Motion Graphic Designer

📍 Job Overview

Job Title: Motion Graphic Designer
Company: YAZIO GmbH
Location: Remote (Germany, Spain, Portugal, United Kingdom)
Job Type: FULL_TIME, CONTRACTOR (12-month contract)
Category: Creative Operations / Marketing Operations
Date Posted: 2025-08-11
Experience Level: Mid-Level (2-5 years)
Remote Status: 100% Remote

🚀 Role Summary

• This role is pivotal in enhancing YAZIO's brand presence and marketing campaign effectiveness through dynamic visual content creation, blending static and motion graphics.
• The position requires a strong understanding of digital marketing asset creation, with an emphasis on performance marketing campaigns and mobile app user engagement.
• Candidates will leverage proficiency in industry-standard design and animation software, while also exploring and integrating AI-driven tools into creative workflows for enhanced efficiency and innovation.
• Success in this operations-focused role hinges on collaborative synergy with copywriters, product designers, and performance marketers to produce high-impact, user-centric creative assets.

📝 Enhancement Note: While the title "Motion Graphic Designer" might suggest a purely creative role, the description's emphasis on "high-performing Meta ads," "performance marketing campaigns," "strategic consistency," "platform best practices," and collaboration with "performance marketers" strongly indicates a need for operations-minded thinking. The focus on "workflow discipline," "version control," "asset handoff," "file organization," and "AI-driven tools" further solidifies its placement within a broader creative operations or marketing operations spectrum, where efficiency, process, and measurable impact are paramount. The 12-month contract nature also suggests a project-driven operational need.

📈 Primary Responsibilities

• Develop and execute motion graphics and static visual content for YAZIO's marketing campaigns across various digital channels, including social media (Meta ads), display banners, and mobile platforms.
• Translate marketing objectives and brand principles into visually compelling narratives that resonate with target audiences, ensuring strategic consistency and platform best practices.
• Collaborate closely with cross-functional teams, including copywriters, product designers, and performance marketers, to conceptualize and deliver scroll-stopping creative assets.
• Experiment with and integrate AI-powered tools and automation into the creative workflow to optimize design processes, enhance efficiency, and drive innovation in visual storytelling.
• Maintain rigorous workflow discipline, including effective version control, organized asset handoff, and meticulous file management, to ensure seamless project execution and team collaboration.
• Adapt creative assets for localization and platform-specific requirements, ensuring maximum impact and engagement across diverse user segments and geographic regions.
• Contribute to evolving YAZIO's design and motion standards, actively participating in the continuous improvement of creative workflows and output quality.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational rigor. The emphasis on "marketing goals," "platform best practices," "collaboration with performance marketers," and "AI-driven tools" points to a need for understanding how creative output impacts business objectives and how to streamline its production.

🎓 Skills & Qualifications

Education:

• A Bachelor's degree in Graphic Design, Animation, Digital Media, or a related field is typically expected for roles requiring this level of creative and technical proficiency, though equivalent practical experience will be strongly considered.

Experience:

• Minimum of 3 years of professional experience in motion design, visual content creation, or a similar role, with a demonstrable track record of producing high-quality digital marketing assets.
• Proven experience working within a structured design team or a highly collaborative environment, showcasing the ability to integrate feedback and contribute effectively to team projects.
• Familiarity with the nuances of designing for performance marketing campaigns and mobile applications, understanding how creative elements influence user acquisition and retention.

Required Skills:

• Advanced proficiency in Adobe After Effects for motion graphics and animation.
• Expert-level skills in Adobe Premiere Pro for video editing and post-production.
• Strong command of Adobe Illustrator and Photoshop for graphic design, asset creation, and manipulation.
• Excellent graphic design capabilities, including a deep understanding of layout, typography, composition, color theory, and visual hierarchy for digital marketing assets.
• Solid grasp of animation principles, visual storytelling techniques, and the ability to create engaging, user-focused content.
• Demonstrated workflow discipline, including effective version control, organized asset handoff procedures, and systematic file management.
• Familiarity and practical experience with AI-driven tools and automation techniques in creative production.

Preferred Skills:

• Prior experience designing and animating creatives specifically for mobile apps or performance marketing campaigns.
• Understanding of A/B testing principles for creative assets and how to iterate based on performance data.
• Experience with project management tools for tracking creative asset production and deadlines.
• Knowledge of basic animation principles for social media content creation and user interface (UI) animation.

📝 Enhancement Note: The required skills are heavily focused on core creative software, but the "workflow discipline" and "AI-driven tools" elements are crucial for an operations-minded candidate. Experience in performance marketing is a significant plus, indicating a results-oriented approach to creative work.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive digital portfolio showcasing a diverse range of motion graphics, animated advertisements, and static graphic design work, with a clear emphasis on digital marketing applications.
• Include case studies or project breakdowns that highlight your creative process, problem-solving approach, and the impact of your designs on campaign performance or user engagement.
• Demonstrate proficiency in creating assets for various platforms and formats, including social media ads (e.g., Meta, Instagram Stories), display banners, and mobile app creatives.
• Showcase examples of your workflow discipline, such as organized project files, version control examples, or asset handoff documentation, if possible.

Process Documentation:

• Be prepared to discuss your systematic approach to managing multiple creative projects simultaneously, including planning, execution, feedback integration, and final delivery.
• Articulate your methods for collaborating with cross-functional teams, ensuring alignment on creative briefs, brand guidelines, and performance objectives.
• Discuss your experience with version control systems and file organization strategies to maintain asset integrity and facilitate efficient team collaboration.
• Provide insights into how you’ve leveraged or would leverage AI tools to streamline creative processes, from ideation to final output.

📝 Enhancement Note: The portfolio requirement is central to a creative role, but for an operations-focused evaluation, the emphasis should be on demonstrating process, efficiency, and impact. Candidates should highlight how their work directly contributed to marketing goals and how they maintained organized workflows.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Motion Graphic Designer with 2-5 years of experience, working remotely in Germany, Spain, Portugal, or the UK, the estimated annual salary range is between €35,000 - €55,000 (or equivalent in GBP/EUR). This estimate considers the company's remote-first approach and the talent market in these regions.

Benefits:

• 30 vacation days for ample rest and rejuvenation.
• 5 child sick days to support family needs.
• Annual learning budget of €1,000 for professional development and skill enhancement.
• Fully covered company retreat for team building and networking.
• Regular team meetups and virtual coffee breaks to foster strong team connections.
• A focus-driven culture valuing efficiency, with time off in lieu for any overtime worked.
• Access to tools and support, including a MacBook and monitor.
• Comprehensive well-being support through "Sunday Supplements" and "Nilo Health."

Working Hours:

• The role is structured around a standard 40-hour work week, with a strong emphasis on focus and efficiency rather than extended hours. The remote-first setup offers flexibility in how the workday is managed, provided output and collaboration needs are met.

📝 Enhancement Note: The salary range is an estimate based on typical market rates for this experience level and location. The extensive benefits package emphasizes work-life balance and professional development, aligning with a modern, employee-centric operations model.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Fitness Technology / Mobile Applications. YAZIO is a prominent player in the digital health sector, providing a popular nutrition and weight loss tracking app that empowers millions of users globally. Company Size: While not explicitly stated, YAZIO is implied to be a mid-to-large size tech company given its "millions of users in over 150 countries" and a growing "Creative Marketing Team." This size suggests established processes but also opportunities for impact. Founded: YAZIO was founded in 2013, indicating a mature yet dynamic company with a proven track record in the competitive health tech market.

Team Structure:

• The Motion Graphic Designer will join the Creative Marketing Team, which is evolving to meet increased demand. This team likely works closely with Performance Marketing, Product Design, and Copywriting functions.
• Reporting structure is not detailed but is expected to be within a marketing or creative department, with potential for direct collaboration with marketing leadership.
• Cross-functional collaboration is a cornerstone of the role, requiring seamless interaction with product, marketing, and performance specialists to align creative output with business objectives.

Methodology:

• Data-driven decision-making is implied through the focus on "performance marketing" and creating "high-performing" ads, suggesting that creative output is measured and optimized based on user data and campaign results.
• Workflow planning and optimization are critical, evidenced by the requirement for "workflow discipline," "version control," and "asset handoff," indicating a structured approach to creative production.
• Automation and AI integration are explicitly encouraged, pointing to a forward-thinking approach to leveraging technology for efficiency and innovation in creative processes.

Company Website: https://www.yazio.com/

📝 Enhancement Note: The company culture emphasizes mission-driven work, efficiency, and a collaborative, high-impact environment. The focus on data and AI integration suggests a sophisticated approach to marketing operations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Motion Graphic Designer, requiring 2-5 years of experience. It involves executing creative strategies with a degree of autonomy, contributing to campaign success, and actively participating in process improvement. Reporting Structure: The designer will likely report to a Creative Lead, Marketing Manager, or Head of Marketing, providing a clear line of communication and project oversight within the marketing department. Operations Impact: The role directly impacts YAZIO's brand perception, user acquisition, and engagement through the creation of visually compelling marketing materials. Success is measured by the performance of these assets in driving key marketing metrics.

Growth Opportunities:

• Skill Advancement: Opportunity to deepen expertise in motion graphics, video editing, and graphic design, particularly within the context of performance marketing and mobile app user journeys.
• AI & Workflow Specialization: Develop specialized skills in leveraging AI tools and optimizing creative production workflows, a highly valuable and growing area in operations.
• Cross-functional Exposure: Gain experience working with diverse teams (product, performance marketing), broadening understanding of the broader marketing and business operations landscape at YAZIO.
• Contribution to Brand Evolution: Play a key role in shaping the visual direction of marketing campaigns and contributing to the evolution of YAZIO's brand identity.

📝 Enhancement Note: The growth opportunities lean towards practical application and operational efficiency, aligning with the demand for skilled professionals who can not only create but also optimize creative processes.

🌐 Work Environment

Office Type: The company operates on a "remote-first" model. This means there is no central physical office requirement for this role, offering maximum flexibility. Office Location(s): While the company is headquartered in Germany, this role is open to candidates based in Germany, Spain, Portugal, or the United Kingdom, reflecting a truly international and distributed workforce.

Workspace Context:

• Candidates can choose to work 100% from home, join a co-working space, or work abroad for several weeks annually, providing significant autonomy over their work environment.
• The remote setup necessitates strong self-discipline, effective communication, and reliance on digital collaboration tools to maintain team cohesion and productivity.
• YAZIO provides essential tools like a MacBook and monitor to ensure a productive remote workspace, supporting the operational needs of a distributed team.

Work Schedule:

• The standard work schedule is based on a 40-hour week. The remote-first nature allows for flexibility in managing daily tasks and hours, as long as project deadlines, collaboration requirements, and team availability are respected. This flexibility is crucial for operations professionals who may need to align with global team members or manage personal commitments.

📝 Enhancement Note: The remote-first environment is a key operational characteristic, requiring candidates to be self-motivated and adept at digital collaboration. The flexibility offered is a significant benefit for operations professionals managing complex schedules.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of CV and portfolio to assess foundational skills, experience, and alignment with the role's creative and operational requirements.
• Creative/Technical Interview: Likely involves a discussion about past projects, design process, workflow management, and experience with specific software. This stage may include a brief technical assessment or a review of portfolio work in detail.
• Case Study/Challenge: Candidates may be asked to complete a short, timed creative challenge or a brief, focused project to assess their practical skills, problem-solving abilities, and approach to a typical task. This is often a key part of evaluating operations-aligned candidates.
• Team/Hiring Manager Interview: A conversation to assess cultural fit, collaboration style, understanding of YAZIO's mission, and alignment with the team's operational needs and values.
• Final Round: Potentially a final discussion with senior leadership or a broader team to confirm suitability and discuss contract details.

Portfolio Review Tips:

• Showcase Process, Not Just Product: For each project, briefly explain the brief, your thought process, the tools used, and any challenges overcome. Highlight efficiency gains or workflow improvements.
• Quantify Impact: If possible, include metrics or results related to the performance of your creative assets (e.g., engagement rates, conversion improvements). This demonstrates an operations-oriented mindset.
• Highlight AI/Automation Use: Specifically point out any projects where you utilized AI tools or implemented workflow optimizations to enhance efficiency or creativity.
• Tailor to YAZIO: Review YAZIO's current marketing materials and app interface to understand their aesthetic and messaging, and select portfolio pieces that demonstrate alignment or a thoughtful approach to adapting to their style.
• Clear Organization: Ensure your portfolio is well-organized, easy to navigate, and clearly labels each piece with its context (e.g., client, campaign objective, your role).

Challenge Preparation:

• Understand the Brief: Carefully read and interpret any creative brief provided for a challenge, paying attention to objectives, target audience, and constraints.
• Time Management: Practice creating a short piece of motion graphics or a static ad within a limited timeframe, focusing on delivering a polished concept rather than perfection.
• Communicate Your Strategy: Be ready to articulate your creative and operational choices during the presentation, explaining why you made certain design decisions and how you approached the workflow.
• Focus on Relevance: Ensure your challenge output directly addresses the prompt and demonstrates skills relevant to YAZIO's marketing needs.

📝 Enhancement Note: The interview process emphasizes practical skills and process demonstration. Candidates should be prepared to discuss their workflow, problem-solving, and the impact of their work, not just their aesthetic talent.

🛠 Tools & Technology Stack

Primary Tools:

• Motion Graphics & Animation: Adobe After Effects (expert level)
• Video Editing: Adobe Premiere Pro
• Graphic Design: Adobe Illustrator, Adobe Photoshop
• AI & Automation Tools: Familiarity and experience with AI-driven creative tools (e.g., for asset generation, editing assistance, workflow automation) are highly valued.

Analytics & Reporting:

• While not a primary requirement for this role, familiarity with how creative assets perform within analytics platforms (e.g., Meta Ads Manager, Google Analytics) and how to interpret data for creative optimization is beneficial.

CRM & Automation:

• Proficiency in project management and collaboration tools (e.g., Asana, Trello, Slack) is essential for remote team operations and efficient asset handoff.
• Familiarity with cloud storage and version control systems (e.g., Dropbox, Google Drive, Git for assets) is crucial for maintaining organized workflows.

📝 Enhancement Note: The core tools are standard for a motion designer, but the explicit mention of "AI-driven tools and automation" and "workflow discipline" highlights an operational focus on efficiency and process integration.

👥 Team Culture & Values

Operations Values:

• Efficiency & Focus: YAZIO values a focus-driven culture that prioritizes efficiency over long hours, encouraging smart work and respecting work-life balance.
• Impact & Ambition: The company fosters a high-impact environment where ambition is supported, and individual contributions drive real change, with short decision-making processes.
• Collaboration & Connection: Strong team connections are cultivated through various activities, promoting a culture of support and shared goals.
• Growth & Well-being: YAZIO is committed to employee growth and well-being, providing resources for learning and health.
• Data-Informed Creativity: While not explicitly stated as a value, the emphasis on performance marketing implies a culture where creative decisions are informed by data and measurable results.

Collaboration Style:

• Cross-functional Integration: The role requires close collaboration with diverse teams, necessitating strong communication and a shared understanding of project goals across different disciplines.
• Feedback Exchange: A culture that encourages open feedback is implied, essential for refining creative output and improving workflows.
• Knowledge Sharing: Team members are expected to share knowledge and best practices, particularly regarding new tools and techniques like AI in creative production.

📝 Enhancement Note: The emphasis on efficiency, impact, and collaboration aligns with operational best practices in a dynamic tech environment. Candidates should demonstrate an ability to work effectively within a team and contribute to process improvements.

⚡ Challenges & Growth Opportunities

Challenges:

• Adapting to Performance Metrics: Translating creative vision into assets that consistently meet demanding performance marketing KPIs requires continuous learning and adaptation.
• Balancing Creative Vision with Brand Consistency: Ensuring that individual creative flair aligns with YAZIO's established brand guidelines and marketing objectives across diverse campaigns.
• Staying Ahead of AI/Tech Trends: Keeping pace with the rapid evolution of AI tools and integrating them effectively into existing workflows while maintaining creative quality.
• Remote Collaboration Dynamics: Maintaining strong communication, collaboration, and team cohesion within a fully remote, international team environment.

Learning & Development Opportunities:

• Specialized Skill Development: Opportunities to attend workshops, online courses, or conferences focused on advanced motion graphics, animation techniques, or performance marketing creative strategies.
• AI Tool Exploration: Dedicated time and resources to experiment with and master new AI tools relevant to creative production, enhancing efficiency and expanding capabilities.
• Cross-functional Learning: Gaining insights into product design, user acquisition strategies, and performance marketing analytics through close collaboration with these teams.
• Process Improvement Contribution: Actively participating in refining and optimizing the creative production workflow, potentially leading to greater operational efficiency.

📝 Enhancement Note: The challenges are framed as opportunities for growth, particularly in areas related to performance, technology adoption, and operational process management.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to create a marketing asset that met specific performance metrics. What was your process, and what were the results?" (Focus on data-driven creative decisions and workflow.)
• "How do you approach version control and asset handoff when working in a collaborative, remote environment?" (Highlight your workflow discipline and communication skills.)
• "Which AI tools are you familiar with for creative production, and how have you used them to improve efficiency or output quality?" (Demonstrate your proactive adoption of new technologies.)
• "Walk us through a complex motion graphic project from concept to delivery. What were the key stages, challenges, and your role in overcoming them?" (Showcase your end-to-end process and problem-solving.)

Company & Culture Questions:

• "What excites you about YAZIO's mission to promote healthy eating?" (Show your alignment with the company's purpose.)
• "How do you maintain work-life balance and productivity in a remote-first setting?" (Address the company's focus on efficiency and well-being.)
• "Describe your ideal collaborative environment. How do you ensure effective communication with remote team members?" (Highlight your teamwork and communication skills.)

Portfolio Presentation Strategy:

• Narrative Approach: For each portfolio piece, tell a story: the problem, your solution (design/animation), the tools used, and the outcome/impact.
• Highlight Workflow: Explicitly mention your process, any version control used, and how you collaborated with others.
• Showcase AI Usage: If you used AI tools, point them out and explain the benefit.
• Quantify Results: Whenever possible, share metrics or qualitative feedback that demonstrate the effectiveness of your work.
• Conciseness: Be prepared to present your portfolio highlights efficiently, focusing on the most relevant and impactful projects for this role.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent, but also operational awareness, process adherence, and a results-oriented mindset.

📌 Application Steps

To apply for this operations-aligned creative position:

• Submit your application through the provided link on the YAZIO jobs portal.
• Operations Portfolio Customization: Curate your portfolio to prominently feature projects that demonstrate strong graphic design, motion graphics, and experience with digital marketing assets. Specifically highlight examples showcasing workflow discipline, AI tool integration, and quantifiable campaign performance if available.
• Resume Optimization: Tailor your resume to emphasize your 2-5 years of relevant experience, proficiency in After Effects, Premiere Pro, Illustrator, and Photoshop, and any experience with performance marketing or mobile app creatives. Use keywords like "motion design," "graphic design," "digital marketing assets," "workflow discipline," and "AI tools."
• Operations Interview Preparation: Practice discussing your creative process, project management skills, and how you leverage technology to enhance efficiency. Prepare to articulate how your work contributes to marketing goals and user engagement. Rehearse presenting your portfolio with a focus on process and impact.
• Company Research: Thoroughly research YAZIO's app, mission, and current marketing campaigns. Understand their brand aesthetic and target audience to better tailor your application and responses during interviews, demonstrating your understanding of their operational context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.