Product Designer (Mid - Senior Level)

📍 Job Overview

Job Title: Product Designer (Mid - Senior Level)

Company: Cermati.com

Location: Central Jakarta, Jakarta, Indonesia

Job Type: Full-time

Category: Product Design / UX/UI

Date Posted: April 07, 2026

Experience Level: Mid - Senior Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Design intuitive and engaging user experiences for Cermati's financial technology products, translating user needs into functional and aesthetically pleasing interfaces.

• Develop comprehensive design solutions from initial wireframing through to high-fidelity mockups, ensuring a seamless user journey across multiple platforms.

• Collaborate with cross-functional teams to deliver high-quality product designs that align with business objectives and user-centered design principles.

• Maintain a keen eye for detail, ensuring pixel-perfect execution and adherence to the latest design trends and best practices in the FinTech industry.

📝 Enhancement Note: This role is specifically for a Product Designer with mid to senior-level experience, focusing on the end-to-end design process for a FinTech product. The emphasis on user interaction planning and multi-device design indicates a need for a strategic thinker with strong UI/UX skills.

📈 Primary Responsibilities

• Plan, conceptualize, and design user interactions, progressing from low-fidelity wireframes to high-fidelity mockups and interactive prototypes.

• Create and refine design elements and assets based on a deep understanding of user needs, market trends, and Cermati's product strategy.

• Design user interfaces and experiences across multiple device standards, including desktop, Android, and iOS applications.

• Collaborate closely with product managers, engineers, and other stakeholders to ensure design feasibility, usability, and alignment with development timelines.

• Maintain and evolve Cermati's design system, ensuring consistency and scalability across all product touchpoints.

• Conduct user research and usability testing (as a preferred qualification) to gather insights and iterate on designs, driving data-informed design decisions.

📝 Enhancement Note: The responsibilities highlight a hands-on design role with a strong emphasis on user flow, interface design, and cross-platform consistency. The preferred qualification for usability testing suggests an opportunity to influence product strategy through user feedback.

🎓 Skills & Qualifications

Education: Bachelor's (S1) degree in Computer Science (Human Computer Interaction), Graphic Design, or a related field.

Experience: Minimum of 2 years of experience in a UI/UX Designer, Product Designer, or related role.

Required Skills:

• Proven ability to design user interfaces and experiences, with a portfolio showcasing a range of design projects.

• Proficiency in industry-standard design and prototyping tools such as Figma, Sketch, Adobe Creative Suite (Illustrator, Photoshop, XD), and Zeplin.

• Experience with prototyping tools like Marvel or InVision for creating interactive user flows.

• Strong critical thinking skills to analyze user needs and translate them into effective design solutions.

• Excellent design taste and a demonstrated ability to stay current with the latest design trends and FinTech industry aesthetics.

• Solid oral and written communication skills to articulate design decisions and collaborate effectively with teams.

Preferred Skills:

• Experience in setting up and conducting usability testing sessions and analyzing the resulting data.

• Familiarity with front-end development concepts, particularly in creating mockups using HTML/CSS.

• Prior experience in the Financial Technology (FinTech) industry.

📝 Enhancement Note: The qualifications emphasize a blend of technical design skills, user empathy, and communication abilities. The preference for FinTech experience and usability testing suggests that candidates who can demonstrate domain knowledge and a data-driven approach will be highly competitive.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing end-to-end product design projects, from initial concept to final high-fidelity mockups.

• Demonstrations of wireframing, user flow mapping, and interactive prototyping capabilities.

• Examples of design solutions for both desktop and mobile (Android/iOS) platforms.

Process Documentation:

• Case studies detailing the design process for specific projects, highlighting challenges, solutions, and outcomes.

• Examples of how user feedback and data (if available) were incorporated into the design iteration process.

• Clear articulation of design choices and their rationale, demonstrating a structured approach to UI/UX design.

📝 Enhancement Note: A strong portfolio is crucial for this role, serving as a primary method for evaluating design skills and problem-solving abilities. Candidates should be prepared to walk through their design process and justify their decisions, especially concerning user experience and interface design for financial products.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Mid-Senior Product Designer in Indonesia, with 2-5 years of experience, the estimated salary range is IDR 15,000,000 - IDR 25,000,000 per month.

Benefits:

• Competitive salary and potential for performance-based bonuses.

• Comprehensive health insurance package.

• Opportunities for professional development and continuous learning.

• Exposure to a dynamic and innovative FinTech environment.

• Collaborative and open company culture.

• Potential for stock options or equity (if applicable to the company's stage).

Working Hours: Full-time position, typically around 40 hours per week, with potential for some flexibility depending on project needs and team collaboration.

📝 Enhancement Note: Salary estimates are based on market research for mid-senior Product Designers in Indonesia, considering the FinTech sector and general cost of living. Benefits are typical for a tech startup environment, with an emphasis on professional growth and a positive work culture.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (FinTech), simplifying financial product discovery and application through online platforms.

Company Size: Cermati.com is a growing startup, likely with a team size ranging from 50-200 employees, offering a dynamic and agile work environment.

Founded: Founded with a vision to revolutionize financial services in Indonesia, Cermati's culture is inspired by Silicon Valley tech companies, emphasizing openness, transparency, drive, and meritocracy.

Team Structure:

• The Product Design team likely works closely with Product Management and Engineering departments.

• Designers may report to a Head of Product, Design Lead, or CTO.

Methodology:

• A strong focus on user-centered design principles and data-driven decision-making.

• Iterative design processes, incorporating feedback from user testing and analytics.

• Agile development methodologies are likely employed, requiring designers to adapt to changing priorities and requirements.

Company Website: https://www.cermati.com/

📝 Enhancement Note: Cermati's culture is modeled after successful Silicon Valley tech companies, indicating a fast-paced, innovation-driven environment that values transparency and merit. This means designers should be proactive, collaborative, and comfortable with rapid iteration.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at the Mid-Senior level, indicating significant autonomy and responsibility. A Product Designer at this level is expected to lead design initiatives, mentor junior designers, and contribute to strategic product decisions.

Reporting Structure: The designer will likely report to a Design Lead or Head of Product, working within a cross-functional product team.

Operations Impact: Product Designers at Cermati have a direct impact on the user experience and success of financial products. Their work influences customer acquisition, retention, and overall user satisfaction, which directly translates to business growth in the FinTech sector.

Growth Opportunities:

• Advancement to Senior Product Designer, Lead Product Designer, or Head of Design roles.

• Opportunities to specialize in UX research, interaction design, or visual design.

• Potential to lead design sprints, mentor junior team members, and contribute to design system strategy.

• Exposure to the fast-paced FinTech industry, offering a unique learning experience and career acceleration.

📝 Enhancement Note: The Mid-Senior level designation suggests Cermati is looking for designers who can not only execute but also contribute strategically. Growth paths are typical for design roles in growing tech companies, emphasizing leadership and specialization.

🌐 Work Environment

Office Type: Cermati likely offers a modern, collaborative office space in Central Jakarta, designed to foster teamwork and innovation.

Office Location(s): Central Jakarta, Jakarta, Indonesia, providing accessibility for local talent.

Workspace Context:

• An environment that encourages open communication and collaboration between design, product, and engineering teams.

• Access to necessary design tools and technology, including high-performance computers and software licenses.

• Opportunities for informal and formal knowledge sharing sessions, design critiques, and team-building activities.

Work Schedule: The standard working hours are full-time, approximately 40 hours per week. While on-site, there might be some flexibility to accommodate project deadlines and team needs, reflecting a results-oriented culture.

📝 Enhancement Note: The on-site requirement in Central Jakarta suggests a preference for in-person collaboration and a culture that values team synergy. The workspace is expected to be conducive to creative problem-solving and cross-functional interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess basic qualifications and design experience.

• Design Challenge: A practical exercise to evaluate problem-solving skills, design thinking, and proficiency with design tools. This might involve designing a specific feature or improving an existing user flow.

• Portfolio Presentation: A deep dive into the candidate's portfolio, discussing specific projects, design rationale, challenges faced, and outcomes achieved. Candidates should be prepared to articulate their process and impact.

• Team/Stakeholder Interviews: Meetings with potential team members (designers, engineers, product managers) to assess cultural fit, collaboration style, and communication skills.

• Final Interview: Discussion with senior leadership to finalize the decision.

Portfolio Review Tips:

• Curate your portfolio to showcase your strongest and most relevant work, focusing on 2-3 in-depth case studies.

• Clearly articulate the problem you were solving, your design process, the constraints you worked under, and the impact of your design solutions.

• Highlight your contributions, especially if working in a team environment.

• Be prepared to discuss your Figma, Sketch, or Adobe XD workflows and any prototyping techniques used.

Challenge Preparation:

• Understand Cermati's products and target audience to frame your design challenge responses.

• Practice sketching and ideation techniques to quickly generate solutions.

• Be ready to present your thought process clearly and concisely, even under time pressure.

• Focus on providing a well-reasoned solution rather than a perfectly polished final design for timed challenges.

📝 Enhancement Note: The interview process is designed to thoroughly assess design skills, problem-solving capabilities, and cultural fit. A strong portfolio and the ability to articulate design decisions are paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: For collaborative interface design, wireframing, and prototyping.

• Sketch: (Mac users) A primary tool for UI design and asset creation.

• Adobe Creative Suite: Including Illustrator (Ai) for vector graphics, Photoshop (Ps) for image editing, and Adobe XD for prototyping and UI design.

• Zeplin: For seamless handoff between design and development teams, providing design specifications and assets.

Analytics & Reporting:

• Prototyping Tools: Marvel, InVision for creating interactive prototypes and user flow demonstrations.

• Usability Testing Tools: (Preferred) Tools for conducting user testing and collecting feedback (e.g., UserTesting.com, Lookback).

• Data Analysis Tools: (Preferred) Familiarity with tools used to analyze user behavior data (e.g., Google Analytics, Mixpanel) would be beneficial.

CRM & Automation:

• Not directly applicable to the Product Designer role, but understanding how CRM and automation tools impact user journeys might be beneficial.

📝 Enhancement Note: Proficiency in Figma, Sketch, Adobe Creative Suite, and Zeplin is a hard requirement. Experience with prototyping and usability testing tools is highly valued, indicating a need for designers who can integrate with development workflows and validate their designs.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving user needs through thoughtful design.

• Innovation: Encouraging creative problem-solving and the adoption of new design trends and technologies.

• Collaboration: Fostering a team environment where ideas are shared openly and cross-functional partnerships thrive.

• Excellence: Striving for high-quality, pixel-perfect designs and impactful user experiences.

• Transparency & Meritocracy: Open communication and recognition based on contribution and performance, mirroring Silicon Valley tech culture.

Collaboration Style:

• Designers are expected to work collaboratively with product managers to define product requirements and engineers to ensure design feasibility and accurate implementation.

• Regular design reviews and feedback sessions are likely part of the process to ensure alignment and continuous improvement.

• A proactive approach to communication, seeking clarity and providing updates on design progress.

📝 Enhancement Note: The company culture emphasizes a blend of user focus, innovation, and collaborative execution, common in fast-growing tech startups. Designers should be comfortable working in a transparent, merit-based environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for a complex financial product landscape with diverse user needs and regulatory considerations.

• Balancing user experience with business requirements and technical constraints in a fast-paced startup environment.

• Adapting to evolving design trends and technologies while maintaining consistency across platforms.

Learning & Development Opportunities:

• Deepen expertise in FinTech product design and user behavior within financial services.

• Expand skills in UX research, usability testing, and data analysis.

• Opportunities to contribute to the growth and evolution of Cermati's design system.

• Potential for leadership development, mentoring junior designers, and taking ownership of significant product features.

📝 Enhancement Note: This role offers the chance to tackle unique challenges within the FinTech space and grow significantly by contributing to a rapidly developing product and company.

💡 Interview Preparation

Strategy Questions:

• "Describe a challenging product design project from your portfolio. What was the problem, your approach, and the outcome?" (Focus on process, rationale, and impact.)

• "How do you approach designing for multiple platforms (desktop, iOS, Android) while maintaining a consistent user experience?" (Demonstrate understanding of platform conventions and design systems.)

Company & Culture Questions:

• "What interests you about Cermati and the FinTech industry?" (Research Cermati's mission and market position.)

• "How do you handle feedback on your designs, especially if it conflicts with your initial vision?" (Emphasize collaboration and openness to iteration.)

Portfolio Presentation Strategy:

• Structure your presentation around a clear narrative for each case study: problem, research, ideation, design solutions, and results/impact.

• Be prepared to discuss the specific tools you used (Figma, Sketch, etc.) and your workflow.

• Clearly articulate the "why" behind your design decisions, linking them back to user needs and business goals.

• If you have experience with usability testing, showcase how you used feedback to iterate and improve your designs.

📝 Enhancement Note: Candidates should prepare to demonstrate not just design skills but also strategic thinking, problem-solving abilities, and a strong understanding of user-centered design principles within the context of FinTech.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on SmartRecruiters.

• Curate your online portfolio: Ensure it highlights your best work relevant to UI/UX and Product Design, with detailed case studies. Tailor the showcased projects to demonstrate experience with web and mobile applications, and ideally, financial products.

• Optimize your resume: Clearly list your experience with Figma, Sketch, Adobe Creative Suite, Zeplin, and prototyping tools. Quantify achievements where possible, focusing on design impact.

• Prepare your portfolio presentation: Practice walking through 2-3 key projects, explaining your design process, rationale, and the outcomes achieved. Be ready to discuss your approach to user research and iteration.

• Research Cermati.com: Understand their mission, products, and target audience. Familiarize yourself with their current app/website to identify areas for potential design improvement and to inform your interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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