Product Designer
š Job Overview
Job Title: Product Designer
Company: LeadOwl
Location: Argentina
Job Type: Full-Time
Category: Product Design / UX/UI
Date Posted: October 2, 2025
Experience Level: Mid-Level (2-5 years)
Remote Status: Fully Remote
š Role Summary
- Drive end-to-end product design, from initial research and wireframing to high-fidelity prototypes and polished UI, focusing on transforming complex workflows into intuitive user experiences.
- Collaborate closely with founders, product managers, and engineering teams to define, prioritize, and implement innovative design solutions that align with business objectives.
- Champion user experience by translating customer insights and data-driven feedback into engaging and scalable product features.
- Maintain and evolve a comprehensive design system to ensure visual cohesion, scalability, and efficiency across all product offerings.
- Deliver pixel-perfect visual assets and detailed specifications for seamless engineering handoff, ensuring rapid iteration and timely product releases.
š Enhancement Note: This role is positioned for a Product Designer with a strong blend of UX research and UI execution capabilities, ideal for a fast-paced startup environment. The emphasis on "end-to-end" ownership and direct collaboration with founders suggests a high-impact position where strategic thinking and design leadership are critical. The requirement for rapid iteration and delivery implies a need for a designer comfortable with agile methodologies and data-informed decision-making.
š Primary Responsibilities
- Lead the entire product design lifecycle, encompassing user research, ideation, wireframing, prototyping, and final UI design for LeadOwl's marketplace and subscription products.
- Translate user needs, business goals, and complex technical requirements into elegant, intuitive, and user-friendly product interfaces.
- Actively participate in product strategy discussions, providing design expertise and advocating for user-centric solutions.
- Develop detailed user flows, interactive prototypes, and wireframes to effectively communicate design concepts and gather feedback from stakeholders.
- Establish, maintain, and expand a scalable design system to ensure brand consistency, streamline design processes, and facilitate efficient collaboration with engineering.
- Conduct user testing and usability studies to gather actionable insights for design iteration and product improvement.
- Analyze performance metrics and user feedback to continuously optimize existing features and inform future design decisions.
- Prepare and hand off high-quality visual assets and design specifications to the engineering team, ensuring accurate implementation.
š Enhancement Note: The responsibilities highlight a proactive and autonomous design role. The emphasis on "advocating for user experience while aligning with company strategy" indicates a need for a designer who can balance user needs with business realities. The mention of "iterating rapidly based on data, feedback, and performance metrics" points to a data-driven approach to design optimization, a key aspect of modern product development.
š Skills & Qualifications
Education: While no specific degree is mandated, a strong understanding of design principles, user-centered design methodologies, and human-computer interaction is expected, typically gained through formal education, bootcamps, or equivalent practical experience.
Experience: A minimum of 2-5 years of professional experience as a Product Designer, UI/UX Designer, or in a similar role, with a proven track record in SaaS, marketplace, or product-led growth companies.
Required Skills:
- Demonstrated expertise in the full product design process: user research, information architecture, wireframing, prototyping, and UI design.
- Proficiency with modern design and prototyping tools, with a strong preference for Figma.
- Solid understanding of usability principles, accessibility standards, user-centered design methodologies, and interaction design patterns.
- Experience designing responsive layouts for various devices and platforms.
- Exceptional collaboration and communication skills, with the ability to articulate design decisions and work effectively with cross-functional teams (product managers, engineers, founders).
- Ability to thrive in a fast-paced, dynamic startup environment, managing multiple projects concurrently.
- Strong self-motivation, accountability, and a proactive approach to problem-solving and task completion.
- Fluent in English, with the ability to communicate complex ideas clearly and concisely.
Preferred Skills:
- Experience designing for two-sided marketplaces, understanding the unique challenges and opportunities of platform dynamics.
- Exposure to designing marketing sites, landing pages, or growth-focused features that drive user acquisition and conversion.
- Graphic design skills, including branding, visual identity, and creating marketing assets.
- Familiarity with motion design, advanced prototyping techniques, or crafting engaging microinteractions.
- Basic understanding of front-end development concepts (HTML, CSS, JavaScript) to foster better collaboration with engineering and inform design feasibility.
š Enhancement Note: The "2-5 years" experience level suggests a mid-level designer comfortable taking ownership and driving projects, rather than an entry-level or senior strategic role. The explicit mention of Figma as a preferred tool is a critical technical requirement for many modern design roles. The "fluent in English, based in North or South America" requirement is crucial for time zone alignment and communication efficiency in a remote, async-first environment.
š Process & Systems Portfolio Requirements
Portfolio Essentials:
- A comprehensive portfolio showcasing a minimum of 3-5 distinct product design projects that highlight your end-to-end design process.
- Projects should demonstrate a clear understanding of user research methodologies, problem definition, ideation, wireframing, prototyping, UI execution, and post-launch iteration.
- For each project, clearly articulate the problem you were solving, your role and contributions, the design decisions you made, and the impact of your work (quantified where possible).
- Showcase proficiency in Figma or equivalent design tools, demonstrating your ability to create complex interfaces and interactive prototypes.
- Include examples of how you have applied user-centered design principles and translated customer insights into tangible design solutions.
Process Documentation:
- Evidence of creating and maintaining design systems, including style guides, component libraries, and pattern documentation.
- Examples of user flow diagrams and wireframes that illustrate complex workflows and proposed solutions.
- Case studies detailing how you have iterated on designs based on user feedback, A/B testing, or performance metrics.
- Documentation demonstrating collaboration with engineering teams, including clear handoff procedures and asset organization.
š Enhancement Note: A strong portfolio is non-negotiable for this role, serving as the primary evaluation tool for design thinking and execution capabilities. The emphasis on "impact" and "quantified results" suggests that candidates should be prepared to discuss the business outcomes of their design work, aligning with the company's growth-oriented culture. The mention of design systems underscores the need for scalable and maintainable design practices.
šµ Compensation & Benefits
Salary Range: $2,000 ā $3,500 USD per month. This range is competitive for a mid-level Product Designer in South America, considering the remote nature of the role and the company's stage.
Benefits:
- Two weeks of paid vacation annually, providing opportunities for rest and rejuvenation.
- Annual performance bonus tied directly to company growth, aligning individual success with organizational achievements.
- Significant opportunities for career advancement and compensation growth as the company scales, offering a clear path for development.
- Fully remote work environment with a focus on asynchronous communication, promoting work-life balance and flexibility.
Working Hours: While a standard 40-hour work week is typical, the role emphasizes flexibility and asynchronous work, allowing for adaptable scheduling as long as deadlines are met and collaboration with teams in the Americas is facilitated.
š Enhancement Note: The salary is presented in USD, which is common for remote roles in Latin America, offering a stable and often more attractive compensation package than local currency equivalents. The benefits package focuses on growth and flexibility, aligning with the expectations of talent in the tech industry, particularly in a startup context. The explicit mention of "async work" is a key differentiator for remote roles, suggesting a culture that prioritizes focused work and autonomy.
šÆ Team & Company Context
š¢ Company Culture
Industry: Technology, specifically focused on SaaS, marketplaces, and product-led growth. LeadOwl operates in a dynamic sector where innovation and user adoption are paramount.
Company Size: LeadOwl is described as a "fast-growing company," implying a startup or early-stage growth phase. This typically means a lean, agile team where individual contributions have a significant impact.
Founded: The founding date is not specified, but the context of being "fast-growing" and having founders directly involved in design discussions suggests a relatively young company with ambitious expansion plans.
Team Structure:
- The Product Design function will likely be integrated within a small, agile product team, reporting directly to founders or a head of product.
- Collaboration is expected to be highly cross-functional, involving close partnerships with product management, engineering, and potentially marketing or growth teams.
- The "founders collaborate closely" statement indicates a flat hierarchy and direct access to leadership.
Methodology:
- Emphasis on rapid iteration and data-driven decision-making, utilizing user insights, performance metrics, and A/B testing to inform design improvements.
- A product-led growth (PLG) approach is implied, where the product itself is a primary driver of customer acquisition, conversion, and expansion.
- Agile development methodologies are likely employed, requiring designers to be adaptable and responsive to changing priorities and feedback.
Company Website: https://leadowl.com/
š Enhancement Note: The company culture appears to be entrepreneurial, fast-paced, and focused on impact. The direct involvement of founders in design discussions suggests an environment where design is highly valued and has a direct line to strategic decision-making. The emphasis on PLG means the product design will be instrumental in driving business growth.
š Career & Growth Analysis
Operations Career Level: This role is positioned as a Mid-Level Product Designer (2-5 years of experience). The designer is expected to lead projects end-to-end, demonstrating autonomy and a strong grasp of both UX strategy and UI execution, rather than being a junior contributor or a senior strategic leader.
Reporting Structure: The designer will report directly to founders or senior product leadership, indicating a direct line of communication and influence. This structure fosters rapid decision-making and allows for significant impact on product direction.
Operations Impact: The Product Designer will have a direct and measurable impact on LeadOwl's business success by enhancing user experience, driving user adoption, improving conversion rates, and contributing to customer retention, all of which are critical for a product-led growth strategy.
Growth Opportunities:
- Skill Advancement: Opportunity to deepen expertise in specific areas of product design, such as complex marketplace dynamics, growth design, or advanced prototyping, through hands-on project experience.
- Leadership Potential: As the company scales, there will be opportunities to mentor junior designers, take on more strategic product initiatives, and potentially lead the design function.
- Compensation Growth: Explicitly mentioned as a significant opportunity, tied to company growth and individual performance, offering a clear path for increased earning potential.
š Enhancement Note: The growth trajectory at a fast-growing startup like LeadOwl can be rapid. Candidates should be prepared to discuss how they see their skills evolving and how they can contribute to the company's scaling efforts. The emphasis on "significant opportunity for career and compensation growth" suggests that this is a role designed for ambitious individuals looking for accelerated development.
š Work Environment
Office Type: Fully Remote. This role offers complete flexibility in terms of work location, with no requirement for physical office presence.
Office Location(s): Candidates must be based in North or South America to facilitate time zone alignment for collaboration and asynchronous work.
Workspace Context:
- Collaborative Environment: While remote, the role emphasizes close collaboration with founders, product managers, and engineers. This will likely involve frequent use of virtual collaboration tools and scheduled virtual meetings.
- Tools & Technology: Access to modern design tools (Figma), communication platforms (e.g., Slack, Zoom), and project management software will be essential for effective remote work.
- Async-First Culture: The emphasis on asynchronous work suggests an environment where focused individual work is valued, and communication is intentional and well-documented, reducing the need for constant real-time interaction.
Work Schedule: Flexible, with an emphasis on asynchronous work. While a standard full-time commitment is expected, the exact hours can often be adjusted to suit individual productivity patterns, provided deadlines are met and collaboration across different time zones in the Americas is managed effectively.
š Enhancement Note: The "async work" component is a critical aspect of the work environment. Candidates should be comfortable with documented communication, managing their own time effectively, and proactively sharing updates. This environment is ideal for individuals who thrive on autonomy and focused work.
š Application & Portfolio Review Process
Interview Process:
- Initial Screening: Review of application materials, focusing on resume and portfolio to assess experience and alignment with core requirements.
- Portfolio Presentation & Deep Dive: A dedicated session where the candidate presents selected projects from their portfolio, discussing their design process, decision-making, and impact. Expect detailed questions about their contributions, challenges, and outcomes.
- Cross-Functional Interview: Meeting with founders and/or product/engineering leads to assess collaboration skills, strategic thinking, cultural fit, and understanding of SaaS/marketplace dynamics.
- Design Challenge (Potentially): A practical exercise to evaluate problem-solving skills, design thinking, and ability to translate requirements into design solutions within a given timeframe.
- Final Interview: May involve a discussion with a founder to finalize fit and discuss role expectations.
Portfolio Review Tips:
- Curate Wisely: Select 2-3 of your strongest projects that best demonstrate the end-to-end process, user focus, and impact relevant to LeadOwl's business (SaaS, marketplaces).
- Tell a Story: For each project, clearly articulate the problem, your role, your process, the challenges faced, your solutions, and the quantifiable results. Use visuals effectively to guide the narrative.
- Highlight Figma Proficiency: Ensure your portfolio showcases your ability to create sophisticated UI and interactive prototypes within Figma.
- Quantify Impact: Wherever possible, include metrics that demonstrate the success of your designs (e.g., increased conversion rates, reduced user error, improved engagement).
- Tailor to LeadOwl: Briefly explain why your experience and approach are a good fit for LeadOwl's mission and stage.
Challenge Preparation:
- Understand the Context: If a design challenge is provided, thoroughly analyze the brief, identify the core problem, and understand the target user and business goals.
- Focus on Process: Demonstrate your design thinking process, not just the final UI. Outline your research, ideation, and iteration steps.
- Communicate Clearly: Be prepared to articulate your reasoning and decisions, especially if presenting your work.
- Time Management: Practice working within time constraints if a timed challenge is expected.
š Enhancement Note: The interview process is designed to thoroughly assess both design craft and strategic thinking. The emphasis on a portfolio presentation and potential design challenge means candidates must be prepared to showcase their practical skills and thought processes in detail. Understanding LeadOwl's business model (marketplace, SaaS) is crucial for framing responses and project selections.
š Tools & Technology Stack
Primary Tools:
- Figma: This is the primary design and prototyping tool required. Proficiency in creating complex interfaces, interactive prototypes, and leveraging advanced features is essential.
- Design System Tools: Experience with tools or methodologies for building and maintaining design systems (e.g., Storybook integration, component libraries within Figma).
Analytics & Reporting:
- Analytics Platforms (e.g., Google Analytics, Mixpanel, Amplitude): Familiarity with using analytics to understand user behavior, track product performance, and inform design decisions.
- User Feedback Tools (e.g., Hotjar, UserTesting.com): Experience with tools that gather qualitative and quantitative user feedback.
CRM & Automation:
- While not a direct responsibility, a basic understanding of CRM systems (like Salesforce, HubSpot) and marketing automation platforms can help in understanding user journeys and collaborating with growth teams.
- Project Management Tools (e.g., Jira, Asana, Trello): Experience using these tools for task management, sprint planning, and workflow tracking.
š Enhancement Note: Figma is highlighted as a critical tool. Candidates should be prepared to discuss their workflow within Figma, including its collaborative features, prototyping capabilities, and design system integration. Familiarity with analytics tools is important for a data-driven design approach, even if the designer isn't directly responsible for analysis.
š„ Team Culture & Values
Operations Values:
- User-Centricity: A deep commitment to understanding and serving user needs, ensuring that design solutions are intuitive, effective, and delightful.
- Collaboration: Valuing open communication and teamwork, working closely with cross-functional partners to achieve shared goals.
- Data-Driven Decision Making: Utilizing data, metrics, and user feedback to inform design choices and measure impact.
- Agility & Iteration: Embracing a fast-paced environment, being comfortable with rapid prototyping, testing, and iterative improvement.
- Ownership & Accountability: Taking responsibility for projects from inception to completion and driving them to successful outcomes.
Collaboration Style:
- Cross-functional Integration: The design process is integrated with product management and engineering from the outset, fostering a collaborative approach to problem-solving.
- Feedback Culture: An open exchange of feedback is encouraged, both within the design process and with other teams, to ensure continuous improvement.
- Async Communication: A preference for clear, documented communication that respects individual focus time, while still ensuring timely responses and alignment.
š Enhancement Note: The values emphasize a proactive, collaborative, and results-oriented culture common in successful startups. The combination of user-centricity with data-driven decision-making is key. The async communication style is a significant cultural aspect that candidates should be prepared for and comfortable with.
ā” Challenges & Growth Opportunities
Challenges:
- Balancing Speed and Quality: The need to ship quickly in a startup environment while maintaining high design standards and ensuring user experience is not compromised.
- Designing for Complexity: Translating intricate marketplace dynamics and subscription models into simple, intuitive user interfaces.
- Remote Collaboration: Effectively collaborating and building strong relationships with a distributed team across different time zones.
- Evolving Design System: Continuously developing and maintaining a design system that scales with the company's rapid growth and product expansion.
Learning & Development Opportunities:
- Deep Dive into Marketplace Design: Gaining specialized experience in the unique challenges and opportunities of designing for two-sided marketplaces.
- Growth Design Expertise: Developing skills in optimizing conversion funnels, user onboarding, and retention strategies through design.
- Leadership Development: Opportunities to take on more strategic product leadership roles as the company grows, potentially mentoring junior designers.
- Industry Exposure: Learning best practices from founders and a growing team in a fast-paced tech environment.
š Enhancement Note: These challenges are typical for designers in high-growth startups. Candidates should be prepared to discuss how they have navigated similar situations, highlighting their problem-solving skills and adaptability. The growth opportunities are substantial for individuals who are proactive and eager to learn.
š” Interview Preparation
Strategy Questions:
- "Describe a complex workflow you designed and how you simplified it for users. What was the outcome?" (Focus on your process, user research, and impact.)
- "How do you balance user needs with business objectives and technical constraints in a fast-paced startup?" (Highlight your strategic thinking and negotiation skills.)
- "Walk me through a project where you had to iterate on a design based on data or user feedback. What did you learn and what changed?" (Demonstrate your data-driven approach and adaptability.)
Company & Culture Questions:
- "What interests you about LeadOwl's mission and our product?" (Research the company and product thoroughly.)
- "How do you approach asynchronous communication and collaboration in a remote team?" (Emphasize your proactive communication style and organizational skills.)
- "How would you contribute to building and maintaining a design system at LeadOwl?" (Showcase your understanding of design systems and their importance for scalability.)
Portfolio Presentation Strategy:
- Structure Your Narrative: For each project, use a clear story arc: Problem -> Your Role -> Process -> Solution -> Impact.
- Show, Don't Just Tell: Use visuals (wireframes, prototypes, final UI) to illustrate your design decisions and journey.
- Quantify Results: Be ready to discuss metrics and the tangible business outcomes of your work.
- Be Ready for Deep Dives: Anticipate detailed questions about your rationale, trade-offs, and contributions.
š Enhancement Note: Interview preparation should focus on demonstrating not just design skills, but also strategic thinking, collaboration capabilities, and a strong understanding of product-led growth principles. The ability to clearly articulate your process and the impact of your work is paramount.
š Application Steps
To apply for this Product Designer position:
- Submit your application through the provided link on Workable.
- Curate Your Portfolio: Select 2-3 of your most relevant projects that showcase end-to-end design, particularly for SaaS or marketplace products, and highlight your Figma proficiency and ability to drive impact.
- Tailor Your Resume: Emphasize keywords related to Product Design, UI/UX, Figma, SaaS, marketplaces, user research, prototyping, and data-driven iteration. Quantify achievements where possible.
- Prepare Your Portfolio Presentation: Practice walking through your selected projects, focusing on your thought process, decision-making, and the outcomes achieved. Be ready to discuss your approach to asynchronous work and remote collaboration.
- Research LeadOwl: Understand their product, target audience, and business model. Prepare thoughtful questions about their design challenges, team structure, and growth plans.
ā ļø Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Experience as a Product Designer or similar role in SaaS or product-led companies is required, along with a strong portfolio showcasing UX and UI skills. Proficiency in modern design tools and excellent collaboration skills are essential.