Product Designer

Street Group
Full-time£45k-55k/year (GBP)

📍 Job Overview

Job Title: Product Designer

Company: Street Group

Location: Manchester, England, United Kingdom

Job Type: FULL_TIME

Category: Product Design / User Experience

Date Posted: March 30, 2026

Experience Level: 2-5 Years

Remote Status: Hybrid (up to 4 days WFH)

🚀 Role Summary

  • This role is for a Product Designer who will be a strategic partner within a cross-functional squad, influencing product roadmap and feature definition, not just executing design tasks.

  • You will be expected to proactively engage with users to understand pain points and validate designs, moving beyond theoretical exercises to practical application.

  • The position emphasizes an AI-native, code-first workflow, leveraging tools like Claude Code for rapid UI tweaks and faster feedback loops directly in the live product.

  • You will be responsible for creating polished, intuitive user experiences that aim to set a new industry standard within the PropTech sector.

📝 Enhancement Note: While the title is "Product Designer," the description heavily emphasizes UX design responsibilities, user research, and strategic input on roadmap, indicating a strong UX focus within the product design role. The mention of "L4 Product Designer" suggests a mid-level position with significant autonomy and impact.

📈 Primary Responsibilities

  • Partner with Product Managers and Engineers to proactively shape the product roadmap and decide on future build priorities, taking initiative rather than being purely reactive.

  • Conduct direct user research, including calls and in-branch visits, to deeply understand pain points and effectively test new workflows and prototypes.

  • Translate user insights and business requirements into tangible design artifacts, progressing from low-fidelity sketches to high-fidelity, polished prototypes in Figma.

  • Facilitate collaborative workshops for synthesizing research findings, ideating solutions, and aligning team perspectives on product direction.

  • Leverage AI-native tools (e.g., Claude Code) to understand technical constraints and implement small UI tweaks directly in the live product, enabling rapid design iteration and testing in the browser.

  • Maintain and evolve design systems, ensuring consistency and scalability across the product suite.

  • Articulate and champion design decisions, clearly explaining the rationale behind choices to engineers, PMs, and other stakeholders.

📝 Enhancement Note: The responsibilities highlight a hands-on approach to design, user engagement, and strategic contribution. The integration of AI tools for direct UI iteration is a key differentiator, requiring a designer comfortable with a code-first, rapid-feedback environment.

🎓 Skills & Qualifications

Education: No specific educational qualifications are listed, implying that practical experience and demonstrated skills are prioritized over formal degrees.

Experience: Approximately 3 years of Product/UX Design experience, with a preference for SaaS or complex product environments.

Required Skills:

  • Fluency in Figma and proficiency in creating and maintaining design systems.

  • Demonstrated ability to conduct independent user research and usability testing.

  • Strong communication skills, with the ability to articulate design decisions and their rationale to technical and non-technical stakeholders.

  • Experience in thinking from first principles and challenging conventional patterns to find optimal solutions.

Preferred Skills:

  • Experience within the PropTech industry or a similar complex B2B SaaS environment.

  • Familiarity with AI tools for design assistance or direct UI manipulation (e.g., Claude Code).

  • Experience facilitating design workshops and collaborative ideation sessions.

  • A portfolio showcasing complex marketing journeys or B2B SaaS product designs with a focus on business impact.

📝 Enhancement Note: The emphasis on "around 3 years" suggests flexibility, and the encouragement for under-represented groups to apply implies that meeting 100% of criteria is not strictly enforced. The "AI-native, code-first workflow" is a critical skill requirement that differentiates this role from traditional product design positions.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Showcase a strong understanding of user-centered design principles applied to complex B2B SaaS products.

  • Include case studies demonstrating the impact of your design decisions on user pain points and business objectives (e.g., conversion rates, efficiency gains for estate agents).

  • Highlight your process for conducting user research, synthesizing findings, and iterating on designs based on feedback.

  • Demonstrate proficiency in Figma, including the creation and maintenance of design systems.

Process Documentation:

  • Evidence of your methodology for moving from initial problem definition and user research through ideation, prototyping, testing, and final implementation.

  • Examples of how you've used data and user feedback to inform design choices and measure the success of implemented solutions.

  • Clear articulation of your approach to working within a cross-functional team, including how you handle constructive challenges and feedback.

📝 Enhancement Note: The role's emphasis on strategic partnership and user-centricity means the portfolio should not just present polished final screens, but also the thought process, research, and collaborative journey behind them, particularly showcasing impact on business outcomes for estate agents. The AI-native workflow aspect should ideally be reflected in how rapid prototyping and testing were achieved.

💵 Compensation & Benefits

Salary Range: £45,000 - £55,000 per annum, dependent on experience. The company is open to discussing salary outside this range for exceptional candidates who may be more or less experienced than anticipated.

Benefits:

  • Hybrid Working: Flexibility to work from home up to 4 days per week.

  • Holiday Bonus: £1,000 towards a holiday after the first year of employment.

  • Professional Development Support: £500 yearly L&D budget for career development.

  • Birthday Off: Paid day off for your birthday.

  • Volunteering Days: 2 paid days per year for volunteering.

  • Enhanced Parental Leave: Enhanced maternity, paternity, and adoption pay.

  • Mental Health Support: Access to support via Health Assured.

  • Well-being Initiatives: Regular company-wide well-being programs.

  • Flexible Working Hours: Adaptable work schedule.

  • Public Transport Loans: Season ticket loans for commuters.

  • Paid Menopause Leave: Support for employees experiencing menopause.

  • Holiday Buying Scheme: Option to purchase additional annual leave.

  • Joining an ambitious, fast-growing PropTech company.

  • Company and team off-sites, events, and happy hours.

  • Cycle to Work Scheme.

  • Electric Car Salary Sacrifice Scheme.

  • Climate-Positive Company Initiatives.

  • Relaxed office environment with welcome office dogs.

  • Fully stocked fridge with drinks on Friday afternoons.

Working Hours: Standard working hours are implied to be around 40 hours per week, with flexible working hours available.

📝 Enhancement Note: The salary range is competitive for a mid-level Product Designer in the UK, particularly in Manchester. The extensive list of benefits underscores the company's commitment to employee well-being, work-life balance, and professional growth, which are attractive to operations-minded professionals seeking a supportive environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: PropTech (Property Technology). Street Group aims to be the leading creator of delightful experiences for all parties involved in property transactions, aiming to improve the industry through technology for UK Estate Agencies.

Company Size: Street Group is described as one of the fastest-growing PropTech companies in the UK, suggesting a dynamic, scaling environment. While exact numbers aren't provided, the growth trajectory implies a company that is agile and expanding its team.

Founded: Not specified, but the company's rapid growth suggests it is likely a relatively young but established entity in the PropTech space.

Team Structure:

  • The Product Designer will be embedded within a cross-functional product team (squad), working closely with Product Managers and Engineers.

  • This structure implies a collaborative, team-oriented approach where design is integrated from the outset of product development.

Methodology:

  • Strategic Partnership: Design is viewed as a competitive advantage, with designers acting as strategic partners in defining what is built, not just how it looks.

  • User-Centricity: A strong emphasis on direct user engagement through calls and in-branch visits for validation and understanding pain points. The company "doesn't guess; they ask."

  • Agility & Trust: Rejection of rigid, box-ticking processes, with trust placed in designers and teams to determine the appropriate discovery and execution phases.

  • AI-Native Workflow: Integration of AI tools for efficient design iteration and technical feasibility checks, accelerating feedback loops.

Company Website: https://www.streetgroup.co.uk/

📝 Enhancement Note: The company culture is characterized by rapid growth, a strong emphasis on user feedback, strategic design integration, and embracing cutting-edge technology like AI. This environment is ideal for proactive, collaborative designers who thrive on impact and innovation.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an "L4 Product Designer," typically indicating a mid-level position. It requires around 3 years of experience and involves significant autonomy, strategic input, and direct user interaction, moving beyond execution to influencing product direction.

Reporting Structure: The Product Designer will report within a cross-functional product team, working closely with Product Managers and Engineers. While a direct manager isn't specified, the reporting structure is likely within a Product or Design leadership hierarchy, with close collaboration being key.

Operations Impact: The designs created will directly shape how estate agents run their businesses daily, impacting their operational efficiency and bottom line. This role has a tangible impact on the core functionality and user experience of the company's technology offerings, directly contributing to the company's mission of elevating UK Estate Agencies.

Growth Opportunities:

  • Skill Advancement: Deepen expertise in SaaS product design, user research methodologies, and design system management. Gain hands-on experience with AI-driven design workflows.

  • Career Progression: Potential to move into more senior Product Designer roles, lead design initiatives, or specialize in areas like user research or design operations.

  • Strategic Influence: Develop skills in product strategy, roadmap contribution, and influencing stakeholders, moving towards a more strategic product leadership path.

  • Learning & Development: Access to a £500 yearly L&D budget, mentorship opportunities within a growing company, and exposure to cutting-edge technology.

📝 Enhancement Note: The "L4" designation, combined with the strategic responsibilities, suggests this role offers significant growth potential within a scaling PropTech company. The emphasis on proactive problem-solving and user engagement prepares individuals for more senior and impactful roles in product development.

🌐 Work Environment

Office Type: Street Group offers a hybrid-working model, allowing employees to work from home up to 4 days per week. The office environment is described as "comfortable, relaxed" and welcomes office dogs.

Office Location(s): The primary office location is Manchester, England. Specific details about the office amenities or exact location within Manchester are not provided, but it is implied to be a functional and pleasant workspace.

Workspace Context:

  • Collaborative Environment: Designed for cross-functional collaboration with Product Managers and Engineers, encouraging constant interaction and feedback.

  • Technology Focus: Access to modern design tools (Figma) and cutting-edge AI technologies for design and development workflows.

  • User Immersion: Opportunities to visit users in their branches, providing a direct connection to the real-world application of designs.

  • Relaxed Atmosphere: A comfortable office space that fosters creativity and productivity, including the unique perk of office dogs.

Work Schedule: While the standard is implied to be around 40 hours per week, the company offers flexible working hours, allowing for better work-life integration and accommodating personal needs around core collaboration times.

📝 Enhancement Note: The hybrid model and flexible hours cater to modern workforce preferences, while the relaxed office atmosphere and user-immersion opportunities create a dynamic and engaging work environment conducive to innovative product design.

📄 Application & Portfolio Review Process

Interview Process:

  • Stage 1: Introductory Call: An initial conversation with the Talent team to assess general fit and interest.

  • Stage 2: Design Task: A practical exercise to evaluate design skills, problem-solving abilities, and approach to a given challenge.

  • Stage 3: Technical Interview: A discussion with the Head of UX to delve deeper into design craft, technical understanding, and UX principles.

  • Stage 4: Final Interview: A meeting with the Head of Product to assess strategic thinking, cultural fit, and overall alignment with the company's vision.

Portfolio Review Tips:

  • Showcase Process: Emphasize your journey from problem identification through research, ideation, prototyping, testing, and iteration. Clearly articulate why you made specific design decisions.

  • Quantify Impact: Wherever possible, use metrics to demonstrate the success of your designs. For this role, focus on how your designs improved efficiency or profitability for estate agents.

  • Highlight Collaboration: Include examples of how you partnered with PMs and Engineers, showcasing your ability to work effectively in a cross-functional team and handle constructive challenges.

  • Demonstrate User-Centricity: Provide evidence of user research conducted and how that research directly informed your design solutions.

  • Figma & Design Systems: Ensure your Figma skills and experience with design systems are evident.

  • AI Integration: If possible, discuss any experience or thought process around using AI tools in your design workflow to speed up iterations or explore solutions.

Challenge Preparation:

  • Understand the Business: Research Street Group, its mission in the PropTech space, and the challenges faced by UK Estate Agencies.

  • Prepare Case Studies: Be ready to walk through 1-2 key projects from your portfolio, focusing on the problem, your process, your role, the challenges, and the outcomes.

  • Articulate Your "Why": Practice clearly explaining the rationale behind your design decisions and how they align with business goals and user needs.

  • Prepare Questions: Have thoughtful questions ready for each interviewer about the product, team, company culture, and strategic direction.

  • Embrace AI: Be prepared to discuss your perspective on AI in design and how you might leverage tools like Claude Code.

📝 Enhancement Note: The interview process is structured to assess a range of skills from initial fit to strategic depth. A strong portfolio that clearly articulates process, user impact, and collaborative approach, with an awareness of AI integration, will be crucial for success.

🛠 Tools & Technology Stack

Primary Tools:

  • Figma: The primary tool for UI design, prototyping, and design system management. Proficiency is mandatory.

  • Design Systems: Experience in creating, maintaining, and leveraging design systems for consistency and scalability.

Analytics & Reporting:

CRM & Automation:

AI & Workflow Tools:

  • Claude Code (or similar AI coding assistants): A key tool for enabling an "AI-native, code-first workflow," allowing designers to "vibe code" small UI tweaks directly in the live product and get instant answers on technical constraints.

📝 Enhancement Note: The technology stack is centered around Figma and design systems, with a significant emphasis on leveraging AI tools like Claude Code to accelerate the design-to-development feedback loop. This indicates a forward-thinking approach to design operations and efficiency.

👥 Team Culture & Values

Operations Values:

  • Design as a Competitive Advantage: The company views design not just as a function but as a critical driver of business success and market differentiation.

  • User-Centricity & Empathy: A deep commitment to understanding and serving users (estate agents) by actively seeking their feedback and insights.

  • Proactive Problem-Solving: Encouragement for individuals to identify problems and proactively drive solutions, rather than waiting for direction.

  • Agility & Adaptability: A culture that embraces change, avoids rigid processes, and trusts teams to adapt their methods to suit the task at hand.

  • Collaboration & Challenge: Openness to constructive debate and challenge among team members (PMs, Engineers, Designers) to achieve the best possible outcomes.

  • Innovation: Embracing cutting-edge technologies like AI to enhance workflows and product capabilities.

Collaboration Style:

  • Cross-Functional Integration: Designers are integral members of cross-functional squads, working in close partnership with PMs and Engineers from roadmap definition through execution.

  • Open Communication: Encourages direct dialogue, feedback exchange, and challenging each other's approaches to drive continuous improvement.

  • User-Driven Feedback Loops: Rapidly incorporating user feedback into the design process through direct interaction and testing.

  • Shared Ownership: A sense that product success is a collective effort, with designers contributing strategically to what is built.

📝 Enhancement Note: The company values a proactive, user-focused, and highly collaborative approach to design. Individuals who are comfortable with ambiguity, enjoy challenging discussions, and are eager to leverage new technologies will thrive in this environment.

⚡ Challenges & Growth Opportunities

Challenges:

  • Pace and Ambiguity: The fast-moving nature of a growing PropTech company and the rejection of rigid processes can be stressful for those who prefer a predictable, linear workflow.

  • Constant Collaboration & Challenge: If you prefer to work in a silo or avoid constructive debate with engineers and PMs, this environment might be difficult.

  • Proactive Ownership: The expectation to see problems and proactively chase solutions requires a high degree of self-motivation and initiative.

  • Rapid Iteration with AI: Mastering and effectively integrating AI tools like Claude Code into the design workflow to achieve rapid iterations will be an ongoing learning curve.

Learning & Development Opportunities:

  • Advanced Design Skills: Opportunities to hone skills in complex SaaS design, user research, and design systems within a rapidly growing company.

  • Strategic Product Input: Gaining experience in shaping product roadmaps and influencing strategic decisions, moving beyond pure execution.

  • AI in Design: Becoming proficient in utilizing AI tools for design, coding, and rapid prototyping, positioning you at the forefront of design technology.

  • Industry Exposure: Deep dive into the PropTech industry and the specific operational needs of estate agencies.

  • Leadership Potential: The role's strategic nature and growth trajectory offer a path towards senior design roles or leadership positions.

  • Formal Learning: Access to a £500 annual L&D budget for courses, conferences, or certifications.

📝 Enhancement Note: The challenges are directly tied to the company's strengths: its agility, collaborative culture, and innovative approach. Overcoming these challenges presents significant opportunities for professional growth and skill development in a modern design context.

💡 Interview Preparation

Strategy Questions:

  • Product Strategy: "How would you approach defining the product roadmap for a new feature aimed at increasing agent efficiency?" Expect to discuss first principles thinking, user research, and potential trade-offs.

  • User Research & Validation: "Describe a time you used user research to pivot a design direction. What was the process, and what was the outcome?" Be prepared to detail your research methods and how you validated prototypes.

  • Collaboration & Conflict Resolution: "How do you handle disagreements with engineers or PMs about design decisions?" Focus on your communication style, ability to articulate rationale, and commitment to finding the best solution.

  • AI in Design: "How do you see AI tools like Claude Code changing the role of a Product Designer?" Prepare to discuss your thoughts on efficiency gains, potential challenges, and how you'd integrate such tools.

Company & Culture Questions:

  • Understanding the Business: "What interests you about the PropTech industry and Street Group's mission?" Show you've researched the company and understand its market position.

  • Team Dynamics: "How do you see yourself contributing to a cross-functional product team?" Highlight your collaborative approach and willingness to be challenged.

  • Design Philosophy: "What does 'design as a competitive advantage' mean to you?" Articulate your understanding of design's strategic role.

Portfolio Presentation Strategy:

  • Tell a Story: For each case study, structure it as a narrative: the problem, your role, the process (research, ideation, iteration), the solution, and the impact (quantified if possible).

  • Focus on "Why": Clearly articulate the reasoning behind your design choices and how they addressed user needs and business goals.

  • Demonstrate Process, Not Just Polish: Show sketches, wireframes, user flows, and testing feedback to illustrate your design thinking and iterative process.

  • Highlight Collaboration: Mention how you worked with PMs and Engineers and how feedback was incorporated.

  • Prepare for Technical Discussions: Be ready to discuss technical constraints and how your designs are feasible, especially with the AI-native workflow.

  • Be Ready to Discuss AI Use: If you have experience, be prepared to share it. If not, discuss how you might approach using AI tools in your design process.

📝 Enhancement Note: The interview process is designed to assess not only design craft but also strategic thinking, user empathy, and collaborative capabilities. Preparation should focus on demonstrating a proactive, user-centric, and adaptable approach, with an understanding of the company's innovative use of AI.

📌 Application Steps

To apply for this Product Designer position:

  • Submit your application through the provided link on Ashby HQ.

  • Portfolio Customization: Tailor your portfolio to highlight projects that demonstrate your experience in SaaS, complex product design, user research, and your ability to drive business impact for end-users (estate agents). Emphasize case studies that show your process from problem to solution.

  • Resume Optimization: Ensure your resume clearly outlines your ~3 years of relevant experience, highlighting proficiency in Figma, design systems, user research, and any experience with AI tools or code-first workflows. Use keywords from the job description.

  • Interview Preparation: Practice articulating your design process, decision-making rationale, and collaborative approach. Prepare to discuss your understanding of Street Group's mission and the PropTech industry.

  • Company Research: Thoroughly research Street Group, its products, its mission to elevate estate agencies, and its commitment to innovation and user-centricity. Understand their "AI-native, code-first workflow" philosophy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates should possess around 3 years of Product/UX Design experience, ideally within SaaS or complex product environments, and must be fluent in Figma and capable of maintaining design systems. A key requirement is the comfort level in independently conducting user research and usability testing, alongside the ability to clearly articulate design decisions to technical and business stakeholders.