Graphic Designer - Mid Level

📍 Job Overview

Job Title: Graphic Designer - Mid Level Company: Gensler Location: Dominican Republic Job Type: Full-Time Category: Marketing Operations / Creative Services Date Posted: 2025-10-09 Experience Level: Mid-Level (3-5 years) Remote Status: On-site

🚀 Role Summary

• This role is central to supporting Gensler's marketing and business development efforts through high-quality graphic design and visual communication strategies.
• The Graphic Designer will be responsible for creating a wide array of marketing collateral, from print proposals and presentations to digital assets for social media and online platforms.
• A key focus will be on maintaining and elevating Gensler's brand identity across all design outputs, ensuring consistency and visual appeal.
• The position requires strong collaboration with marketing teams, leadership, and project staff to deliver impactful design solutions that align with business objectives.

📝 Enhancement Note: While the job title is "Graphic Designer," the responsibilities described, such as supporting marketing initiatives, digital content creation for social media, and template development for efficiency, align it closely with a "Marketing Operations" or "Creative Services" function within a larger GTM (Go-To-Market) or corporate environment. The emphasis on brand consistency and supporting business development also places it within a strategic operational framework.

📈 Primary Responsibilities

• Design and produce comprehensive marketing collateral, including proposals, presentations, award submissions, and other pursuit-related materials, ensuring strict adherence to Gensler’s established brand guidelines and standards.
• Develop innovative, visually compelling layouts, graphics, and digital assets that effectively communicate complex ideas and support both broad marketing campaigns and specific business development efforts.
• Create engaging visual content and graphics tailored for social media campaigns and broader digital marketing initiatives, optimizing for various online platforms and audiences.
• Collaborate closely with office leadership, senior staff, and regional marketing teams to understand project requirements and deliver design work that is both high-quality and brand-consistent.
• Design and implement reusable templates and design toolkits to enhance operational efficiency and ensure uniformity across all marketing deliverables.
• Provide essential design support for internal and external events, including workshops, client meetings, and other firm-wide initiatives.
• Maintain and update a variety of marketing materials, digital channels (e.g., website content visuals), and other communication platforms to ensure accuracy and relevance.
• Coordinate with marketing and communications teams on content-related projects, including supporting photography needs, website content updates, and asset management.

📝 Enhancement Note: The responsibilities highlight a need for operational efficiency through template creation and process standardization, common in operations roles focused on scaling marketing efforts. The requirement to support "pursuit activities" and "business development" indicates a direct impact on revenue generation, a core tenet of revenue and sales operations.

🎓 Skills & Qualifications

Education:

• Bachelor’s degree in Graphic Design, Marketing, Communications, Fine Arts, or a closely related field.

Experience:

• 3–5 years of professional experience in graphic design, with a strong preference for experience within the design, architecture, engineering, construction (AEC), or professional services industries.

Required Skills:

• Advanced proficiency in Adobe Creative Suite, with a particular emphasis on InDesign, Photoshop, and Illustrator for creating sophisticated layouts and graphics.
• Proven ability to design for both print and digital platforms, understanding the unique requirements and best practices for each.
• Demonstrated skill in translating complex information and abstract concepts into clear, compelling, and visually engaging communications.
• Familiarity with social media platforms and the ability to create optimized content assets for digital audiences and marketing campaigns.
• Strong organizational and project management skills, with a proven track record of managing multiple projects simultaneously, prioritizing tasks, and meeting strict deadlines in a fast-paced environment.
• Excellent verbal and written communication skills in English.
• Ability to work collaboratively within diverse teams, adapt to changing priorities, and contribute positively to a dynamic work environment.

Preferred Skills:

• Bilingual proficiency (100%) in English and Spanish, with excellent written and verbal communication skills in both languages.
• Experience in creating and managing design templates and toolkits to improve workflow efficiency and brand consistency.
• Familiarity with content management systems (CMS) or website content updates.
• A proactive, fast-learning attitude with a commitment to continuous skill development and staying current with design trends and technologies.
• Experience in the AEC industry or professional services.

📝 Enhancement Note: The emphasis on bilingualism (English/Spanish) is a critical requirement for this specific location and suggests a need for seamless communication with a diverse client base or internal workforce. The preference for AEC or professional services experience indicates a need for understanding industry-specific visual language and client expectations, typical for operations roles supporting specialized sectors.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3-5 years of professional graphic design work, with a strong emphasis on marketing collateral and digital assets.
• Demonstrations of proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator) through diverse project examples.
• Case studies or project examples that highlight the ability to translate complex information into clear, visually compelling communications for business development or marketing purposes.
• Examples of designs created for both print (proposals, presentations) and digital (social media graphics, web assets) platforms.
• Evidence of creating and utilizing design templates or toolkits to improve efficiency and ensure brand consistency.

Process Documentation:

• While not explicitly stated as a requirement for formal documentation, the role implies an understanding of design process workflows from concept to final delivery.
• Candidates should be prepared to discuss their personal design process, including stages like brief interpretation, concept development, feedback integration, and final output.
• The ability to articulate how design processes contribute to efficiency and brand consistency will be valued.

📝 Enhancement Note: For a mid-level design role supporting marketing, a portfolio is paramount. The "process" aspect here refers more to the candidate's demonstrated workflow and problem-solving approach within their design projects, rather than formal process documentation often seen in pure operations roles. The ability to show ROI through design (e.g., how a design improved engagement or clarity in a proposal) would be a significant plus.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Mid-Level Graphic Designer in the Dominican Republic with 3-5 years of experience, and considering Gensler's status as a global firm, an estimated annual salary range would be approximately $20,000 - $35,000 USD (or its local equivalent, DOP 1,150,000 - 2,000,000). This estimate is highly dependent on the specific city, candidate qualifications, and final scope of responsibilities.

Benefits:

• Professional Development Reimbursement: Financial support for continuing education, certifications, and professional licenses relevant to graphic design and marketing.
• Tuition Reimbursement: Assistance with tuition costs for eligible degree programs or classes that enhance skills relevant to the role and Gensler's operations.
• Potential for other standard benefits may include health insurance, paid time off, and retirement savings plans, which are typical for full-time positions at large, international firms.

Working Hours:

• Standard full-time work commitment, typically around 40 hours per week.
• While the role is on-site, there may be occasional flexibility required to meet project deadlines or support time-sensitive marketing initiatives.

📝 Enhancement Note: Salary ranges for creative roles in the Dominican Republic can vary significantly. This estimate is based on general cost of living and average professional salaries for experienced designers in similar international markets, adjusted for local economic factors. The provided benefits are explicitly mentioned and are highly relevant for professionals focused on continuous skill development, a common trait in operations-oriented roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Architecture, Design, and Planning. Gensler is a global leader in the industry, known for its innovative approach to design and its significant market presence. Company Size: Gensler is a large, multinational firm with thousands of employees worldwide. Specific office sizes can vary, but the overall organization is substantial. Founded: 1965. Gensler has a long-standing history and a well-established reputation in the design and architecture world.

Team Structure:

• The Graphic Designer will be part of the marketing team within a specific Gensler office or region. This team likely includes marketing managers, business development specialists, and potentially other creative support staff.
• Reporting Structure: The role will report to a Marketing Manager or a Director of Marketing, who oversees regional marketing operations and strategy.
• Cross-functional Collaboration: The designer will collaborate extensively with architects, designers, project managers, and leadership across various disciplines to support their marketing and pursuit needs.

Methodology:

• Data-Driven Design Support: While the role is creative, design decisions and collateral development will likely be informed by business objectives, market insights, and client needs.
• Workflow Optimization: Emphasis on creating efficient processes and templates to streamline the production of marketing materials, a key operations principle.
• Brand Consistency: A core methodology is maintaining a unified and strong brand identity across all communications, ensuring Gensler's professional image is consistently represented.

Company Website: https://www.gensler.com/

📝 Enhancement Note: Gensler's culture is known for its collaborative, design-centric approach. For an operations-adjacent role like this, understanding how design serves business goals and how to efficiently produce high-quality outputs is crucial. The "methodology" here reflects how design is integrated into the firm's broader operational and business development strategies.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Graphic Designer. This position is for an experienced professional who can work independently on assigned projects but also collaborates within a team structure. It's a crucial role for executing marketing operations. Reporting Structure: The designer will report to a Marketing Manager or Director, working closely with them on strategic marketing initiatives and day-to-day design tasks. This provides exposure to marketing strategy and operations management. Operations Impact: The graphic designer's work directly impacts Gensler's ability to win new business through compelling proposals and presentations, enhance its brand visibility through marketing campaigns, and maintain a professional image across all platforms. This role is instrumental in the operational efficiency of the marketing department.

Growth Opportunities:

• Specialization: Opportunity to specialize in specific areas of design, such as proposal design, digital marketing graphics, or branding, becoming an expert within the firm's operations.
• Skill Development: Access to Gensler's professional development and tuition reimbursement programs allows for continuous learning in design software, marketing trends, and potentially project management.
• Leadership Potential: With proven performance and expanded responsibilities, there could be opportunities to take on more senior design roles, lead design projects, or mentor junior designers within the marketing operations team.
• Cross-Functional Exposure: Working closely with architects and designers provides insights into the core business, potentially opening doors to roles with a broader strategic or operational focus within the firm.

📝 Enhancement Note: This role serves as a critical support function within the marketing operations of Gensler. Growth here involves deepening design expertise while understanding its strategic application in business development and brand management, aligning with typical career paths in creative operations.

🌐 Work Environment

Office Type: Gensler operates with a hybrid or on-site model, emphasizing collaboration and in-person interaction. This specific role is designated as on-site. Office Location(s): The position is located in the Dominican Republic, likely within a major city that hosts a Gensler office. Specific office details would be available upon inquiry or during the interview process.

Workspace Context:

• Collaborative Environment: The on-site nature fosters direct interaction with marketing colleagues, project teams (architects, designers), and leadership, facilitating efficient communication and idea exchange.
• Tools & Technology: Access to industry-standard design software (Adobe Creative Suite) and potentially other marketing and collaboration tools integral to Gensler's operations.
• Team Interaction: Opportunities to work closely with diverse teams on a variety of projects, providing exposure to different design challenges and business objectives.

Work Schedule:

• A standard 40-hour work week is typical, with the expectation of on-site presence.
• Flexibility may be required to meet urgent project deadlines or support time-sensitive marketing and business development activities, a common characteristic of operational support roles.

📝 Enhancement Note: The on-site requirement is significant for this role, suggesting that in-person collaboration, access to office resources, and direct team integration are highly valued by Gensler for its creative and marketing operations functions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application & Screening: Review of resume and portfolio to assess qualifications and design capabilities.
• First Interview (Hiring Manager/Team Lead): Discussion about experience, skills, portfolio highlights, and understanding of Gensler's brand and services. Focus on design process and ability to meet core responsibilities.
• Technical Assessment/Design Challenge: Candidates may be asked to complete a design exercise or present a case study from their portfolio, demonstrating their skills in a practical scenario relevant to Gensler's needs. This assesses problem-solving and design execution.
• Second Interview (Senior Management/Cross-functional Team): Deeper dive into experience, collaborative approach, cultural fit, and understanding of how design supports business objectives. This stage will assess strategic thinking and alignment with Gensler's operational values.
• Final Interview/Offer: Discussion of terms, benefits, and role expectations.

Portfolio Review Tips:

• Curate your best work, focusing on projects that align with Gensler's industry (architecture, design, professional services) and the responsibilities outlined.
• For each project, clearly articulate your role, the design challenge, your creative process, the tools used, and the outcome or impact (e.g., how your design supported a successful proposal).
• Showcase a range of skills, including layout design for print and digital, graphic elements, and visual storytelling.
• Be prepared to discuss your design philosophy and how you ensure brand consistency and deliver on client/business objectives.
• Highlight any experience with template creation or process optimization within your design workflow.

Challenge Preparation:

• Understand Gensler's brand identity, recent projects, and market position by thoroughly reviewing their website and recent news.
• Practice articulating your design process and decision-making rationale clearly and concisely.
• If a design challenge is given, focus on interpreting the brief accurately, demonstrating a structured approach, and presenting a well-reasoned solution, even if it's not perfectly polished within the given timeframe.
• Be ready to discuss how your design work contributes to business development and marketing goals.

📝 Enhancement Note: The interview process for a creative operations role like this will heavily weigh the portfolio. Candidates should prepare to not only showcase their technical skills but also their ability to apply design strategically within a business context and collaborate effectively.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: InDesign (essential for layout and print collateral), Photoshop (image editing and digital graphics), Illustrator (vector graphics and illustrations).
• Proficiency in these tools is non-negotiable.

Analytics & Reporting:

• While not a primary function, understanding how design impacts digital engagement metrics (e.g., social media click-through rates) is beneficial. Familiarity with basic analytics dashboards could be a plus.

CRM & Automation:

• No direct CRM or marketing automation tool usage is specified, but understanding how design assets are integrated into marketing automation platforms or CRM-driven communications might be advantageous.

📝 Enhancement Note: The core technical requirement is a deep mastery of the Adobe Creative Suite, particularly InDesign, Photoshop, and Illustrator. This is standard for graphic design roles but crucial for producing Gensler's high-volume marketing collateral.

👥 Team Culture & Values

Operations Values:

• Design Excellence: A commitment to producing high-quality, visually impactful design solutions that reflect Gensler's reputation.
• Collaboration: Working effectively with diverse teams (marketing, design, leadership) to achieve shared goals and deliver unified brand messaging.
• Client Focus: Understanding client needs and project requirements to create design collateral that supports Gensler's business development efforts.
• Efficiency & Process: Developing and utilizing streamlined processes and templates to ensure timely and consistent delivery of marketing materials.
• Innovation: Bringing creative ideas and fresh perspectives to design challenges to enhance Gensler's brand and offerings.

Collaboration Style:

• Integrated Teamwork: The role requires seamless integration with marketing managers, business development teams, and project staff to ensure design aligns with strategic objectives.
• Feedback Incorporation: An open approach to receiving and incorporating feedback from various stakeholders to refine design deliverables.
• Proactive Communication: Maintaining clear and consistent communication to manage expectations, report progress, and address any design-related queries or issues.

📝 Enhancement Note: The culture emphasizes both creative output and operational effectiveness. A candidate who can balance artistic integrity with business needs and collaborative workflows will be a strong fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing Diverse Project Demands: Juggling multiple projects with varying deadlines and creative requirements from different internal clients.
• Maintaining Brand Consistency: Ensuring all design outputs strictly adhere to Gensler's comprehensive brand guidelines while still allowing for creative expression.
• Adapting to Shifting Priorities: The fast-paced nature of business development and marketing campaigns requires flexibility and the ability to pivot quickly.
• Translating Complex Concepts: Effectively visualizing architectural and design concepts into easily understandable and appealing graphics.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen expertise in Adobe Creative Suite or explore new design technologies.
• Industry Trends and Best Practices: Staying abreast of evolving design trends, especially within the AEC and professional services sectors.
• Marketing Strategy Exposure: Gaining insights into broader marketing and business development strategies through close collaboration with the marketing team.
• Mentorship: Potential to learn from experienced marketing professionals and senior designers within the Gensler network.

📝 Enhancement Note: This role presents opportunities to grow by tackling complex design challenges that directly influence business outcomes and by learning within a globally recognized design firm.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a complex architectural concept and translating it into a compelling visual for a proposal." (Focus on your workflow, problem-solving, and client communication).
• "How do you ensure brand consistency across a wide range of marketing materials, and what steps do you take when you encounter conflicting design requests?" (Assess your understanding of brand operations and stakeholder management).
• "Can you walk us through a project where your design significantly enhanced a marketing initiative or a business development pursuit? What were the key metrics you considered?" (Prepare a case study demonstrating impact and ROI).

Company & Culture Questions:

• "What do you find most appealing about Gensler's design philosophy or its approach to marketing?" (Research Gensler's recent projects, values, and marketing efforts).
• "How do you approach collaboration with non-designers, such as architects or business development managers?" (Highlight your communication skills and ability to work cross-functionally).
• "How do you stay current with design trends, and how do you balance creativity with the operational needs of a large firm?" (Showcase your commitment to continuous learning and operational awareness).

Portfolio Presentation Strategy:

• Select 3-5 of your strongest, most relevant projects. For each, prepare a concise narrative:
  • The Client/Context: Briefly explain Gensler's position or the type of project.
  • The Challenge: What was the objective of the design?
  • Your Role & Process: What did you do, and how did you approach it?
  • The Solution: Showcase the final design.
  • The Outcome/Impact: How did your design contribute to success?
• Be ready to discuss your use of InDesign, Photoshop, and Illustrator for each project.
• If you have created templates or streamlined processes, be prepared to highlight these.
• Ensure your presentation is visually appealing and professionally delivered.

📝 Enhancement Note: For this role, interview preparation should focus heavily on demonstrating an understanding of how design serves business objectives and marketing operations, in addition to showcasing creative talent. The emphasis on bilingualism means being prepared to converse in both languages if required.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the Gensler careers portal at the provided URL.
• Portfolio Customization: Tailor your portfolio to highlight relevant work, particularly in proposal design, presentations, and digital marketing collateral for professional services or the AEC industry. Emphasize projects where your design contributed to business development success.
• Resume Optimization: Ensure your resume clearly articulates your 3-5 years of experience, proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator), and any bilingual (English/Spanish) capabilities. Quantify achievements where possible.
• Interview Preparation: Practice discussing your design process, how you ensure brand consistency, and how you collaborate with cross-functional teams. Prepare specific examples from your portfolio that demonstrate your skills and impact.
• Company Research: Familiarize yourself with Gensler's brand, its key projects, and its approach to marketing and design. Understand how this role fits into their broader operational structure.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with Gensler before making application decisions.