Product Strategy Manager - REMOTE

📍 Job Overview

Job Title: Product Strategy Manager Company: [Partner Company of Jobgether] Location: Romania Job Type: Full-time Category: Product Marketing / Go-to-Market Strategy Date Posted: January 23, 2026 Experience Level: 5+ Years Remote Status: Fully Remote

🚀 Role Summary

• Drive the strategic vision and execution for innovative dental products, focusing on market penetration and commercial success.
• Lead critical go-to-market (GTM) initiatives, including product messaging, positioning, and launch plans, ensuring alignment across Product, Sales, and Marketing functions.
• Leverage deep market and competitor analysis to inform product strategy, identify customer needs, and enhance customer adaptability.
• Foster strong cross-functional collaboration to manage the entire customer lifecycle, from initial awareness through to long-term loyalty and retention.
• Contribute to the growth and success of a dynamic company within the dental industry, impacting customer experience significantly.

📝 Enhancement Note: The original job title is "Product Strategy Manager - REMOTE," but the description focuses heavily on product marketing, GTM strategy, and sales enablement. Therefore, the "Category" has been broadened to "Product Marketing / Go-to-Market Strategy" to better reflect the core functions. The company listed is "Jobgether," but the role is for a partner company, which has been noted as "[Partner Company of Jobgether]" for clarity. The experience level is inferred as "5+ Years" based on the requirement of "5+ years of experience."

📈 Primary Responsibilities

• Conduct comprehensive market research and competitor analysis to identify customer needs, market gaps, and emerging trends within the dental sector.
• Define and articulate unique value propositions, crafting compelling product narratives and positioning statements that resonate with target audiences.
• Develop and meticulously execute go-to-market strategies and launch plans for new dental products, ensuring successful commercialization and market adoption.
• Create impactful sales collateral, training materials, and enablement resources to empower the sales team and drive effective customer engagement.
• Collaborate closely with Product Management, Sales, Marketing, and Brand teams to ensure seamless alignment and integrated execution of product strategies.
• Manage and optimize the customer lifecycle, implementing strategies for enhanced customer retention, loyalty, and advocacy.
• Uphold rigorous quality standards and safety procedures relevant to the dental product lifecycle.
• Proactively identify and address potential hazards or work-related issues, escalating them to the appropriate management for resolution.
• Perform additional job-related duties as assigned by the line manager to support departmental and company objectives.

📝 Enhancement Note: The "Accountabilities" section of the original description has been rephrased and expanded into primary responsibilities, integrating more specific operations and GTM terminology. Emphasis has been placed on strategic execution, cross-functional alignment, and data-driven decision-making, which are critical for a Product Strategy Manager role. The responsibility regarding safety procedures has been included to reflect the specific industry context.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Marketing, Business, Product Management, or a related field is typically expected for this level of role. Advanced degrees or relevant certifications in product marketing or strategy can be advantageous. Experience: A minimum of 5 years of progressive experience in product marketing, product management, or a related strategic role, with a demonstrable track record of success in bringing products to market. Experience within the dental or healthcare industry is a significant advantage.

Required Skills:

• Proven experience in developing and executing successful go-to-market strategies and product launch plans.
• Strong analytical skills with a deep understanding of market research, competitor analysis, and customer segmentation.
• Excellent written and verbal English communication skills, with the ability to craft compelling messaging and present complex information clearly.
• Solid understanding of product lifecycle management and technical aspects of product development.
• Demonstrated ability to collaborate effectively with cross-functional teams, including Product, Sales, Marketing, and Brand.
• Experience in creating sales collateral, training materials, and enablement programs.
• Proven ability to manage customer lifecycles and implement strategies for retention and loyalty.

Preferred Skills:

• Specific experience within the orthodontic product sector.
• Experience with CRM platforms and marketing automation tools for campaign management and customer journey mapping.
• Familiarity with agile product development methodologies.
• Experience in a remote or distributed team environment.

📝 Enhancement Note: The "Requirements" section has been structured into "Required Skills" and "Preferred Skills" for clarity. The experience level has been detailed, and the implicit educational requirements have been added. The distinction between required and preferred skills, particularly the specific mention of orthodontic products, has been made explicit.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Go-to-Market Strategy Case Studies: Showcase your ability to develop and execute comprehensive GTM plans, detailing market analysis, target audience identification, messaging, channel strategy, and launch execution.
• Product Launch Success Stories: Present specific examples of products you have successfully launched, highlighting your role, key challenges, strategies employed, and quantifiable business outcomes (e.g., market share, revenue, adoption rates).
• Messaging & Positioning Frameworks: Include examples of value proposition development, competitive positioning matrices, and key messaging frameworks you have created for different product lines or target segments.
• Sales Enablement Materials: Provide samples of sales collateral, pitch decks, training modules, or battlecards you have developed to equip sales teams for effective product selling.

Process Documentation:

• Market & Competitor Analysis Reports: Demonstrate your process for gathering, analyzing, and synthesizing market intelligence and competitive data to inform strategic decisions.
• Product Lifecycle Management Documentation: Illustrate your understanding of managing products from ideation through launch, growth, maturity, and decline, including key decision points and documentation requirements.
• Cross-Functional Collaboration Workflows: Detail your approach to working with diverse teams, including process maps or descriptions of how you ensure alignment and seamless execution across Product, Sales, and Marketing.

📝 Enhancement Note: This section has been populated with typical requirements for a Product Strategy Manager role, focusing on demonstrating strategic thinking, execution capabilities, and cross-functional collaboration through tangible outputs. The emphasis is on showcasing successful GTM initiatives and the processes behind them.

💵 Compensation & Benefits

Salary Range: Given the remote nature, the location in Romania, and the requirement for 5+ years of experience in a specialized role within the dental industry, the estimated annual salary range is €45,000 - €70,000. This estimate is based on market research for similar Product Marketing/Strategy Manager roles in Romania, considering the cost of living and demand for experienced professionals in specialized sectors.

Benefits:

• Great Culture: Access to a positive and collaborative work environment that values employee contributions and fosters professional relationships.
• Growth Opportunities: Potential for career advancement, skill development, and increased responsibility within the company's structure.
• Impact Customer Experience Significantly: The opportunity to directly influence and improve the experience of customers using innovative dental products.
• Work with Highly Motivated and Cross-Functional Teams: Collaboration with a dedicated and skilled team, fostering a dynamic and engaging work environment.
• Remote Work Flexibility: The advantage of working from any location within Romania, offering a flexible work-life balance.

Working Hours: Standard full-time hours are expected, typically around 40 hours per week. However, the remote nature may offer some flexibility in scheduling, provided that collaboration with teams in different time zones (if applicable) and business needs are met.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for a Product Strategy Manager in Romania with the specified experience level and industry focus. This is a crucial piece of information for operations professionals. The benefits have been expanded to provide more context on what "Great Culture" and "Growth Opportunities" might entail for this role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare / Dental Technology. The company operates within the dynamic and evolving dental industry, focusing on innovative products that aim to improve patient care and professional workflows. This sector often emphasizes quality, patient safety, and technological advancement. Company Size: While the exact size is not specified, the fact that Jobgether is posting on behalf of a partner suggests it could range from a growing startup to a mid-sized established company. A mid-sized company often offers a balance between the agility of a startup and the structure of a larger organization, providing ample opportunities for impact. Founded: The founding date is not provided. However, the emphasis on "innovative dental products" suggests a company that is forward-thinking and likely investing in R&D and market development.

Team Structure:

• Operations Team: The Product Strategy Manager will likely be part of a broader Go-to-Market team, which includes Product Marketing, Sales, and Marketing functions. This manager will report into a senior leader within Product or Marketing.
• Reporting Structure: The role will report to a Director or VP of Product Marketing/Strategy, with direct collaboration across Product Management, Sales Leadership, and Marketing Communications.
• Cross-Functional Collaboration: Expect close partnerships with Product Managers, Sales Directors, Brand Managers, and potentially R&D teams to ensure cohesive product strategy and execution. The emphasis on bridging gaps implies a highly collaborative and integrated approach.

Methodology:

• Data-Driven Strategy: Decisions will likely be informed by market research, customer feedback, sales performance data, and competitive intelligence.
• Agile GTM Execution: Launch plans and marketing initiatives may follow agile principles, allowing for flexibility and iterative improvements based on market response.
• Customer-Centric Approach: A strong focus on understanding and addressing customer needs will be paramount, driving product development, messaging, and support strategies.

Company Website: [Partner Company Website - to be provided by Jobgether or the hiring company]

📝 Enhancement Note: This section infers the company context based on the industry, the role's responsibilities, and the nature of the job posting through Jobgether. The focus is on how these elements shape the operational environment and collaboration dynamics for a Product Strategy Manager.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-to-senior level position, requiring a solid foundation of 5+ years of experience. It's a strategic role that sits at the intersection of product development, market understanding, and commercial execution, offering significant influence. Reporting Structure: The Product Strategy Manager will likely report to a Director or VP of Product Marketing or a similar senior leadership role. This structure allows for strategic guidance and oversight while providing the autonomy to drive key initiatives. Operations Impact: The role has a direct and significant impact on revenue generation and market share by ensuring that products are strategically positioned, effectively launched, and well-understood by the sales force and target customers. Success in this role directly contributes to the commercial viability and growth of the company's product portfolio.

Growth Opportunities:

• Leadership Progression: Potential to advance into a Director or VP of Product Marketing/Strategy role, leading larger teams and setting broader departmental strategy.
• Specialization: Opportunity to deepen expertise within specific product lines or market segments within the dental industry, becoming a subject matter expert.
• Broader GTM Leadership: Potential to move into broader Go-to-Market leadership roles, overseeing multiple aspects of product commercialization and market engagement.
• Skill Development: Continuous learning opportunities in areas such as advanced market analysis, digital marketing strategies, product management frameworks, and leadership skills.

📝 Enhancement Note: This analysis focuses on the career trajectory and impact typical for a Product Strategy Manager, emphasizing the strategic nature of the role and its contribution to the company's commercial success. It highlights potential paths for advancement and skill development within the operations and GTM domain.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no central office requirement. The "office" is wherever the employee chooses to work, as long as it meets the requirements for productivity and connectivity. Office Location(s): The role is based in Romania, allowing employees to work from any location within the country. This provides flexibility and the ability to choose a work environment that best suits individual preferences.

Workspace Context:

• Home Office Setup: Employees are expected to maintain a productive and professional home office environment, ensuring reliable internet connectivity and a space conducive to focused work and virtual meetings.
• Virtual Collaboration Tools: The work environment will heavily rely on digital collaboration tools (e.g., Slack, Zoom, Microsoft Teams, Asana/Jira) for communication, project management, and team interaction.
• Independent Work & Team Integration: While significant autonomy is expected for individual tasks and strategic planning, active participation in virtual team meetings, brainstorming sessions, and cross-functional discussions is crucial.

Work Schedule: The role is full-time, typically 40 hours per week. While remote work offers flexibility, adherence to core working hours may be necessary to facilitate collaboration with colleagues and stakeholders, especially if they are in different time zones or have specific availability requirements. The emphasis is on delivering results and meeting objectives, with flexibility in how and when the work is accomplished, within professional norms.

📝 Enhancement Note: This section details the implications of a "Fully Remote" work arrangement, particularly within a specific country like Romania. It focuses on the practical aspects of setting up a remote workspace and the tools and communication styles necessary for effective remote collaboration in a strategic role.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening (Jobgether AI/Recruiter): An AI-powered matching process and/or recruiter screen to assess core qualifications and fit against the role's primary requirements.
• Hiring Manager Interview: A discussion with the hiring manager to delve deeper into your experience, strategic thinking, and understanding of product marketing and GTM principles. Expect questions about your approach to market research, product positioning, and launch planning.
• Cross-Functional Panel Interview: Interviews with key stakeholders from Product, Sales, and Marketing teams. This assesses your ability to collaborate, communicate effectively, and understand different functional perspectives. Case studies or scenario-based questions are common here.
• Portfolio Review / Presentation: You may be asked to present specific case studies from your portfolio, detailing a successful product launch, GTM strategy, or competitive analysis. This is a critical stage to demonstrate your strategic thinking and execution capabilities.
• Final Interview / Offer: Potentially a final interview with senior leadership to discuss cultural fit and long-term vision, followed by an offer.

Portfolio Review Tips:

• Focus on Impact: For each case study, clearly articulate the business problem, your strategic solution, the actions you took, and the measurable results (revenue, market share, adoption, customer satisfaction). Quantify wherever possible.
• Showcase GTM Strategy: Highlight your ability to develop and execute comprehensive go-to-market plans. Detail your process for market segmentation, value proposition development, messaging, channel strategy, and launch execution.
• Demonstrate Cross-Functional Collaboration: Provide examples of how you successfully partnered with Product, Sales, and Marketing teams. Illustrate your communication style and ability to align diverse stakeholders toward a common goal.
• Tailor to Dental Industry: If possible, include examples relevant to the healthcare or dental sector to showcase your domain-specific understanding.
• Clarity and Conciseness: Present your portfolio in a clear, organized, and concise manner. Use visuals (charts, graphs, diagrams) where appropriate to enhance understanding.

Challenge Preparation:

• GTM Strategy Case Study: Be prepared to outline a hypothetical GTM strategy for a new dental product, including target audience, positioning, key messaging, launch channels, and success metrics.
• Competitive Analysis Exercise: You might be asked to analyze a competitor's product or strategy and recommend a counter-approach. Focus on structured analysis and actionable recommendations.
• Messaging & Positioning Workshop: Prepare to articulate a value proposition and key messages for a given product scenario, demonstrating your ability to translate features into customer benefits.

📝 Enhancement Note: This section provides detailed advice on navigating the interview process and preparing a compelling portfolio for a Product Strategy Manager role, emphasizing the need for quantifiable results and strategic thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Product Management & Roadmapping Tools: Familiarity with tools like Jira, Confluence, Aha!, Productboard, or similar for product planning, documentation, and workflow management.
• CRM Platforms: Experience with Salesforce, HubSpot, or similar CRM systems is crucial for understanding sales processes, customer data, and pipeline management.
• Marketing Automation Platforms: Proficiency in tools like HubSpot, Marketo, Pardot, or Mailchimp for executing marketing campaigns, lead nurturing, and customer journey automation.

Analytics & Reporting:

• Web Analytics Tools: Experience with Google Analytics or Adobe Analytics to track website traffic, user behavior, and campaign performance.
• Business Intelligence (BI) Tools: Familiarity with tools like Tableau, Power BI, or Looker for data visualization, dashboard creation, and performance reporting.
• Spreadsheet Software: Advanced proficiency in Microsoft Excel or Google Sheets for data analysis, modeling, and reporting.

CRM & Automation:

• Sales Enablement Platforms: Experience with platforms like Highspot, Seismic, or Showpad for managing and distributing sales collateral and training materials.
• Collaboration & Communication Tools: Proficiency in Slack, Microsoft Teams, Zoom, and Google Workspace for day-to-day communication and virtual meetings.
• Project Management Tools: Familiarity with tools like Asana, Trello, or Monday.com for task management and project tracking.

📝 Enhancement Note: This section lists typical tools and technologies used by Product Strategy Managers, focusing on those that support GTM execution, sales enablement, and data analysis. Proficiency in these areas is key for operational effectiveness.

👥 Team Culture & Values

Operations Values:

• Customer Centricity: A deep commitment to understanding and serving the needs of dental professionals and patients, ensuring that product strategies align with customer value.
• Data-Driven Decision Making: A culture that values informed decisions based on thorough market analysis, performance metrics, and customer insights, rather than solely on intuition.
• Collaboration & Transparency: An emphasis on open communication, shared goals, and seamless teamwork across departments to ensure cohesive product launches and sustained market success.
• Innovation & Adaptability: A forward-thinking mindset that embraces new ideas, technologies, and market trends within the dental industry, with a willingness to adapt strategies as needed.
• Accountability & Ownership: Taking responsibility for the success of product strategies and GTM initiatives, demonstrating a proactive approach to problem-solving and achieving objectives.

Collaboration Style:

• Proactive Engagement: Actively seeking input and alignment from Product, Sales, and Marketing teams early and often in the strategy development process.
• Outcome-Oriented: Focusing on shared goals and measurable outcomes, fostering a sense of collective responsibility for commercial success.
• Constructive Feedback: Encouraging an environment where feedback is shared openly and constructively to refine strategies and improve processes.
• Knowledge Sharing: Regularly sharing market insights, competitive intelligence, and best practices across teams to foster a learning organization.

📝 Enhancement Note: This section extrapolates potential company values and collaboration styles relevant to a Product Strategy Manager role within a healthcare/dental technology company, focusing on operational efficiency and market responsiveness.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating a Highly Regulated Industry: The dental sector often has stringent regulations and quality standards, requiring careful consideration in product messaging and GTM planning.
• Balancing Stakeholder Needs: Effectively managing the diverse and sometimes competing priorities of Product, Sales, Marketing, and R&D teams to achieve consensus on strategy.
• Rapid Technological Advancements: Keeping pace with innovation in dental technology and translating complex technical features into clear, compelling customer benefits.
• Remote Team Integration: Ensuring effective communication, alignment, and team cohesion when working in a fully remote environment across potentially different time zones.

Learning & Development Opportunities:

• Advanced GTM Strategy Training: Access to workshops or courses on cutting-edge GTM methodologies, digital marketing, and customer journey mapping.
• Industry Conferences & Events: Opportunities to attend dental industry trade shows, product launch events, and marketing conferences to stay abreast of trends and network.
• Mentorship Programs: Potential to be mentored by senior leaders in product marketing or GTM strategy, gaining insights into career progression and leadership development.
• Cross-Functional Rotations/Projects: Involvement in special projects that allow for deeper understanding of other functional areas (e.g., product development lifecycle, sales operations).

📝 Enhancement Note: This section identifies potential challenges specific to the role and industry, alongside growth opportunities that align with a strategic career path in product marketing and GTM.

💡 Interview Preparation

Strategy Questions:

• "Describe a successful product launch you led. What was your GTM strategy, what were the key challenges, and what were the results?" (Focus on demonstrating structured GTM planning, problem-solving, and quantifiable outcomes.)
• "How do you identify and articulate a unique value proposition for a new product in a competitive market like dental technology?" (Prepare to discuss your process for market research, competitive analysis, and customer segmentation.)
• "Imagine we are launching a new orthodontic product. Outline your initial GTM strategy, including target audience, key messaging, and primary launch channels." (Be ready to think on your feet and apply your strategic framework.)

Company & Culture Questions:

• "Based on our company and the dental industry, what do you see as the biggest opportunities and challenges for our product strategy?" (Show you've done your research and can think critically about the business context.)
• "How do you approach collaboration with Product Management and Sales teams, especially in a remote setting?" (Highlight your communication skills, adaptability, and understanding of cross-functional dynamics.)
• "How do you measure the success of your product marketing initiatives and demonstrate ROI to stakeholders?" (Prepare to discuss key metrics, reporting methods, and your analytical approach.)

Portfolio Presentation Strategy:

• STAR Method: Structure your portfolio examples using the Situation, Task, Action, Result (STAR) method to clearly articulate your contributions and impact.
• Visual Storytelling: Use concise slides with compelling visuals (charts, graphs, product mockups) to illustrate your points and make your presentations engaging.
• Focus on Strategy and Execution: For each example, clearly explain not just what you did, but why you did it, linking your actions directly to the overall strategy and desired outcomes.
• Quantify Impact: Whenever possible, use numbers and data to demonstrate the success of your initiatives.
• Anticipate Questions: Be prepared to answer detailed questions about your process, decision-making, and the specific challenges you faced.

📝 Enhancement Note: This section provides actionable advice on preparing for interview questions and presenting a portfolio, tailored to the Product Strategy Manager role and the dental industry context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on Lever.
• Tailor Your Resume: Customize your resume to highlight experience and achievements directly relevant to product marketing, GTM strategy, market research, and the dental industry. Use keywords from the job description.
• Prepare Your Portfolio: Curate 2-3 strong case studies that demonstrate your expertise in product launches, GTM strategy development, and cross-functional collaboration. Ensure your portfolio clearly outlines the problem, your strategic approach, the actions taken, and the quantifiable results.
• Research the Company & Industry: Gain a deep understanding of the partner company (if identifiable), its current product offerings, and the broader trends and challenges within the dental technology market.
• Practice Your 'Why': Be ready to articulate why you are passionate about product strategy, the dental industry, and this specific opportunity, and how your skills align with the role's requirements.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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