Remote Brand Design Strategist

📍 Job Overview

Job Title: Remote Brand Design Strategist

Company: Jobgether (Partner Company)

Location: Michigan, United States

Job Type: Full-time

Category: Brand & Marketing Operations

Date Posted: 2026-04-17

Experience Level: Mid-Senior Level (3-6+ years)

Remote Status: Fully Remote

🚀 Role Summary

• Spearhead the visual identity and digital presence of a brand through strategic brand design initiatives.

• Develop and implement cohesive design systems and reusable components for scalable web experiences.

• Manage the end-to-end design project lifecycle, ensuring high-quality output and adherence to timelines.

• Collaborate with growth and cross-functional teams to optimize user experiences and drive brand perception through data-informed iterations.

📝 Enhancement Note: While the title is "Brand Design Strategist," the core responsibilities and requirements lean heavily into hands-on Brand Design and Web Design execution, with a strategic component focused on user experience and cross-functional collaboration. This role is ideal for a designer who can both create and strategically apply design principles to achieve business objectives, rather than a pure strategy role.

📈 Primary Responsibilities

• Design and produce high-quality, engaging web experiences, including landing pages, campaign surfaces, and other digital assets, ensuring alignment with brand guidelines.

• Translate comprehensive brand identity into scalable and maintainable design systems, including style guides, component libraries, and reusable assets for efficient implementation.

• Lead and manage design projects from conceptualization through to final delivery, effectively prioritizing tasks, managing timelines, and ensuring exceptional quality standards.

• Partner closely with growth and marketing teams to support A/B testing initiatives, analyze performance metrics, and iterate on designs to optimize user engagement and conversion rates.

• Foster strong, collaborative relationships with development teams to ensure seamless design implementation, maintaining design integrity and adherence to specifications in production environments.

• Actively iterate on designs based on qualitative and quantitative feedback, including user testing results, performance data, and stakeholder input, to continuously improve user experience.

• Drive cross-functional collaboration across web, content, product, and marketing teams to ensure a unified brand message and consistent user journey across all touchpoints.

📝 Enhancement Note: The responsibilities emphasize a blend of creative execution and strategic collaboration, typical of mid-to-senior level design roles within a marketing or GTM operations context. The mention of "growth teams" and "testing and optimization efforts" specifically points to a focus on data-driven design decisions that impact business outcomes, aligning with operational efficiency and ROI.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communication, Web Design, or a related field, or equivalent practical experience, is highly recommended.

Experience: 3-6+ years of professional experience in brand design, marketing design, or web design, with a proven track record of contributing to successful digital campaigns and brand initiatives.

Required Skills:

• Demonstrated proficiency in core design fundamentals: typography, layout, color theory, balance, and visual hierarchy.

• Expert-level command of design software, with strong proficiency in Figma and the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Solid understanding of UX principles, user-centered design methodologies, and the ability to interpret user behavior to inform design decisions.

• Experience in translating brand identity into comprehensive, scalable design systems and reusable component libraries.

• Proven ability to manage design projects end-to-end, including scope definition, resource allocation, timeline management, and quality assurance.

• Excellent written and verbal communication skills, with a demonstrated ability to collaborate effectively within remote teams and articulate design rationale.

• Keen attention to detail, with a commitment to organized file management and design documentation practices.

Preferred Skills:

• Experience working with growth teams on A/B testing and conversion rate optimization (CRO) strategies.

• Knowledge of front-end development concepts (HTML, CSS, JavaScript) to facilitate better collaboration with developers.

• Experience in creating animated graphics or motion design for digital platforms.

• Familiarity with content management systems (CMS) and their design implications.

📝 Enhancement Note: The experience requirement (3-6+ years) and the blend of foundational design skills with practical application in web experiences and design systems suggest a mid-level to early senior-level role. The emphasis on Figma and Adobe Creative Cloud, alongside UX principles and accessibility, are standard for contemporary web design roles. The preference for A/B testing and CRO experience highlights the operational aspect of this design role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 3-5 high-impact projects that demonstrate expertise in brand design, web design, and ideally, design systems.

• Clear articulation of the design process for each project, including problem definition, research, ideation, execution, and iteration based on feedback or performance data.

• Demonstration of how design decisions contributed to achieving specific business objectives or user experience improvements.

• Examples of implemented design systems, component libraries, or style guides, highlighting scalability and reusability.

Process Documentation:

• Ability to document design workflows, from initial concept to final asset delivery, ensuring clarity for cross-functional collaboration.

• Experience in creating or contributing to style guides and design system documentation that outlines usage, principles, and component specifications.

• Demonstrated capability in iterating on designs based on defined metrics and performance analysis, showcasing a data-driven approach to design refinement.

📝 Enhancement Note: For a Brand Design Strategist role, a strong portfolio is paramount. The emphasis here is on showcasing not just aesthetic skill but also strategic thinking, process, and impact. Highlighting design systems and data-driven iteration is crucial for demonstrating operational awareness and contribution to business goals.

💵 Compensation & Benefits

Salary Range: For a Remote Brand Design Strategist with 3-6+ years of experience in Michigan, a competitive salary range would typically fall between $75,000 and $100,000 annually. This estimate is based on industry benchmarks for similar roles in the US, considering the remote nature of the position which can broaden the talent pool and influence compensation. The specific compensation will also depend on the candidate's demonstrated skills, portfolio quality, and the partner company's compensation philosophy and equity offerings.

Benefits:

• An inclusive and flexible working environment that fosters creativity and well-being.

• A competitive total compensation package, potentially including salary and equity options.

• Comprehensive health benefits with no waiting period, covering medical, dental, and vision.

• A remote-first culture, emphasizing work-life balance and offering opportunities for virtual and occasional in-person team events.

• An annual budget dedicated to personal and professional development, encouraging continuous learning and skill enhancement.

• Flexible paid time off (PTO) to support work-life balance and personal needs.

• Monthly reimbursement for home internet expenses to ensure a reliable remote work setup.

• A budget for home office setup, aiding in creating an