Senior Communication Specialist & Graphic Designer
📍 Job Overview
Job Title: Senior Communication Specialist & Graphic Designer Company: Pixida Group Location: Munich, Germany Job Type: FULL_TIME Category: Marketing & Communications Operations Date Posted: September 01, 2025 Experience Level: Mid-Senior Level (5-10 years) Remote Status: On-site
🚀 Role Summary
- Shape global marketing and brand strategies, aligning communication efforts with corporate objectives to drive business growth.
- Develop and execute high-impact marketing and sales materials, including lead generation of digital content, focusing on customer engagement.
- Create visually appealing and brand-consistent materials across print and digital media, maintaining high quality standards.
- Monitor communication KPIs, analyze performance data, and recommend optimizations for enhanced results.
- Mentor and provide creative direction to a team of UI/UX and graphic designers to elevate overall output and technical expertise.
📝 Enhancement Note: While the title includes "Communication Specialist," the core responsibilities and required skills heavily lean towards a senior graphic design role with a strategic communication component. The emphasis on visual content creation, brand consistency, and design tool proficiency indicates a primary focus on the design execution and team leadership within the design function, supported by communication strategy input. This is not a traditional operations role in the sense of revenue or sales operations, but rather within the broader GTM (Go-To-Market) function, specifically its marketing and communications arm.
📈 Primary Responsibilities
- Lead the development and execution of communication strategies that support broader corporate objectives and market penetration.
- Design and produce compelling visual content for marketing campaigns, sales enablement materials, and digital platforms, ensuring alignment with brand guidelines.
- Collaborate with cross-functional teams, including marketing, sales, and product development, to translate business needs into effective visual communication assets.
- Manage and maintain an organized internal database for all design assets, including photography and video, ensuring efficient retrieval and usage.
- Provide technical expertise, constructive feedback, and creative direction to a team of UI/UX and graphic designers, fostering a culture of continuous improvement and high-quality output.
- Analyze the performance of communication materials against key performance indicators (KPIs) and provide data-driven recommendations for optimization.
- Ensure all visual designs align with organizational standards and brand vision, accurately representing the company and its clients.
📝 Enhancement Note: The responsibilities highlight a blend of strategic communication planning and hands-on design execution, with a significant emphasis on team leadership and asset management. The role requires not only creative output but also the ability to guide others and ensure brand integrity across all visual communications.
🎓 Skills & Qualifications
Education:
- Bachelor's degree (or equivalent) in Graphic Design, Art, Marketing, Communications, or a comparable field of study.
Experience:
- Proven experience in professional graphic design, with a strong portfolio showcasing a range of creative work across print and digital media.
- Demonstrated experience in corporate communication areas, such as marketing, business development, or brand management.
- Experience in mentoring or leading design teams, providing technical guidance and creative direction.
Required Skills:
- Graphic Design Proficiency: Mastery of industry-standard design software (e.g., Adobe Creative Suite - Photoshop, Illustrator, InDesign; Canva).
- Visual Communication: Ability to create high-impact visual content that effectively communicates messages and resonates with target audiences.
- Brand Management: Deep understanding of branding principles and the ability to maintain brand consistency across all visual assets.
- Digital Marketing Acumen: Solid understanding of digital marketing strategies and concepts to ensure designs are optimized for online channels and campaigns.
- Collaboration Tools: Proficiency in collaboration platforms such as Figma, Miro, and Microsoft Suite for team projects and asset sharing.
- Project Management: Ability to manage multiple design projects simultaneously, meet deadlines, and maintain organized workflows.
Preferred Skills:
- UI/UX Design principles and application.
- CPUX or other design or UX-related certifications.
- Experience with content management systems (CMS) for digital asset deployment.
- Photography and video editing skills.
📝 Enhancement Note: The emphasis on both design execution and strategic communication, coupled with team leadership, suggests a candidate with a well-rounded skill set. Proficiency in a broad range of design tools and collaboration platforms is critical, as is a foundational understanding of marketing principles to ensure the effectiveness of the created assets.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
- A comprehensive portfolio demonstrating a strong command of graphic design principles, typography, color theory, and layout across various media (print, digital, social media).
- Case studies showcasing the process from concept to final product, highlighting problem-solving approaches and creative solutions for communication challenges.
- Examples of work that demonstrates an understanding of brand identity development and maintenance, including how designs align with specific brand guidelines.
- Visualizations of data or complex information into clear and engaging graphics, showcasing analytical and communication skills.
- Projects that illustrate experience with lead generation content, marketing collateral, and digital advertising creative.
Process Documentation:
- Evidence of structured design workflows, from initial brief and concept development to final asset delivery and archiving.
- Examples of how feedback was incorporated into the design process, demonstrating collaboration and iterative improvement.
- Documentation of asset management practices, including organization, tagging, and version control for design assets.
- Case studies detailing how communication materials were measured for impact and optimized based on performance data.
📝 Enhancement Note: A strong portfolio is paramount for this role, serving as the primary evidence of design skill, strategic thinking, and project execution. Applicants should be prepared to articulate their design process and demonstrate how their work achieved specific communication or marketing objectives, especially in the context of lead generation and brand building.
💵 Compensation & Benefits
Salary Range:
- For a Senior Communication Specialist & Graphic Designer with 5-10 years of experience in Munich, Germany, the estimated annual salary range is between €55,000 and €75,000. This estimate is based on industry benchmarks for similar roles in the Munich metropolitan area, considering the cost of living and the demand for specialized design and communication skills.
Benefits:
- Celebratory Events: Participation in yearly company parties, Christmas parties, and team-building events to foster camaraderie and celebrate achievements.
- Transportation & Meals: Support for public transportation and daily meal provisions to enhance employee well-being.
- Professional Development: Coverage and support for language courses from A1 to C1 levels, aiding in skill enhancement and integration.
- Relocation Assistance: Attractive relocation packages are offered to assist individuals moving for the position.
- Milestone Gifts: Gifts provided for company anniversaries, weddings, and the birth of children, recognizing significant life events.
Working Hours:
- Standard full-time working hours, typically around 40 hours per week, with potential for flexibility depending on project demands and team needs.
📝 Enhancement Note: The salary estimate reflects the senior level of the role and the specialized, in-demand skillset required in a high-cost-of-living city like Munich. The benefits package indicates a company culture that values employee well-being, work-life balance, and professional growth.
🎯 Team & Company Context
🏢 Company Culture
Industry: Technology Services / Business Solutions Company Size: Pixida Group is likely a mid-sized to large organization, given its global operations and the mention of supporting business growth across diverse markets. This size suggests a structure with established processes but also opportunities for cross-functional impact. Founded: While not explicitly stated, the company's operational scope implies it has been established for some time, allowing it to build expertise and market presence.
Team Structure:
- The Senior Communication Specialist & Graphic Designer will likely be part of the Marketing or Communications department.
- They will report to a Marketing Manager, Head of Communications, or a similar leadership role.
- The role involves direct mentorship and leadership of a team of UI/UX and graphic designers.
- Close collaboration with marketing, sales, product development, and potentially client-facing teams is expected.
Methodology:
- Data-Driven Design: Emphasizing the use of performance data and KPIs to inform design decisions and optimize outcomes.
- Collaborative Workflow: Utilizing collaboration tools and cross-functional teamwork to ensure alignment and achieve shared objectives.
- Brand Consistency: Adhering strictly to brand guidelines and ensuring all visual communications reflect the company's identity and quality standards.
- Continuous Improvement: Fostering a culture of learning and development, both for individual skills and team output.
Company Website: https://www.pixidagroup.com/
📝 Enhancement Note: Pixida Group appears to be a company that values professional development, employee well-being, and a collaborative, results-oriented approach. The emphasis on data analysis and brand consistency suggests a structured environment where creative output is tied to measurable business objectives.
📈 Career & Growth Analysis
Operations Career Level: This role is positioned at a Senior Specialist level, indicating significant responsibility in execution and a leadership component through team mentorship. It's a key contributor role within the marketing and communications function, bridging creative execution with strategic communication goals.
Reporting Structure: The Senior Communication Specialist & Graphic Designer will report to a higher-level manager within the Marketing or Communications department. They will, in turn, lead and mentor a team of junior designers, providing a clear reporting line and management responsibility.
Operations Impact: The role's impact is directly tied to the effectiveness of the company's external communications and marketing materials. High-quality, on-brand visuals and strategic communication assets contribute significantly to lead generation, brand perception, customer engagement, and ultimately, business development and revenue growth.
Growth Opportunities:
- Leadership Progression: Potential to advance into a Lead Designer, Art Director, or Marketing Manager role, overseeing larger teams and broader strategic initiatives.
- Specialization: Opportunity to deepen expertise in specific areas like digital marketing creative, brand strategy, or UI/UX design through project work and training.
- Cross-functional Exposure: Gaining broader business acumen by working closely with sales, product, and executive teams.
- International Experience: Contributing to global marketing efforts provides exposure to diverse markets and communication styles.
📝 Enhancement Note: This role offers a solid foundation for career growth within marketing and creative leadership. The combination of hands-on design, strategic input, and team management provides a well-rounded experience that can lead to more senior leadership positions in creative operations or marketing management.
🌐 Work Environment
Office Type: The role is described as on-site in Munich, suggesting a professional office environment typical of a technology or business solutions company. This likely includes collaborative workspaces, meeting rooms, and dedicated areas for creative work.
Office Location(s): Munich, Bavaria, Germany. This location offers a vibrant business hub with access to talent and resources.
Workspace Context:
- Collaborative Spaces: Expect an environment that encourages interaction with marketing, sales, and other design team members, fostering idea exchange and feedback.
- Creative Tools & Technology: Access to necessary design software, hardware, and collaboration platforms will be provided to facilitate high-quality output.
- Team Interaction: Regular opportunities to connect with the design team for mentorship, project reviews, and knowledge sharing, as well as interaction with broader marketing and business units.
Work Schedule: Standard full-time hours (approx. 40 hours/week) are expected, with potential for some flexibility to meet project deadlines. The on-site nature implies a structured daily routine within the office environment.
📝 Enhancement Note: The on-site requirement in Munich indicates a preference for in-person collaboration and immersion in the company's culture. The workspace will likely be equipped to support creative professionals, with an emphasis on teamwork and project alignment.
📄 Application & Portfolio Review Process
Interview Process:
- Initial Screening: Review of CV, portfolio, and any requested supplementary information (start date, salary expectations, language skills).
- Skills Assessment/Portfolio Review: A dedicated session to review the candidate's portfolio, discuss past projects, design processes, and problem-solving approaches. This may include a creative challenge or case study.
- Team/Manager Interviews: Meetings with the hiring manager and potential team members to assess technical skills, communication style, cultural fit, and leadership potential.
- Final Interview: Potentially with a senior leader to discuss strategic alignment and overall fit with the company's vision.
Portfolio Review Tips:
- Curate Strategically: Select 5-7 of your strongest, most relevant projects that showcase a range of skills, including digital marketing assets, brand work, and any team leadership examples.
- Highlight Process: For each project, clearly articulate the brief, your approach, the challenges faced, the solutions implemented, and the measurable results (e.g., increased engagement, improved conversion rates).
- Demonstrate Brand Acumen: Show how you've successfully applied brand guidelines or developed brand identities.
- Visual Storytelling: Present your portfolio in a clean, visually appealing, and easy-to-navigate format (e.g., a PDF or a dedicated online portfolio website).
- Quantify Impact: Wherever possible, use data and metrics to demonstrate the success of your designs and communication strategies.
Challenge Preparation:
- Be prepared for a practical design exercise that tests your skills in areas like creating marketing collateral, adapting designs for different platforms, or responding to a brand challenge.
- Practice articulating your creative choices and design rationale clearly and concisely.
- Understand Pixida Group's brand and industry to tailor your responses and creative solutions.
📝 Enhancement Note: The application process is heavily weighted towards the candidate's visual portfolio. Applicants should meticulously prepare their portfolio to highlight not just aesthetic quality but also strategic thinking, process, and impact. Demonstrating an understanding of Pixida's brand and business objectives during the interview stages will be crucial.
🛠 Tools & Technology Stack
Primary Tools:
- Adobe Creative Suite: Photoshop, Illustrator, InDesign are essential for graphic design tasks.
- Canva: Likely used for quicker design tasks or for empowering non-designers within the organization.
- Microsoft Suite: PowerPoint for presentations, Word for documents, Excel for data tracking.
- Figma: Crucial for UI/UX design collaboration and potentially for prototyping.
- Miro: Essential for visual collaboration, brainstorming, and workflow mapping.
Analytics & Reporting:
- Tools to monitor communication KPIs (specifics not mentioned, but could include Google Analytics, social media analytics platforms, email marketing analytics).
- Data visualization tools may be used to present performance data.
CRM & Automation:
- Familiarity with CRM systems (like Salesforce or HubSpot) might be beneficial for understanding sales and marketing workflows, though direct CRM management is unlikely the primary focus.
- Marketing automation platforms (e.g., HubSpot, Marketo) may be relevant for understanding campaign execution.
📝 Enhancement Note: Proficiency in the Adobe Creative Suite is non-negotiable for this role. Experience with collaborative design tools like Figma and Miro is also critical, reflecting modern design team workflows. A general understanding of how marketing and sales technologies integrate with creative assets would be advantageous.
👥 Team Culture & Values
Operations Values:
- Creativity & Innovation: A drive to produce original, impactful visual content and explore new creative approaches.
- Collaboration & Teamwork: A commitment to working effectively with colleagues across departments and within the design team to achieve shared goals.
- Quality & Precision: A dedication to high standards in design execution, brand adherence, and overall output quality.
- Data-Driven Decision Making: Utilizing performance metrics and analytics to inform and refine communication strategies and designs.
- Professionalism & Growth: A commitment to continuous learning, skill development, and maintaining professional conduct.
Collaboration Style:
- Cross-functional Integration: Actively partnering with marketing, sales, and product teams to understand their needs and deliver tailored visual solutions.
- Feedback-Oriented: Openness to receiving and providing constructive feedback within the design team and with stakeholders to improve work.
- Knowledge Sharing: Encouraging the exchange of ideas, techniques, and best practices among designers to foster collective growth.
- Proactive Communication: Maintaining clear and consistent communication regarding project status, challenges, and creative direction.
📝 Enhancement Note: The company culture appears to value both creative excellence and a structured, collaborative approach to achieving business objectives. The emphasis on data and feedback suggests an environment where continuous improvement is encouraged.
⚡ Challenges & Growth Opportunities
Challenges:
- Balancing Creative Vision with Brand Constraints: Effectively translating creative ideas into visuals that strictly adhere to established brand guidelines and corporate standards.
- Managing Stakeholder Expectations: Collaborating with diverse internal stakeholders who may have varying creative preferences and business priorities.
- Rapidly Evolving Digital Landscape: Staying current with new design trends, digital platforms, and best practices in visual communication.
- Mentoring Diverse Skill Sets: Guiding and developing a team with potentially different levels of experience and expertise in UI/UX and graphic design.
Learning & Development Opportunities:
- Advanced Design Software Training: Opportunities to deepen expertise in specialized areas of the Adobe Creative Suite or explore new design technologies.
- Digital Marketing Certifications: Pursuing certifications in digital marketing, content strategy, or UX design to enhance strategic understanding.
- Leadership Development Programs: Access to training or mentorship focused on team management, project leadership, and strategic planning.
- Industry Conferences & Workshops: Participation in events related to graphic design, branding, and digital marketing to stay abreast of industry trends.
📝 Enhancement Note: This role presents opportunities to refine both creative and leadership skills. Key challenges will involve managing diverse stakeholder needs and adapting to the fast-paced digital marketing environment, while growth opportunities lie in deepening expertise and advancing into broader leadership roles.
💡 Interview Preparation
Strategy Questions:
- "Describe a time you had to balance creative freedom with strict brand guidelines. How did you approach it, and what was the outcome?"
- "How do you ensure your designs are optimized for different digital marketing channels (e.g., social media, email, web banners)?"
- "Walk us through your process for creating a key marketing asset, from initial brief to final delivery. What tools and methods did you use?"
- "How do you approach mentoring junior designers? Provide an example of how you've helped someone improve their skills or overcome a design challenge."
- "How do you stay updated on the latest design trends and incorporate them into your work while maintaining brand integrity?"
Company & Culture Questions:
- "How do you see your role contributing to Pixida Group's overall marketing and business development goals?"
- "What do you know about Pixida Group's brand, and how would you ensure visual consistency across all our communications?"
- "Describe your ideal team environment and how you contribute to a positive and productive work culture."
Portfolio Presentation Strategy:
- Structure: Organize your presentation logically, perhaps by project type or by showcasing a progression of skills.
- Narrative: For each project, tell a story: the problem, your solution, the tools used, and the results.
- Conciseness: Be prepared to present your key projects efficiently, focusing on the most impactful elements.
- Engagement: Be ready to answer questions about your design choices, your process, and your understanding of the business context.
- Visuals: Ensure your presentation itself is visually polished and reflects your design capabilities.
📝 Enhancement Note: Interview preparation should focus on demonstrating a clear understanding of the company's business objectives and brand identity. Candidates should be ready to articulate their design process, justify their creative decisions with data and strategic reasoning, and showcase their leadership and mentorship capabilities.
📌 Application Steps
To apply for this Senior Communication Specialist & Graphic Designer position:
- Submit Your Application: Follow the link provided on join.com to submit your CV, portfolio, and any other requested documents.
- Portfolio Customization: Ensure your portfolio prominently features work relevant to corporate communications, marketing materials, and digital content creation. Tailor your presentation to highlight projects that demonstrate brand consistency and strategic impact.
- Resume Optimization: Update your resume to clearly list your proficiency in relevant design software (Adobe Creative Suite, Figma, Canva) and collaboration tools (Miro). Quantify achievements where possible, such as "Increased lead generation by X% through redesigned campaign assets."
- Research Pixida Group: Familiarize yourself with Pixida Group's services, target markets, and existing visual branding. Understand their company culture and values to better align your responses during interviews.
- Prepare for Design Challenges: Anticipate a practical design exercise. Practice creating marketing collateral or adapting existing designs quickly and effectively, focusing on brand adherence and clarity.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions tailored for a graphic design and communications role. All details should be verified directly with Pixida Group before making application decisions.
Application Requirements
Candidates should hold a Bachelor's degree in Graphic Design, Art, Marketing, or a related field, with proven experience in graphic design and corporate communication. Proficiency in design tools and a solid understanding of digital marketing strategies are essential.