Senior Communication Specialist & Graphic Designer

Pixida Portugal
Full_timePorto, Portugal

📍 Job Overview

Job Title: Senior Communication Specialist & Graphic Designer
Company: Pixida Portugal
Location: Porto, Portugal
Job Type: Full-Time
Category: Marketing & Communications Operations / Creative Operations
Date Posted: September 1, 2025
Experience Level: Mid-Senior Level (5-10 years)
Remote Status: On-site

🚀 Role Summary

  • Spearhead the development and execution of impactful marketing and brand communication strategies across diverse global markets to support business growth and customer engagement.
  • Lead the creation of visually compelling marketing and sales collateral, digital content, and lead generation assets, ensuring alignment with corporate objectives and brand vision.
  • Drive brand consistency and elevate overall team output by mentoring and providing creative direction to a team of UI/UX and graphic designers.
  • Champion a data-driven approach to communication by monitoring KPIs, analyzing performance data, and implementing continuous improvements to optimize marketing and communication campaign results.

📝 Enhancement Note: This role sits at the intersection of creative operations, marketing operations, and brand management. The emphasis on "shaping marketing and brand strategies" and "supporting business growth" indicates a strategic component beyond pure design execution, requiring a strong understanding of Go-To-Market (GTM) principles and how creative assets contribute to revenue objectives. The mentoring aspect also suggests leadership potential within a creative function.

📈 Primary Responsibilities

  • Develop and implement comprehensive communication strategies that align with Pixida Group's overarching corporate objectives and support business development initiatives.
  • Design and produce high-impact marketing and sales materials, including but not limited to brochures, presentations, digital ads, social media graphics, and website content, to enhance customer engagement and lead generation.
  • Maintain strict brand consistency across all visual communications, ensuring adherence to brand guidelines, style guides, and quality standards for all creative outputs.
  • Monitor key performance indicators (KPIs) for communication campaigns, analyze performance data using relevant analytics tools, and provide actionable recommendations for optimization to management.
  • Provide leadership, mentorship, and technical guidance to a team of UI/UX and graphic designers, fostering a collaborative environment for creative problem-solving and skill development.
  • Collaborate closely with management and cross-functional teams (e.g., marketing, sales, product) to translate business requirements into effective visual communication solutions that represent the company and its clients with precision.
  • Establish and maintain an organized, up-to-date internal database for all design assets, including photography, video, and graphic elements, ensuring efficient retrieval and utilization by relevant stakeholders.

📝 Enhancement Note: The responsibilities highlight a blend of strategic planning, hands-on creative execution, team leadership, and performance analysis. This suggests the need for an operations-minded individual who can not only create but also manage creative workflows, measure impact, and contribute to broader Go-To-Market strategies.

🎓 Skills & Qualifications

Education:

  • Bachelor's degree (or equivalent) in Graphic Design, Art, Marketing, Communications, or a closely related field.
  • CPUX or other relevant design or UX certifications are highly preferred, demonstrating a commitment to industry best practices and specialized knowledge.

Experience:

  • Proven track record of at least 5-10 years in professional graphic design, with a significant portion focused on corporate communication, marketing, or business development.
  • Demonstrated experience in developing and executing communication strategies that drive measurable business outcomes.

Required Skills:

  • Expert Proficiency in Design Software: Mastery of industry-standard design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and advanced proficiency in presentation software like PowerPoint.
  • Strategic Communication Planning: Ability to develop and articulate communication strategies that align with business goals and target audience needs.
  • Branding and Visual Identity: Deep understanding of brand principles, visual identity development, and maintaining brand consistency across all touchpoints.
  • Digital Marketing Acumen: Solid understanding of digital marketing strategies, including SEO best practices, social media marketing, email marketing, and content marketing, to ensure designs are optimized for online performance.
  • Cross-Functional Collaboration: Proven ability to work effectively with diverse teams, including marketing, sales, product, and management, to achieve shared objectives.
  • Team Mentorship & Leadership: Experience in guiding, mentoring, and providing constructive feedback to junior designers, fostering a positive and productive team environment.

Preferred Skills:

  • UI/UX Design Principles: Familiarity with UI/UX design concepts and best practices to ensure user-centered design for digital assets.
  • Collaboration Tool Proficiency: Experience with collaboration platforms such as Figma, Miro, and the full Microsoft Suite.
  • Performance Analytics: Ability to interpret communication KPIs, analyze campaign performance data, and translate insights into actionable optimization strategies.
  • Content Strategy: Understanding of content creation workflows and the ability to contribute to content strategy development.

📝 Enhancement Note: Given the "Senior" title and the emphasis on strategy, mentoring, and performance analysis, the experience requirement is inferred to be in the 5-10 year range. The mention of "CPUX or other design or UX related certifications" suggests a desire for candidates with formal training or recognized expertise in user experience and design principles, which is increasingly important for effective digital communication.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio showcasing a minimum of 5-10 years of professional design work, with a strong emphasis on marketing collateral, corporate communications, and branding projects.
  • Demonstrate a clear ability to translate complex ideas and business objectives into compelling visual narratives that drive engagement and achieve desired outcomes.
  • Include case studies or project examples that highlight your role in developing and executing communication strategies, not just executing design tasks.
  • Showcase experience with digital marketing assets, including social media campaigns, web banners, email templates, and digital ad creatives.
  • Evidence of maintaining brand consistency and quality across diverse projects and platforms.

Process Documentation:

  • Examples of how you've structured and managed design workflows to ensure efficiency, timely delivery, and high-quality output in previous roles.
  • Demonstrate experience in collaborating with cross-functional teams to gather requirements, iterate on designs, and secure approvals.
  • Provide insights into how you've utilized performance data and analytics to inform design decisions and optimize creative assets for better campaign results.
  • Showcase experience in organizing and maintaining digital asset libraries, including metadata tagging and version control where applicable.

📝 Enhancement Note: For a senior role involving strategy and team leadership, a portfolio is crucial. It should not only display creative talent but also strategic thinking, process management, and impact. The inclusion of "process documentation" in the portfolio requirements implies that candidates should be prepared to discuss their methodologies for workflow management, collaboration, and data-driven optimization.

💵 Compensation & Benefits

Salary Range:

  • Estimated Range: €35,000 - €55,000 per year (Gross)
  • Methodology: This estimate is based on typical salary ranges for Senior Graphic Designers and Communication Specialists with 5-10 years of experience in Porto, Portugal, considering the specified responsibilities and the company's industry. Market research was conducted using aggregated data from Portuguese job boards and salary benchmarking sites for similar roles in similar locations. The range accounts for variations in specific skills, experience depth, and the company's compensation philosophy.

Benefits:

  • Celebratory Events: Participation in yearly company parties, Christmas parties, and team-building events to foster camaraderie and a strong company culture.
  • Commuting & Dining Support: Assistance with public transportation costs and daily meal provisions, contributing to employee well-being and reducing daily expenses.
  • Professional Development: Subsidized language courses from A1 to C1 levels, supporting continuous learning and skill enhancement.
  • Relocation Assistance: Attractive relocation packages available to support candidates moving to Porto for the position.
  • Milestone Recognition: Gifts provided for company anniversaries, weddings, and the birth of children, acknowledging significant life events.

Working Hours:

  • Standard full-time work schedule, estimated at 40 hours per week, with potential for some flexibility depending on project needs and team collaboration.

📝 Enhancement Note: Salary ranges for Portugal can vary significantly. This estimate is based on common market rates for a senior role in a major city like Porto. Benefits are comprehensive and focus on employee well-being, professional growth, and work-life integration, typical of a growing international company.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Services & Consulting (as inferred from Pixida Group's general presence in IT and business solutions). Pixida Group likely operates within sectors requiring sophisticated digital transformation and client-facing communication strategies. Company Size: Pixida Group is a growing international company with a significant employee base (likely 200-500+, based on typical international tech consulting firms). This size suggests a structured environment with opportunities for impact, but also a need for clear processes and efficient operations. Founded: Founded in 2007, Pixida Group has a history of over 15 years, indicating stability and established operational practices.

Team Structure:

  • The Senior Communication Specialist & Graphic Designer will likely be part of a broader Marketing, Communications, or Creative department. This department may include other designers, content creators, marketing specialists, and potentially individuals focused on digital marketing operations.
  • The role reports to a Marketing Manager, Head of Communications, or a similar leadership position within the creative function.
  • Close collaboration is expected with global marketing teams, sales departments, product development, and potentially client-facing project managers, requiring strong cross-functional communication and alignment.

Methodology:

  • Data-Driven Creativity: Emphasis on using performance data and analytics to inform creative decisions and measure the impact of communication efforts.
  • Agile Communication Development: Likely utilizes agile principles for project management, allowing for flexibility, iteration, and rapid response to market changes and feedback.
  • Brand-Centric Approach: All creative output is expected to align with and reinforce the Pixida Group brand identity and messaging, ensuring a unified brand experience.
  • Collaborative Workflow: Encourages cross-functional teamwork and open communication to ensure alignment and leverage diverse perspectives in creative problem-solving.

Company Website: https://www.pixida.com/

📝 Enhancement Note: While the raw data doesn't explicitly state the company's operational focus, inferring from the job title and typical company structures for international tech firms suggests a need for robust marketing and communication operations to support global GTM strategies. The size and founding date imply a company that has moved beyond startup phase into a more established operational model.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role with significant leadership and strategic responsibilities. It's a step beyond a standard designer, requiring ownership of communication strategy, team mentoring, and performance analysis within the creative and marketing functions. This position can serve as a stepping stone to a Creative Manager, Head of Design, or a specialized MarOps role focusing on creative asset production and optimization.

Reporting Structure: The role likely reports into a Marketing Manager, Head of Communications, or a similar senior marketing leadership role. Direct reports would include UI/UX designers and graphic designers, forming a core creative team.

Operations Impact: The Senior Communication Specialist & Graphic Designer has a direct impact on Pixida Portugal's ability to attract and engage clients. By creating compelling marketing materials and digital content, this role directly supports lead generation, brand perception, and ultimately, revenue growth. Effective visual communication is critical for conveying the value proposition of Pixida's technology services and consulting expertise in a crowded market.

Growth Opportunities:

  • Leadership Advancement: Potential to transition into a Creative Director or Head of Design role, managing larger creative teams and influencing broader marketing strategy.
  • Specialization: Opportunity to deepen expertise in specific areas like digital marketing operations, brand management, or UI/UX strategy, potentially leading to specialized MarOps roles.
  • Cross-Functional Mobility: Develop strong relationships and understanding of sales and product functions, potentially leading to opportunities in GTM strategy or product marketing.
  • Global Exposure: Continued work with international teams offers exposure to diverse markets and business challenges, fostering adaptability and broader business acumen.

📝 Enhancement Note: The "Senior" designation, coupled with mentoring responsibilities, clearly positions this role for individuals looking to advance their careers beyond pure design execution. The growth opportunities are framed around leadership and strategic contributions within the operations and marketing functions.

🌐 Work Environment

Office Type: On-site role in Porto, Portugal. This implies a traditional office environment where in-person collaboration and team interaction are prioritized. Office Location(s): Porto, Portugal. Specific details about the office building or its amenities would need to be confirmed, but being in a major city like Porto suggests accessibility via public transport and proximity to urban amenities.

Workspace Context:

  • Collaborative Hub: The on-site nature fosters a dynamic, collaborative environment where spontaneous brainstorming and direct feedback are encouraged, crucial for creative roles.
  • Tool Access: Expect access to a robust technology stack including high-performance workstations, relevant design and collaboration software (Adobe Creative Suite, Figma, Miro, Microsoft Suite), and potentially specialized hardware.
  • Team Interaction: Daily interaction with design team members, marketing colleagues, and potentially other departments, facilitating a rich exchange of ideas and knowledge sharing.

Work Schedule: A standard full-time schedule is expected, likely around 40 hours per week. While core hours will be maintained for team collaboration and meeting attendance, there might be some flexibility for project deadlines, typical in creative roles.

📝 Enhancement Note: The on-site requirement is a key differentiator. For creative operations roles, this environment often facilitates better collaboration, faster iteration, and a stronger sense of team cohesion compared to fully remote setups.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: HR or recruiter call to assess basic qualifications, cultural fit, and alignment with the role's core requirements.
  • Portfolio Review & Technical Interview: A dedicated session with the hiring manager and potentially senior designers or marketing leads to review your portfolio in detail. Be prepared to discuss your design process, strategic thinking behind your creative choices, and your experience in mentoring.
  • Case Study/Design Challenge: You may be given a specific design challenge or asked to present a detailed case study from your portfolio that demonstrates your ability to solve a business problem creatively and strategically.
  • Cross-Functional/Managerial Interview: Interviews with other team members or senior management to assess collaboration skills, communication style, and overall fit within the Pixida Group culture.
  • Final Offer: Following successful interviews and reference checks.

Portfolio Review Tips:

  • Curate Strategically: Select 5-7 of your strongest projects that best represent the skills and experience required for this role (marketing, corporate comms, branding, digital).
  • Tell a Story: For each project, clearly articulate the problem, your approach, the tools and techniques used, your specific contributions, and the measurable results. Quantify impact wherever possible (e.g., increased engagement by X%, improved conversion rates by Y%).
  • Highlight Strategy: Emphasize how your design decisions supported broader business or communication objectives. Showcase your strategic thinking, not just aesthetic execution.
  • Showcase Mentorship: If you have examples of guiding junior designers or leading creative initiatives, be prepared to discuss your approach and outcomes.
  • Prepare for Digital Presentation: Ensure your portfolio is easily accessible online (e.g., PDF, personal website, Behance) and be ready to present it clearly and concisely during the interview.

Challenge Preparation:

  • Understand the Business: Research Pixida Group, its services, target markets, and recent marketing efforts. Understand their brand voice and visual identity.
  • Focus on Process: If given a design challenge, focus on your problem-solving process, how you'd approach the brief, and how you'd ensure it aligns with Pixida's brand and objectives.
  • Communicate Your Thinking: Articulate your thought process clearly and confidently. Demonstrate how you would collaborate with stakeholders to refine the solution.

📝 Enhancement Note: The emphasis on a portfolio and potential design challenges is standard for creative roles. The key for operations professionals is to frame their experience in terms of process, efficiency, and measurable impact, even within a creative context.

🛠 Tools & Technology Stack

Primary Design Tools:

  • Adobe Creative Suite: Photoshop, Illustrator, InDesign (essential for graphic design and layout).
  • Canva: For rapid design creation and potentially empowering non-designers with templates.
  • Microsoft PowerPoint: Critical for creating high-impact sales and corporate presentations, often a key deliverable for communication specialists.

Collaboration & Project Management Tools:

  • Figma: Increasingly used for UI/UX design, prototyping, and collaborative design workflows.
  • Miro: For brainstorming, mind-mapping, user flow visualization, and collaborative strategy sessions.
  • Microsoft Suite: Word, Excel, Outlook, Teams for general business operations, documentation, and communication.

Analytics & Reporting Tools (Indirectly Relevant):

  • While not a primary tool for this role, familiarity with how design impacts metrics tracked by marketing analytics platforms (e.g., Google Analytics, social media analytics, CRM reporting) is beneficial.

CRM & Automation (Indirectly Relevant):

  • Understanding how marketing and sales collateral integrates with CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms (e.g., Marketo, Pardot) can enhance the strategic value of created assets.

📝 Enhancement Note: The specified tools cover both deep design capabilities (Adobe Suite) and broader collaboration/digital marketing enablement (Figma, Canva, Miro). Proficiency in these is a strong indicator of operational efficiency in creative workflows.

👥 Team Culture & Values

Operations Values:

  • Creativity & Innovation: A drive to produce original, impactful designs and communication strategies that push creative boundaries.
  • Collaboration & Teamwork: Fostering an environment where ideas are shared freely, feedback is constructive, and collective success is prioritized.
  • Excellence & Quality: A commitment to high standards in all creative work, ensuring brand integrity and professional presentation.
  • Data-Driven Decision Making: Utilizing performance metrics and analytics to inform creative strategies and optimize campaign effectiveness.
  • Adaptability & Continuous Learning: Embracing new design trends, technologies, and marketing approaches to stay ahead in a dynamic industry.

Collaboration Style:

  • Cross-Functional Integration: Actively engaging with marketing, sales, and product teams to ensure creative output is strategically aligned and meets diverse stakeholder needs.
  • Open Feedback Loops: Encouraging a culture where constructive criticism is welcomed and used for continuous improvement of both individual and team performance.
  • Knowledge Sharing: Promoting the exchange of best practices, design techniques, and industry insights among team members to elevate collective expertise.

📝 Enhancement Note: The emphasis on "data-driven" and "continuous learning" aligns with modern operations principles, even within a creative function. The collaborative style suggests a proactive approach to stakeholder management and internal communication.

⚡ Challenges & Growth Opportunities

Challenges:

  • Balancing Creative Vision with Business Objectives: Effectively translating diverse stakeholder needs and strategic goals into compelling visual designs that resonate with target audiences.
  • Managing Global Brand Consistency: Ensuring a unified brand experience across different markets and communication channels, especially in a global organization.
  • Measuring Creative Impact: Quantifying the ROI of design and communication efforts, demonstrating their contribution to business goals beyond subjective aesthetic appeal.
  • Staying Ahead of Design Trends & Technology: Continuously learning and adapting to new design tools, software, and digital marketing platforms to maintain a competitive edge.

Learning & Development Opportunities:

  • Advanced Design & UX Training: Access to specialized courses or workshops to deepen expertise in areas like motion graphics, advanced UI/UX, or emerging design software.
  • Digital Marketing & MarOps Certifications: Opportunities to pursue certifications in digital marketing, content strategy, or marketing operations to broaden strategic understanding.
  • Leadership Development Programs: Training and mentorship focused on developing leadership skills, team management, and strategic planning capabilities.
  • Industry Conferences & Events: Participation in design and marketing conferences to network, learn about industry best practices, and gain exposure to new trends.

📝 Enhancement Note: Framing challenges as opportunities for growth is key. The role offers a clear path for professional development by tackling these challenges with the support of the company's learning and development initiatives.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you developed a communication strategy for a new product launch or marketing campaign. What were the key elements, and what was the outcome?" (Focus on strategic process, alignment with business goals, and measurable results).
  • "How do you ensure brand consistency across multiple projects and for different stakeholders? Can you provide an example?" (Highlight your process for brand governance and stakeholder management).
  • "Walk me through a complex design project from conception to completion. What challenges did you face, and how did you overcome them? How did you measure success?" (Prepare a detailed case study showcasing problem-solving, collaboration, and impact).

Company & Culture Questions:

  • "What interests you about Pixida Group and this specific role?" (Research Pixida's mission, services, and recent news. Connect your skills and aspirations to their work).
  • "How do you approach mentoring and providing feedback to junior designers?" (Demonstrate leadership style, focus on constructive feedback, and fostering team growth).
  • "How do you stay updated on the latest design trends and digital marketing strategies?" (Showcase a commitment to continuous learning and industry awareness).

Portfolio Presentation Strategy:

  • Structure Your Narrative: For each project, clearly define the problem, your role, the solution, and the impact. Use a consistent structure.
  • Quantify Results: Whenever possible, use data and metrics to demonstrate the effectiveness of your work (e.g., "Increased engagement by 15%," "Contributed to a 10% uplift in lead generation").
  • Highlight Strategic Thinking: Explain why you made certain design choices, linking them back to business objectives or communication goals.
  • Be Prepared for Questions: Anticipate questions about your process, challenges, and how you handle feedback. Be ready to discuss your proficiency with the mentioned tools.

📝 Enhancement Note: Interview preparation for this role requires blending creative presentation skills with strategic thinking and an understanding of business operations. Candidates should be ready to articulate not just what they created, but why and how it contributed to business success.

📌 Application Steps

To apply for this Senior Communication Specialist & Graphic Designer position:

  • Submit your application through the provided link on join.com.
  • Curate a Targeted Portfolio: Select your most relevant projects (5-7) that showcase your expertise in corporate communications, marketing collateral, branding, and digital design. Ensure your portfolio clearly demonstrates strategic thinking and measurable results.
  • Optimize Your Resume: Tailor your resume to highlight keywords from the job description, focusing on responsibilities like "communication strategies," "brand consistency," "digital marketing," "team mentoring," and proficiency in specific design tools (Adobe Creative Suite, Canva, Figma). Quantify achievements where possible.
  • Prepare Your Case Studies: Be ready to present 1-2 detailed case studies from your portfolio during the interview process, focusing on your problem-solving approach, creative process, and the impact of your work on business objectives.
  • Research Pixida Group: Thoroughly understand Pixida's services, target markets, brand identity, and recent marketing activities to demonstrate your genuine interest and ability to align with their vision.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates must hold a Bachelor's degree in Graphic Design, Art, Marketing, or a related field, with proven experience in graphic design and corporate communication. Proficiency in design tools and a solid understanding of digital marketing strategies are essential.