Griffin Media Graphic Designer

📍 Job Overview

Job Title: Griffin Media Graphic Designer
Company: Griffin Media
Location: Tulsa, Oklahoma, United States
Job Type: Full Time
Category: Marketing & Creative Operations
Date Posted: October 8, 2025
Experience Level: Entry to Mid-Level (3+ years)
Remote Status: Hybrid (On-site with potential for occasional remote work)

🚀 Role Summary

• This role is integral to Griffin Media's visual content strategy, focusing on creating engaging graphics and animations for broadcast, digital, and print platforms across their news, marketing, and sales divisions.
• The position demands a blend of creative design expertise, technical proficiency in industry-standard software, and a strong understanding of visual storytelling to enhance the company's brand and campaign effectiveness.
• Collaboration is key, as the Graphic Designer will work closely with the Design Manager, Marketing team, and other stakeholders to conceptualize and execute designs that meet project objectives and brand guidelines.
• The role requires adaptability and a proactive approach to manage multiple projects, meet tight deadlines, and stay abreast of evolving design trends within the media and broadcast industry.

📝 Enhancement Note: The "Entry" level designation combined with the "3+ years of experience" requirement suggests this role is positioned for individuals who have moved beyond foundational design skills and are ready to contribute to broadcast-level projects, but may not yet be senior-level designers. The "Class C" travel percentage is unusual for a graphic design role and may refer to internal travel between company locations or specific types of project assignments; clarification would be beneficial.

📈 Primary Responsibilities

• Design and execute contemporary and innovative broadcast, digital, and print graphics for daily newscasts, various promotions, community involvement initiatives, sales materials, and other assigned projects.
• Create engaging animations and motion graphics tailored for broadcast and digital platforms, ensuring visual appeal and brand consistency.
• Collaborate with the Design Manager and other team members to develop and implement creative concepts for a wide range of projects, from news packages to marketing campaigns.
• Maintain a strong understanding of Griffin Media's brand guidelines, ensuring all designs uphold a consistent visual identity across all mediums.
• Manage and prioritize multiple design projects simultaneously, effectively meeting numerous deadlines and adapting to changing priorities in a fast-paced media environment.
• Utilize proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) and VizRT for broadcast graphics implementation.
• Stay current with industry trends, emerging technologies, and best practices in graphic design, motion graphics, and broadcasting to bring fresh perspectives to the team.
• Provide essential design support for special projects, events, and initiatives as required by various Griffin Media divisions.
• Perform other job-related duties as assigned, demonstrating flexibility and a willingness to contribute to the broader team's success.

📝 Enhancement Note: The responsibilities highlight a dual focus on news broadcast graphics (VizRT) and broader marketing/digital design, indicating a need for versatility. The mention of "digital design and coding skills are highly preferred but not required" suggests a potential pathway for growth or a desire for candidates with a broader skill set beyond traditional graphic design.

🎓 Skills & Qualifications

Education:

• Associate's degree in Graphic Design, Web Design, Digital Media, or a closely related field.
• A Bachelor's degree in a relevant field is preferred, indicating a desire for a strong theoretical foundation.
• Equivalent years of related professional experience may be considered in lieu of formal education, providing flexibility for candidates with extensive practical skills.

Experience:

• Minimum of 3 years of professional experience in graphic design, with a strong preference for experience within a broadcast or media environment.
• Demonstrated ability to manage multiple projects, meet tight deadlines, and maintain a high level of accuracy and attention to detail in a dynamic workflow.

Required Skills:

• Graphic Design Fundamentals: Excellent understanding of typography, color theory, layout design, and visual hierarchy with meticulous attention to detail.
• Adobe Creative Suite Proficiency: Advanced skills in Photoshop, Illustrator, and After Effects are essential for creating static graphics and dynamic motion graphics.
• Broadcast Design Software: Experience with or aptitude to quickly learn VizRT, a critical tool for news broadcast graphics.
• Visual Storytelling: Ability to translate concepts and information into compelling visual narratives.
• Collaboration & Teamwork: Strong organizational, teamwork, and interpersonal skills to effectively collaborate with managers, colleagues, and stakeholders.
• Project Management: Ability to manage a diverse workload, multitask effectively, and perform well under pressure in a deadline-driven environment.
• Communication Skills: Strong verbal and written communication skills for effective collaboration and feedback exchange.

Preferred Skills:

• Motion Graphics & Animation: Proficiency in Premiere Pro for video editing and additional animation software.
• Web Design & Coding: Knowledge of HTML5, CSS, and JavaScript for digital design applications.
• 3D Modeling/Animation: Familiarity with 3D modeling and animation programs to enhance visual capabilities.
• Other Broadcast Software: Experience with Adobe Premiere is considered a plus.

📝 Enhancement Note: The requirement for a portfolio is explicitly stated and implies that candidates must be able to visually demonstrate their design capabilities, project management skills, and understanding of visual storytelling across different mediums.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated Broadcast Design Expertise: Showcase examples of on-air graphics, lower thirds, transitions, and news package elements that highlight an understanding of broadcast aesthetics and workflow.
• Motion Graphics & Animation Showcase: Include a range of animated graphics, explainer videos, or promotional spots that demonstrate proficiency in After Effects and/or other motion graphics software, emphasizing creative concept execution.
• Brand Consistency Examples: Present projects where brand guidelines were successfully applied across different collateral, illustrating an ability to maintain a cohesive visual identity for clients or internal divisions.
• Project Diversity: Include examples of work for news, marketing, and sales applications to demonstrate versatility and the ability to adapt design solutions to various objectives and audiences.

Process Documentation:

• Workflow Design & Optimization: Candidates should be prepared to discuss how they approach project briefs, manage design iterations, and ensure efficient workflow from concept to final delivery, particularly within a fast-paced broadcast environment.
• Collaboration & Feedback Integration: Be ready to explain how you incorporate feedback from managers, creative directors, and stakeholders into your design process, demonstrating adaptability and a commitment to achieving project goals.
• Tool Proficiency Demonstration: While not explicitly a documentation requirement, the portfolio should implicitly showcase mastery of key design tools, demonstrating efficient use of software features for complex tasks.

📝 Enhancement Note: For a graphic design role, the portfolio is the primary "system" for evaluating a candidate's capabilities. The emphasis should be on showcasing the process behind the final designs – how problems were solved, how feedback was integrated, and how deadlines were managed.

💵 Compensation & Benefits

Salary Range:

• Estimated Range: $45,000 - $65,000 per year.
• Methodology: This estimate is based on industry benchmarks for Entry to Mid-Level Graphic Designers with 3+ years of experience in media/broadcast, located in a mid-sized market like Tulsa, OK. Factors considered include the required skills (Adobe Suite, VizRT), educational background (Associate's/Bachelor's), and the full-time nature of the role. The "Undisclosed" salary in the listing requires an estimation based on these market factors.

Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans to support employee well-being.
• Retirement Savings Plan: Opportunities for long-term financial security, potentially with employer matching.
• Paid Time Off: Vacation, sick leave, and holiday pay to ensure work-life balance.
• Professional Development: Potential for training, workshops, and opportunities to learn new design software and techniques.
• Potential for Remote Work: Occasional remote work flexibility at supervisor's discretion, offering a hybrid work arrangement.

Working Hours:

• Standard: 40 hours per week.
• Flexibility: While the primary schedule is Monday-Friday, the role requires flexibility to cover extended hours (4:00 am - 10:30 pm Mon-Fri, 1:30 pm - 10:30 pm Sat-Sun) for breaking news, severe weather, special projects, or to cover vacations/illnesses. This indicates a need for adaptability and a commitment to team coverage.

📝 Enhancement Note: The "Weekend" job shift mentioned in the raw data, along with the extended operational hours, strongly suggests that this role will involve weekend work, either regularly or on a rotating basis, to cover broadcast schedules. This is a critical detail for candidates to be aware of.

🎯 Team & Company Context

🏢 Company Culture

Industry: Media and Broadcasting. Griffin Media operates multiple television and radio stations, indicating a dynamic, fast-paced environment driven by news cycles, advertising demands, and community engagement. Company Size: While not explicitly stated, Griffin Media is a regional media group with multiple stations (News 9, News On 6), suggesting a medium-to-large organization with established operational structures. Founded: Information on the founding date of Griffin Media is not provided, but its established presence in the Oklahoma market implies a history of media operations and growth.

Team Structure:

• The Graphic Designer will report to a Design Manager and work within a broader creative or marketing team.
• Collaboration is expected with news producers, marketing specialists, sales teams, and potentially other designers across different Griffin Media divisions.
• The culture emphasizes an "Ideal Team Player" ethos, characterized by humility, hunger, and people smarts.

Methodology:

• Data-Driven Creativity: Designs are expected to support marketing campaigns, sales objectives, and news storytelling, implying a need to understand audience engagement and performance metrics.
• Agile Workflow: The fast-paced nature of broadcast media necessitates an agile approach to design, with rapid iteration and adaptation to breaking news and changing priorities.
• Brand Stewardship: A core methodology involves maintaining and enhancing the company's visual identity across all platforms.

Company Website: griffin.news

📝 Enhancement Note: The "Ideal Team Player" culture framework (Humble, Hungry, Smart) is a direct quote and suggests a strong emphasis on interpersonal dynamics, work ethic, and collaborative spirit within the company culture. Candidates should be prepared to discuss how they embody these traits.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an "Entry" level, but with a requirement for 3+ years of experience and specific technical skills like VizRT, it leans towards a Junior to Mid-Level Graphic Designer. It's a foundational role within the creative operations of a media company, providing practical experience in broadcast and digital design. Reporting Structure: The Graphic Designer will report to a Design Manager, who likely oversees the creative output and workflow for the design team. This provides a clear line of mentorship and supervision. Operations Impact: The Graphic Designer directly impacts the visual appeal and effectiveness of Griffin Media's content. Their work influences audience perception of news quality, the success of marketing campaigns, and the persuasiveness of sales collateral, thereby contributing to revenue generation and brand reputation.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in broadcast graphics (VizRT), motion graphics (After Effects), or digital design (HTML/CSS/JS).
• Cross-Functional Exposure: Potential to gain experience working with different departments (News, Sales, Marketing), broadening understanding of media operations.
• Project Leadership: As experience grows, opportunities may arise to lead design aspects of specific projects or campaigns.
• Senior Designer/Art Director Path: With demonstrated success and further development, progression to a Senior Graphic Designer or Art Director role within Griffin Media is a potential long-term trajectory.

📝 Enhancement Note: The "Entry" level designation is somewhat ambiguous given the experience requirement. Candidates should focus their application on demonstrating a strong foundation and a clear capacity for growth and rapid learning within the broadcast media context.

🌐 Work Environment

Office Type: The position is based at the "Tulsa Griffin Media Center," suggesting a professional office environment typical of media organizations, equipped with design workstations and collaborative spaces. Office Location(s): Tulsa Griffin Media Center - Tulsa, OK 74103. This location is central to the company's operations in Tulsa. Workspace Context:

• Collaborative Hub: The office likely features spaces designed for team collaboration, allowing designers to brainstorm with managers and colleagues.
• Technology-Rich: Expect access to high-performance computers, industry-standard design software (Adobe Creative Suite, VizRT), and potentially specialized hardware for graphics creation.
• Dynamic Pace: The environment is characterized by the fast-paced nature of broadcast news and media production, requiring adaptability and quick response times.

Work Schedule:

• Primarily a 40-hour work week. However, the role requires significant flexibility to cover extended hours, weekends, breaking news, severe weather events, and special projects. This flexibility is crucial for meeting the demands of a 24/7 media operation.

📝 Enhancement Note: The mention of "Weekend" work in the job details, combined with the extended operational hours for the team, strongly indicates that this role will involve weekend shifts. Candidates should be prepared for this requirement.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application materials, with a strong emphasis on the submitted portfolio.
• Technical Assessment/Portfolio Review: A dedicated session to discuss the candidate's portfolio, assess design skills, technical proficiency (especially in Adobe Suite and VizRT), and problem-solving approach.
• Skills-Based Interview: Questions focused on design principles, workflow management, deadline adherence, and experience with broadcast/media projects.
• Behavioral Interview: Assessment of cultural fit, focusing on the "Ideal Team Player" traits (Humble, Hungry, Smart), teamwork, and ability to perform under pressure.
• Manager/Team Meet-and-Greet: Opportunity to meet the Design Manager and potential team members to evaluate collaboration dynamics.

Portfolio Review Tips:

• Curate for Relevance: Highlight projects that specifically showcase broadcast graphics, motion graphics, and digital design relevant to news, marketing, and sales.
• Showcase Process: For key projects, briefly explain your design process, challenges faced, and how you arrived at the final solution. Use case study-like descriptions.
• Demonstrate VizRT Experience: If you have VizRT experience, make it prominent. If not, clearly articulate your ability to learn new broadcast graphics software quickly.
• Highlight Technical Proficiency: Ensure your portfolio demonstrates strong command of Adobe Creative Suite (Photoshop, Illustrator, After Effects) and any other relevant software.
• Quantify Impact (if possible): If a design contributed to specific campaign success or audience engagement, mention it.

Challenge Preparation:

• Design Challenge: Be prepared for a potential design exercise that tests your speed, creativity, and ability to work within specific constraints (e.g., designing a graphic package for a breaking news story or a promotional ad).
• Software Proficiency Test: You might be asked to perform specific tasks within Adobe After Effects or demonstrate knowledge of VizRT workflows.
• Conceptualization Exercise: Expect questions that require you to articulate how you would approach a new design project based on a brief, focusing on your creative thinking and problem-solving skills.

📝 Enhancement Note: The emphasis on "Entry" level combined with specific technical requirements suggests that while a strong portfolio is crucial, there's also an expectation that the candidate is eager to learn and grow within Griffin Media's specific tools and workflows, particularly VizRT.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator (essential for static graphics and asset creation); After Effects (critical for motion graphics and animations); Premiere Pro (preferred for video editing).
• Broadcast Graphics Software: VizRT is explicitly mentioned as a primary tool for news graphics. Proficiency or a strong aptitude to learn it is key.
• Project Management Tools: While not specified, tools like Asana, Trello, or internal project management systems are likely used for task tracking and workflow management.

Analytics & Reporting:

• Web Analytics: Potentially Google Analytics or similar tools if digital design responsibilities include web assets.
• Social Media Analytics: Tools to track engagement for digital graphics shared on social platforms.
• Broadcast Metrics: Understanding how graphics impact viewership or engagement on air may be discussed.

CRM & Automation:

• Not directly applicable: This role is primarily creative and does not typically involve direct CRM or sales automation tool usage. However, understanding how designs support sales collateral means awareness of CRM-driven sales processes may be beneficial.
• Asset Management: Internal Digital Asset Management (DAM) systems might be used to store and organize design assets.

📝 Enhancement Note: The specific mention of VizRT is a critical technical requirement that differentiates this role from a general graphic designer position. Candidates should highlight any experience or familiarity with broadcast automation systems.

👥 Team Culture & Values

Operations Values:

• Ideal Team Player: Emphasizes Humility (sharing success, putting team first), Hunger (strong work ethic, initiative), and Smartness (interpersonal intelligence, effective communication).
• Quality & Accuracy: A strong focus on design quality, attention to detail, and accuracy, especially critical for news broadcasting.
• Adaptability & Urgency: The ability to perform well under pressure, react quickly to changing priorities, and maintain a sense of urgency in a fast-paced media environment.
• Brand Integrity: Commitment to upholding and enhancing the company's visual identity and brand guidelines across all creative output.

Collaboration Style:

• Cross-Functional Integration: Designers work closely with news producers, marketing teams, and sales departments, requiring clear communication and understanding of diverse project needs.
• Feedback-Driven: Openness to giving and receiving constructive criticism is essential for continuous improvement and successful project outcomes.
• Proactive Contribution: Encourages initiative and a "we" not "me" attitude, where team members actively contribute to collective goals.

📝 Enhancement Note: The "Ideal Team Player" framework is a cornerstone of Griffin Media's culture. Candidates should prepare to provide specific examples of how they have demonstrated humility, hunger, and people smarts in previous roles.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Turnaround Demands: Meeting tight deadlines for daily newscasts, breaking news, and promotional campaigns requires exceptional time management and efficiency.
• Balancing Creative Vision with Brand Constraints: Effectively translating creative ideas into designs that align with company branding and specific project objectives.
• Mastering Broadcast-Specific Software: Quickly becoming proficient in VizRT and other broadcast technologies if not already experienced.
• Managing Diverse Project Loads: Juggling multiple projects simultaneously for different divisions (News, Marketing, Sales) with varying requirements and priorities.

Learning & Development Opportunities:

• Broadcast Design Specialization: Deepen expertise in VizRT, motion graphics for broadcast, and news graphics workflows.
• Digital Design Skills: Opportunity to develop or enhance skills in HTML, CSS, and JavaScript for web and digital asset creation.
• Industry Exposure: Gain valuable experience in the dynamic media and broadcast industry, understanding production pipelines and content strategy.
• Mentorship: Learning from experienced Design Managers and creative professionals within Griffin Media.

📝 Enhancement Note: The challenges highlight the need for resilience, strong organizational skills, and a proactive learning mindset. Candidates who can articulate how they overcome such challenges will be well-positioned.

💡 Interview Preparation

Strategy Questions:

• Design Process & Problem-Solving: "Walk me through a challenging design project from your portfolio. How did you approach the brief, what were the key design decisions, and how did you overcome any obstacles?" Focus on workflow, creative problem-solving, and stakeholder communication.
• Tool Proficiency & Learning: "Describe your experience with Adobe After Effects and VizRT. If you haven't used VizRT extensively, how would you approach learning it quickly for daily news graphics?" Be ready to discuss your learning style and adaptability.
• Teamwork & Culture Fit: "How do you embody the 'Ideal Team Player' traits of Humble, Hungry, and Smart? Provide examples of how you've contributed to a team's success or handled constructive criticism."

Company & Culture Questions:

• Understanding Griffin Media: "What interests you about Griffin Media and this specific Graphic Designer role within a broadcast environment?" Research their stations (News 9, News On 6) and recent content.
• Workflow & Collaboration: "How do you ensure consistent brand messaging across different media platforms, and how do you collaborate with non-design stakeholders like producers or sales teams?"
• Deadline Management: "Describe a time you had to manage multiple urgent design requests simultaneously. How did you prioritize and ensure all deadlines were met without sacrificing quality?"

Portfolio Presentation Strategy:

• Storytelling: Frame your portfolio pieces as mini-case studies. Explain the 'why' behind your designs, not just the 'what.'
• Highlight Key Skills: Clearly point out examples that demonstrate your proficiency in After Effects, Photoshop, Illustrator, and any VizRT experience.
• Technical Detail: Be prepared to discuss the technical aspects of your work, such as file formats, resolution, and animation principles.
• Show Adaptability: Include a variety of projects that show you can adapt your style and approach to different needs (news, promotions, branding).

📝 Enhancement Note: For a role that mentions "Entry" level but requires 3+ years of experience, interviewers will be looking for a strong foundational skill set, a clear capacity for growth, and a demonstrated understanding of the broadcast media environment.

---

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Paycom.
• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your experience in graphic design, motion graphics, and broadcast media. Specifically, emphasize any experience with Adobe Creative Suite (Photoshop, Illustrator, After Effects) and VizRT.
• Resume Optimization: Clearly list your years of experience (3+ years), relevant education (Associate's/Bachelor's), and key technical skills. Quantify achievements where possible.
• Interview Preparation: Practice articulating your design process, explaining your portfolio projects, and preparing examples that demonstrate the "Ideal Team Player" qualities (Humble, Hungry, Smart). Be ready to discuss how you handle deadlines and collaboration.
• Company Research: Familiarize yourself with Griffin Media's broadcast stations (News 9, News On 6) and their visual branding. Understand the fast-paced nature of broadcast news and how design supports it.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---