Senior Growth Designer (Europe/Americas - Remote)

📍 Job Overview

Job Title: Senior Growth Designer Company: Hospitable Location: Europe / Americas (Remote) Job Type: FULL_TIME Category: Growth Design / Product Design Operations Date Posted: 2025-11-24 Experience Level: Senior (5-10 years) Remote Status: Remote Solely

🚀 Role Summary

• Spearhead the design and optimization of core user experiences that directly drive business growth, focusing on activation, monetization, and engagement for a SaaS product.
• Lead the end-to-end design process, from initial user research and concept ideation through to detailed visual and interaction design, ensuring seamless user journeys.
• Develop and maintain a cohesive design language and style guide that aligns with the company's brand and product vision, ensuring consistency across all touchpoints.
• Champion a data-driven approach to design, leveraging user feedback, analytics, and research findings to iteratively refine and enhance the user experience.
• Drive the overall design strategy for critical transactional workflows, working closely with product leadership and engineering to translate business objectives into intuitive and delightful user interfaces.

📝 Enhancement Note: This role is positioned as a Senior Growth Designer, indicating a significant focus on user acquisition, conversion optimization, and retention within the product lifecycle. The emphasis on "transactional touch points" suggests a deep dive into user flows for sign-ups, bookings, and account management, requiring a strong understanding of conversion rate optimization (CRO) principles applied through design. The reporting structure to a Staff Product Designer and collaboration with leadership highlight a strategic and influential position.

📈 Primary Responsibilities

• Champion conversion and growth-oriented design principles for critical transactional touchpoints, including activation, onboarding, booking, and user portal workflows, ensuring they are seamless and optimized for user success.
• Lead the complete design lifecycle for growth initiatives, from initial user research and persona development to wireframing, interactive prototyping, visual design, and final interaction design specifications.
• Develop, refine, and maintain a comprehensive design system and style guide that embodies the company's brand identity and product vision, ensuring consistency and scalability across all user interfaces.
• Utilize a data-informed design approach, integrating user feedback, A/B testing results, and analytical insights to continuously improve the user journey and drive key growth metrics.
• Contribute significantly to the overarching product design vision, ensuring alignment with Hospitable's long-term strategic goals, market positioning, and core company values.
• Inspire product and engineering teams with innovative design solutions, best practices, and a relentless commitment to creating an exceptional user experience that fosters customer loyalty and advocacy.
• Collaborate closely with product managers, engineers, and marketing teams to translate complex business requirements into intuitive, user-centered design solutions that meet both user needs and business objectives.
• Conduct user research, usability testing, and competitive analysis to identify user pain points, uncover opportunities for improvement, and validate design decisions.

📝 Enhancement Note: The primary responsibilities emphasize a blend of strategic leadership and hands-on execution typical of senior design roles. The focus on "growth-oriented design" and "transactional touch points" implies a strong need for experience in conversion optimization, user onboarding flows, and possibly e-commerce-like user journeys. The requirement to "drive the overall design vision" suggests involvement in higher-level product strategy discussions.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio and demonstrable experience in UI/UX design for SaaS products are paramount. A background in HCI, Graphic Design, or a related field is beneficial. Experience: Extensive, senior-level experience in UI/UX design is required, with a preference for candidates who have worked on SaaS products, ideally within e-commerce, fintech, or growth-focused environments. The emphasis is on the quality and impact of experience rather than a strict number of years.

Required Skills:

• Proven leadership in spearheading UI/UX design projects from concept to launch, with a strong track record of driving user engagement and conversion.
• Expert proficiency in industry-standard design and prototyping tools, specifically Figma for design and Whimsical for mockups, with a demonstrated ability to create high-fidelity prototypes.
• Deep understanding of user-centered design principles, interaction design patterns, and visual design aesthetics applicable to web and mobile applications.
• Experience in conducting user research, usability testing, and analyzing results to inform design decisions and product strategy.
• Ability to develop and maintain comprehensive design systems, style guides, and component libraries to ensure design consistency and scalability.
• Strong analytical skills to interpret user data, A/B test results, and customer feedback for design optimization and growth strategy.
• Excellent communication and presentation skills, capable of articulating complex design concepts, rationale, and trade-offs to diverse stakeholders, including technical and non-technical teams.
• Demonstrated creativity and a proactive approach to problem-solving, with the ability to think outside conventional design boundaries.

Preferred Skills:

• Prior experience working in a remote-first or fully distributed company environment.
• Familiarity with the short-term rental industry, Airbnb hosting, or experience in businesses serving the short-term rental market.
• Experience with growth hacking methodologies and applying design thinking to user acquisition and retention challenges.
• Understanding of front-end development principles (HTML, CSS, JavaScript) to facilitate effective collaboration with engineering teams.
• Experience with analytics platforms (e.g., Google Analytics, Mixpanel) to understand user behavior and measure design impact.

📝 Enhancement Note: The "very senior experience" and emphasis on a "world-class portfolio" suggest that candidates should be prepared to showcase significant impact and leadership in their previous roles. The specific mention of Figma and Whimsical indicates a need for practical, hands-on tool proficiency. The "kudos" for short-term rental experience points to a desirable, though not mandatory, specialization.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A meticulously curated portfolio demonstrating a deep understanding of UI/UX design, with a strong emphasis on growth-oriented design for SaaS products.
• Case studies that clearly articulate the problem, your design process, the solutions you implemented, and the measurable impact (e.g., conversion rate improvements, user activation metrics, engagement uplift).
• Examples showcasing your expertise in designing seamless user journeys for critical transactional flows, such as onboarding, signup, checkout, or user portal management.
• Visuals and interactive prototypes that highlight your proficiency in Figma and Whimsical, showcasing your ability to create intuitive, engaging, and visually appealing interfaces.
• Evidence of your ability to develop and maintain design systems or style guides, demonstrating your understanding of design consistency and scalability.

Process Documentation:

• Detailed documentation of your design process for key projects, illustrating your approach to user research, ideation, wireframing, prototyping, user testing, and iteration.
• Examples of how you have leveraged data, user feedback, and A/B testing results to inform and refine your design decisions, demonstrating a data-driven approach.
• Clear articulation of your collaboration methods with product managers, engineers, and other stakeholders throughout the design process, highlighting your ability to work effectively in cross-functional teams.
• Documentation of how you have contributed to or maintained design language and style guides, ensuring brand consistency and a cohesive user experience.

📝 Enhancement Note: For a Senior Growth Designer role, the portfolio is critical. It must go beyond showcasing aesthetics and demonstrate a robust understanding of design's impact on business metrics. Candidates should prepare to discuss the "why" behind their design choices and quantify the results achieved, especially concerning conversion and engagement.

💵 Compensation & Benefits

Salary Range: The total budget for this role is between USD $133,200 (Senior I) to $188,000 (Staff I), dependent on the cost of living in the candidate's location. For US employees, the gross salary range is estimated between $113,220 to $159,800 annually.

Benefits:

• Equity Options: Opportunity to gain company equity through $HOST Token (RSUs), aligning with long-term company growth.
• Healthcare (US Employees): Comprehensive coverage options including EPO, PPO, and HSA plans.
• Retirement Savings (US Employees): 401(k) plan available for retirement savings.
• Paid Time Off: Generous 35 days off per year, encouraged and inclusive of public holidays.
• Parental Leave: Supportive parental leave policy.
• Mental Health Support: Complimentary access to mental health and emotional support services through Spill, available via Slack.
• Peer Recognition Program: Earn virtual coins for peer recognition, redeemable for gift cards, donations, or monetary rewards.
• Professional Development: Opportunities for growth and learning within a supportive team environment.

Working Hours: This is a full-time position. While specific hours are not detailed, it is a remote role requiring availability across European or American (up to East Coast) timezones, suggesting flexibility but demanding consistent engagement within those regional working hours.

📝 Enhancement Note: The salary range provided is broad to accommodate cost of living variations across Europe and the Americas. It's important for candidates to research cost of living in their specific location to understand where they might fall within this range. The inclusion of equity and robust benefits, particularly for US employees, indicates a competitive compensation package. The "40" implied working hours are standard for full-time, but remote flexibility means the exact daily schedule may vary.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, SaaS, Hospitality Tech (specifically for short-term rentals/Airbnb management). Hospitable operates in a rapidly growing market driven by the booming short-term rental industry, offering software solutions that automate and streamline property management. Company Size: Hospitable is a growing company, likely falling within the small to medium-sized business (SMB) range, evidenced by its remote-first approach and focus on building a strong, collaborative team. The provided company size is not specified, but the growth stage suggests agility and potential for individual impact. Founded: Hospitable was founded in 2019. This relatively recent founding indicates a dynamic, fast-paced environment with a focus on innovation and rapid product development.

Team Structure:

• The design team appears to be integrated within a broader product and engineering structure. The Senior Growth Designer reports directly to the Staff Product Designer, indicating a clear reporting line and mentorship opportunity.
• Collaboration is expected to be cross-functional, involving product managers, engineers, and potentially marketing or growth teams, reflecting a typical SaaS product development environment.
• As a remote-only company, the team structure emphasizes asynchronous communication and distributed collaboration tools.

Methodology:

• Data-Driven Decision Making: The emphasis on user research, data analysis, and A/B testing highlights a commitment to evidence-based design and product development.
• Agile Development: The rapid iteration and product improvement suggest an agile or lean methodology is likely employed, enabling quick responses to market feedback and user needs.
• User-Centricity: The core mission of building software that users love underscores a deep focus on understanding and serving customer needs.
• Transparency and Trust: The company culture is described as "radically transparent and caring," with an emphasis on trusting employees and focusing on results and output rather than direct management.

Company Website: https://hospitable.com/

📝 Enhancement Note: Hospitable's recent founding and remote-only structure suggest a modern, agile tech culture. The focus on "radical transparency" and "trust, not managed" implies a mature, autonomous work environment. For a designer, this means a high degree of ownership and responsibility, with clear expectations for impact. The industry context is crucial for understanding the user base and their specific needs.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Senior (5-10 years of experience suggested by AI, though the listing emphasizes "very senior experience" and "world-class portfolio" over years). It sits at a level where independent contribution, project leadership, and significant influence on product direction are expected. As a Senior Growth Designer, you would be expected to mentor junior designers (if any), drive key design initiatives, and contribute to the strategic evolution of the product's growth funnel. Reporting Structure: The Senior Growth Designer reports directly to the Staff Product Designer. This indicates a clear path for mentorship and guidance from a more experienced design leader, while also providing exposure to higher-level product strategy discussions. Operations Impact: The primary impact of this role is directly tied to business growth metrics such as user acquisition, activation rates, conversion rates, retention, and monetization. By optimizing the user experience of critical transactional touchpoints, the designer will play a pivotal role in Hospitable's revenue generation and overall business success. The ability to demonstrate this impact through a portfolio is key.

Growth Opportunities:

• Skill Specialization: Deepen expertise in growth design, conversion rate optimization (CRO), user psychology, and advanced UX research methodologies.
• Leadership Development: Potential to grow into a Staff or Principal Designer role, taking on more complex strategic challenges, leading larger initiatives, or mentoring a growing design team.
• Cross-Functional Influence: Gain experience influencing product strategy and roadmap decisions through impactful design contributions and collaboration with leadership.
• Industry Expertise: Become a subject matter expert in the rapidly evolving short-term rental technology market.
• Equity Participation: Through the $HOST Token (RSUs), participate in the company's long-term financial success.

📝 Enhancement Note: The "Senior I" to "Staff I" salary band suggests a potential career trajectory within Hospitable. The role offers significant opportunity for impact in a high-growth sector, with clear avenues for skill development and career advancement in product design and growth strategy.

🌐 Work Environment

Office Type: This is a 100% remote-only and fully distributed company. There is no physical office expectation. Office Location(s): While the role is remote, candidates are sought within European or American (up to East Coast) timezones. This facilitates synchronous collaboration during core working hours for key meetings and team interactions. The company hires internationally as contractors or employees (in US, EU, Australia). Workspace Context:

• Remote-First Culture: Expect a work environment optimized for remote collaboration, likely utilizing a suite of digital tools for communication, project management, and design.
• Asynchronous Communication: Proficiency in asynchronous communication methods will be essential, alongside scheduled synchronous meetings.
• Collaborative Tools: The team likely uses tools such as Slack for real-time communication, Figma and Whimsical for design, and potentially project management software like Asana or Jira.
• Autonomy and Trust: The culture emphasizes trust and autonomy, meaning team members are empowered to manage their work and schedules effectively, focusing on output and results.

Work Schedule: As a full-time role, standard working hours (approximately 40 hours per week) are expected. However, the remote nature and timezone requirements suggest flexibility in daily scheduling, provided core collaboration needs are met within the specified European/American timeframes.

📝 Enhancement Note: The remote-only nature of Hospitable is a defining characteristic. Candidates should be comfortable with and adept at working independently, managing their time effectively, and communicating proactively within a distributed team structure. The timezone requirement is practical for ensuring team alignment and efficient collaboration.

📄 Application & Portfolio Review Process

Interview Process:

1. Application Submission: Submit resume and a link to your portfolio.
2. Portfolio Review & Initial Screening: The hiring team (likely the Staff Product Designer and potentially a recruiter) will review your portfolio for alignment with the role's requirements, focusing on growth design impact and quality.
3. Hiring Manager Interview: An interview with the Staff Product Designer (Matt) to discuss your experience, design philosophy, and specific examples from your portfolio relevant to growth and transactional design. This is where you'll discuss your approach to user research, problem-solving, and collaboration.
4. Team/Cross-Functional Interview: Potentially meet with other team members (e.g., Product Manager, Engineers) to assess collaboration style, communication skills, and cultural fit.
5. Design Challenge/Exercise: Candidates may be asked to complete a small design exercise or present a more in-depth case study from their portfolio that addresses a specific growth-related problem.
6. Final Interview/Offer: Discussions with leadership, final offer negotiation.

Portfolio Review Tips:

• Quantify Impact: For each case study, clearly articulate the business problem, your role, the design solutions, and most importantly, the measurable results (e.g., X% increase in conversion, Y% improvement in activation time). Use data points and metrics wherever possible.
• Focus on Growth: Highlight projects specifically related to user acquisition, onboarding, conversion funnels, retention, or monetization. Showcase how your design decisions directly contributed to business growth.
• Process Transparency: Clearly explain your thought process, research methods, and iteration cycles. Show how you used data and user feedback to arrive at your final solutions.
• Tool Proficiency: Ensure your portfolio visually demonstrates your mastery of Figma and Whimsical, showcasing high-fidelity designs and interactive prototypes.
• Storytelling: Present your work as compelling narratives that highlight your problem-solving skills and impact.

Challenge Preparation:

• Understand the Business: Research Hospitable, its target market (short-term rental hosts/managers), and its product offerings. Understand the core user journeys the company aims to optimize.
• Growth Mindset: Be prepared to discuss growth strategies and how design can influence key metrics. Think about common SaaS growth loops and conversion optimization techniques.
• Problem-Solving: If given a specific design challenge, break it down logically, articulate your assumptions, and outline your proposed solution with clear rationale.
• Communication: Practice explaining your design decisions concisely and persuasively, as if presenting to stakeholders with varying levels of design knowledge.

📝 Enhancement Note: The interview process will heavily rely on the portfolio. Candidates should prepare to not only show their work but also to deeply discuss the strategic thinking, user empathy, and business impact behind each project. The "growth" aspect should be a recurring theme in their portfolio presentations.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for UI/UX design, wireframing, prototyping, and visual design. Expect to create high-fidelity mockups and interactive prototypes.
• Whimsical: Used for mockups, flowcharts, and brainstorming. Indicates a need for proficiency in creating visual representations of user flows and initial concept sketches.

Analytics & Reporting:

• While not explicitly listed, proficiency with analytics tools (e.g., Google Analytics, Mixpanel, Amplitude) is highly beneficial for understanding user behavior, measuring design impact, and informing data-driven design decisions. Candidates should be prepared to discuss how they use data.

CRM & Automation:

• Hospitable likely uses a CRM and other automation tools internally for sales, marketing, and operations. While not a direct requirement for the designer, understanding how design impacts these systems (e.g., lead generation forms, user onboarding sequences) is valuable.

Collaboration & Communication:

• Slack: Essential for real-time communication and team collaboration in a remote-first environment.
• Video Conferencing Tools: (e.g., Zoom, Google Meet) for meetings and discussions.
• Project Management Tools: Potential use of tools like Asana, Jira, or Trello for task management and workflow tracking.

📝 Enhancement Note: The explicit mention of Figma and Whimsical means candidates must be comfortable and highly proficient with these specific tools. A strong understanding of how design integrates with analytics and potentially CRM/automation systems will further strengthen an application, demonstrating a holistic approach to growth.

👥 Team Culture & Values

Operations Values:

• Results and Output Focus: The company culture prioritizes tangible results and high-quality output, rather than micromanagement. This means autonomy and accountability are key.
• Radical Transparency: Expect open communication, honest feedback, and clear access to company information and decision-making processes.
• Caring and Supportive Environment: Despite the focus on results, there is a stated emphasis on team well-being and mutual support.
• Innovation and Risk-Taking: The company embraces bold ideas and taking on big challenges, suggesting a culture that encourages creative problem-solving and pushing boundaries.
• User-Centricity: A deep passion for design and a commitment to creating a product that users love and remember is fundamental.

Collaboration Style:

• Remote Collaboration: Primarily asynchronous, with scheduled synchronous touchpoints for critical discussions and team alignment.
• Cross-Functional Partnership: Close collaboration with product management, engineering, and potentially marketing/growth teams to achieve shared goals.
• Open Feedback: A culture that encourages constructive feedback exchange to drive continuous improvement in both product and processes.
• Trust and Autonomy: Team members are trusted to manage their work effectively, fostering an environment of ownership and self-direction.

📝 Enhancement Note: The cultural values emphasize a high-performance, yet supportive, remote team. Candidates who thrive on autonomy, are excellent communicators (especially asynchronously), and are driven by results and user satisfaction will be a strong fit. The "radical transparency" is a key differentiator that implies a high level of trust and open dialogue.

⚡ Challenges & Growth Opportunities

Challenges:

• Driving Growth in a Competitive Market: The short-term rental tech space is dynamic. Continuously identifying and designing for new growth opportunities and overcoming user acquisition/retention hurdles will be ongoing challenges.
• Balancing User Needs with Business Objectives: Effectively translating business goals (monetization, activation) into delightful user experiences that users will adopt and value.
• Maintaining Design Consistency in a Remote, Distributed Team: Ensuring a cohesive design language and user experience across all touchpoints when working with a distributed team requires strong processes and communication.
• Adapting to Rapid Product Evolution: Hospitable is a fast-growing company, meaning the product and priorities may evolve quickly, requiring designers to be adaptable and resilient.

Learning & Development Opportunities:

• Specialized Growth Design Skills: Opportunities to hone expertise in conversion rate optimization (CRO), behavioral psychology in design, and advanced A/B testing strategies.
• Product Strategy Influence: Contribute to shaping the product roadmap and strategic direction of Hospitable through impactful design leadership.
• Remote Work Mastery: Develop best practices for effective collaboration, communication, and productivity in a fully remote environment.
• Industry Expertise: Gain in-depth knowledge of the short-term rental market and its unique user needs and technological landscape.
• Equity in a Growing Company: A significant opportunity to benefit from the company's long-term success through equity participation.

📝 Enhancement Note: The challenges present opportunities for professional growth. A candidate who can demonstrate resilience, strategic thinking, and a proactive approach to problem-solving in these areas will stand out. The growth opportunities are substantial, especially for someone looking to specialize in growth design within a tech-forward, remote-first company.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used design to significantly improve a key business metric like conversion rate or user activation. What was your process, and how did you measure success?" (Focus on quantifying impact).
• "How would you approach designing a new onboarding flow for users signing up for Hospitable? What data would you look for, and what are your initial design considerations?" (Demonstrate structured thinking and user-centricity).
• "Given our focus on remote work and transparency, how would you ensure effective collaboration and communication with product and engineering teams on a complex design project?" (Highlight remote collaboration skills and proactive communication).
• "Walk us through your process for developing and maintaining a design system or style guide. What are the key benefits and challenges?" (Showcase understanding of design consistency and scalability).

Company & Culture Questions:

• "What interests you about Hospitable and the short-term rental industry specifically?" (Research the company's mission, product, and market).
• "How do you see your skills as a Growth Designer contributing to Hospitable's mission and values, particularly transparency and a focus on results?" (Align your experience with company culture).
• "Describe your experience working in a remote-first or distributed team environment. What are your strategies for staying productive and connected?" (Emphasize remote work best practices).

Portfolio Presentation Strategy:

• Structure is Key: For each case study, follow a clear narrative: Problem > Your Role > Process > Solution > Results (quantified).
• Highlight Growth Impact: Explicitly connect your design decisions to business outcomes. Use charts or data points to illustrate improvements.
• Showcase Figma/Whimsical Mastery: Prepare to demo interactive prototypes or explain complex design systems built within these tools.
• Be Ready for Deep Dives: Expect questions about your rationale, trade-offs considered, and alternative solutions you explored. Be prepared to discuss the "why" behind every decision.
• Tailor to Hospitable: If possible, subtly weave in how your experience or perspective could benefit Hospitable's specific product or user base.

📝 Enhancement Note: Interview preparation should focus on demonstrating a deep understanding of growth design principles, quantifiable impact, and strong remote collaboration skills. Candidates should be ready to articulate their design process and rationale clearly, using specific examples from their portfolio.

📌 Application Steps

To apply for this Senior Growth Designer position:

• Submit your application through the provided link on Workable.
• Craft a Compelling Portfolio: Curate your best work, focusing on growth-oriented SaaS design projects. Ensure each case study clearly demonstrates quantifiable impact on key business metrics (activation, conversion, retention, monetization).
• Tailor Your Resume: Highlight experience with Figma, Whimsical, UI/UX design for SaaS, growth strategies, and remote collaboration. Use keywords from the job description.
• Prepare Your Portfolio Presentation: Practice walking through your case studies, focusing on storytelling, your design process, and the measurable results achieved. Be ready to discuss your approach to user research, data analysis, and cross-functional collaboration.
• Research Hospitable: Thoroughly understand Hospitable's product, target market, company values, and recent achievements (e.g., Inc.'s Best Workplaces 2023). Prepare thoughtful questions to ask the interviewer.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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