Senior Communication Specialist & Graphic Designer

📍 Job Overview

Job Title: Senior Communication Specialist & Graphic Designer Company: Pixida Portugal Location: Porto, Portugal Job Type: FULL_TIME Category: Marketing & Communications Operations Date Posted: 2025-09-01T18:59:43.594 Experience Level: Mid-Senior Level (5-10 years implied) Remote Status: On-site

🚀 Role Summary

• Drive marketing and brand strategy development and execution across diverse markets, supporting overall business growth initiatives.
• Collaborate cross-functionally to create high-impact marketing and sales collateral, with a focus on lead generation and customer engagement.
• Develop and maintain brand consistency and visual quality across all digital and print communication materials.
• Monitor key communication performance indicators (KPIs), analyze data, and implement improvements to optimize campaign results.
• Mentor and guide junior design staff, providing technical expertise and creative direction to enhance team output and brand representation.

📝 Enhancement Note: While the title includes "Communication Specialist," the core responsibilities heavily lean into graphic design and marketing collateral creation. The "Senior" aspect implies a need for strategic input, team leadership, and a high level of autonomy in design execution and brand management from an operations perspective. The role bridges marketing execution with operational efficiency in content creation.

📈 Primary Responsibilities

• Develop and execute comprehensive communication strategies aligned with corporate objectives and market needs.
• Design visually compelling marketing and sales materials, including brochures, presentations, social media graphics, and digital ad creatives.
• Lead the generation of digital content, ensuring it resonates with target audiences and contributes to business development goals.
• Maintain strict brand consistency across all visual assets, adhering to established brand guidelines and quality standards.
• Analyze communication campaign performance using relevant KPIs, providing data-driven insights and recommendations for optimization.
• Mentor and provide technical guidance, constructive feedback, and creative direction to UI/UX and graphic designers to elevate team performance.
• Collaborate closely with management and stakeholders to ensure design outputs align with organizational standards and brand vision.
• Organize and maintain an efficient internal database for all design assets, including photography and video, ensuring accessibility and version control.

📝 Enhancement Note: The responsibilities suggest a dual focus: strategic communication planning and hands-on design execution. The mentoring aspect indicates a need for leadership and process oversight within the design function, aligning with operational efficiency in content production.

🎓 Skills & Qualifications

Education: Bachelor's degree (or equivalent) in Graphic Design, Art, Marketing, or a comparable field of study. Experience: Proven experience (5-10 years implied) in professional graphic design and corporate communication (e.g., marketing, business development communications).

Required Skills:

• Graphic Design Proficiency: Mastery of industry-standard design software (e.g., Adobe Creative Suite - Photoshop, Illustrator, InDesign; Canva; PowerPoint) for creating high-quality visual content.
• Communication Strategy: Ability to develop and implement effective communication plans that support marketing and business objectives.
• Digital Marketing Acumen: Solid understanding of digital marketing strategies, concepts, and best practices to ensure designs are optimized for online channels and campaigns.
• Brand Management: Expertise in maintaining brand consistency, visual identity, and quality standards across all communication materials.
• Collaboration & Mentorship: Proficiency in collaboration tools (e.g., Figma, Miro, Microsoft Suite) and the ability to mentor junior designers, provide feedback, and guide creative direction.
• Data Analysis & Reporting: Skills in monitoring communication KPIs, analyzing performance data, and deriving actionable insights for optimization.
• Asset Management: Strong organizational skills for maintaining and managing a database of design assets.

Preferred Skills:

• UX/UI Design Principles: Understanding of user experience and user interface design principles to inform visual communication strategies.
• CPUX or other Design/UX Certifications: Formal certifications in design or user experience demonstrate a commitment to professional development and specialized knowledge.
• Video Editing/Motion Graphics: Familiarity with video editing or motion graphics software can enhance digital content creation capabilities.
• Content Management Systems (CMS): Experience with CMS platforms for publishing digital content.

📝 Enhancement Note: The emphasis on both design tools and digital marketing strategy suggests a role that requires a blend of creative execution and commercially-minded design thinking. The preferred certifications highlight a potential focus on user-centric design within the communication efforts.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of graphic design projects across both print and digital media.
• Demonstrations of strong branding and visual identity development, including logo design, style guides, and consistent application across collateral.
• Examples of marketing and sales materials, highlighting effectiveness in lead generation, customer engagement, or business development.
• Case studies illustrating the process of developing and executing communication strategies, including problem identification, solution design, and measurable results.
• Evidence of creative direction and team mentorship, if applicable, with examples of how feedback improved project outcomes.

Process Documentation:

• Ability to document design processes, from concept ideation to final asset delivery, ensuring clarity and repeatability.
• Methodologies for maintaining brand consistency and quality control across diverse projects and team members.
• Systems for organizing, tagging, and managing digital assets to facilitate efficient retrieval and reuse.
• Workflow design for collaboration with cross-functional teams, incorporating feedback loops and approval processes.

📝 Enhancement Note: A strong portfolio is critical, not just for showcasing design skills, but for demonstrating an understanding of marketing objectives and process management within a creative operations context. The ability to articulate the "how" behind the design and its impact is key.

💵 Compensation & Benefits

Salary Range: For a Senior Communication Specialist & Graphic Designer with 5-10 years of experience in Porto, Portugal, the estimated salary range is typically between €30,000 and €45,000 annually. This estimate is based on industry benchmarks for similar roles in Portugal, considering the cost of living and the demand for specialized creative and communication skills.

Benefits:

• Employee Engagement & Social Events: Participation in yearly company parties, Christmas parties, and team-building events fosters a strong sense of community.
• Daily Commuting & Meal Support: Assistance with public transportation costs and provision of daily meals enhances work-life balance and reduces employee expenses.
• Professional Development: Support and full cost coverage for language courses (A1 to C1) demonstrate a commitment to employee growth and integration.
• Relocation Assistance: Attractive relocation packages are offered to facilitate the transition for new employees moving to Porto.
• Milestone Recognition: Gifts are provided for company anniversaries, weddings, and the birth of children, recognizing significant life events.

Working Hours: Standard full-time working hours are expected, likely around 40 hours per week, with potential for some flexibility depending on project demands and team collaboration needs.

📝 Enhancement Note: The salary range is an estimate based on general market data for Portugal. Actual compensation may vary based on the candidate's specific experience, skills, and negotiation. The benefits package is quite comprehensive, focusing on employee well-being, development, and recognition.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology/IT Services (implied by Pixida Group's focus on digital transformation and customer experience). Company Size: Pixida Group's overall size is substantial, with a global presence and likely a significant number of employees, suggesting a structured corporate environment with established processes. The specific size of the Porto office is not detailed but likely contributes to a dynamic team environment. Founded: Pixida was founded in 2012, indicating a relatively modern company with a focus on current technology trends and digital solutions.

Team Structure:

• The role likely sits within a marketing, communications, or a dedicated creative team.
• It involves collaboration with cross-functional teams, including marketing, sales, product development, and potentially client-facing departments.
• Direct reporting is likely to a Marketing Manager, Communications Director, or Head of Creative Services.
• The Senior Specialist is expected to mentor and guide junior designers, suggesting a hierarchical structure within the design function.

Methodology:

• Data-Driven Decision Making: Performance data and communication KPIs are used to inform strategy and optimize results.
• Agile Collaboration: Cross-functional teamwork and the use of collaboration tools suggest an agile approach to project management and content creation.
• Brand-Centric Approach: Maintaining brand consistency and vision is paramount in all design and communication efforts.
• Continuous Improvement: Monitoring performance and suggesting improvements indicates a culture of ongoing optimization for communication effectiveness.

Company Website: https://www.pixida.com/

📝 Enhancement Note: Pixida's focus on digital transformation implies a forward-thinking and potentially fast-paced work environment. The company culture likely values innovation, collaboration, and a data-driven approach to marketing and communication.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role with potential for team leadership and mentorship. It offers a path to specialize further in branding, digital marketing communications, or creative operations management. Reporting Structure: The role reports to a higher-level manager within the marketing or communications department. The Senior Specialist is also responsible for guiding and mentoring junior designers, indicating a leadership component. Operations Impact: The role directly impacts the company's brand perception, marketing effectiveness, and lead generation efforts by creating compelling visual content and implementing strategic communication plans. The efficiency of the design and content creation process is a key operational contribution.

Growth Opportunities:

• Leadership Development: Transition into a Creative Team Lead or Design Manager role, overseeing a larger team and strategic creative direction.
• Specialization: Deepen expertise in specific areas such as digital marketing design, brand strategy, or UX/UI design.
• Operations Management: Move into a Creative Operations or Marketing Operations role, focusing on process optimization, workflow management, and resource allocation within the creative function.
• Cross-Functional Mobility: Opportunities to move into broader marketing strategy or project management roles leveraging communication and design expertise.

📝 Enhancement Note: The senior title and mentoring responsibilities suggest a clear growth trajectory within the company, either through increased leadership or specialized expertise in creative operations and marketing strategy.

🌐 Work Environment

Office Type: The role is on-site in Porto, Portugal, implying a professional office environment designed for collaboration and focused work. Office Location(s): Porto, Portugal. Specific office amenities or location details within Porto are not provided but are expected to be standard for a professional workplace.

Workspace Context:

• Collaborative Hub: The office environment is expected to facilitate close collaboration with design teams and cross-functional departments.
• Technology-Enabled: Access to industry-standard design software, hardware, and collaboration tools is essential for successful execution of tasks.
• Team Interaction: Opportunities for regular interaction with colleagues for brainstorming, feedback sessions, and project alignment.
• Brand Immersion: Working within a company that emphasizes visual communication means the workspace may reflect strong branding elements.

Work Schedule: A standard full-time schedule (likely 40 hours per week) is anticipated. While the role is on-site, there might be some flexibility in daily hours depending on project deadlines and team needs, typical in creative environments.

📝 Enhancement Note: The on-site requirement emphasizes the importance of in-person collaboration and access to company resources, which is common for roles involving hands-on creative work and team mentorship.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV, portfolio, and application details to assess basic qualifications and alignment with the role.
• Technical/Creative Assessment: A practical design challenge or a deep dive into portfolio pieces to evaluate design skills, technical proficiency, and strategic thinking. This may involve presenting a case study of a past project.
• Team/Manager Interviews: Discussions focusing on communication strategies, collaboration style, mentorship approach, and cultural fit with the Pixida team.
• Final Interview: Potentially with senior leadership to discuss overall contribution, career aspirations, and alignment with company vision.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest, most relevant work that demonstrates skills in branding, marketing collateral, and digital content creation.
• Tell a Story: For each project, explain the brief, your role, the challenges, your design process, the tools used, and – crucially – the results and impact. Quantify achievements where possible.
• Highlight Strategy: Demonstrate how your designs addressed specific business or marketing objectives and contributed to communication goals.
• Showcase Mentorship: If possible, include examples of how you guided or improved the work of others, or explain your approach to design feedback.
• Technical Proficiency: Ensure your portfolio is well-organized, easy to navigate, and professionally presented.

Challenge Preparation:

• Understand the Brief: Carefully analyze any design challenge provided, focusing on objectives, target audience, and constraints.
• Process Focus: Be prepared to articulate your design process, rationale, and how you would approach the task operationally.
• Brand Alignment: Consider how your proposed solution aligns with Pixida's brand identity and communication goals.
• Time Management: Practice working efficiently under time constraints, common in design challenges.

📝 Enhancement Note: The emphasis on a portfolio and potentially a design challenge highlights the practical, skills-based nature of this role. Candidates should be ready to demonstrate not just creative output but also strategic thinking and process awareness.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for professional graphic design, including Photoshop, Illustrator, and InDesign.
• Canva: Useful for quick design tasks, social media graphics, and potentially empowering non-designers within the company.
• Microsoft PowerPoint: Key for creating presentations and marketing collateral, often used in corporate communication.
• Figma: A critical collaboration tool for design teams, used for UI/UX design, prototyping, and collaborative workflow.
• Miro: A virtual whiteboard tool for brainstorming, mind mapping, and collaborative ideation, crucial for cross-functional communication.
• Microsoft Office Suite: Standard productivity tools for various communication and documentation tasks.

Analytics & Reporting:

• Communication KPIs Tracking: Familiarity with tools or methods for tracking metrics related to engagement, reach, conversion, and brand perception.
• Web Analytics Tools: (e.g., Google Analytics) for understanding digital content performance.
• Reporting Dashboards: Ability to use or create dashboards to present performance data to stakeholders.

CRM & Automation:

• CRM Systems: (e.g., Salesforce, HubSpot) understanding how marketing collateral and communication efforts integrate with CRM data for lead nurturing and customer management.
• Marketing Automation Platforms: (e.g., HubSpot, Marketo) knowledge of how designs are deployed within automated campaigns.
• Asset Management Systems (DAM): Experience with Digital Asset Management systems for organizing and distributing creative assets.

📝 Enhancement Note: Proficiency in Adobe Creative Suite and collaboration tools like Figma is non-negotiable. Understanding how design integrates with marketing automation, CRM, and DAM systems is crucial for a senior role focused on communication operations.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce novel and impactful visual solutions that capture attention and convey messages effectively.
• Collaboration & Teamwork: A commitment to working seamlessly with colleagues across departments, sharing ideas, and supporting collective goals.
• Quality & Precision: Maintaining high standards in design execution, brand adherence, and attention to detail in all output.
• Data-Driven Optimization: Utilizing performance metrics to refine communication strategies and improve the effectiveness of visual assets.
• Efficiency & Organization: Implementing streamlined processes for asset management and content creation to ensure timely delivery and resource optimization.

Collaboration Style:

• Cross-functional Integration: Actively engaging with marketing, sales, and product teams to understand needs and align communication efforts.
• Feedback-Oriented: Openness to receiving and providing constructive feedback on designs and communication strategies to foster continuous improvement.
• Knowledge Sharing: Willingness to share design best practices, tooltips, and creative insights with junior team members and colleagues.
• Proactive Communication: Maintaining clear and consistent communication regarding project status, challenges, and deliverables.

📝 Enhancement Note: The culture likely values a balance between creative expression and operational rigor, emphasizing results and collaboration within a professional, growth-oriented environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Projects: Effectively managing a diverse workload with competing deadlines across various marketing and communication initiatives.
• Maintaining Brand Consistency: Ensuring brand integrity across a wide range of outputs and collaborators, especially in a growing company.
• Adapting to Evolving Trends: Staying current with the latest design trends, digital marketing strategies, and communication technologies.
• Measuring Design Impact: Quantifying the direct impact of graphic design and communication efforts on business objectives and KPIs.
• Mentoring Junior Staff: Balancing individual design contributions with the responsibilities of team guidance and development.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen skills in specialized areas of Adobe Creative Suite or explore new design tools.
• Digital Marketing Certifications: Pursuing certifications in digital marketing, SEO, or content strategy to enhance understanding of campaign effectiveness.
• UX/UI Workshops: Developing expertise in user experience and interface design to create more user-centric communication materials.
• Project Management Skills: Enhancing skills in project management and workflow optimization for creative operations.
• Leadership Training: Opportunities to develop leadership and team management skills through mentorship and potential management roles.

📝 Enhancement Note: The role presents opportunities to grow both creatively and operationally, by tackling challenges in efficiency, strategic impact, and team development within the dynamic field of marketing communications.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a new brand identity or campaign visual. How do you ensure it aligns with business objectives and resonates with the target audience?" (Focus on strategy, process, and impact.)
• "How do you approach collaborating with non-designers (e.g., marketing managers, sales teams) to ensure your designs meet their needs while maintaining brand integrity?" (Focus on cross-functional collaboration and communication.)
• "Walk us through a time you had to optimize a design or communication strategy based on performance data. What were the key metrics, and what was the outcome?" (Focus on data-driven decision-making and operational improvement.)
• "As a senior member, how would you mentor junior designers? What is your philosophy on providing feedback and fostering creative growth?" (Focus on leadership and team development.)

Company & Culture Questions:

• "What do you know about Pixida and our approach to digital transformation? How do you see your role contributing to our mission?" (Research the company's values and recent projects.)
• "How do you handle tight deadlines and multiple competing priorities in a fast-paced environment?" (Demonstrate organizational and time management skills.)
• "What are your preferred collaboration tools and workflows, and how do they contribute to team efficiency?" (Align your methods with the company's likely tech stack and culture.)

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio logically, perhaps by project type or by demonstrating specific skills relevant to the job description.
• Quantify Results: Whenever possible, use data to show the impact of your work – e.g., "Increased engagement by X%," "Contributed to Y% lift in lead generation."
• Explain Your "Why": For each project, articulate the problem you were solving, your design rationale, and the strategic thinking behind your creative choices.
• Showcase Mentorship (If Applicable): If you have examples of guiding others, be ready to discuss your approach and the positive outcomes.
• Technical Proficiency Demonstration: Be prepared to discuss the software and techniques you used, and how you managed assets and workflows.

📝 Enhancement Note: Candidates should prepare to demonstrate not only their creative talent but also their strategic thinking, operational efficiency, and ability to lead and collaborate within a business context.

📌 Application Steps

To apply for this Senior Communication Specialist & Graphic Designer position:

• Submit your application through the provided link on join.com, ensuring all required fields are completed accurately.
• Portfolio Customization: Tailor your CV and portfolio to highlight experience directly relevant to marketing collateral creation, brand management, and strategic communication, emphasizing projects that demonstrate impact and efficiency.
• Resume Optimization: Clearly articulate your proficiency in design tools (Adobe Creative Suite, Figma, Canva) and your understanding of digital marketing strategies. Quantify achievements where possible, especially those related to campaign performance or lead generation.
• Interview Preparation: Practice articulating your design process, your approach to mentorship, and how you measure the success of your communication efforts. Prepare specific examples from your portfolio that showcase these skills.
• Company Research: Familiarize yourself with Pixida's services, client work, and company values. Consider how your creative approach and communication strategies align with their business objectives and culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.