about Shiftmove and the connected mobility industry, and why are you excited about this role?" (Assess research, enthusiasm, and alignment.)

• "How do you embody our 'Make It Happen' value in your work?" (Understand your proactive approach and ownership.)

Portfolio Presentation Strategy:

• Structure: Begin with a high-level overview of Shiftmove and the role's context. Then, present 2-3 key projects, dedicating 5-10 minutes per project.

• Narrative: Tell a compelling story for each project: the problem, the user, your process, your key decisions, and the measurable impact.

• Process Emphasis: Clearly articulate how you arrived at your solutions, highlighting user research, iteration, and data-informed decisions. This is crucial for demonstrating your operations mindset.

• Quantify Impact: For each project, provide specific metrics that demonstrate the value delivered (e.g., "reduced task completion time by 20%," "increased user adoption by 15%").

• Be Prepared for Questions: Anticipate questions about your trade-offs, challenges, and how you would apply your experience to Shiftmove's specific context.

📝 Enhancement Note: For this role, interviewers will be looking for evidence of strategic thinking, process-building capabilities, and a data-driven approach to design. Your portfolio and interview answers should highlight your ability to not just design, but to optimize and enable through design.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided Workable link.

• Curate Your Portfolio: Select 2-3 of your most impactful B2B SaaS product design projects. Focus on those that demonstrate your ability to solve complex user problems, drive measurable business outcomes, and ideally, showcase experience in improving design processes or advocating for user-centric approaches. Ensure your portfolio clearly outlines the problem, your process, your rationale, and the quantified results.

• Tailor Your Resume: Highlight experience relevant to B2B SaaS, user-centered design, cross-functional collaboration, and any instances where you've established or improved processes. Use keywords from the job description such as "B2B design principles," "discovery & delivery," "product-led," and "design maturity."

• Prepare Your Portfolio Walkthrough: Practice presenting your portfolio, focusing on storytelling, articulating your design thinking, and quantifying the impact of your work. Be ready to discuss how your experience aligns with Shiftmove's values and goals.

• Research Shiftmove: Understand their products (Optimum & Ocean), target market (connected mobility), and company mission. Familiarize yourself with their culture and values, particularly "Make It Happen" and their focus on autonomy and data-driven decisions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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