Product Designer

📍 Job Overview

Job Title: Product Designer Company: Fireblocks Location: Tel Aviv-Yafo, Tel Aviv District, Israel Job Type: Full-time Category: Product Design / UX/UI Date Posted: 2026-01-15T09:31:47 Experience Level: 5-10 years Remote Status: On-site

🚀 Role Summary

• Drive product innovation and shape the future of digital asset solutions through expert product design.
• Champion user-centric design principles, ensuring every product iteration addresses user needs and enhances the overall user experience.
• Collaborate closely with product managers, engineers, and stakeholders to translate complex requirements into intuitive and effective design solutions.
• Lead design initiatives, fostering a culture of continuous learning, professional growth, and creative problem-solving within a dynamic design squad.
• Contribute to the evolution of a sophisticated design system, ensuring consistency and scalability across Fireblocks' platform.

📝 Enhancement Note: This role is situated within the rapidly evolving digital asset and blockchain technology sector, requiring a Product Designer capable of navigating complexity and driving innovation. The emphasis on "professional courage" and "deliberate design" suggests a need for individuals who are not only skilled but also proactive and strategic in their approach to design challenges.

📈 Primary Responsibilities

• Conceptualize, design, and iterate on innovative product solutions for complex digital asset management systems, aligning with business objectives and user needs.
• Conduct user research, usability testing, and gather feedback to inform design decisions and ensure a user-centric approach throughout the product development lifecycle.
• Translate product requirements into detailed wireframes, mockups, prototypes, and high-fidelity designs, effectively communicating design rationale and trade-offs.
• Collaborate with cross-functional teams, including Product Management, Engineering, and Marketing, to ensure seamless integration of design into the product roadmap and development sprints.
• Advocate for design best practices, user experience principles, and the strategic use of design systems to maintain consistency and efficiency across the product suite.
• Manage multiple design projects simultaneously, balancing competing priorities, timelines, and resources while delivering high-quality design outcomes.
• Contribute to the continuous improvement of design processes, tools, and methodologies within the Fireblocks design team.

📝 Enhancement Note: The core responsibilities highlight a blend of strategic product thinking and hands-on design execution. The role requires not just the ability to create aesthetically pleasing interfaces but also to deeply understand complex systems, user needs, and business goals, translating these into tangible product improvements.

🎓 Skills & Qualifications

Education: Bachelor's degree in Human-Computer Interaction, Design, UX, or a related discipline. Experience: 4+ years of experience in product design of highly-complex systems, with a strong portfolio showcasing your design process and the impact of your work.

Required Skills:

• Proven experience in product design for complex systems, demonstrated through a robust portfolio.
• Deep understanding and application of user-centric design principles and methodologies.
• Proficiency in translating user needs and business requirements into intuitive and effective design solutions.
• Strong knowledge of the end-to-end design process, including research, ideation, prototyping, and testing.
• Experience working with and influencing design systems to ensure product consistency and scalability.
• Excellent communication and presentation skills, with the ability to articulate design decisions and rationale to diverse stakeholders.
• Demonstrable ability to balance competing priorities, manage time effectively, and deliver high-quality work under pressure.
• Keen eye for detail and a commitment to deliberate, thoughtful design execution.

Preferred Skills:

• Experience in the FinTech, digital assets, or blockchain industry.
• Familiarity with agile development methodologies and cross-functional team collaboration.
• Proficiency in advanced design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite, InVision).
• Experience conducting user research and usability testing.
• Ability to scope and estimate design efforts accurately.

📝 Enhancement Note: The requirement for 4+ years of experience specifically in "highly-complex systems" and the emphasis on a "strong portfolio showcasing your design process and the impact of your work" indicate that candidates will be evaluated on their ability to tackle intricate problems and demonstrate tangible results, not just aesthetic skills. The mention of "deliberate design" and "an eye for small details" suggests a focus on meticulous craftsmanship and strategic decision-making.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 diverse projects that highlight your product design process from problem identification to solution implementation.
• Clearly articulate the problem statement, user research, design challenges, your specific contributions, and the impact of your design solutions (quantifiable metrics preferred).
• Demonstrate expertise in user-centric design methodologies, including user research, journey mapping, wireframing, prototyping, and usability testing.
• Illustrate your experience with design systems, including how you've contributed to, utilized, or extended them to maintain consistency and scalability.
• Provide evidence of your ability to collaborate effectively with cross-functional teams (e.g., Product Managers, Engineers) and integrate feedback into your designs.

Process Documentation:

• Detail your approach to understanding complex user needs and translating them into actionable design requirements.
• Illustrate your workflow for iterative design, including how you incorporate feedback and conduct rapid prototyping and testing.
• Provide examples of how you've managed competing priorities and scoped design efforts within project timelines.
• Showcase your ability to communicate design decisions, rationale, and trade-offs to technical and non-technical stakeholders.

📝 Enhancement Note: The emphasis on a portfolio that demonstrates "design process and the impact of your work" is critical. Candidates should be prepared to walk through their decision-making at each stage and, ideally, present data or user feedback that validates the success of their designs. The requirement for experience with "highly-complex systems" means case studies should reflect this complexity.

💵 Compensation & Benefits

Salary Range: The estimated salary range for a Product Designer with 5-10 years of experience in Tel Aviv, Israel, is approximately ₪250,000 - ₪450,000 per year, depending on experience, specific skills, and performance. This range is based on industry benchmarks for experienced design professionals in a major tech hub like Tel Aviv, considering the cost of living and the company's position in the FinTech/digital assets sector.

Benefits:

• Comprehensive health insurance package.
• Opportunities for professional development, training, and attending industry conferences.
• Stock options or equity in a rapidly growing FinTech company.
• Generous paid time off and vacation policy.
• Collaborative and innovative work environment with a focus on employee well-being.
• Access to cutting-edge technology and tools in the digital asset space.
• Potential for hybrid work arrangements depending on team and project needs.

Working Hours: Standard full-time working hours are expected, typically around 40 hours per week. While the role is on-site, Fireblocks may offer some flexibility based on team needs and individual performance, encouraging a balance between structured work and efficient output.

📝 Enhancement Note: The salary range is an estimate based on industry data for experienced Product Designers in Tel Aviv, a high-cost-of-living and competitive tech market. Specific compensation will depend on the candidate's exact experience, portfolio strength, and negotiation. Benefits are typical for a growth-stage tech company in this sector.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (FinTech, Digital Assets, Blockchain, Cybersecurity) Company Size: 251-500 employees (as of recent data, indicating a growth-stage company). Founded: 2019. Fireblocks is a relatively young but rapidly scaling company, indicating a dynamic, fast-paced, and innovative environment.

Team Structure:

• The design squad is part of a larger product and engineering organization, emphasizing close collaboration.
• Designers work within cross-functional product teams, partnering directly with Product Managers and Engineers.
• Reporting likely to a Head of Design or Design Lead, with opportunities for direct interaction with senior leadership.
• A culture that values "professional courage" and "innovation" suggests an environment where new ideas are encouraged and challenging the status quo is part of the process.

Methodology:

• Product development likely follows agile or hybrid methodologies, requiring adaptability and iterative design.
• A strong emphasis on user-centricity and data-driven decision-making for product improvements.
• Focus on building secure, scalable, and complex systems for financial institutions and Web3 companies.
• The company's mission to "enable every business to easily and securely access digital assets" implies a culture focused on security, reliability, and user empowerment.

Company Website: https://www.fireblocks.com/

📝 Enhancement Note: Fireblocks is a leader in a cutting-edge industry. The company culture is likely to be fast-paced, innovative, and focused on solving complex technical challenges within the digital asset space. The size suggests a structure that allows for significant individual impact while maintaining a collaborative team dynamic.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-to-senior level Product Designer, requiring significant experience and the ability to lead design initiatives independently. It's not an entry-level or junior role, demanding a strong track record.

Reporting Structure: The Product Designer will likely report to a Design Lead or Head of Product Design. They will work within cross-functional product teams, collaborating closely with Product Managers and Software Engineers. This structure facilitates direct impact and clear communication channels.

Operations Impact: The Product Designer's work directly influences the usability, security, and adoption of Fireblocks' platform, which is critical for its target audience of financial institutions, banks, and Web3 companies. Successful designs translate into increased user satisfaction, operational efficiency for clients, and ultimately, revenue growth for Fireblocks. The role has a significant impact on the company's product-market fit and competitive advantage.

Growth Opportunities:

• Specialization: Deepen expertise in FinTech/digital asset design, complex system design, or user research methodologies.
• Leadership: Progress to Senior Product Designer, Lead Product Designer, or Design Manager roles, mentoring junior designers and leading larger design initiatives.
• Cross-functional Mobility: Develop a strong understanding of product strategy and engineering, potentially moving into Product Management or related strategic roles.
• Skill Development: Continuous learning through industry conferences, workshops, and internal training programs focused on emerging design trends and technologies.

📝 Enhancement Note: The "5-10 years" experience level and the description of shaping the "future of our products" and leading "design initiatives" suggest a role with significant autonomy and potential for growth into leadership positions within the design organization. The company's rapid growth in a high-demand sector offers ample opportunities for career advancement.

🌐 Work Environment

Office Type: The role is on-site in Tel Aviv, indicating a physical office environment designed for collaboration and focused work. Office Location(s): Tel Aviv-Yafo, Tel Aviv District, Israel. This is a major technology hub, offering access to a vibrant ecosystem of tech companies and talent.

Workspace Context:

• Collaborative Environment: The design squad is described as "dynamic and collaborative," suggesting an open and interactive workspace that encourages teamwork and knowledge sharing.
• Tools & Technology: Access to industry-standard design tools (Figma, Sketch, etc.) and Fireblocks' proprietary platform for hands-on experience.
• Cross-functional Interaction: Ample opportunities to interact with product managers, engineers, and other stakeholders, fostering a holistic understanding of product development.
• Innovation Focus: The environment likely supports experimentation and the exploration of new design solutions for complex problems.

Work Schedule: While the role is on-site and full-time (approx. 40 hours/week), the emphasis on "professional growth" and "delivering top-tier experiences" suggests a culture that values results and may offer some flexibility to accommodate focused work or project needs, while maintaining core office presence for collaboration.

📝 Enhancement Note: The on-site requirement in Tel Aviv points to a traditional office setting that prioritizes in-person collaboration, essential for complex design projects. This environment is conducive to spontaneous brainstorming and strong team cohesion, which are often critical for innovative product development.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Recruiter call to assess basic qualifications, cultural fit, and interest in Fireblocks and the digital asset space.
• Portfolio Review & Design Challenge: A dedicated session where the candidate presents their portfolio, walks through key projects, and discusses their design process. This is often followed by a design challenge (e.g., a take-home assignment or an in-studio exercise) to evaluate problem-solving skills, design thinking, and execution.
• Cross-functional Interviews: Meetings with Product Managers and Engineers to assess collaboration skills, understanding of technical constraints, and ability to communicate design effectively within a team.
• Hiring Manager Interview: In-depth discussion with the Design Lead or Hiring Manager to evaluate strategic thinking, leadership potential, and fit with the design team's culture and methodologies.
• Final Round: Potentially a meeting with senior leadership to discuss vision and long-term impact.

Portfolio Review Tips:

• Storytelling: Structure your portfolio presentations as compelling narratives. Clearly define the problem, your role, the process you followed, the challenges you overcame, your solutions, and the measurable impact achieved.
• Process Over Polish: While visually appealing designs are important, hiring managers will scrutinize your design process. Show your thinking, your iterations, and how you arrived at your final solutions.
• Complexity Matters: Given Fireblocks' domain, highlight projects involving complex systems, data visualization, security, or financial workflows.
• Quantify Impact: Whenever possible, use data, metrics, or user feedback to demonstrate the success and impact of your designs.
• Tailor to Fireblocks: Research Fireblocks' products and target audience. If possible, subtly align your portfolio highlights with their industry and user needs.

Challenge Preparation:

• Understand the Context: If given a take-home challenge, ensure you fully understand the problem statement and the target user.
• Focus on Process: For in-studio challenges, think out loud. Explain your thought process, assumptions, and how you're approaching the problem.
• Time Management: Be mindful of the allocated time. Prioritize key aspects of the design problem.
• Present Your Rationale: Be prepared to defend your design decisions and explain the trade-offs you made.

📝 Enhancement Note: The interview process is designed to thoroughly assess both design craft and strategic thinking. The portfolio review is a critical gate, so candidates must be prepared to articulate their process and impact convincingly, especially concerning complex systems relevant to FinTech.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable, industry standard), Sketch, Adobe Creative Suite (Illustrator, Photoshop), InVision (for prototyping and collaboration).
• User Research & Testing: Tools like UserTesting.com, Lookback, Maze, or internal methods for user interviews and usability testing.
• Collaboration & Project Management: Jira, Confluence, Asana, Trello (for tracking tasks, user stories, and design progress within agile teams).

Analytics & Reporting:

• Familiarity with product analytics tools (e.g., Mixpanel, Amplitude, Google Analytics) to understand user behavior and measure the impact of design changes.
• Experience with data visualization tools or platforms may be beneficial for presenting user data and design outcomes.

CRM & Automation:

• While not direct tools for this role, an understanding of how design integrates with CRM (e.g., Salesforce) and marketing automation platforms can be advantageous for GTM-aligned product design.

📝 Enhancement Note: Proficiency in modern design tools like Figma is almost a given. The emphasis on "highly-complex systems" and the FinTech sector suggests that experience with data-driven design and integrating user feedback from analytics platforms will be highly valued.

👥 Team Culture & Values

Operations Values:

• Innovation & Courage: Encouraging new ideas and the willingness to challenge existing norms to find better solutions.
• User-Centricity: A deep commitment to understanding and advocating for user needs in all design decisions.
• Collaboration & Teamwork: Fostering a supportive environment where individuals work together effectively across disciplines to achieve common goals.
• Excellence & Detail: A dedication to high-quality craftsmanship, meticulous attention to detail, and delivering outstanding user experiences.
• Security & Reliability: Reflecting the company's core mission, valuing robust, secure, and dependable solutions.

Collaboration Style:

• Cross-Functional Integration: Designers are integral members of product teams, working hand-in-hand with Product Managers and Engineers.
• Open Communication: Encouraging direct and honest feedback, with a focus on constructive dialogue to improve designs and processes.
• Shared Ownership: A collective responsibility for product success, where design is seen as a key driver, not just a service provider.
• Iterative Feedback Loops: Regularly sharing work-in-progress and seeking input from peers and stakeholders to refine designs.

📝 Enhancement Note: The company values described align with a high-performing tech environment. For a Product Designer, this means being comfortable with ambiguity, proactive in seeking feedback, and passionate about contributing to a mission-driven product.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Complexity: Designing for highly complex systems in the digital asset and FinTech space requires a steep learning curve and continuous adaptation.
• Balancing Priorities: Juggling competing demands from product, engineering, and business stakeholders while maintaining design integrity.
• Rapid Iteration: The fast-paced nature of the FinTech industry requires quick design cycles and the ability to adapt to changing requirements.
• Remote/Hybrid Work Integration (if applicable): Ensuring effective collaboration and communication across distributed team members or hybrid setups.

Learning & Development Opportunities:

• Industry Expertise: Gaining deep knowledge of blockchain technology, digital assets, and financial security protocols.
• Advanced Design Skills: Developing expertise in areas like complex data visualization, security-focused UX, and enterprise-level product design.
• Leadership Development: Opportunities to mentor junior designers, lead major design initiatives, and influence product strategy.
• Access to Cutting-Edge Technology: Working with and shaping products used by leading financial institutions and Web3 companies.

📝 Enhancement Note: The primary challenge will be mastering the intricacies of the digital asset domain and applying design thinking to highly complex, security-sensitive systems. Growth opportunities are substantial, tied to the company's rapid expansion and leadership in a high-demand sector.

💡 Interview Preparation

Strategy Questions:

• "Tell me about a time you designed a complex system. What were the biggest challenges, and how did you overcome them?" (Focus on your process, problem-solving, and impact.)
• "How do you balance user needs with business requirements and technical constraints?" (Demonstrate your ability to find trade-offs and advocate for users.)
• "Describe your experience with design systems. How have you contributed to or utilized them?" (Highlight your understanding of scalability and consistency.)
• "How do you approach gathering and incorporating feedback from stakeholders and users?" (Showcase your collaboration and iteration skills.)

Company & Culture Questions:

• "What interests you about Fireblocks and the digital asset industry?" (Research Fireblocks' mission, products, and recent news.)
• "How do you contribute to a collaborative design team environment?" (Align your answer with their values of teamwork and innovation.)
• "What does 'user-centric design' mean to you in the context of FinTech?" (Connect your understanding to security, trust, and efficiency.)

Portfolio Presentation Strategy:

• Structure: Begin with a high-level overview of Fireblocks and the role. Then, present 2-3 of your most relevant projects, dedicating significant time to each.
• Narrative: For each project, clearly articulate the problem, your specific role and contributions, the challenges, your design process (research, ideation, iteration, testing), your solutions, and the measurable outcomes.
• Visuals: Use clear, high-quality visuals. Show wireframes, user flows, prototypes, and final designs.
• Q&A: Be prepared for detailed questions about your decisions, trade-offs, and the impact of your work. Engage actively and thoughtfully.

📝 Enhancement Note: Prepare to discuss your work in detail, especially projects involving complex systems, financial data, or security. The interviewers will be assessing not just your design skills but also your strategic thinking, problem-solving approach, and cultural fit within a fast-paced, innovative FinTech company.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the Fireblocks careers portal via the provided link.
• Portfolio Customization: Ensure your portfolio prominently features projects that demonstrate your experience with complex systems, user-centric design, and your end-to-end design process. Tailor your case studies to highlight achievements relevant to FinTech or highly regulated industries if possible.
• Resume Optimization: Clearly articulate your 4+ years of experience in product design, emphasizing accomplishments in complex systems and your ability to drive product impact. Use keywords from the job description such as "user-centric design," "design systems," and "cross-functional collaboration."
• Interview Preparation: Practice presenting your portfolio, focusing on storytelling and articulating your design rationale. Prepare examples for behavioral questions related to collaboration, problem-solving, and handling feedback.
• Company Research: Thoroughly research Fireblocks' mission, products, target market, and recent developments. Understand their position in the digital asset and FinTech landscape to demonstrate genuine interest and informed perspective.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.