Lead UX/UI Designer at Exodigo

📍 Job Overview

Job Title: Lead UX/UI Designer Company: Exodigo Location: Miami, FL, US Job Type: Full-time Category: Product Design / User Experience Date Posted: August 19, 2025 Experience Level: 5-10 Years

🚀 Role Summary

Lead the end-to-end UX/UI design process for a complex, data-intensive B2B platform, transforming intricate datasets into intuitive, engaging, and interactive user experiences.
Spearhead visual interaction design with a focus on visual processes of interaction and data representation, translating complex data flows into immersive, game-like interfaces.
Design intuitive workflows and interfaces that support data transfer, processing, and visualization, enabling users to interact with large datasets efficiently.
Conduct user research tailored to B2B clients in civil engineering and geospatial domains, leveraging insights to align interfaces with user expectations and business goals.
Develop a sophisticated visual design system prioritizing graphical communication over traditional text-heavy layouts, incorporating interactive maps, dashboards, and modular UI components.

📝 Enhancement Note: While the role is for a Lead UX/UI Designer, the responsibilities and requirements strongly indicate a focus on data visualization, interactive mapping, and potentially 3D environments, aligning with the company's core business in underground mapping and AI. This suggests a specialization within UX/UI design, leaning towards areas often found in gaming or complex data platforms rather than typical SaaS applications.

📈 Primary Responsibilities

Lead the UX/UI design strategy and execution for Exodigo's web-based 3D data platform, ensuring a user-centric approach throughout the product lifecycle.
Drive the creation of innovative user flows, wireframes, mockups, and interactive prototypes that effectively communicate complex underground mapping data.
Conduct user research, usability testing, and competitive analysis specifically for B2B clients within the civil engineering, utility, and transportation sectors.
Define and maintain a comprehensive visual design system, including style guides, component libraries, and best practices for graphical communication and data representation.
Apply principles of game design and interactive systems to enhance user engagement, intuitiveness, and overall experience within the data platform.
Collaborate closely with Product Management, Engineering, and Data Science teams to translate business requirements and technical constraints into elegant design solutions.
Present design concepts, rationale, and user insights to internal stakeholders and external clients, advocating for design excellence and user needs.
Foster a culture of design innovation and continuous improvement within the product team, staying abreast of emerging trends in UX/UI, data visualization, and geospatial technologies.

📝 Enhancement Note: The emphasis on "visual storytelling," "data interaction," and "web-based, gaming and 3D map data platform design" suggests that this role requires a designer who can not only create user interfaces but also architect compelling visual experiences that make complex geospatial data understandable and actionable. This goes beyond standard UI design to encompass experience design for specialized technical platforms.

🎓 Skills & Qualifications

Education: Bachelor's degree in Human-Computer Interaction (HCI), Design, Computer Science, or a related field, or equivalent practical experience. A background in HCI or Game Design is considered a strong asset.

Experience: 5-10 years of professional experience in UX/UI design, with a significant portion focused on data-heavy, web-based platforms. Proven experience in B2B environments is essential.

Required Skills:

Demonstrated expertise in the end-to-end UX/UI design process, from user research and concept development to detailed visual design and prototyping.
Strong portfolio showcasing work on complex, data-intensive web platforms with a clear emphasis on visual interaction design and user engagement.
Proficiency in industry-standard design and prototyping tools such as Figma, Sketch, or Adobe XD.
Solid understanding of front-end technologies (HTML, CSS, JavaScript) and their impact on design implementation.
Ability to design and implement interactive data visualizations, ideally with experience using libraries like D3.js, Mapbox, or CesiumJS.
Excellent client-facing communication and presentation skills, with the ability to articulate design decisions and user insights effectively to technical and non-technical stakeholders.
Strong analytical and problem-solving skills, with the capacity to translate complex user needs and technical requirements into user-friendly, visual-first design solutions.
A deep understanding of user empathy and a passion for crafting functional and delightful user experiences.

Preferred Skills:

Experience or familiarity with game design principles, interactive systems, or gamified UX.
Familiarity with mapping libraries and APIs such as Mapbox, Leaflet, or CesiumJS.
Experience with geospatial tools or platforms like GISonLINE, ProjectWise, or other civil engineering software.
Background in Visual Communication or a related field that emphasizes graphical representation of information.
Experience designing for platforms that handle large-scale data processing and transfer.

📝 Enhancement Note: The "Gaming Background or web 3D map data" requirement, coupled with "Data Visualization Skills" and "Mapping Libraries," indicates a specialized need. Candidates should highlight projects where they've translated complex data into visual narratives or interactive experiences, similar to how game designers manage player interaction and information display.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Showcase a minimum of 3-5 significant projects demonstrating end-to-end UX/UI design execution for data-intensive web platforms.
Projects should clearly highlight your approach to visual interaction design, data representation, and user engagement within a complex B2B context.
Include case studies that detail user research methodologies, problem definition, design solutions, and the impact of your design work, ideally with quantifiable results.
Demonstrate experience in translating complex data flows into intuitive and engaging interfaces, with a focus on graphical communication and potentially game-like interactions.
If applicable, include examples of work involving interactive maps, 3D environments, or advanced data visualization techniques.

Process Documentation:

Provide documentation or case study examples that illustrate your process for conducting user research tailored to B2B clients in technical or engineering fields.
Detail your approach to designing and iterating on workflows for data transfer, processing, and visualization.
Showcase your methodology for developing and maintaining a visual design system, including component libraries and style guides.
Include examples of how you've applied principles from game design or interactive systems to improve user experience in a non-gaming context.
Document your collaboration process with engineering, product management, and data science teams to ensure design feasibility and integration.

📝 Enhancement Note: The portfolio should not just display final designs but also the thought process behind them, emphasizing how complex data was made accessible and how user engagement was fostered. Prioritize projects that show a strong understanding of B2B user needs in technical domains and demonstrate the ability to create visually rich, interactive experiences.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Lead UX/UI Designers with 5-10 years of experience in a high-growth tech company, particularly in a major metropolitan area like Miami, the estimated salary range is $130,000 - $170,000 annually. This range accounts for the specialized skills in data visualization, gaming-inspired UX, and B2B platform design.

Benefits:

Comprehensive health, dental, and vision insurance.
Stock options or equity in a rapidly growing startup.
Generous paid time off (PTO) and holidays.
Professional development opportunities, including training and conference attendance.
Potential for hybrid or flexible work arrangements as the company grows.
Opportunity to work with cutting-edge AI and geospatial technology.

Working Hours: The standard working hours are typically 40 hours per week, with the expectation of flexibility and dedication to project timelines, especially in a lead role within a dynamic startup environment.

📝 Enhancement Note: The company recently closed a significant $96M Series B round, suggesting strong financial backing and potential for competitive compensation packages, including equity. The salary estimate is based on similar roles in tech hubs and the specialized nature of the UX/UI requirements.

🎯 Team & Company Context

🏢 Company Culture

Industry: Exodigo operates in the AI, Geospatial Technology, and Construction Tech sectors, providing underground mapping solutions. This industry is characterized by innovation, data-intensive operations, and a focus on improving efficiency and safety in infrastructure development. Company Size: Exodigo is a fast-growing startup, indicated by its recent $96M Series B funding. While specific current employee numbers aren't provided, a Series B stage suggests a company scaling from an early-stage startup to a more established growth-phase organization, likely with a few hundred employees. This size offers a dynamic environment with opportunities for significant impact. Founded: Exodigo was founded in 2021. Its relatively recent founding implies a modern, agile, and forward-thinking company culture, driven by innovation and rapid development cycles.

Team Structure:

The Lead UX/UI Designer will be part of the AI Civil Engineering product team, likely working closely with Product Managers, AI Engineers, Software Engineers, and Data Scientists.
The role implies a leadership position within the design function, potentially overseeing or mentoring other designers as the team grows.
Cross-functional collaboration is key, requiring strong communication and partnership with technical teams to integrate design seamlessly into the platform's development.

Methodology:

Exodigo's methodology likely centers around data-driven product development, leveraging AI and multi-sensor fusion. Design processes will need to align with this, incorporating user feedback and data analytics to inform design decisions.
Agile development methodologies are probable, requiring designers to be adaptable and responsive to iterative feedback and evolving requirements.
A focus on creating intuitive interfaces for complex data visualization and interaction is core to their approach.

Company Website: https://www.exodigo.com/

📝 Enhancement Note: The company's focus on AI and complex data suggests a culture that values technical expertise, innovation, and problem-solving. The "visionary and technically adept" description for the designer role points towards a need for individuals who can not only design but also understand and contribute to the technical vision of the product.

📈 Career & Growth Analysis

Operations Career Level: This is a "Lead" position, indicating a senior individual contributor role with leadership responsibilities within the design domain. It suggests a transition from executing design tasks to guiding design strategy, process, and potentially mentoring junior designers. The role requires both strong hands-on design skills and the ability to influence product direction.

Reporting Structure: The Lead UX/UI Designer will likely report to a Head of Product, VP of Product, or a senior design leader within the organization. They will collaborate closely with Product Managers and Engineering leads.

Operations Impact: The UX/UI design directly impacts Exodigo's ability to translate complex underground mapping data into actionable insights for B2B clients. Effective design enhances user adoption, data comprehension, and ultimately, customer satisfaction and revenue generation by making the platform more valuable and easier to use. The visual-first, data-driven approach is critical for differentiating their offering in the market.

Growth Opportunities:

Leadership Development: Opportunity to grow into a Design Manager or Head of Design role as the company scales.
Specialized Skill Enhancement: Deepen expertise in data visualization, 3D interfaces, geospatial data UX, and AI-driven product design.
Cross-functional Influence: Gain experience influencing product strategy and roadmap through design leadership.
Industry Expertise: Develop a niche specialization in the rapidly growing fields of AI, construction tech, and underground infrastructure mapping.

📝 Enhancement Note: Given the "Lead" title and the company's growth phase, this role offers significant potential for career advancement. The candidate should be prepared to discuss how they can contribute to building out the design function and influencing product strategy, not just executing design tasks.

🌐 Work Environment

Office Type: Exodigo is hiring for a role based in Miami, FL, and the description mentions "telecommute" in the metadata. However, the "Work Arrangement" derived from AI is "On-site." This suggests a preference for or requirement of employees to be in the office, at least for certain days, or that the role is primarily based in their Miami office. It's important to clarify the exact expectation regarding remote vs. on-site presence.

Office Location(s): The primary location mentioned is Miami, FL, US. This suggests the designer will be part of a team operating within this geographical hub.

Workspace Context:

As a growing tech company, the workspace is likely modern, collaborative, and equipped with the necessary design and development tools.
The environment will foster close collaboration between design, product, and engineering teams, facilitating rapid iteration and problem-solving.
Expect a dynamic startup atmosphere where innovation and a proactive approach are valued.

Work Schedule: Standard full-time hours (approx. 40 hours/week) are expected, with flexibility potentially available, but a lead role often requires availability for key meetings and project milestones. The "telecommute" metadata suggests some remote flexibility may be possible, but the "On-site" derived work arrangement should be clarified.

📝 Enhancement Note: The discrepancy between "TELECOMMUTE" in the raw data and "On-site" derived from AI needs clarification. Candidates should inquire about the specific work arrangement expectations (e.g., fully remote, hybrid with specific office days, or fully on-site in Miami).

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: A recruiter or hiring manager will review applications and portfolios to assess basic qualifications and alignment with the role.
Portfolio Presentation & Discussion: Candidates will likely present their portfolio, walking through key projects, design process, and rationale. Expect questions about their experience with data-heavy platforms, visual interaction, and B2B clients.
Technical/Design Challenge: A practical design exercise may be given to assess problem-solving skills, design thinking, and ability to translate requirements into solutions, potentially focusing on data visualization or interactive mapping.
Team Interviews: Interviews with Product Managers, Engineers, and potentially other designers to evaluate collaboration skills, technical understanding, and cultural fit.
Final Round: Interviews with senior leadership to discuss strategic vision, leadership potential, and overall fit with the company.

Portfolio Review Tips:

Focus on Impact: Clearly articulate the problem you solved, your role, the solutions you designed, and the impact of your work. Use metrics where possible (e.g., increased engagement, improved task completion time).
Highlight Process: Showcase your user research, ideation, prototyping, and testing methodologies, especially how you approached complex data and user needs in a B2B context.
Visual Storytelling: Present your work visually, using high-quality mockups, prototypes, and clear explanations. Emphasize the "visual-first" approach and how you designed for graphical communication.
Data & Gaming Elements: If you have experience with data visualization libraries or game design principles, ensure these are clearly presented and their relevance to Exodigo's platform is explained.
Tailor to Exodigo: Research Exodigo's product and mission. Frame your experience and portfolio examples to demonstrate how you can contribute specifically to their goals in underground mapping and AI.

Challenge Preparation:

Be prepared to discuss and potentially design solutions for scenarios involving complex data visualization, interactive mapping, or user workflows for technical B2B users.
Practice articulating your design decisions and the reasoning behind them, especially concerning user needs, business goals, and technical constraints.
Familiarize yourself with common challenges in designing for geospatial data and 3D environments.

📝 Enhancement Note: The "visual-first" and "gaming-inspired UX" aspects are critical. Candidates should prepare to demonstrate how they translate abstract data into intuitive visual experiences and how they leverage interactive elements to guide users effectively.

🛠 Tools & Technology Stack

Primary Tools:

Design & Prototyping: Figma, Sketch, Adobe XD (Expertise required in at least one).
Data Visualization: Experience with libraries like D3.js, Mapbox, or CesiumJS is highly desirable, indicating a need for designers who can either work with these directly or collaborate effectively with engineers using them.
Front-End Understanding: HTML, CSS, JavaScript (Understanding for design implementation and feasibility).

Analytics & Reporting: While not explicitly mentioned for the designer role, understanding how product analytics (e.g., user behavior on the platform) inform design decisions is beneficial. Familiarity with tools like Google Analytics, Mixpanel, or Amplitude could be advantageous.

CRM & Automation: Not directly relevant to the designer's core tools, but understanding how the platform integrates with client systems or data pipelines might be useful context.

📝 Enhancement Note: The emphasis on specific data visualization and mapping libraries (D3.js, Mapbox, CesiumJS) is a key technical requirement. Candidates should be ready to discuss their experience or understanding of these tools and how they contribute to interactive data experiences.

👥 Team Culture & Values

Operations Values:

Innovation & Vision: A drive to push boundaries in AI and geospatial technology, requiring designers to be forward-thinking and experimental.
Data-Driven Decisions: Reliance on data and user insights to inform product development and design choices.
Collaboration & Transparency: Open communication and partnership across teams to achieve shared goals.
Customer Focus: Deep understanding of B2B client needs in civil engineering and infrastructure sectors to deliver maximum value.
Efficiency & Impact: A commitment to creating solutions that streamline processes and deliver tangible results for customers.

Collaboration Style:

Expect a highly collaborative environment where designers work closely with product managers to define requirements and engineers to ensure technical feasibility.
Design reviews will likely be frequent, involving cross-functional team members to gather feedback and ensure alignment.
A culture of constructive feedback and continuous learning is expected, common in fast-paced tech startups.

📝 Enhancement Note: The company's values likely emphasize agility, innovation, and a strong technical foundation. Designers are expected to be proactive collaborators who can translate complex technical concepts into user-friendly experiences.

⚡ Challenges & Growth Opportunities

Challenges:

Complexity of Data: Designing intuitive interfaces for highly complex, multi-dimensional underground mapping data requires strong problem-solving skills and innovative visualization techniques.
B2B Niche Audience: Understanding and catering to the specific needs and workflows of civil engineering and geospatial professionals requires domain-specific user research and empathy.
Balancing Functionality and Aesthetics: Creating visually engaging, game-like experiences while maintaining the rigor and precision required for professional B2B applications.
Rapid Growth Environment: Adapting to evolving product requirements, team structures, and company priorities in a fast-growing startup.

Learning & Development Opportunities:

Specialization in Emerging Tech: Opportunity to become an expert in UX/UI for AI, geospatial data, and 3D platforms.
Industry Exposure: Gain deep knowledge of the construction tech and infrastructure sectors.
Leadership Skills: Develop management and strategic design skills by leading projects and potentially a team.
Cross-Disciplinary Learning: Work with leading engineers and data scientists, fostering a broader understanding of AI and data fusion technologies.

📝 Enhancement Note: Candidates should be prepared to discuss how they tackle complexity and user empathy in technical B2B contexts. Highlighting adaptability and a proactive learning mindset will be crucial for success in this dynamic environment.

💡 Interview Preparation

Strategy Questions:

"Describe a time you designed a complex data visualization. What were the challenges, and how did you ensure clarity and usability?" (Focus on process, data handling, and visual design choices.)
"How would you approach designing a user experience that incorporates game design principles for a B2B data platform?" (Discuss gamification elements, feedback loops, and engagement strategies.)
"Walk us through your process for conducting user research with technical B2B clients. What methods would you use to uncover their specific needs for underground mapping data?" (Emphasize user-centricity and domain understanding.)
"How do you ensure seamless collaboration between design, engineering, and product management on complex projects?" (Highlight communication, feedback integration, and shared ownership.)
"Given Exodigo's focus on AI and 3D mapping, what are some key UX considerations you would prioritize?" (Demonstrate understanding of the company's domain and technology.)

Company & Culture Questions:

"What excites you about Exodigo's mission and the problem we are solving?" (Show genuine interest and research.)
"How do you stay updated on the latest trends in UX/UI design, data visualization, and emerging technologies like AI?" (Demonstrate continuous learning.)
"Describe your ideal team environment and how you contribute to a positive and productive culture." (Align with collaboration and innovation values.)

Portfolio Presentation Strategy:

Structure: Start with an overview of Exodigo and the role, then walk through 2-3 of your most relevant projects. For each project, cover: problem statement, your role, process (research, ideation, design, testing), key design decisions, and outcomes/impact.
Focus: Emphasize projects that showcase your ability to handle complex data, create intuitive visual interactions, and design for B2B technical users. Highlight any experience with interactive maps or 3D environments.
Visuals: Use high-fidelity mockups, interactive prototypes (if possible), and clear explanations. Explain the "why" behind your design choices.
Data & Gaming: Explicitly call out any use of data visualization libraries (D3.js, Mapbox, CesiumJS) or game design principles, explaining how they enhanced the user experience.
Conciseness: Be mindful of time. Practice your presentation to ensure you cover key points effectively within the allocated timeframe.

📝 Enhancement Note: Prepare specific examples that align with Exodigo's core business – underground mapping, AI, and data visualization. Be ready to discuss how your design approach can make complex geospatial data accessible and actionable for their B2B clients.

📌 Application Steps

To apply for this Lead UX/UI Designer position:

Submit your application through the Comeet platform.
Prepare a compelling portfolio: Curate your best work, focusing on projects that demonstrate experience with data-heavy web platforms, visual interaction design, and ideally, interactive mapping or 3D environments. Ensure case studies clearly articulate your process and the impact of your design solutions.
Tailor your resume: Highlight experience relevant to B2B clients, data visualization, and technical product design. Use keywords from the job description like "data-heavy platforms," "visual interaction," "game design principles," and "data visualization."
Research Exodigo: Understand their mission, technology, and target market. Be prepared to discuss why you are a good fit for their specific challenges and goals in the AI civil engineering space.
Practice your portfolio presentation: Rehearse walking through your projects, clearly explaining your design process, rationale, and the outcomes achieved, especially concerning complex data and user engagement.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Lead UX/UI Designer