Product Design Manager

📍 Job Overview

Job Title: Product Design Manager

Company: dunnhumby

Location: Gurgaon, Haryana, India

Job Type: Full-Time

Category: Product Design Management / User Experience

Date Posted: March 18, 2026

Experience Level: 10+ years

Remote Status: On-site

🚀 Role Summary

• Leads and mentors a team of product designers to deliver high-quality, user-centered product experiences for a B2B advertising platform.

• Drives design vision and strategy, ensuring alignment with product and business objectives for Tesco Media's self-serve advertising solution.

• Oversees the end-to-end user experience, maintaining craft, consistency, and adherence to design system standards.

• Integrates continuous discovery, user research, and usability testing into agile design processes to inform design decisions.

• Fosters a creative and collaborative environment while improving design processes for efficient, agile delivery.

📝 Enhancement Note: This role is positioned as a leadership opportunity within Product Design, focusing on both team management and strategic design direction for a B2B advertising platform. The emphasis on "Customer Data Science" and "Retail Media" suggests a strong connection to data-driven insights and the retail/advertising technology sectors. The target candidate is expected to be a seasoned design leader with a proven ability to manage teams and influence product strategy.

📈 Primary Responsibilities

• Lead, mentor, and develop a team of product designers, fostering skill growth and high performance.

• Define and drive the product design vision, ensuring it aligns with strategic business goals and user needs.

• Oversee the entire product design lifecycle, from concept to execution, ensuring quality, consistency, and adherence to brand guidelines.

• Champion user-centered design principles, embedding continuous discovery and user research methodologies into the design process.

• Establish and maintain comprehensive design standards, systems, and guidelines, including accessibility and compliance requirements.

• Define and track key product KPIs (Key Performance Indicators) to measure design impact and guide iterative improvements.

• Cultivate an innovative, collaborative, and creative team environment that encourages experimentation and knowledge sharing.

• Streamline and optimize design processes to support efficient, agile development cycles.

• Evaluate, adopt, and manage design tools and technologies to enhance design quality, efficiency, and workflow.

📝 Enhancement Note: The responsibilities highlight a dual focus on people leadership and strategic design execution. The mention of "service-level KPIs" suggests a need for designers to think beyond user interfaces and consider the broader service impact and business outcomes, a common expectation in senior operations and product roles.

🎓 Skills & Qualifications

Education:

Experience:

• 10+ years of progressive experience in User Experience (UX) design.

• Demonstrated track record of managing end-to-end product design for shipped products.

Required Skills:

• Deep expertise in user-centered design principles and methodologies.

• Strong leadership, team management, and mentorship capabilities.

• Excellent communication and storytelling skills, with the ability to articulate complex design decisions effectively.

• Hands-on experience conducting user research, usability testing, and translating insights into actionable design improvements.

• Ability to connect design outcomes directly to business goals, product strategy, and measurable impact.

• Proficiency in agile, iterative design processes and cross-functional collaboration within product teams.

• Skilled in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite, InVision).

• Understanding and application of design systems for maintaining consistency and scalability.

Preferred Skills:

• Experience within the Retail or AdTech (Advertising Technology) industries.

• Familiarity with Customer Data Science principles and applications.

• Knowledge of privacy-first design solutions and compliance standards.

📝 Enhancement Note: The requirement for "10+ years of UX design experience with a strong portfolio of shipped product work" clearly indicates a senior-level, hands-on leadership role. The preference for Retail or AdTech experience is a significant differentiator for candidates targeting this specific product.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing end-to-end product design work for shipped digital products, demonstrating a clear impact on user experience and business objectives.

• Evidence of strategic thinking, problem-solving, and the ability to define and execute a product design vision.

• Case studies highlighting leadership in design activities, team management, and cross-functional collaboration.

• Examples of how user research, usability testing, and data insights were integrated to inform design decisions and improve product outcomes.

Process Documentation:

• Examples of optimized design processes used within agile environments, detailing workflow improvements and efficiency gains.

• Documentation or case studies illustrating the implementation and maintenance of design systems, including version control and governance.

• Evidence of defining and tracking design-related KPIs, showcasing how performance was measured and improved.

• Case studies on fostering collaboration between design, product management, engineering, and other stakeholders.

📝 Enhancement Note: A strong portfolio is crucial for this role, emphasizing not just design output but also the strategic process, leadership, and measurable impact. The ability to showcase process optimization and KPI-driven design is key.

💵 Compensation & Benefits

Salary Range:

Based on the experience level (10+ years), location (Gurgaon, India), and the seniority of a management role in a global company like dunnhumby, a competitive salary range is estimated. For a Product Design Manager in Gurgaon, India, with this level of experience, the typical annual salary range could be between ₹2,500,000 and ₹4,500,000 (approximately $30,000 - $54,000 USD, subject to exchange rates). This estimate is informed by industry benchmarks for senior design leadership roles in the Indian technology sector, considering factors like cost of living, market demand for skilled UX leaders, and the specialized nature of AdTech/Retail Media.

Benefits:

• Flexible working hours to support work-life balance.

• Paid time off for your birthday.

• Comprehensive rewards package expected from a leading technology company.

• Investment in cutting-edge technology and tools.

• Opportunities for professional growth and development.

• Supportive and inclusive work environment with various employee networks (dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled, dh Thrive).

Working Hours:

• Standard working hours are approximately 40 hours per week, with a focus on flexibility. The company explicitly mentions "flexible working hours" and an "agile working" approach, indicating an understanding of the need for work-life balance within a full-time role.

📝 Enhancement Note: Salary is estimated based on industry data for similar roles in Gurgaon, India. The provided benefits are directly extracted from the job description, highlighting flexibility and employee support.

🎯 Team & Company Context

🏢 Company Culture

Industry: Customer Data Science, Retail and Brand Partnerships, Advertising Technology (AdTech). dunnhumby is a global leader in leveraging customer data to drive business decisions for major retailers and brands.

Company Size: Nearly 2,500 employees globally. This indicates a structured, established organization with significant reach and resources, but also a capacity for agile teams and innovation.

Founded: 1993, with a history rooted in data science and customer loyalty programs, evolving into a comprehensive data science partner for iconic brands.

Team Structure:

• The Product Design team operates within an agile, global product team structure, likely collaborating closely with Product Managers, Engineers, Data Scientists, and other cross-functional stakeholders.

• The Product Design Manager reports to a senior product or design leader, overseeing a dedicated team of product designers.

Methodology:

• Data-Driven Decision Making: Central to dunnhumby's ethos, applying customer data science to inform product development and strategy.

• Agile & Iterative Design: The team works within agile frameworks, encouraging continuous discovery, research, and iterative improvements.

• User-Centered Design: A core principle, ensuring that all product experiences are designed with the end-user (brands and agencies) in mind.

• Holistic Service Design: The role is expected to consider broader service outcomes and define service-level KPIs, moving beyond UI design to encompass the entire customer journey.

Company Website: https://www.dunnhumby.com/

📝 Enhancement Note: dunnhumby's reputation as a "global leader in Customer Data Science" sets the context for a data-centric, analytical, and strategic approach to product development and design. The AdTech and Retail focus implies a need for understanding complex ecosystems and business relationships.

📈 Career & Growth Analysis

Operations Career Level: This role represents a senior leadership position within the Product Design function, specifically managing a team and shaping the strategic direction of product design for a key B2B platform. It bridges hands-on design craft with team leadership and strategic product input.

Reporting Structure: The Product Design Manager will likely report to a Director of Product, Head of Design, or a similar senior leadership role within the product organization. They will directly manage a team of Product Designers.

Operations Impact: The Product Design Manager's impact is significant, directly influencing the usability, effectiveness, and adoption of the Tesco Media B2B advertising platform. By ensuring high-quality, user-centered design, they contribute to:

• Increased platform adoption and usage by brands and agencies.

• Improved campaign planning, activation, and measurement efficiency.

• Enhanced customer satisfaction and loyalty with the platform.

• Direct contribution to revenue growth through a more effective advertising solution.

Growth Opportunities:

• Leadership Advancement: Potential to move into Director-level roles, overseeing larger design teams or broader product portfolios.

• Strategic Influence: Opportunity to play a more significant role in product strategy and roadmap definition.

• Industry Specialization: Deepen expertise in Retail Media and AdTech, becoming a recognized leader in this niche.

• Cross-Functional Leadership: Develop skills in leading larger, more complex cross-functional initiatives.

• Mentorship: Continue to mentor and develop design talent, building a strong design culture.

📝 Enhancement Note: This role offers significant growth potential for experienced Product Designers looking to move into management and strategic leadership, particularly within a specialized B2B tech domain like AdTech.

🌐 Work Environment

Office Type: The role is based in Gurgaon, India, and described as "On-site," implying a traditional office-based work environment. However, dunnhumby also emphasizes "flexible working hours" and "agile working opportunities," suggesting a modern approach that balances office presence with employee well-being.

Office Location(s): Gurgaon, Haryana, India. This location is a major business hub in India, offering access to talent and infrastructure.

Workspace Context:

• Collaborative Environment: The company culture fosters creativity, innovation, and collaboration. Expect to work closely with cross-functional teams (Product Management, Engineering, Data Science).

• Technology & Tools: dunnhumby invests in "cutting-edge technology," suggesting access to modern design tools, software, and potentially advanced data analytics platforms.

• Agile Setting: The team operates within an agile framework, meaning a dynamic, fast-paced environment where collaboration and quick iteration are valued.

• Focus on Data: The company's core business is data science, so expect a data-informed approach to all aspects of work, including design.

Work Schedule: While primarily on-site, the company promotes "flexible working hours" and "agile working opportunities," implying a degree of autonomy in managing one's schedule to achieve work-life balance, provided core responsibilities and team collaboration needs are met.

📝 Enhancement Note: The "On-site" designation is tempered by strong statements about flexibility, suggesting a hybrid-friendly or flexible on-site model rather than a rigid 9-to-5. This is a key point for candidates to clarify during the interview process.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely includes a review of the resume and portfolio to assess experience and alignment with role requirements.

• Hiring Manager Interview: A discussion with the hiring manager (Product Design Manager or Director) to delve into leadership experience, design philosophy, team management approach, and strategic thinking.

• Portfolio Review Session: A dedicated session where the candidate presents their portfolio, walking through key case studies, explaining their process, design decisions, and measurable impact. This is a critical stage for demonstrating hands-on expertise and leadership.

• Cross-Functional Interviews: Meetings with Product Managers, Engineering leads, and potentially other stakeholders to assess collaboration skills, understanding of the product development lifecycle, and ability to work in an agile team.

• Leadership/Executive Interview: Potentially a final interview with a senior leader to assess cultural fit, strategic vision, and overall leadership potential.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that showcase end-to-end product design, leadership, user research, and measurable impact. Prioritize projects relevant to B2B platforms, advertising technology, or complex data-driven products if possible.

• Tell a Story: For each project, clearly articulate the problem, your role, the process (discovery, ideation, design, testing, iteration), the solutions you implemented, and the quantifiable results (KPIs, business impact).

• Highlight Leadership: Emphasize your experience in leading design teams, mentoring designers, and influencing product strategy. Showcase instances where you guided others and drove design initiatives.

• Demonstrate Process: Clearly explain your design methodology, how you incorporate user research and feedback, and how you collaborate with engineering and product management.

• Focus on Impact: Quantify the success of your designs whenever possible. Use metrics related to user adoption, engagement, efficiency, conversion rates, or business revenue.

• Address B2B/AdTech: If you have relevant experience, explicitly call it out and tailor your examples to demonstrate understanding of B2B user needs and the AdTech landscape.

Challenge Preparation:

• Be prepared for potential design challenges or case studies that assess your problem-solving skills, strategic thinking, and ability to design for complex user flows and business requirements within the AdTech domain.

• Practice articulating your thought process clearly and concisely.

• Research dunnhumby, Tesco Media, and the retail media advertising space to understand their challenges and opportunities. This will help tailor your responses and demonstrate genuine interest.

📝 Enhancement Note: The portfolio review is a central component. Candidates should prepare to not only show their work but also to articulate the strategic thinking, leadership, and measurable outcomes behind it, specifically within a B2B context.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Proficiency in industry-standard tools is essential. Expect requirements for:

  • Figma: Widely used for collaborative UI design, prototyping, and design system management.
  • Sketch: Another popular tool for UI design, often used with plugins for advanced functionality.
  • Adobe Creative Suite (Photoshop, Illustrator): For graphic design, asset creation, and visual elements.
  • InVision / Marvel / Axure RP: For advanced prototyping, collaboration, and user testing workflows.

• User Research & Testing: Tools to conduct and analyze user feedback:

  • UserTesting.com / Lookback / Maze: For remote usability testing and user feedback collection.
  • SurveyMonkey / Typeform: For user surveys and feedback forms.

• Collaboration & Project Management: Tools to facilitate team communication and workflow:

  • Jira / Confluence: For agile project management, task tracking, and documentation.
  • Slack / Microsoft Teams: For real-time team communication.
  • Miro / Mural: For virtual whiteboarding, brainstorming, and collaborative design sessions.

Analytics & Reporting:

• While the Product Design Manager might not be a primary user, understanding how to interpret data is key. Familiarity with tools that provide user behavior analytics and performance metrics is beneficial:
  • Google Analytics: For website and application usage tracking.
  • Amplitude / Mixpanel: For product analytics, user segmentation, and event tracking.
  • Tableau / Power BI: For data visualization and dashboard creation (understanding how design impacts metrics presented here).

CRM & Automation:

• Understanding the B2B customer journey is important. Familiarity with CRM systems and automation platforms can provide context:
  • Salesforce: A leading CRM platform for managing customer relationships and sales pipelines.
  • HubSpot: For CRM, marketing automation, and sales enablement.
  • Marketing Automation Platforms (e.g., Marketo, Pardot): Understanding how advertising campaigns are managed and automated.

📝 Enhancement Note: The role requires strong proficiency in core design tools and a solid understanding of how design integrates with project management, user research, and analytics platforms to drive product success.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: A deep commitment to understanding and serving the needs of Tesco customers and the B2B clients using the platform.

• Data-Driven: Decisions are informed by data and customer insights, aiming for measurable impact and continuous improvement.

• Innovation & Creativity: Encouraging new ideas, experimentation, and pushing the boundaries of what's possible in retail media advertising.

• Collaboration & Teamwork: Fostering a supportive environment where cross-functional teams work together effectively to achieve common goals.

• Excellence & Craftsmanship: A dedication to high-quality design, attention to detail, and delivering polished, reliable product experiences.

• Agility & Adaptability: Embracing agile methodologies to respond quickly to market changes and user feedback.

Collaboration Style:

• Cross-Functional Integration: Close partnerships with Product Management, Engineering, Data Science, and Marketing to ensure a holistic approach to product development.

• Open Communication: Encouraging transparent feedback, constructive critique, and shared understanding across teams.

• Process Improvement Focus: A proactive approach to identifying inefficiencies and collaboratively implementing better ways of working.

• Knowledge Sharing: Fostering a culture where designers share best practices, learnings, and insights to elevate the entire team's capabilities.

📝 Enhancement Note: The values emphasize a blend of customer focus, data integrity, innovation, and strong teamwork, all within an agile operational framework. This is crucial for candidates to align with during the interview process.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing B2B Needs with User Experience: Designing for a sophisticated B2B audience (brands/agencies) requires understanding complex workflows, technical requirements, and business objectives, which can differ significantly from B2C design.

• Navigating AdTech Complexity: The AdTech landscape is rapidly evolving, with constant changes in privacy regulations, technology, and market dynamics. Staying ahead requires continuous learning.

• Driving Adoption of a Self-Serve Platform: Ensuring the platform is intuitive and powerful enough for diverse users to adopt and utilize effectively without extensive support.

• Measuring Design Impact in AdTech: Quantifying the direct impact of design decisions on campaign performance, client satisfaction, and revenue can be complex.

• Leading a Global, Remote/Hybrid Team: Managing design talent across different locations and time zones while maintaining a cohesive team culture and high standards.

Learning & Development Opportunities:

• Industry Conferences: Opportunities to attend leading UX, Product Design, and AdTech conferences (e.g., UX India, Adobe MAX, industry-specific AdTech events) to stay abreast of trends and network.

• Skill Specialization: Deepen expertise in areas like Customer Data Science applications in design, privacy-first design principles, or advanced B2B platform design.

• Leadership Training: Access to internal or external leadership development programs to hone management and strategic skills.

• Mentorship Programs: Opportunities to be mentored by senior leaders or to mentor junior designers, fostering professional growth.

• Exposure to Diverse Brands: Working with dunnhumby's portfolio of clients provides exposure to various retail and brand challenges, broadening perspective.

📝 Enhancement Note: Candidates should be prepared to discuss how they approach these challenges, demonstrating strategic thinking and a proactive learning mindset, especially concerning the complexities of AdTech and B2B product design.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you led a design team through a significant product redesign or new feature launch. What was your approach, what challenges did you face, and what was the outcome?" (Focus on leadership, process, and results).

• "How do you balance the needs of different stakeholders (e.g., Product, Engineering, Sales, Marketing) when defining a product design strategy for a complex B2B platform?" (Assess collaboration and strategic alignment).

• "Walk us through your process for integrating user research and usability testing into an agile design workflow. How do you ensure insights lead to actionable design improvements?" (Demonstrate user-centricity and process rigor).

Company & Culture Questions:

• "What interests you about dunnhumby, and specifically about our work in Customer Data Science and the Tesco Media platform?" (Show research and genuine interest).

• "How do you foster a culture of innovation and continuous improvement within a design team?" (Assess leadership style and team building).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem statement, your role and responsibilities, the design process undertaken (research, ideation, wireframing, prototyping, testing), key design decisions and rationale, challenges overcome, and the measurable impact (KPIs, business outcomes).

• Emphasize Leadership: Highlight instances where you led design decisions, mentored team members, or influenced product direction.

• Show, Don't Just Tell: Use visuals effectively – mockups, prototypes, user flow diagrams, research findings – to illustrate your points.

• Quantify Impact: Be ready to discuss the metrics and business results that your design work achieved. If exact numbers are confidential, discuss the types of metrics you tracked and the direction of impact.

• Prepare for Q&A: Anticipate questions about your design choices, trade-offs made, and how you would approach future challenges specific to dunnhumby's context.

📝 Enhancement Note: Interview preparation should focus on demonstrating leadership, strategic thinking, a deep understanding of user-centered design principles, and the ability to connect design outcomes to business objectives, particularly within the AdTech/Retail Media domain.

📌 Application Steps

To apply for this Product Design Manager position:

• Submit your application through the provided link on the greenhouse.io platform.

• Curate Your Portfolio: Select 3-5 of your most impactful projects that demonstrate end-to-end product design, leadership, and measurable results. Tailor your selection to highlight experience with B2B platforms, complex workflows, or data-driven products if possible.

• Optimize Your Resume: Ensure your resume clearly highlights your 10+ years of UX design experience, leadership accomplishments, team management skills, and any relevant AdTech or Retail experience. Use keywords from the job description.

• Prepare Your Presentation: Practice walking through your portfolio case studies. Focus on clearly articulating the problem, your process, your role, the solutions, and the quantifiable impact. Be ready to discuss your leadership style and design philosophy.

• Research dunnhumby & Tesco Media: Understand the company's mission, its position in the Customer Data Science and AdTech markets, and the specific goals of the Tesco Media platform. This will enable you to tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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