Multimedia Content Engineer – AI & UX

📍 Job Overview

Job Title: Multimedia Content Engineer – AI & UX
Company: Dell Technologies
Location: Singapore, Singapore
Job Type: FULL_TIME
Category: Content Engineering / Technical Communications / Operations Technology
Date Posted: October 1, 2025
Experience Level: Mid-Level (2-5 years)
Remote Status: On-site

🚀 Role Summary

• Design and deliver high-impact visual and interactive technical content to enhance user experience for premium hardware products.
• Leverage AI tools and automation to streamline content creation, improve product documentation, and optimize internal workflows.
• Serve as on-screen talent for feature videos and technical teardown procedures, ensuring clarity and engaging delivery.
• Apply modern UX principles and interactive content design to elevate the information experience for Dell Technologies customers.
• Collaborate effectively with cross-functional engineering, product, and marketing teams to gather technical information and translate it into accessible content.

📝 Enhancement Note: This role bridges the gap between technical content creation, user experience design, and emerging AI technologies, positioning it within the broader "Operations Technology" or "Technical Communications" category, with a strong emphasis on user-centric product information delivery. The "AI & UX" focus suggests a strategic initiative to integrate intelligent automation and user-centric design into Dell's technical documentation processes.

📈 Primary Responsibilities

• Develop and produce high-impact visual and interactive content, including videos, animations, and interactive guides, specifically tailored for premium hardware products.
• Design, test, and refine AI prompts to enhance the quality and efficiency of product documentation and internal content workflows.
• Write, direct, and perform in product feature videos and technical teardown demonstrations, ensuring clarity, accuracy, and engaging presentation.
• Integrate automation tools and AI technologies to streamline the content creation pipeline, from ideation to final delivery.
• Create detailed scripts and storyboards for multimedia content, ensuring a logical flow and clear communication of technical concepts.
• Ensure strict adherence to brand guidelines, consistency in messaging, and accuracy of technical information across all content formats and distribution platforms.
• Apply contemporary UX design trends and best practices to improve the usability, accessibility, and overall appeal of product documentation and multimedia assets.
• Actively engage with engineering, product management, and marketing teams to gather comprehensive technical specifications, product insights, and customer use-case information.
• Conduct research and analysis of complex technical subject matter, synthesizing information into easily digestible and engaging content formats for diverse audiences.
• Continuously evaluate and propose improvements to content creation processes, tools, and methodologies to drive efficiency and enhance content quality.

📝 Enhancement Note: The responsibilities emphasize a proactive role in content strategy and execution, requiring not just creation but also strategic application of AI and UX principles. The inclusion of "on-screen talent" and "teardown procedures" indicates a hands-on, visual-centric approach to technical communication.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Communications, Technical Writing, Multimedia Arts, Computer Science, Human-Computer Interaction, or a related field, or equivalent practical experience.

Experience:

• 2-5 years of professional experience in multimedia content creation, technical documentation, or a related field, with a focus on technology products, preferably hardware.
• Demonstrated experience in transforming complex technical information into clear, concise, and engaging content for various audiences.

Required Skills:

• Multimedia Content Creation: Proven expertise in video production, editing (e.g., Adobe Premiere Pro, Final Cut Pro), graphic design (e.g., Adobe Creative Suite), and potentially 3D modeling or animation software.
• Communication & Presentation: Exceptional verbal and written communication skills, with strong public speaking and on-camera presence. Ability to articulate complex technical concepts clearly and concisely.
• UX Principles & Interactive Design: Solid understanding of modern User Experience (UX) principles, usability testing, and designing interactive content elements (e.g., interactive PDFs, web-based guides).
• AI Tools & Prompt Engineering: Hands-on experience with AI-driven content generation tools, understanding of prompt engineering techniques for text and visual AI, and ability to leverage AI for research and content enhancement.
• Automation Technologies: Familiarity with content automation tools and workflows, and the ability to apply them to streamline content creation and delivery processes.
• Technical Writing & Editing: Strong technical writing and editing capabilities, with meticulous attention to detail for accuracy, grammar, and style.
• Cross-functional Collaboration: Proven ability to work effectively with diverse teams, including engineers, product managers, marketing specialists, and editors, fostering a collaborative environment.
• Research & Synthesis: Skill in researching, analyzing, and synthesizing complex technical information from multiple sources into accessible content.

Preferred Skills:

• Experience with scripting and storyboarding for video content.
• Familiarity with content management systems (CMS) and digital asset management (DAM) systems.
• Knowledge of HTML, CSS, or JavaScript for web-based content integration.
• Experience with AR/VR content creation.
• Understanding of Agile development methodologies and their application in content creation.

📝 Enhancement Note: The "Essential Requirements" are framed as "Required Skills" here, with the addition of specific educational and general experience parameters to provide a complete qualification profile. The emphasis on AI and UX suggests a forward-thinking candidate profile.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of multimedia content projects, including video production (e.g., product demos, tutorials), interactive guides, and well-structured technical documentation.
• Demonstrations of how AI tools were used to enhance content quality, efficiency, or generate new content formats.
• Case studies detailing the application of UX principles to improve content usability and user engagement.
• Examples of technical writing and editing projects that effectively translate complex information for specific audiences.
• Evidence of cross-functional collaboration, highlighting contributions to team projects and stakeholder alignment.

Process Documentation:

• Samples or descriptions of processes developed or optimized for content creation, including workflow design, content lifecycle management, and quality assurance procedures.
• Documentation illustrating the implementation of automation tools or AI technologies to improve content production efficiency and consistency.
• Examples of how performance metrics and user feedback were used to analyze content effectiveness and drive iterative improvements.

📝 Enhancement Note: For a role heavily focused on content creation and leveraging new technologies like AI and UX, a strong, diverse portfolio demonstrating practical application is crucial. The emphasis on process documentation highlights the need for candidates who can not only create but also optimize and manage content workflows.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Multimedia Content Engineer with 2-5 years of experience in Singapore, the estimated annual salary range is SGD 60,000 - SGD 90,000. This range can vary based on the candidate's specific skills, experience, and the final scope of responsibilities.

Benefits:

• Comprehensive health insurance (medical, dental, vision).
• Paid time off, including vacation days, sick leave, and public holidays.
• Retirement savings plan (e.g., Central Provident Fund contributions in Singapore).
• Professional development opportunities, including training, workshops, and conference attendance.
• Employee discount programs on Dell Technologies products.
• Access to on-site amenities (depending on the Singapore office facilities).
• Opportunities for career advancement within Dell Technologies.

Working Hours:

• Standard full-time working hours are typically 40 hours per week. While the role is on-site, Dell Technologies often fosters a flexible work environment where possible, allowing for some adaptability in scheduling to accommodate project needs and personal well-being, subject to team and operational requirements.

📝 Enhancement Note: Salary estimate is based on research for similar mid-level technical content and multimedia roles in Singapore, considering the company's industry and the specific skill set demanded (AI, UX). Benefits are typical for a large multinational technology corporation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Information Technology, Hardware Manufacturing, Software, Services. Dell Technologies operates across a broad spectrum of the IT industry, providing a comprehensive range of technology solutions. Company Size: Large Enterprise (over 10,000 employees). Dell Technologies is a global leader with a significant workforce, offering extensive opportunities for career growth and cross-functional exposure. Founded: 1984. With a long history of innovation, Dell Technologies has a robust foundation in technology and a forward-looking approach to product development and customer solutions.

Team Structure:

• The Content Engineering team is likely a specialized unit within a larger technical documentation, product development, or customer support organization.
• It likely comprises individuals with diverse skill sets, including technical writers, editors, illustrators, multimedia specialists, and potentially UX designers or AI specialists.
• Reporting structure would typically be to a Content Engineering Manager or a Director of Technical Communications/Product Information.
• Cross-functional collaboration is essential, involving close partnerships with engineering teams, product managers, marketing, and customer support to ensure accurate and user-friendly technical information.

Methodology:

• Data Analysis & Insights: Utilizing user feedback, analytics from content platforms, and market research to inform content strategy and measure impact.
• Workflow Planning & Optimization: Implementing efficient content development workflows, leveraging project management tools and agile methodologies to ensure timely delivery and quality.
• Automation & Efficiency: Actively seeking and implementing AI-driven tools and automation techniques to enhance content creation efficiency, consistency, and scalability.

Company Website: https://www.dell.com/

📝 Enhancement Note: The description of Dell Technologies highlights its scale and industry leadership. The "Content Engineering" team's role is framed as crucial for customer experience, emphasizing a strategic function rather than just a support role, with a clear directive to integrate AI and UX.

📈 Career & Growth Analysis

Operations Career Level: This role represents a mid-level position within the technical communications and content engineering domain. It requires a solid foundation of practical skills in multimedia creation and technical writing, coupled with an emerging expertise in AI and UX principles. The "Engineer" title suggests a focus on systematic application of knowledge and tools to solve problems and optimize processes within content development.

Reporting Structure: The Multimedia Content Engineer will likely report to a Content Engineering Manager or a Lead within the Content Engineering team. This manager will oversee content strategy, project assignments, performance reviews, and professional development. Collaboration will extend across various departments, including Product Development, Engineering, and Marketing.

Operations Impact: The role directly impacts customer satisfaction and product adoption by creating clear, engaging, and user-friendly technical content. By leveraging AI and UX, this role aims to improve the efficiency of content delivery, enhance the overall customer experience with Dell's premium hardware, and potentially reduce support costs through better self-service resources. The innovative use of AI and interactive media can also differentiate Dell's product support from competitors.

Growth Opportunities:

• Operations Skill Advancement: Deepen expertise in AI-driven content creation, advanced UX design for technical documentation, and specialized multimedia production techniques.
• Leadership Potential: Progress to a Senior Multimedia Content Engineer role, leading projects, mentoring junior team members, or specializing in AI/UX strategy within content.
• Cross-functional Mobility: Transition into roles within product management, UX research, technical marketing, or program management, leveraging a strong understanding of product lifecycles and customer communication.
• Industry Certifications: Pursue certifications in AI, UX design, technical writing, or project management to enhance professional credentials and marketability.

📝 Enhancement Note: The analysis frames the role as a key contributor to customer success and operational efficiency through advanced content strategies. The growth opportunities are tailored to the technical and strategic nature of the position, emphasizing both specialization and broader career paths within a large tech organization.

🌐 Work Environment

Office Type: On-site. This role is based in Dell Technologies' Singapore office, indicating a collaborative, in-person work environment.

Office Location(s): Singapore, Singapore. Specific details about the office campus or building would be available upon inquiry or during the interview process. Dell's Singapore presence is typically characterized by modern facilities designed to foster innovation and collaboration.

Workspace Context:

• Collaborative Environment: The office setting is designed to encourage interaction, brainstorming, and team-based problem-solving, crucial for a role that requires close collaboration with various departments.
• Operations Tools & Technology: Access to state-of-the-art multimedia production equipment, editing suites, AI software, and collaborative platforms. Dell typically provides robust IT infrastructure and tools necessary for high-performance work.
• Team Interaction: Opportunities for direct engagement with colleagues within the Content Engineering team and cross-functional partners, fostering a dynamic exchange of ideas and best practices.

Work Schedule: The standard 40-hour work week is expected to be on-site. While Dell promotes flexibility, the on-site requirement for this role suggests that the core working hours will be during the business day in Singapore, facilitating real-time collaboration with local and potentially global teams.

📝 Enhancement Note: The emphasis on an on-site role in Singapore's tech hub implies a dynamic, collaborative workspace equipped with advanced tools, supporting the integration of AI and UX into multimedia content creation.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruiter will review applications and resumes, assessing for basic qualifications and alignment with the role's core requirements.
• Hiring Manager Interview: A discussion with the Hiring Manager to delve deeper into experience, technical skills (multimedia, AI, UX), and understanding of the role's strategic objectives. This may include behavioral questions.
• Technical Assessment/Portfolio Review: A critical stage where candidates will be asked to present their portfolio. This will involve showcasing specific projects, explaining their creative process, detailing their use of AI/UX tools, and demonstrating their ability to translate complex technical information. Expect questions about their methodologies and problem-solving approaches.
• Cross-functional Panel Interview: An interview with representatives from engineering, product, or marketing teams who the candidate would collaborate with. This assesses collaboration skills, communication effectiveness, and ability to understand diverse stakeholder needs.
• Final Interview: Potentially with a senior leader, focusing on cultural fit, strategic thinking, and long-term potential within Dell Technologies.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase your multimedia, AI, and UX skills. Ensure variety in format and complexity.
• Tell a Story: For each project, clearly articulate the challenge, your approach (highlighting AI/UX integration), the tools used, your specific contributions, and the quantifiable results or impact.
• Demonstrate AI/UX Application: Explicitly show how you used AI tools (e.g., prompt engineering examples) and UX principles (e.g., user testing, wireframing, usability improvements) to solve problems or enhance content.
• Prepare for Questions: Anticipate questions about your decision-making process, how you handle feedback, your experience with technical topics, and how you would approach specific challenges for Dell products.
• Technical Depth: Be ready to discuss the technical aspects of your work, including software used, file formats, rendering times, and integration challenges.

Challenge Preparation:

• Scenario-Based Challenge: You might be given a hypothetical technical product or feature and asked to outline a content strategy, including proposed multimedia assets, AI integration points, and UX considerations.
• Content Creation Task: A short, timed task to create a piece of content (e.g., a script for a video, a storyboard, a brief interactive element) based on provided technical information.
• AI Prompting Exercise: You may be asked to generate or refine AI prompts for specific content needs related to Dell products.
• Presentation Practice: Practice presenting your portfolio and any challenge responses concisely and effectively, focusing on clear communication and impact.

📝 Enhancement Note: This section provides practical advice tailored for a content engineering role with an AI/UX focus, emphasizing portfolio presentation and scenario-based challenges.

🛠 Tools & Technology Stack

Primary Tools:

• Video Production & Editing: Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, After Effects (for motion graphics).
• Graphic Design: Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• AI & Automation Tools: ChatGPT, Midjourney, DALL-E, custom AI models, workflow automation platforms (e.g., Zapier, custom scripts).
• Content Development Platforms: Potentially MadCap Flare, FrameMaker, or similar technical authoring tools.
• Collaboration Platforms: Microsoft Teams, Slack, Zoom, Jira, Confluence.

Analytics & Reporting:

• Google Analytics, Adobe Analytics, or similar web analytics tools for content performance tracking.
• Internal Dell analytics dashboards for product usage and documentation engagement.
• Tools for A/B testing content variations.

CRM & Automation:

• While not directly a CRM role, understanding how content integrates with customer journeys managed via CRM systems (like Salesforce) may be beneficial.
• Familiarity with marketing automation platforms (e.g., Marketo, Pardot) could be a plus for understanding content distribution channels.
• Integration tools for connecting various content and automation platforms.

📝 Enhancement Note: This list covers the expected software and tools for a multimedia content engineer with an AI and UX focus, emphasizing industry-standard professional creative and technical software.

👥 Team Culture & Values

Operations Values:

• Innovation & Forward-Thinking: A commitment to exploring and integrating new technologies like AI and advanced UX to improve content and customer experiences.
• Excellence & Quality: A dedication to producing high-quality, accurate, and engaging technical content that meets rigorous standards.
• Collaboration & Teamwork: A strong emphasis on working effectively with diverse teams, sharing knowledge, and supporting colleagues to achieve common goals.
• Customer Focus: A deep understanding that content serves the customer, driving a commitment to clarity, usability, and user satisfaction.
• Efficiency & Optimization: A drive to continuously improve processes, leverage automation, and find smarter ways to create and deliver content.

Collaboration Style:

• Proactive & Integrated: The team likely engages proactively with cross-functional partners, embedding content considerations early in the product development lifecycle.
• Feedback-Driven: A culture that values constructive feedback and uses it for iterative improvement of content and processes.
• Knowledge Sharing: Encouraging team members to share insights, best practices, and learnings from new tools and techniques, especially in rapidly evolving areas like AI and UX.
• Experimentation: A willingness to experiment with new tools and methodologies, fostering an environment where innovation in content creation is encouraged.

📝 Enhancement Note: The values and collaboration style are inferred from Dell's corporate messaging and the nature of a forward-looking role integrating AI and UX into content engineering.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapidly Evolving Technologies: Keeping pace with the fast advancements in AI tools, prompt engineering techniques, and UX design principles requires continuous learning.
• Balancing Creativity and Technical Accuracy: Ensuring that engaging multimedia content remains technically precise and adheres to strict brand and product guidelines.
• Cross-functional Alignment: Effectively managing communication and expectations across diverse teams (engineering, marketing, product) with potentially different priorities.
• Measuring Impact: Quantifying the ROI and user experience improvements derived from AI-enhanced and UX-focused content can be complex.
• On-Screen Presence for Technical Topics: Effectively conveying complex technical information in an engaging manner on camera.

Learning & Development Opportunities:

• Specialized Training: Access to Dell's internal training programs and external courses on AI, machine learning, advanced UX design, and multimedia production.
• Industry Conferences: Opportunities to attend and present at leading conferences in technical communication, UX, and AI.
• Mentorship Programs: Participation in mentorship programs to gain insights from experienced professionals within Dell Technologies.
• Project-Based Learning: Working on diverse projects that offer exposure to new technologies, product lines, and collaboration styles.

📝 Enhancement Note: Challenges are framed around the cutting-edge nature of the role, while growth opportunities highlight structured development paths within a large corporation.

💡 Interview Preparation

Strategy Questions:

• "How would you approach developing a content strategy for a new premium hardware product, incorporating both AI-driven content generation and UX best practices?"
• "Describe a time you used AI tools to significantly improve a content creation workflow or enhance the quality of technical documentation. What was your process, and what were the results?"
• "How do you ensure technical accuracy and brand consistency when creating engaging multimedia content, especially when working with complex technical information?"
• "Walk us through your process for scripting and producing a product feature video or a technical teardown demonstration. What are the key considerations for on-screen presence and clarity?"

Company & Culture Questions:

• "What interests you most about Dell Technologies and this specific role within Content Engineering?"
• "How do you see your skills in AI and UX contributing to Dell's mission of transforming how customers work, live, and play?"
• "Describe your experience working in a collaborative, cross-functional environment. How do you handle differing opinions or priorities among team members?"
• "How do you stay updated on the latest trends in multimedia content creation, AI, and user experience design?"

Portfolio Presentation Strategy:

• Structure: Organize your portfolio by project type or by skill demonstrated (e.g., AI integration, UX improvement, video production).
• Narrative: For each project, clearly state the objective, your role, the challenges faced, the solutions implemented (highlighting AI/UX), the tools used, and the measurable outcomes or impact.
• AI/UX Focus: Be prepared to specifically discuss your prompt engineering techniques, the AI models you used, and how you applied UX principles (e.g., user research, wireframing, usability testing) to improve content.
• Conciseness: Aim for a presentation that is engaging and informative without being overly long. Practice your delivery to ensure clarity and confidence.
• Technical Detail: Be ready to answer questions about the technical aspects of your work, including software, file types, and integration considerations.

📝 Enhancement Note: These interview questions and preparation tips are designed to assess the candidate's technical proficiency, strategic thinking, collaboration skills, and understanding of AI/UX within a technical content context, aligning with the role's core demands.

📌 Application Steps

To apply for this Multimedia Content Engineer – AI & UX position at Dell Technologies:

• Submit Your Application: Navigate to the Dell Technologies careers portal and submit your application through the provided link. Ensure your resume and any requested documents are uploaded.
• Tailor Your Resume: Customize your resume to highlight your experience in multimedia content creation, AI tools, prompt engineering, UX principles, technical writing, and video production. Use keywords from the job description.
• Prepare Your Portfolio: Curate a strong portfolio that showcases your best work in multimedia content, AI applications, and UX design. Be ready to present specific examples and discuss your process in detail.
• Research Dell Technologies: Familiarize yourself with Dell's product lines (especially premium hardware), their recent innovations, and their company culture and values. Understand how your role contributes to Dell's overall mission.
• Practice Interview Responses: Prepare answers for common interview questions, behavioral questions, and scenario-based questions related to AI, UX, and content engineering. Practice presenting your portfolio clearly and concisely.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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