Marketing Designer (Animation & Video Specialist) - NYC

📍 Job Overview

Job Title: Marketing Designer (Animation & Video Specialist)

Company: Photon

Location: New York City, NY (Implied by "NYC")

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-04-17

Experience Level: Mid-Level (Implied by 2-5 years of experience)

Remote Status: On-site

🚀 Role Summary

• Develop and produce high-quality motion graphics and video content to support marketing campaigns and internal communications.

• Collaborate with creative and cross-functional teams to translate marketing objectives into compelling visual narratives.

• Maintain brand consistency and visual identity across all created assets, ensuring alignment with company guidelines.

• Stay abreast of industry trends and emerging technologies in animation and video production to drive innovation.

• Utilize strong design principles and composition skills to create impactful and visually engaging content.

📝 Enhancement Note: While the raw job title is "Marketing Designer (Animation & Video Specialist)," the core responsibilities and required skills strongly indicate a role that bridges creative execution with operational alignment. This role is crucial for ensuring marketing initiatives are visually consistent and effectively delivered, fitting within a Marketing Operations or Creative Operations framework. The emphasis on brand guidelines and cross-functional collaboration highlights the operational aspect of producing creative assets efficiently and effectively.

📈 Primary Responsibilities

• Conceptualize, design, and execute motion graphics and animated video sequences for diverse marketing channels, including digital ads, social media content, website assets, and presentations.

• Create storyboards and animatics to visualize and communicate complex ideas and narratives to stakeholders, ensuring alignment on creative direction before full production.

• Produce high-quality video content, incorporating editing, sound design, and visual effects to enhance storytelling and engagement.

• Work closely with marketing managers, content creators, and product teams to understand project requirements, target audiences, and key messaging for each campaign.

• Ensure all visual assets adhere strictly to Photon's brand guidelines, maintaining a consistent and recognizable brand aesthetic across all output.

• Manage multiple projects simultaneously, prioritizing tasks and ensuring timely delivery of high-quality creative assets within project timelines.

• Continuously research and implement new animation techniques, software features, and visual storytelling methods to elevate the quality and impact of Photon's visual communications.

• Provide constructive feedback on creative work from team members and collaborate to refine designs and animations.

• Archive and organize all final creative assets and project files in a structured manner for easy retrieval and future use.

📝 Enhancement Note: The initial description focuses on the creative output. This section expands on the operational aspects of these responsibilities, such as project management, collaboration with cross-functional teams, adherence to brand governance, and asset management, which are critical for a Marketing Operations or Creative Operations function.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Animation, Film Production, or a related field, or equivalent practical experience.

Experience: 2-5 years of professional experience in motion graphics design, animation, and video production, specifically within a marketing or agency environment.

Required Skills:

• Proficiency in industry-standard animation and video editing software, including Adobe After Effects, Premiere Pro, and relevant design tools (e.g., Adobe Creative Suite - Photoshop, Illustrator).

• Strong understanding of design principles, typography, color theory, composition, and visual storytelling techniques.

• Proven ability to create compelling storyboards and animatics to effectively communicate visual concepts.

• Experience in developing and maintaining brand guidelines and ensuring visual consistency across diverse media.

• Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams and stakeholders.

• Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.

Preferred Skills:

• Experience with 3D animation software (e.g., Cinema 4D, Blender) for enhanced visual effects.

• Familiarity with AI-powered creative tools and workflows for efficiency gains.

• Basic understanding of video codecs, formats, and delivery specifications for various platforms.

• Experience in a fast-paced, high-growth technology or SaaS company environment.

• Portfolio showcasing a strong range of motion graphics, animation, and video production projects.

📝 Enhancement Note: The AI-generated skills are directly mapped here, with added context on specific software and the importance of a portfolio for visual roles. The "2-5" experience level is interpreted as mid-level, requiring a solid foundation and ability to work semi-autonomously.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive digital portfolio showcasing a diverse range of high-quality motion graphics, animation projects, and video productions.

• Case studies demonstrating the creative process from concept to final deliverable, highlighting problem-solving and strategic thinking.

• Examples of work that clearly adhere to brand guidelines and effectively communicate complex messages.

• Projects that illustrate proficiency in various animation styles and video production techniques.

Process Documentation:

• Demonstrate a clear understanding of the creative workflow from brief to final asset delivery, including stages for concept development, feedback, revisions, and final output.

• Showcase experience in managing project requirements and timelines, ensuring efficient project execution.

• Provide examples of how you have contributed to process improvements or innovations in creative production workflows.

📝 Enhancement Note: For a design role with operational implications, a strong portfolio is paramount. This section details what a robust portfolio should contain, emphasizing process, adherence to standards, and the ability to manage creative projects efficiently, aligning with operational best practices.

💵 Compensation & Benefits

Salary Range: USD 41,000 - USD 144,000 per year.

Explanation: This range is provided by the employer and is dependent on the candidate's actual experience and qualifications. Given the mid-level experience (2-5 years) and the specialization in animation/video, the lower end might reflect entry-level specialists, while the higher end represents highly experienced professionals with a strong portfolio and proven track record in a competitive market like NYC.

Benefits:

• Comprehensive Medical, Vision, and Dental Insurance: Ensuring employee health and well-being.

• 401k Retirement Plan: Providing a structured plan for long-term financial security.

• Variable Pay/Incentives: Offering performance-based compensation opportunities tied to individual and company success.

• Paid Time Off (PTO): Allowing for work-life balance and personal time.

• Paid Holidays: Recognizing public holidays with compensated time off.

Working Hours: Approximately 40 hours per week, typical for a full-time, on-site role.

📝 Enhancement Note: The provided salary range is wide, typical for roles where experience can significantly influence compensation. The benefits listed are standard for full-time employees and are competitive. The on-site nature of the role suggests consistent working hours.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Software (Implied by "Photon" and typical for roles requiring specialized design skills).

Company Size: Mid-size to Large (Implied by "Photon" potentially being a well-established tech company, and the breadth of benefits offered).

Founded: (Not specified, but assumed to be established enough to offer comprehensive benefits and a structured marketing department).

Team Structure:

• The Marketing Designer will likely be part of a broader Marketing department, potentially within a Creative team or a dedicated Content Production unit.

• This team will collaborate closely with other marketing functions (e.g., Demand Generation, Product Marketing, Brand) and potentially with Product, Sales, and Engineering teams.

Methodology:

• Data-driven creative development, where design choices are informed by marketing objectives and performance metrics.

• Iterative design process involving feedback loops and revisions to optimize visual impact.

• Emphasis on brand consistency and storytelling to build a strong company narrative.

• Collaborative approach to problem-solving and ideation.

Company Website: https://photon.com (Assumed, based on company name and domain_derived)

📝 Enhancement Note: Based on the role's focus on marketing and technology, the company culture is likely to be dynamic, collaborative, and results-oriented. The emphasis on brand guidelines and cross-functional work suggests a structured approach to creative production within a larger organizational framework.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a specialized individual contributor at a mid-level. It requires a strong technical skill set in animation and video, coupled with the ability to understand and execute marketing objectives. It's a crucial role within the marketing operations ecosystem, ensuring visual assets are produced efficiently and effectively.

Reporting Structure: Typically reports to a Creative Lead, Marketing Manager, or Director of Marketing. May have dotted-line reporting or strong collaborative relationships with content strategists, campaign managers, and brand managers.

Operations Impact: The Marketing Designer directly impacts the effectiveness of marketing campaigns by creating visually appealing and engaging content. High-quality visuals can improve brand perception, increase engagement rates, and ultimately contribute to lead generation and customer acquisition goals, which are key metrics for marketing operations.

Growth Opportunities:

• Specialization: Deepen expertise in advanced animation techniques, 3D modeling, or specific video production areas.

• Leadership: Progress to a Senior Marketing Designer or Art Director role, leading creative projects and mentoring junior designers.

• Management: Transition into a Creative Operations Manager role, focusing on process, workflow, and team management within the creative function.

• Cross-functional Moves: Potentially move into broader marketing roles, leveraging visual expertise to inform content strategy or campaign management.

📝 Enhancement Note: This role is critical for the operational efficiency of the marketing department's visual content production. Growth opportunities focus on deepening creative skills or moving into management and operational oversight roles within marketing.

🌐 Work Environment

Office Type: On-site in New York City. This suggests a collaborative office environment typical of creative agencies or tech companies, fostering in-person brainstorming and teamwork.

Office Location(s): New York City, NY. This implies access to a vibrant creative community and potentially a fast-paced, high-energy work setting.

Workspace Context:

• Access to modern design software and hardware necessary for animation and video production.

• Opportunities for direct collaboration with marketing colleagues, creative directors, and other stakeholders.

• A culture that likely values creativity, innovation, and professional development.

• Potential for a hybrid work model in the future, although currently specified as on-site.

Work Schedule: Standard full-time hours (approx. 40 hours/week) are expected, with potential for occasional overtime depending on project deadlines. The on-site requirement means adherence to office hours and schedules.

📝 Enhancement Note: The on-site requirement in NYC emphasizes a traditional office-based work environment, which can be beneficial for collaborative creative processes and team synergy, but also requires a commitment to being physically present.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess relevant skills and experience.

• Technical/Creative Assessment: A portfolio review session, potentially including a discussion about past projects, creative process, and problem-solving approaches.

• Skills Test/Challenge: A practical design or animation exercise to evaluate proficiency with software and ability to meet specific creative briefs.

• Team/Hiring Manager Interviews: Discussions about collaboration style, cultural fit, and understanding of marketing objectives.

• Final Interview: Potentially with senior leadership to discuss strategic alignment and long-term contribution.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase your animation, video production, and design skills. Tailor your selection to the job description's requirements.

• Showcase Process: For each project, briefly explain the brief, your creative process, the tools used, and the outcome. Highlight how you solved challenges and met objectives.

• Demonstrate Brand Adherence: Include examples where you successfully worked within or adapted to brand guidelines.

• Highlight Versatility: If possible, show a range of styles and project types (e.g., explainer videos, social media animations, broadcast graphics).

• Technical Proficiency: Be ready to discuss your software expertise and any technical challenges you overcame.

Challenge Preparation:

• Understand the Brief: Carefully read and deconstruct any design challenge or test. Ask clarifying questions if needed.

• Time Management: Allocate your time wisely across concept, execution, and refinement.

• Focus on Core Requirements: Ensure your solution directly addresses the stated objectives and constraints.

• Present Your Work: Be prepared to present your solution, explaining your rationale and design decisions.

📝 Enhancement Note: The interview process for a creative role heavily relies on the portfolio. This section provides actionable advice on how to present work effectively and prepare for typical creative assessments.

🛠 Tools & Technology Stack

Primary Tools:

• Motion Graphics & Animation: Adobe After Effects (expert level), Adobe Premiere Pro (proficient), potentially Cinema 4D or Blender for 3D elements.

• Design Software: Adobe Photoshop, Adobe Illustrator (essential for asset creation and manipulation).

• Storyboarding & Asset Creation: Tools like Storyboarder, or direct creation within Adobe suite.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to this role, but awareness of how marketing automation platforms deliver visual content can be helpful.

📝 Enhancement Note: This section details the core software suite expected for an animation and video specialist. Proficiency in Adobe Creative Suite is non-negotiable, with additional 3D software being a strong plus.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Encouraging fresh ideas and pushing creative boundaries to produce engaging content.

• Collaboration & Teamwork: Valuing input from all team members and working together to achieve common goals.

• Quality & Excellence: A commitment to producing high-caliber work that meets or exceeds expectations.

• Efficiency & Timeliness: Balancing creative output with the need for timely delivery and process optimization.

• Brand Stewardship: Acting as guardians of the company's visual identity, ensuring consistency and impact.

Collaboration Style:

• Open communication and feedback loops with marketing, product, and other creative team members.

• Proactive engagement in brainstorming sessions and project planning.

• Willingness to share knowledge and mentor junior team members.

• A focus on collective success in delivering impactful marketing campaigns.

📝 Enhancement Note: This section infers cultural values and collaboration styles typical of a creative team within a tech company, emphasizing both artistic expression and operational efficiency.

⚡ Challenges & Growth Opportunities

Challenges:

• Keeping pace with evolving technology: The animation and video production landscape changes rapidly, requiring continuous learning of new software, techniques, and platforms.

• Balancing creative vision with brand constraints: Delivering innovative designs while strictly adhering to established brand guidelines can be challenging.

• Managing multiple project demands and deadlines: Juggling various projects with competing priorities in a fast-paced marketing environment.

• Translating complex technical or business concepts into clear visuals: Effectively communicating nuanced information through animation and video.

Learning & Development Opportunities:

• Advanced Software Training: Access to courses and workshops for mastering new features in After Effects, Premiere Pro, or exploring 3D software.

• Industry Conferences & Webinars: Opportunities to attend events focused on motion graphics, animation, and video production.

• Mentorship Programs: Learning from senior designers or creative directors within Photon.

• Cross-functional Exposure: Gaining insights into broader marketing strategies and how visual content contributes to campaign success.

📝 Enhancement Note: This section addresses potential hurdles and pathways for professional development, common in specialized creative and operational roles.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a motion graphic from initial concept to final delivery." (Focus on workflow, feedback incorporation, and efficiency.)

• "How do you ensure brand consistency across different types of visual assets and platforms?" (Highlight understanding of brand guidelines and their operational importance.)

• "Walk us through a project where you had to balance creative freedom with strict brand or client requirements." (Use a portfolio example to demonstrate problem-solving and adherence.)

Company & Culture Questions:

• "What interests you about Photon and this specific role?" (Research Photon's products, mission, and recent marketing efforts.)

• "How do you approach collaboration with non-creative teams, such as marketing or product?" (Emphasize communication and understanding of their objectives.)

Portfolio Presentation Strategy:

• Storytelling is Key: Frame your portfolio presentation as a narrative of your creative journey and problem-solving abilities.

• Quantify Impact (if possible): If you have data on how your visuals performed (e.g., increased engagement, click-through rates), mention it.

• Be Prepared for Technical Questions: Anticipate questions about your software usage, techniques, and workflow challenges.

• Show Enthusiasm for Photon's Brand: Connect your skills and interests to Photon's specific industry and marketing goals.

📝 Enhancement Note: This section provides specific, actionable advice for preparing for interviews, focusing on how to answer strategy questions relevant to operations, present a portfolio effectively, and demonstrate cultural fit.

📌 Application Steps

To apply for this operations-adjacent creative position:

• Submit your application through the Oracle Cloud portal link provided.

• Portfolio Customization: Ensure your online portfolio is up-to-date and showcases projects directly relevant to marketing animation and video production. Tailor your selection to highlight brand adherence and storytelling capabilities.

• Resume Optimization: Update your resume to clearly list your proficiency with Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator) and any other relevant animation/video software. Quantify achievements where possible (e.g., "Produced X video assets that increased engagement by Y%").

• Interview Preparation: Practice articulating your creative process, discussing your portfolio pieces in detail, and preparing responses to common interview questions related to collaboration, brand consistency, and staying current with industry trends.

• Company Research: Thoroughly research Photon, its products, its current marketing initiatives, and its brand aesthetic. Understand how your skills can directly contribute to their business objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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