Senior Motion Graphic Designer

📍 Job Overview

Job Title: Senior Motion Graphic Designer
Company: Mindtickle
Location: Pune, Maharashtra, India
Job Type: Full-Time
Category: Creative & Media / Art & Design / Marketing
Date Posted: May 19, 2025
Experience Level: 6-10 years
Remote Status: On-site

🚀 Role Summary

• Design and develop visually compelling 2D/3D motion graphics, static designs, videos, one-pagers, reports, and infographics for diverse marketing initiatives.
• Ensure unwavering brand consistency across all marketing assets by strictly adhering to established brand guidelines and visual identity standards.
• Generate innovative and fresh creative concepts to effectively communicate marketing messages and align with evolving market trends and industry best practices.
• Manage the complete lifecycle of multiple graphic design projects, from initial ideation through to final delivery, ensuring all deadlines are consistently met.
• Collaborate closely with cross-functional marketing and design teams to foster cohesive visual narratives and ensure the unified impact of campaign materials.

📝 Enhancement Note: This role is positioned as a Senior Motion Graphic Designer, implying a significant level of autonomy, project ownership, and a need to contribute strategically to visual content development beyond just execution. The emphasis on mentoring suggests a leadership component.

📈 Primary Responsibilities

• Develop and refine visually stunning 2D/3D motion graphics, static designs, videos, one-pagers, reports, and infographics for marketing materials.
• Ensure brand consistency across all marketing materials, following established brand guidelines.
• Generate fresh, innovative ideas and concepts to effectively communicate marketing messages and align with current market trends.
• Manage multiple design projects from conception to completion, ensuring deadlines are met.
• Collaborate closely with the marketing and design teams to ensure cohesive and visually compelling campaigns.
• Stay updated on the latest design trends, marketing ideas, and tools, incorporating them into projects to elevate the quality and effectiveness of designs.
• Mentor and review junior designers’ work, ensuring the delivery of high-quality outputs.
• Contribute to digital marketing campaigns with visually engaging assets, ensuring alignment with the overall marketing strategy.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution, strategic thinking, project management, and team leadership, typical of a senior role within a creative department. The inclusion of "digital marketing campaigns" and "overall marketing strategy" indicates a need for the designer to understand broader marketing objectives.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Design, Visual Arts, or a related field.
Experience: Proven work experience (6-10 years) as a Senior Graphic Designer with a strong portfolio showcasing motion graphics, video editing, and static design work.

Required Skills:

• Expertise in 2D/3D motion graphics creation and animation.
• Proficient in video creation and advanced video editing techniques.
• Strong capabilities in static graphic design for various marketing collateral.
• Mastery of Adobe Creative Suite, including After Effects, Premiere Pro, Photoshop, Illustrator, and InDesign.
• High proficiency in Microsoft PowerPoint for presentation design.
• Deep understanding of digital marketing trends and experience creating assets for marketing campaigns.
• Strong aesthetic sense with exceptional attention to detail and a commitment to visual consistency.
• Ability to generate creative ideas and adapt designs to evolving market changes and trends.
• Excellent time management skills with the ability to manage multiple projects concurrently.
• Strong communication and collaboration skills for effective teamwork.
• Proven ability to mentor and provide constructive feedback to junior designers.

Preferred Skills:

• Experience with AI tools such as Synthesia and Runway ML.
• Familiarity with 3D modeling and rendering tools like 3ds Max or Blender.
• Knowledge of HTML and CSS for potential web-related design tasks.

📝 Enhancement Note: The experience requirement of 6-10 years clearly defines this as a senior-level position. The explicit mention of AI and 3D tools as "plus" indicates a forward-thinking company that values exploration of new technologies, while the core Adobe Creative Suite proficiency is non-negotiable.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a strong track record in motion graphics, video editing, and static design.
• Demonstrated ability to translate complex marketing messages into clear, engaging visual narratives.
• Examples of projects that highlight creative problem-solving and innovative design approaches.
• Evidence of successful collaboration with marketing teams on campaign development and execution.
• Showcase of projects adhering to strict brand guidelines and maintaining visual consistency across diverse assets.

Process Documentation:

• Portfolios should implicitly demonstrate an understanding of the design process, from concept development and storyboarding to final asset creation and delivery.
• Examples of how the designer has managed project timelines and adapted to feedback or changing requirements.
• Showcase of proficiency in using design software efficiently to achieve desired outcomes.

📝 Enhancement Note: For a senior creative role, the portfolio is paramount. It should not only display technical skill but also strategic thinking, understanding of marketing objectives, and the capacity to manage projects independently. The mention of AI and 3D tools suggests that any examples incorporating these technologies would be highly advantageous.

💵 Compensation & Benefits

Salary Range: The typical salary range for a Senior Motion Graphic Designer with 6-10 years of experience in Pune, India, can vary based on specific skills, portfolio strength, and the company's compensation structure. Based on industry benchmarks, a reasonable estimate would be ₹8,00,000 to ₹15,00,000 per annum.

Benefits:

• Comprehensive health insurance coverage.
• Paid time off, including vacation days, sick leave, and public holidays.
• Opportunities for professional development and continuous learning, including access to design workshops and conferences.
• A dynamic and collaborative work environment that fosters creativity and innovation.
• Potential for career advancement within the growing revenue productivity platform sector.
• Employee assistance programs and wellness initiatives.

Working Hours: 40 hours per week, typically Monday to Friday, with standard business hours. Flexibility may be available based on project needs and team agreements.

📝 Enhancement Note: As Mindtickle is a recognized market leader, it's reasonable to assume they offer competitive compensation and benefits. The salary range is estimated based on Glassdoor, AmbitionBox, and LinkedIn Salary data for Senior Graphic Designers in Pune with comparable experience.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / SaaS (Revenue Productivity Platform)
Company Size: Mindtickle is a growing company, likely in the mid-to-large size range, indicated by its market leadership and global presence. This suggests a structured environment with opportunities for impact.
Founded: Mindtickle was founded in 2015. This indicates a relatively young, agile company that has achieved significant market traction and growth in a short period, likely fostering a culture of innovation and rapid development.

Team Structure:

• The Senior Motion Graphic Designer will be part of the Marketing team, specifically within the content creation function.
• This team likely includes other designers, content writers, and digital marketers, fostering a collaborative atmosphere.
• The role involves collaboration with wider marketing, sales, and product teams to ensure visual assets align with broader business objectives.

Methodology:

• Mindtickle emphasizes a "DAB" (Delight your customers, Act as a Founder, Better Together) culture, highlighting customer-centricity, proactive ownership, and teamwork.
• The company's focus on revenue productivity suggests a data-driven and results-oriented approach to all functions, including marketing and design.
• Expect a culture that values innovation, continuous improvement, and the adoption of new technologies to drive business outcomes.

Company Website: https://www.mindtickle.com/

📝 Enhancement Note: The company's stated values (DAB) and its position as a market leader in revenue enablement platforms suggest a culture that is both results-driven and employee-focused, with an emphasis on collaboration and proactive problem-solving.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Senior (6-10 years experience), indicating a level of expertise and responsibility beyond an entry-level or mid-level position. It suggests the individual will be expected to contribute strategically, mentor junior staff, and manage complex projects independently.

Reporting Structure: The Senior Motion Graphic Designer will likely report to a Marketing Manager, Creative Director, or Head of Content, depending on the specific team structure within Mindtickle's marketing department.

Operations Impact: While not a traditional "operations" role, the visual content created by this designer directly impacts the effectiveness of marketing campaigns, sales enablement materials, and overall brand perception. High-quality, on-brand visual assets are crucial for driving engagement, communicating value propositions, and supporting revenue generation efforts.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in advanced motion graphics, 3D rendering, or emerging AI-driven design tools.
• Leadership Development: Potential to move into a Lead Designer role, managing a team of designers and overseeing creative strategy for specific initiatives.
• Cross-Functional Exposure: Opportunity to work on projects impacting sales enablement, product marketing, and corporate communications, broadening understanding of business functions.
• Industry Influence: Contributing to a market-leading platform offers exposure to cutting-edge revenue enablement strategies and technologies.

📝 Enhancement Note: The "Senior" title and mention of mentoring junior designers point towards a clear growth path within the creative team, potentially leading to a team lead or creative director position. The company's focus on revenue productivity also means this role has a direct line of sight to business impact.

🌐 Work Environment

Office Type: On-site role in Pune, Maharashtra. This suggests a traditional office setting designed for collaboration and focused work.

Office Location(s): Pune, Maharashtra, India. This location is a major IT and business hub in India, offering a vibrant professional environment.

Workspace Context:

• The office environment is likely to be collaborative, with design studios or shared workspaces conducive to teamwork and brainstorming.
• Access to up-to-date hardware, software, and potentially specialized design equipment.
• Opportunities for regular interaction with marketing colleagues, other designers, and stakeholders from various departments.
• A culture that encourages creativity, professional development, and the sharing of ideas.

Work Schedule: Standard full-time working hours (approximately 40 hours/week), typically Monday to Friday. While there's an on-site requirement, there might be some flexibility managed by the team lead to accommodate project deadlines and personal needs, though core hours will likely be expected.

📝 Enhancement Note: An on-site role in a major Indian tech hub like Pune typically implies a well-equipped office space designed to foster collaboration and productivity. The company's values suggest an environment that supports employee growth and teamwork.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and creative output.
• Technical Interview: Likely to involve a discussion about your design process, software proficiency, and experience with specific tools (Adobe Suite, AI tools). You may be asked to walk through specific projects in your portfolio.
• Creative Challenge/Case Study: You might be given a design brief or a problem to solve, requiring you to develop concepts or a short animation within a set timeframe. This assesses your creative thinking, problem-solving skills, and ability to work under pressure.
• Team/Hiring Manager Interview: Focus on cultural fit, collaboration skills, mentoring experience, and how your approach aligns with Mindtickle's values (DAB).
• Final Interview: Potentially with senior leadership to discuss strategic alignment and long-term impact.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest and most relevant work, focusing on motion graphics, video editing, and static design.
• Highlight Process: For key projects, briefly explain your thought process, the problem you were solving, your creative approach, and the outcome.
• Quantify Impact: If possible, include metrics or testimonials demonstrating the success of your designs (e.g., increased engagement, successful campaign performance).
• Showcase Versatility: Include a range of projects that demonstrate your ability to adapt to different styles and client needs.
• AI/3D Integration: If you have relevant experience, include examples that leverage AI tools or 3D software to showcase your forward-thinking capabilities.
• Brand Adherence: Ensure your portfolio examples demonstrate a strong understanding and application of brand guidelines.

Challenge Preparation:

• Understand the Brief: Carefully read and understand the creative brief or problem statement. Ask clarifying questions if needed.
• Time Management: Allocate your time effectively between conceptualization, creation, and refinement.
• Focus on Core Skills: Prioritize demonstrating your motion graphics, video editing, and design skills.
• Communicate Your Strategy: Be prepared to articulate your design choices and how they align with the brief's objectives.

📝 Enhancement Note: The interview process for a senior creative role will heavily rely on the portfolio. Candidates should be prepared to discuss their work in detail, explain their creative decision-making, and demonstrate problem-solving capabilities. The inclusion of AI tools suggests they will be looking for candidates who are adaptable and embracing new technologies.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: After Effects, Premiere Pro, Photoshop, Illustrator, InDesign (essential).
• Presentation Software: Microsoft PowerPoint (high proficiency required).
• AI Tools: Synthesia, Runway ML (preferred, experience is a plus).
• 3D Tools: 3ds Max, Blender (preferred, experience is a plus).

Analytics & Reporting:

• While not directly responsible for analytics, an understanding of how design impacts engagement metrics (e.g., click-through rates, video watch times) is beneficial.
• Familiarity with tools used by marketing teams for campaign performance tracking may be advantageous.

CRM & Automation:

• No direct CRM or automation tool requirements are listed for this role, but understanding how marketing materials are distributed through CRM/automation platforms can add value.

📝 Enhancement Note: The explicit mention of the Adobe Creative Suite signifies its critical importance. The inclusion of AI and 3D tools as preferred skills indicates that Mindtickle is interested in candidates who are at the forefront of design technology and can leverage these tools to create innovative content.

👥 Team Culture & Values

Operations Values:

• Delight Your Customers (DAB): This translates to creating visually appealing and effective marketing materials that resonate with Mindtickle's target audience, contributing to positive brand perception and customer engagement.
• Act as a Founder (DAB): Demonstrating initiative, taking ownership of design projects, proactively suggesting creative solutions, and contributing to the broader marketing strategy as if it were your own venture.
• Better Together (DAB): Actively collaborating with the marketing and design teams, sharing knowledge, providing constructive feedback, and contributing to a positive and productive team dynamic.
• Innovation & Adaptability: A strong emphasis on staying current with design trends, marketing ideas, and emerging technologies to continuously elevate the quality and effectiveness of visual content.

Collaboration Style:

• Cross-Functional Integration: Working closely with marketing, sales enablement, and potentially product teams to ensure visual assets align with campaign objectives and brand messaging.
• Feedback-Centric: Open to receiving and providing constructive feedback to ensure the highest quality output and continuous improvement of designs.
• Proactive Communication: Maintaining clear and consistent communication regarding project status, potential challenges, and creative ideas.
• Team-Oriented: Contributing to a supportive team environment where ideas are shared freely, and collective success is prioritized.

📝 Enhancement Note: The company's core values (DAB) directly inform the expected behaviors and working style. A Senior Motion Graphic Designer is expected to embody these values through their creative output, project ownership, and collaborative interactions.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Consistency: Developing innovative designs while strictly adhering to established brand guidelines can be a constant challenge, requiring a keen eye for detail and strategic thinking.
• Managing Multiple High-Priority Projects: Juggling various design requests with different deadlines and stakeholders requires strong organizational and time management skills.
• Keeping Pace with Evolving Technologies: Continuously learning and integrating new design tools and AI technologies to maintain a competitive edge in visual content creation.
• Translating Complex Concepts: Effectively visualizing abstract or technical concepts related to revenue productivity into easily understandable and engaging graphics.

Learning & Development Opportunities:

• Advanced Design Software Training: Access to courses or workshops to master new features in Adobe Creative Suite or explore advanced techniques in AI and 3D design.
• Industry Conferences & Webinars: Opportunities to attend design and marketing conferences to gain insights into the latest trends and network with peers.
• Mentorship Programs: Both as a mentor to junior designers and potentially receiving mentorship from senior creative leaders within Mindtickle.
• Exposure to Revenue Enablement: Gaining a deeper understanding of the SaaS and revenue enablement industry, which can inform more strategic and impactful design work.

📝 Enhancement Note: The challenges are typical for a senior creative role in a fast-paced tech environment. The growth opportunities are directly linked to the company's focus on innovation and professional development, offering paths for both technical and leadership advancement.

💡 Interview Preparation

Strategy Questions:

• "Can you walk us through a complex motion graphics project from your portfolio? What was the challenge, your approach, and the outcome?" (Focus on problem-solving, technical execution, and impact.)
• "How do you ensure brand consistency across a wide range of marketing materials, especially when working with multiple stakeholders?" (Assess understanding of brand guidelines and collaboration skills.)
• "Describe your process for generating new creative ideas for marketing campaigns. How do you stay inspired and incorporate current trends?" (Evaluate creativity, market awareness, and ideation techniques.)
• "How would you approach designing a short explainer video for a new feature of a revenue productivity platform?" (Test ability to translate technical concepts into engaging visuals.)

Company & Culture Questions:

• "How do you embody Mindtickle's values of 'Delight your Customers,' 'Act as a Founder,' and 'Better Together' in your daily work?" (Prepare specific examples aligned with these values.)
• "What are your thoughts on the current state of revenue enablement technology, and how can design enhance its adoption?" (Show research into the company's industry.)
• "How do you handle constructive criticism or feedback on your designs from team members or clients?" (Assess receptiveness to feedback and collaborative spirit.)

Portfolio Presentation Strategy:

• Storytelling: Frame your portfolio pieces as mini-narratives, highlighting the objective, your creative solution, and the tangible results.
• Visual Clarity: Ensure your portfolio is well-organized, easy to navigate, and visually appealing. Use high-quality renders and clear examples.
• Tool Demonstration: Be ready to briefly demonstrate your proficiency with key software if asked, or discuss your workflow within those tools.
• Focus on Relevance: Emphasize projects that align with Mindtickle's marketing needs (e.g., explainer videos, presentation graphics, digital ad assets).
• AI/3D Integration: If applicable, clearly label and explain any projects that utilized AI or 3D tools, detailing the benefits they brought to the project.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just technical skill but also strategic thinking, understanding of marketing objectives, and alignment with Mindtickle's company culture and values. The portfolio is the central piece, so being able to articulate the story behind each project is crucial.

📌 Application Steps

To apply for this Senior Motion Graphic Designer position:

• Submit your application through the provided link on jobs.lever.co.
• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your motion graphics, video editing, and static design expertise, with a specific emphasis on marketing collateral and campaign assets.
• Highlight Relevant Experience: Clearly articulate your 6-10 years of experience and proficiency with Adobe Creative Suite, as well as any experience with AI or 3D design tools.
• Prepare Case Studies: Be ready to discuss 2-3 key projects from your portfolio in detail, focusing on your process, problem-solving, and the impact of your designs.
• Research Mindtickle: Understand Mindtickle's product, market position, and company values (DAB) to tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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