Lead Design Manager

📍 Job Overview

Job Title: Lead Design Manager Company: Sigma Marketing LLC Location: Tbilisi, Georgia Job Type: FULL_TIME Category: Design Operations / Marketing Operations Date Posted: 2025-07-29T11:22:47.856 Experience Level: 5-10 years Remote Status: Remote Solely

🚀 Role Summary

• Spearhead design efforts across iGaming, SaaS, and US sweepstakes casino sectors, defining and elevating visual identity, user experience (UX), and user interface (UI) across all products, platforms, and marketing initiatives.
• Lead, mentor, and grow a high-performing design team, fostering a culture of innovation, collaboration, and continuous improvement within a performance-based, entrepreneurial environment.
• Drive the user-centered design strategy, ensuring intuitive, engaging, and accessible designs that align with business objectives, brand guidelines, and user needs, with a strong focus on conversion optimization.
• Manage the entire design workflow, from conceptualization to implementation, ensuring timely delivery of high-quality design assets while collaborating closely with cross-functional teams to ensure seamless integration and compliance.

📝 Enhancement Note: This role is positioned as a senior leadership opportunity within the design function, with a strong emphasis on strategic impact and team management. The "Lead" title, combined with responsibilities like defining strategy and managing a team, indicates a critical operational role focused on driving design excellence to support business growth in highly competitive digital markets. The specific industry focus (iGaming, SaaS, US Sweepstakes Casinos) requires a nuanced understanding of user acquisition, retention, and regulatory compliance within these domains, which is a key differentiator for operations professionals.

📈 Primary Responsibilities

• Define and execute a cohesive design strategy, ensuring alignment with overarching business objectives, brand guidelines, and critical user needs across the iGaming, SaaS, and sweepstakes casino verticals, with a focus on driving user acquisition and engagement metrics.
• Lead, mentor, and develop a high-performing design team, encompassing UI/UX, graphic, and potentially motion designers, cultivating an environment that champions innovation, cross-functional collaboration, and continuous professional development.
• Oversee the comprehensive development, maintenance, and consistent application of the company's visual identity and brand guidelines across all digital products, marketing collateral, and corporate communications to ensure brand integrity and market recognition.
• Drive the user experience (UX) and user interface (UI) design for web platforms, mobile applications, and marketing assets, prioritizing intuitive navigation, engaging interactions, and accessibility standards to maximize user satisfaction and conversion rates.
• Manage the end-to-end design workflow, including project prioritization, resource allocation, and ensuring the timely delivery of high-quality design outputs from initial concept through to final implementation and post-launch analysis.
• Foster strong, collaborative partnerships with marketing, product management, development, and legal teams to effectively translate business requirements and user insights into compelling, compliant design solutions.
• Conduct thorough user research, usability testing, and performance data analysis to inform design decisions, facilitate iterative improvements, and continuously optimize user experience and conversion rates for key digital assets.
• Stay current with the latest design trends, tools, and technologies, while also maintaining a keen awareness of specific design and advertising compliance requirements prevalent in the iGaming and sweepstakes industries.
• Implement rigorous quality assurance processes to ensure all design outputs adhere to high standards of quality, usability, visual appeal, and are optimized for a wide range of devices and platforms.

📝 Enhancement Note: The responsibilities highlight a blend of strategic leadership and hands-on management. For operations professionals, this means understanding how design directly impacts key business metrics like customer acquisition cost (CAC), lifetime value (LTV), and conversion rates. The emphasis on compliance and industry-specific trends suggests a need for operational rigor in the design process to navigate regulatory landscapes and market dynamics effectively.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, UI/UX Design, Human-Computer Interaction (HCI), or a related field is required; a Master's degree in a similar discipline is preferred, demonstrating a foundational understanding of design principles and user psychology.

Experience: A minimum of 5 years of progressive experience in digital design is mandatory, with a critical requirement of 3-5 years specifically in a lead or senior design management capacity, including direct experience in managing and mentoring design teams.

Required Skills:

• Industry Expertise (MUST): A minimum of 2 years of direct, hands-on design experience within the US Sweepstakes Casino segment and/or Social Casino segment is essential for understanding market nuances and user behaviors.
• SaaS Design Experience (Critical): Demonstrated success in designing user interfaces and user experiences for Software as a Service (SaaS) products is crucial for understanding product-led growth and recurring revenue models.
• Portfolio: A strong, diverse portfolio that prominently showcases exceptional UI/UX design, sophisticated brand identity development, and compelling digital marketing creative, with a specific emphasis on work within the iGaming, SaaS, and sweepstakes/social casino product categories.
• Software Proficiency: Expert-level command of leading design and prototyping tools such as Figma, Sketch, Adobe Creative Suite, InVision, and Zeplin, enabling efficient workflow and high-fidelity output.
• UX/UI Principles: Deep, practical understanding of user-centered design principles, information architecture, established usability best practices, and accessibility standards to create inclusive and effective user journeys.
• Analytical & Data-Driven Approach: Proven ability to interpret complex data sets, design and execute A/B tests, and leverage user insights to inform design decisions and systematically optimize product performance and key business metrics.
• Leadership & Communication: Exceptional leadership acumen, clear and concise communication skills, strong interpersonal abilities, and compelling presentation skills, with the capacity to articulate complex design concepts and strategic rationale to a variety of stakeholders, including executive leadership.
• Problem-Solving: Robust problem-solving capabilities characterized by a creative and strategic mindset, enabling effective navigation of design challenges and development of innovative solutions.
• Adaptability: High degree of self-motivation, proactivity, and the ability to lead and operate effectively independently within a fast-paced, remote, and entrepreneurial work environment.
• Language Proficiency: Advanced proficiency in English is mandatory for effective communication and collaboration in a global context.

Preferred Skills:

• Experience with motion design principles and tools for creating dynamic user interfaces.
• Familiarity with front-end development basics (HTML, CSS) to foster better collaboration with engineering teams.
• Knowledge of SEO best practices as they relate to visual content and website user experience.
• Experience in managing design budgets and vendor relationships.

📝 Enhancement Note: The requirement for specific industry experience (Sweepstakes Casino, Social Casino, SaaS) is a critical filter. Candidates must be able to demonstrate tangible results and strategic thinking within these domains. The emphasis on data-driven decision-making and A/B testing is paramount, aligning with the operational focus on measurable outcomes and continuous improvement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Strategic Design Frameworks: Showcase examples of how you've developed and implemented comprehensive design strategies that directly supported business objectives, including market entry or product launch strategies.
• Team Management & Workflow: Include case studies detailing your approach to leading design teams, managing project pipelines, and implementing efficient design workflows that ensure timely delivery and high-quality output.
• Brand Evolution & Consistency: Present examples of brand identity development or evolution, demonstrating how you maintained brand consistency across multiple platforms and marketing channels.
• UX/UI Problem-Solving: Detail specific user pain points or conversion bottlenecks you've identified and the design solutions you implemented, supported by metrics showing improvement in user engagement, task completion, or conversion rates.
• Cross-Functional Collaboration Examples: Illustrate instances where you effectively collaborated with product, engineering, and marketing teams to deliver integrated design solutions, highlighting communication strategies and outcomes.

Process Documentation:

• Design Process Methodology: Provide documentation or examples of your established design processes, from initial research and ideation through to prototyping, user testing, and final handoff, emphasizing iterative improvement.
• Agile Design Integration: Demonstrate how your design processes integrate with agile development methodologies, including participation in sprint planning, backlog refinement, and daily stand-ups.
• Performance Metrics & Feedback Loops: Detail how you track and measure the success of design initiatives, including the use of A/B testing, user feedback mechanisms, and key performance indicators (KPIs) relevant to user experience and business goals.

📝 Enhancement Note: A strong portfolio is not just a collection of visuals but a demonstration of process, strategic thinking, and measurable impact. For this role, operations professionals should highlight their ability to manage complex projects, lead teams effectively, and use data to drive design decisions. The emphasis on specific industry experience in the portfolio is a key differentiator.

💵 Compensation & Benefits

Salary Range: Given the 5-10 years of experience requirement, the specific industry focus (iGaming, SaaS, US Sweepstakes Casinos), and the senior leadership nature of the role, a competitive monthly salary is expected. Based on industry benchmarks for Lead Design Managers in remote roles with similar responsibilities and specialized industry requirements, the estimated range would be $6,000 - $9,000 USD per month. This estimate considers the high demand for experienced design leaders in the iGaming and SaaS sectors, the need for specialized industry knowledge, and the fully remote nature of the position.

Benefits:

• Competitive Monthly Salary: Commensurate with experience and performance, providing a stable income base.
• Performance-Based Monthly Bonuses: A significant incentive structure that directly rewards achievements and contributions to business objectives, fostering a results-oriented work environment.
• Fully Remote Position: Offers unparalleled flexibility and work-life balance, eliminating commute time and allowing for a global talent pool.
• High-Growth Project Involvement: The opportunity to contribute to cutting-edge iGaming, SaaS, and sweepstakes projects with significant expansion potential across multiple international markets.
• Strategic Autonomy: Freedom to implement your design strategies and vision with full support and necessary resources from management, empowering leadership and innovation.
• Performance-Driven Culture: An entrepreneurial environment where individual skills, innovative ideas, and direct impact are highly valued and recognized, promoting career growth and professional satisfaction.

Working Hours: The role is designed for a 40-hour work week, consistent with a full-time B2B employment model. While the position is remote, effective time management and responsiveness during core business hours (which may involve overlap with teams in different time zones) will be expected to ensure seamless collaboration and project execution.

📝 Enhancement Note: The salary estimate is based on general market data for senior design leadership roles and adjusted for the specific, high-demand industries mentioned. The bonus structure is a key component, aligning with the performance-driven culture and emphasizing the operational focus on achieving measurable business outcomes.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the dynamic and rapidly evolving iGaming, SaaS, and US Sweepstakes Casino sectors. This industry context is crucial for understanding the performance-driven nature of the role, the emphasis on user acquisition and retention, and the need for creative marketing solutions that comply with specific regulations. The "Thinking IT Holding" brand suggests a focus on technological innovation and strategic market positioning.

Company Size: While specific numbers are not provided, the description of "fast-growing startup" and "rapidly expanding" indicates a company that is likely in a growth phase, possibly ranging from 50-200 employees. This size typically means a more agile environment, fewer bureaucratic layers, and greater opportunity for individual impact, but also potentially more ambiguity and a need for self-direction.

Founded: The founding date is not explicitly mentioned, but the description points to a relatively young company focused on modern digital industries. This implies a culture that is likely forward-thinking, adaptable, and embraces new technologies and marketing approaches.

Team Structure:

• Design Team: The Lead Design Manager will oversee a team of designers, likely including UI/UX designers, graphic designers, and potentially motion designers. The team size is not specified but will likely grow with the company.
• Reporting Structure: The Lead Design Manager will likely report to a senior executive, such as a Chief Marketing Officer (CMO), Chief Product Officer (CPO), or even the CEO, given the strategic importance of design in a startup environment.
• Cross-Functional Collaboration: Close collaboration is expected with Marketing, Product Management, Development/Engineering, and Legal departments. This requires strong communication and stakeholder management skills, a hallmark of effective operations professionals.

Methodology:

• Data-Driven Design: A core methodology will involve using data analytics, user research, and A/B testing to inform and validate design decisions, ensuring that design efforts directly contribute to key business metrics.
• Agile & Iterative Processes: The fast-paced startup environment suggests an adoption of agile and iterative design processes, allowing for rapid prototyping, testing, and deployment of design solutions.
• Performance Optimization: A constant focus on optimizing user experience and conversion rates through continuous design improvement and adaptation to market feedback.

Company Website: https://jobs.workable.com/company/7BjgBgeYKqyEtFLkouehpN/jobs-at-sigma-marketing-llc

📝 Enhancement Note: Understanding the company's industry and stage of growth is critical for operations professionals. The "startup" nature implies a need for adaptability, initiative, and a willingness to wear multiple hats. The emphasis on specific industries (iGaming, SaaS) requires a specialized understanding of user behavior, conversion funnels, and regulatory environments, which are key operational considerations.

📈 Career & Growth Analysis

Operations Career Level: This role represents a senior leadership position within the design function, equivalent to a Director or Head of Design in larger organizations. It is a management role focused on strategic vision, team development, and direct impact on business growth through design excellence. The "Lead" title signifies a crucial operational role in shaping the company's aesthetic and user experience.

Reporting Structure: The Lead Design Manager will likely report directly to a C-level executive (e.g., CMO, CPO) or a very senior VP. This direct line of communication ensures that design strategy is closely aligned with overall business strategy and that the design function has a significant voice in key decision-making processes. The team will consist of designers with varying specializations.

Operations Impact: The Lead Design Manager has a substantial impact on the company's operations by directly influencing user acquisition, conversion rates, customer retention, and brand perception. Effective design management translates into tangible business outcomes: higher revenue, improved customer engagement, and stronger market positioning. This role is pivotal in ensuring that the user experience is not just aesthetically pleasing but also a powerful driver of business performance and operational efficiency.

Growth Opportunities:

• Strategic Leadership Expansion: As the company grows, opportunities may arise to expand the scope of the design department, potentially overseeing multiple product lines or taking on broader brand strategy responsibilities.
• Departmental Growth: The chance to build and scale the design team, recruiting top talent and establishing best-in-class design operations processes.
• Industry Specialization: Deepening expertise within the high-growth iGaming, SaaS, and sweepstakes sectors, becoming a recognized leader in design for these specialized markets.
• Cross-Functional Leadership: Potential to move into broader product leadership or marketing leadership roles, leveraging a deep understanding of user experience and business strategy.

📝 Enhancement Note: This role offers a significant opportunity for career advancement within a high-growth startup environment. Operations professionals will find value in the direct impact on business metrics and the potential to shape the future of a burgeoning company. The ability to demonstrate leadership in building design operations and processes will be key to career progression.

🌐 Work Environment

Office Type: The position is fully remote, meaning there is no physical office requirement. This offers maximum flexibility and allows individuals to work from their preferred location, provided they have a stable internet connection and a conducive workspace. The company operates in a digital-first, remote-first manner.

Office Location(s): While the job listing mentions "Tbilisi, Georgia" as a location, it's specified as a "TELECOMMUTE" role, indicating that the company may have a presence or registration in Georgia, but the work itself is performed remotely. Therefore, the physical office location is not a factor for the employee.

Workspace Context:

• Remote Collaboration Tools: Expect extensive use of collaboration tools such as Slack, Zoom, Google Workspace, or similar platforms for communication, project management, and team interaction.
• Design Tool Integration: The workspace will be centered around advanced design and prototyping software (Figma, Sketch, Adobe Suite), requiring reliable hardware and software access.
• Independent Work Environment: The role necessitates a self-disciplined approach to managing one's workspace and schedule to maintain productivity and achieve project goals in a remote setting.

Work Schedule: The standard working hours are expected to be 40 hours per week. While the work is remote, effective collaboration with teams in potentially different time zones might require flexibility in scheduling meetings or availability during specific overlap hours to ensure seamless project execution and team synergy.

📝 Enhancement Note: The fully remote nature of this role requires strong self-management and discipline. Operations professionals should be adept at using virtual collaboration tools and managing their workflow independently. Understanding the potential need for flexible scheduling to accommodate global teams is also important.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications, industry experience, and leadership potential. This stage is critical for demonstrating your fit for the specific iGaming, SaaS, and sweepstakes casino sectors.
• Portfolio Presentation & Discussion: You will likely be asked to present your portfolio, walking through key projects that highlight your UI/UX expertise, team leadership, brand development skills, and problem-solving approach. Be prepared to discuss your design process, strategic rationale, and measurable outcomes.
• Team/Stakeholder Interviews: Interviews with key stakeholders from marketing, product, and potentially development teams to evaluate your collaboration skills, communication style, and ability to integrate design into broader business objectives.
• Leadership & Behavioral Assessment: Interviews focused on assessing your leadership style, mentorship capabilities, problem-solving skills, adaptability in a fast-paced environment, and cultural fit with the company’s performance-driven, entrepreneurial culture.
• Final Interview: Potentially with a senior executive (e.g., CEO, VP of Marketing) to discuss strategic vision and overall fit for the company.

Portfolio Review Tips:

• Curate for Relevance: Prioritize projects that showcase your experience in the iGaming, SaaS, and US Sweepstakes Casino industries. If direct experience is limited, highlight transferable skills from similar performance-marketing or user-acquisition-focused roles.
• Showcase Process & Strategy: Beyond final visuals, detail your design process, the problem you were solving, your strategic approach, the tools you used, and the collaborative efforts involved.
• Quantify Impact: Whenever possible, include data and metrics that demonstrate the success of your designs – e.g., conversion rate improvements, user engagement increases, task completion rates, or ROI.
• Highlight Leadership: Include examples of how you've led design teams, mentored junior designers, managed project workflows, and influenced design strategy.
• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. Practice your presentation to articulate your contributions clearly and concisely.

Challenge Preparation:

• Design Challenge: Be prepared for a potential design challenge that might involve solving a specific UX/UI problem relevant to the company's products or industries. Focus on demonstrating your problem-solving process, strategic thinking, and ability to deliver a viable solution under time constraints.
• Case Study Presentation: If a case study is requested, structure it logically: problem statement, your role, process, solutions, results, and key learnings. Emphasize how your operational approach led to successful outcomes.
• Stakeholder Scenarios: Practice answering questions about how you would handle design disagreements, manage conflicting priorities, or present design concepts to non-design stakeholders.

📝 Enhancement Note: The interview process will likely be rigorous, focusing heavily on practical experience, strategic thinking, and leadership. Operations professionals should prepare to articulate their contributions in terms of measurable business impact and demonstrate a clear understanding of design operations and team management principles.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, After Effects), InVision, Zeplin. Proficiency in these tools is essential for creating high-fidelity mockups, interactive prototypes, and design system components.
• Collaboration & Project Management: Slack, Zoom, Microsoft Teams, Asana, Trello, Jira. Essential for team communication, task management, workflow tracking, and cross-functional collaboration in a remote setting.
• User Research & Testing: UserTesting.com, Hotjar, Google Analytics, Maze, Lookback. Tools for gathering user feedback, analyzing behavior, and conducting usability studies to inform design decisions.
• Design Systems & Asset Management: Abstract, Zeplin, Brandfolder, or internal systems for managing design components, style guides, and brand assets to ensure consistency and scalability.

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics. For tracking website traffic, user behavior, conversion funnels, and campaign performance.
• Data Visualization: Tableau, Power BI, Looker Studio (formerly Google Data Studio). To create dashboards and reports that communicate design performance and insights to stakeholders.
• A/B Testing Platforms: Google Optimize, Optimizely, VWO. For designing and analyzing experiments to improve user experience and conversion rates.

CRM & Automation:

• CRM (Customer Relationship Management): While not directly a design tool, understanding how design impacts CRM data and user journeys within a CRM context (e.g., Salesforce, HubSpot) can be beneficial for marketing-aligned design.
• Marketing Automation: HubSpot, Marketo, Pardot. Awareness of how design assets integrate into marketing automation workflows for campaigns.
• Integration Tools: Zapier, Tray.io. Understanding how design tools and platforms might integrate with other business systems.

📝 Enhancement Note: A strong command of industry-standard design tools is non-negotiable. Operations professionals in this role should also be comfortable leveraging data analytics and A/B testing platforms to measure the impact of design initiatives and drive continuous improvement. Familiarity with collaboration and project management tools is crucial for remote team leadership.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: Emphasizing the use of data, user research, and performance metrics to guide all design choices and strategic planning, ensuring that design efforts are directly aligned with business objectives and measurable outcomes.
• User-Centricity: A commitment to understanding and advocating for the user, ensuring that all designs are intuitive, accessible, and deliver exceptional user experiences that drive engagement and satisfaction.
• Innovation & Creativity: Fostering an environment where creative thinking, experimentation, and the exploration of new design approaches are encouraged to push boundaries and deliver unique, impactful solutions.
• Collaboration & Transparency: Promoting open communication, shared responsibility, and cross-functional teamwork to ensure design is integrated seamlessly with other business functions and that information flows freely.
• Accountability & Ownership: Encouraging individuals to take ownership of their work, deliver high-quality results, and be accountable for the impact of their designs on business performance.
• Agility & Adaptability: Embracing flexibility and the ability to pivot quickly in response to market changes, user feedback, and evolving business needs within a fast-paced startup environment.

Collaboration Style:

• Cross-Functional Integration: The team will work closely with marketing, product development, and legal departments, requiring proactive communication, shared understanding of goals, and collaborative problem-solving to achieve integrated outcomes.
• Feedback-Driven Improvement: A culture that values constructive feedback exchange, both within the design team and with external stakeholders, to continuously refine designs and processes.
• Knowledge Sharing: Encouraging the sharing of best practices, learnings from projects, and insights into new tools and techniques to foster collective growth and elevate the team's overall expertise.
• Agile Workflows: Adopting agile methodologies for design sprints, stand-ups, and reviews, ensuring efficient workflow and continuous iteration in project development.

📝 Enhancement Note: The emphasis on data-driven decision-making, user-centricity, and cross-functional collaboration highlights the operational backbone of this design leadership role. Operations professionals will find these values align with a structured, yet adaptable, approach to achieving business goals through design.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Business Needs: Effectively translating strategic business objectives and performance targets into compelling and user-friendly designs, ensuring both aesthetic appeal and functional effectiveness.
• Managing a Remote Design Team: Leading and motivating a geographically dispersed team, fostering a strong team culture, and ensuring consistent quality and productivity without direct physical oversight.
• Navigating Industry-Specific Compliance: Staying abreast of and adhering to the complex and evolving regulatory requirements within the iGaming and sweepstakes industries, ensuring all designs are compliant and ethical.
• Rapid Growth and Scaling: Adapting design processes and team structure to support the company's rapid expansion, ensuring that design operations can scale efficiently without compromising quality.
• Cross-Functional Alignment: Ensuring consistent communication and alignment with product, marketing, and development teams, managing differing priorities and perspectives to achieve unified design outcomes.

Learning & Development Opportunities:

• Advanced Design Leadership Training: Opportunities to attend leadership workshops, conferences, or pursue certifications focused on managing creative teams, strategic planning, and operational excellence in design.
• Industry Expertise Deepening: Gaining in-depth knowledge of the iGaming, SaaS, and sweepstakes markets, becoming a subject matter expert in design for these specific industries.
• Mentorship Programs: Potential to be mentored by senior leadership within the company or to mentor junior designers, enhancing leadership and coaching skills.
• Exposure to High-Growth Strategies: Working closely with executive leadership on high-impact projects, gaining exposure to business strategy, market expansion, and performance optimization techniques.

📝 Enhancement Note: Understanding these challenges is key for operations professionals to prepare for the role. The ability to mitigate challenges through proactive planning, clear communication, and robust process development will be crucial for success and growth.

💡 Interview Preparation

Strategy Questions:

• "How would you define and implement a design strategy for a new sweepstakes casino product, considering user acquisition and engagement goals?" (Focus on strategic thinking, understanding of the industry, and ability to link design to business metrics.)
• "Describe your approach to leading and mentoring a remote design team. What tools and processes do you use to ensure collaboration and quality?" (Assess leadership style, remote management skills, and operational processes for design teams.)
• "Walk us through a challenging design problem you faced in a previous role, specifically related to SaaS or iGaming. How did you approach it, what was the outcome, and what did you learn?" (Evaluate problem-solving skills, strategic approach, and ability to articulate learnings.)
• "How do you ensure design compliance with industry regulations, particularly in the iGaming or sweepstakes space?" (Test awareness of compliance requirements and how design integrates with legal considerations.)
• "What is your process for gathering user feedback and incorporating it into design iterations? How do you measure the success of your UX/UI improvements?" (Focus on data-driven decision-making, user research methodologies, and performance measurement.)

Company & Culture Questions:

• "Based on your understanding of Sigma Marketing LLC and the industries we operate in, what do you see as the biggest design opportunities and challenges for us?" (Demonstrates research, strategic thinking, and industry awareness.)
• "How do you foster an innovative and collaborative culture within a remote design team?" (Assess understanding of team dynamics and ability to build culture remotely.)
• "Describe a time you had to influence stakeholders with differing opinions on a design direction. How did you approach it?" (Evaluate communication, persuasion, and stakeholder management skills.)
• "How do you stay updated on the latest design trends and technologies, and how do you integrate them into your work?" (Shows commitment to continuous learning and adaptability.)

Portfolio Presentation Strategy:

• Tell a Story: Structure your portfolio presentation around the narrative of each project – the problem, your process, your solutions, and the impact (quantified results).
• Highlight Leadership: Explicitly point out instances where you led teams, mentored designers, or managed project workflows.
• Focus on Strategy: Explain the strategic thinking behind your design decisions, linking them to business objectives and user needs.
• Demonstrate Process: Show wireframes, user flows, and research findings to illustrate your design methodology.
• Prepare for Q&A: Anticipate questions about your choices, challenges, and outcomes, and be ready to provide detailed, evidence-based answers.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative leadership, operational efficiency, and a deep understanding of the specific industries. Candidates should be ready to showcase quantifiable results and articulate their strategic approach to design management.

📌 Application Steps

To apply for this Lead Design Manager position:

• Submit your application through the provided Workable link, ensuring all requested information is accurately completed.
• Portfolio Customization: Tailor your portfolio to prominently feature projects demonstrating your experience in iGaming, SaaS, and US Sweepstakes Casinos. Highlight your leadership in managing design teams and driving successful outcomes through strategic design implementation.
• Resume Optimization: Craft your resume to emphasize your 5+ years of digital design experience, your 3-5 years in a lead/management role, and your specific industry expertise. Use keywords from the job description related to design strategy, UX/UI, team leadership, and performance optimization.
• Interview Preparation: Practice articulating your design process, leadership philosophy, and the impact of your work using specific examples and data. Prepare to present your portfolio concisely and answer questions related to remote team management and industry compliance.
• Company Research: Thoroughly research Sigma Marketing LLC, its brands (sweeps.us, score.us), and the iGaming/Sweepstakes industries to demonstrate a genuine interest and understanding of their business context and operational challenges.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.