Senior Brand Designer

📍 Job Overview

Job Title: Senior Brand Designer

Company: Flexport

Location: Bellevue, Washington, United States; New York City, New York, United States; San Francisco, California, United States

Job Type: CONTRACTOR, TEMPORARY

Category: Brand Design / Visual Communication

Date Posted: 2026-04-09T20:47:57

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Drive the execution and evolution of Flexport's visual identity across a comprehensive range of digital and physical touchpoints, ensuring brand consistency and impact.

• Develop and maintain brand-forward web experiences in close collaboration with web developers and digital marketers, contributing to a cohesive online presence.

• Design and refine executive-level presentations, sales materials, and keynote visuals, crafting compelling narratives that effectively communicate Flexport's message.

• Create and manage a robust library of custom illustrations, icons, and infographics to enhance Flexport's storytelling capabilities and visual communication strategy.

• Oversee external design vendors and contractors, ensuring the delivery of high-quality, on-brand creative assets within established timelines.

📝 Enhancement Note: This role is identified as a temporary contract position, requiring a blend of hands-on design execution and strategic vendor management. The emphasis on "systems thinking" and "scalable design solutions" suggests a need for a designer who can not only create visually appealing assets but also ensure they fit within a broader brand ecosystem and can be efficiently produced and deployed. The mention of AI tools highlights a forward-thinking approach to creative production.

📈 Primary Responsibilities

• Production & Event Design: Translate overarching creative strategies into tangible brand experiences for both digital platforms and physical environments, including large-scale event signage, spatial wayfinding, premium promotional merchandise (swag), and print collateral.

• Website Design & Development Partnership: Design and execute brand-aligned web experiences, working in close synergy with web developers and digital marketing teams to optimize user engagement and brand perception online.

• Executive & Sales Presentation Design: Develop and elevate executive presentations, sales collateral, and keynote visuals, ensuring they are not only aesthetically pleasing but also strategically effective in conveying complex information and driving business objectives.

• Illustration, Iconography & Infographic Creation: Generate and maintain a comprehensive library of custom illustrations, icons, and infographics that support Flexport's narrative, enhance data visualization, and maintain brand consistency across all communications.

• Photo Curation & Editing: Select, curate, and edit photography for deployment across various marketing channels, while diligently maintaining the image library for accessibility, brand alignment, and efficient retrieval by internal teams.

• Vendor & Freelancer Management: Proactively manage external design vendors and freelance contractors, setting clear expectations, providing constructive feedback, and ensuring the timely delivery of work that meets Flexport’s high standards for quality and brand adherence.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can manage diverse creative output, from event materials to digital assets and internal communications. The emphasis on "translating creative strategy" and "elevating our message" points to a strategic design thinker who can connect visual execution with business goals. The inclusion of "Contentful" as a potential CMS familiarity suggests an understanding of content management systems relevant to web design.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in graphic design, visual communication, or a related creative field is expected, often evidenced by a degree or equivalent professional experience.

Experience: A minimum of 5-7 years of progressive experience in brand design, visual communication, or a closely related creative role. Experience within a fast-paced technology or Business-to-Business (B2B) company environment is highly preferred.

Required Skills:

• Brand Design Expertise: Proven ability to execute and evolve a cohesive visual identity across multiple platforms and touchpoints.

• Visual Communication Skills: Strong understanding of layout, typography, visual hierarchy, and the principles of effective visual storytelling.

• Design Software Proficiency: Expert-level command of Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, and Canva.

• Presentation Design: Demonstrated skill in creating impactful presentations using tools like Google Slides and potentially other executive presentation software.

• Systems Thinking: Ability to approach design challenges holistically, understanding how individual assets contribute to a larger brand ecosystem.

• Project Management: Proven capability to manage multiple workstreams, prioritize tasks, and meet deadlines in a dynamic environment.

• Stakeholder Management: Excellent communication and interpersonal skills to effectively collaborate with marketing, product, and executive teams.

Preferred Skills:

• Vendor & Freelancer Management: Experience in overseeing and directing external creative resources.

• Web Development/CMS Familiarity: Understanding of web development principles and experience with Content Management Systems, specifically Contentful.

• Illustration & Infographic Design: Ability to create custom graphics, icons, and data visualizations.

• Photo Editing & Curation: Skills in selecting and refining imagery for marketing use.

• AI Tool Integration: Experience leveraging Artificial Intelligence tools to enhance creative processes and output.

📝 Enhancement Note: The required experience level (5-7 years) and the emphasis on both hands-on design and project/vendor management suggest a mid-to-senior level individual contributor role. The preference for tech/B2B experience indicates a need for someone familiar with the pace and demands of such environments. The explicit mention of AI tools suggests the company is looking for a designer who is adaptable and embraces new technologies in their workflow.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a breadth of production and digital design work, with a specific emphasis on brand identity systems, web design examples, and presentation design.

• Demonstrations of a strong command over layout, typography, and visual hierarchy, clearly illustrating design decision-making processes.

• Evidence of creating scalable design solutions and thinking holistically about the brand ecosystem.

• Examples of custom illustrations, icons, or infographics created to support storytelling and data visualization.

Process Documentation:

• The portfolio should implicitly or explicitly demonstrate an understanding of design workflows, from concept ideation to final asset delivery.

• Showcase how the designer has worked within and evolved existing brand guidelines, illustrating a structured approach to brand consistency.

• Highlight experience in collaborating with developers and marketing teams, demonstrating a process for integration and feedback loops.

• Include examples that reflect the ability to manage multiple projects simultaneously, indicating efficient workflow and prioritization processes.

📝 Enhancement Note: For a Senior Brand Designer role, the portfolio is critical. It needs to go beyond just showcasing aesthetics; it must demonstrate strategic thinking, process management, and the ability to deliver consistent, scalable brand assets. The inclusion of vendor management and event design in responsibilities means the portfolio should ideally touch upon these areas as well.

💵 Compensation & Benefits

Salary Range: Based on the provided information of $0.01 to $67.50 USD per hour, this translates to an annual range of approximately $2,000 to $140,400 USD for a full-time, year-round contract employee (assuming 40 hours/week, 52 weeks/year). However, the extremely low minimum ($0.01/hour) is likely a placeholder or error, and the effective range for a Senior Brand Designer in these high-cost-of-living locations (San Francisco, New York, Bellevue) is likely closer to the higher end, potentially between $50 - $75 USD per hour, equating to $104,000 - $156,000 annually. This estimate is based on industry benchmarks for senior creative roles in major tech hubs in the US, considering the contract nature of the role.

Benefits: As this is a temporary contract position, standard full-time benefits may not apply. However, typical benefits for contract roles can include:

• Hourly wage compensation.

• Potential for contract extension or conversion to full-time.

• Access to company-sponsored events and potentially some internal training resources.

• Opportunity to work with a leading global trade technology company on high-impact projects.

• Exposure to a dynamic and innovative work environment.

Working Hours: The standard working hours are estimated at 40 hours per week, typical for a full-time equivalent contract role. Flexibility may be available, but the role is designated as "On-site," implying a need for regular in-office presence during core business hours.

📝 Enhancement Note: The salary range provided in the raw data is highly unusual, with a near-zero minimum. The enhancement assumes this is an error and provides a more realistic estimate based on the Senior Brand Designer title, experience level, and specified high-cost-of-living locations. Benefits for contract roles are generally more limited than for permanent positions.

🎯 Team & Company Context

🏢 Company Culture

Industry: Global Trade Technology / Logistics. Flexport operates in the $10 trillion global trade industry, leveraging technology to simplify international commerce. This industry is characterized by complex logistics, global supply chains, and a growing need for digital solutions to manage trade efficiently.

Company Size: While not explicitly stated in the job description, Flexport is a well-established tech company with a significant global presence, likely ranging from 1,000 to 5,000+ employees. This size suggests a structured organization with established processes but also a dynamic, growth-oriented environment.

Founded: Founded in 2013, Flexport is a relatively young company that has rapidly scaled to become a major player in the freight forwarding and logistics technology space. Its founding date indicates a culture that is likely innovative, agile, and focused on disruption.

Team Structure:

• The Senior Brand Designer will likely be part of the Marketing or Brand team, which is typically a function within a larger Go-To-Market (GTM) organization.

• This role will collaborate closely with marketing, product, and executive leadership, indicating cross-functional integration is key.

Methodology:

• Data-Driven Design: Flexport's emphasis on technology and its mission to make global trade easier implies a data-informed approach to all functions, including marketing and brand.

• Agile & Iterative: As a tech company in a dynamic industry, Flexport likely employs agile methodologies for project management and iterative design processes.

• Customer-Centricity: The mission to make global commerce easy suggests a strong focus on understanding and serving customer needs through its technology and brand experience.

Company Website: https://www.flexport.com/

📝 Enhancement Note: Understanding Flexport's industry (Global Trade Tech) is crucial for a Brand Designer. The brand needs to convey reliability, innovation, and efficiency in a complex, often opaque industry. The company's age suggests a blend of startup agility and established corporate structure.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Brand Designer, indicating a level of expertise and autonomy beyond junior or mid-level positions. It requires 5-7 years of experience, suggesting a capacity for independent work, strategic input, and potentially mentoring or guiding less experienced designers. The role involves hands-on execution, but also project and vendor management, pointing towards a lead individual contributor path.

Reporting Structure: The Senior Brand Designer will report to a Marketing or Brand leadership role (e.g., Brand Director, Head of Marketing). They will collaborate extensively with marketing, product, and executive teams, requiring strong communication and relationship-building skills across different departments.

Operations Impact: The Senior Brand Designer's work directly impacts Flexport's brand perception, customer engagement, and sales enablement. By creating consistent, compelling visual communications, this role supports marketing campaigns, enhances the user experience on digital platforms, and provides sales teams with effective collateral, all of which contribute to revenue generation and business growth. The "temporary contract position" nature might imply a focus on specific project deliverables or short-to-medium term strategic initiatives.

Growth Opportunities:

• Skill Expansion: Opportunity to deepen expertise in specific areas like web design, event branding, or illustration for a global tech company.

• Project Leadership: Potential to lead design aspects of significant marketing campaigns or product launches.

• Cross-Functional Exposure: Gain valuable experience working with diverse teams (marketing, product, sales, executives) and understanding their creative needs.

• Portfolio Enhancement: Develop a strong portfolio with high-impact projects for a recognized leader in the global trade technology space.

• Potential for Conversion: While a contract role, successful performance could lead to opportunities for longer-term engagements or full-time positions within Flexport.

📝 Enhancement Note: The role is a senior individual contributor, emphasizing execution and management rather than direct team leadership. The "temporary" aspect means growth is more about skill development and project impact than traditional career ladder progression within the contract period.

🌐 Work Environment

Office Type: The job specifies "On-site" work, indicating that the Senior Brand Designer will be expected to work from one of Flexport’s physical office locations in Bellevue, New York City, or San Francisco. This suggests a traditional office environment conducive to in-person collaboration.

Office Location(s):

• Bellevue, Washington: Located in the Seattle metropolitan area, a hub for technology companies.

• New York City, New York: A major global business and media center.

• San Francisco, California: A core hub for the technology industry.

These locations offer access to vibrant professional communities and are major metropolitan areas with extensive public transportation options.

Workspace Context:

• Collaborative Environment: The role requires close partnership with marketing, product, and executive teams, suggesting a collaborative office setting where designers can easily interact with stakeholders.

• Tools and Technology: Employees will have access to necessary design software (Adobe Creative Suite, Figma, Canva, Google Slides) and potentially company-specific internal tools and platforms.

• Team Interaction: Regular in-person meetings, brainstorming sessions, and feedback loops with colleagues in design, marketing, and other departments are expected.

Work Schedule: The role is associated with standard full-time working hours (estimated at 40 hours per week). While the "on-site" requirement implies a structured schedule, Flexport, like many tech companies, may offer some degree of flexibility in daily start and end times, provided core business needs and collaboration requirements are met.

📝 Enhancement Note: The "on-site" designation is critical. Candidates should be prepared for a traditional office-based work environment, which facilitates direct collaboration but offers less flexibility than remote or hybrid arrangements.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio by a recruiter to assess basic qualifications and design experience.

• Portfolio Review & Skills Assessment: A more in-depth session, likely with the hiring manager and/or senior design team members, where you will present your portfolio and discuss your design process, strategic thinking, and specific project examples. Be prepared to discuss your approach to brand systems, web design, and presentation graphics.

• Cross-Functional Interviews: Interviews with key stakeholders from marketing, product, or executive teams to evaluate your collaboration style, communication skills, and ability to understand and meet business objectives.

• Potential Design Challenge: A brief, practical exercise or case study related to brand execution or problem-solving, designed to assess your on-the-spot thinking and design application.

• Final Interview: Likely with a senior leader to discuss culture fit, long-term contributions, and confirm overall suitability for the contract role.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase experience in brand design, web design, presentation design, and ideally vendor management or event collateral.

• Tell a Story: For each project, clearly articulate the problem, your role, the process you followed, the tools you used, the challenges you overcame, and the impact of your design solutions. Quantify results whenever possible.

• Highlight Systems Thinking: Demonstrate how you approach brand consistency and scalability. Show examples of brand guidelines, asset libraries, or how you ensure cohesive application across different mediums.

• Showcase Tools: Explicitly mention your proficiency with Adobe Creative Suite, Figma, Canva, Google Slides, and any AI tools used.

• Tailor to Flexport: If possible, subtly tailor your presentation or select projects that align with Flexport's industry (global trade, logistics) or its brand aesthetic (modern, tech-forward, professional).

Challenge Preparation:

• Understand Flexport's Brand: Research Flexport's current branding, website, marketing materials, and overall mission.

• Anticipate Design Briefs: Be ready for a hypothetical scenario, such as designing a social media graphic, refining a slide for an executive presentation, or outlining a visual concept for an event.

• Focus on Process: Even for a quick exercise, articulate your thought process, design principles, and any considerations for brand consistency or scalability.

📝 Enhancement Note: The interview process will heavily rely on the portfolio. Candidates should prepare to articulate their design process, strategic rationale, and how their work directly supports business objectives. Emphasis on "systems thinking" and "scalable design solutions" means demonstrating an understanding of how design fits into a larger operational framework.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for professional graphic design, photo editing, and layout work. Proficiency in Photoshop, Illustrator, and InDesign is assumed.

• Figma: A widely used collaborative interface design tool, often employed for UI/UX and brand asset creation, especially in tech companies.

• Canva: A user-friendly graphic design platform, likely used for quicker iterations, social media content, or by non-designers with templates.

• Google Slides: The primary tool for creating and refining executive and sales presentations.

Analytics & Reporting:

CRM & Automation:

• Contentful: Mentioned as a potential CMS familiarity, indicating experience working with content management systems for web deployment.

• AI Tools: Explicitly mentioned as a requirement, suggesting the use of AI for tasks like image generation, content ideation, design optimization, or workflow automation.

📝 Enhancement Note: The requirement for specific tools like Figma, Adobe Creative Suite, and Google Slides, along with the mention of AI tools and Contentful, indicates a modern design workflow within a tech environment. Candidates must demonstrate hands-on experience with these.

👥 Team Culture & Values

Operations Values:

• Mission-Driven: A strong commitment to Flexport's mission of making global commerce easy, which translates into a desire to create impactful brand communications that support this goal.

• Customer-Obsessed: A focus on understanding and serving the needs of Flexport's diverse customer base (shippers, brands, etc.) through clear and compelling visual messaging.

• Data-Informed: While creative, decisions are likely informed by data and performance metrics, encouraging a balanced approach to design.

• Efficiency & Speed: Given the fast-paced tech environment and the "temporary contract" nature, a value on delivering high-quality work efficiently and on time is paramount.

• Collaboration & Transparency: Open communication and a willingness to work across teams to achieve shared goals.

Collaboration Style:

• Cross-Functional Integration: Expect to work closely with marketing, product management, sales, and potentially executive leadership. Collaboration will involve understanding diverse perspectives and translating them into unified visual solutions.

• Feedback Loops: A culture that likely embraces constructive feedback on design work, with a process for iterating based on input from various stakeholders.

• Knowledge Sharing: While not explicitly stated, a collaborative environment often encourages sharing best practices, design trends, and tools within the team and across departments.

📝 Enhancement Note: The company culture likely reflects a fast-paced, innovative tech environment focused on achieving ambitious goals. For a designer, this means being adaptable, communicative, and able to translate business objectives into creative outputs that align with the company's mission.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Project Needs: Ensuring all creative outputs, from event signage to website elements, adhere to brand guidelines while meeting the specific requirements of diverse projects and stakeholders.

• Managing Multiple Stakeholders & Priorities: Effectively navigating the needs and feedback from various departments (marketing, product, executives) and prioritizing tasks in a dynamic, fast-paced environment.

• Leveraging AI Effectively: Integrating AI tools into the design workflow in a way that enhances creativity and efficiency without compromising brand integrity or originality.

• Fast-Paced Environment: Adapting to tight deadlines and a high volume of work typical of a growing tech company.

Learning & Development Opportunities:

• Deepen Tech/B2B Brand Expertise: Gain hands-on experience shaping the brand identity of a leading global trade technology company.

• Expand Skillset: Opportunity to hone skills in specific areas such as advanced web design, complex presentation development, or illustration for a global audience.

• Vendor Management Experience: Develop practical skills in managing external creative resources, a valuable asset for future roles.

• Exposure to Global Trade Industry: Gain insight into the complexities and visual communication needs of the international logistics and trade sector.

📝 Enhancement Note: The challenges are typical for a senior designer in a tech company, emphasizing adaptability, stakeholder management, and the integration of new technologies. The growth opportunities focus on gaining specialized industry experience and developing practical management skills within a contract role.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for translating a complex business objective into a visual brand strategy for a specific campaign or platform." Preparation: Prepare a case study from your portfolio that demonstrates this, focusing on how you identified the objective, researched the audience, developed concepts, and executed the design.

• "How do you ensure brand consistency across a wide range of touchpoints, from digital assets to physical event materials?" Preparation: Discuss your experience with brand guidelines, asset libraries, and your approach to managing brand integrity when working with external vendors or on diverse projects.

• "Walk us through a challenging project where you had to manage multiple stakeholders with conflicting feedback. How did you navigate this and achieve a successful outcome?" Preparation: Select a project that showcases your negotiation, communication, and problem-solving skills. Emphasize how you prioritized needs and facilitated consensus.

Company & Culture Questions:

• "What interests you about Flexport and the global trade industry?" Preparation: Research Flexport's mission, recent news, and the challenges in the global trade sector. Connect this to your passion for design and how you can contribute.

• "How do you stay updated on design trends, especially in the tech and B2B space?" Preparation: Mention industry publications, conferences, online communities, and how you experiment with new tools like AI.

Portfolio Presentation Strategy:

• Start with an Overview: Briefly introduce yourself and your approach to design.

• Highlight Key Projects: Focus on 3-5 projects that best represent your skills and experience relevant to this role (brand systems, web, presentations, vendor management).

• Structure Each Project: For each project, clearly explain:

  • The Challenge/Objective: What problem were you solving?
  • Your Role: What specific contributions did you make?
  • The Process: Your design thinking, research, ideation, and execution steps.
  • The Tools: Which software and technologies did you utilize?
  • The Solution: Showcase the final designs and explain their effectiveness.
  • The Impact/Results: Quantify outcomes if possible (e.g., increased engagement, improved conversion, positive feedback).

• Emphasize Systems Thinking: Show how your designs are scalable and maintain brand consistency.

• Be Prepared for Q&A: Anticipate questions about your design choices, problem-solving, and collaboration.

📝 Enhancement Note: Interview preparation should focus on demonstrating strategic thinking, process, and impact, not just aesthetic output. The ability to integrate new technologies like AI and manage complex stakeholder relationships will be key.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided Greenhouse link.

• Curate & Optimize Your Portfolio: Select 3-5 of your most relevant projects that showcase brand design, web design, presentation design, and any vendor management experience. Ensure each project clearly outlines the challenge, your role, process, solution, and impact. Quantify results where possible.

• Tailor Your Resume: Highlight keywords from the job description such as "Brand Design," "Visual Communication," "Adobe Creative Suite," "Figma," "Vendor Management," "Project Management," and "Systems Thinking." Emphasize your experience in tech/B2B environments and your years of relevant experience.

• Prepare Your Presentation: Practice walking through your portfolio, focusing on storytelling and articulating your design process, strategic rationale, and problem-solving approach. Be ready to discuss your experience with AI tools and brand systems.

• Research Flexport: Understand Flexport's mission, values, industry, and current brand presence. Prepare thoughtful questions about the role, team, and company culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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