Marketing Designer
π Job Overview
Job Title: Marketing Designer Company: Fortis Construction Location: Portland, Oregon, United States Job Type: FULL_TIME Category: Marketing Operations / Creative Services Date Posted: 2025-07-31 Experience Level: 2-5 Years Remote Status: Hybrid (4-5 days in office per week)
π Role Summary
- This role is pivotal in developing and executing creative design solutions across print, web/digital, and email channels to support Fortis Construction's marketing and business development initiatives.
- Key responsibilities include conceptualizing and producing a wide range of graphics, from proposal content and marketing campaigns to website assets and technical illustrations, ensuring brand consistency.
- The Marketing Designer will collaborate closely with internal teams and external stakeholders, managing project timelines from ideation to final delivery.
- This position requires a strong understanding of design principles, brand guidelines, and the ability to translate complex ideas into visually compelling materials that contribute to Team goals.
π Enhancement Note: While the title is "Marketing Designer," the responsibilities and required skills, particularly in proposal production and technical illustrations within the construction industry, suggest a strong alignment with roles that support Sales Operations and Business Development efforts, often falling under the broader umbrella of Marketing Operations or Creative Services within a GTM function. The emphasis on brand consistency and collateral creation directly supports sales enablement.
π Primary Responsibilities
- Design and produce a variety of marketing collateral, including proposal content, interview materials, marketing campaigns, email communications, and website/online content.
- Create engaging infographics and technical illustrations that effectively communicate complex concepts for new business pursuits and internal employee experience initiatives.
- Collaborate with the Marketing Team and other departments to ensure all graphical solutions align with company objectives, brand guidelines, and cross-compatibility across various media.
- Manage individual project production schedules, ensuring timely delivery of all design assets while maintaining high standards for accuracy and error-free output.
- Maintain and enforce Fortis Construction's brand identity, ensuring consistency in messaging and visual assets across all communication channels.
- Prepare final design files for production, ensuring proper file construction, organization, and pre-press readiness.
- Stay current with emerging trends in digital and print design, incorporating innovative techniques to enhance the effectiveness of marketing materials.
- Actively participate in team meetings and collaborative sessions, contributing creative ideas and solutions to support company goals.
- Assist with additional design-related duties as assigned to support the achievement of departmental and company objectives.
π Enhancement Note: The requirement to "Support proposal production and layout with Marketing Team members" and create "technical illustrations that support winning new work" strongly indicates a GTM-aligned function. This designer will be instrumental in creating sales enablement materials, which is a core component of Sales Operations and Revenue Operations.
π Skills & Qualifications
Education:
- Bachelorβs degree in Graphic Design, Digital Design, Visual Communications, Art Direction, or a related field.
- Alternatively, comparable professional experience demonstrating equivalent skills and knowledge may be considered.
Experience:
- A minimum of 2 years of professional graphic design experience is required.
- Proven experience in creating design solutions for both print and digital media.
- Demonstrated ability to work collaboratively within a team environment and manage multiple projects simultaneously.
Required Skills:
- Adobe Creative Suite Expertise: Advanced proficiency in InDesign, Photoshop, and Illustrator is essential for creating and editing a wide range of design materials.
- Graphic & Typographic Skills: Strong command of graphic design principles, layout composition, and typography.
- Communication Skills: Excellent written and verbal communication abilities to articulate design concepts and collaborate effectively with stakeholders.
- Detail-Oriented: A keen eye for detail to ensure accuracy, consistency, and error-free final products.
- Self-Motivated & Organized: Ability to work independently, prioritize tasks effectively, maintain exceptional organization, and manage multiple deadlines in a fast-paced environment.
- Conceptualization & Illustration: Skill in ideating and stylizing complex or abstract ideas into representative illustrations and graphics.
- Brand Guideline Adherence: Ability to consistently apply and maintain brand standards across all creative outputs.
- Valid Driver's License: Possession of a valid driver's license and a satisfactory driving record as per Fortis policy is mandatory.
Preferred Skills:
- Portfolio of Work: A strong portfolio showcasing collaborative, team-focused deliverables and successful project outcomes.
- Brand Guideline Expertise: Proven expertise in working within and effectively applying established brand guidelines.
- Construction Industry Experience: Familiarity with the construction industry's visual language and marketing needs is a plus.
π Enhancement Note: The emphasis on InDesign, Photoshop, and Illustrator, coupled with the need for strong layout and typographic skills, points to a role that requires technical design proficiency essential for creating polished sales and marketing collateral. The requirement for experience in brand guidelines is critical for maintaining a consistent GTM message.
π Process & Systems Portfolio Requirements
Portfolio Essentials:
- Showcase a range of design projects that highlight versatility across print, digital, and web mediums.
- Include examples of work that demonstrate a strong understanding and application of brand guidelines, ensuring consistency in messaging and visual identity.
- Present case studies or project examples that illustrate the process of taking a design from concept to final execution, including any problem-solving or strategic considerations.
- Demonstrate experience in creating materials that support business development or sales initiatives, such as proposals, presentations, or marketing campaigns.
Process Documentation:
- While not explicitly stated as a requirement for this role, candidates are expected to manage individual project production schedules, implying a need for personal workflow management and organization.
- The ability to prepare files for final production suggests an understanding of pre-press and digital asset management processes.
π Enhancement Note: While this role is primarily design-focused, operations professionals will appreciate a designer who can demonstrate efficient workflow management and an understanding of how their creative output integrates into larger GTM processes like proposal generation and marketing campaign execution. A portfolio showcasing impactful business collateral is highly valued.
π΅ Compensation & Benefits
Salary Range:
- Based on industry standards for a Marketing Designer with 2-5 years of experience in Portland, Oregon, the estimated annual salary range is typically between $60,000 and $80,000. This estimate is derived from recent market data for similar roles in the region, considering the cost of living and demand for creative professionals in the construction sector.
Benefits:
- Fortis Construction likely offers a comprehensive benefits package, which may include:
- Health, Dental, and Vision Insurance
- Paid Time Off (PTO) and Holidays
- Retirement Savings Plan (e.g., 401(k) with company match)
- Professional Development and Training Opportunities
- Life and Disability Insurance
- Potential for performance-based bonuses or incentives.
Working Hours:
- The standard working hours are likely around 40 hours per week, typical for a full-time professional role.
- The role requires 4-5 days per week in the office, indicating a hybrid work arrangement with a significant on-site component.
π Enhancement Note: The salary estimate is based on general market data for Marketing Designers in Portland, OR, with 2-5 years of experience. Specific compensation will be determined by the company based on the candidate's qualifications and experience. The hybrid requirement implies a balance between in-office collaboration and remote flexibility.
π― Team & Company Context
π’ Company Culture
Industry: Construction. Fortis Construction is a prominent player in the construction industry, known for its commitment to quality, innovation, and client satisfaction. This context means the marketing design work will often be B2B-focused, supporting business development efforts in securing large-scale projects. Company Size: Fortis Construction is a substantial organization, likely employing hundreds or thousands of individuals across various roles and locations. This size suggests established processes, a structured corporate environment, and opportunities for cross-functional collaboration. Founded: While the founding date isn't provided, Fortis Construction has a significant history and reputation in the construction sector, implying a stable and experienced organization.
Team Structure:
- The Marketing Designer will be part of the Marketing Team, which likely includes marketing managers, specialists, and potentially other creative professionals.
- This role will report to a Marketing Manager or Director, with clear lines of communication and collaboration within the marketing department.
- Close collaboration is expected with other departments, particularly Business Development, Sales, and Project Management teams, to create effective collateral for bids, proposals, and client communications.
Methodology:
- The team likely employs a data-informed approach to marketing, using insights to guide design strategies and measure campaign effectiveness.
- Workflow planning and optimization are crucial, especially in managing multiple projects and meeting client deadlines for proposals and marketing initiatives.
- Automation and efficiency practices may be leveraged for tasks like asset management, email campaigns, and digital content distribution.
Company Website: https://www.fortisconstruction.com/
π Enhancement Note: The construction industry context implies a need for professional, robust, and often technical design elements. The company's size suggests a well-resourced marketing department with established branding and operational procedures.
π Career & Growth Analysis
Operations Career Level: This role represents an entry-to-mid-level position within a marketing or creative services function. It's ideal for a designer looking to deepen their expertise in B2B marketing collateral and gain exposure to the intricacies of the construction industry's go-to-market strategies. Reporting Structure: The Marketing Designer will likely report to a Marketing Manager or Director, working within a team that supports broader company objectives. Collaboration with cross-functional teams, including sales and business development, is a key aspect of the role. Operations Impact: The work of the Marketing Designer directly impacts the company's ability to win new business by creating compelling proposals and marketing materials. Effective design enhances brand perception, supports sales efforts, and contributes to overall revenue generation by making Fortis Construction more attractive to potential clients.
Growth Opportunities:
- Skill Specialization: Opportunity to specialize in specific areas of design, such as proposal design, digital marketing graphics, or technical illustration within the construction sector.
- Industry Knowledge: Deepen understanding of the construction industry, its clients, and the specific marketing and sales challenges faced, leading to more impactful design solutions.
- Project Management: Develop project management skills by handling multiple design projects with varying deadlines and requirements.
- Leadership Potential: With experience, potential to move into senior designer roles, lead design projects, or manage junior designers, contributing to the strategic direction of marketing collateral.
π Enhancement Note: This role offers a solid foundation for a career in marketing design, particularly within industries that require specialized B2B collateral. The impact on sales enablement and business development provides a clear path for understanding operations' contribution to revenue.
π Work Environment
Office Type: The role operates within a professional office environment characteristic of a large construction firm. This typically includes modern office spaces, collaborative work areas, and dedicated workstations. Office Location(s): The primary office location is Portland, Oregon. Fortis Construction may have other regional offices, but this specific role is based in Portland. Accessibility to public transport and parking would be typical considerations for an office in this location.
Workspace Context:
- The workspace will likely be a shared office setting, potentially with open-plan areas or dedicated workstations. Collaboration is encouraged, suggesting an environment where designers can easily interact with marketing colleagues and other teams.
- Access to standard office equipment, including computers, design software, printers, and communication tools, will be provided.
- Opportunities for interaction with the broader marketing team and other departments are integral, fostering a collaborative and communicative atmosphere.
Work Schedule:
- The work schedule is a hybrid model, requiring 4-5 days per week in the office. This structure is designed to balance the benefits of in-person collaboration and team synergy with some degree of flexibility.
π Enhancement Note: The hybrid work arrangement emphasizes the importance of in-person collaboration for design ideation, feedback, and project alignment, which is common in creative roles that support GTM functions.
π Application & Portfolio Review Process
Interview Process:
- Initial Screening: A review of your resume and portfolio to assess qualifications and design experience.
- Skills Assessment/Portfolio Review: This stage typically involves a detailed discussion of your portfolio, focusing on your design process, problem-solving skills, and ability to meet project objectives. You may be asked to present specific projects and explain your creative choices.
- Technical/Creative Challenge: A design exercise or case study may be assigned to evaluate your practical skills, creativity, and ability to work within brand guidelines under a time constraint.
- Team/Manager Interviews: Meetings with the hiring manager and potentially other marketing team members to assess cultural fit, communication style, and collaborative abilities.
- Final Interview: Potentially with a senior leader to discuss your alignment with company values and long-term contributions.
Portfolio Review Tips:
- Showcase Brand Consistency: Include examples demonstrating your ability to adhere to and evolve brand guidelines effectively.
- Highlight Process: For key projects, briefly explain your design process, from initial brief and concept development to final execution and any challenges overcome.
- Quantify Impact (if possible): If any of your designs contributed to measurable outcomes (e.g., proposal win rates, campaign engagement), highlight this.
- Tailor Selection: Choose projects that are most relevant to the construction industry and B2B marketing needs, such as proposals, corporate brochures, or digital campaign assets.
- Clarity and Organization: Ensure your portfolio is well-organized, easy to navigate, and professionally presented.
Challenge Preparation:
- Be prepared for a potential design challenge that might involve creating a graphic for a proposal, a social media post, or a short presentation slide, all within a specified timeframe.
- Practice articulating your design decisions clearly and concisely, focusing on how your choices address the brief's objectives and brand requirements.
- Review Fortis Construction's existing marketing materials and website to understand their current brand aesthetic and messaging.
π Enhancement Note: A strong portfolio is paramount for this role. Applicants should focus on showcasing work that demonstrates technical proficiency, creative problem-solving, and an understanding of how design supports business objectives, particularly in a B2B context.
π Tools & Technology Stack
Primary Tools:
- Adobe Creative Cloud: Essential proficiency in InDesign (for layout and print collateral), Photoshop (for image editing and digital graphics), and Illustrator (for vector graphics, logos, and illustrations).
- Microsoft Office Suite: Proficiency in Word for content integration and PowerPoint for presentation design is likely required, especially for proposal work.
Analytics & Reporting:
- While not a primary focus for a designer, familiarity with how design assets are used in digital marketing campaigns (e.g., website banners, email graphics) and how their performance might be tracked could be beneficial.
CRM & Automation:
- No direct CRM or marketing automation tool usage is specified, but understanding how final design assets are utilized within marketing automation platforms or CRM-driven communications would be advantageous.
π Enhancement Note: Mastery of the Adobe Creative Suite is the core technical requirement. Familiarity with Microsoft Office, particularly PowerPoint for presentation design, is also critical given the role's involvement in proposals and business development materials.
π₯ Team Culture & Values
Operations Values:
- Collaboration: A strong emphasis on working together across departments to achieve common goals, particularly in supporting business development efforts.
- Quality & Precision: A commitment to delivering high-quality, error-free work that upholds the company's professional image.
- Innovation: Encouragement to stay current with design trends and apply creative solutions to marketing challenges.
- Client Focus: Understanding that design efforts ultimately serve to attract and retain clients, contributing to the company's success.
- Efficiency: Managing time and resources effectively to meet project deadlines and deliver value.
Collaboration Style:
- The team fosters a collaborative environment, expecting designers to work closely with marketing colleagues, sales teams, and project managers.
- Open communication and feedback exchange are likely encouraged to refine designs and ensure they meet strategic objectives.
- This role integrates design into broader GTM processes, requiring strong interpersonal skills and the ability to work harmoniously with diverse stakeholders.
π Enhancement Note: The company culture likely values professionalism, teamwork, and a results-oriented approach, especially given its presence in the construction industry. A designer who can integrate seamlessly into cross-functional teams will thrive.
β‘ Challenges & Growth Opportunities
Challenges:
- Balancing Brand Consistency with Creativity: Effectively creating engaging designs while strictly adhering to established brand guidelines.
- Managing Multiple Projects: Juggling various design requests with different deadlines, priorities, and stakeholders simultaneously.
- Translating Technical Concepts: Visually representing complex construction-related information or technical specifications in an understandable and appealing manner.
- Adapting to Industry Trends: Staying abreast of evolving design trends and technologies to keep Fortis Construction's marketing materials fresh and competitive.
Learning & Development Opportunities:
- Advanced Design Software Training: Opportunities to deepen expertise in Adobe Creative Suite or explore new design technologies.
- Industry-Specific Design: Gaining specialized knowledge in design principles relevant to the construction sector, including proposal design and technical illustration.
- Marketing Strategy Exposure: Learning how design integrates into broader marketing and sales strategies, contributing to GTM success.
- Portfolio Enhancement: Building a robust portfolio with impactful projects that can open doors to senior or specialized design roles.
π Enhancement Note: This role offers a great platform for a designer to grow within a stable company and industry, developing specialized skills in B2B marketing and proposal design.
π‘ Interview Preparation
Strategy Questions:
- Be prepared to discuss your design process for creating marketing collateral, especially for proposals or business development initiatives. How do you ensure brand consistency while being creative?
- How do you approach managing multiple design projects with competing deadlines? Describe a time you had to prioritize tasks effectively.
- How do you translate complex or technical information into clear and compelling visual graphics? Provide an example from your portfolio.
- How do you collaborate with non-designers (e.g., sales teams, project managers) to understand their needs and incorporate feedback into your designs?
Company & Culture Questions:
- Why are you interested in working for Fortis Construction and in the construction industry?
- How do you see your design skills contributing to the success of a company like Fortis?
- Describe your ideal team environment and how you contribute to a collaborative culture.
Portfolio Presentation Strategy:
- Select 3-5 of your strongest and most relevant projects to present.
- For each project, clearly articulate the objective, your role, the design process, the tools used, and the outcome.
- Be ready to answer detailed questions about your creative choices and how you handled any challenges.
- Ensure your presentation is professional, concise, and highlights your ability to meet the requirements of the Marketing Designer role.
π Enhancement Note: Focus on demonstrating how your design skills directly support business objectives, particularly in sales enablement and brand consistency. Highlighting your collaborative approach and ability to work within a structured environment will be key.
π Application Steps
To apply for this Marketing Designer position:
- Submit your application through the provided link on the Fortis Careers portal.
- Portfolio Preparation: Curate a digital portfolio (PDF or online link) that prominently features your graphic design work, emphasizing print, digital, and proposal-related projects. Ensure it showcases your proficiency in Adobe Creative Suite and your ability to adhere to brand guidelines.
- Resume Optimization: Tailor your resume to highlight your 2+ years of graphic design experience, specific software proficiencies (InDesign, Photoshop, Illustrator), and any experience relevant to B2B marketing or proposal creation. Quantify achievements where possible.
- Interview Practice: Prepare to discuss your portfolio in detail, articulate your design process, and answer behavioral questions related to collaboration, project management, and problem-solving. Practice presenting your work clearly and concisely.
- Company Research: Familiarize yourself with Fortis Construction's projects, values, and existing marketing materials to demonstrate your understanding of their brand and industry.
β οΈ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates must have a Bachelor's degree in a relevant field and at least 2 years of graphic design experience. Proficiency in Adobe Creative Cloud and strong communication skills are essential.