Product Designer

📍 Job Overview

Job Title: Product Designer Company: Anyfin Location: Stockholm, Sweden Job Type: Full-time Category: Product Design / User Experience Date Posted: 2025-11-18 Experience Level: Mid-Level (2-5 years implied) Remote Status: On-site

🚀 Role Summary

• Drive the creation of intuitive, user-centric financial management solutions that positively impact millions of users.
• Collaborate cross-functionally with Product, Engineering, Marketing, and Customer Service teams to deliver thoughtful and effective product experiences.
• Champion hypothesis-driven design, grounding solutions in user feedback, data analysis, and structured thinking for measurable business outcomes.
• Contribute to the evolution and consistency of the company's Design System across the entire product ecosystem.

📝 Enhancement Note: The role is clearly focused on Product Design with a strong emphasis on User Experience (UX) and User Interface (UI) within the FinTech sector. The "Product Designer" title and the description of influencing user financial lives point towards a role that bridges user needs with business objectives, requiring a blend of creative design skills and strategic thinking. The implied experience level of 2-5 years suggests a mid-level position where the designer is expected to be hands-on but also capable of driving projects and collaborating effectively.

📈 Primary Responsibilities

• Conceptualize, design, and iterate on user-centric product features and improvements, aligning with business objectives and user needs.
• Develop wireframes, user flows, interactive prototypes, and high-fidelity mockups to effectively communicate design concepts and solutions.
• Conduct user research, usability testing, and data analysis to gather insights and inform design decisions, ensuring a hypothesis-driven approach.
• Collaborate closely with Product Managers and Engineers to translate user needs and business requirements into functional, visually appealing, and technically feasible designs.
• Contribute to the development, maintenance, and expansion of Anyfin's Design System, ensuring brand consistency and design quality across all touchpoints.
• Present design solutions and rationale clearly to stakeholders, articulating how design decisions tie to measurable outcomes and business goals.
• Proactively identify opportunities for design improvements and advocate for user needs throughout the product development lifecycle.
• Participate in design critiques and provide constructive feedback to peers, fostering a culture of continuous improvement within the design team.

📝 Enhancement Note: While the input provided a general summary, these responsibilities are inferred based on standard Product Designer roles in fast-paced, user-focused tech companies. The emphasis on "hypothesis-driven approach," "data," and "measurable outcomes" strongly suggests a need for designers who can quantify their impact and align design with business KPIs, a hallmark of effective Revenue Operations and GTM-aligned design.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, Human-Computer Interaction, or a related field, or equivalent practical experience, is typically expected for this level of role. Experience: A proven track record as a Product Designer in a fast-paced B2C product environment, ideally with 2-5 years of hands-on experience, is essential.

Required Skills:

• Product Design: Expertise in end-to-end product design processes, from ideation to launch and iteration.
• User Experience (UX) Design: Strong understanding of UX principles, user research methodologies, and creating intuitive user journeys.
• User Interface (UI) Design: Excellent UI craft, with a keen eye for visual aesthetics, layout, typography, and interaction design.
• Prototyping & Iteration: Proficiency in rapidly prototyping and iterating on design solutions using tools like Figma, Sketch, or Adobe XD.
• User-Centered Design: Demonstrated ability to consistently place the user at the forefront of the design process.
• Communication Skills: Exceptional ability to articulate design decisions, present concepts clearly, and provide constructive feedback.
• Collaboration: Proven experience working effectively within cross-functional teams (Product, Engineering, Marketing).
• Stakeholder Management: Skill in managing expectations and building consensus with various stakeholders.
• Design Systems: Experience contributing to or utilizing design systems to ensure consistency and efficiency.
• Data-Driven Design: Ability to leverage user data, analytics, and feedback to inform and validate design choices.

Preferred Skills:

• B2C Financial Products: Experience designing for consumer-facing financial services or FinTech products.
• Systems Thinking: Ability to understand and design for complex systems and their interdependencies.
• Design System Scalability: Experience in scaling design systems across multiple teams or products.
• Hypothesis-Driven Approach: Familiarity with formulating and testing design hypotheses.

📝 Enhancement Note: The "Who you are" section in the input description strongly aligns with the required skills for a mid-level Product Designer. The emphasis on "user-centered design," "data," and "measurable outcomes" is particularly relevant for operations professionals who often measure the impact of design on conversion rates and customer lifecycle value. "Systems thinking" and "design systems" are also key for maintaining scalable and efficient product ecosystems.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate End-to-End Design Process: Showcase at least 2-3 comprehensive case studies detailing your involvement from problem definition and user research through ideation, prototyping, testing, and final implementation.
• User-Centered Approach: Clearly articulate how user needs, pain points, and feedback were identified and integrated into your design solutions.
• Structured Thinking: Present your design process in a clear, logical, and structured manner, explaining your rationale at each stage.
• Visual Design & UX Craft: Highlight strong UI skills with polished mockups and clear UX flows, demonstrating an understanding of best practices and usability.
• Problem-Solving & Iteration: Showcase how you explored multiple design directions, iterated based on feedback or data, and arrived at the final solution.
• Measurable Outcomes: Where possible, include metrics or qualitative results that demonstrate the impact of your designs on user behavior, business goals, or key performance indicators (KPIs).

Process Documentation:

• Workflow Design: Examples of how you designed or optimized user workflows to enhance efficiency and user satisfaction.
• Prototyping & Testing: Documentation of your prototyping methods and how user testing informed design iterations.
• Design System Contribution: Evidence of contribution to or utilization of a design system, showing an understanding of component-based design and consistency.
• Cross-Functional Collaboration: Examples of how you documented and communicated design specifications to engineering and product teams.

📝 Enhancement Note: For a Product Designer role, a strong portfolio is paramount. The requirements listed here are standard for demonstrating design capability. The emphasis on "measurable outcomes" and "business goals" is crucial for aligning with operations-focused roles, as it shows how design directly contributes to revenue generation and customer success metrics.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a mid-level Product Designer (2-5 years experience) in Stockholm, Sweden, the estimated annual salary range is approximately 450,000 - 650,000 SEK. This range can vary based on specific skills, portfolio strength, and interview performance.

Benefits:

• Competitive Compensation Package
• Extra Time Off On Your Birthday
• Opportunity to work on meaningful products that impact users' financial lives.
• Collaborative and passionate team environment.
• Central, cozy office location in Stockholm.

Working Hours: The role implies a standard 40-hour work week, typical for full-time positions in Sweden. While a structured schedule is expected, the company culture likely supports a degree of flexibility conducive to focused design work and collaboration.

📝 Enhancement Note: Salary estimation is based on aggregated data from reputable Swedish job boards and salary aggregators like Levels.fyi and Glassdoor, adjusted for a mid-level Product Designer role in Stockholm and considering Anyfin's position in the FinTech sector. The provided benefits are directly from the job description. The working hours are an inference based on "Full-time" employment type and Swedish labor norms.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (FinTech) and Consumer Lending. Anyfin aims to simplify and improve personal finance management for consumers, focusing on transparency and user control. Company Size: While not explicitly stated, Anyfin is a growing scale-up, indicated by its mission, product expansion goals, and the active recruitment of multiple roles. This suggests a dynamic environment with approximately 100-500 employees. Founded: Over seven years ago (circa 2017-2018). This indicates a company that has moved beyond the startup phase and is in a growth and scaling period.

Team Structure:

• The Design team is likely composed of several Product Designers, potentially with specialists in UX Research, UI Design, or Design Systems, depending on its current maturity.
• Direct reporting is likely to a Head of Design or Design Lead.
• Close collaboration is expected with Product Managers, Engineers, Marketing teams, and Customer Service, reflecting a go-to-market (GTM) focused structure.

Methodology:

• Hypothesis-Driven Approach: Design decisions are informed by user feedback, data, and structured thinking, aiming to validate assumptions before full implementation.
• User-Centricity: A core tenet of the company, ensuring that user needs and experience are paramount in product development.
• Agile Development: Given the fast-paced nature of FinTech and scale-ups, Agile methodologies are likely employed, requiring close collaboration and iterative design.

Company Website: https://career.anyfin.com

📝 Enhancement Note: Information regarding company size and founding date is inferred from the description of Anyfin as having been around for "over seven years" and actively expanding. The industry context is derived from the company's mission to "change millions of financial lives for the better" through financial products. The emphasis on user experience and data-driven approaches aligns with modern GTM and operations strategies.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Product Designer, typically requiring 2-5 years of experience. It involves hands-on design work, driving design initiatives, and contributing to strategic product decisions. The designer is expected to be autonomous on assigned projects while collaborating effectively across teams.

Reporting Structure: The Product Designer will likely report to a Design Lead or Head of Design. They will work closely with Product Managers, Engineers, and Marketing specialists, necessitating strong cross-functional communication and collaboration skills.

Operations Impact: The Product Designer's work directly influences customer acquisition, engagement, and retention by creating intuitive and effective financial management tools. Successful designs can lead to higher conversion rates, increased user satisfaction, reduced customer support inquiries, and ultimately, contribute to revenue growth and market share expansion. The role is integral to the company's go-to-market strategy by ensuring a compelling and user-friendly product experience.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas such as UX research, interaction design, design systems, or accessibility.
• Leadership Potential: As experience grows, opportunities may arise to lead design initiatives, mentor junior designers, or take on more strategic product ownership.
• Cross-Functional Exposure: Gaining broader business acumen by working closely with product management, engineering, marketing, and customer success teams.
• Industry Expertise: Developing specialized knowledge within the FinTech sector and understanding the unique challenges and opportunities in financial product design.
• Design System Leadership: Potential to become a key contributor or leader in evolving and scaling the company's design system.

📝 Enhancement Note: The "Career & Growth Analysis" is structured to highlight the role's contribution to operations (customer acquisition, retention, revenue) and its potential for professional development within a growing company and the FinTech sector. The implied experience level (2-5 years) dictates the scope of responsibilities and growth potential.

🌐 Work Environment

Office Type: Anyfin offers a centrally located, "cozy" office environment in Stockholm. This suggests a workplace designed for collaboration and comfort, fostering team interaction. Office Location(s): Drottninggatan 92, Stockholm, Sweden. This is a prime city center location, implying accessibility via public transport and proximity to amenities.

Workspace Context:

• Collaborative Atmosphere: The "cozy" office and emphasis on cross-functional collaboration suggest a work environment where designers are encouraged to interact with peers and stakeholders regularly.
• Design Tools & Technology: Access to standard design software (e.g., Figma, Sketch) and collaboration tools necessary for modern product development.
• Team Interaction: Opportunities for spontaneous discussions, design critiques, and brainstorming sessions with colleagues from design, product, and engineering.

Work Schedule: The role is full-time with an implied 40-hour work week. While core hours for collaboration are expected, Anyfin likely offers some flexibility to accommodate focused design work and personal well-being, aligning with Swedish work culture.

📝 Enhancement Note: The description of a "centrally located and cozy office" and emphasis on collaboration informs the "Work Environment" section. The focus is on how this environment supports the Product Designer's work and team integration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Screening of resumes and portfolios to assess qualifications and alignment with the role requirements.
• Portfolio Presentation & Discussion: A key stage where candidates present their work, discuss their design process, rationale, and impact with the design and product teams. Prepare to showcase your strongest case studies.
• Skills-Based Exercise/Case Study: Candidates may be asked to complete a design challenge or work on a hypothetical problem to assess their problem-solving skills, design thinking, and approach.
• Cross-Functional Interviews: Meetings with Product Managers, Engineers, or other stakeholders to evaluate collaboration skills, communication, and cultural fit.
• Final Interview: Typically with a senior leader (e.g., Head of Design, CPO) to discuss overall fit, long-term vision, and compensation.

Portfolio Review Tips:

• Curate Select Case Studies: Choose 2-3 projects that best showcase your end-to-end design process, user-centered approach, and ability to drive measurable outcomes.
• Tell a Story: For each case study, clearly articulate the problem, your role, the process you followed, the challenges you faced, your solutions, and the results achieved.
• Highlight Rationale: Be prepared to explain why you made specific design decisions, referencing user insights, data, or business goals.
• Showcase UI/UX Craft: Ensure your visual design and UX flows are polished and clearly demonstrate your skills.
• Quantify Impact: Whenever possible, use metrics (e.g., conversion rate improvements, user satisfaction scores) to demonstrate the business value of your work.
• Tailor to Anyfin: If possible, subtly tailor your presentation to highlight relevant experience, such as B2C products, financial services, or design system work.

Challenge Preparation:

• Understand the Brief: Carefully read and understand the prompt. Ask clarifying questions if needed.
• Structure Your Thinking: Outline your approach before diving into solutions. Consider user needs, business goals, and potential constraints.
• Focus on Process: Demonstrate your design thinking process, even if you don't have time to fully flesh out every detail. Show how you would approach the problem.
• Communicate Clearly: Be prepared to walk through your solution and rationale concisely and effectively.

📝 Enhancement Note: This section is crafted to provide actionable advice for candidates applying to this specific role, focusing on the critical elements of a Product Designer application and interview process, particularly the portfolio review and potential design challenges. The emphasis on "measurable outcomes" and "business goals" is crucial for operations-aligned roles.

🛠 Tools & Technology Stack

Primary Design Tools:

• Figma: Highly probable as the primary tool for UI design, prototyping, and collaboration, given its industry prevalence.
• Sketch: Potentially used, especially if the company has a history with it, though Figma is becoming dominant.
• Adobe Creative Suite (Illustrator, Photoshop): For asset creation and image manipulation as needed.

Prototyping & User Testing Tools:

• InVision / Marvel: May be used for prototyping and collaboration, though Figma's native prototyping capabilities are often sufficient.
• UserTesting.com / Maze: Likely used for remote usability testing and gathering user feedback on prototypes.

Collaboration & Project Management Tools:

• Jira: Standard for tracking product development tasks and sprints, often used by engineering and product teams.
• Confluence: For documentation, design specifications, and knowledge sharing.
• Slack / Microsoft Teams: For day-to-day team communication.

Analytics & Reporting Tools:

• Google Analytics / Adobe Analytics: For understanding user behavior on web platforms.
• Mixpanel / Amplitude: Product analytics tools to track user engagement, feature adoption, and conversion funnels.
• Hotjar / FullStory: For heatmaps, session recordings, and understanding user interactions on the site.

CRM & Automation:

• While not directly managed by Product Design, familiarity with CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms may be beneficial for understanding customer journeys and GTM strategies.

📝 Enhancement Note: The tools listed are standard for a Product Designer in a tech company, with a focus on design, prototyping, and collaboration. Mentioning analytics tools is important as designers are increasingly expected to be data-informed, directly impacting GTM and operational efficiency.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A fundamental value, ensuring that all design decisions prioritize the user's needs and experience. This translates to creating products that are intuitive, accessible, and genuinely helpful.
• Data-Driven Decision Making: Valuing evidence-based approaches, where design choices are supported by user research, analytics, and hypothesis testing, leading to measurable impact.
• Collaboration & Transparency: Fostering an environment where open communication, feedback exchange, and cross-functional teamwork are encouraged, ensuring alignment across departments.
• Passion for Impact: A shared drive to make a real difference in users' financial lives, motivating the team to tackle complex problems with dedication and creativity.
• Continuous Improvement: Embracing a growth mindset, continuously seeking ways to enhance product quality, design processes, and personal skills.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work seamlessly with Product Managers, Engineers, Marketing, and Customer Service, acting as a bridge between user needs and business objectives.
• Iterative Feedback Loops: An open culture for design critiques and feedback sessions, encouraging constructive dialogue to refine designs and elevate quality.
• Knowledge Sharing: Encouraging the sharing of best practices, design patterns, and learnings within the design team and across other departments.

📝 Enhancement Note: This section extrapolates Anyfin's values based on its mission, description of its culture, and the nature of the Product Designer role. The emphasis on "data-driven," "collaboration," and "impact" directly aligns with operations principles.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Navigating the complexities of designing financial products that are both user-friendly and commercially viable, requiring strong negotiation and strategic thinking.
• Scaling Design Systems: Contributing to or leading the expansion of a design system in a fast-growing company to maintain consistency and efficiency across evolving product lines.
• Data Interpretation: Effectively translating complex user data and analytics into actionable design insights and improvements.
• Cross-Market Consistency: Ensuring a cohesive and effective user experience across different markets or product offerings.
• Rapid Iteration in a Fast-Paced Environment: Adapting quickly to changing priorities and market demands while maintaining high design quality.

Learning & Development Opportunities:

• Deepening FinTech Expertise: Gaining specialized knowledge in financial product design, regulations, and user behavior within the FinTech sector.
• Advanced Design Methodologies: Exploring and applying cutting-edge UX research, interaction design, and accessibility best practices.
• Leadership & Mentorship: Opportunities to grow into leadership roles, mentor junior designers, and influence product strategy.
• Design System Ownership: Taking on greater responsibility for the design system's evolution, governance, and adoption.
• Industry Exposure: Potential to attend relevant industry conferences or workshops focused on design, FinTech, or product development.

📝 Enhancement Note: Challenges and growth opportunities are identified by considering the typical complexities of a Product Designer role in a scale-up FinTech company, aligning with the stated responsibilities and company context.

💡 Interview Preparation

Strategy Questions:

• "Tell me about a time you had to balance conflicting user needs with business objectives. How did you approach it, and what was the outcome?"
  • Preparation: Prepare a case study that clearly outlines a situation where you had to make trade-offs. Focus on your problem-solving process, how you gathered information (data, user feedback), and how you communicated your decision to stakeholders. Highlight any quantifiable results.
• "How do you approach designing for a new feature or product from scratch? Walk me through your process."
  • Preparation: Be ready to explain your end-to-end design process, from initial discovery and research through ideation, prototyping, testing, and handoff. Emphasize your user-centered and hypothesis-driven methods.
• "Describe your experience with design systems. How have you contributed to or utilized them, and what are the benefits?"
  • Preparation: Highlight specific examples of your involvement with design systems, whether creating components, documenting guidelines, or advocating for their use. Discuss how design systems improve efficiency and consistency.
• "How do you use data and user feedback to inform your design decisions?"
  • Preparation: Provide concrete examples of how you've used analytics, A/B testing results, user interviews, or usability testing to validate assumptions, identify problems, and iterate on designs.

Company & Culture Questions:

• "What interests you about Anyfin's mission and our product?"
  • Preparation: Research Anyfin's mission, values, recent news, and product offerings. Connect your passion for user experience and financial well-being to their goals.
• "How do you approach collaboration with engineers and product managers?"
  • Preparation: Discuss your experience working in cross-functional teams. Emphasize your communication skills, ability to provide clear design specifications, and willingness to find practical solutions.
• "How do you handle constructive criticism or feedback on your designs?"
  • Preparation: Frame this positively, emphasizing your openness to feedback as a tool for growth and improvement, and your ability to incorporate it effectively.

Portfolio Presentation Strategy:

• Structure is Key: Organize your presentation logically, typically following a case study format: Problem -> Your Role -> Process -> Solution -> Results.
• Be Concise: Focus on the most critical aspects of each project. Avoid getting bogged down in minor details.
• Show, Don't Just Tell: Use visuals (wireframes, mockups, prototypes) effectively to illustrate your points.
• Articulate Your "Why": Clearly explain the rationale behind your design decisions, linking them to user needs and business objectives.
• Quantify Impact: If possible, present metrics that demonstrate the success of your designs.
• Engage Your Audience: Be prepared to answer questions and discuss your work interactively.

📝 Enhancement Note: This section provides targeted advice for a Product Designer interview, focusing on common questions and strategies for presenting a portfolio and handling design challenges, with an emphasis on aligning design with business and operational objectives.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on the Anyfin career site.
• Portfolio Optimization: Ensure your portfolio is polished, easily navigable, and clearly showcases 2-3 detailed case studies that highlight your end-to-end design process, user-centered approach, and measurable impact. Tailor the case study selection to align with Anyfin's focus on FinTech and user financial well-being.
• Resume Refinement: Update your resume to prominently feature keywords from the job description, such as "Product Design," "User Experience," "UI Design," "Prototyping," "Design Systems," and "Stakeholder Management." Quantify achievements wherever possible.
• Interview Preparation: Practice articulating your design process, rationale, and the outcomes of your work. Prepare specific examples for common interview questions related to collaboration, problem-solving, and data-driven design. Rehearse your portfolio presentation.
• Company Research: Thoroughly research Anyfin's mission, products, target audience, and recent developments. Understand their values and culture to articulate your genuine interest and how you align with their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.