Junior Visual Designer
📍 Job Overview
Job Title: Junior Visual Designer Company: Gushwork Location: Bengaluru, Karnataka, India Job Type: Full time Category: Design Operations / GTM Design Date Posted: August 04, 2025 Experience Level: Junior (0-2 Years) Remote Status: On-site
🚀 Role Summary
- This role focuses on hands-on visual, brand, and interface design, contributing to a fast-growing startup environment.
- The Junior Visual Designer will collaborate closely with cross-functional teams, including marketing, product, and content, to deliver fast, iterative design work.
- The position requires a keen eye for detail, a strong understanding of visual design fundamentals, and the ability to create engaging user experiences through micro-interactions and animations.
- Success in this role hinges on proficiency in design tools like Figma and a commitment to refining aesthetics while maintaining a clear strategic vision.
📝 Enhancement Note: While the title is "Junior Visual Designer," the responsibilities heavily lean into GTM (Go-To-Market) design support, particularly for marketing materials, landing pages, and brand asset creation. This suggests a strong operational component within the design function, supporting broader business objectives. The emphasis on collaboration with marketing and product teams further solidifies this GTM connection.
📈 Primary Responsibilities
- Design high-quality user interfaces (UI) and visual assets using Figma, ensuring adherence to design systems and brand guidelines.
- Support brand development initiatives by creating and maintaining style guides, designing landing pages, and contributing to the evolution of design systems.
- Develop and implement micro-interactions and animations to enhance user experience and product engagement.
- Assist in the creation and maintenance of marketing websites, ensuring visual consistency and optimal user flow.
- Collaborate effectively with cross-functional teams (marketing, product, content) to iterate on designs based on feedback, performance data, and strategic objectives.
- Translate abstract concepts into compelling visual narratives that support marketing campaigns and product launches.
- Contribute to the visual consistency and aesthetic appeal of all customer-facing touchpoints.
📝 Enhancement Note: The responsibilities highlight a blend of core design tasks with an operational focus on supporting marketing and product launch initiatives. The expectation to "iterate quickly based on feedback and performance" points to a data-informed design process, common in GTM operations.
🎓 Skills & Qualifications
Education: A Bachelor's degree in Design, Graphic Design, Visual Communications, or a related field is typically preferred, though not explicitly stated. Equivalent practical experience and a strong portfolio can often substitute for formal education.
Experience: 1-2 years of professional experience in visual design, UI design, or graphic design, preferably within a startup or fast-paced agency environment. Experience in a GTM or marketing-focused design role is a significant advantage.
Required Skills:
- Figma Proficiency: Demonstrated expertise in using Figma for UI design, file management, and collaborative workflows.
- Visual Design Fundamentals: Strong understanding of typography, color theory, layout principles, composition, and spacing.
- Brand Development: Interest and foundational knowledge in branding, including creating cohesive visual identities and style guides.
- Creative Thinking: Ability to generate innovative design solutions and contribute fresh visual concepts.
- User Experience (UX) Awareness: Understanding of how visual design impacts user experience and interface usability.
- Collaboration & Communication: Excellent ability to work with cross-functional teams, receive and provide constructive feedback, and articulate design decisions clearly.
Preferred Skills:
- Motion Design Tools: Familiarity with tools like Framer, Adobe After Effects, Lottie, or similar for creating micro-interactions and animations.
- Micro-Interaction Design: Experience in designing and implementing subtle animations that enhance user interaction.
- Design Systems: Experience contributing to or working within design systems.
- Web Design: Familiarity with building or updating marketing websites.
- Framer: Experience with Framer for interactive prototyping or web design.
📝 Enhancement Note: The emphasis on Figma, branding, and micro-interactions, coupled with preferred skills in motion design tools, indicates a role that values both foundational visual design and the creation of dynamic, engaging digital assets critical for marketing and user engagement. The "ideal profile" section further stresses curiosity about branding and motion design.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
- A curated portfolio showcasing a range of visual design projects, demonstrating proficiency in Figma.
- Projects that highlight visual clarity, consistency across different mediums, and creative problem-solving.
- Case studies or project examples that illustrate the design process, from concept to final execution.
- Examples of brand identity work, including style guides or brand assets, if available.
- Work that demonstrates an understanding of UI principles and user-centered design.
Process Documentation:
- While not explicitly stated, a portfolio demonstrating a structured approach to design projects, including initial concepts, iterations, and final outcomes, will be highly valued.
- The ability to articulate the "why" behind design choices, referencing user needs, brand strategy, or performance goals.
📝 Enhancement Note: For a Junior Visual Designer role with GTM responsibilities, the portfolio should not just showcase aesthetics but also demonstrate an understanding of how design supports business objectives. This includes showing how designs align with brand strategy and contribute to marketing efforts.
💵 Compensation & Benefits
Salary Range: For a Junior Visual Designer with 1-2 years of experience in Bengaluru, India, the estimated annual salary range would typically fall between ₹4,00,000 to ₹7,00,000 INR. This range can vary based on the candidate's specific skills, portfolio quality, and the company's compensation philosophy.
Benefits:
- Full-time employment with a growing startup, offering exposure to rapid development and learning opportunities.
- Opportunity to work on diverse design challenges across visual, brand, and interface design.
- Collaborative work environment with cross-functional teams.
- Potential for professional growth and skill development in a dynamic startup ecosystem.
- Standard Indian employment benefits, which may include health insurance, paid time off, and other statutory benefits, depending on company policy.
Working Hours: The role specifies "work from office" in Bangalore, implying standard office working hours. While not explicitly stated, a typical full-time engagement would be around 40 hours per week, with potential for flexibility depending on project needs.
📝 Enhancement Note: Bengaluru is a major tech and startup hub in India, with competitive salaries for design roles. The provided salary range is an estimate based on industry benchmarks for junior positions with 1-2 years of experience. Benefits are generalized as specific offerings were not detailed.
🎯 Team & Company Context
🏢 Company Culture
Industry: Gushwork operates within the technology sector, likely focusing on SaaS, AI, or business process automation, given its nature as a startup. The specific niche will influence the design challenges and brand positioning. Company Size: Described as a "fast-growing startup," indicating a dynamic, lean, and agile organizational structure. This usually means smaller teams, faster decision-making, and a high degree of individual impact. Founded: The founding date is not provided, but its status as a "fast-growing startup" suggests it is likely a relatively young company that has achieved early traction and is in a growth phase.
Team Structure:
- The Junior Visual Designer will be part of a cross-functional team, working closely with marketing, product, and content professionals.
- It's likely that the design function might be integrated within a broader marketing or product team, or exist as a small, dedicated design unit.
- Reporting lines would typically be to a Design Lead, Marketing Manager, or Product Manager, depending on the company's structure.
Methodology:
- The company culture emphasizes "fast, iterative design work" and collaborating to "iterate quickly based on feedback and performance."
- This suggests a methodology that values agility, data-informed decision-making, and continuous improvement in design outputs.
- An emphasis on "refining the little details while keeping the big picture in mind" points to a balance between meticulous execution and strategic alignment.
Company Website: gushwork.ai
📝 Enhancement Note: The "fast-growing startup" context is crucial. It implies a need for adaptability, a proactive approach to problem-solving, and the ability to contribute across various design needs as the company scales. The cross-functional collaboration aspect is a key indicator of how design integrates with business operations.
📈 Career & Growth Analysis
Operations Career Level: This is an entry-level to junior-level design position, offering foundational experience in visual design, brand application, and UI creation within a startup environment. It's a stepping stone for aspiring designers looking to specialize in GTM design or UX/UI. Reporting Structure: The designer will likely report to a senior member of the design, marketing, or product team, providing direct mentorship and guidance on projects. This structure allows for close oversight and rapid learning. Operations Impact: The role has a direct impact on the company's brand perception, marketing effectiveness, and user engagement through the creation of visual assets, landing pages, and interface elements. High-quality design supports GTM strategies by enhancing communication and user experience.
Growth Opportunities:
- Skill Specialization: Opportunity to deepen expertise in UI design, motion graphics, branding, and potentially UX research or front-end development through exposure to various projects.
- Industry Exposure: Gain experience in a fast-paced startup environment, learning about product development, marketing strategies, and business operations.
- Portfolio Development: Build a robust portfolio with real-world projects that showcase a range of design skills and their impact on business goals.
- Career Progression: Potential to advance to a Visual Designer, UI Designer, or even a Product Designer role as the company grows and the individual develops their capabilities.
📝 Enhancement Note: The growth path for a Junior Visual Designer in a startup is often tied to the company's expansion and the designer's ability to take on more responsibility. Demonstrating initiative and a willingness to learn across different design disciplines will be key for career advancement.
🌐 Work Environment
Office Type: The role is "work from office" in Bangalore, indicating a traditional office setting. This environment typically fosters direct collaboration, spontaneous idea generation, and stronger team cohesion. Office Location(s): Bengaluru, Karnataka, India. This is a major metropolitan area and a hub for technology and design talent in India. Workspace Context:
- The workspace is likely to be dynamic and collaborative, typical of a startup.
- Expect opportunities for direct interaction with team members from marketing, product, and content, facilitating quick feedback loops and knowledge sharing.
- Access to design tools and technology is expected, with a strong emphasis on Figma.
Work Schedule: As a full-time role, it will adhere to standard working hours, likely 9 AM to 6 PM or similar, Monday through Friday. Startups often foster a culture of dedication, so occasional flexibility might be required for critical deadlines, but the core work is structured.
📝 Enhancement Note: Working from the office in a startup environment offers the benefit of direct mentorship and immediate collaboration, which can accelerate learning and skill development for a junior professional.
📄 Application & Portfolio Review Process
Interview Process:
- Initial Screening: A review of applications and portfolios to assess basic qualifications and design aesthetic.
- Portfolio Review & Discussion: Candidates will likely present their portfolio, discussing their process, design choices, and how their work aligns with Gushwork's brand and goals. Expect questions about their experience with Figma, branding, and any motion design work.
- Design Challenge/Exercise: A practical design task may be assigned to evaluate problem-solving skills, creativity, and proficiency in Figma. This could involve designing a landing page element, a social media graphic, or a micro-interaction.
- Cross-functional Team Interview: Conversations with members of the marketing, product, or content teams to assess collaboration skills and ability to work within a cross-functional environment.
- Final Interview: Potentially with a hiring manager or senior leadership to discuss cultural fit, career aspirations, and overall suitability for the role and company.
Portfolio Review Tips:
- Showcase Figma Mastery: Ensure your portfolio clearly demonstrates your skills in Figma, including UI design, component usage, and file organization.
- Highlight Process: For each project, explain your thought process, the problem you were solving, your design decisions, and the outcome. Use case studies to illustrate this.
- Demonstrate Brand Alignment: Include examples of how you've applied brand guidelines or developed visual identities. If you have branding projects, highlight them.
- Visual Clarity & Consistency: Ensure your portfolio itself is well-designed, visually clear, and consistent in its presentation.
- Tailor to Gushwork: If possible, include a project that shows an understanding of the startup environment or the company's potential industry.
Challenge Preparation:
- Figma Practice: Be prepared to use Figma for a live design exercise. Practice creating basic UI elements, layouts, and potentially simple animations.
- Branding Fundamentals: Refresh your knowledge of typography, color theory, and layout principles.
- Micro-Interaction Concepts: Familiarize yourself with common micro-interaction patterns and their purpose in enhancing UX.
- Communication Skills: Practice articulating your design decisions clearly and concisely, especially when explaining your process and rationale.
📝 Enhancement Note: The interview process for a design role in a startup often emphasizes practical skills, portfolio presentation, and cultural fit. Demonstrating a proactive and collaborative attitude is as important as technical design skills.
🛠 Tools & Technology Stack
Primary Tools:
- Figma: The core tool for UI design, prototyping, and asset creation. Proficiency is essential.
- Adobe Creative Suite (Illustrator, Photoshop): Likely used for broader graphic design tasks, image editing, and asset preparation.
Analytics & Reporting:
- While not directly responsible for analytics, understanding how design impacts metrics (e.g., conversion rates on landing pages, engagement with UI elements) is beneficial. Familiarity with tools like Google Analytics or product analytics platforms could be a plus.
CRM & Automation:
- Not directly relevant to this design role, but an understanding of how marketing automation and CRM systems influence the content and design of marketing materials might be helpful.
📝 Enhancement Note: The explicit mention of Figma and the bonus mention of Framer, After Effects, and Lottie highlight the key technologies this role will interact with. A strong command of Figma is non-negotiable.
👥 Team Culture & Values
Operations Values:
- Collaboration: A strong emphasis on working with cross-functional teams to achieve shared goals.
- Iteration & Agility: A culture that embraces rapid iteration, feedback, and continuous improvement in design and processes.
- Detail-Oriented: A focus on refining details while maintaining a strategic overview, ensuring both aesthetic quality and functional effectiveness.
- Curiosity & Learning: Encouragement to explore new tools, experiment with design techniques, and grow skill sets.
- Impact-Driven: An orientation towards creating designs that contribute to business outcomes, such as marketing effectiveness and user engagement.
Collaboration Style:
- Expect a highly collaborative environment where designers work closely with marketing, product, and content teams.
- Open communication and a feedback-friendly atmosphere are likely valued to facilitate quick iterations and creative problem-solving.
- The ability to present ideas clearly and integrate feedback from diverse stakeholders will be key.
📝 Enhancement Note: The company culture, as described, fosters a hands-on, collaborative, and agile approach. This means designers are expected to be team players, adaptable, and focused on delivering tangible results.
⚡ Challenges & Growth Opportunities
Challenges:
- Rapid Iteration: Adapting to a fast-paced startup environment that requires quick turnarounds on design tasks and frequent revisions based on feedback.
- Balancing Detail & Big Picture: Effectively managing the need for meticulous visual refinement while ensuring designs align with overarching brand and product strategies.
- Cross-functional Dependencies: Navigating collaborations with multiple teams, each with potentially different priorities and perspectives.
- Learning New Tools: Staying current with design trends and potentially adopting new tools for motion graphics or prototyping as required by the company.
Learning & Development Opportunities:
- Hands-on Experience: Gaining practical experience across visual design, UI, and branding in a real-world startup setting.
- Skill Expansion: Opportunity to learn and apply motion design principles and tools, enhancing the designer's toolkit.
- Industry Insights: Understanding the interplay between design, marketing, and product development within a growing tech company.
- Mentorship: Learning from experienced professionals in design, marketing, or product roles.
📝 Enhancement Note: The challenges presented are typical of startup environments, offering significant growth potential for individuals who thrive in dynamic settings and are eager to learn.
💡 Interview Preparation
Strategy Questions:
- Design Process: "Walk me through a design project from your portfolio. What was the problem, your process, and the outcome?" (Be ready to discuss your Figma workflow and design decisions.)
- Branding: "How do you approach maintaining brand consistency across different design assets?" (Prepare to discuss your understanding of brand guidelines and visual identity.)
- Collaboration: "Describe a time you collaborated with a marketing or product team. How did you handle feedback and iterate on your designs?"
- Figma Proficiency: "What are your favorite features in Figma, and how do you use them to improve your workflow?"
- Motion Design: "What's your experience with micro-interactions or animation in design? Can you show an example?"
Company & Culture Questions:
- "What interests you about Gushwork and this specific role?" (Research the company's mission and recent activities.)
- "How do you handle working in a fast-paced, iterative environment?"
- "What are your thoughts on the importance of visual design in a startup's growth?"
Portfolio Presentation Strategy:
- Structure: Organize your portfolio logically, with clear project titles and brief descriptions. Use case studies to showcase your thought process.
- Highlight Key Skills: Ensure your portfolio prominently features your Figma skills, visual design fundamentals, and any branding or motion design work.
- Metrics & Impact: If possible, speak to the impact of your designs. For example, "This landing page design contributed to a X% increase in conversions."
- Conciseness: Be prepared to present your key projects efficiently, focusing on what's most relevant to the role.
📝 Enhancement Note: Interviewers will be looking for a candidate who not only possesses strong design skills but also understands how design supports business objectives and can integrate effectively into a dynamic startup team.
📌 Application Steps
To apply for this Junior Visual Designer position:
- Submit your application through the provided Lever link.
- Portfolio Preparation: Curate your best visual design work, ensuring it highlights your Figma proficiency, understanding of visual design fundamentals, and any relevant branding or motion design projects. Prepare brief case studies for 2-3 key projects.
- Resume Optimization: Tailor your resume to emphasize your 1-2 years of experience, specific design skills (Figma, branding, UI), and any experience in fast-paced or startup environments. Quantify achievements where possible.
- Interview Practice: Rehearse answers to common design interview questions, focusing on your process, problem-solving abilities, and collaborative approach. Practice articulating your design rationale clearly.
- Company Research: Familiarize yourself with Gushwork's website (gushwork.ai), its mission, and any recent news or product launches to demonstrate genuine interest and understanding of their business context.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Proficiency in Figma and a solid understanding of visual design fundamentals are essential. A portfolio demonstrating visual clarity and creative thinking is required, with bonus skills in motion design tools.