Senior Creative Designer

📍 Job Overview

Job Title: Senior Creative Designer Company: Mambu Location: Remote (Netherlands) Job Type: OTHER Category: Marketing Operations / Creative Operations Date Posted: 2025-07-29T22:00:00 Experience Level: 5-10 Years Remote Status: Remote

🚀 Role Summary

• This role is pivotal in driving brand impact and campaign performance through the creation of bold, effective, and scalable creative assets for a leading SaaS cloud banking platform.
• The Senior Creative Designer will lead the design development of integrated marketing campaigns and brand activations, producing standout content across all funnel stages, from awareness to conversion, specifically within the B2B fintech sector.
• Key responsibilities include translating complex briefs into high-impact visuals for social media, digital ads, reports, infographics, presentations, and landing pages, all while ensuring alignment with Mambu's visual identity and tone of voice.
• The role requires a strong collaborative approach with content, product marketing, and field marketing teams to ensure creative assets support marketing objectives and drive measurable performance improvements.

📝 Enhancement Note: While the job title is "Senior Creative Designer," the emphasis on "driving brand impact and campaign performance," "supporting each stage of the marketing funnel," and "driving performance" strongly suggests a role with significant overlap into Marketing Operations and Creative Operations, focusing on the strategic and measurable impact of creative output within the Go-To-Market (GTM) strategy. The requirement to "Integrate AI tools to streamline production, improve workflows, and scale output" further solidifies this operational focus.

📈 Primary Responsibilities

• Lead the end-to-end creative development process for global and regional marketing campaigns, brand initiatives, and product launches, ensuring strategic alignment and impactful execution.
• Translate marketing briefs and strategic objectives into high-impact visual assets across a diverse range of formats, including social media graphics, digital advertisements, blog imagery, comprehensive reports, engaging infographics, compelling presentations, and optimized landing pages.
• Collaborate closely with content marketing, product marketing, and field marketing teams to conceptualize and develop visual assets that effectively support each stage of the marketing funnel, with a direct focus on driving measurable performance improvements and conversion rates.
• Conduct thorough reviews and provide constructive feedback on design output from other team members, ensuring consistent quality, adherence to Mambu's established visual identity, and overall brand integrity across all creative materials.
• Proactively integrate and leverage AI tools to streamline creative production workflows, enhance efficiency, improve asset quality, and scale creative output effectively across diverse international markets.
• Act as a champion for Mambu’s visual identity and brand guidelines, actively contributing to their evolution to ensure they accurately reflect the company's strategic positioning, unique value proposition, and established tone of voice.

📝 Enhancement Note: The responsibilities clearly indicate a need for strategic thinking beyond just design execution. The focus on "driving performance," "supporting the marketing funnel," and "collaborating with marketing teams" highlights the operational aspect of ensuring creative is not just aesthetically pleasing but also a functional component of the GTM engine. The mention of AI tools points to an expectation of embracing technological advancements for operational efficiency.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is often preferred, though equivalent practical experience demonstrating mastery in design principles and execution will be considered.

Experience: A minimum of 5 years of dedicated design experience is required, with a strong emphasis on B2B marketing environments and the financial services or fintech industry. This experience should demonstrate a proven ability to conceptualize and execute integrated digital campaigns, develop impactful content marketing assets, and apply performance-driven design principles.

Required Skills:

• Design Expertise: 5+ years of hands-on design experience with a proven track record in B2B and financial services marketing.
• Campaign Development: Demonstrated ability to lead creative development for integrated marketing campaigns, brand initiatives, and product launches.
• Visual Storytelling: Proven expertise in translating complex ideas and data into clear, engaging, and compelling visual narratives.
• Digital Design Proficiency: Strong understanding of digital-first design principles, multi-channel marketing best practices, and user experience (UX) considerations for digital assets.
• Software Proficiency: Expert-level command of Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma for collaborative design workflows.
• Asset Creation: Experience creating a wide range of marketing collateral, including social media content, digital ads, blog imagery, reports, infographics, and presentations.

Preferred Skills:

• Motion Graphics & Video Editing: Proficiency or familiarity with motion graphics (e.g., After Effects) and video editing software is highly desirable for creating dynamic content.
• AI Creative Tools: Familiarity and practical experience with AI tools for creative production, asset repurposing, and workflow optimization.
• Performance Analytics: Understanding of how design impacts marketing campaign performance and an ability to iterate based on data insights.
• Brand Stewardship: Experience in championing and evolving visual identities and brand guidelines.

📝 Enhancement Note: The requirement for "performance design" and understanding "digital-first design principles" indicates that candidates should be able to articulate how their design choices directly contribute to marketing objectives and user engagement metrics. The mention of AI tools suggests a need for forward-thinking individuals who can adapt to and leverage new technologies for operational efficiency in creative production.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Integrated Campaigns: Showcase a minimum of 2-3 comprehensive integrated marketing campaigns, detailing the strategy, execution across multiple channels, and measurable outcomes.
• Performance-Driven Assets: Include examples of digital ads, social media content, or landing pages where design directly contributed to improved engagement, conversion rates, or other key performance indicators (KPIs).
• Visual Storytelling Examples: Provide case studies demonstrating the ability to simplify complex information (e.g., data, technical concepts) into clear and compelling visual narratives through infographics, reports, or presentations.
• Brand Consistency: Demonstrate a strong understanding of brand guidelines through examples of work that consistently reflects a brand’s visual identity and tone of voice.
• Digital-First Approach: Showcase a portfolio that prioritizes digital channels, highlighting an understanding of best practices for web, social media, and digital advertising.

Process Documentation:

• Workflow Design: Candidates are expected to be able to discuss their personal design workflow, from brief interpretation and ideation to final asset delivery and iteration, showcasing an organized and efficient approach.
• Collaboration Protocols: Be prepared to discuss how you collaborate with marketing stakeholders, content creators, and product teams to ensure creative alignment and incorporate feedback effectively.
• Tool Utilization: Demonstrate proficiency in articulating how specific design tools (Adobe Creative Suite, Figma) and emerging AI tools are integrated into your creative process to enhance efficiency and output quality.

📝 Enhancement Note: The emphasis on "performance-driven assets" and "measurable outcomes" in the portfolio requirements underscores the operational aspect of this role. Candidates should be prepared to speak to the strategic intent behind their design choices and how those choices impacted marketing funnel progression and business objectives, not just aesthetic appeal.

💵 Compensation & Benefits

Salary Range: Given the "Senior" title, 5+ years of experience, and the remote nature of the role in the Netherlands (a high-cost-of-living region), a competitive base salary for a Senior Creative Designer is estimated to be between €55,000 and €75,000 annually. This range can vary based on the candidate's specific experience, skill set, and the exact location within the Netherlands if specified.

Benefits:

• Competitive Base Salary: A strong foundation for financial security.
• Company Equity: An opportunity to benefit directly from Mambu's growth and success.
• Learning and Development Opportunities: Access to resources, training, and potential for professional growth within the dynamic fintech sector.
• 30 Day Working Abroad: Unparalleled flexibility to work from different locations globally for extended periods.
• 4 Week Paid Sabbatical After 5 Years Service: Recognition and reward for long-term commitment and dedication.
• Additional Benefits Based on Location: This typically includes comprehensive health insurance, retirement plans, and other region-specific perks tailored to employees in the Netherlands.

Working Hours: Typically, a standard full-time work week of approximately 40 hours is expected, with flexibility often afforded to remote employees to manage their schedules effectively while ensuring project deadlines and collaborative needs are met. The role's focus on global campaigns may require occasional flexibility for meetings across different time zones.

📝 Enhancement Note: The "30 Day Working Abroad" benefit is a significant perk that speaks to Mambu's progressive and flexible work culture, which can be attractive to operations professionals who value autonomy and work-life integration. The competitive salary range is benchmarked against similar senior creative roles in the Netherlands, considering the fintech industry and the company's likely positioning.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mambu operates in the rapidly evolving Fintech industry, specifically as a leader in SaaS cloud banking platforms. This context means the company culture is likely fast-paced, innovative, and focused on disruption and technological advancement within financial services. For operations professionals, this translates to an environment that values agility, data-driven decision-making, and a willingness to adapt to new technologies and market trends. Company Size: Mambu is a growing global company. While specific employee numbers aren't provided in the raw data, the mention of "global marketing team," "regional and global marketing teams," and "scaling output across markets" suggests a mid-to-large-sized organization with established processes but also room for individual impact and process improvement. This size often means a blend of structured operations with opportunities to influence and refine them. Founded: Founded in 2011, Mambu has a decade-plus history in the fintech space, indicating a level of maturity and established market presence, yet still operating within a dynamic growth phase. This history suggests a company that has successfully navigated early-stage challenges and is now focused on scaling and market leadership, which often involves robust operational frameworks.

Team Structure:

• Marketing Team: The Senior Creative Designer sits within a global marketing team, likely collaborating closely with content marketing, product marketing, and field marketing specialists. This team is responsible for executing Mambu's Go-To-Market (GTM) strategy.
• Cross-Functional Collaboration: The role requires close interaction with various departments beyond marketing, including product, sales, and potentially engineering, to ensure creative assets are aligned with product features and sales enablement needs.
• Reporting: The Senior Creative Designer likely reports to a Creative Director, Head of Marketing, or a Marketing Operations Lead, with direct oversight and guidance on campaign objectives and creative direction.

Methodology:

• Data-Driven Creativity: Expect an emphasis on using data and analytics to inform creative decisions and measure campaign performance, aligning with modern marketing operations practices.
• Agile Marketing: Given the fintech environment, Mambu likely employs agile methodologies for campaign planning and execution, requiring flexibility and rapid iteration from the creative team.
• Brand Consistency & Scalability: The core operational methodology will revolve around maintaining a consistent global brand identity while enabling the creation of scalable, localized creative assets.

Company Website: https://www.mambu.com/

📝 Enhancement Note: The fintech industry context is crucial for operations roles. It implies a need for understanding complex B2B sales cycles, the importance of data security, and the rapid adoption of new technologies. The team structure suggests a collaborative environment where operational efficiency in creative production directly impacts GTM success.

📈 Career & Growth Analysis

Operations Career Level: This position is a "Senior" level role, indicating significant autonomy, responsibility for leading projects, and potentially mentoring or guiding junior designers or external agencies. In an operations context, this seniority means contributing to the strategic development of creative processes, identifying areas for efficiency gains, and ensuring the creative output aligns with broader marketing operations goals. The role is hands-on but also requires strategic input and quality oversight. Reporting Structure: The Senior Creative Designer will likely report to a Marketing Manager, Director of Marketing, or a Head of Brand/Creative. This reporting line places the role within the broader marketing function, with opportunities to influence campaign strategy and resource allocation for creative production from an operational perspective. Collaboration will extend to cross-functional teams like product marketing and field marketing. Operations Impact: The Senior Creative Designer's impact is directly tied to the effectiveness of Mambu's marketing campaigns. By creating high-impact, visually compelling assets that resonate with financial institutions, this role influences brand perception, lead generation, and ultimately, customer acquisition and revenue growth. The operational efficiency in producing these assets also impacts marketing budget utilization and speed-to-market for campaigns.

Growth Opportunities:

• Leadership in Creative Operations: Potential to evolve into a Lead Creative role or manage a creative function, focusing on optimizing creative workflows, team processes, and tool adoption within marketing operations.
• Strategic Marketing Contribution: Develop deeper expertise in B2B fintech marketing, contributing to strategic campaign planning and understanding the full funnel impact of creative work.
• Skill Specialization: Opportunity to deepen skills in areas like motion graphics, video production, or AI-driven creative tools, becoming a specialist in high-demand areas within creative operations.
• Global Brand Management: Gain experience in managing and evolving a global brand's visual identity across diverse markets and touchpoints.

📝 Enhancement Note: For operations professionals, this role offers a chance to bridge the gap between creative output and measurable business results. The "Senior" title implies an opportunity to contribute to the operational framework of the creative function, not just execute tasks. Growth can be seen in both creative leadership and strategic marketing operations.

🌐 Work Environment

Office Type: While the position is listed as "Remote," Mambu may also offer hybrid work options or have physical office locations in other regions. For a remote role, the "office" environment is largely digital, emphasizing robust communication tools and a culture of asynchronous collaboration. The company's global presence suggests a well-established digital infrastructure for remote teams. Office Location(s): The primary location is listed as Remote within the Netherlands. Mambu has a global footprint, with offices in various locations (e.g., Germany, UK, USA, APAC), which might offer hybrid options for employees in those regions. The remote nature for this role means the employee's home office is the primary workspace.

Workspace Context:

• Digital Collaboration Tools: Expect to heavily utilize tools like Slack, Microsoft Teams, Zoom, and potentially project management software (like Asana, Jira, or Trello) for communication, collaboration, and workflow management.
• Design Software & Cloud Access: Access to cloud-based versions or licenses for Adobe Creative Suite and Figma will be essential, alongside reliable internet connectivity for seamless remote work.
• Team Interaction: Regular virtual team meetings, design critiques, and cross-functional syncs will be key to staying connected and ensuring alignment on projects and operational processes.

Work Schedule: The role is remote, likely adhering to standard full-time working hours (e.g., 9 AM - 5 PM CET or similar). However, given the global nature of Mambu's operations and marketing efforts, some flexibility may be required to accommodate meetings with colleagues or stakeholders in different time zones. This flexibility is common in operations roles that support international teams.

📝 Enhancement Note: The remote aspect highlights the importance of self-discipline, proactive communication, and proficiency with digital collaboration tools for success in this role. Understanding how to manage creative projects and team interactions remotely is a key operational skill.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter will likely conduct an initial screening call to assess basic qualifications, understand career goals, and gauge cultural fit. Be prepared to articulate your experience in B2B fintech and your approach to performance-driven design.
• Portfolio Review & Skills Assessment: Expect a dedicated session or a take-home assignment focused on your portfolio. This will likely involve a deep dive into specific campaign examples, discussing your design process, strategic thinking, and how you measure the impact of your creative work. A practical design exercise or a case study presentation might be included.
• Team/Hiring Manager Interview: This stage will focus on your experience leading creative projects, collaborating with cross-functional teams, and your understanding of Mambu's brand and market. Be ready to discuss how you integrate AI tools and champion brand evolution.
• Final Interview: Potentially with a senior marketing leader, focusing on strategic alignment, cultural fit, and overall contribution to the marketing organization's operational success.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase integrated campaigns, digital-first design, and measurable results. Tailor your selection to B2B fintech if possible.
• Tell a Story: For each project, clearly articulate the brief/problem, your role and process, the design solutions, and the quantifiable outcomes or impact. Use visuals effectively to guide the narrative.
• Highlight Process & Tools: Be prepared to discuss your design workflow, how you collaborate with stakeholders, and how you leverage tools like Adobe Creative Suite, Figma, and AI for efficiency and quality.
• Focus on Impact: Emphasize how your creative decisions contributed to marketing objectives, such as lead generation, brand awareness, or conversion rates. Quantify results whenever possible.
• Brand Alignment: Show examples that demonstrate your ability to understand and apply brand guidelines, and how you've contributed to brand evolution.

Challenge Preparation:

• Design Brief Interpretation: Practice breaking down a hypothetical marketing brief, identifying key objectives, target audience, and desired outcomes, and outlining your creative approach.
• AI Integration Scenarios: Think about how you would use AI tools to streamline a specific creative task (e.g., generating ad variations, repurposing content) and the potential benefits and limitations.
• Brand Consistency Scenarios: Prepare to discuss how you would ensure brand consistency across a global campaign with multiple touchpoints and regional variations.

📝 Enhancement Note: The interview process will likely assess not only design skills but also operational thinking – how you manage projects, collaborate, leverage technology, and contribute to measurable marketing success. Your portfolio should be presented as a demonstration of your ability to execute strategically and efficiently within an operations framework.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency in Photoshop, Illustrator, and InDesign is essential for creating high-quality marketing collateral and campaign assets.
• Figma: Strong skills in Figma are required for collaborative design, prototyping, and potentially design system management, reflecting modern digital design workflows.
• AI Creative Tools: Familiarity with AI-powered design tools (e.g., Midjourney, Adobe Firefly, or similar platforms) for content generation, asset repurposing, and workflow acceleration is a key requirement.

Analytics & Reporting:

• Data Visualization Tools: While not explicitly stated, an understanding of how design integrates with data visualization tools (e.g., Tableau, Power BI) or the ability to create assets for these platforms would be beneficial for reporting on campaign performance.
• Marketing Analytics Platforms: Familiarity with platforms like Google Analytics or HubSpot for understanding campaign performance metrics that influence design decisions.

CRM & Automation:

• CRM Systems: Awareness of how marketing assets are used within CRM systems (like Salesforce, HubSpot) to support sales processes and customer engagement.
• Marketing Automation Platforms: Understanding of how creative assets are deployed through marketing automation tools (e.g., Marketo, HubSpot) for email campaigns, landing pages, and social media.

📝 Enhancement Note: The explicit mention of AI tools signifies a forward-thinking approach to operations within the creative function. Candidates should be prepared to discuss their experience and vision for using these tools to enhance efficiency, scale output, and potentially innovate in creative production processes.

👥 Team Culture & Values

Operations Values:

• Impact-Driven: A strong focus on ensuring creative output directly contributes to measurable marketing objectives and business growth, reflecting a results-oriented operations mindset.
• Collaboration & Transparency: Valuing open communication and teamwork across global and regional marketing teams, as well as with other departments, to ensure seamless execution of GTM strategies.
• Innovation & Agility: Embracing new technologies (like AI), methodologies, and market trends to stay ahead in the fast-paced fintech industry, demonstrating adaptability and a proactive approach to operations.
• Brand Stewardship: A commitment to maintaining and evolving Mambu's visual identity and tone of voice across all touchpoints, ensuring a consistent and compelling brand experience.
• Efficiency & Scalability: Striving for streamlined creative processes and scalable solutions that can be effectively implemented across diverse markets.

Collaboration Style:

• Cross-functional Integration: Working closely with content creators, product marketers, and field marketers to align creative efforts with broader marketing strategies and campaign goals.
• Feedback-Oriented: Engaging in constructive critique and feedback sessions to elevate the quality of creative work and ensure alignment with strategic objectives.
• Proactive Communication: Maintaining clear and consistent communication, especially in a remote setting, to manage expectations, share progress, and address challenges promptly.

📝 Enhancement Note: The company's emphasis on "driving brand impact and campaign performance" and integrating AI tools suggests a culture that values operational excellence within the creative domain. Professionals who can demonstrate a data-driven approach and a collaborative spirit will thrive.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Global Consistency with Local Relevance: Ensuring brand messages and visuals are consistent worldwide while also being tailored and resonant for specific regional markets. This is a common operational challenge in global marketing.
• Rapid Pace of Fintech Innovation: Keeping up with the fast-evolving fintech landscape and translating complex financial concepts into accessible and engaging creative content.
• Integrating AI Tools Effectively: Learning and implementing AI tools for creative production in a way that enhances, rather than detracts from, brand quality and human creativity. This requires strategic adoption and workflow adjustments.
• Measuring Creative Impact: Demonstrating the direct ROI of creative assets on marketing funnel performance and business outcomes, requiring strong analytical and reporting skills.

Learning & Development Opportunities:

• Advanced Creative Technologies: Gaining hands-on experience with cutting-edge AI tools for design and content creation.
• Fintech Industry Expertise: Deepening knowledge of the financial services sector and B2B marketing strategies within this domain.
• Global Brand Management: Developing skills in managing brand consistency and execution across diverse international markets.
• Creative Operations Optimization: Opportunities to contribute to and influence the operational processes and workflows of the creative function within a global marketing team.

📝 Enhancement Note: The challenges presented offer clear avenues for growth, particularly in mastering the operational aspects of creative production in a dynamic, technology-forward industry. Candidates who can proactively address these challenges will find significant development opportunities.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a marketing brief from conception to final delivery, emphasizing how you ensure strategic alignment and performance outcomes." (Focus on workflow, collaboration, and impact measurement.)
• "How have you used design to support different stages of the marketing funnel, and what metrics did you track to assess success?" (Prepare case studies with specific examples of awareness, consideration, and conversion assets.)
• "Discuss your experience integrating AI tools into your creative workflow. What benefits have you seen, and what are your considerations for quality control and ethical usage?" (Showcase forward-thinking and operational efficiency.)
• "How do you ensure brand consistency across global campaigns while also allowing for regional adaptation?" (Address brand stewardship and scalability.)

Company & Culture Questions:

• "What excites you about Mambu's mission and the fintech industry?" (Research Mambu's values, recent news, and market position.)
• "How do you approach collaboration with non-design stakeholders, such as product marketers or sales teams?" (Highlight communication skills and cross-functional integration.)
• "Describe a time you had to manage multiple creative projects with competing deadlines. How did you prioritize and ensure quality?" (Demonstrate organizational and time management skills.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio by campaign or project type, clearly stating the objective, your role, the process, and the results for each.
• Narrative: Weave a story around your projects, explaining the "why" behind your design choices and their impact on business goals.
• Quantify: Use data and metrics to support your claims about performance improvements.
• Tool Demonstration: Be ready to speak about your proficiency with Adobe Creative Suite, Figma, and any AI tools used.
• Conciseness: Be mindful of time; focus on the most impactful projects and key takeaways.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent, but also strategic thinking, operational efficiency, and a data-driven approach to design that aligns with marketing objectives. Your ability to articulate process, collaboration, and impact will be key.

📌 Application Steps

To apply for this operations-focused creative role:

• Submit your application through the provided link, ensuring all requested information is accurately completed.
• Portfolio Customization: Curate your design portfolio to prominently feature integrated campaigns, performance-driven digital assets, and examples of visual storytelling that align with B2B fintech marketing. Quantify results wherever possible.
• Resume Optimization: Tailor your resume to highlight keywords such as "campaign performance," "digital-first design," "B2B marketing," "visual storytelling," "Adobe Creative Suite," "Figma," and "AI tools." Emphasize your experience in leading creative development and collaborating with marketing teams.
• Interview Preparation: Practice articulating your design process, strategic thinking, and how you measure the impact of your creative work. Be ready to discuss your experience with AI tools and your approach to brand consistency. Prepare specific examples from your portfolio.
• Company Research: Familiarize yourself with Mambu's mission, values, services, and recent marketing initiatives. Understand their positioning in the fintech market and what makes their brand unique.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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