Product Designer

📍 Job Overview

Job Title: Product Designer
Company: Dion
Location: Athens, Attica, Greece
Job Type: Full-Time
Category: Product Design / GTM Operations
Date Posted: 2025-09-26
Experience Level: Mid-Level (2-5 years estimated)
Remote Status: Fully Remote (with potential for travel to live markets)

🚀 Role Summary

• Design and iterate on a novel B2C social utility product that connects people through shared experiences, focusing on user-centric design and intuitive interfaces.
• Collaborate closely with cross-functional teams, including engineering, product management, and marketing, to translate business objectives and user needs into compelling product experiences.
• Develop and maintain a robust design system to ensure visual consistency, scalability, and efficiency across all product touchpoints and platforms.
• Drive product quality through meticulous attention to detail, ensuring seamless design-to-development handoffs and rigorous quality assurance processes.
• Contribute to the strategic direction of the product by staying abreast of industry trends, emerging design technologies, and best practices in user experience.

📝 Enhancement Note: This role is categorized under Product Design with a strong GTM Operations component due to the nature of launching and scaling a consumer-facing product in multiple markets. The emphasis on user acquisition, engagement, and venue partnerships suggests a need for designers who understand Go-To-Market strategies and how design directly impacts commercial success. The "Remote-First" culture with potential travel implies a need for strong self-management and asynchronous collaboration skills.

📈 Primary Responsibilities

• User Experience Design: Conduct user research, create user flows, wireframes, and interactive prototypes to solve complex user problems and enhance engagement within the Dion app.
• Visual Design & UI: Develop high-fidelity mockups and visual assets that align with Dion's brand identity, ensuring a polished and aesthetically pleasing user interface across iOS and Android platforms.
• Design System Management: Build, maintain, and evolve a comprehensive design system, including style guides, component libraries, and documentation, to ensure consistency and accelerate design and development cycles.
• Cross-Functional Collaboration: Partner with Product Managers to define product requirements and with Engineers to ensure accurate implementation of designs, facilitating smooth design-to-development handoffs and providing ongoing design support.
• Quality Assurance & Iteration: Perform thorough design QA to validate that the implemented product matches the approved designs, and use user feedback and analytics to inform iterative design improvements.
• Market Expansion Support: Contribute design expertise to support the launch and localization of Dion in new markets, adapting designs to local cultural nuances and user preferences where applicable.
• Trend Analysis & Innovation: Continuously research and advocate for the adoption of new design tools, techniques, and industry best practices to keep Dion at the forefront of innovation in the social and hospitality tech space.

📝 Enhancement Note: The responsibilities highlight a need for a Product Designer who can operate autonomously, manage their workload effectively, and directly influence product strategy. The emphasis on "pixel-perfect mockups" and "design-to-development handoff" points to a practical, execution-focused role where quality and efficiency are paramount.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Human-Computer Interaction (HCI), Computer Science, or a related field, or equivalent practical experience.

Experience:

• 2-5 years of professional experience in Product Design, UI/UX Design, or a similar role, with a strong portfolio showcasing successful product launches and user-centered design solutions.
• Experience working in a fast-paced startup environment or on B2C mobile applications is highly desirable.

Required Skills:

• Proficiency in Figma: Demonstrated expertise in using Figma for wireframing, prototyping, visual design, and design system management.
• Visual Design Principles: Strong understanding of visual hierarchy, typography, color theory, layout, and information architecture.
• User-Centered Design (UCD): Proven ability to conduct user research, translate insights into design solutions, and advocate for the user.
• Prototyping & Interaction Design: Skill in creating interactive prototypes to effectively communicate design concepts and user flows.
• Design System Development: Experience in building, maintaining, and scaling design systems for consistency and efficiency.
• Collaboration & Communication: Excellent verbal and written communication skills, with the ability to articulate design decisions clearly to technical and non-technical stakeholders.
• Problem-Solving: Ability to identify user pain points and business challenges and propose innovative, effective design solutions.
• Adaptability & Resilience: Demonstrated ability to thrive in a dynamic, fast-paced startup environment and adapt to evolving priorities.

Preferred Skills:

• Experience with B2C Products: A track record of designing successful consumer-facing applications.
• Native Mobile App Design: Specific experience designing for iOS and Android platforms.
• Startup Environment Experience: Familiarity with the agile methodologies and rapid iteration cycles common in startups.
• Passion for UI: A genuine enthusiasm for creating beautiful, intuitive, and engaging user interfaces.
• Understanding of GTM Metrics: Familiarity with key performance indicators (KPIs) related to user acquisition, engagement, and retention.

📝 Enhancement Note: The "2-5 years" experience level suggests a candidate who is beyond entry-level but not yet a senior lead, requiring a solid foundation in design principles and execution capabilities. The emphasis on Figma and design systems is critical for efficient scaling in a startup.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies: A minimum of 2-3 detailed case studies demonstrating your product design process from problem identification to solution delivery. Each case study should clearly articulate the challenge, your role, the design process, key decisions made, and the measurable impact or outcomes.
• Process Documentation: Showcase your approach to user research, wireframing, prototyping, and UI design, highlighting how you gather insights and iterate on solutions.
• System Implementation: Include examples of how you've contributed to or built design systems, demonstrating your understanding of component-based design, scalability, and consistency.
• Problem-Solving Showcase: Highlight instances where you've tackled complex user problems or business objectives with creative and effective design solutions, showing your ability to think critically.

Process Documentation:

• User Journey Mapping: Examples of how you map out user journeys to identify pain points and opportunities for improvement.
• Wireframing & Prototyping: Submissions of wireframes and interactive prototypes that effectively communicate user flows and interaction design.
• Design QA: Evidence of your thoroughness in design quality assurance, ensuring pixel-perfect execution and alignment with original specifications.

📝 Enhancement Note: A strong portfolio is crucial for this role, as it serves as direct evidence of a candidate's practical skills, design thinking, and ability to deliver tangible results. The emphasis on process and outcomes is key for a design role within a GTM context.

💵 Compensation & Benefits

Salary Range:

• Estimated Range: €35,000 - €50,000 per year (gross)
• Methodology: This estimate is based on industry benchmarks for mid-level Product Designers in Athens, Greece, considering the cost of living and the typical compensation for roles in tech startups. It also factors in the provided equity incentives. Actual compensation will be determined by experience, skills, and interview performance.

Benefits:

• Competitive Salary & Equity: A base salary commensurate with experience, plus equity incentives that offer a stake in the company's success.
• Remote-First Culture: Full flexibility to work from anywhere, promoting work-life balance and autonomy.
• Flexible Working Hours: Focus on results and output rather than strict adherence to office hours, allowing for personalized work schedules.
• Mentorship & Development: Access to guidance from a senior product designer, fostering continuous learning and skill enhancement.
• Career Advancement Opportunities: Clear pathways for professional growth and development within a rapidly scaling startup.
• High-Impact Environment: Opportunity to work in a lean organization with short decision-making cycles, allowing for significant individual contribution and influence.

Working Hours:

• Approximately 40 hours per week, with flexibility in scheduling to accommodate different time zones and personal needs, consistent with a remote-first and results-oriented culture.

📝 Enhancement Note: Given the "Remote-First" nature and the company's presence in international markets (US, UAE), the salary range has been adjusted to reflect the European market while acknowledging the global ambition of Dion. Equity is a significant component of startup compensation and is highlighted as such.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Social Networking, Hospitality Tech. Dion operates at the intersection of social connection and the hospitality industry, leveraging technology to create real-world interactions. Company Size: Small to Medium-sized Startup (estimated 15-30 employees, based on mention of a "team of 15+ passionate individuals" and a "fast-growing company"). Founded: Mentioned as having a "proven MVP and signed customers" and "high-impact launch," suggesting it is beyond the initial ideation phase and likely founded within the last 3-5 years.

Team Structure:

• Cross-Functional Collaboration: The Product Designer will work closely with Product Management, Engineering, and potentially Marketing/Growth teams.
• Reporting: Likely reports to a Head of Product, Lead Product Designer, or a co-founder, depending on the current organizational structure.
• Startup Dynamics: Expect a flat hierarchy and direct access to leadership, fostering a collaborative and agile decision-making process.

Methodology:

• Agile Development: Likely employs agile methodologies for rapid iteration and product development.
• Data-Driven Decisions: Emphasis on user feedback and analytics to inform product strategy and design choices.
• User-Centric Approach: Core to the product's philosophy, ensuring all design decisions prioritize user needs and experience.

Company Website: https://www.joindion.com/ (based on general knowledge of the company's public presence)

📝 Enhancement Note: The company culture is positioned as supportive, inclusive, and warm, which is a key differentiator for a startup. The "daily stand-ups" mention indicates a commitment to communication and team building, even in a remote setting.

📈 Career & Growth Analysis

Operations Career Level: This role represents a mid-level Product Designer position (2-5 years of experience). It offers a significant opportunity to gain hands-on experience in a high-growth startup environment, contributing directly to product strategy and execution.

Reporting Structure:

• The Product Designer will likely report to a senior member of the product team (e.g., Lead Product Designer, Head of Product, or a Founder).
• They will collaborate closely with engineers and potentially product managers, fostering a dynamic and interactive working relationship.

Operations Impact:

• The Product Designer's work will directly influence user acquisition, engagement, retention, and overall product success, which are critical metrics for a GTM strategy.
• Design decisions will play a pivotal role in shaping the user experience, brand perception, and ultimately, the commercial viability of Dion in new markets.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like mobile UI/UX, design systems, or user research within the B2C social app space.
• Leadership Potential: With proven success, there will be opportunities to take on more ownership, mentor junior designers, and influence product direction as the company scales.
• Industry Exposure: Gain invaluable experience in the fast-paced world of tech startups, B2C product development, and international market launches.
• Mentorship: Direct guidance from a senior product designer will provide structured learning and career advice.

📝 Enhancement Note: The growth trajectory for a Product Designer in a startup like Dion can be rapid. Success in this role could lead to a Senior Product Designer position, a design lead role, or even specialization in product strategy or growth design, depending on career aspirations and company needs.

🌐 Work Environment

Office Type: Remote-First. Dion operates with a distributed team, eliminating the need for a physical office and allowing employees to work from anywhere. Office Location(s): While the role is remote, Dion has a presence and active user base in New York, Miami, and Dubai. While not required to be based there, occasional travel for team meetups or market visits might be a possibility, though not explicitly stated as mandatory.

Workspace Context:

• Autonomy & Flexibility: Employees are trusted to manage their own time and workspace, focusing on delivering results.
• Digital Collaboration Tools: Reliance on tools like Slack, Zoom, Figma, and project management software for seamless communication and collaboration across distances.
• Team Connection: Despite the remote setup, the company fosters a sense of community through virtual stand-ups and potential in-person gatherings.

Work Schedule:

• Flexible hours are a key benefit, allowing individuals to structure their workday around peak productivity times and personal commitments. The core expectation is ~40 hours per week, with an emphasis on output and achievement.

📝 Enhancement Note: The "Remote-First" nature is a significant aspect of the work environment. Candidates should be highly self-motivated, disciplined, and comfortable with asynchronous communication.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter or hiring manager to assess basic qualifications, experience, and cultural fit.
• Portfolio Review: A dedicated session (often 60 minutes) where the candidate presents 1-2 key case studies from their portfolio, walking through their design process, decision-making, and impact. This is a critical stage.
• Design Challenge: A take-home assignment or a live design exercise focused on a specific product problem relevant to Dion. This assesses problem-solving skills, design thinking, and Figma proficiency.
• Team Interviews: Meetings with engineering leads, product managers, and potentially other designers to evaluate collaboration skills, technical understanding, and alignment with team dynamics.
• Final Interview: A discussion with a founder or senior leadership to assess strategic thinking, long-term vision, and overall fit with the company's mission and culture.

Portfolio Review Tips:

• Focus on Process, Not Just Polish: While polished visuals are important, emphasize the 'why' behind your design decisions. Clearly articulate the problem, your approach, trade-offs considered, and how you measured success.
• Quantify Impact: Whenever possible, use data and metrics to demonstrate the positive outcomes of your design work (e.g., improved conversion rates, increased engagement time, reduced support tickets).
• Tailor to Dion: Showcase projects that align with Dion's product type (B2C, mobile app, social connection) and highlight your experience with Figma and design systems.
• Be Prepared for Questions: Anticipate questions about your design philosophy, how you handle feedback, your experience with remote work, and your understanding of Dion's product.

Challenge Preparation:

• Understand the Product: Thoroughly research Dion's existing app, target audience, and competitive landscape.
• Deconstruct the Prompt: Break down the design challenge into smaller, manageable parts. Identify the core problem and user needs.
• Think Strategically: Consider how your proposed solution aligns with Dion's business goals and GTM strategy.
• Time Management: Practice completing design exercises within a given timeframe, focusing on delivering a clear, well-reasoned solution rather than perfection.

📝 Enhancement Note: The portfolio review and design challenge are likely the most heavily weighted parts of the interview process. Candidates should prepare meticulously to showcase their practical skills and strategic thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for UI design, wireframing, prototyping, and design system management. Expertise is non-negotiable.
• Prototyping Tools: While Figma offers robust prototyping, familiarity with other tools like InVision or Marvel might be beneficial for specific workflows or presentations.
• Design System Tools: Figma's component libraries and potentially other tools for documentation and version control.

Analytics & Reporting:

• Analytics Platforms (e.g., Amplitude, Mixpanel, Google Analytics): Understanding how to interpret user behavior data to inform design decisions. While not a primary design tool, familiarity is crucial.
• A/B Testing Tools: Knowledge of how design variations are tested to optimize user experience and conversion rates.

CRM & Automation:

• Not directly applicable to the Product Designer role: While Dion likely uses CRM and automation tools for sales and marketing, the Product Designer's interaction would be minimal, focusing more on user-facing aspects of the product.

📝 Enhancement Note: Proficiency in Figma is the absolute cornerstone of this role's technical requirements. The ability to leverage analytics to inform design is also a key differentiator.

👥 Team Culture & Values

Operations Values:

• Innovation & Boldness: Dion is "rewriting the rules of connection" and encourages bold moves, suggesting a culture that values creativity and pushing boundaries.
• User-Centricity: The product is built around "real drinks, real people, real venues," emphasizing a deep focus on user experience and real-world utility.
• Collaboration & Support: Described as a "friendly, inclusive, and warm work environment that values collaboration, diversity, and mutual respect." This extends to sharing "little life updates" during stand-ups.
• Ownership & Accountability: The expectation to "Manage your time effectively, set clear priorities, and work independently to deliver results on schedule" highlights a culture of responsibility.
• Passion & Drive: The team is composed of "passionate individuals who support each other to excel," indicating a high-energy and dedicated workforce.

Collaboration Style:

• Remote & Asynchronous: Communication and collaboration will primarily occur through digital channels, requiring clear documentation and proactive communication.
• Cross-Functional Integration: Designers are expected to work closely with engineering and product management, bridging the gap between user needs and technical implementation.
• Open Feedback Loop: Receptiveness to constructive input is crucial, fostering a culture where ideas are shared and refined collectively.

📝 Enhancement Note: The emphasis on a "warm work environment" and sharing personal updates suggests that even in a remote setting, Dion values genuine connection and a strong team rapport.

⚡ Challenges & Growth Opportunities

Challenges:

• Scaling a Novel Product: Designing for rapid user growth and feature expansion in a new and innovative market segment.
• Balancing User Needs with Business Goals: Ensuring that design decisions effectively serve both user satisfaction and commercial objectives, especially in a competitive landscape.
• Maintaining Consistency Across Markets: Adapting designs for global expansion while preserving brand identity and core user experience.
• Remote Collaboration Dynamics: Effectively contributing and collaborating in a fully remote, asynchronous environment.

Learning & Development Opportunities:

• Advanced Design System Skills: Opportunity to lead or significantly contribute to the evolution of a growing design system.
• Product Strategy Input: Influence the product roadmap and strategic direction based on user insights and design expertise.
• Growth Design Experience: Contribute to user acquisition, engagement, and retention strategies through design interventions.
• Mentorship from Senior Designer: Direct guidance from an experienced professional to hone design craft and career development.

📝 Enhancement Note: The challenges are inherent to a fast-growing startup, offering significant learning opportunities for a designer eager to make a substantial impact and grow their career.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting user needs or business requirements. How did you approach it, and what was the outcome?" (Focus on trade-offs, user advocacy, and problem-solving).
• "How would you approach designing a new feature for Dion that aims to increase user-to-venue interactions?" (Demonstrate your process from understanding the problem to proposing a solution, considering user flows and business impact).
• "Walk us through your process for building or contributing to a design system. What are the key considerations for scalability and consistency?" (Highlight your understanding of component-based design, documentation, and collaboration).

Company & Culture Questions:

• "What excites you about Dion's mission and product? How do you see your design skills contributing to our growth in new markets?" (Showcase your research and genuine interest).
• "Describe your ideal remote work environment and how you stay motivated and productive when working independently." (Highlight self-discipline, communication strategies, and time management skills).
• "How do you handle constructive feedback on your designs, especially from non-designers?" (Emphasize openness, active listening, and iterative improvement).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, your process (research, ideation, iteration), the solution, and the results. Use visuals to support your story.
• Highlight Your Process: Don't just show the final screens; explain why you made certain design decisions. Discuss user research, wireframes, and prototypes.
• Quantify Success: Present metrics and data that demonstrate the impact of your work. If exact numbers aren't available, discuss potential impact or key learnings.
• Be Ready for Deep Dives: Prepare to answer detailed questions about specific design choices, technical constraints, and collaboration experiences.

📝 Enhancement Note: Practice articulating your design process concisely and effectively. Be ready to discuss your experience with Figma in detail, including your approach to reusable components and design systems.

📌 Application Steps

To apply for this Product Designer position:

• Submit Your Application: Apply through the provided Workable link, ensuring your resume and portfolio are up-to-date and easily accessible.
• Curate Your Portfolio: Select 2-3 of your strongest case studies that best represent your product design process, problem-solving skills, and experience with mobile applications and design systems. Tailor your presentation to highlight your relevance to Dion's mission and user base.
• Optimize Your Resume: Ensure your resume clearly lists your years of experience, proficiency with Figma, and any relevant experience with B2C products, startups, or mobile design. Use keywords from the job description.
• Research Dion: Thoroughly understand Dion's product, target market, competitive landscape, and company mission. Be prepared to discuss your thoughts on the product and its potential.
• Prepare for Interviews: Practice presenting your portfolio case studies and be ready to answer behavioral and situational questions related to design challenges, collaboration, and remote work.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---