Senior Marketing Designer - Brazil-based

📍 Job Overview

Job Title: Senior Marketing Designer Company: Cambly Location: Rio de Janeiro, Rio de Janeiro, Brazil Job Type: Full-Time Category: Marketing Operations / Creative Operations Date Posted: January 29, 2026 Experience Level: Mid-Senior Level (5+ years) Remote Status: On-site (Rio de Janeiro-based)

🚀 Role Summary

• This role is pivotal in shaping Cambly's global marketing presence through impactful visual design and motion graphics.
• The Senior Marketing Designer will be responsible for creating and localizing creative assets for diverse digital marketing channels and global campaigns.
• A key focus will be on ensuring brand consistency across multiple markets while adapting creative elements for local resonance and cultural relevance.
• The position requires a blend of strong design skills, proficiency in industry-standard tools, and the ability to manage projects across different time zones and languages.

📝 Enhancement Note: While the role is for a "Senior Marketing Designer," its responsibilities heavily lean into the operational aspects of creative production, localization, and process definition within a global marketing context. This aligns it closely with Marketing Operations and Creative Operations functions, emphasizing the strategic execution and scaling of creative assets.

📈 Primary Responsibilities

• Design and produce compelling creative assets for global marketing campaigns, including digital ads, landing pages, email campaigns, and social media content.
• Develop engaging motion graphics and short-form video content to effectively showcase product features and tell Cambly's brand story.
• Translate creative briefs into strong, on-brand visual concepts that align with marketing objectives and target audience engagement.
• Collaborate with global creative teams and localization specialists to adapt and localize marketing campaigns for at least six international markets, including China, ensuring visual and brand integrity.
• Define, refine, and scale creative processes for efficient asset localization across various languages and regions, optimizing workflow for speed and consistency.
• Ensure all creative deliverables adhere strictly to Cambly's established brand identity guidelines and overarching marketing goals.
• Work cohesively with copywriters, marketing strategists, and localization teams to ensure integrated and high-performing campaign executions.
• Proactively stay informed about the latest design and motion trends to inject fresh, innovative, and effective creative ideas into campaigns.
• Oversee the quality and consistency of creative output, acting as a gatekeeper for brand adherence and design excellence.

📝 Enhancement Note: The responsibilities emphasize process optimization ("define and scale creative processes for localizing assets efficiently") and cross-functional operational collaboration ("Work closely with copywriters, strategists, and localization teams"), which are core to operations roles. The need to manage localization for multiple markets and ensure brand consistency across them highlights a significant operational challenge requiring structured approaches.

🎓 Skills & Qualifications

Education:

• While a specific degree is not listed, a Bachelor's degree in Graphic Design, Visual Communications, Digital Media, or a related field is typically expected for senior-level creative roles. Equivalent practical experience with a strong portfolio will also be considered.

Experience:

• Minimum of 5+ years of progressive experience in digital/graphic design, with a strong preference for candidates who have worked within technology, consumer, or education-focused brands.
• Proven track record of designing effective digital marketing campaigns and assets that drive engagement and achieve business objectives.

Required Skills:

• Digital Design Expertise: Advanced proficiency in creating digital assets for various online platforms.
• Graphic Design Fundamentals: Strong command of visual composition, layout, typography, and color theory.
• Motion Graphics & Animation: Demonstrated ability to create dynamic motion graphics and animated elements using tools like After Effects.
• Figma Proficiency: Expert-level skills in Figma for interface design, prototyping, and collaborative workflows.
• Adobe Creative Suite Mastery: Deep expertise in Photoshop, Illustrator, and After Effects for asset creation and manipulation.
• Brand Consistency Management: Ability to maintain and enforce brand guidelines across diverse creative outputs and markets.
• Localization Acumen: Understanding of how to adapt creative assets for different cultural contexts and languages, ensuring cultural sensitivity and relevance.
• Project Management: Excellent organizational and time management skills, with the ability to manage multiple projects concurrently across different time zones.
• Communication Proficiency: Native fluency in Portuguese and strong written and spoken English communication skills are essential for cross-functional collaboration.
• Creative Problem-Solving: Ability to translate marketing objectives into innovative and effective visual solutions.

Preferred Skills:

• Experience in adapting global marketing campaigns for multiple regions and languages, with specific experience in Asian markets (e.g., China).
• Prior experience working with global brands or fast-paced startup environments.
• Familiarity with video editing software and principles.
• Understanding of localization workflows, tools, and best practices in creative asset management.
• Exposure to AI-assisted creative tools for ideation, layout generation, or animation enhancement.

📝 Enhancement Note: The emphasis on "localization workflows," "managing multiple projects across time zones," and "defining and scaling creative processes" points to a need for candidates who can not only design but also operate within and improve the operational framework of a global creative team. The "nice to have" skills directly relate to operational efficiency and scalability in creative production.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a strong collection of digital marketing campaign designs, demonstrating strategic thinking and execution across various channels (ads, social, email, landing pages).
• Include examples of motion graphics and short-form video content, highlighting animation skills and storytelling capabilities.
• Present case studies that illustrate the process of adapting global creative assets for local markets, detailing challenges, solutions, and outcomes.
• Demonstrate proficiency in Figma and Adobe Creative Suite through polished and well-executed design examples.
• Highlight projects where brand consistency was maintained across multiple touchpoints or campaigns.

Process Documentation:

• Candidates should be prepared to discuss their approach to creative workflow management, particularly concerning localization and cross-cultural adaptation.
• Be ready to explain how they would define and scale processes for efficient asset creation and localization to meet global marketing demands.
• Demonstrate an understanding of how to measure the effectiveness of creative assets and iterate based on performance data.

📝 Enhancement Note: For a role with "Senior" in the title and significant operational responsibilities like localization and process scaling, a portfolio that goes beyond just aesthetics is crucial. It needs to demonstrate a candidate's ability to think strategically about the production and distribution of creative assets as a repeatable, efficient process.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Senior Marketing Designers in Rio de Janeiro, Brazil, with 5+ years of experience, and considering the full-time, on-site nature of the role, the estimated salary range is BRL 9,000 - BRL 14,000 per month. This range accounts for the required bilingual proficiency and specialized skills in digital and motion design.

Benefits:

• Comprehensive health insurance plan (medical, dental, vision).
• Paid time off (vacation, sick leave, public holidays).
• Professional development opportunities, including training and workshops for design and motion graphics.
• Potential for performance-based bonuses or annual salary reviews.
• Opportunities to work with a global team and contribute to a growing EdTech company.
• Access to Cambly's platform for English learning.

Working Hours:

• Standard full-time working hours, typically 40 hours per week.
• While the role is on-site, Cambly may offer some flexibility in daily schedules to accommodate cross-timezone collaboration, subject to team and management approval.

📝 Enhancement Note: Salary estimation is based on research from Brazilian job boards (e.g., Vagas.com.br, Catho) and global salary aggregators, adjusted for the specified location, experience level, and specialized skill set of a Senior Marketing Designer with localization experience. Benefits are standard for full-time roles at tech companies, with specific mentions relevant to the role (professional development) and company (Cambly platform access).

🎯 Team & Company Context

🏢 Company Culture

Industry: EdTech (Education Technology) / Language Learning / Consumer Internet Company Size: Cambly's funding and growth indicate a company size of 201-500 employees globally, likely with significant growth potential. This size suggests a dynamic environment where individuals can make a tangible impact. Founded: Cambly was founded in 2014, giving it a solid track record in the online language learning space. This maturity provides stability while maintaining a startup-like agility.

Team Structure:

• The role sits within Cambly's Global Creative team, which is likely composed of designers, copywriters, content strategists, and project managers.
• This team will collaborate closely with the broader Global Marketing team, Localization teams, and potentially Product Marketing.
• The reporting structure will likely involve a Creative Director or Head of Creative, with direct reports managing specific campaign or localization efforts.

Methodology:

• Cambly emphasizes data-driven decision-making, which extends to creative performance. Expect a focus on A/B testing creative assets and iterating based on engagement metrics.
• The company culture likely values rapid iteration, cross-functional collaboration, and a global perspective, given its distributed user base and tutor network.
• Processes for campaign execution and asset localization are critical for global reach and require organized, efficient methodologies.

Company Website: https://www.cambly.com

📝 Enhancement Note: Understanding Cambly's position as a global EdTech provider is crucial. The "Global Creative team" implies a need for operational efficiency in scaling brand assets and messaging across diverse markets, which is a core challenge for operations professionals.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as "Senior," indicating a level of autonomy, expertise, and the ability to mentor or guide junior team members. It's a key contributor role within the creative operations function, focusing on execution and process improvement.

Reporting Structure: The Senior Marketing Designer will likely report to a Creative Lead or Marketing Manager within the Global Creative team. They will collaborate extensively with Marketing Managers, Localization Specialists, Copywriters, and potentially Product Managers.

Operations Impact: The work of the Senior Marketing Designer directly impacts Cambly's ability to acquire and retain users globally. High-quality, culturally relevant creative assets are essential for driving campaign performance, brand perception, and ultimately, revenue growth. By optimizing the localization process, this role contributes significantly to the efficiency and effectiveness of global marketing spend.

Growth Opportunities:

• Specialization: Deepen expertise in motion graphics, video production, or specific cultural design nuances.
• Leadership: Transition into a Creative Lead or Art Director role, managing a team or a specific creative vertical.
• Process Improvement: Take on projects focused on refining and scaling creative operations workflows, potentially moving into a Creative Operations Manager role.
• Cross-Functional Roles: Explore opportunities in Product Marketing or Global Marketing Strategy, leveraging design expertise to inform broader marketing initiatives.

📝 Enhancement Note: The "Senior" designation suggests that beyond execution, this individual is expected to contribute to the operational strategy of the creative team, particularly in scaling and localizing content. Growth opportunities should reflect a progression within both creative execution and operational management.

🌐 Work Environment

Office Type: The role is explicitly "Brazil-based" and implies an on-site position in Rio de Janeiro. This suggests a professional office environment conducive to collaborative work. Office Location(s): Rio de Janeiro, Rio de Janeiro, Brazil. Specific office address would be provided upon further engagement.

Workspace Context:

• The workspace will likely support collaborative design activities, with access to necessary hardware and software.
• Expect opportunities for direct interaction with fellow designers, copywriters, and marketing strategists to brainstorm and refine creative concepts.
• The environment is expected to be fast-paced, reflecting Cambly's position in the dynamic EdTech market.

Work Schedule:

• Standard full-time, 40-hour work week.
• While on-site, potential for some schedule flexibility may exist, especially for critical collaboration with international teams, subject to manager approval. This flexibility is key for optimizing communication across different time zones.

📝 Enhancement Note: The on-site requirement in Rio de Janeiro is a key differentiator. The workspace context should reflect a professional setting that fosters collaboration, essential for a role that requires constant feedback and iteration with cross-functional teams.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief conversation with a recruiter to assess basic qualifications, experience, and cultural fit.
• Portfolio Review & Skills Assessment: A dedicated session to review the candidate's portfolio. This will likely involve discussing specific projects, the design process, and problem-solving approaches. A practical design or motion graphics test may be administered.
• Hiring Manager Interview: An in-depth discussion with the hiring manager (e.g., Creative Director) to evaluate strategic thinking, creative vision, and understanding of marketing objectives. Questions will focus on past campaign successes, localization experience, and process improvement ideas.
• Cross-Functional Interview: An interview with team members from marketing, localization, or copywriting to assess collaboration style, communication abilities, and ability to integrate creative work with other functions.
• Final Round: Potentially a conversation with senior leadership to discuss long-term vision and alignment with Cambly's mission.

Portfolio Review Tips:

• Curate Strategically: Showcase 3-5 of your strongest projects that directly align with the responsibilities: digital marketing campaigns, motion graphics, and localization.
• Detail Your Process: For each project, explain the brief, your creative strategy, the tools used, your specific contributions, challenges faced, and the measurable impact or outcome.
• Highlight Localization: If possible, include a case study detailing how you adapted a global campaign for a specific market. Explain your reasoning for creative choices.
• Showcase Tool Proficiency: Ensure your portfolio demonstrates mastery of Figma and Adobe Creative Suite, especially After Effects for motion.
• Quantify Impact: Wherever possible, use data and metrics to demonstrate the effectiveness of your designs (e.g., increased click-through rates, engagement, conversion).

Challenge Preparation:

• Be prepared for a design challenge that may involve creating a set of digital assets or a short motion graphic based on a provided brief.
• Practice articulating your design decisions and process clearly and concisely, as if presenting to marketing stakeholders.
• Think about how you would approach localizing a global campaign concept for a specific market (e.g., Brazil) within a limited timeframe.

📝 Enhancement Note: The portfolio review is critical. Candidates should prepare to discuss not just the "what" but the "how" and "why" behind their creative choices, with a particular focus on operational aspects like process, efficiency, and localization.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable design systems. Expect advanced usage for UI/UX elements within marketing assets.
• Adobe Creative Suite:
  • Photoshop: For image manipulation, compositing, and creating static visual assets.
  • Illustrator: For vector graphics, logos, icons, and illustrations.
  • After Effects: Crucial for motion graphics, animation, and video editing.
• Motion Design Software: Potentially other animation or 3D software, depending on project needs.

Analytics & Reporting:

• While not a direct requirement for the designer, familiarity with analytics platforms (e.g., Google Analytics, platform-specific ad managers) is beneficial for understanding campaign performance.
• Understanding how to interpret A/B testing results for creative assets will be valuable.

CRM & Automation:

• Not directly part of the designer's role, but awareness of how creative assets integrate into marketing automation platforms (e.g., email marketing tools) and CRM systems can be advantageous.

📝 Enhancement Note: The explicit mention of Figma and Adobe Creative Suite, particularly After Effects, highlights the technical skill set required. A modern creative operations role often involves working with or understanding the output of these tools within larger marketing technology stacks.

👥 Team Culture & Values

Operations Values:

• Data-Driven Creativity: While creative, decisions should be informed by performance data and user insights.
• Global Mindset: Empathy and understanding for diverse cultural perspectives are key to effective localization.
• Efficiency & Scalability: A commitment to developing processes that allow for rapid, high-quality creative output across many markets.
• Collaboration & Communication: Openness to feedback, proactive communication, and strong teamwork are vital for cross-functional success.
• Innovation: A drive to explore new design trends and technologies to keep Cambly's marketing fresh and engaging.

Collaboration Style:

• Cross-Functional Integration: The role requires seamless collaboration with marketing managers, copywriters, localization specialists, and potentially product teams to ensure cohesive campaign execution.
• Feedback Loops: An environment that encourages constructive feedback and iterative design improvements.
• Knowledge Sharing: Willingness to share design best practices, trends, and lessons learned with the broader team.

📝 Enhancement Note: The emphasis on "Global Mindset," "Efficiency & Scalability," and "Collaboration" directly speaks to the operational aspects of creative work. A candidate's ability to embody these values will be critical for success in a global, fast-paced organization.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Global Consistency with Local Relevance: The core challenge is to maintain a unified brand identity while creating assets that resonate deeply with diverse cultural audiences, especially in markets like China with distinct design preferences.
• Managing High Volume Localization: Efficiently producing and adapting assets for numerous markets simultaneously requires robust processes and effective project management.
• Staying Ahead of Design Trends: The digital landscape evolves rapidly; consistently producing fresh, innovative creative that cuts through the noise is an ongoing challenge.
• Cross-Time Zone Collaboration: Coordinating with international teams requires excellent communication strategies and flexibility.

Learning & Development Opportunities:

• Advanced Motion Graphics & Video: Opportunities to hone skills in advanced animation techniques and video production.
• Cross-Cultural Design Expertise: Gaining deeper insights into design nuances across various global markets.
• Creative Operations Management: Potential to transition into roles focused on optimizing creative workflows, project management, and team leadership.
• Industry Conferences & Workshops: Access to events and training focused on the latest in digital design, motion graphics, and marketing trends.

📝 Enhancement Note: Identifying these challenges and growth opportunities helps candidates understand the strategic context of the role and how their contributions can lead to personal and professional development within the operations and creative fields.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for localizing a global marketing campaign for a specific market, like Brazil. What are the key considerations?"
• "How do you ensure brand consistency across multiple creative assets and campaigns, especially when working with different regional teams?"
• "Walk us through a challenging creative project where you had to balance stakeholder feedback with your design vision. What was the outcome?"
• "How would you approach designing a motion graphic to explain a complex product feature to a diverse, global audience?"

Company & Culture Questions:

• "What excites you about Cambly's mission and how do you see your design work contributing to it?"
• "How do you approach collaboration with non-designers, such as copywriters or marketing managers, to achieve campaign goals?"
• "Describe a time you had to adapt your working style to suit a new team or company culture."
• "How do you stay updated on the latest design trends and incorporate them into your work?"

Portfolio Presentation Strategy:

• Storytelling is Key: For each project, tell a story that outlines the problem, your solution, your process, and the impact.
• Focus on Operations: Emphasize your role in process, efficiency, and achieving business objectives, not just aesthetics. For localization projects, detail the operational steps you took.
• Demonstrate Tool Mastery: Be ready to briefly discuss your workflow within Figma and Adobe, highlighting specific features or techniques you used effectively.
• Quantify Success: Use metrics whenever possible to show the tangible results of your creative work.
• Be Prepared for Live Critiques: Some companies may present a small design challenge during the interview; practice thinking aloud and articulating your approach.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only creative talent but also operational acumen, problem-solving skills, and the ability to work effectively within a global, cross-functional team environment.

📌 Application Steps

To apply for this Senior Marketing Designer position:

• Submit your application through the provided link on Ashby.
• Portfolio Customization: Curate your online portfolio to prominently feature your strongest digital marketing campaign designs, motion graphics work, and examples of successful campaign localization. Tailor your selection to align with Cambly's brand and target audience.
• Resume Optimization: Ensure your resume clearly highlights your 5+ years of experience in digital/graphic design, proficiency with Figma and Adobe Creative Suite (especially After Effects), bilingual capabilities (Portuguese/English), and any experience with global brands or localization workflows. Use keywords from the job description.
• Prepare Your Narrative: Be ready to articulate your design process, your approach to localization, and how you ensure brand consistency in your portfolio presentations. Practice explaining the business impact of your creative work.
• Research Cambly: Familiarize yourself with Cambly's platform, target audience, and current marketing efforts. Understand their mission and how creative operations support their global growth strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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