Promotions Web Designer
📍 Job Overview
Job Title: Promotions Web Designer
Company: Nationwide Marketing Group LLC
Location: Remote US (Open to all U.S. candidates)
Job Type: Full Time
Category: Marketing Operations / Web Development
Date Posted: March 23, 2026
Experience Level: Mid-Level (2-5 years)
Remote Status: Fully Remote
🚀 Role Summary
-
This role is focused on the design, development, and maintenance of promotional web content, specifically landing pages, for a large network of independent retailers.
-
The position requires a strong blend of graphic design principles and front-end web development skills, with an emphasis on clean, standards-compliant hand-coding.
-
You will be instrumental in enhancing the online presence and promotional effectiveness of Nationwide Marketing Group's clients through visually appealing and functionally sound web assets.
-
This is a key role in supporting the go-to-market strategy for various promotional campaigns, directly impacting client engagement and conversion rates.
📝 Enhancement Note: While the title is "Promotions Web Designer," the focus on building E-commerce promotional landing pages using HTML, CSS, and JavaScript, and supporting internal departments, places this role firmly within the intersection of Marketing Operations and Web Development. The emphasis on supporting retailers and their online presence suggests a need for understanding GTM strategies for client success.
📈 Primary Responsibilities
-
Design, develop, and implement an ongoing volume of promotional landing pages using vanilla HTML, CSS, and JavaScript on the company's proprietary "OneShop" platform.
-
Collaborate closely with internal departments (e.g., Marketing, Brand Partnerships) to execute promotional campaigns and ensure timely delivery of web assets.
-
Provide essential website support and perform updates for various internal stakeholders and potentially for client-facing features.
-
Troubleshoot and resolve website-related issues to ensure optimal performance and user experience for promotional campaigns.
-
Translate brand partner requirements and marketing objectives into effective, visually engaging, and technically sound web pages.
-
Maintain a high standard for graphic design quality and web development best practices, ensuring all deployed content is responsive and adheres to the latest web standards.
-
Continuously stay updated on emerging web technologies and design trends to enhance the effectiveness of promotional content.
📝 Enhancement Note: The responsibilities highlight a need for agility and responsiveness, common in marketing-driven operations roles, especially those supporting external clients. The emphasis on "never-ending stream" and "building new promotional landing pages" indicates a high-volume, fast-paced environment requiring efficient workflow management.
🎓 Skills & Qualifications
Education:
- While no specific degree is mandated, a strong portfolio demonstrating equivalent knowledge and practical experience in web design and development is essential.
Experience:
- 2-5 years of professional experience in web design and front-end development, with a proven track record in creating and implementing promotional web content.
Required Skills:
-
Proficient hand-coding in HTML, CSS, and JavaScript: This is a core requirement, with a code evaluation test to confirm proficiency.
-
Graphic Design Acumen: Strong aesthetic sense and ability to create visually appealing designs.
-
Web Design Principles: Understanding of user experience (UX), user interface (UI) design, and responsive design best practices.
-
Proficiency in Adobe Photoshop: Essential for image editing, asset creation, and design mockups.
-
Visual Studio Code (VSC) or similar text editor proficiency: For efficient code development.
-
Problem-Solving Skills: Ability to troubleshoot and resolve technical and design issues effectively.
-
Communication Skills: Excellent written and verbal communication for collaborating with internal teams and potentially brand partners.
-
Task Management & Prioritization: Ability to manage multiple projects simultaneously in a fast-paced environment.
-
Adaptability: Willingness and ability to quickly learn and adapt to new technologies, tools, and software.
-
Positive Attitude & Work Ethic: A "no drama" approach and a strong commitment to delivering quality work.
Preferred Skills:
-
Bootstrap Framework Experience: Highly desired, as it's used in the company's legacy framework.
-
Adobe Illustrator or Figma Proficiency: Valuable for advanced design work and asset creation.
-
Experience with E-commerce Platforms: Familiarity with how promotional content functions within e-commerce contexts.
-
Understanding of SEO Basics: Helpful for optimizing landing pages for search engines.
📝 Enhancement Note: The explicit mention of a "code evaluation test" for HTML, CSS, and JavaScript underscores the technical rigor expected. The "2-5 years" experience level aligns with a mid-level designer who can work independently but also collaborate effectively.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
-
Demonstrate proficiency in hand-coding HTML, CSS, and JavaScript: Your portfolio should showcase clean, well-structured code.
-
Showcase visually appealing web and graphic design work: Highlight examples of promotional landing pages, banners, or other digital assets you have designed.
-
Present examples of responsive design: Ensure your portfolio includes projects that adapt seamlessly across different devices and screen sizes.
-
Include case studies or descriptions: Briefly explain your design process, the problem you solved, and the impact of your work on previous projects.
-
Provide links to live websites or detailed mockups: For a remote role, a strong digital portfolio is crucial for showcasing your capabilities.
Process Documentation:
-
While not explicitly stated as a deliverable, the ability to document your design and development process, even informally, will be beneficial for internal collaboration and knowledge sharing.
-
Understanding and adhering to established workflows for content creation, review, and deployment is expected.
📝 Enhancement Note: The requirement for a portfolio or "recent examples of their most current, relevant work" is critical. Candidates should curate their best work that directly aligns with the job description's focus on promotional landing pages and front-end development.
💵 Compensation & Benefits
Salary Range: $47,500 - $55,000 per year
Benefits:
-
Competitive base pay and performance bonus, dependent on role.
-
Comprehensive Medical, Dental, and Vision benefits with low-cost coverage options.
-
Employer-paid basic life insurance and Accidental Death & Dismemberment (AD&D).
-
Employer-paid Short-Term and Long-Term Disability insurance.
-
MetLife supplemental insurance options available.
-
Matching 401(k) program with 100% vesting.
-
Generous Open Paid Time Off (PTO) policy.
-
Paid holidays.
-
Ten weeks of paid parental leave.
-
Access to a Rewards and Recognition platform for earning points redeemable for merchandise.
Working Hours:
-
Flexible working hours are available between 6:00 AM and 6:00 PM, Monday through Friday.
-
This implies a standard 40-hour work week, with the flexibility to manage your schedule within the operational window.
📝 Enhancement Note: The salary range is typical for a mid-level web designer role in a remote setting. The extensive benefits package, including paid parental leave and a matching 401(k), indicates a company that invests in its employees' well-being and financial security. The flexible working hours are a significant perk for work-life balance.
🎯 Team & Company Context
🏢 Company Culture
Industry: Retail Services / Marketing Support / E-commerce Solutions
Company Size: Large (Likely 500-1000+ employees, based on "thousands of independent appliance, furniture, bedding, electronics, specialty electronics, custom installation, and rent-to-own dealers" and "more than 5,000 members operating some 14,000 storefronts").
Founded: Over 50 years ago, indicating a stable and established organization with deep roots in supporting independent businesses.
Team Structure:
-
You will join a talented team responsible for building and managing E-Commerce websites.
-
The role requires close collaboration with internal departments such as Marketing and Brand Partnerships.
Methodology:
-
The company supports a large network of independent retailers, implying a focus on scalable solutions and effective marketing strategies for diverse clients.
-
The "OneShop" platform suggests a proprietary technology stack developed to serve these needs.
-
Emphasis on clean code and professional graphic design indicates a commitment to quality and user experience in their digital offerings.
Company Website: nationwidegroup.org and Nationwide Marketing Group LinkedIn page
📝 Enhancement Note: Nationwide Marketing Group operates in a business-to-business (B2B) capacity, providing essential services to independent retailers. This means the "customers" are other businesses, and the success of this role directly impacts the success of those businesses. The company's long history suggests stability and a deep understanding of its market.
📈 Career & Growth Analysis
Operations Career Level: This role is positioned as a Mid-Level Web Designer, requiring independent execution of tasks and the ability to collaborate effectively. It's a crucial contributor role within the digital operations team.
Reporting Structure:
- While not explicitly stated, this role likely reports to a Web Development Manager, Digital Marketing Manager, or a similar lead within the E-commerce or Marketing Operations team.
Operations Impact:
-
The Promotions Web Designer directly impacts the effectiveness of marketing campaigns for Nationwide Marketing Group's member retailers.
-
Well-designed and coded landing pages can lead to increased customer engagement, higher conversion rates, and ultimately, drive sales for these independent businesses.
Growth Opportunities:
-
Skill Specialization: Potential to deepen expertise in specific web technologies, e-commerce platforms, or advanced design tools like Figma.
-
Leadership Potential: As experience grows, opportunities may arise to mentor junior designers, lead specific project initiatives, or move into a Senior Web Designer or Team Lead role.
-
Cross-Functional Movement: With a strong understanding of marketing and retailer needs, there could be opportunities to transition into roles within Marketing Operations, Campaign Management, or E-commerce Strategy.
-
Continuous Learning: The company encourages staying updated on web technologies, providing a fertile ground for ongoing professional development.
📝 Enhancement Note: The "Promotions Web Designer" title, combined with the responsibilities, implies a focus on execution and delivery within defined marketing campaigns. Growth would likely involve taking on more complex projects, leading design efforts, or moving into a more strategic or managerial capacity within the operations or marketing teams.
🌐 Work Environment
Office Type: Fully Remote (Open to all U.S. candidates). The company also maintains offices in Phoenix, AZ, and Winston-Salem, NC, suggesting a hybrid or in-office option might exist for other roles or for occasional team gatherings.
Office Location(s): Remote US. Offices in Phoenix, AZ & Winston-Salem, NC.
Workspace Context:
-
Remote Work: Requires self-discipline, strong time management, and effective communication via digital channels.
-
Collaborative Environment: Despite being remote, the role emphasizes teamwork and close collaboration with internal departments, suggesting active participation in virtual meetings and communication platforms.
-
Tools & Technology: Candidates will utilize standard professional design and development tools (VSC, Adobe Creative Suite) and likely internal communication/project management tools.
Work Schedule:
-
Flexible working hours between 6:00 AM and 6:00 PM Monday through Friday.
-
This allows for personal scheduling needs while ensuring coverage within core business hours.
-
Standard 40-hour work week.
📝 Enhancement Note: The fully remote nature is a significant aspect. Candidates should be comfortable working independently and communicating effectively through digital means. The flexible hours are a key benefit for work-life integration.
📄 Application & Portfolio Review Process
Interview Process:
-
Initial Application Review: Focus on resume and portfolio submission.
-
Portfolio Review: Expect a thorough evaluation of your submitted portfolio or work samples to assess design skills, coding proficiency, and relevance to the role.
-
Code Evaluation Test: A practical assessment to verify your hand-coding skills in HTML, CSS, and JavaScript.
-
Interviews: Likely include discussions with the hiring manager and potentially team members to assess technical skills, problem-solving abilities, collaboration style, and cultural fit.
-
Behavioral Questions: Expect questions about your experience with prioritization, handling fast-paced environments, learning new technologies, and teamwork.
Portfolio Review Tips:
-
Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase your ability to design and code promotional landing pages. Prioritize examples that demonstrate responsive design and clean HTML/CSS/JavaScript.
-
Highlight Key Skills: Ensure your portfolio clearly demonstrates your proficiency in HTML, CSS, JavaScript, Photoshop, and ideally, Bootstrap, Illustrator, or Figma.
-
Explain Your Process: For each project, briefly describe the objective, your role, the tools/technologies used, and the outcome. Quantify results if possible (e.g., "improved conversion rate by X%").
-
Code Quality: If possible, link to a GitHub repository or provide code snippets that highlight your clean coding practices.
-
Professional Presentation: Ensure your portfolio website or document is well-designed, easy to navigate, and error-free.
Challenge Preparation:
-
Code Assessment: Practice coding common UI elements and small landing page sections using HTML, CSS, and vanilla JavaScript. Be prepared to explain your code choices.
-
Design Principles: Review core principles of web design, UX/UI, and responsive design.
-
Company Research: Understand Nationwide Marketing Group's business model, their target clients (independent retailers), and their overall mission. This will help you tailor your responses and demonstrate genuine interest.
-
Prepare Questions: Have thoughtful questions ready about the team, projects, workflow, and growth opportunities.
📝 Enhancement Note: The emphasis on a code evaluation test and portfolio review is paramount. Candidates should prepare meticulously for these specific requirements. Understanding the B2B context of NMG's business will also be advantageous.
🛠 Tools & Technology Stack
Primary Tools:
-
Hand-coding Languages: HTML, CSS, JavaScript (Vanilla)
-
Design Software: Adobe Photoshop (Required), Adobe Illustrator (Preferred), Figma (Preferred)
-
Code Editor: Visual Studio Code (VSC) (Required)
-
Frameworks/Libraries: Bootstrap (Desired for legacy, potentially for new projects)
-
Platform: OneShop (Proprietary E-commerce platform)
Analytics & Reporting:
CRM & Automation:
- Not directly mentioned for this role, but awareness of how website promotions tie into broader marketing automation and CRM strategies could be a plus.
📝 Enhancement Note: The core technical stack is clearly defined: HTML, CSS, JavaScript, Photoshop, and VSC. Bootstrap is a strong preference. The "OneShop" platform is proprietary, so familiarity will be gained on the job, but understanding e-commerce principles is key.
👥 Team Culture & Values
Operations Values:
-
Collaboration: Strong emphasis on working together with internal departments to achieve common goals.
-
Quality & Professionalism: Commitment to clean code, professional graphic design, and high standards for deployed web assets.
-
Adaptability & Continuous Learning: Encouragement to stay updated with new technologies and software.
-
Efficiency: Implied through the need to manage a high volume of requests and work within flexible but defined hours.
-
Support for Independent Businesses: A core mission of the company, fostering a sense of purpose in helping small businesses thrive.
Collaboration Style:
-
Cross-functional: Work closely with marketing, brand partners, and potentially other web development teams.
-
Remote-First Communication: Likely relies heavily on digital tools (email, chat, video conferencing) for communication and collaboration.
-
Problem-Solving Focused: The team tackles website issues and supports internal needs, requiring a proactive and solution-oriented approach.
📝 Enhancement Note: The company culture emphasizes diversity, inclusion, and mutual respect. While this role is technical, the emphasis on a "positive, no drama attitude" and a "great work ethic" suggests a value placed on interpersonal dynamics and teamwork, even in a remote setting.
⚡ Challenges & Growth Opportunities
Challenges:
-
High Volume & Pace: Managing a "never-ending stream" of promotional landing page requests requires excellent time management and prioritization skills.
-
Balancing Design and Code: Effectively translating creative design visions into functional, clean, and performant code.
-
Adapting to New Technologies: The need to stay current with web standards and potentially new features on the OneShop platform.
-
Remote Collaboration: Maintaining strong communication and working relationships within a distributed team environment.
-
Supporting Diverse Needs: Catering to the varied promotional needs of a wide range of independent retailers.
Learning & Development Opportunities:
-
Technical Skill Enhancement: Deepen expertise in advanced JavaScript, CSS techniques, and potentially explore front-end frameworks beyond Bootstrap.
-
Design Tool Proficiency: Become an expert in Illustrator or Figma, expanding design capabilities.
-
E-commerce Domain Knowledge: Gain a deeper understanding of e-commerce strategies and how web design impacts conversion rates and customer journeys.
-
Platform Expertise: Become highly proficient with the proprietary OneShop platform.
-
Exposure to Marketing Campaigns: Gain insight into various promotional strategies and their execution through web design.
📝 Enhancement Note: The primary challenge is managing a high demand for creative and technical output. Growth opportunities are tied to mastering the core skills, expanding into advanced design and development, and understanding the broader business context of e-commerce marketing for retailers.
💡 Interview Preparation
Strategy Questions:
-
"Describe a challenging promotional landing page project you worked on. What were the goals, what was your process, and what was the outcome?" (Focus on design, coding, collaboration, and results.)
-
"How do you balance creative design with technical constraints and web standards?" (Showcase your understanding of both aspects.)
-
"Walk me through your process for creating a responsive web page from concept to deployment." (Demonstrate your workflow.)
Company & Culture Questions:
-
"Why are you interested in Nationwide Marketing Group and this specific role?" (Connect your skills and interests to NMG's mission of supporting independent retailers.)
-
"How do you handle working with multiple stakeholders or departments with competing priorities?" (Emphasize your prioritization and communication skills.)
-
"Describe your experience working in a remote environment. How do you ensure effective collaboration?" (Highlight your self-management and communication strategies.)
Portfolio Presentation Strategy:
-
Structure: Organize your portfolio logically, perhaps by project type or impact.
-
Storytelling: For each project, clearly articulate the problem, your solution (design and code), and the results achieved. Use visuals effectively.
-
Technical Deep Dive: Be prepared to discuss the specific HTML, CSS, and JavaScript you used, explaining your choices and demonstrating your understanding of best practices.
-
Tool Proficiency: Be ready to discuss your experience with Photoshop, VSC, and any other relevant tools.
-
Conciseness: Present your work clearly and efficiently, respecting the interviewer's time.
📝 Enhancement Note: Preparation should focus heavily on the portfolio and the coding test. Understanding the company's B2B focus and their role in supporting independent retailers will be key to answering qualitative questions effectively.
📌 Application Steps
To apply for this Promotions Web Designer position:
-
Submit Your Application: Complete the application process through the provided ADP link.
-
Curate Your Portfolio: Select your most relevant and impressive web design and development projects, focusing on promotional landing pages, responsive design, and clean code examples. Ensure it's easily accessible online.
-
Tailor Your Resume: Highlight your proficiency in HTML, CSS, JavaScript, Photoshop, VSC, and any experience with Bootstrap, Illustrator, or Figma. Quantify achievements where possible.
-
Prepare for the Code Test: Brush up on your vanilla HTML, CSS, and JavaScript skills, and be ready to demonstrate your ability to hand-code efficiently.
-
Research NMG: Familiarize yourself with Nationwide Marketing Group's business, their mission, and their client base to articulate your interest and fit during interviews.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates must demonstrate a strong interest and ability in web and graphic design, including the capacity to hand code HTML, CSS, and JavaScript, which will be confirmed via a code evaluation test. Proficiency in Visual Studio Code and Adobe Photoshop is required, with experience in Illustrator or Figma being a significant advantage.